SEASON OF GIVING by Lauren Jones NJHA COMMUNICATIONS CHAIR
ast December, the Hereford Youth Foundation of America (HYFA) kicked off the very first Hereford Season of Giving. Over the five-day period, generous donors raised $135,000 for HYFA’s pillars of scholarship, leadership, education and research. During the Hereford Season of Giving, pivotal donors provided various challenge donations, and each gift, despite the amount, went toward unlocking these challenge values throughout the week. Any donor, big or small, were also entered into a giveaway for a custom Hereford-branded Priefert cattle chute. Last year’s lucky winner was Jerry Huth of Huth Polled Herefords in Oakfield, Wis. This year, the program will be very similar and allow you to direct your donation to match your passion. HYFA is the engine behind the different events that National Junior Hereford Association (NJHA) members participate in, ranging from the VitaFerm® Junior National Hereford Expo (JNHE) and the NJHA Fed Steer Shootout, to the more than $200,000 in scholarship provided to junior members each year. Few words can describe the impact the four pillars of HYFA have had on me, as well as thousands of other junior members. Each pillar contributes something different to Hereford youth and all are making a difference in the lives of Hereford enthusiasts. Giving back to HYFA in the Hereford Season of Giving, is truly giving to the future of the Hereford breed. Donations can be made to a specific pillar, specific event or given to HYFA in general for the continued growth of the foundation. 18
Giving back to HYFA during the Season of Giving, is truly giving back to the future of the Hereford breed.