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Eva Smith
Executive Editor
Tony Rubin
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Stephen Young
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Senior Sales Manager
Robin William
Business Development Manager Marketing Manager Business Development Executive
Sarah Barker Ron Daniel R. Joshwin
Sales Executives Ruban, Sophia, Jennifer, Anthony, Ronald, Logan Technical head
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Digital Marketing Manager
Nathan Pelton
SME-SMO Executives Philip, Linda, Gaurav, Max Research Analyst Circulation Managers
Ken .S Tomas Leon
Database Management
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Technology Consultant
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COVER STORY
DIGITOONZ VIKAS KUMAR FOUNDER & CEO
COMPANY OF THE MONTH
ARTICLES “Role of Technology in the New-Gen Workspace” “Innovations & Trends in Indian Food & Beverage Market”
SATYAKAM
JUDE CARDOZO CEO
APOLLO INFOWAYS
DIGITAL INDIAN
RAVI PRAKASH
SANTANU DAS
CEO
FOUNDER & CEO
ISPRAVA NIBHRANT SHAH FOUNDER & CEO
NINE COLOURS JIGAR AGARWAL CEO
SARE STATES AMIT CHOUDHURY MD & CEO
MY CLASSBORAD AJAY SAKHAMURI CEO
PRISTINE IDEAS JANAK BHATT CEO & CREATIVE DIRECTOR
TEAM SUSTAIN GEORGE MATHEW CEO
Vikas Kumar Founder & CEO
COVER STORY
Digitoonz “
Be honest from the Get- go
�
Overview: Imagination is vital for any business; it is the first step to lay the foundation of a massive idea. An idea is always backed by the way it is sold out to customers, and hence the idea needs to be presented creatively and innovatively. For innovation and creativity, there is nobetter way than to harness the 2D/3D animation industry and take advantage of it. Numerous companies offer animation servic- es in India and the World over; the need is to identify a company that suits your requirement and give you a customized solution which is quirky in its way.
ABOUT DIGITOONZ : Established in 2009, Digitoonz is a Delhi NCR based animation studio that provides a range of customized animation services like 2D and 3D animation TV series, feature films and a lot more. Digitoonz provides Animation Services and also develops its IP for kid’s content. As the name suggests, Digitoonz stands for digital cartoons, and it is one of the most important animation’s structures in India. The company offers a 360-degree solution in the field of animation production with specialization in the areas of producing TV Series in Flash, 2D and CGI Animation for TV – Broadcast and feature films. The ideology of Digitoonz Animation Studio is to offer its customers one of the best multidiscipline 2d and 3d Animation, Design Studio, and multimedia business solutions. VISION : The studio holds the vision of aiming high and being among the top Animation Studios in the World in terms of animation level. The best thing about the studio and its team is they keep themselves updating to achieve higher and higher values. The founders of the studio emphasize updating by way of learning new technology and as a step in the direction provide training to its artists for the same. Recently the studio has lau- nched a YouTube channel “PariTV” for kids edutainment. The studio is working day in and day out to increase its global presence and is working on multiple ventures to ensure the growth and development of the studio. MISSION : Digitoonz holds the mission to expand its business around the globe and inc- rease its service offering. Digitoonz creates what you imagine. The studio has expertise in developing 2D & 3D Animated TV Series and Feature Films. Its key offerings include animation services around the globe. The team at the studio has worked on different animation projects like 2D, 3D, and many more. VALUSE : One of the first values of the studio is to maintain a healthy relationship with all the clients and ensure timely delivery of the project with quality. Surpassing the client’s expectation by establishing credibility and trust is another value of Digitoonz, which kept it ahead of its competitors. Being honest to its clients and report them truthfully is yet another value.
SERVICES : • Toon Boom Harmony Animation • 2D Animation • Clean up/Ink & Paint CGI Animation • Lighting, Rendering & Compositing • Game Design & Development • Pre-production • Harmony Rig • TV Commercial
MAJOR PROJECTS : “Mirette Investigates” is one of the major projects executed by Digitoonz. The plan was offered to the studio on a tight deadline, and the studio has to adopt a new technology to execute the project. But it was the determination of its team and the extraordinary work done by them that the project was completed on time and exceeded the expectation of everyone. It is this project that has given recognition to Digitoonz among other global players. Another project was Galaxi Taxi which made its team learned how to make a traditional animation by using rigged characters. As with every project, there comes great learning, with Galaxi Taxi, the team at Digitoonz learned how to plan and track the project meticulously. The client was very open with what the company offered to them and gave the opportunity and space to use its creativity. Because of this reason, Galaxi Taxi is one of the most enjoyable projects to work on for the team at Digitoonz. TEAM : Digitoonz has very talented artists in all the sections who have completed several series for its clients, and the studio continues to grow with countless work in all its departments. The team at Digitoonz is qualified and experienced with hand-on knowledge of using the latest animation software. The team ensures quality and timely delivery of every project and make sure that every project exceeds client’s expectations. The team offers a customized solution to the clients, and even the founders of the company have empowered the team to learn new technology and encourage them to learn new software and work on them.
FUTURE AHEAD : The studio has ambitious plans of making its presence in every domain of Animation and is soon going to launch a YouTube channel that includes live action and animated contents for kids’ audience. Also, the studio is working on setting up a new IP. The goal behind all developments is to leave its footprints in the gaming industry and kids’ content. The studio is optimistic that the hard work and dedication will payoff, and it will create a unique presence in the animation industry.
FOUNDER : Digitoonz is founded by Vikas Kumar who himself is from the animation background along with his friend Nadim Akhtar. Vikas was working in the Education Department for Delhi Government since 2004 and worked there till the end of July 2009. During these years, Mr. Vikas always dreamt of doing something in Animation all by himself and make his team. He has always been a leader and leading an Animation studio was in his mind throughout his years of working. By 2009, he decided to develop a small team with Mr. Nadim (The co-founder) and named it DIGITOONZ. Apart from Digitoonz, Vikas Kumar has taken a step towards education as well. He has expanded his empire by opening an ITI institute, named Dikshant ITI and a school, named Layford Inte- rnational School. He has also launched a YouTube channel called PariTV to make learning fun for kids and toddlers.
In the coming years, Founder Vikas and his team are working on strategies to spread the wings of Digitoonz in emerging sectors like gaming. There are also several animation series under production and in the development process. Keeping an eye on future improvements, Digitoonz is following an ambitious vision to become one of the world’s top animation production companies. It aims to emphasize using a global delivery model enabled by technology and comprehensive processes. At the same time, it is also focusing on upgrading the team with the latest trends and technologies in the media and entertainment industry.
COMPANY NAME
MANAGEMENT
DESCRIPTION
Ravi Prakash, CEO
Apollo Infoways Pvt. Ltd. is one of the leading providers of Network Security and Education Solutions. It provides solutions to academic institutions and corporate organizations for improving their performance.
Blueberry Semiconductors, blueberrysemi.com
Nitin Naik, CEO
Blueberry Semiconductors focuses Solution & Service offerings in niche areas of SoC, Analog design & layout and Embedded Product Engineering.
DigitalIndian Business Solution, digitalindian.org
Santanu Das, Founder & CEO
Digitalindian is established with a view point of providing business solutions in the area of IT Services and ITES. We are originally a specialist provider of IT and IT Enabled Services.
Digitoonz, digitoonz.com
Vikas Kumar, Founder & CEO
Digitoonz stands for digital cartoons and it is one of the most important animation’s structure in India. Specializing in the areas of producing TV Series in Flash, 2D and CGI Animation for TV – Broadcast and feature films.
Nikhil Sharda, Founder and CEO
eFiction India is a professionally produced independent magazine devoted to showcasing the work of writers with a connection to the Indian subcontinent.
Satya Patri, CEO
One of the most innovative IT Company, which works on Business Solutions and Total Customer Satisfaction. Impetech's main focus is to assist organizations and companies throughout the world.
Isprava, isprava.com
Nibhrant Shah, Founder & CEO
Isprava aims in providing the best service right from the inquiry call, to the moment they leave for their place. Tt focuses on providing an exclusive home, different from the cookie-cutter homes that clutter the market.
Market Insight Consultants, marketinsightconsultants.com
Sanjay Nagi, Founder & CEO
Marjket Insight Consultants assist clients with systematic talent analysis, risk assessment, and compilation of effective capacity building plans.
MyClassboard, myclassboard.com
Ajay Sakhamuri, CEO
MCB Smart School is an all in one solution for educational intuitions which not only easy to use but also cost-effective and flexible. MCB’s school management software system is a web-based global application.
Nine Colours, ninecolours.com
Jigar Agarwal, CEO
An E-Commerce platform, Nine Colours in its 6 years has established itself as a platform selling products in more than 220 countries all across the world and is a complete retail brand with two retail shops in Mumbai.
Pristine Ideas, pristineideas.com
Janak Bhatt CEO & Creative Director
Pristine Ideas has played a huge role in being the backbone of several organizations. It has enabled smaller ventures evolve into larger brands with the help of the right kind of advertising.
SareStates Realty Advisors, sarestates.in
Amit Choudhury, MD & CEO
SareStates is one such player in the industry that has welcomed all kinds of challenges. With a team of experts, the organization specializes in offering personalized guidance to customers.
Satyakam, satyakam.in
Jude Cardozo, CEO
Most of the Team Building programs are conducted in Goa but the "SATYAKAM" team is available to conduct Team Building programs anywhere else in India or Internationally.
Team Sustain, teamsustain.in
George Mathew, Founder&CEO
TeamSustain today is one of the leading clean and green technology solution providers that offer top-notch quality and cost-effective around the world.
Apollo Infoways, apolloinfoways.in
EFiction India, efictionindia.in Impetech IT Solution, impetechglobal.com
Ravi Prakash CEO
in the area of system integration, network security and E-learning and has provided its eminent service to most of the leading enterprise in India and abroad. It provides: • Industry-standard vocational and technical training aids • Multimedia based Digital Content for Higher Education
Apollo Infoways
• Business Redundancy and Continuity Management • Lab set up for Higher Technical Education
Apollo Infoways Pvt. Ltd. is one of the leading providers of
• Unified Communication Solution
Network Security and Education Solutions. It provides solu-
• Network and System Security
tions to academic institutions and corporate organizations for improving their performance via appropriate solutions. It
Product Launched
also helps the companies in creating an environment that promotes a community of constant learning and improve-
Off-late, carrying the legacy of providing services in the
ment.
network security domain, they have launched their self-created surveillance products with a brand name of ‘Watch-
Learning sometimes becomes monotonous and pressuriz-
Dog’ with the same level of quality commitment. The solu-
ing. Apollo Infoways making itself different from others,
tions in the field of surveillance offered by Apollo Infoways
assist other institutions in making learning innovative, easy,
are much appreciated by the users and is claimed to be of
fast and full of fun. Leveraging the deep industry, technolo-
the best quality with cutting edge technology as compared
gy and product expertise, they help people learn the skills
to any other brand in the segment.
necessary to succeed in today’s competitive multicultural and international business environment Services Offered Apollo Infoways has experienced notable growth in the industry. It has been one of the fastest-growing company
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The Strength
• Channel Management • Product Management
Apollo Infoways consider quality services, products and
• Strategic Decisions
support of the customers as strength. Their customers'
• Business Planning
satisfaction is the only key to their success. They are
• Sales Planning
working hard and thrives to maintain the quality of
• C – Level Interaction etc.
service. He is exceptionally well organized with a track record CEO
demonstrating self-motivation, creativity and initiative to achieve both personal and corporate goal.
Ravi Prakash, CEO was born and brought up in a small town but grew up with big dreams and high hope. Today
Objective
he has 14 years of experience in corporate career and 5 years of entrepreneurial enthusiasm. Each year of his Ravi, doesn’t have just a single goal to accomplish. He experience has been a part of his learning in the area of says, “I don’t have one particular goal, but I want to be sucnew business development and key account manage- cessful and feel satisfied in life. I want to have the sense of ment in government and corporate sector. Ravi handles achievement in the things that I do. My career is one of the the sophisticated software very well and is best in provid-
most important areas of my life where I feel I need to be
ing ERP Solutions and online product sales models. He
active. I want to learn, be able to use what I learned and
owes great knowledge of software and online products
keep growing. I love to know that I am helping others and
market place. He has marked outstanding success in that I have my own role in this world.” building and maintaining a relationship with key decision-makers,
established
large-volume,
high-profit
Journey
account with excellent levels of retention and loyalty. He is also experienced in C-Level Interface.
Talking about being successful with Apollo Infoways, Ravi says that he took multiple paths and the key to success he
Briefing his specialties, we can pen down the following:
found was in making decisions. He adds that the decision taken might not be right but it is your own and that makes a
• New Business Development
difference. Recalling the days, Ravi says that he has been
• Key Account Management
the 1st person from his family to get into business. He didn’t
• Government & Corporate Sales
have any experience or idea of business but he started and
• Networking & Relationship Building
learned a lot in his 13-14 years of a sales career. After which
• Contract Negotiation
he plunged into the sea eloping for more opportunities and
• Solution Selling
landed here with the leading provider of education solution.
• ERP Selling
After facing all the hurdles coming on his way to success,
• Principal Tie-Ups
Ravi has embarked Apollo Infoways name in the industry
• Team Management
and is working hard on its product WatchDog.
| 5.)/!&6789:;7|
Santanu Das Founder & CEO
in the industry and has a network of more than 200 skill academies that not only offer employment, but also equip professionals with significant skills. The organization functions in South East Asian countries and has collaborated with various government departments, with key clients being the governments of India, Bangladesh and Malaysia. There are a total of 100+ clients across 4 countries. Clients
DigitalIndian Business Solutions Pvt Ltd
also come from a cross section of industries, including land development authorities, municipalities, river conservation,
For an economy that is expected to witness immense
pollution control, mining boards and corporates in the field
growth in the coming years, skills in technology, infrastruc-
of infrastructure. They have developed numerous spatial
ture and engineering are crucial. The right kind of skills
applications which are seamlessly integrated to workflow.
equipped by employees can create immense difference to
Steady cooperation from the government has allowed the
both an organization and the economy as a whole. With
organization to flourish and has catapulted growth.
efforts to improve employment opportunities and increase digitalization, India offers a good platform for skilled human
Awards:
resources. DigitalIndian Business Solutions, a group of companies,
For their passion, dedication and excellence, they have
has successfully analyzed the needs of the economy and
been recognized and have been accredited by the
offers the highest level of skill and consultancy services for
EC-Council as a Training Centre that lives up to the highest
government and corporate projects. High quality training
standards.
and development under the initiative of Digital India and Skill India are also offered by the organization, making it
Services:
highly relevant and useful. The major areas focused by the organization are GIS, engineering, and IT domains.
DigitalIndian ensures that their inputs lead to value addition, along with highly skilled manpower and latest machin-
Collaboration:
eries. Field work, surveys and timely deliveries form a part of the services they offer, that distinguishes them from com-
Established in Kolkata, DigitalIndian has consolidated itself
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petitors. With regards to GIS, the organization offers
cutting edge knowledge of data mapping, feature perfection is provided to enable the youth to add value extraction/compilation, management of information and wherever they go. It thus subscribes to its motto of integrating enterprises.
“Transforming New India�.
The stronghold business territory revolves around high precision field survey through satellite imagery and
Founder:
drones. Other services include end to end consultancy to help identify gaps and opportunities, providing compre-
Mr. Santanu Das, Founder and CEO of the organiza-
hensive reports and project plans with mil stones and
tion is a highly qualified technocrat who started the
timelines, cost analyses, schedules and high quality
organization with only Rs. 25,000/- in 2016. Under his
products.
leadership, the organization has grown to now have an
DigitalIndian ensures that the services they offer are
annual turnover of Rs. 75 crore, which is an astounding
focused on the project at hand and are executed with
feat. Due to his foresight and vision, DigitalIndian is
perfection. Adequate guidance is also provided to clients
now in the process of being listed in major stock mar-
to ensure success on all footings.
kets. Das’s emphasis lays on being the best in the market, and therefore offers the best technology and
Team:
ideas for clients.
The organization values its human resource and skill, and has developed a healthy atmosphere for its employees to work in. At present, the organization has major operation centers in the North East, Jammu and Kashmir, Mumbai, Nagpur, Varanasi, Vizag and Chennai. It consists of a highly motivated team of 7,000 employees. Consisting of a group of companies under a single holding, better employment opportunities are created by DigiatlIndia. The focus lies on identifying potential talent,
CSR:
training individuals and offering suitable employment opportunities within the group of companies. This has The organization offers high quality training and aims to gradually made Skill India a reality. It also indicates that make Skill India a reality, while also helping India the company sees itself as a social enterprise that is achieve its goals for development. aimed at developing the economy from the grassroots. As an organization that believes in investing adequately
Future Ahead:
to create the right kind of assets, it has improved the quantity and quality of a skilled workforce in India. The The company is in the process of listing itself in major objective of the organization is to add value, and thus
stock markets, and plans on entering and creating better
training, with a blend of competency, willpower and
networks in South East Asia.
| 5.)/!&6789:;7|
CXO
Role of Technology in the New-Gen Workspace “Role of technology in the new-gen workspace.”
Integration of Technology in present scenario.
Office workspaces have become a staple for the young millennial, with over 95% of them being employed in one way or the other. And with the changing times, workspaces have also revolutionized themselves in terms of style, décor and ease of comfort. More and more youth are preferring co-working spaces which allow for a flexibility quotient along with ample amenities along with providing an innovative work ambience. Being cost-effective, its demand has risen exponentially in the current times. One of the significant factors that have contributed to its popularity is the implementation of technological tools which have made life faster and easier.
The advent of technology has drastically changed the workspaces transforming them into a digital era one. Integration of technology has become part and parcel of the workforce, factoring in an increase in productivity and efficiency. With collaborative tools like cloud computing accessing any piece of information from anywhere has become more accessible, thus fostering globalized networking. Video conferencing tools have connected people digitally in meeting rooms, enabling faster decision making. Further, with advanced tools accessing any piece of information or report, at any time of the hours has become convenient, thus increasing productivity by leaps and bounds. Increase productivity directly relates to cost-cutting solutions in which technology has a significant role to play. Technology has also enabled a convincing security system offering a trust factor that has, in a way, redefined the workspaces of today.
Technology in the new-gen workspace- An overview Technology has a huge role to play in the current generation’s workspace. Staying in trend has become imperative to keep in sync with the market requirements, and this further has enforced technology as a necessity in office spaces. The gen X cannot imagine a work environment which doesn’t offer advanced tools vouching for flexibility, networking and global connectivity. It has been found that a significant fraction of the current resources has reported an increase of about 131% in operational efficiency and a
Another crucial impact of technology is the excellent user experience that it offers. It has been found that 78% of the employer’s factor in workplace quality and culture while selecting an office place. This includes easy access or commute, a comfortable and creative
CXO
Paras Arora Founder & CEO
ambience and facilities that promote the well-being of the employees — all these results in a great user experience, which is of prime importance. And technology can help achieve this. With uninterrupted Wi-fi facilities, conferencing tools, printers, scanners, projectors and more, work becomes more organized and systematic, thus giving the employees a high working culture. Technology steering future of the modern workspaces. Technology has inevitably changed the landscape of the working spaces, and it undoubtedly boasts of earmarking it as a necessity in future. IoT technology is forecasted to be of a great advantage helping in figuring out and optimizing business processes, tracking
About Author : Qdesq was founded by Mr. Paras Arora (Holds Master degree from London Metropolitan University) and Mr. Lavesh Bhandari ( an IIT Delhi Alumni) in November 2015. It aims at converting square feetbased industry into per seat based one that promises a win-win situation for the workspace providers as well the seekers. Qdesq is a premier destination that offers a unique platform for the workforce to search and book flexible serviced workspace as per their requirement. Offering an easy, effective, and brokerage free solution it truly serves as a one-stop solution for any kind of workspace needs. It envisages redefining workspaces by providing a single platform to view various options and choose one that befits their demands. Whether it is a meeting room, private office, virtual office, co-working space, training room, or enterprise solutions, with Qdesq, it is easy to locate your choice with a few clicks. Powered by q technology, the platform offers a seamless and customized search listing options which are akin with your needs.
Technology has eased people’s lives in various fields and education is no exception now. Remembering the old conventional method of teaching where a teacher had to take care of numerous works apart from teaching, such as, taking attendance, maintaining correspondence with parents on regular intervals, updating them with child’s daily school activities via class diary, notifying and conducting examinations (online/offline) and then the student progress report that follows each examination. Ajay Sakhamuri, brings MCB Smart School (f.k.a. MyClassboard), to ease these chore for schools. MCB Smart School is an all-in-one solution for educational intuitions, which is not only easy to implement but also flexible and cost-effective. MCB’s school management software system is a web-based global application that helps in managing student and staff data educational institutions. It has found a wide industry acceptance owing to the fact that that it can be used from anywhere and at any time by various systems for multiple purposes. Catering for more than 8,00,000+ students in 1200+ schools across 120 cities, services like online admission, data storage, grade book,
Ajay Sakhamuri CEO
E-learning,
attendance,
schedule
management,
student performance tracking, accounting and reporting are highly applauded amongst several others. It was in the year 2007 when Mr.Ajay, a final year student of graduation, took a project on ‘Campus Express- An online onboarding site for all students at Penn’. This project motivated him further to get a deeper understanding and develop software for schools.
With the support of his father, Mr.Ajay worked with thorough dedication on the project. Initially, the project didn’t sustain due to the lack of revenue clarity. Meanwhile, he got placed through Campus Placements and got recruited by Deloitte. Working for 2 years as an SAP ABAP Consultant, he correlated the SAP technology to the educational stream and developed MyClassboard Educational Solutions.
*4.1,##!/,6+-./* !"#$%&###$'()*&+$,-./*
The young entrepreneur while speaking about the impact of
The biggest strength of the company lies in the product’s
technology in an educational realm says, “It’s not about what
dynamicity and reliability that caters millions of users, and
you build, it‘s about what people need.” Relating the present
customer support that ensures thorough training followed
with the history he says, “The reminiscing history of the Indian
with smooth client support. Mr.Ajay has and will always
education system has seen a gigantic transformation over the
look forward to understanding the unique client require-
past decades. Starting with the ancient Educational system
ments and upgrade the product based on newer develo
comprising the Gurukul system of education to the modern edu-
ments in the industry.
cation system, the education system in India had witnessed a revolution.”
The visionary entrepreneur while talking about the uniqueness of the company says, “Our strength lies in our
The school management software serves in Academics, where it
customer-centric approach, research and development
manages students’ examinations, grades, report cards, etc. It
towards the latest updates and features from across the
also allows customising student examination report cards and
globe in the education sector, and turning them into a real-
maintaining the report card as per the board standard. With
ity.” Concern about data security on the cloud and stability
MCB, maintaining grades of an individual student, analyzing
of the company was the biggest challenge faced by Ajay.
their performance is much easier.
“Earlier a few companies left behind a wrong impression in the market (with regard to the cloud) by not prioritizing
MCB Smart School fosters effective communication between
data security. It was quite a challenge to make the world
parents and teachers. The software has an inbuilt messaging
look beyond those mistakes and poor policies and gain
system that acts as a connecting bridge and as a reminder
trust initially.” The company is now racing its way into
system for sending notifications, alerts and user prompt remind-
diverse levels of educational institutions by catering to the
ers. The software can also manage the operations of fee collec-
people’s need for convenience and customization.
tion and fee receipt generation, accept online fee payment and automate fee receipt entries. In addition, MCB also offers
MCB Smart School, in its 10 years, has been highly
service in HR and Payroll, Library, Student Information System
acclaimed by many and has made its mark as India’s most
and so much more.
widely used school management software.
| 5.)/!&6789:;7|
Jigar Agarwal CEO
A
t the tender age of 20 while pursuing B. Com, Jigar
Agrawal, laid the foundation of his dream- ninecolours.com. It has been 6 years now and nineco-
The dresses are traditional, dipped in fusion. Women can go classy and sassy together.
lours.com has flourished, keeping the Indian Ethnic Wear alive allover the world. Starting up as an E-Com-
Classy Mens’ Wear- At ninecolours.com, you would
merce platform, ninecolours.com in its 6 years has
find various options for men. They can easily opt for
established itself as a platform selling products in
elegant Ethnic Wear with a proper fitting. Kurtas, Jack-
more than 220 countries all across the world and is a
ets, Sherwanis and Kurta Pajamas is what they offer.
complete retail brand with two retail shops in Mumbai. ninecolours.com is the leading brand which caters to
Cute Kid’s Wear- Why should the kids be left behind.
people all over with Indian Ethnic wear and 50,000
For Children, they offer an amazing collection of ethnic
products for women, men and kids. The brand offers a
wear which is not so easy to find. Be it any festival or
wide range of products namely:
occasion, ninecolours.com has left no kid or parents in despair.
Stylish Womens’ Wear- ninecolours.com understand how important is shopping in the life of a woman. It
Add-on In Beauty- Ethnic Wear is incomplete without
offers a vivid collection of Sarees, Suits, Lehengas,
jewelleries. ninecolours.com have kept a special note of
Kurtis, Indo-fusion and Gowns. It also caters to the
this demand and offers classy jewelleries that perfectly
women looking for tradition with a little blend of fusion.
complement the dress.
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YOUDESIGN – This is an incredible initiative by the brand where the client can customize their designs themselves and can get the service of nineco-
He
lours.com. It is an online boutique for the complete
to the best world of fusion where he has always desired
customization requirement. The Customized Stitching
to go and thus he took the huge leap and started all.
soon figured that the mixture of both would result
solution has been appreciated and their clients find it best to place the order and get it delivered without
Admiring Steve Jobs’ stubborn attitude of achieving the
going through any hassle which is generally faced
dream he says, “It gives me the kind of confidence to
while getting service from local tailors.
believe in my instincts and keep going.” Patience and Experimentation is what he never gives up.
CEO Jigar Agrawal says, that strength is not only in one dimension. “I believe strength of a company
It has been a rough journey filled with rocks as said earli-
doesn’t come from being strong in one dimension
er. The time he started ninecolours.com, Ethnic industry
of anything but when each of the segments are
was obscure and wasn’t recognized much as it is familiar
strong in their own self, which we feel we are able
today. It was difficult to convince the vendors to sell on the
to achieve. Our core team is the same from day 1
E-commerce platform and to discover an appropriate
of the business which helps in the smooth func-
system which would be easier for them to follow. Apart
tioning of the business and a faster growth.”
from this, his tender age of 20 also made the journey a bit arduous.
Like all other successful business, their journey to success has also been rough. Mr. Agrawal believes
Mr. Agrawal takes pride in his effort of keeping the Indian
that unless anyone make mistakes, they will never be
Ethnic Culture alive across oceans and seas. With time,
able to learn or grow. There were numerous moments
the demand is growing for the Ethnic Wear and he
to share that can easily depict the risks and mistakes
assures to deliver the product in any corner of the
taken. CEO is glad that he took the risk and says,
world. He believes to work 24 x 7 and says, “The busi-
“Making mistakes at the smaller scale costs less
ness clock is always ticking, everything about E-com-
than making the same mistake when you have
merce is active round the clock.”
already scaled.” Mr. Agrawal started ninecolours.com as an E-commerce The founder, since his very childhood knew his best skills.
platform and is now looking forward to launch the global
He recognized his expertise in retail and tech and when
franchise model and a few company run retail outlet
E-commerce boomed in the year 2010-2011 he knew his
in some of the most prominent places around the
next step.
world.
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Janak Bhatt CEO & Creative Director kind of advertising. Clients include Jagran Lakecity University, The Times of India, Delhi Public School, National Health Mission, Madhya Pradesh Tourism, Global Shapers Community Bhopal, and many more. With more than a hundred projects and over sixty-five clients,
PRISTINE IDEAS
Creating Ideating and Executing the Amazing
T
o say that the advertising industry is a challenging
field is an understatement. An advertiser’s arena is constantly changing, with pressing demands from clients, and consumer trends that change in the blink of an eye. It is crucial to stand out and make a mark, a feat that can be performed only by the most dedicated and passionate experts. Pristine Ideas is one such organization that has been able to withstand the challenges posed by the industry. With creativity as its mantra, it boasts about not being a
Pristine Ideas has etched its name in the advertising sector in India. Recognition of Excellence Pristine Ideas has not gone unnoticed. The organization has won several accolades since its inception in recognition of its talent. Awards and accolades include: • Start-Up of the Year • 20 Most Promising Advertising Agencies, 2018 • MP Entrepreneur and Excellence Award • Company Spotlight – Silicon India • Shortlisted in Abby Goa Fest • Excellence in Design Merit Award–One Show Design
run-of-the-mill advertising agency, but an organization
Delivering the best services
with the ability to make a difference, be it in print or digital
Pristine Ideas offers services that are on par with industry
media. It is a mover in strategy, communications, and
standards. These include:
designing and proffers 360-degree solutions.
• Brand Consulting • Website Development
Catering to diverse clients
• Radio
Pristine Ideas has played a huge role in being the back-
• Graphic Designing
bone of several organizations. It has enabled smaller ven-
• Content and Digital Marketing
tures to evolve into larger brands with the help of the right
• Ad & TVC films
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• PR
lack of awareness among people about effective branding
• Photography
and relevant concepts. Through sheer determination and
• Strategy & Planning
skill, he has worked with new-born ventures and developed them into brands. He also looks up to Sonal Dabral,
Communication is the key
from Ogilvy, whose passion for advertising is stimulating.
Consisting of a talented team of professionals, Pristine Ideas has a single-minded focus – to create a perfect
Bhatt considers his persistence to be a reason for his suc-
blend of strategy with communication using human
cess. He cites his project with ASA and working on millets
insights. The team believes in being there for the client
as one that tested his capabilities. Taking up the challenge
and offering creative solutions in every circumstance.
of promoting the cereal, Bhatt successfully launched an
Organizational hierarchy is like a convex lens, where profi-
event called “Embrace the millets” and offered a platform
cient workforce works in the middle and helps freshers at
for farmers and policymakers. The event was highly suc-
both ends to grow and comprehend.
cessful and fetched a PR value worth Rs. 40 lakhs.
Under the leadership of Janak Bhatt, the team has created
Pristine Ideas is always open to new solutions. Trying
a culture of working together. His motto – “Let’s create
unusual things, understanding new concepts, and figuring
together” encourages the team to think, craft, and curate
out different ways that work for brands is their core strate-
together during brainstorming sessions, the organization
gy. The spirit of taking initiative and action is always
has found value in its services. The organization’s USP is
encouraged.
communication, which makes it stand out from the rest. A Visionary Leader Janak Bhatt, filmmaker and Creative Director of Pristine Ideas has a distinguished career with more than a decade of experience. He has won five awards at RX Club Show New York, and for his film Trasadi, he has won the coveted awards at Adlab Film Festival and One Show Design Merit Award. He is an industrious professional who serves as a jury member, and also conducts workshops, which have led to him winning the prestigious “Start-Up of the Year Award”.
Future Aspirations The organization plans to venture into new cities and
His primary focus at Pristine Ideas is to create sustainabil
industries shortly. Offering services using technologies like
ty in terms of new–edge and effective communication
AR, VR and Voice Search are also part of their plans.
throughout India.
Focusing on customer satisfaction and offering the best solutions, Pristine Ideas is set to be the one stop-shop for
The major hiccups he has faced in this industry include the
all advertising needs.
| 5.)/!&6789:;7|
CXO
Innovations & Trends in Indian Food & Beverage Market India with its economic growth, is seen as most potential market for food & beverage. Consumers are increasingly looking for convenient, affordable, healthier food. Chefs and operators should seek out collaborations and investments in emerging companies that could benefit from their infrastructure and experience to serve fast-changing consumer demand. Operators should take advantage of all opportunities to improve their bottom lines by reducing waste. The increasing number of health-conscious consumers with preference for convenience foods is fuelling the global speciality food & beverage market. Increasing urbanisation and growing consumer preference for processed foods is driving the speciality food & beverage market. However, the consumer is aware of the use of food additives that strip the product of its nutrients. This paved the way for consumers demanding for a safe, quality product having a long shelf life. Ingredients used for improving the shelf life of the processed foods are seen by consumers as using artificial ingredients and containing high trans-fat content making the product anti-nutrient. Companies, by introducing functional food ingredients, have increased the demand and kept the nutrient value intact. Also, organized retail sector is seeing inroads in the processed food sector, thus increasing its penetration and fuelling the demand for speciality food & beverage market. Food ingredients have been used since many years to flavour, preserve, blend, thicken, colour and also maintain the nutritional content of foods, thus reducing serious nutritional deficiencies in the consumers. The speciality food ingredients find major applications in fruits and vegetables, alcoholic and non-alcoholic beverages, vegetable and animal oils, bakery and confectionary, dairy, meat and marines food, pet foods, starch products, etc. Functional food ingredients constitute maximum market followed by growing demand for enzymes, acidulants, emulsifiers, etc.
India with its economic growth, is seen as most potential market for food & beverage. Consumers are increasingly looking for convenient, affordable, healthier food. Chefs and operators should seek out collaborations and investments in emerging companies that could benefit from their infrastructure and experience to serve fast-changing consumer demand. Operators should take advantage of all opportunities to improve their bottom lines by reducing waste. The increasing number of health-conscious consumers with preference for convenience foods is fuelling the global speciality food & beverage market. Increasing urbanisation and growing consumer preference for processed foods is driving the speciality food & beverage market. However, the consumer is aware of the use of food additives that strip the product of its nutrients. This paved the way for consumers demanding for a safe, quality product having a long shelf life. Ingredients used for improving the shelf life of the processed foods are seen by consumers as using artificial ingredients and containing high trans-fat content making the product anti-nutrient. Companies, by introducing functional food ingredients, have increased the demand and kept the nutrient value intact. Also, organized retail sector is seeing inroads in the processed food sector, thus increasing its penetration and fuelling the demand for speciality food & beverage market. Food ingredients have been used since many years to flavour, preserve, blend, thicken, colour and also maintain the nutritional content of foods, thus reducing serious nutritional deficiencies in the consumers. The speciality food ingredients find major applications in fruits and vegetables, alcoholic and non-alcoholic beverages, vegetable and animal oils, bakery and confectionary, dairy, meat and marines food, pet foods, starch products, etc. Functional food ingredients constitute maximum market followed by
CXO
What to expect from near future? Veganism is on the High As the awareness for veganism is growing so are the numbers of vegans in the country. To capitalise this trend, many companies have become aggressive with their marketing campaigns for their products like Soy milk, almond milk etc and there are many takers which are increasing day by day.
most importantly to explore new textures & flavours, the trend is to use root- to-stem fruit or vegetable. This was also an age-old tradition in India, was not put to use recently but has come back now and is expected to remain & flourish. Spices from Middle-East People in India have cherished the middle-eastern delicacies like hummus, baklava, falafel etc. Now expect more ingredients/spices from the region to India by the likes of za’atar, harisa, tahini etc.
Old is Gold Innovation in Tea & Coffee Powders like matcha, cacao etc have found their places in various foods & drinks. Turmeric is considered to be a rage yet again not only in India but the entire world has been taken by the ‘turmeric’ storm. Turmeric latte is sold as ‘the golden drink’, especially in the west. This trend is going to go upwards.
This is due to the changing demands of the consumers. Due to health awareness, more & more customers are expecting natural ingredients rather than artificial flavours & colours and want their teas/coffees with a personal touch.
Farm-to-Table Use of Flowers The trend towards locally sourced, plant-forward, seasonal, convenient food continues to grow rapidly. Use of Entire Fruit/Vegetable Stems & leaves of fruits/vegetables have sadly been ignored while cooking. In order to curtail food wastage &
Infusing botanical into beverages and the use of petals or in some cases whole flowers into making a dish aromatic & flavourful is high on trend. As the customers are liking it so it willgrow.
About Author
ABHISHEK SAAREEN Executive Director
Mr.Abhishek Saareen, Executive Director of Trident F&B Consultants Pvt. Ltd., completed 4 year Bachelors in Hotel Management and Catering Technology from Banarsidas Chandiwala Institute of Hotel Management And Catering Technology (BCIHMCT), Guru Gobind Singh University, New Delhi, has got exposure with The Park Hotel (New Delhi), Trident Hotel (The Oberoi Group of Hotels), Mumbai and overseas stint in Dubai (UAE). He was awarded with special recognition during studies for “Facility Planning”. He takes care of the planning, execution and post-opening streamlining.
Amit Choudhury MD & CEO
long way in offering the best kind of services. Their partners include prestigious groups like Godrej Properties, L&T Realty, Mahindra LifeSpaces, Lodha Group, Kalpataru, Puravankara, and more. It boasts of a diverse array of happy clientele, and operates from 4 of India’s leading cities. Making waves in the industry, the organization has sold more than 400 million worth of properties, and is visibly changing the game.
SareStates Realty Advisors Pvt Ltd -Property Solutions under One Roof
Holistic Offerings
T
aking over an organization and competing in the ever
SareStates specializes in offering a complete solution to
challenging industry takes a great deal of perseverance and
clients – from acquiring land to selling properties. It offers
skill. The real estate sector poses as a significant challenge
modern and innovative services which reduce the gap
and is placing new demands each day.
between home buyers and developers. The fin-tech digital
But smooth seas never made skillful sailors.
platform is another subsidiary that is going to be intro-
SareStates is one such player in the industry that has
duced, which aims to bring investors, incubators, franchi-
welcomed all kinds of challenges. With a team of experts,
sors and more under a single roof. The development of a
the organization specializes in offering personalized guid-
business eco-system is in progress, which will guide start-
ance to customers. It guides customers step-by-step, to
ups and established businesses in catering to all their
understand their needs and satisfy them in a cost effective
needs, making the organization an integrated execution
and timely manner.
platform. All operations are geared towards efficiency and
Customers of SareStates have made the best ROI on their
customization, which has enabled the company to leapfrog
investments — a true testament to the fact that the compa-
ahead of its competition.
ny is one of India’s leading property and mortgage advisors.
Major services include:
Impactful Collaborations
• Residential and Commercial Property Advisory • Real Estate Valuation and Research
In its mission to becoming the most trusted developer, Sar-
• Mutual Fund Advisory Desk
eStates has formed firm and crucial partnerships that go a
• Mortgage Advisory and Debt Restructuring
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from Coffee Day Group. Thus began the exciting story of
A Distinguished Team
SateStates. SareStates considers its team of skilled experts to be its greatest asset. Each employee has significant industry
Being a key change maker in the industry, Amit’s mantra is to
knowledge and effective people skills, ensuring that
love what you do. Focus, dedication, passion and people have
clients are more than satisfied. The IT support system,
brought him success. Throughout his distinguished career, he
CRM platform and marketing teams all collaborate seam-
has always been an action oriented person and sees himself
lessly, making its people the strength of the organization.
as a warrior, who can face challenges with a calm and collect-
The team members are equipped with the latest industry
ed approach.
knowledge which helps in guiding clients in an unbiased Challenges regarding industry changes, cash flow manage-
manner.
ment, customer trends and transparency were faced by the Work culture at the organization is built on transparency,
organization in its early years. Amit believes in facing such
ethics, integrity and team work. It is with such a distin-
challenges with effective research and analysis, which
guished team and professional work environment that the
ensures that the company stays up to date always, and can
company is able to fulfill its motto. It offers only the
compete globally.
best experience to homebuyers, nothing less. As a CEO, Amit Choudhury looks up to Jack Ma and In Pursuit of Excellence – Visionary Leader-
Steve Jobs as inspirations. Ma’s foresight and
ship
persistence, along with Jobs’ vision and insistence on perfection is applicable to SareStates. Each day is
Amit Choudhury, CEO of SareStates, is a neoteric thinker and visionary passionpreneur, who
seen as a chance to improve, to innovate, and start anew.
has 18 years of experience in the industry. His experience gives him
great
Future Aspirations:
insight in areas like strategic planning, leadership and development, and sales
The organization aims to move
and marketing. In 2004-05, he won the
towards corporate real estate
coveted “Best Associate of the Year”
advisory, and expand its
award for developing a franchisee busi-
presence across metro cities.
ness, and is much admired and respected
The sub brand of SareStates
in the industry. He has contributed to lead-
Global also plans to sell overseas proj-
ing organizations like ICICI Direct and Moti-
ects in the near future.
lal Oswal. He was also an employee at Way2Wealth. With great fortitude and sense
SareStates is not just a realtor. It is a
of purpose, he successfully acquired the
Property Doctor, offering 360-degree
very company he worked for
solutions to all its clients.
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SATYAKAM
COMPANY OF THE MONTH
Jude Cardozo CEO
Team Building & Experiential Learning – The Final Frontier in Training??
Training has evolved remarkably in the corporate world over the last few decades. But as competition gets tougher, combined with the economic slowdown, companies in India are leaving no stone unturned to get leaner and fitter. Outbound Training Programs are becoming more and more popular as the way to move forward in building Cohesive High Performing Teams. Booklet Media caught up with Jude Cardozo, the man behind Satyakam. Jude Cardozo is a Former First Class Cricketer who has played representative cricket for Goa from 1989 to 1995, who also has effective experience in the corporate world with successful stints in Parle Bailey, Plus Channel & Taj Group of Hotels. Q - Can you tell us about Satyakam and its origins?? A- Satyakam was started in 2004 and we organise Experiential Learning Programs, Outbound Training Programs and Team Building Events for corporates. We are based in Goa but do travel all over India & abroad too to conduct programs. Q – What inspired you to enter into such a challenging field?? A- While in my last job I noticed that there was dearth of Experiential Learning Trainers so I saw a great opportunity particularly since I have always enjoyed Training since my college days. Q – What is the training module that Satyakam follows??
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A- Satyakam follows a systematic approach to offer customized training sessions that usually begin with a Behavioural Brain mapping process of the entire team. We have tied up with Sanda Excellence and Team Dynamics from the United Kingdom for the same. PRISM Behavioural Brain Mapping is a sophisticated, online, neuroscience-based instrument specifically designed to identify the behavioural preferences that directly relate to personal relationships and work performance. It helps to identify the potential of the team, understand behaviours and where one needs to adapt to perform better. After a Satyakam program, team members usually feel engaged, energized, competent, confident, self-aware of their strengths, passions and what they are best at, agile and adaptable to change which means the teams can
work together and increase their performance. The team also becomes more confident when it comes to handling conflict. Q – What is the duration of a Satyakam Team building Program? A- We recommend a two day program but sometimes because of cost and time constraints we have to reduce the duration of our programs. Q – Who are Satyakam clients? A- To date we have conducted over 400 programs for many MNCs. Some of them are Accenture, Megger, Bank Of America, BNP Paribas, Citi Bank, Cleartrip, Ericsson, General Electric, HSBC, IBM, Leela Beach Resort etc. Q - What are the challenges that you face in Satyakam? A – The challenges we face are numerous. It’s really very difficult to recruit youngsters in Goa as almost all youngsters from Goa want to go to foreign lands and work so expanding our team is tough. We are the pioneers in Goa as far as team building is concerned. But protecting our intellectual property is almost impossible. So we have many ex- employees and other individuals who try to replicate our concepts, templates and exercises. Corruption is also a major hurdle in our progress as we do not pay kickbacks which most other agencies do to procure work. Q – 16 years later what do you think are the reasons for Satyakam’s success?? A – We are in the process of setting up our own ‘Centre for Experiential Learning & High Performance’ in South Goa. We will be offering 3 day programs for Corporates and College students. We will also be organising Open Programs at the Centre on Relationship Management & High Performance where any individual looking for self-improvement can attend.
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George Mathew CEO
Clean Tech industry world over, with many of the projects replicated across the world. If we have innovated into a specific solution, the same has got replicated by 1000s of times across the world, inspired by our success. We bought in the innovation and took the risk for
Meet George Mathew, a Climate Change Challenger for
the rest of the world to follow, says Mr.Mathew.
over 25 years. Starting as early as 1994, Mr.Mathew estab-
TeamSustain is perhaps the only company in the world
lished TeamSustain, a company which specializes in engi-
which has experience across diverse zone of Clean
neering Clean and Green Solutions to address real world
Technologies, namely-
problems, and help fight Climate Change. And is one of
Grid-tie/On-grid Solar PV Systems
the first Clean Tech Companies in the World. The projects
Off-grid Solar PV Systems
initiated by him has helped fight Climate Change, bring in
Hybrid Solar Systems
rural development through introduction of sustainable infra-
Solar & Electric Powered Boats & Ferries
structure, fight poverty and help improve living conditions in
Green Solutions for Telecom
their regions of operations. The projects have directly help
Waste Management and Waste to Energy Solutions
fight and mitigate climate change and thus help save lives
Smart Village Micro Grids
and our planet.
Energy Storage & Virtual Power Plants
Established in 1994, TeamSustain today is one of the lead-
Eco Resorts – end to end solutions
ing clean and green technology solution providers that
Wind Energy
offer top-notch quality and cost-effective solutions for
Small & Micro Hydro
sustainable resource utilization to markets around the
Carbon Footprint management
world. And is the most awarded company in the sector.
R&D of Sustainable Solutions to real world problems with
The benchmarking projects of Mr. Mathew and his
focus
company TeamSustain, has helped and inspired the
Management.
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on
Water,
Energy,
Sanitation
and
Waste
TeamSustain- Innovating a Zero-Carbon Future: The founder, Mr. Mathew has walked a long way to establish TeamSustain where it is now. It all started from researching on Sustainable Solutions during his college days and working on a solar thermal project. This further motivated him to work in the domain of clean energy space and led him to intern with Tata BP Solar, one of the first Solar solutions providers. Inspired by nature and wild life as a child, he always wanted to work towards the conservation of our planet and believed that Sustainable development is the only way to save and preserve our World. He realized the need of reducing the ecological impact on the environment and discovered on the business opportunity in helping clients in reducing their Carbon Footprint and at the same time, help them save money on their operational cost with an attractive ROI. There is nothing more satisfying than to build Value to your business by helping others save money and the planet, says Mr. Mathew.
World’s first Solar Powered Home Stay, Solar Powered Telecom Towers, Solar powered Light Houses, Waste Plastic to Energy plants , Solar Powered boats, Waste to Energy plants and many more. They also innovated into the boating sector with the concept of E-boating and was the first to coin the term, and made their name into Limca Book of Records, twice. Today, TeamSustain has a Client portfolio of the world’s top Companies, Universities, Resorts and NGOs, in more than 20 countries. George Mathew- Founder & CEO: Mr. Mathew has 25 years of experience in the field of green energy and is a mechanicalmengineer by trade. With his guidance, TeamSustain has executed 1500+ projects acr -oss the world, in more than 20 countries. He holds specializations in solar PV, solar hybrid, smart micro grid, waste to
Over the last 25 years, the solutions and projects have helped save our planet Earth, from millions of tons of deleterious Green House gases and other pollution from its atmosphere. Directly helping to mitigate and slow down Climate Change and thus help save lives.
energy, smart energy integration, e-boating, carbon management, and energy efficiency & management. He holds various esteem positions in major companies and has registered for 32 designs Patents and has been felicitated with 2 Patents(Rotary Kiln Waste Gasification) till date. He was rec -ently included the Global Listing of the 51 most Influential
Recalling his journey, Mr. Mathew says, “The clean energy products and solutions were all expensive, and most of it was driven, by Govt. subsidies and incentives. We
Persons in the field of Solar. Through his innovation and risk taking attitude leading to successful projects, he had insp -ired many entrepreneurs to enter the Clean Tech Industry.
saw a huge gap in terms of product quality and technology, we entered the market with full sway and with the mandate of providing Clean Tech solutions using the latest technologies from across the world, adopting it to solve real world problems in the developing world”. World’s largest Solar Powered(off-grid) Resort, the World’s first Energy Autonomous Commercial Complex,
Clients: TeamSustain has clients form all across the world, including large corporations and Fortune 500 companies. Virgin Investments (USA), American Tower Corporation, Vitol, Trojan Battery Company(USA), Soneva Fushi Resorts (Maldives), are to name some of them.
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