The licensing agent definition is valid for a person who undertakes assignments on behalf of their clients, such as identifying potential licensees for the property of licensors, representing licensors’ property in trade shows, presents proposals and properties when negotiating the terms of sale agreement. Licensors who do not want to take the hassle of performing these tasks hire a licensing agent.
A licensing agent also assists licensors in developing their properties to become more lucrative for licensing. The licensing agent reviews samples of licensed products and collects payments, including royalties, on behalf of their client, the licensors.
https://businessupside.com/2022/05/17/the-definition-of-licensing-agent-everything-you-wanted-to-know