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the whole range of products,” explains the man responsible for Bicom Systems’ worldwide sales, Stephen Wingfield. “We did this for several reasons,” Wingfield continues. “Most of our core was the same technology and the investment is there to be reused, what you learn from different onsite installs can be fed into the Hosted Edition and likewise. However, the single greatest driving factor is our belief that each reseller relationship is our most valuable asset and that in communications, you simply do not know what your next sale wants.” Available in Business, Call Center, and Multi-Tenant editions, PBXware has been deployed to thousands of organizations from small businesses to non-profit organizations to governments to enterprises and service providers. Increasingly, service providers are incumbents as well as challengers as Bicom Systems SWITCHware supports the growing number of large selfhealing clusters. “We work very hard with resellers

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BE Monthly

“With PBXware if we don’t have it, we will build it to your exact need” at pre-sales,” Wingfield states, “often providing the quotes and the materials at source so they can be adapted to local language & conditions. Often though, what wins the bid is to provide a custom solution for the cost of off-the-shelf. The argument can be devastating when up against traditional vendors. Why pay large amounts and possibly still not have exactly what you need. With PBXware if we don’t have it, we will build it to your exact need.” This sounds tall at first but one of the things that we appreciated most about PBXware is its Open Source Flexibility and the way that flexibility is in the DNA, not just of the product, but the company. Built on Asterisk, PBXware was the world’s first Professional Turnkey Communications System to use open source. “A few times we considered whether to open up and create ‘another’ Open Source Project. However we never did. We stuck with the notions of turnkey and the commercial guarantee to work. It’s paid off well. Others came and went, we’re still investing,” Wingfield adds. That turnkey principal has been taken by Bicom Systems in two directions. One is for the service provider. With their TELCOware product, a provisioning system allows the delivery of a Turnkey Phone Company. The other direction of the turnkey principle is in Unified Communications.

Profile for Business Excellence Magazine

BE.Monthly  

Dec 2013

BE.Monthly  

Dec 2013

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