Issuu on Google+

GLOBAL DEFENCE & SECURITY UPDATE

03

MEDIA PACK 2009

MEDIA PACK 2009


GLOBAL DEFENCE & SECURITY UPDATE

GLOBAL DEFENCE & SECURITY UPDATE

Media Pack A unique concept in defence and security marketing, each advertiser’s package is individually designed and targeted to meet the client’s needs. Controlled circulation by geography , industry classification and job title in both print and electronic formats, it will also have bonus distribution at the worlds leading events and conferences’ for six months following publication such as Eurosatory, Euronaval, DSEI, IDEX LAAD, SOFEX Landwarnet AUSA,NDIA, UDTMITEC,ITSEC Counter Terror, BAPCO, Intersec APCO-APA, Helitech, Cyber Security and Port Security. Online marketing via a search engine optimisation 600 word company profile and unlimited press releases for 6 months following publication. Free video hosting via the industry video link and inclusion in the electronic book and your company profile.

Introduction With the continuing conflicts and peacekeeping missions around the world, combined with the ever increasing need to combat and counter the threats to civil and homeland security, It is essential that the worlds decision makers are continually updated with available equipment and solutions to meet the ever increasing needs to equip and protect our forces, assets and citizens

In addition the electronic version of all Global Defence and Security Update will be made available to additional readers by being made a feature of our supporting media partner websites.

We are therefore launching GLOBAL DEFENCE AND SECURITY UPDATE to satisfy this need. It will be distributed in both hard copy and electronic format twice a year and will be supported by a cutting edge website utilising all relevant aspects of multi-media to ensure the maximum readership and raise global awareness of the available equipment and solutions necessary to ensure success in the field for our troops and international forces. GLOBAL DEFENCE AND SECURITY UPDATE will be working with all the industry events, conferences and associations to ensure that information reaches the decision makers at all levels, responsible for concept, design, and manufacture, utilisation in the field and on going support of these activities

01 GLOBAL DEFENCE & SECURITY UPDATE

Editorial Calendar for spring 2010 The Launch Issue will be looking at specific areas of interest at the request of the International defence and security organisations and will include:

Force, Personnel and asset protection Information and communication security First response needs in civil emergencies Camp and base solutions in harsh environments CIED/IED/EOD Equipment and solutions CBRN Equipment and solutions Logistics and rapid deployment Counter terrorism Advances in night vision technology

These activities will ensure your products and capabilities are avaible to decision makers at any time, any where in the world and will dramatically increase the number of new business contracts and enquiries received by participating organisations.

GLOBAL DEFENCE & SECURITY UPDATE

MEDIA PACK 2009

All this from just 10p per circulated and distribution points, with packages starting from as little a £1400. It will ensure the best possible chance of increasing your ROI available today.

MEDIA PACK 2009

With industry leaders providing editorial about the current and future needs in the areas of interest. we will be providing information about the upcoming events and conferences globally and initiatives from the industry associations and government bodies to promote their members and activities. If you feel we should be researching a specific topic or need please contact us no later than January 2010.

GLOBAL DEFENCE & SECURITY UPDATE 02


GLOBAL DEFENCE & SECURITY UPDATE

GLOBAL DEFENCE & SECURITY UPDATE

Rates and Packages

30,000 Readership £2700 Full page full colour advert in the hard copy and electronic versions. A 600 word search engine optimised company profile with unlimited products and services links for 6 months following publication of hard copy.

Readership and Distribution Geographic distribution will be to: UK, Europe, North & South America, Far East and Pacific Rim, Middle East, Africa and Emerging markets.

Africa & Emerging Markets 9% North & South Far East & Pacific America 30% Rim 16%

Industry Breakdown MOD’s, DOD’s, Departments of civil land and homeland security , Coastguard and border security agencies, Law enforcement and first response agencies, Asset protection locations( airports, railways water, power and nuclear sites, Government and military establishments , prime contractors, Tier 1,2, &3 manufactures and suppliers as well as individual armed forces.

Military, civil & homeland security professionals 19%

Defence, civil & homeland security contractors 42%

Readership by Job Title The publication in both hard copy and electronic format will be targeted at the named individuals holding key positions around the world including:

Government Ministers Heads of the Armed forces

Unlimited press releases, which will be available in the industry news link of the Global Defence and Security Update website. They will also be attached to your company profile and included in the monthly electronic updated newsletter for six months following publication of hard copy Video hosting in the industry section of the website, electronic version of the publication and your company profile for 6 months following publication of hard copy. Bonus hard copy distribution at the worlds leading events and conferences for 6 months following the hard copy publication.

Advertising Rates

Heads of the civil and home land security agencies Lead personnel for Government programs and protection both current and future.

A4 full colour advert £2700 Double Page spread £4000

Procurement and specifying officers Front Cover £4000

Middle East 17 %

Chairman , Presidents, MD’s, Senior VP’s, and VP’s, Directors and heads of research, development, procurement, training and security across all the industry sectors, Army, Navy, Airforce, Civil and Homeland security, Law Enforcement and first responders.

UK & Europe 28%

Defence, civil & homeland security agencies 39%

03 GLOBAL DEFENCE & SECURITY UPDATE

MEDIA PACK 2009

MEDIA PACK 2009

Inside Front Cover £3500 Inside Back Cover £3000 Outside Back cover £3800

GLOBAL DEFENCE & SECURITY UPDATE 04


media card