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BROW N D OG

TREND REPORT 2014

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F a k ery A r tis an Res tyle A r tefact F u ntas y Species E lem ental Co lo ur R eview P attern R eview

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TREND REPORT 2014


Trend predictions for 2014


Fakery Artefact Page 4

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Artisan Page 12

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Species Page 50

Rework Page 24

Elemental Funtasy

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Page 38 Mini Trends Page 76 Š BROWN DOG


Fakery deceiv e, surprise and contrast


Make the viewer double take with striking contrasts. Alternatively, subtle tricks of the eye can be just as pleasing. Such as a wallpaper which captures the texture and catches the light just like delicately embroidered silk. Surprise the viewer by using heavily contrasting materials to the one it is replicating. Such an oversized pebbles which provide super-confortable seating, as they are made entirely from felt! Another example are vessels which resemple crumbled paper, only they are made from a sturdy porcelain. Fake greenery features strongly in the emerging trends. Inspired by the emerald trend frm 2013 and with little maintanence fakery is the way forward.

T h i s lamp is eq ually as fragi l e a s t h e bub b le it’s im itating SU RFACE T E NS I O N L A MP Š BROWN DOG

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C o r r u g a t ed cardb o ard d e sig n e d to minick n a t u r a l w o ven m aterial

Vo lc a n i c r o ck highly p o lish e d to res em ble p r e c io u s m etal

P o t t e r y egg s hells st i l l r e t a in their f r a g ile n ature.


F e l t i m i t a tes the lo o k o f a p e b b le r ight d o wn to the i n t r i c a t e m arb ling creating a su r p r isi ngly co mfy place t o sit a n d relax

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C o n t r a st m aterials agains t what i t ’s im it a ting. L ik e marble carv ed a n d p o lish ed to res emb le quilti ng Š BROWN DOG


Wal l paper g i v e n a si l k-l i ke app e a r a n c e . D esi gn by M a tth e w Wi l l i amson

Wal l paper t o r e se mbl e a qui l ted wa l l

Por cel ai n v a se s r esembl e th e su r fa c e of pebbl es


M e t a l c r afted to mim ick d e lic a t e paper curls

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C o n c r e t e s et in a w o o d en mo ul d w h ic h , a s it dries , tak es o n th e g r a i n a n d characteris tics o f natur al w o o d a s a fractio n o f the co s t. Š BROWN DOG


C r e a t e t he illus io n o f a st a t e l y in terio r w ith the c l a ssic m o uld ings w hich a d o r n t h i s wallp ap er.


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Artisan renewing traditional crafts


A trend from the heart which usually involves a bit of mess and being creative. A have a go trend. In its rawest form, it reminds us that we are all inherently makers, we all have hands which can craft wonderful things. But it is also an opportunity to really mean something to consumers and be part of something which is inherently timeless. This handmade approach to design, must be crafted honestly, true to the brand and its consumers.

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De lic a t e l y layered p a p e r m a che bo wls . Te x t u r e d res emb le egg sh e l l s, b a rk & aco rns .

P a p e r la mp s fo ld t o g e t h e r fro m a s ingle f l a t sh e e t

Me t a l sh eets crafted t o m im ic p ap er cutting . A p o p u lar trend .


P a p e r la mp s create a d ream y a m b i e n t glo w while the g rey i n t e r m i n g led p ap er po m- p o ms c r e a t e a l ux urio us tex ture.

Papercraft

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Vin t a g e b o o k s ar e folded to create statement p e ic e s f or the home.

C l e v e r ly manufacturer card c r e a t e d a s turdy s eat. Which i s e c o f r iendly and recyclable. Š BROWN DOG


A messily woven chair using strips of fabric seats contrasts with the smooth pale wood to add interest. Felt is a popular material for 2014 with it’s diversity and ability to be manipulated in a variety of ways.

Wov en fabri c e n c or por a te s the geometr i c tr e n d a s we l l as a functi o n a l pu r pose


M e t a l c r afted to mim ick d e lic a t e paper curls

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E le b o r a t ely co ns tructed fro m thi n st r ip s o f reinfo rced wo o d . T hi s c h a ir is surpris ing ly s turd y.

Weave Š BROWN DOG


A n e x t r a thich k nitting t e c h n iq u e build up la y e r s o f wo o l to give a n e m b o s s ed tex ture.

KEY TREND FOR AMTICO

P a p e r la mp s fo ld t o g e t h e r fro m a s ingle f l a t sh e e t

O v e r si z e k nits


H a n d kn itted lam ps hades c r e a t e a so ft lig ht. Knitted i m p e r f e c tio ns ens ure each i s a u n i q ue p eice.

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C r o c h e t i n g g ives light fitting s a so f t e r a n d m o re tactile feel.

Knit Š BROWN DOG


Hand wov en i n a fr i c a . These pei ce s fol l ow a tr eadi ti onal me th od of dy i ng and w e a v i n g.

Lar ge scul p te d l i gh ti n g r emi ni scent of mi ddl e easter n cul tu r e s c r e a te i mpact i n a r oom.


F o l ksy d e s ig ns e n c a p su lated in this c h u n ky w o ven rug . Bright c o l o u r s in a cro s s - s titch st y l e g iv e create a c h i l d -l i ke quality.

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F a ke f u r c arefully crafted into a m o d e r n herring b o ne d es ig n. L a r g e z i g - z ag s titching acro s s t h e se a m s give a hand mad e feel . Š BROWN DOG


C o r r u g a t e d cardb o ard d e si g n e d to m inick n a t u r a l w o ven material

O n e m a n and a b ench. B e n C r e ed , Wo rk s ho p M a n a g e r o f d eV OL was t h e f a c e o f the d eV OL st a n d a t 10 0 % d es ig n. Sh o w i n g ho w c r a f t sm a ns hip s k ill can c r e a t e h ig h clas s and e l e g a n t d es ig n. Wo o d sh avings left o v e r f r o m the crafting t h e c u r v e d b ench.


O v e r siz e metal s culptures a r e h a m mering into an o r g a n i c shap e.

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Vin t a g e jug ins p ired s hape c o m b in e d with the big trend f o r c o p p e r.

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Rework something old to something new


The eco trend is working it’s way into interiors. This trend is focussed on reclaiming an vintage, worn or scraps of an item and refashioning it to create an entire new product of higher quality. It’s an artisanal approach to waste that requires creativity without any industrial intervention and it is innovative, design-led and inherently environmentally friendly. Now homeowners can turn ordinary products into useful pieces of decor. These creatively upcycled furniture designs are showcasing how homeowners can turn ordinary products into useful pieces of decor.

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Vi n t a g e c hairs with r a t t a n se a ts are given a n e w le as e o f life w ith a c o a t o f w hite and an o p u l e n t pair o f cus hio ns

A t Z o e M urphy’s st u d io in Marg ate a l m o st a n y o b ject o f f u r n ish ing can b e sc r e e nprinted .


A t f i r st g l ance this lo o k s lik e c l a ssic p a inted p o ttery. On closer i n sp e c t i o n the illus tratio ns are fun a n d n o t what yo u’d ex p ect

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D i p d y in g is s imp le and c o n t e m p o rary way to upd ate r e c l a im e d furnis hing s

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Vi ntage i nspi r e d fl or a l s r ewor ked wi th a c i di c col our s and a gr u n dgy aestheti c.

Vi ntage enc y c l ope di a sty l e i l l ustr a ti on s col our ed a str on g bl u e and appl i ed to wa l l pa pe r.


A n o l d w oo d - turned s tair p o st h a s b een up cycled w it h t h e us e o f a hand kn it t e d l a mp s hade.

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L o o ks like a trad itio nal pattern , o n c l o se r ins p ectio n this has been r e w o r ke d with flamingo s w ear i ng h e a d d r e s s es and d ancing z ebr as a d o r n t h i s chair.

Vi ntage sty l e i l l ustr ati ons add a n ey e-catchi ng el ement to an i n te r i or.

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Artefact hidden treasure


Eclectic, mis-matched or worn. These found items could have been pulled from a museum or an archeological excavation. They are often given a ‘new’ quality. Recoloured botanical illustrations adorn a wall. It’s hidden treasure, redisovered.

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B o t a n ic a l illus tratio ns a r e r e d r aw n and c o lo u r e d in navy.

A p r o j e c t fro m a C e n t r a l Saint Ma r t i n s s tudent b a se d o n the to p ic o f ‘ C o lle ctio ns ’. Min i v e r sio ns o f p o p u la r c o llectio ns a r e o r g a n is ed into o n e a s a s ummary o f t h e p r oject.


A v a r i e t y o f quaint glas s jars h o l d si n g ular o r d elicate b u n c h e s of flo wers .

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T h e se o v e rs iz e po ttery v a se s c o uld eas ily have b e e n d isc o vered o n an a r c h e o l o gical d ig.

B ir d c a g e s featured l a r g e l y a t all the d es ig n sh o w s.

B i r d c a g es ad o rned w i t h t a x iderm y- lik e f e a t h e r y fak es .


M u r a ls e n cap s ulated in tiles t o w e a t h e r and las t fo r years to come.

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T h is t i l e mural is rem inis cent of t h o se p r e s erved in archeo lo gi cal m u se u m s o r d erelict build ings. Š BROWN DOG


Funtasy crazy, col ourful and laughing out loud


Random, quirky and FUN! This trend is bold and bright and demands attention. Combine with humour and a little cheekiness it is sure to make a statement in your home. Fruit such as apples and pineapples were popular. Paired with traditional influences it creates an unexpected and unusal outcome. You often need to look a little deeper. Many appear to be what you would expect, for example an elegant flowing patterns on a cushion. On closer inspection this patttern is home to small monkeys holding accordians! 39

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M i n i c h a ndeliers e n c a p su lated i n sid e a n u b e r-m o d ern l i g h t b u l b.

A h u m o u r o us tak e o n t h e c l a s s ic t o p ia r y. No t w hat y o u ’ d e x pect to s ee i n y o u r g a rd en!

T h e h o t m agenta ( o n e o f 2 01 4 s c o l o u r t r e nds ) l a m p sh a de s ets o ff t h e u nex pected g o ld e n p ineap p le b a se .


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P a t t e r n e d flo o ring u si n g h ig h ly p o lis hed st o n e l i ke m arb le.

A f u n u n date fo r 5 0 ’s st y l e n e sting tab les .

A m y i s a trib ute to t h e g r e a t Britis h si n g e r a n d s o ngwriter. O u t l i n e d b y the black o f h e r h a i r and her r o u n d e a rring.


N e o n s f e atured s tro ng ly at t h e d e si g n s ho w s . The chairs b e lo w a r e g iven a tactile q uality w it h t h e us e o f flo ck ing.

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L o o ks like a trad itio nal p a t t e r n , on clo s er ins pectio n t h i s is i n fact m andarin m o n ke y s with acco rd ian and o t t e r s w i th p ap er fans . Š BROWN DOG


Sur r eal zebr a / u n i c or n i l l ustr ati ons u si n g a monochr om e pa l e tte wi th pops o f v i v i d h u e s.


A n e w t a ke o n m o n o c h r ome, p atterns i n c i r c l e s and s quares c r e a t e a n o p tical illus io n.

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M o n o c h r om e and b ling . A s triki ng b a t h t u b m ade fro m jewels arranged i n a g e o metric p attern. Š BROWN DOG


A m i sh m as h o f b rig hts , t a c ky c o mb inatio ns su c h a s f ur and g o ld.

F in e a r t po rtraiture ‘ v a n d a lis ed’ with a sp r a y o f graffiti p aint o r d e p ic ting o b s cure c h a r a c t e rs .


C r o c h e t l ight fitting s give a tacti l e f e e l a n d dis p ers e lig ht s o ftly.

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So m e t im es co lo ur blo ck ing can l o o k c h e ap. Tak e ins p iratio n from t r a d i t i o n a l d es ig n and up d ate w it h o p u l e nt co lo ur b lo ck ing.

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A sushi r estur ant-s ty l e way on cr eate y our own uni que l amp. E a c h obj ect can be stac ke d to another to cr eate uni que combi nati on s.

D el i cate gl ass i s supp or te d by an ov er si zed gol d c h a i n .

Lar ge scul pted l i gh ti n g r emi ni scent of mi ddl e easter n cul tur es cr e a te i mpact i n a r oom.


Fl ocki ng gi v es a smooth e r, mor e tacti l e feel .

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O v e r t h e to p mo no chro m e p a t t e r n s m ade up o f i n l a y e d t ile m ak e a s trik ing st a t e m e n t ag ain the co lb alt b lu e w a ll.

K e y c o lo ur, co lbo lt blue and m e t a llic s feature o n this o v e r si z e d fruit s cultures .

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Species subheading here


The animal trend is getting bigger and bigger each year... and so are the creatures. We’re seeing more actefactual influence: dinosaurs, giant lizards and ostritchs. From animals prints to faketaxidermy made from wicker, wood, porcelain and even sequins, to add a touch of glamour.

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A new take on taxi der my. A bl i n g zebr a, com pl e te wi th fake ey el ash e s ma de enti r el y fr o m se qu i n s.

Mo n o c h r o m e b e e t l e s a r ranged in f o r m a t i o n.

Natural ar tefacts, seami ngl y fro m a museum, such as co ral, an emone and the jaws o f shar ks


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Taxidermy © BROWN DOG


Abstr act moth pr i n t fr om Ti mor ou s Beasti es, tak i n g i nspi r ati on fr om th e sy mmetr y be twe e n the i nsects wi n gs.

A new take on th e se tr adi ti onal l y i n spi r e d pheasant or n a me n ts. Bl ock col ou r pa i n ti n g. Thi s tr end i s a l r e a dy bei ng seen a c r oss Pi nter est an d D I Y and cr aft bl ogs.


55 D elicately m o uld ed glas s mim ick ing the shell o f a s nail. Us ually the culp rit o f n ibb led s alad , thes e snail are ins tead pres enting fo o d , a ltho ugh no t in s uch a n ap p etiz ing way!

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Feather s ar e a hu ge tr end for A/ W 2013 Featur es add a tou c h of l uxur y and a h i n t of r omanti ci sm, wor ki n g wel l wi th neutr al or bol der i nter i or sc h e me s Exoti c feather s l ike peacock hav e r epl a c e d the owl tr end fr om 2012. To go fr om bar ny ar d to boudoi r, y ou’l l need to l oo k for smal l pi eces wi th a gl amor ous edge. Exper i ment wi th fe a th e r i nspi r ed pr i nts to br i n g thi s tr end i nto y ou r home wi thout the fl u ff! Š BROWN DOG


^ Eggshel l s < B ee Hi v es


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Elemental let the materials do the talking


Taking inpsiration from the natural world. This trend is real and slightly imperfect. Following on from the Emerald trend from 2013. Greenery is making more of a feature in interiors. From herb gardens in the kitchen to living wall art, itâ&#x20AC;&#x2122;s all about bringing the outside in. Cactus, succulents, cheeseplants all make an appearance as main features or stylistic props. Metallics were widely seen, but youâ&#x20AC;&#x2122;re not just resticted to Gold and Silver. Copper was a firm favourite at the design shows. Most commonly seen in in piping. An easy and cost-effect way of bringing copper into your home is to untilise this industrial material.

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Botanics

F o l l o w in g o n fro m the E merald t r e n d f r o m 20 1 3 . Greenery is m a ki n g m o re o f a feature in i n t e r i o r s. F ro m herb g ardens in t h e kit c h en to living wall art, itâ&#x20AC;&#x2122;s a ll a b o u t b ring ing the o uts id e i n.

Cactus, succul ents , c h e e se pl ants al l make an a ppe a r a n c e as mai n featur es or sty l i sti c pr ops.


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C as cad ing g ree ner y cr eates s o ftnes s and an unkept feel .

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Copper & Con c r e te i s a key combi na ti on for 2014. Both are r eadi l y av ai l abl e mater i al s and a r e cost-effecti v e . Th e r efl ecti v e qua l i ty of copper adds c on tr a st agai nst the fl a t su r fa c e of concr ete.

Copper has most commonl y see n i n pi pi ng whi ch i s u su a l l y cov er ed up du r i n g th e constr ucti on of a pr oper ty. An e a sy a n d cost-effect w a y of br i ngi ng copp e r i n to y our home i s to u n ti l i se thi s i ndustr i al ma te r i a l .


Copper was th e me ta l of choi ce at t h e Lon don and Par i s des i gn sh ows

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O v e r siz e d co p p er lamp s c r e a t e a strik ing im pact a n d b o u n ces lig ht aro und a room.

Copper

M etal l i c detai l s add i nter est to the l ess r efl ecti v e sur face of wood. The hammer ed textur e di sper ses l i ght. Š BROWN DOG


P o l i sh e d vo lcanic r o c ks d i p ict s treamline, f lu id f i g u res

H i g h ly r e flective s ilver sp h e r e s are s tudd ing into t h e w a l l l i k e p recio us st o n e s i n a cave wall.

The effect of water e r o d in g r ock fo r y e a r s h a s ins pired t h i s st u r d y vas e.


Rock/Mineral Re m in isc e nt o f p recio us st o n e s a nd minerals .

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Tr e e c ir c les ado rned with s mal l p e ic e s o f s to ne in a d elicate m o sa i c f ormatio n.

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Life

Naturally found products such as fur, hyde and hand woven natural fibres. Often with unfinished details.


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Water

Thes e lamps thr ow light o ut mi mi cki ng the reflectio n of water on the bo tto m of a pool .

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Concr ete i s a cheap a n d a r eadi l y av ai l abl e mate r i a l .

Concrete Wood and concrete. A combination of a popular natural and popular manmade materials.

Pol i shed concr e te gi v e s a mor e contemp or a r y wi th a softl y r efl e c ti v e sur face.


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An al most br uta l i st sty l e of desi gn whi ch c a n be e a si l y fabr i cated wi th c on c r e te , softened wi th t h e a ddi ti on of a gar den ki tc h e n . Su mmi n g up contempor ar y be a u ty a n d functi onal i ty.

Pol i shed concr ete e ffe c t on v i ny l fl oor i ng.

Concr ete can be ma n i pu l a te d usi ng pal ette sl ats to mi mi c k the wooden textu r e . Whi te decor ati ve ti l e s stenci l l ed on con c r e te fl oor i ng has an i n te r e st appear ance afte r th e effects of wear a n d te a r.


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Wood


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MINI TREND

C o n cret e The industrial interior look has been in vogue for some time, however concrete is increasingly popular for (but not limited to) flooring and fabrication. Concrete can be highly polished to resemble high quality stone and even stained to take on a completely new entity. Concrete is a popular material for vases and other vessels as it can easily to formed into a caste. When set inside a woden mold, it takes on these characteristics, with a striking resembelence to wood.


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MINI TREND

Copper Copper was the metal of choice at the A/W 2013 design shows and is a strong trend predicted to continue well into 2014. While itâ&#x20AC;&#x2122;s adaptable nature, working across a spectrum of style from sophisticated to industrial. Copper works well paired with grey or pastel tones often with marble or fur to add depth. In new builds, this material is increasingly being left exposed for decoartive purposes with copper taps being used inside. It is a cost effective way of bringing this trend into the home.


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MINI TREND

Fel t Widely seen at key design shows. Felting is one of the oldest textile arts and is said to have originated in Asia. The process can create soft marbling effects and is very versitile, being used in weaving, cushions, lampshades, rug and more! Felt which has been â&#x20AC;&#x2DC;workedâ&#x20AC;&#x2122; has a fluffy softer texture and has been seen to mimic stones and ink dropped into water. Felt can be tidyed up and cut to resemble card and wood.


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MINI TREND

Grey Grey. This tone follows on from the monochrome trend and offers a calmer more neutral alternative. Popular materials for bringing this trend into the home are concrete, felt, woods, paint and metal.


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MINI TREND

P a p i er Paper is a cheap and easy to manipulate material. It can take a delicate form with paper fans and origami or be manipulated to a sturdy structure with clever folding techniques to give it strength. Other processes can be used, such as papier mache or simply inspire and give the impression of paper. Paper and corrugated card is often used in lighting as it allows light to pass through and vintage books can take on a new lease of life.


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MINI TREND

Bedouin Whether you know them as rag rugs or boucherouite rugs. These Morroccan beauties are the perfect combination of the Tribal trend and the Artisan trend for 2014. Made popular on Instagram by Maven, their one off wedding blankets are posted and within minutes are sold to eagerly awaiting fans. These rugs can be handmade using scraps of material, the brighter the colours the better or similar rugs were seen at the design shows, using brown fabrici to resemble wood bark.


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MINI TREND

This trend gives interiors the impression that they are abandoned, unloved and forgotten. With the addition of florals or a small wood fire brings them to live. Floor coverings are distressed and wore and painted walls are peeling. Murals which would have been perfect when first painted show signs of age and wear which gives them a distinctive look and the impression that they have been preserved as best as possible.


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MINI TREND

White Fresh for spring and icy for winter. White is adaptable when quickly updating an interior and allows you to change up the details with out the need for a complete overhaul. White allows simple accessories make a huge impact.


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MINI TREND

Frieze Add interest to a solid coloured wall with architraves, paneling and decorative light moldings. These give a stately feel to an interior and transforms a plain wall into something which tempts you to reach out and touch. Other features of this trend are embossed tiles, molded concrete and decorative ceilings often seen in stately homes. Bring them up to date by using solid colours.


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MINI TREND

Pastel vs Neon Moving on from owls, which featured largely as part of the woodland trend of 2013. Weâ&#x20AC;&#x2122;re encouraged to make our interiors less barnyard and more boudoir. Feathers offer a softer, more glamorous solution; perfect for warming up your nest. Feathers come in various shapes and sizes with the pattern giving a distinctive personality.


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MINI TREND

Inspired by heavy geometric and pop art references, Outlines is based on the simplest, most graphic expression of an object. Similar to works from Pop artists such as Roy Litchenstein. Often optical illusions, these linear objects may not be instantly recognised but others are more bold and create a statement in the home.


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MINI TREND

C ol b al t Cobalt adds energy and intensity to interiors. It can be moody when paired with grey hues or vibrant when mixed with greens and magentas. This colour is perfect for jumping into spring and cosying up for winter.


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MINI TREND

F e a t h er Moving on from owls, which featured largely as part of the woodland trend of 2013. Weâ&#x20AC;&#x2122;re encouraged to make our interiors less barnyard and more boudoir. Feathers offer a softer, more glamorous solution; perfect for warming up your nest. Feathers come in various shapes and sizes with the pattern giving a distinctive personality and geometric feathers creating a herringbone effect.


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MINI TREND

Yel l ow A favourite colour for adding a POP of colour to a white interior or for revamping a vintage find. Vibrant and versatile, yellow works well with monochrome interiors, in glossy or matte form. Inspired by the pop art palette of reds, blues, blacks and whitesâ&#x20AC;&#x2122; yellow is the favourite. It is increasingly being seen in flooring, as depicted by Roy Litchenstein. If you donâ&#x20AC;&#x2122;t fancy being that bold, pick a key piece of furniture.


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MINI TREND

Stenciling is widespread. It has been used by hair salons like Bleach London and a street artist, Banksy. It has always been a favourite with art and craft as it is easy and effective. In the home, it is a cheap way of making a statement with flooring. This enables you to divide up living areas unique to your home and make features wherever you want. Painted rugs are popular as well as stencilling concrete flooring.


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Brown Dog: Trend Report 2014