Page 1

BC BRITTNEY CARDEN RESUMÉ & PORTFOLIO


COMMUNICATIONS & MARKETING MANAGER

RESUMÉ BRITTNEY CARDEN 18645 Detroit Avenue Cleveland, Ohio 44107 Cell: 513-406-4529 Email: brittmcarden@gmail.com

Professional Statement

Dynamic communicator with a passion for marketing and event promotion, engaging the public, and building long term strategic relationships to ensure successful campaigns.

Relevant Experience

Communications & Operations Manager, Addiction Outreach Clinic - July 2017 – Current

Works closely with the Executive Director to establish and implement new organizational policies and procedures across eight clinic locations Assisted in the relaunch efforts of AOC’s website and other promotional materials Coordinates and attends local community outreach events Plans AOC corporate events and staff development training seminars Manages relationships with graphic designers, lab supply vendors, media outlets, and anti-drug task force organizations

Communications & Event Manager, St. Joseph Orphanage - February 2016 – May 2017

Acted as the spokeswoman for all SJO Campuses Planned and executed SJO fundraising efforts, including annual Gala and Golf Outing Worked with case managers and therapists to gather client success stories Produced content for media publications, newsletters, and various printed pieces Collaborated with Executive Team to create effective donor appeal campaigns and informational reports Maintained and updated SJO website with new content on a weekly basis Managed relationships with graphic designers, commercial printers, and freelance vendors

Communications & Marketing Manager, 3CDC - May 2014 – February 2016

Developed and executed marketing campaigns, event initiatives, and various internal programs for 3CDC-managed civic spaces Worked closely with the Digital Content Manager to create engaging digital content to boost website and event traffic Managed Washington Park and Fountain Square websites, weekly e-newsletters, press releases, and social media Analyzed data from Facebook Insights and Google Analytics to measure campaign success Worked closely with event sponsors, vendors, and clients to ensure contract fulfillment and satisfaction Managed relationships with commercial printers, graphic designers, and various freelancers Acted the spokeswoman for 3CDC at community programs, public functions, and media events


COMMUNICATIONS & MARKETING MANAGER

RESUMÉ Communications Officer, 3CDC - February 2012 – May 2014

Maintained daily operations of all 3CDC websites, including weekly digital content creation, blogging, and event updates Created and distributed weekly marketing materials and coordinated media segments for all 3CDC events Managed monthly development project updates and all 3CDC-related social media channels (Facebook, Twitter, and Instagram)

Communications Intern, 3CDC - October 2011 – February 2012

Researched potential grant opportunities for various 3CDC initiatives and operating funds

Education

Ohio University, Athens, Ohio - June 2011 Bachelor of Arts in English, Minor in Psychology

Skills

Skilled in Microsoft Office Experience with event photography and filming Highly organized Strong planning skills

Proficient in Wordpress Website Management Ability to prioritize and manage multiple projects Detail oriented and self-motivated

References Jude Johnson Sterling Vision Consulting, LLC 510 Elizabeth Street Cincinnati, Ohio 45203 Phone: (513) 621-0336 Email: cjudejohnson@gmail.com

John Fox Editor-In-Chief, Cincinnati Magazine 441 Vine Street, Suite 200 Cincinnati, OH 45202 Phone: (513) 293-2995 Email: johnfoxcincy@gmail.com

Lisa Caminiti Community Relations Manager, St. Joseph Orphanage 5300 Edalbert Drive Cincinnati, Ohio 45239 Phone: (513) 614-0165 Email: lisa.caminiti@sjokids.org

Tricia Suit Director of Marketing, Downtown Cincinnati Inc. 35 E. 7th Street, Suite 202 Cincinnati, Ohio 45202 Phone: (513) 421-4440 x 116 Email: tsuit@downtowncincinnati.com

Katie Giacovelli Marketing & Events Manager, GateHouse Media 221 Oriskany Plaza, Utica, NY 13501 Phone: (315) 527-3400 Email: kgiacovelli@gmail.com


EXPERIENCE EVENT PROMOTION


COMMUNICATIONS & MARKETING MANAGER CORPORATE NEWSLETTERS


COMMUNICATIONS & MARKETING MANAGER DONOR CAMPAIGNS


COMMUNICATIONS & MARKETING MANAGER CONTENT REDESIGN ADDICTION OUTREACH CLINIC MARKETING MATERIALS BEFORE & AFTER

ST. JOSEPH ORPHANAGE MARKETING MATERIALS BEFORE & AFTER


EXPERIENCE WEBSITE REDESIGN BEFORE

AFTER


EXPERIENCE WEBSITE REDESIGN BEFORE

AFTER


COMMUNICATIONS & MARKETING MANAGER WRITING SAMPLES NEWS RELEASE Contact: Brittney Carden, SJO (513) 621-4400 (513) 406-4529 (Mobile) bcarden@3cdc.org

FOR IMMEDIATE RELEASE

Gain Bringing Fiesta Salsera Dance Competition to Fountain Square CINCINNATI – Procter & Gamble is bringing a new dance event to Salsa on the Square and giving back to the community! Presented by Gain Detergent, Fiesta Salsera is a ten-week dance competition that will have the whole city moving and shaking. The event will also act as the official launch of Gain Detergent’s Cents for Scents Campaign, a local initiative committed to providing a clean fresh start to a low income neighborhood. The first round of the dance competition begins this coming Thursday, June 11, during Fountain Square’s weekly Salsa on the Square event. Each week judges will select two couples as the top dancers of the evening. Beginning at 9:00pm, salsa-lovers will head to the center of the plaza for their shot at the evening’s top prize – a $100 Macy’s gift card – and the chance to advance to the next round of the competition. Expert instructors will also be on-site at 7:00pm to give participants time to practice their moves before the official dance-off begins. Win or lose, all dancers will receive a commemorative Gain t-shirt as a thank-you for participating. The Championship round will be held on Thursday, August 13, when all 18 couples will perform in front of eight judges. The winning couple will receive a cash prize of $1,000 and, of course, serious bragging rights. Gain will be on site handing out samples along with prize packs for four additional couples. “We know how much Cincinnatians enjoy Salsa on the Square. So, we wanted to make it an even more fun event by hosting this thrilling dance competition,” said Diana Banuelos, Gain Brand Manager. “In addition this year we are excited to partner with Community Matters Washing Well program and the opportunity to bring clean and fresh laundry to an underserved community.” The Cents for Scents Campaign will also kick off in June asking for donations of spare change. Gain bottles will be upcycled into piggy banks and placed at the front desk of local Greater Cincinnati YMCA’s. By donating your change it will have double the impact! The challenge is to fill the bottles and Gain will make a product donation to Community Matters Washing Well and the YMCA keeps all the change. The Community Matters Washing Well, opening in the fall of 2015, will be a safe, affordable, and local Laundromat available for all residents of Lower Price Hill. ### 3CDC is a private, non-profit, real estate development organization focused on revitalizing Cincinnati’s urban core in partnership with the City of Cincinnati and the Cincinnati corporate community. 3CDC also manages and programs two of Cincinnati’s great civic spaces, Fountain Square and Washington Park.


COMMUNICATIONS & MARKETING MANAGER WRITING SAMPLES NEWS RELEASE Contact: Brittney Carden, SJO (513) 741-3100 (513) 406-4529 (Mobile) brittney.carden@sjokids.org

FOR IMMEDIATE RELEASE

St. Joseph Orphanage Invites Cincinnati to Spring for the Stars CINCINNATI - Tickets are now on sale for St. Joseph Orphanage’s annual Spring for the Stars Gala! A Cincinnati staple for over two decades, this year’s celebration is set for Thursday, May 5th, at the historic Hall of Mirrors, located in the Hilton Netherlands Plaza. Festivities begin at 5:30pm with an open-bar cocktail hour and a silent auction, followed by dinner, live music, and a special live auction. Q102’s own DJ Jon Jon will also serve as the evening’s emcee. All proceeds from the event will benefit St. Joseph Orphanage and their commitment to providing quality educational and mental health programs to struggling children and families throughout the Greater Cincinnati area. “This event is a wonderful opportunity to celebrate our rich history and to look forward at the great things to come for St. Joseph Orphanage,” said Eric Cummins, St. Joseph Orphanage’s Executive Director. “St Joseph Orphanage has had an important place in Cincinnati’s history. It has strengthened the lives of thousands of children and their families over the last 187 years and we look forward to helping thousands more over years to come.” Individual ticket prices for the Spring for the Stars Gala start at $150. For more information about group ticket pricing, sponsorship opportunities, or donation inquiries, please visit www.SJOkids.org. Special thanks to our presenting sponsor, The SC Ministry Foundation. ### St. Joseph Orphanage has been serving children and families of Greater Cincinnati for more than 185 years. It is a comprehensive behavioral health and education treatment agency whose mission is to help children and their families on the road to recovery and success through a wide variety of programs including special education, residential programs, therapy, foster care, and after-school programs. To learn more, visit www.SJOkids.org.


hope

Non-Profit Org. U.S. Postage

PAID

Cincinnati, Ohio Permit No. 646

I N

5400 Edalbert Drive Cincinnati, OH 45239-7695

A C T I O N SPRING 2017

WHAT’S INSIDE Meet Our New Board Member Grub on the Go Planned Giving Annual Event Updates

Bringing

Nick Reilly has always had a passion for helping those in his community. It was this desire that ultimately led him to join St. Joseph Orphanage’s Board of Directors in 2010. Both he and his family felt an immediate connection with the organization’s mission and dedication to serving the local youth.

joy back home

In 2015, the Reillys worked with St. Joseph Orphanage to adopt a family for the holiday season, which is how they met Kathy and her daughters. At the time, 36-year-old Kathy was battling a terminal illness as well as diabetes. For Kathy, getting out of bed, let alone trying to care for her three girls, was often a constant struggle. She and her children were beyond grateful for the help, and it soon became clear that both sides had formed a unique bond. Months later, Kathy passed away, leaving her two youngest children in the care of their 22-year-old sister, Desiree. Upon learning the tragic news, the Reilly family began working with the sisters’ case manager to create a very special Christmas gift, starting with fixing up the girls’ home. It began with an email sent out to family and friends. The e-mail asked for donations of gift cards, furniture, or even a few hours of their time. Said Reilly, “we knew that we couldn’t change their lives completely, but we could use the resources around us to create a better environment for the girls.”

The Reillys received tremendous support, not just from family and friends, but also from members of the Montgomery All Saints Parish as well. Nearly a dozen people came out to lend a hand on the big day. Volunteers spent hours cleaning, painting, and assembling furniture, along with making a number of much-needed repairs. Young Desiree, who is now her sisters’ legal guardian, found herself overwhelmed by the house’s quick transformation, saying “they [the Reillys] brought joy back into our home, just in time for Christmas.” Several months later, Desiree is now working with her landlord in hopes of eventually buying her family’s home. She still keeps in contact with Nick Reilly, who currently serves as Vice Chair for St. Joseph Orphanage’s Board of Directors. Though times are hard, Desiree is convinced that her situation will continue to improve as long as she has the continued support of the team at St. Joseph Orphanage. It’s because of you that more than 1,500 children and young adults like Desiree receive the support they need to overcome difficult obstacles in their lives. To make a gift that will continue to expand treatment programs that build hope and strengthen lives of children and their families in the Cincinnati area, please visit www.SJOkids.org or call 513-741-5690 ext. 2353.

“In order to succeed, we must first believe that we can.” — Nikos Kazantzakis


COMMUNICATIONS & MARKETING MANAGER LETTERS OF RECOMMENDATION


COMMUNICATIONS & MARKETING MANAGER LETTERS OF RECOMMENDATION John Fox Editor-In-Chief, Cincinnati Magazine 441 Vine Street, Suite 200 Cincinnati, OH 45202 513-293-2995 johnfoxcincy@gmail.com To Whom It May Concern: As Vice President of Operations and Programming, I worked with Brittney Carden for two years at 3CDC (2012-2014) and collaborated with her on events-related communications for the two public spaces I managed, Fountain Square and Washington Park. Brittney oversaw all external communication duties regarding the public spaces: web site management, event promotions, social media interactions and media coverage. With input from my operations and programming staff, she devised and implemented the communication plans for promoting our public events, particularly our heavy-traffic seasons (winter ice skating rink and summer music series at Fountain Square and summer events at Washington Park). Although Brittney did not report to me in 3CDC’s organizational structure, she was a valued member of my team and worked closely with all operation and event managers. Her contributions ranged from high-level roles in the Fountain Square and Washington Park web site redesigns and major media coverage (appearing on TV and radio to preview significant events) to important day-to-day tasks such as event photography and social media posts regarding weather cancellations. She often worked longs hours alongside the events staff outdoors in the elements and was known for her positive attitude and sense of humor. I recommend Brittney for communications and marketing positions that would take advantage of her strategic thinking, planning, writing, media outreach and collaboration skills as well as her familiarity with social media and public events. You would be hiring a smart, creative, positive colleague who’s a hard-working, motivated team player. Please let me know if I can provide more details about my interactions with and impressions of Brittney. Sincerely, John Fox

2018 Portfolio  
2018 Portfolio  
Advertisement