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Business news

Big boost for Royal Enfield technicians ROYAL ENFIELD HAS LAUNCHED a new RE Ignite technical portal – a web-based learning management system which provides dealer technicians with essential aftersales tool kits and know-how guides for Royal Enfield’s entire motorcycle model portfolio. This online knowledge shop is designed to increase dealerships’ capabilities to ensure the best service for customers. The portal is loaded with practical information for technicians and has been designed to be simple to access through an easy-to-use format and supportive HD videos. To further encourage technician engagement, RE has just completed an inaugural Europe-wide skills competition across its dealer network. This challenge initially involved testing participants with 50 technical questions. Then the top-five scorers in each country were asked additional questions and undertook online interviews to explore their skills and technical knowledge in more depth. UK victor was Gavin Chatterton of Preston Motorcycles in Lancashire. Adam Larvin of Bike Treads at Swindon in Wiltshire took the runner-up spot.

Triumph replaces Three Cross


he southern counties’ Destination Triumph dealer chain is to open a new Destination Triumph Dorset showroom in Stony Lane, Christchurch, filling a hole left in the brand’s network coverage by long-established Triumph representative Three Cross Motorcycles sadly going bust last April. Work is set to start on the new dealership site in January, with opening scheduled for later in the spring. What is described as a “significant investment” will return Destination Triumph, owned by Ian Sexton and Peter Parker, to being a triple solus trick across the region. The group also runs Destination

Triumph Solent at Fareham in Hampshire and Destination Triumph Washington in West

Work is set to start on the new dealership site in January, with opening scheduled for later in the spring Sussex. A third outlet, Destination Triumph Guildford in Surrey, shut down in October as part of a “mutually agreed realignment of

territories with Triumph UK”. The Guildford operation was supposed to transfer to much larger new-build Destination premises at Billingshurst in Sussex. But construction was delayed by the initial Covid lockdown and its status is now unclear. Commenting on this expansion, Sexton said: “We are pleased to announce the latest investment in the new Dorset site. We have a great deal of confidence in the Triumph brand, given our two existing dealerships.” Triumph UK & Ireland general manager Devron Boulton added: “We are hugely excited about the opportunity to bring a first-class Triumph dealer to Dorset and support local customers.”

NMDA urges dealers to follow new lockdown rules


he National Motorcycle Dealers Association has issued a statement urging its members to follow the latest lockdown regulations and guidance, and to contact the association if they need assistance or advice. “Throughout 2020 motorcycle dealers showed spectacular resilience, keeping the bulk of their businesses open for servicing, click-and-collect orders and deliveries to customers. We know our sector is understandably weary after many months of setbacks, but with the vaccines now being



rolled out across the UK, there is daylight at the end of the tunnel”, said Paddy O’Connell, head of the NMDA. Since the 2021 lockdown passed into law on 6 January, the NMDA has been sharing updates with its members reminding them of the restrictions they face around their everyday business. Members also have access to the association’s helpline, giving access to legal, employment and general business advice. There are also a number of papers offering guidance, including information on what business support and grants may be

available during the current lockdown. O’Connell added: “The regulations can be confusing, and you may be missing out on some of the resources currently available to support businesses, both from NMDA as well as from the Government. “If you are unsure of what is and is not permissible in this latest lockdown and what support measures are currently available to you, please contact us.” National Motorcycle Dealers Association Member helpline 01788 538303 patrick.oconnell@rmif.co.uk


Profile for British Dealer News

British Dealer News Feb 2021  

British Dealer News Feb 2021