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15 / 19

A Collection

The Selected Works of Briana Van Koll


BRIANA VAN KOLL /

Š2019 Briana Van Koll All rights reserved. No part of this publication may be reproduced, distrubuted or transmitted in any form or by any means, including photocopying, recording and other electronic or mechanical methods, without the prior written permission of the publisher. Some images and text have been used exclusively for the inspiration and educational purpose only.

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A Collection

The selected works of Briana Van Koll


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Dedicated


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TO THOSE I LOVE,

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AND TO THOSE WHO INSPIRE ME.

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DEFINING COLLECTION / According to oxford english dictionary, collection is �1/ the action of collecting or gathering together. 3/ A number of objects collected or gathered together, viewed as a whole; a group of things collected and arranged: a/ in a general sense; e.g. of extracts, historical or literary materials. 4/ A summing up, an abstract, summary. 6/ The action of collecting or bringing under control (one's thoughts, etc.); the action of collecting oneself, or state of being collected; composure.� ("collection, n." OED Online, Oxford University Press, March 2019) COLLECTION AS A HISTORY / In the open canvas of this portfolio, where my ideas spread wide, the concept of "Collection" manifestly reveals itself. "Collection" is, concretely, a variety of work created during my time at the Academy. And yet, it is also something which surpasses the tangible form. It is a collection of hours spent studying, appreciating and pursuing knowledge. Its inspiration is the building of creative works, each project a window into my state as a designer. Taken together, these projects breathe life into a story that is the greater whole of who I am. While reading, I invite you to consider each project as both a self-contained work and as part of a greater "Collection." COLLECTION AS AN IDENTITY / As we accumulate time through activity or craft, an eventual identity forms around it. Those who paint are painters, those who write are writers and so on. As such, an identity as designer has formed through my time studying design. While I acknowledge this reality, I do see myself differently. Rather, I am more than my title. I seek inspiration, solutions, art and purpose. From this pursuit, a design identity emerged. Its title serves as a beautiful birthmark. COLLECTION AS A GUIDE / This book serves as signs from the past, the present and to the future. As I enter the world of design fully, I welcome all future endeavors. I carry the hope that each experience serves a purpose; and with every one, lessons add to the collection of my life.

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“ Choose your corner, pick

away at it carefully, intensely and to the best of your ability and that way you might change the world.”

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— Ray Eames


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A CONNECTION

A POEM

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Before you is a collection of the most unused glyphs. I've used these as visual representations of each of my projects. In doing this, I found a clever and fitting way to showcase my work. A collection of the unusual...

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A Mission

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PROJECT ONE / Girls in Tech — The Rebrand BACKGROUND / Girls in Tech is a global non-profit that works to put an end to gender inequality in high-tech industries and startups.They do that by educating and empowering women who are passionate about technology. As a result, they offer everything from coding courses to bootcamps to hackathons and startup competitions no matter what age or profession. It is Girls in Tech’s mission to support women with the access and community they need to succeed in tech.

CONCEPT / Girls in Tech was founded from San Francisco's rising tech industry. The members range in age, income and expertise. The rebrand is inspired by the companies diversity, strength and undeniable femininity. Neutral colors, a strong typeface and smooth curves serve as a platform in showcasing the brands fierce light.

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“ Be fearless — even if you have to fake it ’till you make it. ” — Adriana Gascoigne;

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CEO & Founder of Girls In Tech

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“ We believe women's equality is a basic human right. It is not reserved for those in big places , those with loud voices, or those with the means and access to costly education. Everyone deserves access to limitless possibility. To understand equality, it is vital that we acknowledge inequality. We must recognize privilege and difference, and know that making space for others does not mean losing your power. Moving toward a more equal, just and loving world will require that each of us insist on hearing the voices of those who are often silenced; that we do the work to stand up, show up and speak up — even if that means stepping into discomfort. Equality requires that we use our voices to demand that the value of others be respected when they speak, in how they’re paid, andhow they’re treated in every instance. Equality should not be conditional.” – GIRLS IN TECH MANIFESTO

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[] The development and enhancement of a brand that thrives on community and belonging.


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PROJECT TWO / Airbnb Place — Group Package Design BACKGROUND / As a team, we were asked to create a brand identity for a conceptual retail store with an extensive corresponding product line. Airbnb Place was born as a result. Located in San Francisco, the store aims to bring the Airbnb experience to your own home. The idea that anyone can "Belong Anywhere."

CONCEPT / Airbnb Place is an artisanal home goods line. Each product is handcrafted and selected to represent the artist and the culture from which it comes from. The design is inspired by Airbnb's fun and eclectic design aesthetic but also aims to keep things simple, allowing the product to do the talking. Finding that perfect harmony in the relationship between product and package meant research. Each new product came with a story and it was up to our team to support that. After 16 weeks of studying the community, manifesto and experience of Airbnb, Airbnb Place was born.

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SEMESTER / Fall 2018 CLASS / Package Design 4 INSTRUCTOR / Tom McNulty DELIVERABLES / Branding Package Design Print Design Web Design


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“ The stuff that matters in life is no longer stuff. It's other people. It's relationships. It's experience. ” — Brian Chesky

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TARGET AUDIENCE / Men & Women (25-48) & Curious Families

LOCATION / Chicago San Francisco Seattle Boston SALARY / $60 - 120K

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PERSONA / Our target audience is broad and diverse. Attracting individuals from around the world to share memorable experiences with each other. Our audience has a curious mind and a thirst for adventure. The ability to pursue possibilities is endless. The families that use airbnb are adventurous, exciting and close. They seek adventures that create lasting memories and strong bonds. They enjoy hiking a california trail, making smores or watching a funny movie around the fireplace. They understand the beauty of life and want to relish every minute of it.

INTERESTS / Hiking | Cooking | Weaving | Oil Painting | Craft Beer Tasting | Travel | Photography | Camping | Road Trips TAGLINE / WORLD, AT HOME PRODUCTS / Kitchen goods, linens, candles, pillows etc. KEY WORDS / Inclusive Artisan Cultural Authentic Memorable

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Set of Linens from Mexico $35

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A Poem

â‚ź The poetic pursuit of expression and how it translates into food.


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mol é culaire

mol é culaire

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₼ PROJECT THREE / Moléculaire — A Poetic Cookbook BACKGROUND / In the world of cooking, Molecular Gastronomy has made quite an impact. The practice seeks to generate new knowledge on the basis of the chemistry and physics behind culinary processes. A new breed of chefs has risen. Known as molecular gastronomists, the chef's are discovering new ways to use this process to their advantage. Some are more artistic than others. The book 'Moléculaire' highlights the work of three Michelin star chefs that have redefined what cooking and molecular gastronomy means to them. CONCEPT / Dominique Crenn, Ana Roš and Kamilla Seidler are some of the world's most important figures in the art of cooking. Each have taken the unconventional method of cooking and have developed an artistic purpose behind the science of their food. Within Moléculaire, readers can enjoy interviews, recipes and photographs of the artist's work. Each dish represents a different piece of the artist’s life and purpose.

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“ Food is a language. It’s a way

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to express yourself. I love poetry, and I think poetry takes you to a deeper space within yourself, so it’s very important to connect both because they are the two languages that best compliment each other.”

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— Dominique Crenn Three Michelin Star Chef

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restaurant: Owner of

Atelier Crenn and Petite Crenn, both in San Francisco, CA

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favorite ingredient: Apples

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origins: Versailles, France

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origins: Slovenia restaurant: Owner of

Hiša Franko in Kobarid, Slovenia

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origins: Copenhagen restaurant: Gustu.

Located in La Paz, Bolivia. 02

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A Tribute

≈ For the love of Parisian food. Simple as that.


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≈ PROJECT FOUR / Méli-Mélo Deli — Group Package Design BACKGROUND / This project is the result of a love for parisian food. It really is as simple as that. My class and I were assigned the task of developing a product line for a conceptual deli. Instead of looking to the future, as I have usually done in these type of situations, I decide it was time to look to the past and pay a little homage to the tried and true. Thus Méli-Mélo Deli was born. CONCEPT / Méli-Mélo means "mish mash" in french, a seemingly perfect title for a french-inspired delicatessen. From there, everything else fell into place. The color, typeface and illustration choices were made with the effort to revamp your favorite delicatessen from down the street. A touch of fabric, a hint of lavender and artisanal jars were all part of reminding you of a foundation. While Méli-Mélo might not exist, the feelings it evokes live on today.

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“ What makes a good deli is a place that, one, is generally family-owned or owned by individuals that care. Delis that are owned by large corporations tend not to have that same soul. And two, delis that make as much of their food from scratch as possible. ”

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A Lifestyle

∴ A lifestyle based on passion, family and the fruits of one's labor.


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∴ PROJECT FIVE / Trinchero Winery — Boxed Wine Group Project BACKGROUND / Trinchero Family Estates is the fourth largest wine producer in the U.S. The company represents some 40 wine and spirits brands making its impact immeasurable. When Trinchero approached our package design class with a request, we were eager to jump on board. The objective was to create a boxed wine that targeted millennials, to solve the unused wine issue that was caused by the nozzle, and to provide users with a memorable experience. CONCEPT / With a team of four designers and one industrial designer, my team and I were excited to dive in. 16 weeks later, we came back with a revolutionary product. Titled "The Rocker," every part of this product is well used. The interior is built in a way so that the wine bladder sits on a slope, allowing the wine to gravitate naturally to the nozzle, solving the excess wine problem. Equipped with cups, a memorable experience was sure to happen. Lastly, the design. Based on the wineries process of making wine, the illustrations, colors and logo design are meant to seduce a younger target audience.

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TEAMMATES / John Nelson Kevin Xu Kurt Poo Mengfang Ho

SEMESTER / Spring 2018 CLASS / Package Design 3 INSTRUCTOR / Tom McNulty DELIVERABLES / Branding Package Design


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“ Wine is one of the most civilized

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things in the world and one of the most natural things of the world that has been brought to the greatest perfection, and it offers a greater range for enjoyment and appreciation than, possibly, any other purely sensory thing. ” — Ernest Hemingway American journalist, novelist, short-story writer

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¤ PROJECT SIX / Manual — App Design BACKGROUND / One afternoon I found myself on the side of the freeway with a popped tire. As anyone would be, I was stressed. I thought to myself "Why don't I know how to fix this?" I stood by my car and googled resources on how to teach myself this skill but discovered there was no single place that held all this information. It was then I realized there was an opportunity in front of me. CONCEPT / Manual is an app experience designed for any car owner. It is a guide used during stressful situations. The app comes with professional tutorials and a tracking system to remind users of upcoming maintenance. Named after a car manual, Manual aims to educate car owners to be prepared for unplanned situations. Pulling from some of the most used apps on the market, the design aesthetic is meant to engage readers on a topic that might seem daunting. The colors and typeface choice are gender neutral, providing users of any kind to feel welcome.

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SEMESTER / Spring 2018 CLASS / Graphic Design 3 INSTRUCTOR / Paul Derby DELIVERABLES/ Branding UX/UI Design Web Design


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“ Darkness cannot drive out darkness; only light can do that. Hate cannot drive out hate; only love can do that. ” — Martin Luther King, Jr.

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Ă— Connecting the unspeakable; virtually, physically and emotionally.


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× PROJECT SEVEN / TalkingHands — Sign Language Learning Kit BACKGROUND / Charles Eames once said,"The role of the designer is that of a good, thoughtful host anticipating the needs of his guests." Quotes like these strike a chord within me. Realizing that design surpasses my own desires is a journey that requires patience and awareness. A turning point in my design career took place when I chose a project that challenged my perspective on design. It was from this experience that I grew, almost overnight and became the designer that I am today. CONCEPT / TalkingHands is a unique project. The project is all about sign language. I discovered that modern day methods of learning sign language came with badly designed booklets and thus frustrations. I saw an opportunity to redesign the sign language learning experience. I was able to find a way to design for a specific target audience, one that I am not particularly familiar with. I was also able to have some fun with different ways to use typography. Allowing the hands do the talking. In the end this project challenged me to grow and ultimately stands as the foundation of work that I hope to be a part of in the future.

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“ Kindness is the language which the deaf can hear and the blind can see. ” — Mark Twain

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SSEELLEECCTTEEDD WWOORRKKSS //

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Learn The L e aapp r n provides users with three interactive methods of learning The app provides users with three interactive methods of learning

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Translations, memorization and Teach teachings are all methods in Translations, memorization and which users learn teachings are all methods in which users learn

U n ive r sa l Pick from U n ive r saone l of the many different languages the app Picktofrom has offerone of the many different languages the app has to offer

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A Study

Âą The study of autism; taught through the lens of a little girl.


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¹ PROJECT EIGHT / The Study of Autism — A Book Design BACKGROUND / The Study of Autism is a very near and dear project. Seen more as a personal project, its roots are deep. The task at hand was to develop a book for our Typography 2 class. For some of us, this would be our first time designing a book. This was the case for me, and I saw it as an opportunity to explore design. This book still stands as one of my favorite projects today. CONCEPT / Based off my niece, Kianna, the book is written and designed to portray the experiences a person with autism might have. As a young designer, I was eager to push the purpose of design and see if its power was capable of making something meaningful. Every page is uniquely designed to engage the reader and leave them feeling as if they understand autism. The front cover, the images and the words all come from the experiences I have had with Kianna, and some are directly from her. It was from this project that I discovered a side of design that excited me and kickstarted a journey that eventually led to this book.

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SEMESTER / Spring 2016 CLASS / Typography Two INSTRUCTOR / David Hake DELIVERABLES/ Branding Print Design


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“ There needs to be a lot more emphasis on what a child can do instead of what he cannot do.” — Dr. Temple Grandin

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Autism spokesperson

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This book is dedicated to Kianna.

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Thank you


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FAMILY /T Without you, there would not be me. Thank you mom, dad, kayla, grandma and grandpa.

TEACHERS / To Mary Scott, Phil Hamlett, Luke Carter, David John Scott, Thomas McNulty, Scott Rankin, Ariel Grey, David Hake and all those who taught me along the way. Thank you for sharing your stories, wisdoma and knowledge over the years.

LOVE /

FRIENDS / Luke Carter, Tim Sullivan, Constantine Chizhenok, Jordin Riley, Ashley Frohlking, Ballesa Martinez, John Nelson, Hai Trieu Le, An TiĂŞn (Minnee), Russie Sanders, Pierce Larick, Jennie Ditto, Tina Fossella, Lauren Hipolito, Sheila Guo, Alireza Jajarmi, Fernanda Rivera, Daniella Kaplan, Kelsey Tostenson, Kianna Meyers, Jessi Godinho, Maddie Mason, Leo Tamayo, Chamindri Wijemanne, David Jones, Juan Ruiz, Keith Bendes, Germaine Lau, JungHwa Seo and Sam Giuliano.

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Gavin; your love, support and witty nature is more than I could have ever asked for. Thank you for being you and for loving me along the way.

Each of you have made a difference in the chapters of my life and I thank you for the lessons taught.

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Colophon


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SCHOOL / Academy of Art University School of Graphic Design & Digital Media.

PRINTING / Graphic Imagery South San Francisco, CA

BINDING / The Key Bindery Oakland,CA

Mohawk Superfine Ultra-White Eggshell 100T

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TYPOGRAPHY / Drive Mono (Black[Foundry]) Vesterbro (Black[Foundry]) Din Condensed (FontShop)

PHOTOGRAPHY / Briana Van Koll

CONTACT / Briana Van Koll Graphic Designer +1 415 684 0237 briana.vankoll@gmail.com

COPYRIGHT / @2019 Briana Van Koll All rights reserved.

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VISIT BRIVK.COM

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FOR MORE

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Profile for Briana Van Koll

A Collection — The Selected Works of Briana Van Koll  

A Collection — The Selected Works of Briana Van Koll  

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