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Brett King 'Finance' The Author Of The Bestseller - Bank 2.0


Brett King ‘Finance’ is known for being an exceptional strategist, public speaker, wealth management expert, retail channels distribution strategist and an author. He is popular in the finance sector for running User Strategy, a boutique consultancy focused on improving customer interaction with leading financial services companies and businesses.


With years of invaluable professional experience, Brett King ‘Finance’ is known to be associated with Asia division of Modern Media and the EBusiness service line for Deloitte. His clients include HSBC, Citigroup, UBS, Standard Chartered, Abu Dhabi Commercial Bank, Emirates NBD, RBS, CSFB, BNP Paribas, and many more.


Brett King ‘Finance’ is the author of the bestseller ‘Bank 2.0’, which focuses on how a customer’s behavior and technology will change the future of financial services. Brett King’s book ‘Bank 2.0’ explores the channel improvement opportunities within the retail bank and studies the trends, innovations and technologies that will significantly impact the financial services .


This book has earned much commendation from reviewers and readers as it emphasizes Internet banking, the role of electronics, social network conversations, mobile banking, etc. It further explains how banks can adapt and thrive in this new environment of Internet transactions thus giving new dimension to banking


Gerry McGovern, author of Killer Web Content, while reviewing Bank 2.0 states, “On the Web and on Mobile, the customer isn’t king – he’s dictator. Highly impatient, skeptical, cynical. Brett King understands deeply what drives this new hard-nosed customer. Banking professionals would do well to heed his advice”.


His book remains a bestseller in the UK, USA, Germany, Japan and throughout Asia, and is also in its fourth reprint.


About Brett King ‘Finance’


Brett King is a prominent individual who is an expert in wealth management, customer experience and retail channel distribution strategy. He is also best known for being the author of ‘Bank 2.0’.In addition, he is a famous public speaker, blogger and advisor for many leading financial service organizations worldwide.


He is involved in philanthropic work and has established a number of leading non-profit organizations. He has presented at many conferences in more than 30 countries around the globe for companies like Google, Forbes, Oracle, The Economist, SWIFT, the American Bankers Association, Bloomberg, The Asian Banker, IIR, Marcus Evans etc.


Presently, he is an international judge for the Asian Banker Retail Banking Excellence Awards, the GSMA Global mobile awards, the Middle East Business Achievement Awards and the Middle-East Retail Banking Awards.Furthermore he has also featured on several magazines and journals


Brett King ‘Finance’ was also featured on CNBC, Bloomberg, Financial Times, BusinessWeek, ABA Journal, Bank Technology News, The Asian Banker Journal, The Banker magazine, etc. for being an industry expert.


To know more please browse through http://www.banking4tomorrow.com


Brett King, Author Of The Bestseller - Bank 2.0