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SUPERLATIVES

MOST LIKELY TO SUCCEED

MOST CREATIVE

BIGGEST COMEBACK

ANIMALS

HODGE-PODGE

ALL OVER PRINTS

MOST POPULAR

MOST

MOST ATHLETIC

CAMOUFLAGE

HUMOR

CLASSIC ATHLETIC

PARTY ANIMAL

MOST CUTE

HARDEST WORKING

BEER LABEL DESIGNS

CARTOONS

WORKWEAR LABELING


NEONS AND MUTED BRIGHTS:

From tee grounds to inks, color is definitely trending throughout the market. Muted Brights and Neons are becoming a staple in most brands. Accompaning these bright colors are the traditional colors with a bump in saturation.


U.S. HISTORY AMERICA: A look back at a seemingly simpler

time. Stars and stripes and the American election have already made an impact, spotted across multiple brands, footwear and accessories. In addition vintage advertisement esthetics have made an impact. Basically anything that reminds you of the good old days of yesteryear.

Keep things simple with one or two colors and mix up type with imagery for a classic front placement.


D E PA RT M E N T O F

ANIMAL STUDIES

WITH GLASSES & ACCESSORIES

WITH HEADWEAR

MUSIC INFLUENCE

Animals:

This trend is a key motif for graphics. They are especially powerful in an unnatural habitat or with quirky human accessories. All types of animals are represented with the largest population being ; cats, bears, wolves, lions and dogs.

MILITARY INFLUENCE

HUMAN-LIKE

TATTOOS


EARLY NATIVE AMERICAN STUDIES

A look back to when Native Americans ruled the land. Tribal patterns & headdresses are favored with a small emergence of tribal badging, tools and artifacts.


CLASSIC SPORT: These sporty looks should be bold,

with minimal letters and numbers. Incorporating other sports motifs such as pennants, Olympic torches and sport equipment can only enhance these looks. A contrast raglan sleeve tee will help provide a vintage look to this simple style which is set to be key for both guys and girls.


Military Influence: The usage of military design

will be an important esthetic not to be left out. Camouflage being the most important, along with military equipment and badging.


Th

eA rt D epa rtm ent

POSTER ART

CARTOONS

PATTERN MIXING

ALL MEDIUMS OF ART:

Different types of artistic impression are very apparent throughout a variety of the market. The newness comes in the form of mixing to mediums together for a kind of Hodge-Podge effect. No rules here, just plain creativity. COLORED

LOOSE

MINIMALIST

BRUSH STROKES


HUMOR: Taking a comedic approach to design. Cheeky, humorous

text and graphics are featured across multiple markets, overwhelmed with sarcasm and wit.


PHOTOS: Taking a cinematic approach and letting the image speak

for itself. Black and white has been the standard, but full color photos are taking it’s place. Mixing other media takes photos to a whole new level, it can also take on an atmospheric quality, with washed-out looks, grainy and duotone techniques.


BeeR Beer Labels

AO Prints

Beer Labels

Party Games

Beer Logos

Worfd Play

Humor

Word Play

Strange


Gamma 1ota Rho Lambda Sigma YOUNG WOMEN are very popular in the young men’s market. Wild at heart youths or teenagers full of angst are pictured in faded color and monochromatic shades.

Bitmapped

Pops Of Color

Use of Negative Space

Americana

Poster Art

Hand Drawn

Collage

Military

Retro


AUTOGRAPHS


Profile for Brett Gottfried

Class of 2013  

Class of 2013  

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