It’s no secret. Celebrating what’s on trend keeps a brand relevant and attractive to customers who continuously adapt to a changing world. This year’s trending collection demonstrates how retail-inspired and timely concepts can truly elevate branded merchandise. Whether your interest lies in experimenting with expressive color palettes, embracing the evolution of life and work at home, boosting moods while busting anxieties, championing sustainability, or continuing a culture of care and connection, your brand can further connect to your stakeholders through five inspirational trends categorized within this lookbook.