BooksGoSocial Conference Magazine
WORKING TITLES Frank Daley
You have a book and need a title. Along with covers and descriptions, titles are the chief determiners of whether someone will glance at your book on the Internet or in a bookstore. Titles influence attraction, selection, and marketing from the points of view of genre, memorability, and purchase. We authors are not always the best at choosing titles in these areas. But we try. Here is the process of what I went through entitling my upcoming historical adventure novel Barricade: Dollard des Ormeaux and the Battle of the Long Sault. Think the Canadian Alamo. The story is about a garrison commander in Montreal in 1660 going up the Ottawa River to ambush Iroquois who had been dominating the fur trade and the forest for many years to the point that all of New France was in danger. After a brief success, Dollard’s sixty French soldiers and Huron and Algonquin allies were attacked by 700 Iroquois intent on wiping out 34