By Michael J. Pallerino
ll day, every day. That’s the Wawa Way. In truth, the mantra means different things to different people these days. Founded in 1902 by George Wood, Wawa started out as a dairy, servicing the people in and around Philadelphia’s suburbs. In 1964 Grahame Wood opened the first Wawa store. Now, as the place for gas, cigarettes and those beloved made-to-order hoagies and sandwiches, Wawa carved out its niche as an integral part of people’s daily routine.
While you can still find traditional staples in every location, Wawa now features new convenience and food service innovations like Tesla charging stations, touchscreens for easy ordering, kale salads and new offers like the Wawa Reserve Coffee line. Wawa’s latest round of expansion is focusing on, what one news story reported, as the newest place for “health-conscious, gourmet-inflected, casual-lunch options.” And so that’s Wawa today. The company’s logo that features the Native American word for the Canada Goose found in the Delaware Valley continues to usher in a new way of doing business for a loyal customer base located in Pennsylvania, New Jersey, Delaware, Maryland, Virginia, Florida and Washington, D.C. Commercial Construction & Renovation sat down with Terri Micklin, Director of Construction, for an inside look at where the Wawa brand is heading.
NOVEMBER : DECEMBER 2018 — COMMERCIAL CONSTRUCTION & RENOVATION