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A BOBIT PUBLICATION : SEPTEMBER /OCTOBER 2011

MANAGING 10-50 COMPANY VEHICLES : WWW.BUSINESSFLEET.COM

BMW’S U.S. FLEET PLAN

VAN EVOLUTION MORE CHOICES, BETTER SPECS, NEW CUSTOMERS

6

STEPS TO AN EFFECTIVE

CELL PHONE POLICY

KIM FOREN, OWNER OF GERANIUM LAKE FLOWERS IN PORTLAND, ORE.

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SAFER. At Ford Fleet we believe in taking safety to new heights. That's why active and passive safety technologies such as adaptive cruise control and collision warning with brake support, Safety Canopy System, AdvanceTrac with Roll Stability Control™ and SOS PostCrash Alert System™ have been developed to help provide an extra measure of protection for your employees in their Ford vehicles. And it doesn’t stop there. New technologies like BLIS (Blind Spot Information System) are available to help increase situational awareness and driver confidence. Because nothing boosts confidence like knowing your fleet is well-protected. Ford Fleet. Get More. ®

®

®

fleet.ford.com

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INTERIOR

DEPARTMENTS 4 Exhaust Volkswagen’s 2012-MY Fleet Incentives

8 Road Signs ■ USDOT Seeks Federal

8

Distracted Driving Ban ■ Values to Drop for Fuel-Efficient Vehicles ■ Alt-Fuel Paradox: Inventory Growing, Usage Flat

28

28 Executive Showroom ■ 2012 Mercedes-Benz

18

C-Class ■ 2012 Toyota Prius v ■ 2012 Buick Regal

34 Toolbox

FEATURES

VOL. 12, NO. 5

14 Six Keys to an Effective Cell Phone Policy Just having a policy against distracted driving isn’t enough — your company could still be considered negligent if the policy isn’t enforced. Employee education and managerial support are vital steps toward preventing this dangerous practice.

18 Getting Into Vans The action in the commercial van market is getting hot and heavy. With pickup trucklike capabilities, improved fuel economy and white space for branding, new and updated van offerings are attracting a new breed of small business entrepreneurs.

26 BMW Expands U.S. Fleet Presence In 2010, BMW North America launched its Executive Preference Program as its official entry into the U.S. fleet market. Looking to sell up to 5,000 vehicles to U.S. fleets each year, BMW looks to 2012 and beyond.

2

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BUSINESS FLEET

SEPTEMBER/OCTOBER 2011

34

36 Selector Index 39 WEX Index 40 Revving Up

ON THE COVER Kim Foren of Geranium Lake Flowers of Portland, Ore., had been running standard cargo vans but bought a Mercedes Sprinter because she wanted “something a little sexier, just a little bit cooler.” See Page 18 PHOTO BY ALAN WEINER

ON THE WEB For weekly updates, visit www.businessfleet.com

WWW.BUSINESSFLEET.COM

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EXHAUST

2012-MY MANUFACTURERS’ NATIONAL FLEET INCENTIVES (UPDATED) STAFF PASSAT (GAS) $2,000

VOLKSWAGEN (703) 364-7900

PASSAT (TDI CLEAN DIESEL)

GOLF (GAS) $1,250 GOLF (TDI CLEAN DIESEL)

$500

EOS $2,750

$500

CC $2,750

GTI $1,200

TIGUAN $1,500

BEETLE (GAS)

$750

TOUAREG (GAS) EXCLUDES HYBRID $3,500

JETTA SEDAN (GAS) $1,250 JETTA SEDAN (TDI CLEAN DIESEL)

TOUAREG (TDI CLEAN DIESEL)

$500

$750

ROUTAN S $2,500

JETTA SPORTWAGEN (GAS) $1,500

ROUTAN SE $4,500

JETTA SPORTWAGEN (TDI CLEAN DIESEL) $500

ROUTAN SEL $5,000

SELECTED VEHICLES ONLY. CONTACT FLEET ACCOUNT REPRESENTATIVES FOR PROGRAM DETAILS AND RESTRICTIONS.

POLL : HOW WILL NEW FUEL ECONOMY STANDARDS AFFECT VEHICLE PRICES?

W

ith recent new CAFE standards and fuel economy standards for heavy-duty vehicles, Business Fleet’s sister publication, Automotive Fleet,

Cause a moderate increase in vehicle prices in the short and long term 36% Prices will not be affected in the short term or over the long run 0%

Other: 3% Cause a dramatic increase in vehicle prices in the short term, but not over the long run: 6%

Cause a moderate increase in vehicle prices in the short term, but not over the long run 12%

FLEET SAFETY TIP: DO NOT PASS!

F

rom the Iowa DOT’s Driver’s Manual, here are dangerous driving conditions when passing a vehicle on a two-lane road. Do not pass when: ■ Coming to the top of a hill ■ Going around a curve and your view along the highway is obstructed ■ Within 100 feet of a narrow bridge, viaduct or tunnel that has a sign posted to let you know it is there ■ Within 100 feet of an intersection

or railroad crossing ■ Must go off the pavement or onto the shoulder of the road in order to pass ■ Approaching a stopped school bus in your lane or the oncoming lane, or there is a school bus with its red or amber warning signal lights flashing or its stop arm out ■ So close to oncoming traffic it would be dangerous to try to make it around the vehicle you are passing

BE PART OF THE ONLINE CONVERSATION!

C

heck out www.businessfleet.com for daily news updates, editor Chris Brown’s Auto Focus blog and a digital edition of the magazine! 4

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BUSINESS FLEET

Find us on Facebook to network, comment on articles and share best practices. Want your info in text form? Follow us on Twitter: @BusinessFleet.

SEPTEMBER/OCTOBER 2011

Group Publisher Sherb Brown Executive Editor Chris Brown 310-533-2499 chris.brown@bobit.com Managing Editor/ Art Director Tariq Kamal 310-533-2470 tariq.kamal@bobit.com Assistant Editor Joanne M. Tucker 310-533-2490 joanne.tucker@bobit.com Production Director Kelly Bracken

surveyed online readers regarding the impact these standards may have on vehicle acquisition costs. The results:

Cause a dramatic increase in vehicle prices in the short and long term: 42%

Publisher Edward J. Bobit

eMedia and Print Production Manager Brian Peach 310-533-2548 brian.peach@bobit.com Great Lakes Sales Manager Robert Brown, Jr. 248-601-2005 rbrown8799@aol.com Sales Manager Eric Bearly 310-533-2579 eric.bearly@bobit.com Sales & Marketing Coordinator Tracey Tremblay Business and Editorial Office Bobit Business Media 3520 Challenger St. Torrance, CA 90503 Phone: 310-533-2400 Fax: 310-533-2503 E-mail: info@ businessfleet.com Subscription Inquiries 888-239-2455 BobitPubs@Halldata.com

Chairman Edward J. Bobit President & CEO Ty F. Bobit Chief Financial Officer Richard E. Johnson Printed in U.S.A.

WWW.BUSINESSFLEET.COM

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DODGE DURANGO. ULTIMATE UTILITY. All-new inside and out, the 2011 Dodge Durango bursts onto the sport utility scene with a kickin’ combo of capability, performance and comfort. 7KUHHURZVRIVHDWLQJFRQYHUWIRURXWVWDQGLQJĂ H[LELOLW\DQGFRPIRUW The new 3.6L PentastarÂŽ with best-in-class V6 towing (6,200 lb)1 comes standard, or you can choose the available 5.7L HEMIÂŽ V8 (capable of WRZLQJXSWROE )XHOHIĂ€FLHQF\VWUHWFKHVPLOHVRQDVLQJOH tank of gas.2

TAKING YOUR FLEET FARTHER. DODGE GRAND CARAVAN. VALUE-ADDED SAFETY AND VERSATILITY. The minivan that can. Do. Everything. The new 2011 Grand Caravan is our smartest utility vehicle yet. An impressive array of safety and security standards, including the Electronic Stability Control (ESC)3 system and Sentry KeyÂŽDQWLWKHIWV\VWHPPDNHWKH*UDQG&DUDYDQDĂ HHWIDYRULWH Improvements rev up with the new Pentastar V6, featuring Flex-Fuel capability and a new fuel economizer mode. Open any door and you’ll be welcomed by an all-new interior with well-appointed design details and friendly, intuitive features. The ultimate “jack-of-all-tradesâ€? work vehicle is the GRAND CARAVAN C/V (not shown). It offers a cavernous 144 cu ft of usable cargo area, compared to just 135 cu ft for the 2011 Ford Transit Connect XL1,4 and it doesn’t Ă LQFKZKHQLWFRPHVWRSHUIRUPDQFHIXHOHIĂ€FLHQF\RUFRPIRUW

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DODGE JOURNEY. EMPOWER YOUR PORTFOLIO. Awarded 2011 Top Safety Pick by the Insurance Institute for Highway Safety (IIHS).5 A remarkable combination of performance, styling and safety. 7KH'RGJH-RXUQH\EULQJVDUHIUHVKHGFDUWR\RXUÁHHWDWRWDOO\ refurbished interior with 5- or 7-passenger seating and available Uconnect®; the new 3.6L Pentastar Flex-Fuel VVT engine, offering a 20 percent boost in power; and all-wheel drive availability. Safety and security includes six air bags6 and driver knee blocker, plus ESC.3

DODGE AVENGER. MULTI-TALENTED SEDAN. Awarded 2011 Top Safety Pick by the Insurance Institute for Highway Safety (IIHS).5 More than smartly styled, the Dodge Avenger is brilliant everywhere — from the all-new interior to the redesigned exterior to what’s under the hood. The new 3.6L Pentastar V6 with VVT applies some of the PRVWDGYDQFHGDXWRPRWLYHHQJLQHWHFKQRORJ\DQGIXHOHIÀFLHQF\7 The suspension is redesigned, re-tuned and re-engineered. Both driver and passengers are treated to spacious seating and soft-touch resting points, plus new or upgraded sound-deadening materials for a supremely quiet ride. DODGE CHARGER. FISCALLY RESPONSIBLE, RICHLY DESERVED. Awarded 2011 Top Safety Pick by the Insurance Institute for Highway Safety (IIHS).5 7KHDOOQHZ'RGJH&KDUJHUUHGHÀQHVFUDIWVPDQVKLSDQG executive privilege. Notable fuel economy comes from the best V6 engine in Dodge history — the all-new 3.6L Pentastar with Flex-Fuel and VVT (up to 27 mpg hwy),8 standard, plus the available legendary HEMI V8 with Fuel Saver Technology. The Charger combines performance with connectivity, high style with roomy comfort and tops it off with must-have safety and security features.

All Dodge vehicles are backed by the unsurpassed 5-Year/100,000-Mile Powertrain Limited Warranty.9

fleet.chrysler.com

800-999-FLEET

1

When properly equipped. 2Based on 3.6L V6 engine with 16 city/23 hwy EPA estimated mpg and 24.6-gallon fuel tank. 3Always drive carefully, consistent with conditions. $OZD\VZHDU\RXUVHDWEHOWDQGREH\WUDIÀFODZV4The comparator data is provided under license from Autodata Solutions, Inc. (Autodata). 5IIHS groups Top Safety Pick winners according to vehicle type, size and evaluations of crash test performance. 6Always sit properly in the seat with the seat belt fastened. Always drive carefully, FRQVLVWHQWZLWKFRQGLWLRQV$OZD\VZHDU\RXUVHDWEHOWDQGREH\WUDIÀFODZV72IÀFLDO(3$HVWLPDWHVQRW\HWDYDLODEOH5HVXOWVGHSHQGRQGULYLQJKDELWVDQGFRQGLWLRQV 8 2011 EPA estimated miles per gallon, actual mileage may vary with driving conditions. 9See your dealer for complete details and a copy of the 5-Year/100,000-Mile Powertrain Limited Warranty. Dodge, HEMI, Uconnect and the Pentastar logo are registered trademarks of Chrysler Group LLC. ©2011 Chrysler Group LLC.

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ROADSIGNS

O

n Aug. 15, the California State Senate approved SB 25, a bill that would substantially raise fines for using handheld cell phones and texting while driving in the state. As of Aug. 25, the legislation was on the desk of Gov. Jerry Brown, who was expected to sign the bill into law, according to a MercuryNews.com report. Once approved, the bill would raise the basic fine for a first offense from $20 to $50. The penalty for subsequent offenses would jump from $50 to $100. But with state and local assessments added on, the real cost would rise from approximately $208 to $328 and from $328 to $528 for subsequent offenses. Multiple tickets also would add one point to the motorists’ driving records, which could affect an offender’s insurance rates.

CHEVY CONFIRMS CRUZE DIESEL FOR 2013

G

eneral Motors’ Chevrolet division confirmed that it plans to add a diesel variant to its North American Cruze lineup sometime in 2013. The company already sells diesel versions of the Cruze in Europe. Chevrolet said the diesel will add a more fuel-efficient option to its subcompact lineup.

8

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PHOTO BY AUDE

CALIF. MAY RAISE CELL PHONE USE PENALTIES

Distracted Driving Legislation Would Create Federal Standard

C

ongresswoman Carolyn McCarthy (D-N.Y.) has proposed federal legislation that would create a single national standard prohibiting the use of a handheld mobile device while driving. The Safe Drivers Act of 2011 would direct the Secretary of Transportation to establish minimum regulations that ban

use of mobile handheld devices on public roads. This would apply whether the driver is operating a moving or idling vehicle. Exclusions to the rule would include voice-operated devices integrated into the vehicle and voice-operated GPS systems. Failing to comply with the Department of Transportation’s minimum

standards within two years of the bill’s enactment would result in a 25 percent withholding of that state’s federal highway transportation funding. The bill also would require the DOT to conduct a study on distracted driving with a focus on “cognitive distraction” and its effect on young or inexperienced drivers.

KBB: FUEL-EFFICIENT VEHICLE VALUES TO DROP

K

elley Blue Book (KBB) analysts say that values of fuel-efficient vehicles will drop by 15 percent by year’s end. The expected market correction is in response to stabilizing gas prices and Japanese automakers returning production to normal levels. KBB states that, after 20 weeks of consecutive increases in values for fuel-efficient vehicles, values peaked in May as fuel prices fell. From January through May of 2011, fuel-efficient vehicle values increased 20 to 25 percent. However, the organization said

SEPTEMBER/OCTOBER 2011

that during the last four to six weeks, values of compacts and subcompacts declined approximately 1 to 2 percent, along with the overall market. That said, KBB’s valuation team said it doesn’t expect the overall used-vehicle market to decline any more than an additional 3 to 5 percent. The key differences in the market between today and 2008 noted by KBB are less economic uncertainty, higher fuel prices compared to that period — even though prices fell — and a much lower supply of used vehicles than in 2008.

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ROADSIGNS

Alt-Fuel Vehicle Inventory Growing, Usage Flat

T

he Energy Information Administration (EIA) released its tabulation of the amount of alternative transportation fuels used in 2009. The total amount used reached a new high of 431,107 gasoline-equivalent gallons; however, that’s only one-tenth of a percentage point higher than the 430,329 gaso-

Consumption of Alternative Transportation Fuels in Vehicles by Fuel Type, 2009 Total of 431,107 gasoline-equivalent gallons Natural gas

225,165

Propane

129,631

Ethanol

71,213

Electricity Hydrogen Other fuels

4,956 140 2

line-equivalent gallons consumed in 2008. Natural gas accounted for the largest share at 52 percent of alternative fuels consumed. Propane accounted for

30 percent and E85 for 16 percent. Natural gas usage increased in 2009, thanks mostly to transit bus fleets, according to the EIA. The EIA also es-

timates that the total inventory of alternative fuel vehicles (AFVs) in fleets in 2009 was about 826,318 — up about 7 percent from 2008. Here are the top five states for alternativefuel fleet vehicles: ■ California (16% of all U.S. AFVs) ■ Texas (11%) ■ Arizona (5%) ■ Florida (4%) ■ North Carolina (4%)

INSURANCE THEFT CLAIMS, 2008-10 PASSENGER VEHICLES VEHICLE

SMALL BUSINESSES GET LOGO ON NASCAR RIDES FOR A CHANCE TO WIN $1 MILLION

G

etting a logo onto a NASCAR vehicle isn’t cheap — unless you win it. Bales Mold Service Inc. in Downers Grove, Ill., entered an Office Depot lottery and, after winning the draw, the company’s logo was emblazoned on Greg Biffle’s No. 16 car. Sara Mortensen, owner of Bales and its three-vehicle pickup and delivery fleet for the mold plate and polish company, was one of two lottery winners. The other was Huckleberry Pets in Ormond Beach, Fla. The two companies had the chance at winning $1 million at the Sprint Cup race in Atlanta on Sept. 6. While neither won the race, the drawing winners received $10,000 to spend at Office Depot. Huckleberry Pets, which had its logo on Tony Stewart’s No. 14 car, finished higher between the two companies, making it the 2011 “Official Small Business of NASCAR, Courtesy of Office Depot.”

10

BUSINESS FLEET

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SEPTEMBER/OCTOBER 2011

FREQUENCY

HIGHEST CLAIM RATES Cadillac Escalade 10.8 Ford F-250 crew 4WD 9.7 Chevrolet Silverado 1500 crew 9.2 Ford F-450 crew 4WD 7.9 GMC Sierra 1500 crew 7.3 Chrysler 300 7.1 Ford F-350 crew 4WD 7.0 Chevrolet Avalanche 1500 6.4 GMC Yukon 6.4 Chrysler 300 HEMI 6.3 LOWEST CLAIM RATES Audi A6 4WD 0.5 Mercury Mariner (2009-10) 0.5 Chevrolet Equinox (2010) 0.6 Volkswagen CC (2009-10) 0.6 Chevrolet Equinox 4WD (2010) 0.6 Lexus RX 350 (2010) 0.6 Saturn Vue 0.6 Chevrolet Aveo (2009-10) 0.6 BMW 5 series 4WD 0.7 Mini Cooper Clubman 0.7 NOTE: CLAIM FREQUENCIES ARE PER 1,000 INS. VEHICLE YRS.; VEHICLES 2008-10S UNLESS OTHERWISE NOTED.

WWW.BUSINESSFLEET.COM

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FLEET MANAGEMENT

I

IT SHOULDN’T TAKE AN ACCIDENT

followed by an expensive trial to convince businesses to implement effective policies on distracted driving. And even if the company has a policy, it also shouldn’t take a distracted driving case to make the business enforce it. David Bobrosky and Sue Bendavid are attorneys specializing in personal injury and employment, respectively, at the law firm of Lewitt, Hackman, Shapiro, Marshall & Harlan in Encino, Calif. Both cite that all too often employers wish they had implemented a policy once an accident occurs. “And from the plaintiff side, that’s what we look for: Did they really enforce the policy?” Bobrosky says. “And that’s what OSHA (Occupational Safety & Health Administration) wants to see too.” Negligence in not effectively enforcing a policy will put you on the losing side, and cases are surfacing to prove it. In Ford v. McGrogan & International Paper, for example, a

woman’s arm had to be amputated after a driver for International Paper rear-ended the plaintiff’s car while on a cell phone in 2008. The company had a policy banning employees from using cell phones while driving but still had to pay $5.2 million to settle the case. These types of cases, in which a company had a policy but an employee ignored it, can be avoided as we see examples from companies that put in policies protecting their fleet, employees and other drivers. GAINING CONSENSUS John Kenner, executive vice president of The Jankovich Company, a Southern California-based petroleum distributor, makes “safety first” the company’s mantra. Jankovich installed iZup in each of Jankovich’s 30 fleet vehicles. The smartphone software allows operators to control cell phone usage while on the road. The company has set the software to prohibit all cell phone use, including

hands-free. The company consistently reviews data from iZup to ensure employees are using it correctly and not trying to override the control functions while driving. Before implementing the software, though, Jankovich had already placed extensive safety measures. For example, Kenner created an employee incentive program in which groups competed for a $250 bonus for going incident-free. “Everyone got the bonus,” he says, adding that when he began implementing the safety tracking protocols he was sure to include the drivers in the discussions. Employee response to the software and policy was “90 percent positive,” according to Kenner. “It has taken a little relief off the temptation to communicate while driving,” he says. Some worried the ban would affect dispatchers’ ability to change or cancel a delivery on the fly. Kenner’s counter is simple: “I’d rather have [to wait] to turn the truck around than have the driver kill someone in

6 KEYS TO AN EFFECTIVE

Just having a policy against distracted driving isn’t enough — your company could still be considered negligent if the policy isn’t enforced. Employee education and managerial support are vital steps toward preventing this dangerous practice. BY J OA N N E M . T U C K E R

14

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PHOTO ©ISTOCKPHOTO.COM/ MANLEY099

CELL PHONE POLICY

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9/6/11 2:31:18 PM

BF1110fordhigherlevel.ind FPAR00293_D195530_R


A higher level.

That’s what you get with Ford gas engines and transmissions. A higher build level means you’re getting engine and transmission assemblies built to the exacting specifications of Ford Motor Company. So you not only get the quality build you expect in an assembly from Ford, but also one that’s built by using parts that keep it specific to year, make and model as well as emissions calibrations.

Introducing the all-new 3-Year Unlimited-Mile Warranty – No Commercial Exceptions Ford gasoline engines and transmissions are covered by a three-year/unlimited-mile warranty.* All warranties are backed by Ford Motor Company. They’re also supported by more than 3,500 Ford and Lincoln Mercury Dealerships nationwide as well as at their originating place of service. Plus, unlike some competitors, the warranty is good for fleet vehicles. That means you get the same advantages and coverage for commercial use, no exceptions. For technical questions, contact the Powertrain Assistance Center at 1-800-392-7946 or visit FordParts.com. *See dealer for limited-warranty details. Remanufactured diesel engines are covered by a two-year/unlimited-mileage warranty.

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FLEET MANAGEMENT

THE NUMBERS:

Bakersfield for the efficiency factor.” In fact, studies reveal the loss of productivity may be overblown. A 2009 National Safety Council survey reported that 99 percent of companies that banned cell phone use while driving cited no decrease in productivity; many respondents actually experienced an increase. Kenner says Jankovich underwent a similar change when it implemented the policy and software. Since iZup runs on smartphones, the company bought BlackBerrys for its drivers, who previously were issued basic flip phones. Drivers were now able to take advantage of the Blackberry’s email functionality for work tasks and updates while off the road. “At the end of the day it addressed one thing, and then we got a secondary surprise because it pushed us into email,” Kenner says. But this type of safety technology implementation requires buy-in across the board. Matt Howard, cofounder and CEO of Zoomsafer, a Herndon, Va.-based developer of safe driving software for mobile phones, recalls one client that canceled the program after a month. “They had a revolt from their sales people,” says Howard, who believes the main problem was the client’s failure in forewarning its employees, and the way it dictated the policy without any educational workshops or training sessions. Zoomsafer has since revamped its website to include white papers that address policy solutions and best practices. Dan Ross, CEO of Needham, Mass.-based Illume Software, the maker of iZup, partners with several organizations working to prevent distracted driving. “We try to address behavior, and you can change behavior with education,” Ross says.

■ 855,175: NSC’s estimated injuries so far this year ■ 5,474: Fatalities caused by accidents involving cell phone use in 2009 ■ 30 to 39: Age group with the largest percentage of distracted drivers whose cell-phone use caused a fatal accident ■ 35: Number of states including Washington, D.C. that have banned texting while driving ■ 24 seconds: Estimated frequency at which an accident related to driving and cell phones occurs ■ 20 percent: Estimated injury crashes due to cell phone use while driving in 2009 ■ 9: Number of states, including D.C., that have banned handheld use

CREATING THE POLICY The following steps will help prevent distracted driving in the workplace:

1

Engage in internal communications. Tell your employees that a

cell phone policy is going to be is16

BUSINESS FLEET

BF0911distracted.indd 16

SOURCE: NATIONAL SAFETY COUNCIL AND NATIONAL HIGHWAY TRAFFIC ADMIN.

sued. Hold open meetings, show examples from other companies and get feedback on appropriate penalties. Review distracted driving facts and show that top management is in support of a policy.

2

Make safety part of your company’s credo. According

3

Plan tracking protocols. How

4

Write out a policy. Make sure

to a Network of Employers for Traffic Safety (NETS) survey, companies with the lowest crashes per million miles (CPMM) issue monthly reports to their employees, track crashes, have safety-oriented messages throughout company statements and training, issue full bans on cell phones while driving and share the details of any accident — whether it involves injury or not — with the entire staff.

will your company keep track of employee cell phone use? Besides considering safety software, Bendavid suggests reviewing call logs for company-issued phones.

you’re following your individual

SEPTEMBER/OCTOBER 2011

state laws. Assess severity of punishment: 83 percent of companies with low CPMM respond with disciplinary action, not just a warning, according to NETS, which also suggests implementing the strictest option: termination. Once the policy is finalized, send out an internal press release and a companywide voicemail. Sample policies can be found at nsc.org and trafficsafety.org.

5

Build staff buy-in. Having your

6

Enforce the policy. After edu-

employees sign the policy is a good start, but it’s not enough. When you introduce the policy, use real stories of people who have been killed in distracted driving incidents. The official government website distraction.gov has videos and keeps track of distracted driving accidents and fatalities. Create and distribute a sheet explaining why the company has decided to implement the policy. Remind employees that signing the policy opens them up to liability as well; if they violate the policy, the company can take legal action against them.

cation and buy-in, stick by your measurement protocols and incentive programs, and keep employees in the loop of results. Gather survey information about individual productivity, especially since the effects are likely to be positive. Other tactics include reminders in fleet vehicles, such as NSC’s “Pull Over and Park” poster, and pocket cards for each employee with a summary of the policy. Make sure there are clear chains of command so there are alternative contacts if someone is on the road. BF

The Network of Employers for Traffic Safety (NETS)’s national event, Drive Safely Work Week, will

be held Oct. 3-7. This year’s theme is Focus 360° and more information can be found at trafficsafety.org. See Page 34 for more information on fleet software that prevents cell phone use while driving. WWW.BUSINESSFLEET.COM

9/6/11 2:31:20 PM


THE CHALLENGE: MANAGING A FLEET EFFICIENTLY OUR SOLUTION: PUTTING TECHNOLOGY TO WORK

| 2011 CHEVROLET SILVERADO

| 2011 CHEVROLET EXPRESS

The latest GM technology can help maximize your fleet’s productivity. GM innovations provide an efficient way to get directions, gain peace of mind, stay connected and monitor costs. And mobile apps make it easy to locate your nearest dealer, check diagnostics, schedule routine maintenance and contact roadside assistance. For more solutions, visit gmfleet.com.

©2011 General Motors LLC

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PHOTOS BY ROB HALL PHOTOGRAPHY

FLEET PROFILES

GETTING INTO

VANS S The action in the commercial van market is getting hot and heavy. With pickup truck-like capabilities, improved fuel economy and white space for branding, new and updated van offerings are attracting a new breed of small business entrepreneurs. BY C H R I S B ROW N

SMALL BUSINESS IS EMERGING —

slowly — from the Dark Ages of the recession. With business ramping up, companies are fleeting up. The commercial van market is evolving with new model choices, beefier specs and better fuel economy to fit a range of vocational needs. Does this mean the commercial van market is getting exciting? Let’s not go that far.

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Valecia Vanderlick is able to load a full pallet of “Mama’s Famous Barbecue Sauce” into her Nissan NV. “You would never know you’re in a commercial vehicle,” she says of the van’s drivability.

SEPTEMBER/OCTOBER 2011

NV ON THE NOSE Launched in January 2011, the Nissan NV commercial van line represents Nissan’s first foray into North America’s commercial vehicle market.

The Nissan NV comes in 1/2-, 3/4and 1-ton versions with a Standard Roof or High Roof. “The high-roof model brings a tremendous amount of useful space and stand-up functionality to the segment,” says Mike Hobson, director of Nissan’s light commercial vehicle (LCV) and fleet division. While the style borrows heavily from the Nissan Titan, the NV is built on its own commercial chassis. The extended pickup-like nose means no engine doghouse in the cabin, which makes for pickup-like comfort and legroom. Indeed, “We are seeing pickup customers shopping and buying the NV,” Hobson says. WWW.BUSINESSFLEET.COM

9/6/11 2:52:01 PM


Drive your CFO happy.

The Subaru Legacy, with Symmetrical All-Wheel Drive standard, has been awarded ALG’s highest forecasted resale value for a mid-sized car,* is a 2011 IIHS Top Safety Pick and gets 31 MPG.† It’s the smart, safe, long-term investment. Love. It’s what makes a Subaru, a Subaru.

Visit fleet-central.com to find out more, or contact a Subaru fleet professional at 1-800-879-8233.

*Based on ALG’s 2011 Residual Value Award for Midsize Cars. †EPA-estimated hwy fuel economy for 2011 Legacy 2.5i CVT models. Actual mileage may vary.

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You Know It’s Luxurious and Safe.

Get to Know the All-New Volvo S60 With City

AF03-45.11

Volvo XC60

BF0911vans.indd 20 AF03-45volvo.indd 8-9

Volvo S80

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Did You Know It Starts Under $30,000?

y Safety Forward Collision Warning System. TM

Introducing the 2012 Volvo S60 — uncompromised performance, technology and legendary Volvo safety in the body of a European sports sedan. Boasting a highway fuel economy of 30 mpg, the all-new Volvo S60 comes standard with City Safety,TM a forward collision warning system with full auto brake. With cutting-edge technology and timeless styling, the S60 is an indulgence that’s easy to justify.

Volvo’s aggressive fleet program includes incentives, impressive lifecycle costs, factory scheduled maintenance, a 4-year, 50,000-mile warranty and roadside assistance.

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For more information, visit www.volvocars.us/fleet or call toll-free 1 877 283-5338

9/6/11 2:52:06 PM 5/12/11 12:47:57 PM


FLEET PROFILES The standard gas engine is a 4.0-liter V-6 that produces 261 horsepower and 281 lb.-ft. of torque. An optional 5.6-liter V-8 generates 317 hp and 385 lb.-ft. of torque. No diesel engine is planned at this time. Payloads range from 2,590 lbs. on the Standard Roof 1500 S (V-6) to 3,747 lbs. on the Standard Roof 3500 SV (V-8). Some 274 newly appointed Nissan Commercial Vehicle dealers sell the NV, a network that will grow to 300 by 2012, according to Nissan. Nissan even partnered with a vinyl wrap company to allow NV buyers to create their own custom vehicle wrap design. MAMA’S FAMOUS VAN For a while, Valecia Vanderlick’s Nissan Xterra worked just fine to deliver her six flavors of Mama’s Famous Barbecue Sauce to clients and shows. But as her metro Philadelphia-based business grew, she grew out of the truck. During a service visit for her Xterra, she test drove a Nissan NV. “It’s very comfortable and drives like the Xterra,” she says. With the added cargo room, she’s now able to store more in the NV and as a result makes fewer trips. In addition, Vanderlick can load a pallet into the NV, whereas she had to load her Xterra by hand. She even put the NV’s payload capacity to the test “with as much barbecue sauce in there as I can get,” she says. “But you would never know you’re in a commercial vehicle.” She says the van climbs the eastern Pennsylvania hills with ease, yet still manages a fuel economy of 24 to 28 mpg on the highway and 17 mpg in the city — or about the same as her Xterra. Vanderlick says the van’s unique style grabs attention at shows. And when driving the van outside company business, she makes sure to bring along extra barbecue sauce. “No one has seen this type of van before,” she says. “And whenever we stop, people want to know how our sauce tastes.” 22

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Ford has bettered the Transit Connect’s fuel economy since its 2010 introduction by reducing the final drive ratio, improving aerodynamics and including low-rollingresistance tires.

RIGHT-SIZED FOR THE JOB While the Ford E-Series van continues to be America’s full-size workhorse, Ford brought the Ford Transit Connect line from Europe to offer an economical, right-sized van for small businesses. Now in its third model year in North America, the compact van combines plenty of utility and capacity with car-like maneuverability and fuel efficiency. That includes a maximum cargo volume of 129.6 cubic feet and a surprising maximum payload capacity of 1,600 lbs. — rivaling some pickups. New for 2012, Ford has made its AdvanceTrac electronic stability control system standard by updating the audio system for all trim levels, and it introduced three additional exterior colors for the XLT Premium Wagon. The pure electric Ford Transit Electric is being sold now on a limited basis. Transit Connect is powered by a 2.0-liter four-cylinder engine with 136 horsepower and 128 lb.-ft. of torque, yielding between 21 mpg city and 27 mpg highway (or 22/27 for the Wagon).

“The [better] gas mileage alone has saved us immensely,” says Todd. “We put a package together to show the board of directors the cost savings by switching to Transit Connects. They were completely amazed.” Todd says the smaller vans achieve roughly double the fuel economy and incur half the maintenance expense of the E-Series. The idea that Transit Connect’s four-cylinder engine is underpowered is “a fallacy,” Todd says, adding that moving to a smaller payload capacity was not an issue, and the drivers appreciate the van’s maneuverability and ease of parking in the city. “The guys were coming to work early to be the first to jump in the Transit Connects,” says Todd, mentioning one driver “who is 6’6” and not hitting his head.” Though the company just purchased three more, Todd says his first three Transit Connects are still running strong with 200,000 to 250,000 miles. “As long as you do the standard maintenance, those little buggers will run forever,” he says.

CONNECTING WITH DRIVERS After putting some 30,000 miles on his Ford E-Series vans each year, “it was getting ridiculous with the gas use,” says John Todd, director of fleet services of NHS Human Services, a nonprofit provider of special needs services in the Mid-Atlantic States. The company’s IT department, which wires new offices and group homes, runs routes on long highway stretches between cities and also in inner-city Philadelphia. Todd made the switch to Ford Transit Connects.

SEPTEMBER/OCTOBER 2011

9/6/11 2:52:07 PM


diesel engine option, in addition to previous availability on the cargo and cutaway models. The vans also got connected this year, with greater OnStar availability, available XM Satellite Radio and Bluetooth and available dealerinstalled WiFi.

SAME VAN, NEW CHOICES The Chevy Express and GMC Savana van lines continue to take close to 45 percent of the full-size van market due to their extensive range of sizes, engine displacements, outputs and fuel choices. The vans are available in 1/2-, 3/4and 1-ton weight classes, in regular and long wheelbases, and in cargo, cutaway and passenger van versions. Fuel choices are the widest in class: gasoline, diesel, E85 ethanol, compressed natural gas, liquefied petroleum gas and B20 biodiesel. This year, StabiliTrak electronic stability control is now standard on all cargo and passenger van models, while the “G80” locking rear axle is available on all cargo and passenger models. The 3500 Series passenger van now features a 6.6L Duramax Lee Travis runs 10 GMC Savanas to service his high-tech home improvements businesses. Chevy Express and GMC Savana have the widest fuel choices — gasoline, diesel, E85 ethanol, compressed natural gas, liquefied petroleum gas and B20 biodiesel — in the van class.

SPRINTER SUPERLATIVES No other light commercial van carries the Sprinter’s starting price tag — nor do they carry the status of the Mercedes-Benz badge. Sprinter’s unique customer base instead reaps value from the van’s superlatives: a cargo area that can accommodate a 6’3” electrician, carry up to 547 cubic feet of floral arrangements or support up to 5,375 lbs. of building materials and still achieve the fuel economy of many midsize sedans. Last year, sales of the Sprinter Van line reverted from Dodge to Mercedes-Benz dealerships, while it continues to be sold by Freightliner, a division of Daimler AG. As of August, the van was available at 100 Mercedes-Benz Sprinter Van dealerships and 56 Freightliner Sprinter Van dealerships. The Sprinter is available in Cargo Van, Crew Van, Passenger Van, MiniBus and Cab Chassis models, as well as three GVWRs, three lengths and two roof heights. All Sprinter Vans are equipped with a 3.0-liter V-6 “BlueTEC” clean diesel, which gets 30 percent better fuel economy than a comparable gasoline engine, according to Mercedes-Benz. PINK VAN, GREEN CITY Kim Foren of Geranium Lake Flowers in Portland, Ore., had been running standard cargo vans but wanted “something a little sexier, just a little bit cooler” for her nationally recognized floral business. For Foren, the Mercedes Sprinter fits in perfectly with her business model and her city’s green credentials. “I chose the Sprinter because it was tall and I could run it on biodiesel,” she says, “and it’s built by Mercedes.” As well, “We are in the lifestyle business, and the Sprinter brand is more aligned with our business than [other van brands],” she says.

SEPTEMBER/OCTOBER 2011

BF0911vans.indd 23

IT’S WHAT WORKS Lee Travis, owner of high-tech electrical service companies Wipliance and OBOT Electric, started buying full-size GMC Savana vans in 2006 when he started his business. Today, with a myriad of van choices to fit every application, Travis hasn’t felt the need to switch to another van model. That’s due in part to his strong relationship with his dealer, Brotherton Cadillac Buick GMC in Renton, Wash. More importantly, the tried-and-true Savana continues to satisfy his work demands. Based in the Seattle area, the two growing companies run 10 vans, a mix of GMC Savana 1500 and 2500s. “The GMC vehicles have always been a good value in terms of the package that we get,” says Travis, referring to the programs and rebates he uses for ladder racks and bins. “We started looking at other vehicles, some that were better on fuel, but the price tag premium just didn’t justify it.” While it helps that fuel economy has improved with newer versions of the GMC vans, a smaller van couldn’t haul the companies’ generators, heavy-duty lighting packages, equipment racks and televisions. “It just comes down to payload,” he says. Travis also looked into pickup trucks with caps, but they didn’t provide enough height for his electrical components. Travis is still running the vans he first bought more than five years ago. “I thought that we’d have each vehicle for four years and then put them out to pasture,” he says. “But all our vans are in such great condition that I haven’t sold one yet.” The vans are branded with the companies’ logos in vinyl graphics.

“Customers have called us and mentioned seeing the vans in their neighborhood,” Travis says. “The fleet obviously makes good billboards.”

BUSINESS FLEET

23

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FLEET PROFILES

A VAN FOR ALL REASONS “Part of the reason we made Ram its own brand was to focus on commercial customers and deliver a product that meets their needs,” says Bob Hegbloom, director of Ram Truck Brand Product Marketing. Based on that premise, enter the 2012 Ram Cargo Van, a small utility vehicle that wears a serious work badge. Debuting this fall, the new Ram C/V is a Class 1 commercial vehicle that can carry up to 1,800 pounds in cargo payload, supported by a commercial-tuned ride and heavy-duty, load-leveling suspension. The Ram C/V delivers 144.4 cubic feet of interior storage and is wide enough to accommodate four 4’x8’ sheets of building materials. What’s more, Ram C/V can tow (up to 3,600

24

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PHOTO BY ALANWEINERPHOTOGRAPHY.COM

Foren says the van’s height is perfect for her six-foot tall flower arrangements and even Christmas trees. “I can put a ton of stuff and stack so much in there,” she says. Though her workforce is “mostly female art student types without a lot of driving experience,” Foren says they handle the van just fine and find it easy to park with the short wheelbase. Her fuel economy can average as high as 30 mpg. The Sprinter costs more upfront, but Foren believes the van will become more cost-effective in the long run as she expects it to last longer than her previous vans.

Kim Foren is able to fit six-foot-tall floral arrangements in her Sprinter, which runs on biodiesel. She says her young drivers handle the van just fine.

lbs.), while its small van competitor does not, Hegbloom points out. The Ram C/V runs on Chrysler’s omnipresent 3.6-liter Pentastar V-6 engine, which delivers 283 hp and 260 lb.-ft. of torque. With a 20-gallon fuel tank and an estimated 25 mpg on the highway, fillup intervals are extended. The Ram C/V also alIt may be built on the Dodge Grand Caravan platform, but the Ram C/V is no family hauler. The new vehicle sports a fleet-friendly, commercialtuned ride, upgraded flooring and solid or glass panel options.

SEPTEMBER/OCTOBER 2011

lows drivers to change the transaxle shift schedule with a flip of a switch to maximize fuel economy. To serve vocational applications such as florists, catering companies, electrical contractors, plumbers, locksmiths and more, the manufacturer upgraded two key areas: flooring and privacy panels. The corrugated plastic floor was replaced with a flat, structural aluminum load floor. A floor option provides access to load floor tie-downs and three in-floor storage areas in place of the stow-and-go seats. The Ram C/V features solid sliding doors and rear quarter windows, as well as backlight privacy panels in place of clear glass windows. Buyers can opt for one of several combinations of solid and glass backlight panels. Not to be outdone with the tech goodies, Ram C/V has options such as a media center with 30 GB hard drive and 6.5-inch touch-screen display, audio jack inputs, remote USB port, navigation system, back-up camera, Sirius Satellite Radio and a Bluetooth hands-free kit. Hegbloom says upfit cash will be available for options such as shelving, bins and ladder racks. Upfitters such as Midway Specialty Vehicles already have packages in place. BF WWW.BUSINESSFLEET.COM

9/6/11 2:52:11 PM

BF0911toyota.indd 1


PATS ON THE BACK, HANDSHAKES, HIGH-FIVES. STANDARD WHEN YOU CHOOSE THE REINVENTED

2012 TOYOTA CAMRY

AS YOUR FLEET VEHICLE. 1

1

With a history of low cost of ownership and high retained value, the Toyota Camry is the best long-term value for your fleet vehicle. There are many reasons why Camry has been the best-selling car in America for 13 2

of the last 14 years.3 And now, the new Camry comes with safety innovations like never before. Including ten standard airbags and available blind spot monitoring.4,5 If you want to get praised for choosing the right fleet vehicle, look no further than the reinvented 2012 Toyota Camry. Call 1-800 -732-2798 or visit fleet.toyota.com

Options shown. 1 2011 IntelliChoice, www.IntelliChoice.com; based on hybrid and 4-cyl. models. 2 Based on Vincentric’s 2011 Best Fleet Value in America analysis, mid-size sedan segment. MotorIntelligence.com, CY 1997-2010 sales. 4 Do not rely exclusively on the Blind Spot Monitor to determine if a lane change is safe. Always look over your shoulder and use your turn signal before changing lanes. There are several limitations to the function, detection, range and clarity of the monitor. For a complete list of limitations and directions regarding use of the monitor, please see the Owner’s Manual. 5 Available on XLE and Hybrid XLE models only. ©2011 Toyota Motor Sales, U.S.A., Inc.

3

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OEM PROFILE

BMW

BMW expects to sell up to 5,000 vehicles to U.S. fleets each year.

BY C H R I S WO L S K I AND MIKE ANTICH

EXPANDS U.S. FLEET PRESENCE

E

EVEN THOUGH IT HAS YEARS OF

fleet experience in Europe — at one time the U.K. accounted for half its business there — BMW didn’t enter the U.S. fleet market until 2010. The irony was that there were numerous U.S.-based corporations that relied on BMW for their fleet needs in Germany and the U.K. “It was a bit of an anomaly,” says Drew McClelland, corporate sales manager,

McClelland expects to see the program grow over the next several years. His target is up to 5,000 vehicles per year, and a dedicated sales force is ready to help build the program. “I think it’s natural to move into fleet sales,” McClelland says. “But, we’ll only do it on the basis that’s profitable and makes sense. Our fleet sales will be done in a very controlled way because we don’t want to dam-

BMW North America. “We looked at what the competition was doing — Mercedes-Benz and Audi — and we felt we had to be in the fleet market. Now that we’ve entered the fleet market, there’s no turning back.”

BMW’s i-Series sub-brand ushers in a new era of urban mobility. The all-electric i3 (right) launches in 2013, while the i8 plug-in hybrid arrives in 2014.

EPP LIFTS OFF In 2010, BMW North America launched its Executive Preference Program (EPP) as its official entry into the fleet market. The EPP is a fleet program for the U.S. and Canada that allows eligible fleet drivers to order BMW and MINI-brand products. Benefits of the EPP include BMW Ultimate Service, which is no-cost maintenance for four years or 50,000 miles and roadside assistance for four years and unlimited miles. The EPP is open to both companies and employees on reimbursement or car allowance programs.

2012 FLEET FORECAST With about 60 percent of its 2012MY products being new, this could be a big year for BMW in the U.S. fleet market. The company’s next big launch in fleet is the new 3-Series, which, according to McClelland, is the automaker’s most important model for the U.S. market. The 5-Series will also be available for fleet, with the 528xi available in October. The new M5 “halo car” moves from a V-10 to a V-8 engine and will be 25 percent more fuel efficient than its predecessor.

26

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age BMW brands’ residual value, which is one of our strengths.”

SEPTEMBER/OCTOBER 2011

ACTIVATING E-MOBILITY BMW first entered the electrics market with the MINI-E, which McClelland says was significant because it showed range anxiety wasn’t as big an issue as expected. He says other lessons were learned as well from ActiveE, which is based on the 1-Series Coupe, and is expected to hit the market in late 2011 worldwide. The ActiveE will act as the precursor to a new line of electric and hybrid-electric vehicles slated to roll off assembly lines beginning in 2013 — the “i” sub-brand. ‘I’ FOLLOWS ‘E’ The initial offering of the i sub-brand will include the BMW i3 fully electric vehicle, and the BMW i8, a plugin hybrid. The BMW i3, formerly known as the MegaCity Vehicle, is designed as a means of local conveyance and to integrate into public transportation systems. The i3 is particularly significant because it “will be the first in the market that will be designed from the tires upward as an electric vehicle,” according to McClelland. The plug-in hybrid BMW i8 features the same overall design concept as the i3, though the i8’s plug-in hybrid power plant gives the driver the option of a gasoline-powered engine for longer trips. McClelland is bullish on the impact of these two vehicles. “We will create the ‘Prius’ of the electric car market with the i3,” he says. “It has an iconic look, with a very eye-catching interior and exterior. Likewise, the i8 will be a stunning car.” BF WWW.BUSINESSFLEET.COM

9/6/11 2:44:00 PM


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###񡑃񡑔񡑗񡑰񡑢񡑔񡑧񡑱 񡑘񡑘񡑥񡑃񡑖񡑨񡑦 񡑈񡑄񡑄񡑂񡑆񡑇񡑇񡑂񡑅񡑇񡑅񡑆 BF0911bmw.indd 27

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EXECUTIVE SHOWROOM

MERCEDES - BENZ C- CLASS

REFRESH ADDS POWER, QUALITY

M

ercedes’ new C-Class lineup is more a refresh than a redesign, but there are several important changes. For the U.S. market, the list includes two new engines, several new features, an exterior facelift, a brand-new interior and, remarkably, the return of a two-door version — the first since the hatchback “Sportcoupé” left our shores following the 2005-MY. The new look and feel brings the vehicles up to speed with their larger, more expensive brethren. That’s key for fleet buyers who may have been turned off by the hard plastic and aging façade of prior model years. The new C-Class was designed to compete in the entry-level luxury market without losing the “luxury.” Mercedes started with the interior, now full of soft-touch plastics, reimagined controls and available Nappa leather. Buyers can add “Audio 20,” a knob-controlled interface that displays integrated navigation, stereo controls and more on a highresolution, 7” LCD screen. 28

BUSINESS FLEET

BF0911showroom.indd 28

Standard engine:

1.8L I-4, 201 hp (C250); 3.0L V-6, 228 hp (C300); 3.5L V-6, 302 hp (C350) Transmission/drive:

7-speed automatic, RWD or AWD (C350) Cargo space (cu. ft. max.): 12.4 Fuel tank capacity (gal.): 17.4 EPA fuel economy rating (city/highway mpg): TBD

Drivers also will enjoy a host of new, automatic safety features. That list includes: Attention Assist, designed to sense whether the driver is falling asleep; Lane Keeping Assist, which shakes the steering wheel if the vehicle drifts; and Blind Spot Assist, Adaptive Highbeam Assist and Parktronic. The exterior features a new, aluminum hood, smoother front and back bumpers and updated head- and taillights. The changes are understated but, again, it’s not a redesign; just an attempt to bring the C-Class in line

SEPTEMBER/OCTOBER 2011

with Mercedes’ upscale models. In keeping with recent tradition, sport editions have a laid-back grille and flush star logo and luxury models feature an upright grille and standup hood ornament. Two new engines, the base C250’s 1.8-liter I-4 and the highend C350’s 3.5-liter V-6, deliver 201 and 302 hp, respectively; both paired to a seven-speed, automatic transmission. The C300 retains its 3.0-liter V-6 and is the only model available with Mercedes’ 4Matic all-wheel drive system. Each new engine represents a significant boost in horsepower, and a lower suspension, upgraded brake calipers and larger, alloy wheels — as well as available three-spoke steering wheel and AMG bodykit — paint a significantly sportier picture. Manual transmissions, however, will be limited to the coupes. Meanwhile, the new sedans have been rolling into showrooms all summer. Each should be available by early September. WWW.BUSINESSFLEET.COM

9/6/11 2:36:34 PM


EXECUTIVE SHOWROOM

TOYOTA PRIUS V THE HYBRID ESTATE

T

o be clear, the “v” in “Prius v” stands for “versatility,” not “five.” And the three available trim levels are the Prius v Two, Prius v Three and, oddly, Prius v Five. And it’s a new Prius, not the new Prius; that is, it’s a Prius wagon. … or minivan. Nomenclature may not be Toyota’s forte, but after the runaway success of the original and secondgeneration Prius sedan, who’s to question the company’s priorities? The Prius v is the first addition to that car’s family, which will grow further with the 2012 launch of the “c” hatchback. The bigger vehicle is due in U.S. showrooms in October, and the early reviews should be encouraging to fleet buyers. The Prius v is set to boast 50 percent more cargo area than the original: 34.3 cubic feet with the rear seats up and nearly twice that amount when they’re folded down. That should allow at least a few more business owners to join the hybrid party.

WWW.BUSINESSFLEET.COM

BF0911showroom.indd 29

Standard engine:

1.8L I-4, 134 hp Transmission/drive:

4-speed automatic Cargo space (cu. ft. max.): 67.3 Fuel tank capacity (gal.): 11.9 EPA fuel economy rating (city/highway mpg): 44/40

The extra space was achieved by lengthening the Prius by half a foot and raising the roof by three inches. And the back end remains slightly tapered, rather than squared off. They even included a sizeable but stylish rear spoiler. Even with all the additions, it’s 20 percent lighter than the 2010 Prius. Helping that cause is a stunning, panoramic sunroof made of lightweight resin — which, unfortunately, cannot be opened. The 1.8-liter, I-4 engine, Hybrid Synergy Drive system and 1.3-kWh nickel-metal hydride battery pack are unchanged, as are the Prius’ four driving modes: Normal, Power, Eco

and EV. Anticipating heavier loads in the Prius v, Toyota engineers added an automatically engaged “Pitch and Bounce” control system, designed to smooth the ride over rough roads. The new car also debuts Toyota’s “Entune” infotainment system, which comes with an impressive set of apps and is displayed via the Prius v’s 6.1-inch touchscreen LCD. The system can be upgraded with additional entertainment and safety features; the backup camera remains standard across the product line. Pricing is not yet available, but early reports put the average somewhere near the $30,000 mark. Finally, have early fears of battery failure materialized into reality? Fleet managers should be reassured by the fact that 97 percent of the million or so Priuses sold in the U.S. since 2000 are still on the road, and the Prius v isn’t exactly a radical departure from those vehicles — even if the name is a little strange.

SEPTEMBER/OCTOBER 2011

BUSINESS FLEET

29

9/6/11 2:36:38 PM


EXECUTIVE SHOWROOM

BUICK REGAL

SPORT, HYBRID EDITIONS ROUND OUT LINEUP

A

fter a three-year absence, the Buick Regal re-entered the market in 2009. Positioned below the flagship LaCrosse, the fifth-generation Regal was designed to recapture the “personal luxury car” standard the high-performance V-6 and V-8 models enjoyed in their glory days. The move could be described as an attempt to link the 1970’s and 1980’s Regals to car buyers who were born around the time those cars were built. Automakers have learned that even luxury-car drivers in that age group want power and fuel economy. For 2012, Buick offers one of each: the Regal GS and eAssist, due in showrooms this fall. The GS (pictured above) is undoubtedly a powerful machine. Built to outperform luxury sport competitors such as the Audi S4 and Infiniti G37, the new car’s Ecotec 2.0-liter turbocharged I-4 will deliver 270 hp at 295 lb.-ft. of torque. Stick shifters, take heart: The Regal GS will only be available with 30

BUSINESS FLEET

BF0911showroom.indd 30

Standard engine:

2.0L turbo I-4, 206/295 hp (GS); 2.4L I-4, 172 hp (eAssist); Transmission/drive: 6-speed automatic or 6-speed manual, AWD Cargo space (cu. ft. max.):

14.2 (GS), 11.1 (eAssist) Fuel tank capacity (gal.): 18.5 EPA fuel economy rating (city/highway mpg): 19/27 (GS),

TBD (GS automatic); 25/36 (eAssist)

a six-speed manual transmission, at least until mid-model year. The sport edition’s front fascia — which can only be described as “aggressive” — features prominent vertical air intakes below each headlight. Rounding out the sport package are four-wheel disc brakes with Brembo calipers, 20-inch performance tires and an adjustable, sporttuned suspension. Also available on the LaCrosse, eAssist is a “mild” hybrid powerplant that pairs a 2.4-liter Ecotec engine with a lithium-ion battery. The

SEPTEMBER/OCTOBER 2011

system increases fuel efficiency by boosting the engine when needed; in the Regal’s case, that’s good enough for 25 mpg in the city and 36 on the highway. The system will not be invisible to Regal eAssist buyers. An “ECO” gauge on the instrument cluster and a readout on the infotainment display will keep drivers apprised of whether the system is engaged or not. Each new model follows the interior styling of the existing Regal lineup with individual refinements. The eAssist in particular sports an attractive, chrome-and-ice-blue instrument palette and a wraparound effect that smooths the seams between the side panels and dash. Standard equipment across the lineup includes leather-appointed and heated front seats, dual-zone A/C and a seven-speaker AM/FM/ XM stereo, with plenty of available upgrades. Safety features include six standard airbags, GM’s StabiliTrak control system and available rear parking assist. WWW.BUSINESSFLEET.COM

9/6/11 2:36:40 PM

AF1010jobfinder.indd 1


Think the grass is greener somewhere else?

It just might be Search for jobs in your field at www.fleetjobfinder.com

BF0911showroom.indd AF1010jobfinder.indd 1 31

9/21/10 9/6/11 2:36:42 9:04:40 PM AM


BF0911showroom.indd 32

9/6/11 2:36:43 PM


BF0911showroom.indd 33

9/6/11 2:36:44 PM


TOOLBOX

Smartphone Technology Keeps Eyes on the Road Get iZup and Prevent Distracted Driving

ZoomSafer Offers Software and Analytics to Battle Distracted Driving

D

A

eveloped by Illume Software, iZup is a family of applications designed to leverage a mobile device’s GPS to divert text messages, emails and phone calls while the user is driving. The iZup family is available for more than 120 different smartphones, according to the manufacturer.

The orginal iZup allows three preprogrammed phone numbers and unlimited access to 911 but blocks all other mobile device functions. The program runs through GPS, and self-activates when vehicle speed surpasses 5 mph. A second product, iZup Lite, blocks texting functions only, while a third option, iZup Enterprise, is specifically designed for organizations with large mobile workforces. This product features advanced administrative and reporting capabilities, including a tamper alert feature, which reports to managers when a driver is trying to get around the software. Call (781) 453-4987 or visit www.getizup.com

vailable only to Automotive Resources International (ARI) fleet clients, FleetSafer Mobile from ZoomSafer was designed to automatically encourage safe and legal use of cell phones while driving. FleetSafer Mobile consists of three components: an administrative portal to create, configure and manage cell phone policies; a client software application installed on the driver’s BlackBerry or Android smart phone; and a company-defined trigger mechanism. FleetSafer automatically activates “safe mode” when employees begin driving, preventing them from texting, emailing or browsing — but still allows them to make and receive phone calls. FleetSafer Vision is an analytics service for ARI fleets equipped with telematics systems. FleetSafer Vision combines cell phone usage data and vehicle trip data so employers can empirically measure employee use of cell phones while driving. Call (703) 542-4110 or visit www.zoomsafer.com

Got2bWireless Offers Hands-free Solution

G

ot2bWireless now offers three car kits which can be integrated with a factory stereo for complete hands-free capability with Got2bVoice. In November, the company will add VoiceSync and VoiceCom, handsfree, voice-control car kits that are powered solely through voice-trigger technology. Got2bVoice was designed to allow drivers to send and receive emails and text messages or update their Facebook and Twitter statuses. The car kits also allow access to weather, traffic, movie and restaurant information, as well as other browsing capabilities. The technology uses Bluetooth 2.1 and can download up to 4,000 contacts into the vehicle, and also includes full-duplex communication with noise cancellation and digital signal-processing technology. A visor-mounted, portable car kit also is available. The company’s software is compatible with any mobile phone with Bluetooth capabilities, according to the maker. Call (877) 404-6822 or visit www.got2bwireless.com

34

BF0911toolbox.indd 34

BUSINESS FLEET

SEPTEMBER/OCTOBER 2011

WWW.BUSINESSFLEET.COM

9/6/11 2:38:43 PM

BF0111recycle.indd 1


AT BOBIT BUSINESS MEDIA, WE WE’RE RE KEEPIN KEEPING THINGS

You can feel confident that within our magazines, websites and trade shows, Bobit Business Media is doing our share to maintain a “green” working environment. As individuals and as a company, we are dedicated to maintaining green initiatives and strive to be good citizens of this planet. Finding new and innovative ways to reduce our carbon footprint is always a priority for Bobit Business Media.

Here H ere a are re a ffew ew o off tthe he w ways ays p g GRE REE EN: we’re keeping GREEN: • RECYCLED PAPER PROGRAM: 5 5,000 ,0 000 lbs lbs per month

• RECYCLED CANS & BOTTLES PPROGRAM: RO OGRAM M:

40 lbs per month • WINDOW TINTING: reduces energy ene ergy loss losss by 75%

• VARIABLE SPEED CONTROLL ON N HVAC UNITS: 7500 kWh saved d perr month

• RETROFITTING OLD T-12 FLUORESCENTS FLUO ORESCENT TS TO NEW T-8S: 3400 kWh ssaved aved d per month mon nth BOILER/HEATER: • EFFICIENT BOILER/HEATE ER: 30 3000 000 the therms erms saved per month

• PARTNERING WITH OU OUR PRINTER: PRIN NTER: developed develloped a “green” game me plan, saving pap paper, per, y ink and ene energy

• RECYCL RECYCLED CLED TO TONER ONER CARTRIDGES CARTRID IDGES AND AF05 -39.10 AF05-39.10 39 10

BATTERIES BATTE ERIES PROGRAM GRAM OUR • AND O UR ENVIRONMENTALLY FRIENDLY FRIEN NDLY Y

Digital Digit ital Editions We care about the environment and are setting a positive example.

BF0911toolbox.indd BF0111recycle.indd 351

9/6/11 2:38:45 PM 1/11/11 10:33:48 AM


EP A

M

EN

GI

N

E

PG

POWERED BY

TO T 60 AL F ,0 U 0 0 EL M CO IL S ES T: TO TA M L A E COINT ST. ST E N AN CE AC Q (I N U I S DE CLU . CO ST D ST IN ES AT IO TO N TA ) DE L PR AC EC T U IA A TI L O N CO M ST P IL E E R

LIFECYCLE ANALYSIS

2011 FORD FOCUS S

2.0L4

25/34

8108

1489

16158

9908

0.3251

2011 TOYOTA COROLLA BASE

1.8L4

26/34

7913

1513

15458

8908

0.3056

2011 NISSAN SENTRA BASE

2.0L4

27/34

7733

1745

16287

8987

0.3077

2011 HONDA CIVIC DX

1.8L4

25/36

7938

1463

16494

9394

0.3133

2011 HONDA CIVIC HYBRID

1.3L4

40/43

5572

1681

23429

12654

0.3318

2010 HONDA CIVIC CNG GX

1.8L4

24/36

4602

1463

24322

16622

0.3781

2011 TOYOTA MATRIX BASE

1.8L4

25/32

8298

1609

18280

10680

0.3431

2011 CHEVROLET CRUZE 1FL

1.4L4

24/36

8149

1531

17880

9780

0.3243

2011 DODGE CALIBER EXPRESS

2.0L4

23/32

8738

1314

15734

9684

0.3289

2011 MAZDA MAZDA3 I SPORT

2.0L4

24/33

8411

2144

16738

8538

0.3182

2011 CHEVROLET VOLT

1.4L3

35/40

4043

1791

39388

21988

0.4637

2011 TOYOTA PRIUS I

1.8L4

51/48

4639

1847

21028

10728

0.2869

2011 DODGE CHARGER RALLYE

3.6L6

18/27

10866

1970

26130

17630

0.5078

2011 SUBARU IMPREZA 2.5I

2.5L4

20/26

10310

3322

18376

9776

0.3901

2011 CHEVROLET MALIBU LS FLEET

2.4L4

22/33

8890

1888

20712

13562

0.4057

2011 VOLKSWAGEN JETTA S

2.0L4

23/29

9073

1691

15931

8831

0.3266

2011 CHRYSLER 200 LX

2.4L4

21/30

9478

2064

18735

13185

0.4121

2011 HONDA ACCORD LX

2.4L4

23/34

8548

1706

21004

12004

0.3710

2011 NISSAN ALTIMA BASE

2.5L4

23/32

8738

2422

18828

10328

0.3581

2011 NISSAN ALTIMA HYBRID

2.5L4

35/33

6754

2351

25866

16291

0.4233

2011 TOYOTA CAMRY LE

2.5L4

22/32

8988

1556

20388

10938

0.3580

2011 TOYOTA CAMRY HYBRID

2.4L4

31/35

7041

1556

24503

13053

0.3608

2011 FORD FUSION S

2.5L4

23/33

8640

1757

18987

11987

0.3731

2011 MAZDA MAZDA6 I SPORT

2.5L4

22/31

9093

2255

19450

12050

0.3900

MAKE/MODEL

COMPACT CARS

INTERMEDIATE CARS

INTERMEDIATE 2

2.5L4

23/31

8843

2912

20569

10269

0.3671

2.0L4

22/31

9736

2403

22476

12926

0.4177

2011 FORD TAURUS SE

3.5L6

18/28

10729

2212

23173

12273

0.4202

2011 CHEVROLET IMPALA LS FLEET

3.5L6

18/29

10601

1843

21773

14773

0.4536

2011 BUICK LACROSSE CX

2.4L4

19/30

10112

2257

26165

13765

0.4356

2011 TOYOTA AVALON BASE

3.5L6

20/29

9898

1805

29096

14496

0.4367

2011 NISSAN MAXIMA S

3.5L6

19/26

11396

2233

27990

12990

0.4437

2011 CHRYSLER 300 BASE

3.6L6

18/27

10866

1836

26047

17347

0.5008

2011 SUBARU OUTBACK BASE

2.5L4

22/29

9323

2938

23491

10541

0.3800

2.0L4

21/31

9367

1766

30203

21203

0.5389

2011 LEXUS ES 350

3.5L6

19/27

11239

2427

35331

16531

0.5033

2011 LINCOLN MKZ BASE

3.5L6

18/27

10866

1032

30472

18522

0.5070

2011 SUBARU LEGACY BASE 2010 VOLKSWAGEN PASSAT KOMFORT

ENTRY-LEVEL LUXURY CARS

2011 SAAB 9-3 BASE

36

BF0911lifecycle.indd 36

BUSINESS FLEET

SEPTEMBER/OCTOBER 2011

WWW.BUSINESSFLEET.COM

9/6/11 2:18:01 PM


EN

EP A

TO T 60 AL F ,0 U 0 0 EL M CO IL S ES T: TO TA M L A E COINT ST. ST E N AN CE AC Q (I N U I S DE CLU . CO ST D ST IN ES AT IO TO N TA ) DE L PR AC EC T U IA A TI L O N CO M ST P IL E E R

LIFECYCLE ANALYSIS

2011 MERCEDES-BENZ C CLASS C300

3.0L6

18/25

11963

2891

30986

13636

0.4748

2011 CADILLAC CTS 3.0

3.0L6

18/27

10866

1165

34249

20849

0.5480

2011 VOLVO S40 T5

2.5L5

21/30

9478

911

25460

14710

0.4183

2011 VOLVO S60 T6

3.0L6

18/26

11013

1038

35813

20713

0.5461

2011 AUDI A4 2.0T PREMIUM

2.0L4

22/30

9855

2937

29588

14238

0.4505

4.6L8

16/24

12224

1086

39084

27084

0.6732

2011 CADILLAC DTS

4.6L8

15/23

12939

1090

42032

26182

0.6702

2011 BUICK LUCERNE CX

3.9L6

17/26

11427

2285

27305

16355

0.5011

2011 MERCEDES-BENZ E CLASS E350

3.5L6

17/24

12591

4153

44817

22417

0.6527

2011 CADILLAC STS

3.6L6

18/27

10866

1117

43054

27254

0.6540

MAKE/MODEL

M

GI

N

E

PG

POWERED BY

ENTRY-LEVEL LUXURY CARS

FULL-SIZE LUXURY CARS

2011 LINCOLN TOWN CAR EXECUTIVE

PRESTIGE LUXURY CARS

3.5L6

17/26

12236

4261

44305

22305

0.6467

2011 VOLVO S80 3.2

3.2L6

18/27

10866

1010

34296

19096

0.5162

2011 BMW 5-SERIES 528I

3.0L6

22/32

9624

1704

38860

19760

0.5181

2011 AUDI A6 3.0 PREMIUM

3.0L6

18/26

11793

3191

45561

21811

0.6132

2011 LEXUS GS 450H

3.5L6

22/25

10595

2945

56378

27878

0.6903

2011 MERCEDES-BENZ S550

5.5L8

15/23

13855

3528

89350

46650

1.0672

2011 LEXUS LS 460 BASE

4.6L8

16/24

13089

3045

64392

32792

0.8154

2011 AUDI A8 BASE

4.2L8

17/27

12078

3747

72462

35462

0.8548

2011 LEXUS LS 600H L

5.0L8

19/23

11953

2905

107184

60684

1.2590

2011 FORD RANGER XL

2.3L4

19/24

10975

1644

17130

10530

0.3858

2011 CHEVROLET COLORADO W/T

2.9L4

18/25

11173

1572

17107

10607

0.3892

2011 GMC CANYON W/T

2.9L4

18/25

11173

1517

16173

10773

0.3910

2011 DODGE DAKOTA ST

3.7L6

15/20

13614

1741

19240

11240

0.4433

2011 TOYOTA TACOMA BASE

2.7L4

19/25

10803

1388

16417

7367

0.326

2011 FORD F150 XL

3.7L6

15/19

13887

2044

19560

11085

0.4503

2011 CHEVROLET SILVERADO 1500 W/T

4.3L6

15/20

13614

1808

18511

10011

0.4239

2011 DODGE RAM 1500 ST

3.7L6

14/20

14217

2222

18532

10257

0.4449

2011 TOYOTA TUNDRA BASE

4.6L8

15/20

13614

1954

21851

11176

0.4457

2011 GMC SIERRA 1500 W/T

4.3L6

15/20

13614

2206

18511

10011

0.4305

2011 DODGE GRAND CARAVAN BASE

3.6L6

17/25

11586

2050

20278

12878

0.4419

2011 CHRYSLER TOWN&COUNTRY TOUR

3.6L6

17/25

11586

2006

27946

18096

0.5281

2011 TOYOTA SIENNA BASE

2.7L4

19/24

10975

2499

23274

12374

0.4308

2010 MAZDA MAZDA5

2.3L4

21/27

9861

2325

18477

12277

0.4077

2011 MERCEDES-BENZ E CLASS E350

ULTRA LUXURY CARS

MEDIUM PICKUPS

FULL-SIZE PICKUPS

MINIVANS

WWW.BUSINESSFLEET.COM

BF0911lifecycle.indd 37

SEPTEMBER/OCTOBER 2011

BUSINESS FLEET

37

9/6/11 2:18:02 PM


EN

EP A

TO T 60 AL F ,0 U 0 0 EL M CO IL S ES T: TO TA M L A E COINT ST. ST E N AN CE AC Q (I N U I S DE CLU . CO ST D ST IN ES AT IO TO N TA ) DE L PR AC EC T U IA A TI L O N CO M ST P IL E E R

LIFECYCLE ANALYSIS

4.6L8

13/17

15826

2011 CHEVROLET EXPRESS CARGO

4.3L6

15/20

2011 GMC SAVANA G1500

5.3L8

13/17

2011 SUBARU FORESTER X

2.5L4

21/27

2011 JEEP LIBERTY SPORT

3.7L6

MAKE/MODEL

M

GI

N

E

PG

POWERED BY

FULL-SIZE VANS

2011 FORD E150 CARGO

2622

23585

14935

0.5564

13614

2149

22599

14149

0.4985

15826

2283

26180

16905

0.5836

9861

2959

21213

10263

0.3847

16/22

12616

1830

20893

11343

0.4298

COMPACT SUVS

2.5L4

21/28

9724

1760

19382

10407

0.3648

2.5L4

34/31

7062

1760

28606

15656

0.4080

2011 JEEP COMPASS BASE

2.0L4

23/29

9073

1574

18212

10612

0.3543

2011 CHEVROLET EQUINOX LS

2.4L4

22/32

8988

1822

21852

11377

0.3698

2011 FORD EDGE SE

3.5L6

18/25

11173

1999

25083

12608

0.4297

2011 MAZDA CX-7 I SV

2.5L4

20/28

10026

2365

20716

10616

0.3834

2011 TOYOTA HIGHLANDER BASE

3.5L6

18/24

11345

1846

26259

10734

0.3987

2011 TOYOTA HIGHLANDER HYBRID

3.5L6

28/28

8218

1828

34551

12901

0.3824

2011 FORD EXPEDITION XL

5.4L8

14/20

14217

2068

32535

19110

0.5899

2011 JEEP GRAND CHEROKEE LAREDO

3.6L6

16/23

12412

2142

28536

16236

0.5132

2011 SUBARU TRIBECA PREMIUM

3.6L6

16/21

12840

3461

29360

14060

0.5060

2011 MAZDA CX-9 SPORT

3.7L6

17/24

11759

2464

26278

11278

0.4250

2011 VOLKSWAGEN TOUAREG SPORT

3.6L6

16/23

13290

3145

39093

21493

0.6321

2011 FORD EXPEDITION XL

5.4L8

14/20

14217

2068

32535

19110

0.5899

2011 CHEVROLET TAHOE COMM

5.3L8

15/21

13368

2266

32794

15319

0.5159

2011 CHEVROLET TAHOE HYBRID

6.0L8

21/22

10733

2122

46894

23594

0.6075

2011 CHEVROLET SUBURBAN 1500 COMM

5.3L8

15/21

13368

2266

35914

17939

0.5595

2011 FORD ESCAPE XLS 2011 FORD ESCAPE HYBRID

MID-SIZE SUVS

LARGE SUVS

5.3L8

14/20

14217

2314

32869

14719

0.5208

6.0L8

20/23

10830

2210

47334

24084

0.6187

2011 TOYOTA SEQUOIA SR5

4.6L8

14/19

14489

2091

36404

16154

0.5456

2011 GMC YUKON HYBRID DENALI

6.0L8

20/23

10830

2486

54246

25671

0.6498

2011 LINCOLN NAVIGATOR

5.4L8

11/16

17976

1346

51074

27599

0.7820

2011 GMC YUKON COMM 2011 GMC YUKON HYBRID

LUXURY SUVS

6.2L8

14/18

14792

1076

58004

27604

0.7245

3.5L6

16/21

13749

3762

41111

16261

0.5629

2011 BMW X5 XDRIVE35I

3.0L6

15/21

14314

1980

39010

9310

0.4267

2011 VOLVO XC90 3.2

3.2L6

16/22

12616

1202

35471

16071

0.4982

2011 LEXUS RX 350

3.5L6

18/25

11963

2611

37466

16066

0.5107

2011 CADILLAC ESCALADE BASE 2011 MERCEDES-BENZ M CLASS ML350

■ FUEL

2011 AUDI Q7 3.0 PREMIUM

3.0L6

16/22

13509

3647

41877

15777

0.5489

2011 LEXUS RX 450H HYBRID

3.5L6

32/28

8194

2360

44180

19630

0.5031

2011 VOLVO XC60 3.2

3.2L6

18/24

11345

1070

30801

12901

0.4219

2011 VOLVO XC70 3.2

3.2L6

18/25

11173

954

29596

13696

0.4304

EXPENSES CALCULATED AT WEIGHTED AVERAGE FUEL PRICE OF $3.64/GALLON REGULAR UNLEADED AND $3.90/GALLON PREMIUM UNLEADED, AS OF 8/26/11. ■ CNG PRICE CALCULATED AT $2.06/GALLON.

38

BF0911lifecycle.indd 38

BUSINESS FLEET

■ ACQUISITION

COSTS ARE BASED ON INVOICE LESS FLEET INCENTIVES, IF ANY. ■ DEPRECIATION BASED ON ACQUISITION COST LESS EXPECTED RESALE VALUE AT 36 MONTHS, 60,000 MILES.

SEPTEMBER/OCTOBER 2011

■ LIFECYCLE

COST DATA ©2011 VINCENTRIC LLC. VINCENTRIC CALCULATES UPDATED LIFECYCLE COST INFORMATION EACH MONTH FOR OVER 1,900 VEHICLE CONFIGURATIONS PER MODEL YEAR.

WWW.BUSINESSFLEET.COM

9/6/11 2:18:03 PM


INDEX

RETAIL FUEL PRICES AS OF AUGUST 2011

FUEL REPORT HIGH PRICES WON’T LAST

I

n the first half of September, the national average of $3.62 per gallon is almost $1 per gallon more than a year ago. Once stations are able to reduce prices on production in order to make the winter supply, prices should start to slide. Recent Department of Energy reports show a lower demand than anticipated by as much as 3 percent. Expect this trend to continue into winter. Diesel prices will likely follow with a stronger first half of the month and a drop toward the end. While diesel is currently $3.89 per gallon, this is an increase over the $2.24 per gallon at this time last year.

CITY

GAS

DIESEL

ATLANTA, GA

$3.610

$3.881

BOSTON, MA

$3.739

$4.009

CHICAGO, IL

$3.922

$3.935

DALLAS, TX

$3.498

$3.789

DENVER, CO

$3.438

$3.819

DETROIT, MI

$3.752

$3.922

HOUSTON, TX

$3.485

$3.745

LOS ANGELES, CA

$3.797

$4.175

MEMPHIS, TN

$3.500

$3.809

MIAMI, FL

$3.744

$3.948

MINNEAPOLIS, MN

$3.706

$3.934

NEW ORLEANS, LA

$3.461

$3.725

PHILADELPHIA, PA

$3.679

$4.051

PHOENIX, AZ

$3.329

$3.692

PORTLAND, OR

$3.745

$3.816

SAN FRANCISCO, CA

$3.875

$4.330

SEATTLE, WA

$3.824

$4.143

ST. LOUIS, MO

$3.413

$3.708

WASHINGTON, DC

$3.858

$4.147

NATIONAL AVERAGE

$3.608

$3.875

SOURCE: WRIGHT EXPRESS, 97 DARLING AVE., SOUTH PORTLAND, ME 04106, WWW.WRIGHTEXPRESS.COM, OR (800) 395-0812

AVERAGE NATIONAL PRICE PER GALLON TREND $4.00 $3.75 $3.50 $3.25 $3.00 $2.75 $2.50 $2.25 $2.00 $1.75 $1.50 $1.25

MAR APR MAY JUNE JULY AUG 2011 2011 2011 2011 2011 2011 GAS $3.53 $3.78 $3.89 $3.65 $3.65 $3.61 DIESEL $3.89 $4.07 $4.06 $3.93 $3.92 $3.88

SEPTEMBER/OCTOBER ADVERTISERS COMPANY

Adrian Steel Audi BMW Chrysler Fleet Operations Fleet Job Finder Ford Customer Service Ford Motor Co. Global Fleet Fuel Card GM Fleet & Commercial GMAC Smart Auction Mazda Mercedes-Benz USA LLC Nissan Fleet Vehicles Subaru Toyota Verizon Wireless Volvo

WWW.BUSINESSFLEET.COM

BF0911index.indd 39

PHONE

WEB

PAGE

800-677-2726

adriansteel.com/roadredi audiusa.com bmwusa.com/fleet fleet.chrysler.com fleetjobfinder.com fordparts.com fleet.ford.com CustomFleetFuelCard.com gmfleet.com smartauction.biz mazdausa.com/fleet Fleet.MBUSA.com nissanfleetvehicles.com subaru.com fleet.toyota.com verizonwireless.com/transportation volvocars.com

27 C3 11 6-7 31 15 C2-1 9 17 3 12-13 5 32-33 19 25 C4 20-21

• 855-273-4802 800-999-3533 • • 800-34-FLEET 866-776-1117 866-4-GM-FLEET 877-273-5572 • 866-628-7232 • 800-879-8233 800-732-2798 800-VZW-4BIZ 877-283-5338

SEPTEMBER/OCTOBER 2011

BUSINESS FLEET

39

9/6/11 3:05:24 PM


REVVING UP

On Driving Safely versus Productivity Studies show that using a phone while driving causes accidents. But can you get off your phone in the car and still be productive? BY CHRIS BROWN

S

top the world, I want to get off! This hyper-connected, headset-strapped, infotained, multi-tasking society we live in is making my head spin. I admit; I’m a victim of it. Between my iPhone, WiFi, Bluetooth, Skype and satellite radio, I want my information faster than a synapse firing. The problem is that this connectivity creates the illusion of productivity, or at least the need to “keep up with everyone else or be left behind.” And that can be dangerous, especially multi-tasking in your mobile office at 65 miles per hour. Evidence suggests, however, that we may not be as productive on the road as we think. In 2005, AMEC, an international project management and engineering services company, banned its North American workers from talking on the phone while driving. A year later, AMEC surveyed its workers on the ban’s effects, and 95 percent of respondents reported that the ban had caused no loss in productivity. In 2009, the National Safety Council (NSC) sent an email survey out to its corporate members. Out of 2,000 responses, 469 reported that they 40

BUSINESS FLEET

BF0911revvingup.indd 40

had a total cell-phone ban in place. Of those 469, only seven companies said they believed productivity had decreased, while 40 companies — 10 percent — said they actually had an increase in productivity. It seems counterintuitive. How does erasing potential work calls during drive time not diminish productivity? David Teater, senior director of the NSC, says its study did not qualify the responses, though he speculates on productivity based on his own experience. “I assumed that the vast majority of calls that I made were business critical,” he says. “When I stopped using a cell phone while driving, I realized they weren’t. A lot of it was passing time with colleagues back at the office because it was boring to drive.” And that, he says, “may have had a (negative) impact on the productivity of others.” Studies have shown that multitasking is a myth. Human brains do not perform two tasks at the same time. Instead, the brain juggles tasks, switching from one to the other very rapidly. Therefore, how productive can a client call be when you’re concentrating on a busy roadway? How much critical

SEPTEMBER/OCTOBER 2011

information will actually be retained? John Kenner of The Jankovich Company, a petroleum distributor, instituted a technological solution: He installed a program on the work cell phones of his 30 drivers that prevents them from making calls while moving. Kenner reports the implementation “has had

Do your employees feel a tacit professional responsibility to stay connected, even in the car? It’s your job to “allow” them to hang up the phone. no impact on productivity for the drivers,” he says, though he adds, “If we really needed frequent communications with our drivers, there is something drastically wrong with our distribution and routing plans.” Travis Boardman, an independent contractor for FedEx, implemented a similar ban on his 12 delivery drivers. Boardman says the ban may from time to time prevent him from getting information to a driver in a timely fashion. And while that may hinder productivity, it’s not necessarily the point. “Is it worth me waiting for that bit of time for their answer, or would I rather take a chance of him get-

ting in an accident when he’s on a cell phone?” he contends. “We didn’t have cell phones 10 years ago, when I had to wait until they stopped,” Boardman says. “It’s not going to kill me now to wait for them to get to their next stop.” Lauren Gallagher, media relations manager for AMEC, says that many employees alleviated the pressure to return a call immediately by leaving a message saying they were driving or in a meeting. This had an ancillary benefit, “Customers were realizing what they were doing and that AMEC takes safety very seriously,” she says. And that’s just it: We need to replace our culture of connectivity with a culture of safety. You can’t argue that it’s safer to stop talking and texting while driving. Just ask Teater of the NSC — his 12-year-old son was killed in 2004 by a driver who was texting at the moment of the crash. But ask yourself: Are you caught up in this connectivity trap? Even if you have a cell phone policy, do your employees feel a tacit professional responsibility to stay connected, even in the car? It’s your job to “allow” them to hang up the phone. BF WWW.BUSINESSFLEET.COM

9/6/11 2:39:32 PM


What forward-thinkers think about. As you well know, to compete in today’s business climate takes vision, foresight and having a partner that knows a thing or two about standing out from the competition. As the top German luxury brand in residual value according to ALG,* standing out has become something with which we are quite familiar. What’s more, our full line of sedans and SUVs, including the versatile Audi A3, the unmistakable Q5 and the distinctive A4, has helped us become the fastest-growing European luxury car brand.† So, now is your chance to show everyone just how forward-thinking your thinking really is.

Contact corporatesales@audi.com for more information.

*Based on 2010 ALG Luxury Brand Residual Value rankings. †“Fastest-growing” based on change in U.S. market share from 2009 to 2010. Source: Autodata, Inc. “Audi,” “A3,” “Q5,” “A4,” “Truth in Engineering,” the Audi Singleframe grille design, and the four rings and Audi emblems are registered trademarks of AUDI AG. ©2011 Audi of America, Inc.

BF0911revvingup.indd 993

9/6/11 2:39:35 PM


REMOTELY MONITOR FLEET PRODUCTIVITY. ASSET TRACKING FLEET PRODUCTIVITY & MANAGEMENT LOGISTICS AUTOMATION FIELD FORCE MANAGEMENT TELEMATICS

Every second a vehicle is off the road is money lost. That’s why Verizon technology enables you to keep a close eye on your drivers and improve fleet maintenance. Remote monitoring keeps you aware of developing problems and minimizes maintenance costs. With a suite of transportation solutions and unmatched network coverage and reliability, Verizon helps keep your vehicles—and your business— running smoothly. verizonwireless.com/transportation

Network details and coverage maps at vzw.com. © 2011 Verizon Wireless.

BF0911cover.indd 994 BFBG11verizon.indd 1

9/6/11 2:34:03 12:53:01PM PM 6/14/11


Business Fleet September/October 2011  

Magazine for the professional fleet manager managing 10-50 company vehicles.

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