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Bluu Architects I SOFITEL HOTEL I PUBLIC AREAS
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SOFITEL LUXURY HOTELS’ CULTURE & LINK
Bluu Architects I SOFITEL HOTEL I PUBLIC AREAS
CONTENTS.
FRENCH SOUL MEETS QATARI TRADITIONS
20
RECEPTION AND MAIN ENTRANCE CONCEPT VISUALS
60 TYPICAL CORRIDORS CONCEPT VISUALS
CLUB MILLÉSIME CONCEPT VISUALS
86
ABLUTION AND PRAYER ROOM CONCEPT VISUALS
66
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AUTHENTIC LUXURY HOTELS WITH A FRENCH SOUL
THE CULTURE & LINK
Bluu Architects I SOFITEL HOTEL I PUBLIC AREAS
A VISION OF FRENCH ELEGANCE “ART DE RECEVOIRE” AND NOBLE HOTELLERIE “SAVOIR-FAIRE” THAT ECHOES FRENCH TRADITION, WITH A VISION THAT STATES AT THE HEART OF LUXURY LIE HUMAN RELATIONS. SOFITEL AND ITS AMBASSADORS LINK THE WORLD WITH FRENCH ELEGANCE ACROSS A COLLECTION OF UNIQUE ADDRESSES OFFERING THEIR GUESTS AND PARTNERS A PERSONALIZED SERVICE ENRICHED WITH EMOTION, PERFORMANCE AND A PASSION FOR EXCELLENCE.
LIFE IS MAGNIFIQUE
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LIFE IS MAGNIFIQUE
PASSION FOR EXCELLENCE
ESSENCE OF PLAISIR
SPIRIT OF OPENNESS
PASSION FOR EXCELLENCE
ESSENCE OF PLAISIR
SPIRIT OF OPENNESS
SOFITEL’S AMBITION AND PLEASURE ARE TO STRIVE CONSTANTLY FOR ONE MORE STEP TOWARDS PERFECTION, TO EXCEL IN WHAT IT DOES AND TO ALWAYS PUSH ITSELF A LITTLE FURTHER.
TO CREATE A HARMONIOUS BALANCE BETWEEN THE SENSATION OF FEELING AT HOME AND THE EXQUISITE PLEASURE OF BEING ELSEWHERE.
SOFITEL VALUES DIFFERENCE AS A SOURCE OF WEALTH, HAS A TASTE FOR CULTURAL MIX AND A THIRST FOR THE NEW.
PASSION FOR EXCELLENCE
THE ART OF
FRANCE
LIFE IS PRECISION
LIFE IS SENSATION
LIFE IS RELATION
METISSAGE
ESSENCE OF PLAISIR
QATAR
BLENDING
ATTENTION TO DETAIL
DELIGHT
SYMBOLIZING FRENCH “ART DE VIVRE”
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WITH A QATARI
FLAIR
SOFITEL’S ‘PUBLIC AREAS’ ARE WIDELY OPEN
THE AIM IS TO ‘SET THE SCENE’ FOR THE IDEA OF HOSPITALITY AND WELCOME, TO IMAGINE
TO ALL, AREAS WHERE PEOPLE CAN PASS
THE SETTING FOR ALL THESE MEETINGS AND HUMAN INTERACTIONS, IN SUCH A WAY THAT
THROUGH OR MEET UP. AREAS WHERE
THE VISITORS WILL BE ABLE TO MAKE LINKS WITH PEOPLE AS SUCCESSFULLY AS IF THEY
TWO KINDS OF GUESTS ARE TO BE FOUND:
WERE AT HOME, WHILE KEEPING ALWAYS IN MIND THAT THE PERFECT WELCOME DOES
THOSE WHO, FAR FROM HOME AND FAMILIAR
NOT DEPEND SOLELY ON PHYSICAL FACTORS LINKED TO THE LAYOUT OR DESIGN OF THE
SURROUNDINGS, ARE STAYING IN THE HOTEL
SPACE, BUT ALSO ON THE ‘LIFE’ WHICH ANIMATES THE PLACE AND WHICH WILL FORGE A
AND THOSE WHO ARE VISITING – FOR A
BOND, A RELATIONSHIP OF AN INEXPLICABLE PSYCHIC NATURE BETWEEN THE HOST WHO
MEETING, OR A SPECIAL EVENT.
RECEIVES AND THE GUEST WHO IS ACCOMMODATED.
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BLACK
Bluu Architects I SOFITEL HOTEL I PUBLIC AREAS
A UNIQUE JOURNEY OF STRIKING JUXTAPOSITION OF DOHA’S LANDSCAPE OF RICH CULTURE AGAINST SOFITEL’S VISION OF COMBINING THE MODERNITY OF CONTEMPORARY DESIGN AND THE GRAND TRADITION OF LUXURY HOTELS.
THE RECEPTION AND MAIN ENTRANCE
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EACH SOFITEL IS AN INVITATION TO DISCOVER ANOTHER CULTURE AWASH IN THE FRENCH “ART DE VIVRE”. EXPERIENCE FRANCE’S RICH HERITAGE WHILE INDULGING IN QATAR’S INFAMOUS GENEROSITY AND DISTINCT TRADITIONS. IMMERSE YOURSELF IN A UNIQUE JOURNEY WHILE DICOVERING A FUSION OF BOTH CIVILIZATIONS.
CITEOLOGY
THE CONTRAST OF FRANCE’S HAUSSMANN-ERA’S ARCHITECTURE AMIDST THE UNIQUE STRUCTURES OF QATAR IS AS STRIKING AS THE WIDER JUXTAPOSITION OF OLD AND NEW FOUND THROUGHOUT DOHA. JUXTAPOSING THE VERTICALITY SHAPED BY QATARI ELEMENTS, ARTWORKS, ARCHITECTURE, AND ARABIC CALLIGRAPHY AGAINST THE UNIQUE FORMAT OF THE COUNTRY’S LAYERS; FORMATTING IT INTO A HORIZONTAL LANDSCAPE. QATAR’S URBAN LANDSCAPE CONSISTS OF PIERCING VERTICAL: ARCHITECTURAL ARTWORKS, WHICH SITS IN A
Bluu Architects I SOFITEL HOTEL I PUBLIC AREAS
HARMONIOUS CONTRAST AGAINST THE HORIZONTALITY OF THE QATARI DESERT AND HERITAGE SITES.
THE LANGUAGE OF VERTICALITY AND HORIZONTALITY JUXTAPOSITION FORM A LANDSCAPE WITHIN THE HOTEL.
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VERTICALITY MEETS HORIZONTALITY. ART & CULTURE
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INSPIRED BY THE LANDSCAPE’S LAYERS AND MAPPING FOUND THROUGHOUT DOHA, FIVE MAIN EARTHY TONES DICTATE THE SPACE. THE CONSENSUS OF HORIZONTAL AND VERTICAL LINES CATCH THE EYE, AND THE ABSTRACT ARTWORKS ADD A TOUCH OF QATARI ESSENCE.
THE LAYERS OF THE LAND FORM A VISIONARY EXAMPLE OF METISSAGE THAT IS UNIQUE OF THE QATARI FORMS AND CULTURE.
QATAR, A LANDSCAPE OF STRIKING CONTRAST
THE MARRIAGE OF HORIZONTALITY OF THE LANDSCAPE VERSUS THE VERTICALITY OF THE CITY
THE ACCOR SPACE PLANNING IS TRANSLATED INTO THE LOBBY’S GENERAL
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ARRANGEMENT PLAN, WHICH IN RETURN FORMS THE LANDSCAPE WITHIN THE BUILDING.
THE LANGUAGE AND ELEMENTS DOMINATING THE LOBBY CAN THUS BE SEEN THROUGHOUT THE HOTEL.
AWAKENING OF THE SOUL
FRANCE AND QATAR HAVE A HARMONIOUS CONTRAST WHICH IS LINKED BY THE CONCENTRATION OF LIGHT IN BOTH CULTURES.
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THE SOUL IS INVOLVED IN A PROCESS OF ALCHEMY, TO ALLOW US TO SEE OURSELVES AS EXPANDED BEINGS WITH LIMITLESS POWER. IN THE MIND, WE PLANT SEEDS FOR THE CREATION OF OUR FUTURE, FLOWERING FROM THE FOURTH-DIMENSION OF WHAT IS UNKNOWN, INTO THREE-DIMENSIONAL MATERIAL REALITY. LIGHT AWAKENS THE SENSES AD IMPLIES AN EMOTIONAL EFFECT ON PEOPLE.
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THE INTERACTION OF LIGHT THROUGH PRAYER, SPACE AND TIME
WAVE FORMS
“SO GLORIFY ALLAH WHEN YOU COME UP IN THE EVENING AND WHEN YOU ENTER THE MORNING, IN THE AFTERNOON, AND WHEN THE DAY BEGINS TO DECLINE” - THE HOLY QURAN, SURAH 30.
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SUN AND LIGHT DICTATE THE FIVE PRAYERS, THEREFORE IT PRECEPT THE DAY, AND CULTURE. THE TIMES OF PRAYER ARE DETERMINED BY THE POSITION OF THE SUN. THE INTENSITY OF LIGHT REPRESENTS THE FREQUENCY OF FORMS AND DURATION OF PRAYER, WHICH IN RETURN IS ECHOED IN THE URBAN STRUCTURE AND LANDSCAPE OF DOHA.
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SENSORY A SENSORIAL DESTINATION THAT CREATES A HOLISTIC BRAND EXPERIENCE TO ALL THE MAIN TOUCHPOINTS OF THE SPACE, LEAVING TRACES OF A MEMORABLE JOURNEY.
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Bluu Architects I SOFITEL HOTEL I PUBLIC AREAS
SOFITEL RECEPTION & MAIN ENTRANCE TOP VIEW
LIGHT, ASSEMBLING GUESTS IN THE SPACE THROUGH THE HEART OF THE HOTEL: THE RECEPTION AND MAIN ENTRANCE.
THE RECEPTION & MAIN ENTRANCE AREA PROVIDE GUESTS WITH A FIRST IMPRESSION AND FEELING ABOUT THE INSIDE OF THE HOTEL. THIS IS “A PLACE TO BE” IN THE HOTEL WHERE THE ORIGINALITY AND MOOD OF THE SPACE SET THE TONE, CLEARLY CHARACTERISES THE HOTEL AND LEND IT
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ITS “LUXURY” STATUS, POSITIONING AND IDENTITY. THE VOLUME OF LIGHT SYMBOLIZES THE GATHERING OF PEOPLE IN THE RECEPTION AND ENTRANCE, WHICH MAINTAINS THE SAME DIALOGUE AS THE VERBAL LANDSCAPE.
SOFITEL RECEPTION & MAIN ENTRANCE
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SOFITEL RECEPTION
THIS IS WHERE THE GUEST SHOULD UNDERSTAND THE HOTEL AND FEEL AUTONOMY, SECURITY AND VALORISATION. GUEST FLOWS CONVERGE AND MEET. THE IMPLEMENTATION AND MISE EN SCENE OF SOFITEL’S PILLARS IS KEY IN THE RECEPTION AND MAIN ENTRANCE - SOFITEL AWAKENS THE GUEST’S 5 SENSES UPON ENTERING THE SPACE. THE
CHANDELIER
ON
TOP
OF
THE
RECEPTION
DESK
REPRESENTS
AN
INTERPRETATION
OF
WIND
MOVEMENT AS A DYNAMIC ART FORM, WITH THE REFINEMENT OF FLUID FORMS AND GEOMETRICAL REPRESENTATION
OF
WIND
BLOWING,
MANIFESTED
THROUGH
THE
SPACE
BETWEEN
EARTH
AND
SKY.
Bluu Architects I SOFITEL HOTEL I PUBLIC AREAS
Bluu Architects I SOFITEL HOTEL I PUBLIC AREAS
Bluu Architects I SOFITEL HOTEL I PUBLIC AREAS
DRAWING INSPIRATION FROM QATARI CULTURE WHILE CELEBRATING INNOVATION AND THE FRENCH ART DE VIVRE TO OFFER A ONE-OF-AKIND MAIN LOBBY EXPERIENCE
THE MAIN LOBBY AREA PROJECTS A UNIQUE IDENTITY THROUGH LAYERED SEATINGS DIRECTING VIEWS AND MOVEMENT. THE CEILING, WALLS, SEATINGS, AND PARTITIONS THUS BLEND TOGETHER FORMING A LARGE SPACE ENVELOPED IN THIS MANNER WHERE AREAS ARE STRETCHED WHEN NEEDED AND OPENED WHERE USEFUL.
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A SYMBOLIC REPRESENTATION OF QATAR’S RICH HISTORY AND CULTURE IS SEEN THROUGHOUT THE JOURNEY THROUGH THE RECEPTION AND MAIN ENTRANCE. UNCOVERING THE CULTURAL LINK BETWEEN QATAR’S HISTORIC EXPRESSIONS WITH SOFITEL’S IDENTITY, THROUGH BESPOKE METAL ARTWORK REPRESENTING THE 5 SYMBOLS OF QATAR.
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SOFITEL MAIN LOBBY DURING SUSNSET PRAYER - MAGHRIB
A SCULPTURAL MASTERPIECE
A TRADEMARK SOFITEL ELEMENT IS CREATED AS A FOCAL POINT IN THE CENTER OF THE RECEPTION AND ENTRANCE, AND TAKES FORM AS SCULPTURAL STAIRS. THIS IS WHERE THE LIFESTYLE THAT THE HOTEL BRAND IS EXPRESSED THROUGH ART, AS A PIVOTAL MASTERPIECE . IT IS SOFITEL IDENTIFYING FEATURE AND THE BASIS FOR DEVELOPING ITS IDENTITY.
THE ICONIC STAIRCASE REFLECTS THE INTEGRATION OF FRENCH STYLE INTO QATARI CULTURE.
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ARCHITECTURAL ELEMENTS
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CAPTURING LIGHT THROUGH THE CORRIDOR JOURNEY, A KEY TO THE GUEST EXPERIENCE.
THE CORRIDORS
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CAPTURING LIGHT THROUGH ACCORDING TO TIME AND PRAYERS
CORRIDORS
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A GALLERY OF LIGHT
LIGHTING IS USED HERE AS BOTH A WAYFINDING ELEMENT AS WELL AS TO BREAK UP INTERMINABLE LENGTHS. THREE TYPES OF LIGHTING IS USED TO SHAPE A SOFT ATMOSPHERE IN THE TYPICAL CORRIDORS: PERMANENT INDIRECT LIGHTING; DIRECT LIGHTING TO LIVEN UP THE SPACE, DIRECT WARM BLUE LIGHTING ON EACH GUEST BEDROOM DOOR. BOTH LIGHT AND PRAYERS ARE INTERLACED WITH THE 3 SETTINGS OF THE CORRIDORS. THE LIGHTING NOT ONLY GUIDES THE GUEST’S PATH BUT ALSO HIGHLIGHTS THE ROOM NUMBERS AND THE VARIOUS RICHARD SERRA INSPIRED PAINTINGS LOCATED ALONG THE JOURNEY, EXHIBITING ART IN LANDSCAPE.
SOFITEL TYPICAL CORRIDOR
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KNOWN AS SOFITEL’S EXECUTIVE LOUNGE, CLUB MILLÉSIME DELIVERS A SEAMLESS LUXURY EXPERIENCE FROM CHECK-IN TO CHECK-OUT. OFFERING AN EXCLUSIVE ENVIRONMENT, THE NAME “MILLÉSIME” REFERS TO AN EXCEPTIONAL WINE HARVEST.
THE CLUB MILLÉSIME
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SOFITEL CLUB MILLÉSIME
GENERAL ARRANGEMENT PLAN
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SOFITEL CLUB MILLÉSIME WELCOME AREA & CONNECTIVITY
MAKING AN IMPACTFUL FIRST IMPRESSION, CLUB MILLÉSIME SHOWCASE AN ICONIC DISPLAY AS THE FOCAL POINT OF DESIGN IN THE RECEPTION AREA.
LOUNGING WITH STYLE
CLUB MILLÉSIME EVOLVES FROM ITS ORIGINAL POSITIONING AS A MORE FORMAL, TRADITIONAL “AIRPORT-LOUNGE” SETTING, INTO A MORE INTERACTIVE, VIBRANT LIFESTYLE EXPERIENCE.
BOASTING OF AN ELEGANT RECEPTION AREA, PRIVATE LIBRARY, LOUNGE, WINE STATION AND INTIMATE MEETING SPACES. BUSINESS AND LEISURE TRAVELERS ALIKE ARE PAMPERED WITH THE FRENCH ART DE RECEVOIR WITH THE RICH SELECTION OF FOOD, WINE, AND ART. ENJOY FINE DINING FROM THE CLUB’S SURROUNDING BALCONY THAT PRESENTS PANORAMIC VIEWS OF THE BUSTLING CITYSCAPE AND THE STUNNING WEST BAY WITH ITS ICONIC SUNSETS.
Zoning diagram
Service
Guest lifts
Toilets
Meeting
lifts
Pantry
Kitchen pantry
Welcome area
room
Wine tasting
Library/
Connectivity
Quiet lounge
area
Lounge area
Loft Kitchen
Dining area
SOFITEL CLUB MILLÉSIME LOUNGE AREA
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REIMAGINED WITH SOFITEL’S UNIQUE CONCEPT OF NEW FRENCH ART DE VIVRE, CLUB MILLÉSIME OFFERS GUESTS AN EXCLUSIVE JOURNEY OF ENGAGING EXPERIENCES, APPETIZING DISHES AND COUSU MAIN SERVICE.
SOFITEL CLUB MILLÉSIME QUIET LOUNGE
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SOFITEL CLUB MILLÉSIME LOUNGE AREA
A DYNAMIC, FLUID SPACE, THE CLUB TRANSFORMS THROUGHOUT THE DAY, CREATING A DESIRABLE AMBIANCE WHERE GUESTS CAN RELAX, UNWIND OR SOCIALIZE, WHILE SAVORING A TASTE OF GASTRONOMIE FRANÇAISE AND LOCAL SPECIALITIES.
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ICONIC ART
QUIET LOUNGE AREA
LOUNGE AREA
ICONIC LIGHTING FIXTURES< CEILING DESIGNS AND ART INSTALLATIONS ARE SEEN THROUGHOUT CLUB MILLÃ&#x2030;SIME AS PART OF THE OVERALL DESIGN.
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ARTWORK
AN IMPRESSIVE, STYLISH DINING WITH COMMANDING VIEWS, LOCATED IN A PRIME AREA OF THE HOTEL, CLUB MILLÃ&#x2030;SIME IS DESIGNED TO MAKE AN IMMEDIATE IMPACT. AN INVITING SPACE FOR MEETINGS AND EXCLUSIVE LIFE EXPERIENCES, IT BALANCES DESIGN WITH COMFORT TO CREATE AN ENVIRONMENT GUESTS DESIRE TO SPEND TIME IN.
THE MAIN FEATURE COLUMN IN THE MIDDLE OF THE DINING AREA EPITOMIZES SAND DUNES IN THE DESERT AND ILLUSTRATES A JOURNEY THROUGH THE VAST LANDSCAPE AT NIGHT.
SOFITEL CLUB MILLÃ&#x2030;SIME DINING AREA
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SOFITEL CLUB MILLÃ&#x2030;SIME MEETING ROOM
TOP VIEW
DESIGNED FOR SOCIAL GATHERINGS AND EXECUTIVE MEETINGS, THE MEETING ROOM IS COMMITED TO THE CONTEMPORARY, REFINED LIFESTYLE LOUNGE CONCEPT. THE ELEGANT MEETING ROOM HAS A WARM, DYNAMIC, INTERACTIVE VIBE WHERE GUESTS HAVE SPACE TO RELAX, WORK AND BE PRODUCTIVE.
SOFITEL CLUB MILLÃ&#x2030;SIME MEETING ROOM
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A STYLISH SPACE WITH A RESIDENTIAL FEEL AND COMFORTABLE VIBE
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THE EVOLVED CLUB MILLÉSIME TEAM MEMBER IS A DYNAMIC, MULTIFUNCTIONAL INDIVIDUAL WHO IS COMMITTED TO CULTIVATING A TASTEFUL ATMOSPHERE BY EFFICIENTLY DELIVERING REFINED SERVICE. EMBODYING THE FRENCH ART DE RECEVOIR IN THE FORM OF LUXURIOUS AND TAILORED SERVICE MAKING EACH GUEST’S STAY SPECIAL.
FRESH, MODERN AND VIBRANT WITH A UNIQUE AND EXCLUSIVE ATMOSPHERE
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A ROUTE TO SOUL SEARCHING AND PURIFICATION.
THE ABLUTION & PRAYER ROOM
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WATER THE ESSENCE OF ALL LIVING THINGS
WATER AS A SOURCE OF LIFE
WATER IS AN INTEGRAL PART OF ISLAM AND HAS BEEN EMBEDDED IN ISLAMIC BELIEFS AND SCRIPTURES AS MUSLIMS, IT IS IMPORTANT TO ACKNOWLEDGE WATER AS ONE OF THE IMMENSE MERCIES ALLAH (SWT) HAS BESTOWED UPON US.
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USING THE BLESSING OF WATER AS A SOURCE OF GROWTH, SUSTENANCE AND PURIFICATION.
MUSLIMS ARE REQUIRED TO PERFORM WUDHU AND GUSL (ABLUTION RITUALS) USING WATER BEFORE PRAYER THROUGHOUT THE DAY.
THE SEAT OF GROWTH WITH DESCRIPTION OF PARADISE MENTIONING ADORNED GARDENS WHEREIN RIVERS FLOW, WE KNOW THAT WATER WILL ALSO BENEFIT US IN THE AFTERLIFE, THUS REINFORCING ITS IMPORTANCE TO MANKIND.
THE MENTION OF RAIN, FOUNTAINS AND RIVERS POUR THROUGH THE PAGES OF QUR’AN AS A SYMBOL OF
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ALLAH’S (SWT) BENEVOLENCE TO MANKIND.
PURITY . FORGIVENESS . MERCY
SOFITEL ABLUTION ROOM
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ENRICH YOUR SPIRIT AND REVIVE YOUR SOUL
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SOFITEL PRAYER ROOM
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A UN I Q UE
J O URNE Y
TURNING YOUR DREAMS INTO REALITY
we work around three important elements of our business to create world-class innovative interior design solutions to meet our clients’ functional & aesthetic requirements providing unique tailored space solutions. We integrate the client’s brand and business strategy, placing great emphasis on the brand’s values and aspirations to bring projects to fruition, taking our strong working relationship to the
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next level.
Qatar
Philippines
United Arab Emirates
Unit 375, Porto Arabia
Ayala Technohub, San Rafael
Maze Tower, level 8 – Office 801
The Pearl
Mandurriao
Sheikh Zayed Road
Doha
Iloilo City
Dubai
PO Box 200701
PO Box 5000
PO Box 9524
(+974) 449-137-00
(+63) 503 4439
(+971) 4-386-4423
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