Vol. 3 Iss. 8 August 2013
inspiring the creative spirit in every business leader
Do WhaT You Find your Passion:
Take the “Genius Zone” quiz
How to LOVE your Job
(even if you don't!)
The Secret to Getting your Way: 5 Easy Steps!
www.DreamHomeVision.com exclusive listings / valuable advice / planning tools, and more…
A lot of people think it’s a hassle to pack up their home and move. They think it’s inconvenient. They think it’s time-consuming. They think it’s hard. But if you think Ratchford Group, you’ll be pleasantly surprised as to how easy it is to sell your house. We use the Dream Home Process, a proven plan of action designed to maximize your dollars, minimize your inconveniences, and save you valuable time. So you’ll have the peace of mind you’ll need to move on with your life!
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ABOUT Our August COVER : Photo by Jayne Erickson
Who says you can’t “Do What You Love”? At BizNOW, we believe you can say “I love what I do” and still
The Secret to Getting Your Way! 5 easy steps to help you master the art of persuasion
make money – it’s all
Biz Tech Talk: •8 Fresh Ways to make customers Fall in Love with your business Online
part of discovering how to combine your natural talent with your passion and working out of your ‘genius zone.’ It’s about discovering what you love and then learning how to make it happen. Because when you are immersed in a business that inspires and excites you, working hard is never hard work. Employees, managers, coordinators and CEOs who love their jobs go the extra mile and find success.
On our cover this month is Derek Kattenberg of Real Property Management, who stepped out of the office for a meeting in the sun – not a bad idea! As a Sales Manager, Kattenberg finds solutions to new challenges every day. The best part of his job? Meeting with clients on the golf course or over dinner. What’s
in every issue
note from the editor
today's power leaders changing the game
Biz Feature.................................12 Smart Biz.....................7, 11, 20 BizTechTalk..................14-15 Biz Profiles........................17-19 Style NOW......23, 24-25 What's NOW....................26 calendar of events
not to love about a job like that?
“I love my job” Jami Gates, Executive Director of the Sioux Empire Big Brothers, Big Sisters
• I s your Blog getting a little, um, stale? Spice it up with these tips, and get people reading you once again!
Professionals with Passion: • Mari Ossenfort, KDLT TV •K elly Grovijahn, Arbonne and Homewood Suites •C indee Evenson, Menno High School Teacher and Cross Country Coach
How to Love Your Job (even if you don’t!)
Find Your Genius Zone! - The first step to following your passion is finding it. Discover your Genius Zone, with these ideas. August 2013 | BizNOWmagazine.com | 3
note from the editor
You are destined to
SOAR There is an eagle in you.
Photo by Jayne Erickson
People may try to talk you out of your destiny. They may say you can’t do it – that your business idea won’t work, the economy’s too soft, you don’t have the money, the odds are against you. Or, maybe it’s not others trying to talk you out of a dream; maybe it’s you. You may be thinking, “If I hadn’t made so many mistakes, if I had more money, I’m too old, too young, don’t have the education, connections…”
People who never gave up on their dreams: Henry Ford failed and went broke 5 times before he finally succeeded. Colonel Sanders went to over 1,000 places trying to sell his chicken recipe before he found a buyer. Seven years later, at the age of 75, Colonel Sanders sold his fried chicken company for $15 million!
But you are not average. You are not ordinary. You were created to be more. Do more. You can be everything you were meant to be. You are confident, valuable, unique. A worldchanger: that’s who you are. Let go of what’s holding you back, let go of thoughts that are keeping you from the heights you were meant to reach. Take a step today toward the life you were really meant for, the life that’s waiting for you. The life you were meant to lead. A life of passion, beauty, creativity, purpose; a life you love. It can still happen. Be the eagle and soar high!
Walt Disney was fired by a newspaper editor for lack of ideas. And he went bankrupt before he built Disneyland. Albert Einstein did not speak until he was 4 years old and didn't read until 7. His teacher said he was “mentally slow, and adrift forever in his foolish dreams.” Keep believing!
4 | BizNOWmagazine.com | August 2013
NOW Publisher BizNOW Magazine, LLC. Editor Charlotte Hofer 605-275-3610 firstname.lastname@example.org Design Director/ Senior Creative Ally Vogel 605-759-5615 email@example.com Director of Marketing Tim Cummiskey 605-366-1489 firstname.lastname@example.org Contributing Photographer Jayne Erickson Social Media Strategist and Proofreader Alison Peymann Cover & Editor Photos by Jayne Erickson Reproduction or use of the contents of this magazine is prohibited. BizNOW Magazine is published monthly by BizNOW Magazine, LLC and strives to publish only accurate information, however BizNOW Magazine, LLC cannot be held responsible for consequences resulting from errors or omissions. All material in this magazine is the property of BizNOW Magazine, LLC and cannot be reproduced without permission of the publisher. Send magazine feedback and advertising and sales inquiries to email@example.com ©2013 BizNOW Magazine, LLC All Rights Reserved.
Connect with us! Char Hofer
Visit us online at:
@BizNowMagazine for news that affects the Sioux Empire business community
With a degree in Journalism and English from South Dakota State University, Tessa Audet enjoys both reading and writing. She spends her time writing for BizNOW and exploring Denver, CO. When Biz isn’t keeping her busy, you can usually find Tessa with her nose buried in a book or out spending time with friends. Writer Emily Sorenson has spent the last 8 years directing commercial productions. She discovered her passion for Journalism and Design working on the yearbook staff in high school. With a degree in Journalism under her belt, she now works as Creative Director for a local web design and advertising firm, the A-Team. Emily knows that with plenty of coffee, a steady stream of good music, and a great team, any “problem” can be solved through creative thinking.
Scott Hofer is employed
at a constituent service office in Sioux Falls as an assistant. Pursuing a PhD in Political Science, Scott holds a Bachelors of Arts in Philosophy, Government and International Relations from Augustana College. He also enjoys hiking, tennis and soccer. Freelance writer, designer and photographer Alison Peymann has a degree in English and Spanish from Augustana College. She is BizNOW’s Social Media strategist, and enjoys riding Sioux Falls’ bike trails, reading and playing rugby.
The Time is NOW. BizNOW. At BizNOW, you'll find inspirational stories and the latest business strategies. Profiles on local leaders and national ones – with insider information YOU can use. Plus, professional development articles that can help you jump to the next level. As an advertiser, BizNOW offers you direct access to powerful CEOs, executives, and employees – current leaders and future ones. Men AND women, of all ages. You will reach your target, the business community. We reach THOUSANDS of professionals in a variety of industries! When you support BizNOW, you’re supporting your larger community. Because our goal is to help every aspiring leader reach their full potential – in business and in life. That’s our mission – helping business leaders grow – and we invite you to join us!
Did You Know? • Sioux Falls continues to rank #1 in national surveys as a Best Small Place for Businesses and Careers with a gross metro product of $10.9 million! • The local economy will grow 4.1% this year, according to NBC.
Be a part of BizNOW. Be a part of your larger community. Be a part of the BEST Sioux Falls can be.
NOW get inspired Interested in Advertising? Let us help you: Tim Cummiskey
Director of Marketing 605-366-1489 firstname.lastname@example.org
August 2013 | BizNOWmagazine.com | 5
a little more about our advertisers Selling a home? Buying? “Hard work, integrity, excellence, and great relationships with my clients are the foundation of my real estate business,” says Lynda Billars. Lynda believes in giving back to clients, “Listening is a key factor; turning my client’s wants and needs into reality is what I strive for.” So if you’re looking to buy or sell, let the Lynda B advantage work for you. (See her ad on page 16)
Get to the job you love with a great interview with tips from ERC. It’s what every job seeker should know whether you’re changing careers or headed into business for the first time. During your interview, refrain from playing with your hair or touching your face, remember to make eye contact and smile. Let them know that you’re the enthusiastic and qualified candidate they’re looking for. Good luck! (See ad page 11)
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So small it fits in your purse, it’s a pen that has a whitener and a lip gloss in one. (Why didn’t anyone think of this before???) You can whiten your teeth while running errands and sitting in traffic. What customers are saying: “I love that it gets my teeth extra white and my lips feel plump and sexy!” (Get a special Biz discount in their ad on page 10– at this price you can get one for your best friend, too!)
Maximize your Leadership Potential! Want to be a better leader? Want to empower your team? EmpowerMEnt Coach Melanie Brown is offering leadership classes on Mondays at 11am in Sioux Falls. Must RSVP. (See ad page 22)
"She wanted a beautiful life, so she designed one".
“It means more than a beautiful home, well-dressed kids, driving the right car...it means living each day with purpose and intention,” says Dawn Bures, designer. Choose a designer who believes in beautiful lives. Dawn Bures Interior Design creates beautiful offices for busy people. (See ad page 9)
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Retro Ride Giveaway
Sunny Radio is excited to announce their “Retro Ride Giveaway”! This summer's prize is a 1985 Mustang Convertible. "We gave a car away two years ago and it has been the most popular contest we've done, so it was time to do another car.” You can register for free by going to their Facebook page or to WinThisOnline. com. (See ad page 26)
Smart BIZ by Alison Peymann
The Secret to Getting Your Way 5 Easy Steps
You have great ideas. Here’s how to get people on board with them. Whether at the office, with a client, or enjoying the weekend with friends, there are always occasions where you want to persuade someone to your way of thinking. These tips will have you persuading people to do it your way – and still have them feeling great when they do! 1. L et them see your passion. Enthusiasm creates
enthusiasm. Let them see your conviction for the idea. When you sincerely speak from the heart, and are open and honest about the motives behind your ideas, people want to get on board.
2. E xplain how it benefits them. Why will it work? What's
in it for them? What will be accomplished? Show people how they will benefit from going along with your idea.
3. Ask questions. Everyone wants to be heard. A great way
to create buy-in is by asking questions that relate to the other person – they will feel included, and will be less resistant to doing it your way, even if they disagree. Draw out their expertise. Ask about their experience. Make them feel like they are a part of your idea.
4. Tell a story. Illustrate your idea, draw it out, articulate what
you want in a compelling way. Help them taste, see, feel the idea. While they may forget the facts, they’ll remember a great story, so get their emotions involved. You’ve heard it said in sales: people buy based on emotion, not numbers. Storytelling is a powerful tactic; use it.
5. B uild from your reputation. Develop a winning track
record. If you have a history of consistent success, people are more likely to automatically go along with your next great idea. u
August 2013 | BizNOWmagazine.com | 7
BIZ Spotlight story & photo by Alison Peymann
"I Love MY Job" Jami Gates, Big Brothers Big Sisters
What does it take to wake up every morning to a cup of coffee and a career that you love? It’s not as improbable as it seems! Sioux Falls native Jami Gates discovered that her passion is working with non-profits, a realization that would help her make bold career moves and reach a position as executive director. Throughout childhood and into college, Jami Gates imagined she would follow her dad into a career in law enforcement. Gates was inspired by the opportunities he had to help people as Sergeant in the detective bureau of the SFPD. Today, she doesn’t wear a badge, but she has seized opportunities to use her talents as a communicator, organizer and leader to support the community. Early in her career with a degree from the University of Sioux Falls, Gates landed a job with a bank and started volunteering. “I had been in banking for about 10 years and had volunteered with a non-profit. They came to me and asked if I would be interested in an open position. The mission was so important to me as a volunteer, it made sense to make that leap from corporate to of my goals is nonprofit.”
“One job, to say that I love my ys and I can say that,” sa e are Jami, “Every day ther nges challenges, but challe make us stronger.” –
In June, Gates became executive director for the Big Brothers Big Sisters of the Sioux Empire (BBBSSE), an organization dedicated to providing Jami Gates mentors to boys, girls and young mothers who need support the most. “I love it, I spent a week at our national conference and it really brought it home why I’m here. I heard so many alumni stories – it may not seem like you make a difference right now, but over the years, the effort can touch countless lives.” One BBBS alumni is Derek Jackson, now the CEO of Glu Agency in New York, a major player in the music industry. His story starts with a tough childhood and a chance to be mentored by a Big Brother. He attributes his success today with having a role model who is still a close friend
8 | BizNOWmagazine.com | August 2013
and mentor to him. The most important part of that relationship, says Gates, is the quality time they spend together.
One Mission, Many Hats Having worked for three different nonprofits in Sioux Falls, Gates came prepared for the various roles she fills as an executive director at a small office. From fielding staffing concerns in Sioux Falls to meeting public relations needs and cultivating relationships with constituents, every day has new challenges for Gates. However, she says that over the years “I’ve been Development Director, Corporate Relations Executive, Premier Events Manager . . . but it’s not about the title. It’s about making a difference.” That’s why Jami Gates loves her job. To her, the benefits of working with nonprofits are enormous – especially when the mission of the organization aligns with the goals Gates has personally set for her own life. Being the hand and voice for a cause she believes in transforms her “work” into “purpose.” Those goals:
• “ Surround yourself with positivity. These
positive things can include people, surroundings, readings, and any form of entertainment. It’s important to remain in a positive space because when we’re surrounded by negativity, we become negative people.
• P ay it forward. Sometimes the best way to forget
about how tough things are for you is to realize others’ struggles and lend them a helping hand. Try helping someone else and see how much smaller your issues become – even for a little while.
• P ractice gratitude. When we take the time to
recognize and be thankful for the things we have, we tend to think less of the things we lack.
Big Brothers Big Sisters of the Sioux Empire
• Don’t be afraid. One of the biggest barriers to facing
a tough situation is the fear of the unknown. The truth is, most of the fears we have never come to exist. Let go of them. They serve no positive purpose and prevent us from moving forward.”
Gates also values time spent with her daughter and Sunday family dinners – the types of activities the BBBSSE organization bring to the kids and adolescents it helps. “We are helping prepare children for the future,” she says, “Each time BBBS pairs a child with a role model, we start something incredible: a one-to-one relationship built on trust and friendship that can blossom into a future of unlimited potential.”
Interested in mentoring? The Big Brothers Big Sisters organization relies on volunteer “Bigs” that mentor “Littles” and provide a positive influence and extra role model in their lives. Mentors are men, women or married couples who spend at least two to four hours with their little – ages 7-14. Over 100 Littles are on a waiting list for mentors. For information, visit www.bbbsse.org.
For more from Jami Gates, check out BizNOW’s new blog at www.biznowmagazine.com u
Busy lives can be beautiful. When you don’t have time for interior design, Dawn Bures Design has the right tools and products to bring your vision to life. Get back to the business you love and let us do the rest! dawnbures.blogspot.com
www.dawnbures.com August 2013 | BizNOWmagazine.com | 9
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J AY N E E R I C K S O N PHOTOGRAPHY
People. Places. Things. It’s about the reaction, the moment, the angle. It’s about the idea, not the filters used to get there. It’s about seeing things differently. That’s what I do. jayneericksonphoto.com | 605-595-4689
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11/13/12 10:50 AM
by Alison Peymann
Love your Job [even IF you don’t!] Whether or not you’ve made it to the top, there are moments you wish you could be anywhere but work (mowing the lawn, jury duty, etc). But even if your dream job has its moments or your current job isn’t quite what you had hoped, stay strong! There are strategies to get the passion back on the job: 1. D elegate: If there are parts of your job that you’re
dissatisfied with simply because you’re not proficient at them, consider handing them off to someone who is. Perhaps you can swap out ordering for scheduling with a co-worker.
2. Collaborate: When there’s a job that needs to get done
(and no one wants to do it), sometimes together is better. Spring cleaning or inventory days go by faster and with more fun when you work with others. Plus, it’ll be a needed break in your office routine.
3. P rioritize: Try starting the day with the more tedious parts
of your job to get those tasks out of the way– reply to emails, finish reports, make your cold calls. Schedule the things that you enjoy the most toward the end of the day so you end your day with something fun and uplifting. That way you’ll look forward to every day.
mentor in the company and emulate what they do. Create more value for yourself by learning a unique skill that the company needs.
6. D ecide: In the end, whether you enjoy your work is up
to you. When you keep a positive attitude and remember why you’re in your field, small inconveniences are put into perspective. But if after time you still struggle to be happy with your job, maybe it’s time to consider your options – it could be time to move on to another company or to explore a new field entirely. u
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4. D ecorate: Make your workspace homey with things you
love (photos of loved ones or latest vacation) and reminders of why you love your job (a positive note from a client or signs of your success).
5. T ake charge: Maybe you love your job, but haven’t moved up like you hoped. Consider asking the boss what you can do to become more qualified to get to the next level. Find a
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August 2013 | BizNOWmagazine.com | 11
“Your work is going to fill a large part of your life, and the only way to be truly satisf ied is to do wha t you believe is great work. And the only way to do gr eat work is to love what you do… Don’t settle.” – Steve Jobs former Apple CEO
70% of Americans say they’re dissatisfied with their careers, according to a recent Gallup poll. So if you’ve been feeling that way, you’re not alone. And whether you’re ready for a complete career change, or you just want to get the excitement back in your current job, BizNOW has ideas to help. The first step to living your passion is finding it. When you’ve discovered your genius zone, who can stop you? 12 | BizNOWmagazine.com | August 2013
by Scott Hofer
Are you passionate about your company? Genius Zone: Where passion meets natural talent to produce excellence. It should fit like a well-tailored suit and your favorite pair of shoes. In it, you can do anything. “If you do something you love, you’ll never work a day in your life,” Confucius believed. Unfortunately, many professionals are working the jobs they think they need rather than following their dreams and pursuing their passion. When we were young we all had dreams . . . so what happened? Maybe we took a job we weren’t too excited about and just tried to make the best of it. But before making a dramatic exit from your current workplace, take a step back and consider the positives of your job. Do they outweigh the negatives? Could you discover your genius zone where you are already, and get the passion back?
Try evaluating your compatibility with your current job with this quiz: 1. D o you enjoy going to your job? (Make sure you don’t confuse a disdain for mornings with disliking going to work.)
2. D o you feel satisfied at your job when performing at your highest level? 3. D oes your job match your identity and values? (Think about when you introduce yourself to new people, does your occupation fit who you are?)
If you answered YES to at least two of these questions, you’re probably in the right place – you just
need to rekindle your passion! The key is to try something new, decrease the things on the job that aren’t your passion, and refocus on why you chose this career in the first place. The idea is simple: to gradually increase the parts of the job you like. (For more on this, see “How to Love your Job (Even When You Don’t)” in this issue.) Research also shows that happiness can be increased by focusing on the positive impact your actions have on others. When you take the chance to provide a better environment for coworkers or customers, it will inevitably benefit you as well. (Hint: Do you really appreciate what coworkers or employees do for you on a regular basis?) Passionate people recognize the blessings in their careers and in the workplace. Most of all, approaching business with a positive attitude helps to re-inspire
passion and create the momentum to take you to the next level.
If you are one of the many who said NO to two or more of these questions, consider a major change.
Your career isn’t bringing you the happiness and fulfillment you deserve. Careers are called livelihoods for a reason; they define a major part of your life. Consider the typical workweek. It occupies 40 hours (for some of us, a lot more!) out of a total of 168 hours. Now take into account the typical commute to work, necessities (eating and bathing) and sleep. When all is computed, work and life essentials take up all but 50 hours of a typical week. This makes those hours at work more important than you might think. If one hour represented your whole week, work accounts for 15 minutes! That is a serious life commitment. Make sure you’re finding satisfaction from it! u
Here are some tips BizNOW gathered from people who have taken the risk, found their genius zone and started doing what they truly love: 1. Take some time to figure out what you are passionate about: Often people are so caught up with day to day survival
that they forget what makes them happy; don’t let that happen to you. Discovering your passion is as simple as trying new things until something seems right and lights a fire inside.
2. Relax: Changing your life to follow your passion involves some risk, but you can make things work out. Don’t stress about figuring things out to the smallest detail! Life involves many surprises, but until you try you’ll never get the privilege of working out the specifics of your dream.
3. Follow your internal compass: Creating your own path is difficult, but when times get tough, listen to the little voice in your head. You know when you are doing the right thing.
4. Follow through: There is so much to be gained by picking
a career you are passionate about. This goes beyond finances and the bottom line. You are unique and the world will benefit from your specific expertise. There is a lot in it for you as well. A fulfilling job will lead to personal growth and will push you toward your full potential. Think back to grade school, you probably did much better in the subjects which interested you. The same is true when it comes time for a career.
Together with support from coworkers and family, these tips will empower you to put some passion back into your career. It’s your life and you should do what you love!
*“State of the American Workplace Poll”
August 2013 | BizNOWmagazine.com | 13
by Alison Peymann
8 Ways to Make Customers
FALL IN LOVE with your Business ONLINE Today, catching the eye of potential clients online and engaging the ones who are already interacting with you can feel a lot like online dating. But with the right tools – video, photos, graphics and content that rings true for your business – you can attract more followers and create even better relationships with the ones you already have. So it just makes sense to put your best foot forward online. Here are a few tips that can help. Dating advice for your business (and not your love life):
1. C heck the content on your website. Is it up to date? Is it
accurate? Do people know where to find vital information? If your professional website doesn’t live up to the standards of your business, it could hurt your image and your bottom line. Consider hiring a marketing consultant to make sure your site is easy to use, helpful to customers and is bringing in new audiences.
2. T he f irst rule of social media etiquette is to keep posts personal, according to Kuno
Creative, an inbound marketing enterprise. Your readers or followers can sense if you’re not being genuine on a blog, in a Tweet or even in the photos you post.
3. O ffer something your customers can’t wait to f ind! Depending on your business, deals on your products or services will keep potential buyers searching for your name in a busy news feed. Try offering gift certificates, coupons, and other incentives. Everybody likes free stuff!
4. If someone has commented, liked a post or mentioned your business on their site, continue to engage in the conversation. The solidarity you build with individuals and other businesses brings more people to your pages – but be sure to keep your interactions positive.
14 | BizNOWmagazine.com | August 2013
5. D o your research to target your demographic. Watch the trends and know who is using what online platform to keep your content and marketing pieces relevant to your audience.
6. S ince internet users are experiencing your website and posts in real time, timing matters. Not only does your
current content need to be up to date and relevant, new posts should also be timely. When your company has big news or an event to promote, get the message out!
7. Be interesting. Use vibrant,
dynamic photos and intriguing headlines to stand out from other posts. Your audience will savor the eye candy and may even pay your website or page a visit.
8. Y our online look and tone should match your branding. If you’re about taking bold risks, incorporate bold headlines and bright colors. But also be willing to share your successes and challenges. Make your online presence tell the story of your business.
Try these tips and watch your customers fall in love! u
by Alison Peymann
Rekindle THE FLAME
Prezi vs. PowerPoint:
You & Your Blog
Bored with your blog? Passion gone? If a little of the sizzle has gone out of your relationship with your blog, here’s how to get the passion back. Maybe it’s been awhile since you really paid attention to your blog. Sure, you’ve flirted with the idea of taking the next step in building your audience and you know you should revise your content, but recently you’ve been busy running the business and left it to collect cyber dust. What happened?
your findings. Or try telling a story as an interesting lead-in to the business point you're trying to make.
3. Incorporate graphics . . . and your core values. Sometimes getting to the heart of writer's block is about getting back to the basics: reminding your readers and yourself why this blog (which is an extension of your business) is important. Then, add visual elements like a video or graphics that demonstrate your goals.
Blogs are a great way to connect with other professionals and potential clients, add a personal element to your website and bolster your resume with professional writing experience. Plus, you can share the latest happenings at your business and be in charge of your own media content. But if you find yourself drifting away from keeping your blog updated, it’s time to stage a candlelit dinner and fall in love with your blog all over again! Here’s how:
4. Don’t make promises you can’t keep. Be
1. Take your blog shopping. It may just be time for
5. G ive it time and space. When you’re in this for the
your blog page to get a face-lift with new organization, or even a fresh font. How old is your blog? Chances are, more interesting and interactive web layouts have been created – it’ll breathe new life into old content too.
2. Find a new angle. If your blog is boring you to write
it, it could be boring your audience to read it. Try learning something new, applying it to what you do and sharing
realistic about the time you can commit to writing posts and gathering content. If your posting schedule grows sparse, invite a co-worker or other guest blogger to fill the gaps.
long-haul, be sure to schedule time away from social media sites and your blog. The break will help you focus later and may even spark new ideas.
PLUS, check out BizNOW’s new blog at
www.biznowmagazine.com for more fresh ideas on innovation, insight and inspiration! u
BIZTech Talk Sponsored by:
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August 2013 | BizNOWmagazine.com | 15
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Live, L o V : E CELEBRATE by Emily Sorenson
Creating your best life, a life with purpose, is good business. Let’s face it, you spend a lot of your life at work, so why not make it something you enjoy? Because a career with meaning is a life with meaning. Here are three business leaders who have done just that.
Professionals Following Their Passion Kelly Grovijahn
Executive Regional Vice President for Arbonne & Director of Sales for Homewood Suites Kelly Grovijahn knows better than most how the right job can make all the difference! “I have had 32 different jobs. I love change!” Grovijahn’s frequent job changes had nothing to do with climbing the ladder – her pursuit wasn’t gaining better positions with competitors. Her goal was to find a whole new ladder! “When I left a job, I left the career. I figured the grass was just as yellow over there!”
Arbonne.” 7 years later, Grovijahn is the Executive Regional Vice President for Arbonne. This is “by far my favorite job. It has changed my life 100%. It forces you to learn and grow thick skin. There is a stigma associated with network marketing. I thought it too. You have to think outside the box. Now I work smarter not harder. You don’t have to be a barrel burner at the front of the room. You just have to work smart!”
The lineup of previous careers includes respiratory therapist, owner of restaurants, coffee shops and flower shops, a water aerobics instructor and technician at a holistic clinic. While managing a coffee shop in Sioux Falls, Grovijahn was approached to sell Arbonne. “I started using the products and hosted a party. From there I saw the earning potential – I was teased and taunted to start selling
Arbonne may not be Grovijahn’s last career. The longest position she ever held was as a Respiratory Therapist for 9 years. Today, she’s also the Director of Sales at Homewood, and now into her 7th year with Arbonne, the itch to try something new may be coming on. “In my next career I think I’ll be an artist!” Work smart and welcome change – you never know when the right career may be calling your attention.
For many bu siness innovators, lo ving what yo u do means fo rging your ow n path. Non-tra ditional care e rs keep life inte resting and fu ll o f change – esp ecially when sh e balances tw o careers!
"Chase your passion, not your pension." — Denis Waitley August 2013 | BizNOWmagazine.com | 17
L Live, Professionals o Following Their Passion V : CELEBRATE E Mari Ossenfort GM of KDLT TV
General Manager of KDLT TV, Mari Ossenfort, had a passion for television from the beginning of her career. Ossenfort has been working for KDLT for 18 years. “I love the power of television and helping businesses grow!” Over the past 18 years, the television industry has seen some monumental changes in technology and how society communicates news and information. In the mid 1990s, the internet was barely taking hold in homes and nearly everyone watched square televisions to get their evening news. Now with mobile devices, most people are within feet of Facebook at all times! “Technology is constantly changing. Every day we are changing with it,” says Ossenfort. “Technology will be different in 5 years. It’s exciting to see how the news format is changing, integrating Facebook,
Twitter and the KDLT Mobile App. It is constantly growing!” Managing a TV station is similar to managing two businesses under one roof. The front office, operating on the typical Monday through Friday 8 to 5, manages the business end of the TV station. They create the schedule and produce commercials. Toward the back of the station is the news room. The news cycle runs 24 hours, 7 days a week. Someone is on staff 24 hours a day monitoring the station signal output. Reporters remain on call through the night in case of breaking news. Morning news staff comes in very early to deliver a news cast starting at 5:30 am. The last news cast of the day starts at 10:00 pm. “Our people who deliver the news have passion. They tell the story accurately and compassionately. Paul Heinert [News Director] does a great job leading the news team.”
"When you k now what you lov e to do, take the whe el and make it happ en."
Adapting to ever-changing technology, helping business grow, and delivering news to the community are the daily duties for Mari Ossenfort. Fostering teamwork and empowering others to follow their passions is paramount to their success, she believes. “Your people are your brand. The higher your expectations for them, they will rise to those expectations.”
“You conceive the world in your mind, then create it with your hands.” – Chris Widener 18 | BizNOWmagazine.com | August 2013
"There is no greatness without a passion to be great, whether it's the aspiration of an athlete or an artist, a scientist, a parent, or a businessperson." — Anthony Robbins
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August 2013 | BizNOWmagazine.com | 19
by Tessa Audet
VACATION LIKE when YOU MEAN IT [even you CAn’t!] Tips for a great mental vacation Who couldn’t use a long get-a-way this summer? But of course, those two weeks of vacation time can disappear fast. When in need of an escape, sometimes a mental vacation is all you need to achieve the same relaxed and rejuvenated feeling as a picnic on the beach. Here are some soothing tips from Biz to help you unwind and get away from it all.
• Visualize – Picture yourself in a place that always has
relaxed you in the past. Maybe your lake cabin or simply your back porch and imagine that you’re there. More importantly than just picturing it, think about how you feel there and focus on that feeling. Soon you’ll start to feel happy and relaxed like you’re really there!
•C reate Alone Time – Try to take five minutes a day to be alone, whether it’s before a long day at the office or after to just unwind. Turn off the TV, silence the cell phone, and slow down so your thoughts can flow freely.
•B reathe – It seems simple enough but focusing your
attention away from the work in front of you and onto breathing can be a great mini-vacation. If you are feeling overwhelmed or stressed, take 30 seconds to breathe deeply and listen to the rhythm of your breath. This will slow your heart rate, calm your nerves and make any challenge in the day seem more manageable.
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For a quote, contact your agent or call us toll-free at 1-877-322-4885.
20 | BizNOWmagazine.com | August 2013
Your Total Office Solution • Managed Print Services • Document Solutions • Managed IT Services • Office Supplies • Furniture • Equipment • Water & Coffee
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Simple ideas that are genius! “Collaborating, Innovating, and Imaginating, that’s the power of Leadership. As your Motivational Speaker or EmpowerMEnt Coach, I would be honored to give your team the tools to create a powerful breakthrough, where the potential for personal and professional growth is unlimited.”
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22 | BizNOWmagazine.com | August 2013
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by Tessa Audet
Fashion You Love Create your dream wardrobe
There’s nothing worse than that feeling of having nothing to wear for work, an important event, even for a vacation. Well, what if you looked in your closet and loved everything you saw? It’s possible! Biz is here to help you build your dream wardrobe and love every outfit.
Fashion photo by Jayne Erickson
August 2013 | BizNOWmagazine.com | 23
Fashion You Love Step One: Purge the old stuff
Step Two: Figure out what you love Once you’ve made room, it’s time to fill up that extra space with things you love. Like most people, you have different tastes and some things you loved last year, you may find boring this year. Try building an online book or “mood board” of your favorite looks from fashion magazines, celeb styles or Pinterest, and see which styles repeat. This way you can get an idea of what your unique style interests are and how to pick out the keepers in the store.
Photo courtesy Pinterest
Photo courtesy Pinterest
Easier said than done but there are some simple tricks to part with the clothes you don’t wear. When going through your clothes here are a few things to consider: how often you wear the piece (if it’s once every six months, maybe it’s time to go), what does it go with (if it only matches that one shirt you wear every six months, it can go too) and does it fit (this might be the toughest part but it’s time to come to terms with the fact that that pleated skirt from high school might be a bit snug).
Photo courtesy Pinterest
Step Three: Collect the classics
24 | BizNOWmagazine.com | August 2013
Finally, an important step in building your dream wardrobe is to collect the basics, and then build off those pieces. Things that are timeless are great staples to have in your closet so there’s never again that moment of panic, ‘I don’t know what to wear.’ Forego the trends and choose simple pieces in well-made fabrics and flattering styles. And whether it’s an invitation to a black tie event or you get a call from a headhunter, when you have classic pieces in your closet you’ll always have something fabulous to wear!
10 Classics Every Woman Should Have in Her Closet 1. L ittle Black Dress – The LBD is the fashion
overachiever. It always looks great and you can slip on a suit jacket for day or add a strand of pearls for after-hours client dinners. Look for something special – with a little lace or an interesting sleeve.
2. A plain white Tee – A wardrobe staple. Wear it
J AY N E E R I C K S O N PHOTOGRAPHY
People. Places. Things. It’s about the reaction, the moment, the angle. It’s about the idea, not the filters used to get there. It’s about seeing things differently. That’s what I do.
under a blazer or tucked into jeans or a skirt.
3. Black heels – A fashion fave that goes from day to
night, dressy to casual and you can wear with anything, from jeans to suits to skirts. A pair of black pumps always adds polish.
4. B lack suit – A perfectly tailored black suit means you
can show up anywhere and command attention. You look polished, sophisticated, and elegant. Hint: buy the best you can afford. It’s well worth it.
5. S leek pair of Black Pants – It’s the ultimate multitasker. Pair them with anything and always look stylish.
6. P earl necklace – Simple, flattering, there’s nothing like the classy look of pearls.
7. A Great Pair of Jeans – Invest in a pair that really
makes you feel great; those are the ones you’ll actually wear. Pair them with a blazer and heels and you’re ready for anything.
8. P encil skirt – The pencil skirt is always flattering. Need we say more? Get one. Or two. Or three.
9. B utton-up white dress shirt – From pitching a
client to a weekend brunch, a white dress shirt (especially with French cuffs) and black pants is a hit every time.
10. A gold watch – It’s an accessory and a timepiece. It can be your signature piece. A little gold can dress up anything.
What to do with your used clothes: Instead of hauling your used clothes to the dumpster, check out these opportunities to sell, donate and recycle your gently used items:
Dressforsuccess.org | Accepts women’s professional clothing Onewarmcoat.org | Collects winter wear donations Webthriftstore.com | Turns all items into cash for charities PlatosClosetSiouxFalls.com | Gives you cash for hot trends in
GoodwillSCIA.com | Sioux Falls donation centers give back
to our community
jayneericksonphoto.com | 605-595-4689
what's now August 2013 August 2 “Merch Tent” IPSO Gallery at Fresh Produce 6:00PM-8:00PM Fresh Produce If your passion is music, this is the event for you. After party at Workplace Technologies. Free. Check their Facebook page for details.
August 13 Membership Mixer Sioux Falls Chamber of Commerce 5:00PM Home Federal Bank Members and employees welcome. Complimentary hors d'oeuvres, beverages available, $3 admission. RSVP to 605.373.2050
August 1, 8, 15, 22, 29 Strawbale Summer Porch Series 5:00PM-8:00PM Strawbale Winery Renner, SD After-hours fun with music, art, music, food and wine. Each car $5. Details at Strawbalewinery.com.
August 15 2013 Crossroads Summit Young Professionals Network 7:30AM-7:00PM Sioux Falls Convention Center Personal and professional development teaches you networking, collaboration and teamwork. Register for the all-day conference at www.siouxfallsypn. com/summit. Cost: $99
August 3-11 74th Annual Sioux Empire Fair All Day Events W.H. Lyon Fairgrounds Take a break from work and enjoy the fair – entertainment, food and music. Visit SiouxEmpireFair.org for schedule of events. Tickets $7 for adults, $2 children 6-12
August 20 2013 August SME Golf JAM & Business Fun Tour Sales and Marketing Executives, Inc. 12:00PM-8:00PM Willow Run Golf Course New members welcome, current members eat free. Enjoy a day on the green and the chance to meet the community’s top executives. Details and registration at smesiouxfalls.org.
Aug. 15 Brandon Chamber Mixer 5-6:30PM Family Floors and Furniture 224 S Splitrock Blvd, Brandon
jason M ueller business advisor
26 | BizNOWmagazine.com | August 2013
August 17 Downtown Riverfest DTSF 5:00PM-11:00PM Downtown Riverfront from 6th St. to S of 8th Street Check out development downtown along the Riverwalk. Food and entertainment for the whole family. Email firstname.lastname@example.org or call 605.338.4009 for details.
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in what interests you.
At Bures & Associates, P.C., our clients’ financial interests come first. You can trust our knowledgeable, accessible and confidential team to make your life easier – and more profitable. As a full-service firm, we provide: • Tax Services – individual, farm, small business, corporation, estates and trusts • Accounting Services – payroll, accounts payable, accounts receivable, financial statement compilation and review • Financial Planning Services – estate and tax planning, life insurance, annuities Partner with us for a stronger financial future and the personalized service you expect. So you can focus on what you know best.
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