BikeBiz May 2019

Page 26

FEATURE

Most retailers won’t wish to look in quite that level of detail, but they’ll be able to look at performance in key categories for their business, and see if they need to grow their range, adjust pricing or introduce promotions. They could also look at how key brands (which they may or may not stock) are performing against each other, both locally and nationally.

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25-28 BBMay19 BA Final.indd 2

How did the Bicycle Association go about keeping this service low-cost? How will it cover those costs? The Bicycle Association is a not-for-profit organisation which represents all parts of the industry. In line with this, we are seeking to cover our costs and no more. If the number of users grows, the charges will fall.

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26/04/2019 10:23


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