If you want to buy a website, you must have an idea what kind of websites will be worth the money you are willing to invest. Unlike houses and items for sale which you can scrutinize well before buying, websites are difficult to appraise. The information that is being handed down to you comes from website owners but you have no way of knowing whether the data that is fed to you is true or not. So, when buying a website, be bullish. Always watch out for the red flag, which means stop and check the website first before buying. There are some signs that could tell you that a website being offered to you is not a good buy. First, check the quality of traffic on the site. Some people who want to sell a website would make it look as if there is great traffic so that they can sell it at a higher price. But do not just consider the number of visitors each day. Check if the traffic is of good quality. How are you going to do this? Find out how long the visitors stay. Do they stay for a few minutes? Do they buy something or participate in the siteâ€™s activities? Are they subscribers? Do they make comments? Remember, a good traffic does not just mean great number but the visitors must stay in the site and be an active guest or visitor. One thousand guests and five sales is not as good as 100 visitors with 20 sales. Second, check for how long the site has been put up for sale. A website that has been listed down for sale for a long period of time but has never been bought yet may not be a good buy. Like any real property, a website that is difficult to sell may not be attractive or appealing to buyers; that is why not one is interested to acquire it. Like you, those buyers also check first the viability of buying the website and if they think that they cannot gain any profit from it, they just do not buy it. The fact that no has bought it would probably mean it is not worth buying at all. Third, look at the price. If it is very low, there is a big possibility that the site is not really worth it; this is the reason why it is sold at a giveaway price. If you buy the site, be ready to do a lot of improvement before you can earn from it. In the long run, you might be spending more on improving it than the amount you paid for it. Caution is important when buying a site. Having an idea of what tell-tale signs you must watch out for when trying to purchase one will help you save time, money and effort. Be wary of offers that seem to be too good to be true. Oftentimes, they are a hoax and they wonâ€™t bring you any good.
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