Billy Slattery Portfolio

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Animation Within our emails sends one of our ongoing projects is adding animation to help highlight parts of the send to help bring it to life. We do this in a range of ways such as; to highlight deals or promotions, to explain a product feature or

technology, to show a products function and to add extra energy to our copy. While this has to be added sparingly so not to overwhelm our customers, it has been proven to increase clicks through to site.