Google Power Primer

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Google Alerts Power Primer This makes sure that you will only see new links to a site from other sites. If you just search for link:techcrunch.com, you will also find links from within techcrunch.com itself.

#44: Related sites One of the more interesting search operators for Google Alerts is related:, which shows you sites that Google thinks are similar to a specified URL: related:techcrunch.com This will create alerts for new sites that have a similar linking and text profile to techcrunch.com. This is a great alert to create for tracking new competitors. You can create a related: alert for your own site, or one the URL of you major competitors. You’ll be notified as soon as Google thinks that another site is similar.

#45: Summary of URL based searches There are so many ways to create alerts based on URLs, I thought it would be useful to summarize them before we move on. inurl: - Pages that contain a keyword in the URL. allinurl: - Pages that contain a series of keywords in the URL. link: - Pages that link to a specific URL. site: - Pages with a full domain name or just the top level domain. related: - Pages that Google thinks are similar to a specific URL.

#46: News alerts for a single location Queries for news alerts can include a location: operator, which lets you specify a city, country, or US state as the origin of the news item. You can create an alert with just a location: location:moscow Or you can include keywords with the location: red sox location:ma For US states, you can use the full name or the standard US postal abbreviation. For countries you can also use the full name or the abbreviation as found in the standard Internet top level domain country code.

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