Issuu on Google+

Jan Biedermann

* August 12th, 1976 | Berlin | DE Male | single | German Sägenplatz 4 6971 Hard, Austria

+43 - 676 - 46 75 21 7 biedermann.jan@gmail.com www.xing.com/profile/Jan_Biedermann2 www.linkedin.com/in/janbiedermann

Resume 

Education PhD program Communication and Media Studies ...................................................... 2008 – 2011

AT

University of Salzburg Research focus: New Media Economics – A Critique Russian / Slavic Studies ......................................................................................................... 2009 – 2011

AT

Italian / Romance Studies ..................................................................................................... 2010 – 2011

AT

M.A. Business Communication Management ............................................................... 2002 – 2007

DE

University of Salzburg

University of Salzburg

University of Applied Sciences Berlin

Very Good (A) / Engaging Communication: New Media and Marketing Strategy  International Marketing and Communications

 Media Studies  Business Administration

English, Computer and Management ......................................................................................... 1999

GB

LEONARDO DA VINCI: EU Program for Livelong Learning, London  Intensive English Language

 Cultural Awareness

 Business and Management Skills

 Work Experience Placement (2 months)

 Oxford Cambridge RSA CLAIT tuition Digital Publishing .............................................................................................................................. 1999

Games Academy – Professional Training and Coaching, Berlin

DE

 Digital Publishing, Web Design, Web Development

A-Levels ................................................................................................................................................. 1996

DE

Gebrüder-Montgolfier-School, Berlin  English, Mathematics, Informatics, Global Politics 

Experience Brand Marketing Consultant ...................................................................................................... ≥ 2015

DARE Bikes, Taipei

TW

Brand of Composite Gear (TW), mid-scale, 700 employees, intl. OEM, high-end carbon bicycle frames  Consulting in the development of brand strategy, brand identity und brand product portfolio  Analysis of European markets and development of market entry strategy  Taipei International Cycle Show 2016: acquisition of international, non-Asian distributors and dealers  Evaluation and development of marketing actions: trade marketing, sponsoring, social media Head of Marketing and Communications ........................................................................ 2011 – 2015 SIMPLON Fahrrad GmbH, Hard

Small-scale, 50 employees, markets: D-A-CH-ITA-BeNeLux, premium quality bicycles

AT


Resume

Budgetary and managerial responsibility (2 employees) Leadership of small cross-functional teams (up to 5 employees) Leading all marketing and communication operations – i.e.:  Intense media and public relation management – esp. product reviews, design awards, teams/athletes  Website management: content management, SEO, online shop, product configurator, re-launch 2014/15  Planning and implementation of print media: catalog, advertising campaigns, POS material  Introduction and drive of social media channels as Facebook and YouTube  Planning and implementation of product launches, press events, product test events  Development of image communications on corporate, brand and product level  Planning, execution and utilization of sports sponsoring operations  Planning and organization of (inter)national trade shows – i.e. EUROBIKE, Best-of-Bike Event Coordinator .................................................................................................................. 2009 – 2011

ARGEkultur, Salzburg

AT

 Coordination of events in culture, arts and entertainment sector, leading teams up to 5 employees Booking Manager ............................................................................................................................... 2009

Sabina Hank, Salzburg

AT

 Acquisition of shows and gigs for Austrian Pop singer Business Consultant Marketing and Communications ......................................................... 2008

DE

Royal-Events, Berlin Development of brand, marketing and communication strategy for event service start-up  Planning and implementation of CEO coaching as well staff workshop (10 employees) Communications Consultant .............................................................................................. 2007 – 2008

DE

Independent labels and musicians, Berlin  Copywriting and for press releases and sales/distribution Consultant ............................................................................................................................................ 2005

SCB Partners London

DE

 Coaching of marketing managers British American Tobacco regarding Berlin’s club culture Sales Manager ........................................................................................................................... 1999 – 2008

Hard Wax, Berlin

DE

Small-scale, 10 employees, world-famous record distribution and mail order, Electronic Club Music  Distribution, retail, e-commerce: sales, customer service and mail order processing in-store and online  Key account management  In charge of press and PR inquiries  Placing assortment to drive sales, salesroom design, organizing storage areas  Handling shipment of orders, processing payments of orders, coordinating logistic partners Event Coordinator ............................................................................................................................. 1999

Step21 – Initiative für Toleranz und Verantwortung, Hamburg

DE

 Coordinating presentation of non-profit organization at IFA Internationale Funkausstellung 1999 Berlin 

Internships and Apprenticeships Marketing and Communications .................................................................................................. 2005

DE

Internship as part of B.A. studies, Hard Wax, Berlin  Statistical investigation of customer buying behavior, proposing adjustment of product assortment  Evaluation and optimization of standardized communication processes in online sales  Implementation of contact person and FAQ for press and PR inquiries Digital Content Production ............................................................................................................ 1999

Intern at UNIT9 Ltd., London

GB

 Assisting corporate film production for client NCR Corporation  Creating and processing web content and webpages for brands such as Veuve Clicquot and GUCCI Graphic Design ........................................................................................................................ 1998 – 1999

Apprentice at Designhaus Berlin

 Professional Desktop Publishing, Graphic Design, Typeface Design, Layout, Web Design II

DE


Resume

Desktop Publishing ........................................................................................................................... 1996

Intern at Designhaus Berlin

 Design and processing of graphics, images, typefaces and layouts with Apple/Mac OS 

Qualifications Marketing and Communications

Integrated marketing and communications management ............................................................. Corporate communications ............................................................................................................. Marketing communications ............................................................................................................. Management

Brand, marketing and communication strategy ............................................................................. Self-management/self-conception ................................................................................................... Leadership up to 5 employees ........................................................................................................... IT

++++ ++++ ++++ ++++ ++++ ++++

++++ ++++ Desktop publishing Adobe Creative Suite ..................................................................................... + + + + Website and web content management typo3, Magento ............................................................. + + + + Enterprise resource planning ............................................................................................................... + + + Market research / data analysis online survey, SPSS ......................................................................... + + + Office Excel, Word, Powerpoint, Outlook .................................................................................... Communications ...............................................................................................................................

Languages

German .................................................................................................................................. mother tongue

English .......................................................................................................................................... C2 + + + + Italian ................................................................................................................................................ B1 + + + Russian ................................................................................................................................................. A1 + + Certificates

Google: The Digital Garage Online Marketing Fundamentals ................................................... awarded TOEFL iBT Test of English as a Foreign Language .....................................................................

++++

GRE Graduate Record Examination ................................................................................................. passed Oxford Cambridge RSA CLAIT I Computer Literacy and Information Technology I ......... awarded

Driver’s license ....................................................................................................................................... CE, L (EU) 

Extracurricular Culture, arts, sciences and society ........................................................................................................ Interests

 design, photography, film, music, economics, sociology, psychology, politics, communications Road cycling ...................................................................................................................................... ≥ 2001

Hobby team «Schöne Beine»  Rider and Co-Founder

Digital music composition ............................................................................................................ ≥ 1995 Experimental sound design and composition  With professional digital hard- and software tools DJ ................................................................................................................................................. 1993 – 2005

Various venues and events in Berlin, Detroit, Copenhagen  Electronic Club Music: Techno and House

Arts and entertainment ........................................................................................................ 1994 – 1999 Audio e.V., Berlin

 Bar / Club, non-profit, co-founder Civil service ............................................................................................................................... 1997 – 1998

Berliner AIDS-Hilfe e.V.

 Public relations, coordination of mobile care services, internship medical and health care III

DE


CV – Jan Biedermann