REdefined

METRO ATLANTA and SURROUNDING COUNTIES

RESIDENTIAL REAL ESTATE QUARTERLY MARKET TRENDS, SALES & STATISTICS

Georgia Properties

Q4 2020

The Greater Atlanta and surrounding counties’ real estate market continues to be extremely active across all price points. I am encouraged to see that in the fourth quarter of 2020 the average sales price increased by 10% with an average of only 27 days on the market. Low inventory levels and bidding wars helped to fuel the increase in sales prices state-wide. The dedication of our associates partnered with the historic market resulted in Berkshire Hathaway HomeServices Georgia Properties to achieve a record-breaking year in 2020, with over $4.4 billion in sales volume. The high demand for housing is expected to continue as we move into the first quarter of 2021, resulting in a higher number of sales and pending transactions. As we start a new year, the forecast for 2021 remains one of optimism and positivity. With the lack of inventory combined with historically low interest rates, the future continues to look bright for the Greater Atlanta and surrounding counties’ real estate market.

President & CEO

2

2020

RECORD-BREAKING YEAR

3

METRO ATLANTA

6

Cherokee ............................................................ 8 Clayton ............................................................. 10 Cobb .................................................................. 12 Coweta ............................................................. 14 DeKalb ............................................................... 16 Douglas ............................................................ 18 Fayette ............................................................ 20 Forsyth ........................................................... 22 Fulton ............................................................... 24 Gwinnett ......................................................... 30 Henry ................................................................ 32 Rockdale ......................................................... 34 SURROUNDING COUNTIES

36

Barrow ............................................................. 38 Bartow ............................................................. 40 Clarke ............................................................... 42 Dawson ............................................................ 44 Habersham ..................................................... 46 Hall .................................................................... 48 Jackson ........................................................... 50 Lumpkin .......................................................... 52 Newton ............................................................. 54 Paulding ........................................................... 56 Rabun ............................................................... 58 Spalding .......................................................... 60 Walton ............................................................. 62

TABLE OF

Contents

5

Metro Atlanta, GA

MARKET TRENDS

C HE R OK EE | C L AY TO N | COBB | COWETA | DEKALB | DOU GL AS FAY E TTE | F ULTO N | FORSYTH | HENRY | ROCKDALE

Coming off a strong third quarter, Metro Atlanta saw an increase in homes sold for both the general and luxury properties. For homes priced below $500k, the AREA: 8,376 SQUARE MILES

number of listings pended were up 12% and luxury homes pended rose an incredible 58% year-overyear. Due to the limited number of home inventory, listings in the fourth quarter experienced less time spent on the market and sold for higher asking prices. The total number of sales for non-luxury properties

POPULATION: 5.9 MILLION

during this quarter came in at 15,528 and 3,207 for luxury properties, indicating a strong market for those looking to sell.

6

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-54.7% Change 6.9% Change

SOLD

PENDED

12% Change

FOR SALE

-34.3% Change

SOLD

57.5% Change

PENDED

58.2% Change

5,314

16,150

2,754

3,712

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

15,528

1.5

3,207

2.8

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$786K

45

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$289K AVERAGE SOLD PRICE

27 AVERAGE DAYS ON MARKET

7

Cherokee County, GA

MARKET TRENDS

B A LL GR O UN D | CANTON | HOLLY SPRI NGS M O UN TA IN PA R K | N ELSON | WALESKA | WOODSTOCK

In Cherokee County, the luxury market experienced a 80.70% sales increase versus the previous year and a 88.5% increase year-over-year for homes pending. The AREA: 434 SQUARE MILES

general real estate market saw a 4.5% growth in sales volume and pending transactions rose 6% compared to the 2019 fourth quarter. In Cherokee County, the average days spend on the market remained low as homes priced below $500k lasted an estimated 30 days and luxury properties lasted an average of 53

POPULATION: 258,773 (2019)

8

days. These numbers indicate an upward trend for sellers heading into 2021.

M A R K E T DATA HOM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-62.9% Change 4.5% Change

SOLD

6% Change

PENDED

FOR SALE

-41.3% Change

SOLD

80.7% Change

PENDED

88.5% Change

318

1,071

166

200

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

1,288

0.9

206

2.8

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$642K

53

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$319K AVERAGE SOLD PRICE

30 AVERAGE DAYS ON MARKET

9

Clayton County, GA

MARKET TRENDS

CO L L E GE PA R K | F O R E ST PARK | J ONESBORO | LAKE CIT Y LOVE JOY | MORROW | RI VERDALE

Located just south of Atlanta, Clayton County saw a slight increase across the board during the fourth quarter. Sales were up 0.5% compared to 2019, and AREA: 144 SQUARE MILES

the number of homes pending also experienced a slight positive change of 5.8% year-over-year. The low number of inventory properties could allow less competition among sellers, resulting in higher sales prices for homes and less time spent on the market. With buyers quickly returning to the market, it is likely

POPULATION: 292,256 (2019)

10

that Clayton County will continue to rebound in the first quarter.

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-60.1% Change

-81.8% Change

FOR SALE

SOLD

0.5% Change

SOLD

150% Change

PENDED

5.8% Change

PENDED

150% Change

249

898

2

4

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

948

0.9

5

1.8

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$969K

133

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$181K AVERAGE SOLD PRICE

39 AVERAGE DAYS ON MARKET

11

Cobb County, GA

MARKET TRENDS

ACWO R TH | ATLA N TA | AUSTELL | CLARKDALE | KENNESAW M A B L ETON | M A R IE TTA | POWDER SPRI NGS | SMYRNA | VI NINGS

As

one

of

Metro

Atlanta’s

most

popular

communities, Cobb County saw a significant increase in the luxury and general markets. For AREA: 345 SQUARE MILES

luxury properties, sold listings were up 70.3% yearover-year and the number of homes pending rose 76% compared to 2019. Additionally, in the general market, sold listings were up 17.7%, and the amount of pending sales increased 19.4%. While homes are selling quickly, the inventory for buyers remains

POPULATION: 760,141 (2019)

low. This means that sellers will be able to maximize their profits in a shorter amount of time since there will be less options for buyers to choose from.

12

MA R K E T DATA H OM E S U N D E R $5 0 0 K

M ARK E T DATA H O M ES OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-57.7% Change

FOR SALE

SOLD

17.7% Change

SOLD

PENDED

19.4% Change

PENDED

-44.3% Change 70.3% Change

76% Change

666

2,627

354

523

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

2,945

0.8

540

2.4

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$702K

46

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$303K AVERAGE SOLD PRICE

22 AVERAGE DAYS ON MARKET

13

Coweta County, GA G R AN T V I LLE | N E W N A N | PALMETTO | SENOI A |

MARKET TRENDS

HARAL S ON

M OR E L A N D | SHA R PSBURG | TURI N | EAST NEWNAN

Like many of the other areas across the state of Georgia, Coweta County experienced a strong fourth quarter. The high demand combined with the low AREA: 446 SQUARE MILES

inventory resulted in sellers generating higher revenue in a shorter amount of time as buyers continue to have fewer options to choose from. The general market saw a positive change in homes sold by 45.4%, and pending contracts were up an incredible 48.5% yearover-year. In the luxury specific market, the market

POPULATION: 148,509 (2019)

experienced a remarkable comeback similar to the third quarter. The number of sold homes rose 77.3% and pending contracts grew 54.3% year-over-year. These positive numbers indicate that the beginning of 2021 could continue to surpass previous years in both sales volume and number of pending properties.

14

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-57.4% Change

FOR SALE

-18.1% Change

SOLD

45.4% Change

SOLD

77.3% Change

PENDED

48.5% Change

PENDED

54.3% Change

263

820

77

91

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

932

1

78

3.2

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$643K

71

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$295K AVERAGE SOLD PRICE

47 AVERAGE DAYS ON MARKET

15

DeKalb County,

MARKET TRENDS

AT L A N TA | AVO N DA L E ESTATES | BROOKHAVEN | CHAMBL E E C L A R KSTO N | DE C ATUR | DORAVI LLE | DUNWOODY E L L EN WO O D | LITHO NI A | PI NE LAKE | STONE MOUNTA IN SCOTTDA LE | STONECREST | TUCKER

Despite

record

low

inventory,

DeKalb

County

experienced a slight dip in fourth quarter sales in the general market. The average days on market was AREA: 271 SQUARE MILES

29, making this the perfect time to sell your home with less competition in winning potential buyers. Throughout the general market, the average number of sold properties trended downward at 5% and the number of pending contracts increased 6.2% yearover-year. The luxury market saw a dramatic increase

POPULATION: 759,297 (2019)

of 55.4% for homes sold and a positive change of 56% for pending contracts compared to the fourth quarter of 2019. These numbers predict that the 2021 market should continue on an upward swing.

16

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-50% Change -5% Change

SOLD

6.2% Change

PENDED

FOR SALE

-20.1% Change

SOLD

55.4% Change

56% Change

PENDED

891

2,247

397

649

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

2,122

1.4

606

2.2

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$739K

34

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$273K AVERAGE SOLD PRICE

29 AVERAGE DAYS ON MARKET

17

Douglas County, GA

MARKET TRENDS

D OU G LASVIL LE | FA IR PLAY | LI THI A SPRI NGS | WI NSTO N WOODS VALLEY

Located west of Atlanta, Douglas County has some of the lowest tax rates across the state of Georgia. Although the general market experienced a slight AREA: 201 SQUARE MILES

increase in homes sold and pending contracts, the luxury market flourished and displayed unprecedented success. For luxury homes sold, the market saw a 200% increase compared to the fourth quarter of 2019. Additionally, pending properties were up an astounding 200% year-over-year. The low interest rates

POPULATION: 146,343 (2019)

combined with Douglas County’s low taxes resulted in an ideal scenario to buy high-end real estate in the fourth quarter, and the increase in pending contracts indicates that the first quarter will remain strong in terms of luxury sales.

18

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-48.1% Change 5% Change

SOLD

16.3% Change

PENDED

-10% Change

FOR SALE

SOLD

200% Change

PENDED

200% Change

193

614

27

25

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

584

1

15

6.2

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$687K

96

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$244K AVERAGE SOLD PRICE

30 AVERAGE DAYS ON MARKET

19

Fayette County, GA

MARKET TRENDS

B R O O KS | FAY E TTE VILLE | PEACHTREE CI TY | TYRONE

Following a positive third quarter, the Fayette County real estate market continues to bounce back and ended the fourth quarter on a positive note. The number AREA: 199 SQUARE MILES

of sales were up 25.9% versus 2019 and the number of pending contracts trended upwards totaling an increase of 17.5% year-over-year. Additionally, luxury properties sold went up an incredible 40.3% and luxury homes pending rose 26.9% compared to the previous year. With buyers still eager to purchase and

POPULATION: 114,421 (2019)

20

interest rates being extremely low, we can predict that 2021 will start on a positive note.

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-61.7% Change

FOR SALE

SOLD

25.9% Change

SOLD

40.3% Change

PENDED

26.9% Change

17.5% Change

PENDED

-42.5% Change

105

376

77

112

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

457

0.8

108

2.3

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$690K

52

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$325K AVERAGE SOLD PRICE

33 AVERAGE DAYS ON MARKET

21

Forsyth County, GA

MARKET TRENDS

C U M MIN G | COA L MO U NTAI N | CHESTATEE | DUCKTOWN M ATT | SI LVER CI TY

Although home inventory saw a decrease from previous years, the 2020 fourth quarter proved to be positive for those looking to sell in Forsyth County AREA: 247 SQUARE MILES

as days on the market remained low and the average sales price grew. The luxury market saw an increase of 59.1% year-over-year for pending contracts. Despite the decrease in homes for sale, the luxury market grew 80.6% compared to 2019 for homes sold during the fourth quarter. For homes priced below $500k

POPULATION: 244,252 (2019)

there was a positive uptick of 14.6% in sales, proving that the market still exhibited growth when compared to last year’s fourth quarter.

22

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-73.8% Change 14.6% Change

SOLD

8.2% Change

PENDED

FOR SALE

-43.4% Change 80.6% Change

SOLD

59.1% Change

PENDED

181

725

156

181

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

965

0.7

316

1.9

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$697K

40

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$353K AVERAGE SOLD PRICE

30 AVERAGE DAYS ON MARKET

23

Fulton County, GA

MARKET TRENDS

A LP HA R E TTA | ATLANTA | CHATTAHOOCHEE HI LLS CO L LE G E PA R K | E AST POI NT | FAI RBURN | HAPEVI LLE J OHN S C R E E K | MILTON | MOUNTAI N PARK | PALMETTO R OSW E L L | SA N DY SP R I NGS | UNI ON CI TY | SOUTH FULTON

Known as the most populated area in the state of Georgia, Fulton County consists of southern suburbs, downtown Atlanta, and northern communities. The AREA: 534 SQUARE MILES

overall market experienced a steady increase of 8.2% in homes sold while the luxury market saw a strong increase of 63.7% year-over-year. Due to the limited supply of inventory and historically low interest rates, the average sold price for luxury properties totaled over $803k, indicating a continued strong market for the

POPULATION: 1,064M (2019)

sellers of high-end properties. Additionally, pending contracts rose 47% for luxury homes and 14.2% for the general market. As the real estate industry continues to bounce back, the pent-up demand for homes in Fulton County will hopefully lead to an increase in sales in the first part of 2021.

24

North Fulton

MARKET TRENDS

MA R K E T DATA H OM E S U N D E R $5 0 0 K

M ARK E T DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-50.1% Change 13.1% Change

SOLD

14.2% Change

PENDED

FOR SALE

-46.7% Change

SOLD

39.5% Change

PENDED

38.4% Change

397

1,070

560

887

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

1,186

1.2

854

2.5

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$814K

43

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$337K AVERAGE SOLD PRICE

31 AVERAGE DAYS ON MARKET

25

Fulton Intown Single-Family

MARKET TRENDS

MA R K E T DATA H OM E S U N D E R $5 0 0 K

M ARK E T DATA H O M ES OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-36% Change

FOR SALE

-18.4% Change

SOLD

-1.5% Change

SOLD

40.2% Change

PENDED

-2.7% Change

PENDED

45.7% Change

374

715

799

1,073

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

650

1.9

938

3

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$945K

41

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$335K 26

AVERAGE SOLD PRICE

38 AVERAGE DAYS ON MARKET

Fulton Intown Condos

MARKET TRENDS

MA R K E T DATA HOM E S U N D E R $5 0 0 K

M ARKET DATA H O M ES OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

24% Change

27.1% Change

FOR SALE

SOLD

32.9% Change

SOLD

28.2% Change

PENDED

40.7% Change

PENDED

22.9% Change

832

1,061

239

192

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

795

3.6

91

8.8

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$794K

66

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$264K AVERAGE SOLD PRICE

45 AVERAGE DAYS ON MARKET

27

South Fulton M A R K E T DATA HOM E S U N D E R $5 0 0 K

M ARKET DATA H O M ES OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-54.7% Change -11.7% Change

SOLD

4.6% Change

PENDED

FOR SALE

-22.8% Change

SOLD

147.2% Change

81.4% Change

PENDED

573

1,476

61

93

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

1,231

1.5

89

2.4

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$662K

44

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$238K AVERAGE SOLD PRICE

28

MARKET TRENDS

30 AVERAGE DAYS ON MARKET

29

Gwinnett County, GA

MARKET TRENDS

B U F O R D | DAC UL A | D U LUTH | GRAYSON | LAWRENCEV IL L E L I L B U R N | N O R C R OSS | PEACHTREE CORNERS | SNELLVIL L E SUGA R HI LL | SUWANEE

Following a strong third quarter, Gwinnett County was, again, able to show a positive increase in the total amount of homes sold. The general market saw AREA: 437 SQUARE MILES

an 11.9% increase in sold properties, while the luxury market experienced an incredible 86.2% increase in sales volume year-over- year. Pending contracts were up 17.6% for homes priced below $500k and luxury pending contracts were up an astounding 101.6% versus the fourth quarter of 2019. This uptick in

POPULATION: 936,250 (2019)

pending sales can be used to predict that the number of sold properties will remain strong, as fourth quarter transactions will begin to finalize in early 2021.

30

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-67% Change

FOR SALE

-41.6% Change

SOLD

11.9% Change

SOLD

86.2% Change

PENDED

17.6% Change

PENDED

101.6% Change

775

3,189

211

255

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

3,618

0.8

296

2.5

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$741K

55

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$295K AVERAGE SOLD PRICE

24 AVERAGE DAYS ON MARKET

31

Henry County, GA

MARKET TRENDS

HA M PTO N | LO C UST G R OVE | MCDONOUGH | STOCKBRI D GE

While many markets across the country suffered in terms of sold properties due to the rough start of 2020, Henry County experienced phenomenal AREA: 327 SQUARE MILES

sales growth likely due to its suburban location and spacious homesites. Because of COVID-19, most of the population transitioned to working from home, making proximity to the city a lower priority on buyers’ wish lists. Henry County is a prime example of how this impacts the overall market as it experienced an 18.9%

POPULATION: 234,561 (2019)

increase in homes sold and 433.3% increase in luxury properties sold. Additionally, pending contracts were up 36.1% for the general market and luxury pending contracts rose an unprecedented 300% year-overyear. These numbers predict that Henry County will continue to experience a strong first quarter as buyers continue to capitalize on low interest rates and sellers take advantage of less competition due to the lack of inventory available to buyers.

32

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-66.2% Change

-27.1% Change

FOR SALE

SOLD

18.9% Change

SOLD

433.3% Change

PENDED

36.1% Change

PENDED

300% Change

325

1,257

43

44

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

1,316

0.8

32

4.8

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$706K

29

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$256K AVERAGE SOLD PRICE

33 AVERAGE DAYS ON MARKET

33

Rockdale County, GA

MARKET TRENDS

CO N Y E R S | LAKEVI EW ESTATES

Located 24 miles east of Atlanta, Rockdale County is among those that finished the fourth quarter on a high note. While the general real estate market saw AREA: 132 SQUARE MILES

an increase of 17.9% for sold homes and an uptick of 17.8% for homes pending versus last year, the area’s luxury market rose during the fourth quarter. For luxury homes sold, Rockdale County experienced a 175% gain year-over-year, and the number of pending contracts rose 500% compared to 2019. With this

POPULATION: 90,896 (2019)

large influx in pending contracts, the number of luxury homes sold is estimated to surpass previous records for first quarter of 2021.

34

MA R K E T DATA H OM E S U N D E R $5 0 0 K

M ARK E T DATA H O M ES OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-62.9% Change

-64.5% Change

FOR SALE

SOLD

17.9% Change

SOLD

175% Change

PENDED

17.8% Change

PENDED

500% Change

111

357

11

14

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

362

1

11

3.9

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$695K

59

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$246K AVERAGE SOLD PRICE

33 AVERAGE DAYS ON MARKET

35

Surrounding Counties MARKET TRENDS

36

FEATURED BARROW BARTOW CLARKE DAWSON HABERSHAM HALL LUMPKIN NEWTON PAULDING RABUN SPALDING WALTON

37

Barrow County, GA

MARKET TRENDS

AUB UR N | B E TH LEHEM | BRASELTON | CARL STATHAM | WI NDER

The fourth quarter proved strong for Barrow County as the general and luxury markets experienced a significant increase in terms of homes sold and AREA: 163 SQUARE MILES

pending contracts. Total sales grew to over 24.6% versus the previous year and luxury sales trended upward by an incredible 180%. Pending contracts rose by 8% for the general market and grew an incredible amount to 433.3% for the luxury market. These statistics, combined with low inventory, allude to the

POPULATION: 83,240 (2019)

38

probability that the new year will remain strong for those looking to sell in Barrow County.

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

-60.5% Change

FOR SALE

24.6% Change

SOLD

8% Change

PENDED

-43.5% Change

FOR SALE

180% Change

SOLD

433.3%

PENDED

70

299

13

15

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

355

0.7

14

3.3

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$655K

88

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$253K AVERAGE SOLD PRICE

22 AVERAGE DAYS ON MARKET

39

Bartow, GA

MARKET TRENDS

A DA IR SVILLE | C A R TERSVI LLE | EMERSON | EUHARLEE K INGSTON | WHI TE

The general real estate market in Bartow County experienced a slight decrease in terms of sales and pending contracts. The luxury- specific market grew AREA: 470 SQUARE MILES

125% in sales volume versus 2019 and pending luxury sales saw 162.5% increase year-over-year. These numbers indicate that the county’s first quarter market will produce a rise in luxury sales as the fourth quarter luxury pending contracts will soon become closed transactions in early 2021. Low inventory in the overall

POPULATION: 107,738 (2019)

market also predicts that sellers are experiencing less competition, fewer days on the market, and higher sale prices.

40

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-61% Change -5.2% Change

SOLD

-0.60% Change

PENDED

FOR SALE

-39% Change

SOLD

125% Change

162.5% Change

PENDED

105

366

25

21

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

386

1

18

4.9

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$672K

117

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$239K AVERAGE SOLD PRICE

24 AVERAGE DAYS ON MARKET

41

Clarke County, GA

MARKET TRENDS

ATHE NS | WI NTERVI LLE

Clarke County ended the fourth quarter on a primarily positive uptick in terms of sales, pending contracts, and average sold price. While the total sales volume AREA: 470 SQUARE MILES

experienced a fall of 26.7%, the amount of homes pending came in at a 7.7% rise. The low inventory for homes priced below $500k ensures that sellers will be able to generate higher sale prices in a shorter amount of time than in years past. However, the luxury specific market increased its inventory by

POPULATION: 107,738 (2019)

66.7%, giving buyers more room to negotiate closing costs and take more time when deciding to purchase. These numbers will hopefully carry throughout the new year, making Clarke County’s market stable for both buyers and sellers.

42

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-55.3% Change

FOR SALE

SOLD

-26.7% Change

SOLD

N/A

PENDED

N/A

7.7% Change

PENDED

66.7% Change

14

33

5

4

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

33

1.7

0

4.7

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

0

0

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$226K AVERAGE SOLD PRICE

35 AVERAGE DAYS ON MARKET

43

Dawson County, GA

MARKET TRENDS

DAWSONVI LLE

Located in the gorgeous scenery of the North Georgia Mountains, Dawson County’s real estate market proved strong throughout the fourth quarter. In AREA: 214 SQUARE MILES

terms of homes sold and pending contracts, both the general and luxury markets experienced an upward trend compared to the fourth quarter of 2019. Lower inventory resulted in fewer days on the market and an increase in average sales price versus previous quarters. While pending sales fell 11.6% for homes

POPULATION: 26,108 (2019)

priced below $500k, they rose for the luxury market by 76.5%. With the influx of pending contracts, Dawson County can predict to have a strong finish in the first quarter of 2021 in the luxury market.

44

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-67% Change

FOR SALE

SOLD

4.7% Change

SOLD

-11.6% Change

PENDED

-51.9% Change 87% Change

76.5% Change

PENDED

34

92

39

38

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

133

0.9

43

3.2

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$669K

56

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$302K AVERAGE SOLD PRICE

34 AVERAGE DAYS ON MARKET

45

Habersham County, GA

MARKET TRENDS

ALTO | B A L DW IN | CLARKESVI LLE | CORNELI A DE MO R E ST | MT. AI RY | TALLULAH FALLS

The Habersham County market experienced an incredible fourth quarter, likely due to the built-up demand stemming from the COVID-19 restrictions. AREA: 279 SQUARE MILES

For homes priced below $500k, there was a strong sales increase of 17.6% year-over-year and pending contracts rose 23.3% compared to last year. Not only did the luxury market experience an increase in inventory, but the number of sales rose an incredible 250% and pending transactions were up 125% versus

POPULATION: 45,328 (2019)

2019. The high number of pending contracts across both markets are a strong indication that the first quarter of 2021 will prove to be successful in terms of sales volume in Habersham County.

46

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

-59.4% Change

FOR SALE

17.6% Change

SOLD

23.3% Change

PENDED

24% Change

FOR SALE

250% Change

SOLD

125% Change

PENDED

63

149

26

16

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

167

1.2

14

7

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$852K

132

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$255K AVERAGE SOLD PRICE

32 AVERAGE DAYS ON MARKET

47

Hall County, GA

MARKET TRENDS

C L E R M O N T | F LOW E RY BRANCH | GAI NESVI LLE | OAKWOOD

In Hall County, sales jumped 16.6% in the fourth quarter from last year overall. The luxury market rose 180.4% from 2019 which is a huge rise. While AREA: 429 SQUARE MILES

the average price for homes sold rose 13%, the luxury market prices also rose 12.3% year over year. Hall also experienced in growth for pending sales with a 44.9% jump year over year for homes under $500k and a huge surge of 140% in homes over $500k.

POPULATION: 204,441 (2019)

48

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-65.8% Change 16.6% Change

SOLD

44.9% Change

PENDED

FOR SALE

-36.2% Change

SOLD

180.4% Change

140% Change

PENDED

242

656

125

118

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

745

1.2

129

3.2

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$796K

79

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$287K AVERAGE SOLD PRICE

39 AVERAGE DAYS ON MARKET

49

Jackson County, GA

MARKET TRENDS

JE F F E R SO N | CO MMERCE | HOSCHTON | PENDERGRASS N IC HOLSON | TALMO | ARCADE In Jackson County Georgia, the luxury market experienced an 85.7% sales increase versus the previous year and a 142.9% increase year-overAREA: 342 SQUARE MILES

year for homes pending. The general real estate market saw an 30.4% growth in sales and pending transactions rose 31.8% compared to the previous year. Average days on market remains relatively low as homes under $500k lasted an estimated 41 days but luxury properties lasted an average of 87 days.

POPULATION: 72,988 (2019)

50

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-59% Change 30.4% Change

SOLD

31.8% Change

PENDED

-11.1% Change

FOR SALE

85.7% Change

SOLD

142.9% Change

PENDED

120

314

24

27

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

365

1.2

13

5.8

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$664K

87

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$294K AVERAGE SOLD PRICE

41 AVERAGE DAYS ON MARKET

51

Lumpkin County, GA

MARKET TRENDS

DAHLO N E GA | N IMBLEWI LL | GARLAND | AURARI A

Lumpkin County experienced a highly successful fourth quarter. The number of sold luxury properties increased by 850%, while the amount of pending AREA: 284 SQUARE MILES

luxury sales rose by 1400% compared to the 2019 fourth quarter. This unprecedented surplus of pending transactions could be foreshadowing for a prudent first quarter in terms of luxury closings in Lumpkin County. The overall real estate market experienced growth year- over-year and the total number of sold

POPULATION: 32,995 (2019)

properties saw an increase. All of these statistics, combined, indicate that the Lumpkin County real estate market has a high probability of starting the year strong.

52

MA R K E T DATA H OM E S U N D E R $5 0 0 K

M ARK E T DATA H O M ES OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

-60.4% Change

FOR SALE

8.9% Change

SOLD

22.8% Change

PENDED

-47.6% Change

FOR SALE

850% Change

SOLD

1400% Change

PENDED

36

103

22

18

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

110

1.2

19

3.8

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$851K

212

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$263K AVERAGE SOLD PRICE

43 AVERAGE DAYS ON MARKET

53

Newton County, GA

MARKET TRENDS

COV I N GTO N | OX F O R D | MANSFI ELD | PORTERDALE | NEW B ORN

Like much of the state of Georgia, the Newton County home inventory remained low. Sellers in this area experienced less competition when selling their home AREA: 279 SQUARE MILES

which led to higher sales prices in a shorter amount of time. The number of closed listings in the luxury grew by approximately 75% while general real estate only by 18.4%. This could be due to the fact that many signed contracts that were expected to close earlier in the year were forced to be delayed due to COVID-19

POPULATION: 111,744 (2019)

guidelines. The number of pending contracts for luxury properties rose by 400% year-over-year which could have an impact on the first quarter sales number. The Newton County market, as a whole, remained steady throughout the fourth quarter.

54

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-54.8% Change 18.4% Change

SOLD

30% Change

PENDED

-34.8% Change

FOR SALE

75% Change

SOLD

400% Change

PENDED

184

406

15

15

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

561

1

7

NUMBER OF SALES

MONTHS OF INVENTORY

$232K AVERAGE SOLD PRICE

34 AVERAGE DAYS ON MARKET

NUMBER OF SALES

11.6 MONTHS OF INVENTORY

$611K

111

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

55

Paulding County, GA

MARKET TRENDS

DALLAS | HI RAM

The Paulding County general real estate market appeared to remain fairly consistent when compared to the previous year. However, the luxury-specific AREA: 314 SQUARE MILES

market experienced significant growth in terms of homes sold and pending sales. The number of luxury sales increased by over 200% and pending contracts were up 157.1% versus 2019. This could mean that first quarter sales will increase as these pending contracts will soon begin to close, indicating that the Paulding

POPULATION: 168,667 (2019)

56

County luxury market will remain strong.

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-57.4% Change

FOR SALE

-15.4% Change

SOLD

14.6% Change

SOLD

200% Change

PENDED

13.5% Change

PENDED

157.1% Change

245

827

22

20

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

911

0.9

27

2.8

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$640K

30

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$266K AVERAGE SOLD PRICE

23 AVERAGE DAYS ON MARKET

57

Rabun County, GA

MARKET TRENDS

C L AY TO N | DIL LA R D | MOUNTAI N CI TY | TALLULAH FAL L S SKY VALLEY | TI GER

Rabun County felt a surge of sales in the fourth quarter with a 27% increase in general market sales with pending homes rising 20% year-over-year. There AREA: 377 SQUARE MILES

was also a 31% increase in the average sales price of homes in the general marketplace. These increases should carry into the first quarter of 2021.

POPULATION: 16,867 (2019)

58

MA R K E T DATA H OM E S U N D E R $5 0 0 K

M ARK E T DATA H O M ES OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

-50% Change

FOR SALE

FOR SALE

-51% Change 80% Change

SOLD

27% Change

SOLD

PENDED

20% Change

PENDED

200% Change

76

90

53

32

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

107

2.3

36

6.5

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$1.3M

161

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$275K AVERAGE SOLD PRICE

66 AVERAGE DAYS ON MARKET

59

Spalding County, GA

MARKET TRENDS

G R IF F IN | SUNNY SI DE | ORCHARD HI LL

Located south of Atlanta, Spalding County’s overall real estate market experienced a slight decrease in homes sold, finishing out the fourth quarter with a AREA: 200 SQUARE MILES

10.1% loss year-over-year. However, pending sales rose 8.6% versus last year and could contribute to a strong first quarter in terms of homes sold. The luxuryspecific market experienced an increase in both sales and pending contracts, likely due to the low amount of luxury inventory in Spalding County. Luxury sales

POPULATION: 66,703 (2019)

60

were up 225% and pending up 116.7%.

MA R K E T DATA H OM E S U N D E R $5 0 0 K

M ARK E T DATA H O M ES OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-66.5% Change -10.1% Change

SOLD

8.6% Change

PENDED

-41.7% Change

FOR SALE

225% Change

SOLD

116.7% Change

PENDED

119

372

35

25

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

372

1.2

26

5

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$640K

117

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$281K AVERAGE SOLD PRICE

34 AVERAGE DAYS ON MARKET

61

Walton County, GA

MARKET TRENDS

M ON R O E | WA L N UT GR OV E | BETWEEN | GOOD HOPE | J ER S E Y

The fourth quarter proved to be prosperous for the Walton County luxury real estate market as sales rose an estimated 360% year-over-year. Pending AREA: 330 SQUARE MILES

luxury sales were also up over 155.6% versus last year, indicating that sales volume will continue to rise into the new year as these transactions begin to close. Lower inventory means that there is less competition among sellers which results in reduced time on the market and will generate maximum

POPULATION: 94,593 (2019)

62

sales prices.

M A R K E T DATA H OM E S U N D E R $5 0 0 K

M ARKET DATA H O M E S OVE R $ 5 00K

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

C U R R E N T VS . SA M E QT R 1 Y E A R AG O

FOR SALE

-65% Change -10.4% Change

SOLD

4.7% Change

PENDED

-35% Change

FOR SALE

360% Change

SOLD

155.6% Change

PENDED

106

318

28

23

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

NUMBER FOR SALE

NUMBER OF NEW LISTINGS

318

1.2

23

4.6

NUMBER OF SALES

MONTHS OF INVENTORY

NUMBER OF SALES

MONTHS OF INVENTORY

$651K

138

AVERAGE SOLD PRICE

AVERAGE DAYS ON MARKET

$282K AVERAGE SOLD PRICE

28 AVERAGE DAYS ON MARKET

63

Vi s i t O u r S e r v i ce P rov i d e r s

All reports are published January 2021, based on data available at the end of December 2020, except for the today’s stats. All reports presented are based on data supplied by the GAMLS and FMLS. GAMLS and FMLS do not guarantee or are not responsible for its accuracy. Data maintained by the Association or its MLS may not reflect all real estate activities in the market. Information deemed reliable but not guaranteed. ©2021 BHH Affiliates, LLC. An independently operated subsidiary of HomeServices of America, Inc., a Berkshire Hathaway affiliate, and a franchisee of BHH Affiliates, LLC. Berkshire Hathaway HomeServices and the Berkshire Hathaway HomeServices symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway affiliate. Equal Housing Opportunity.® If your property is currently listed with another brokerage, please disregard this notice.

www.BHHSGeorgia.com