BevNET Magazine November/December 2014

Page 18

New Products and Berry Ice varieties. The products have 10 calories per 10 oz. bottle, which is sealed with a re-closable cap. Available in the juice aisle of grocery stores, the products are distributed nationally and have a suggested retail price of $1.99 - $2.49 for a 6-pack. For more information, please call ABC at (412) 828-9020.

Tea POM Wonderful has revamped its iced tea line. The newly named POM Antioxidant Super Teas are filled in 12 oz. sizes of POM’s iconic bottles. The line is now offered in four pomegranate-focused flavors. The company has retained and reformulated its Pomegranate Peach Passion White Tea (dropping fructose and adding sugar) and now features a Pomegranate Honey Green Tea, which has replaced its Pomegranate Lychee Green Tea. Pomegranate Lemonade Tea and Pomegranate Sweet Tea varieties round out the newly positioned line. The beverages contain 120-140 calories and 29-35 grams of sugar per bottle, depending on variety. The drinks feature color-coded caps to differentiate between varieties. Distributed in the produce section of mass and grocery stores nationwide, the teas have a suggested retail price of $1.99. For more information, please call Roll Global at (310) 966-3614. Talking Rain Beverage Company has extended its Sparkling ICE brand of zero-calorie, flavored and carbonated drinks with a new iced tea line. Made with a blend of brewed black tea, green tea and real fruit juice, the beverages are formulated with natural and artificial sweeteners and fortified with vitamins. The teas come in three varieties: raspberry, lemon and peach. The drinks are available nationally and retail for $1.19-1.29 per 17 oz. bottle. For more information, please call Talking Rain at (425) 222-2341.

Enhanced Water Ocean Spray has launched PACt cranberry extract water. The enhanced water is formulated with 80 milligrams of PACs, or proanthocyanidins, per 16 oz. bottle. PACs are natural elements found in cranberries that help cleanse and purify your body by allowing certain harmful bacteria to be flushed away naturally, according to the company. The beverage is also formulated with purified water, natural sweeteners like agave nectar, stevia, monkfruit extract, 18 NOVEMBER/DECEMBER 2014 BEVNET MAGAZINE

natural fruit flavors and sea salt. It contains 10 calories per bottle and comes in four flavors: Cranberry Pomegranate, Cranberry Raspberry, Cranberry Blood Orange and Cranberry Mango-Passion. The products are distributed at grocery stores in California and Nevada and retail for $1.99. For more information, please call Ocean Spray at (508) 946-7185.

Functional Drinks CideRoad LLC has launched its organic switchel beverage in original, blueberry and cherry flavors. Formulated with organic Vermont maple syrup, organic apple cider Vinegar and organic ginger juice, the company uses the tagline “America’s Original Thirst Quencher” to promote the beverage. Packaged in 14 oz. glass bottles, the products are available at select retail outlets in the Northeast for a suggested retail price of $3.49. For more information, please call CideRoad at (973) 543-9003. Trimino is a protein-infused, flavored water that contains seven grams of whey protein and 100 percent of the Recommended Daily Allowance (RDA) of vitamin B complex. It has no sugar, carbohydrates, caffeine or lactose. Each beverage is sweetened with sucralose and contains 28 calories per 16 oz. bottle. The drinks come in four flavors – Peach, Mixed Berry, Strawberry Lemonade, and Coconut Pineapple – and have a suggested retail price of $2.49 to $2.99. The products are available in more than 500 locations in 10 states. For more information, please call Miami Bay Beverage Company at (844) 879-6466. Imagine That is a new health-focused food and beverage company that has introduced a new line of eponymously named cap-activated drinks. Within each cap is a powder processed from whole fruits, vegetables and vegetable juices. The powder retains most nutrients as well as aroma and color from the ingredients and seamlessly blends with water, according to the company. Each beverage provides the nutritional equivalent of a whole day’s worth of vegetables or fruits. Sold in a 12 oz. bottle, Imagine That comes in six varieties: Mixed Berry, Cherry Lemon, Strawberry Banana, Peach Mango, Creamy Orange and Chocolate Cherry. The products have suggested retail price of under $4, and Imagine That will launch distribution in 2015. For more information, please call INDUSTRY Group at (212) 571-2166.


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