certified Arabica beans, the new product is a dairy-free option that contains 20 calories and less than one gram of sugar. Like all High Brew products, the new coffee is produced using a no-heat brewing process with coffee beans steeped for hours. The process extracts higher levels of natural caffeine, and creates a coffee with very little bitterness and a natural source of antioxidants and is low in acidity, according to the company. Packaged in 8 oz. slim cans, High Brew Coffee has a suggested retail price of $2.49-2.69 and is sold at Target, Whole Foods, Sprouts and other retailers. For more information, please call High Brew at (844) 265-3278.
Energy Drinks PepsiCo has introduced two new flavors of Mtn Dew Kickstart: Pineapple Orange Mango and Strawberry Kiwi. The products are made with a blend of Mtn Dew, fruit juice and coconut water, and contain 60 calories per 12 oz. can. The drinks are sold nationally, with retail price varying by market. For more information, please call PepsiCo at (914) 253-2308. BAWLS Acquisition has extended its BAWLS Guarana line of highly caffeinated premium sodas. BAWLS Mandarin Orange is a blend of traditional BAWLS Guarana infused with sweet and creamy citrus notes, according to the company. The beverage is packaged in the brand’s iconic glass 10 oz. bumpy bottle and will soon be available in a 16 oz. can. The 10 oz. bottle retails for $1.99. For more information, please call BAWLS at (888) 731-9708. Monster Beverage Corp. has introduced the newest addition to its Monster Rehab line: Monster Rehab Peach Tea + Energy. It is the sixth flavor variety in the Rehab sub-line. The energy drink is formulated with B vitamins, electrolytes and coconut water and contains 10 calories per 8 oz. serving. The product is packaged in a 15.5 oz. can and is available nationwide. The price of Monster Rehab varies by market. For more information, please call Monster Beverage at (951) 739-6200.
Functional Drinks Kill Cliff has added a new variety to its line of exercise recovery drinks. Berry Legit features a flavor combination of lemonade and
blackberries, and is sweetened with a blend of stevia-erythritol. The beverage contains 20 calories and 25mg of caffeine per 12 oz. can. The product has a suggested retail price of $2.99, and $9.99-10.99 for 4-packs. They can be purchased at Walmart, Kroger, QT, Vitamin Shoppe and RaceTrac stores. For more information, please call Kill Cliff at (855) 552-5433.
Tea Unilever has extended its Lipton Tea brand with a new line of lightly carbonated iced teas. Lipton Sparkling Iced Tea is available in three flavors: lemonade, raspberry and peach. The products are packaged in 12 oz. sleek, “gilver”-colored cans. The teas have a suggested retail price of $1.19 and are distributed nationally through the Pepsi Lipton Tea Partnership, a joint venture between Unilever and PepsiCo. For more information, please call PepsiCo at (914) 253-2408. Nestle Waters North America (NWNA) has extended its Tradewinds tea brand. The company has introduced three new flavor varieties for its Tradewinds Unsweet Tea line: Unsweetened with Lemon, Unsweetened with Peach, and Unsweetened with Raspberry. The products are made with 100 percent natural flavors, zero calories, and no added sugars or sweeteners. Packaged in one-gallon plastic jugs, the teas are sold at select grocery and mass retailers nationwide, including Target and Walmart, and have a suggested retail price of $2.99. NWNA is also is launching a Tradewinds sub-line called Jimmy Buffett’s Island Tea. The new tropical-themed iced teas contain 0-4 percent real juice, depending on variety, are made with no artificial sweeteners, and have 110 calories per 18.5 oz. bottle. The line comes in five flavor varieties: Pineapple Coconut White Tea, Tropical Citrus Green Tea, Peach Mango Black Tea, Strawberry Lime Black Tea, and Paradise Punch Hibiscus Tea. The products have a suggested retail price of $1.39-1.69 and are available nationally in select Publix, Kroger, Stop & Shop, Sunoco, Quik Trip, Walmart, Circle K and 7-Eleven locations. For more information, please call NWNA at (888) 747-7437.
Liquid Water Enhancers The Coca-Cola Co. has extended its Dasani Drops line of liquid water enhancers. Dasani Drops Infusions is a new sub-line that comes in two “spa-inspired” flavors: Strawberry Basil
BEVNET MAGAZINE MARCH 2015
The March 2015 issue of BevNET Magazine.