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+ Tell us about the inspiration behind your latest collection? The footwear collection ‘Conjoined Illusion’ is based on reflection, mirroring, visual illusions and conjoined twins. Every pair of shoes consists of four carbon fiber soles that are connected, conjoined in different ways. The idea of reflection, mirroring and optical illusions can be seen in the design of the uppers respectively in the design of the heels/ platforms. Visual illusions and mirroring are arduously to understand for our brain. Our cognitive faculty gets irritated. If we look at objects from different perspectives they seem to change their shape, but they are still the same. The intention behind the designs is to somehow confuse, or disturb, or grasp the spectator for a long time. With my work I want to challenge the eyes and the mind. The collection ‘Conjoined Illusion’ shows that footwear can be a work of art but nevertheless conveys clearly the grace of a shoe. Footwear is not just about being wearable. It is about the wonderful material leather, all the little steps and details that make a pair of shoe to a wonderful luxury product. My designs are complex, dynamic constructions mixed with the typical aesthetic and grace of a shoe. I adore the traditional way of making footwear and for my products I combine the handcraft work with new and innovative materials such as carbon fiber.

co-curator for the exhibition SHOEting Stars in the Kunsthaus Wien Museum Hundertwasser. + Who in your eyes is the most admired entrepreneur? Coco Chanel + What does fire mean to you? I adore fire, the warmness and calm, but at the same time it scares me. It is very powerful and like everything powerful it can be misused. For some projects I also worked with fire, for example I heated the leather with fire to get a certain structure. + Name a power couple that you admire My parents. + At what point have you felt true success? That is a hard question, maybe because I did not feel it yet. I had some little successes, for example being exhibited with my work or also being a finalist for the International Talent Support 2014, it is also always a successful feeling when I finished a pair of shoes. But I am just at the beginning and I am working enthusiastically for my brand to get to the point of true success.

+ How has social media affected your designing/ brand? In regards to my design, not at all; but it has helped me make my brand known and has helped me network. I have met some very interesting people who have helped me to exhibit my work in a museum. Liza Snook, the owner of the Virtual Shoe Museum contacted me the first time via Facebook and she was the

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Profile for BeExposed

BeExposed: Issue#06 - Fire  

Editor’s Notes: Santa baby, fill my stocking with a Rolex and cheques. It's clear what Marilyn thought of Christmas, but we think it's the...

BeExposed: Issue#06 - Fire  

Editor’s Notes: Santa baby, fill my stocking with a Rolex and cheques. It's clear what Marilyn thought of Christmas, but we think it's the...

Profile for beexposed