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NOVEMBER 2012 © 2012 Estée Lauder Inc.




Double Wear Makeup New shades for every skintone. Non-stop wear. Flawless–even through heat and humidity. Comfortable. Oil-free. Oil-controlling.








On the cover:

Victorinox Swiss Army presents a new fragrance for men, Forest – inspired by the luscious green forests of Switzerland. VICTORINOX SWISS ARMY INTRODUCES


• FGF12057_BeautyFashion_Ad_Forest_FINAL.indd 1



The Beauty Flash Fabulous Isaac Mizrahi At Bloomies


Industry Ear


Bradley Horowitz Sets New Initiatives At AMOREPACIFIC


lorio And Le Gloan Evolve La Prairie’s F Luxury Position In Retail Universe


CEW Women & Men In Beauty


ragrance Aficionados’ Two-Day Spree In F Manhattan


An Interview With Lana Krauter On Beauty At Sears



Notes From Paris - Sarah Colton


South Florida Scene - Kay Renz


Houston Counterpoints - Mary Sit

11/6/12 4:15 PM

35 © 2012 BY BEAUTY FASHION. No reproduction of material contained herein without express permission of the copyright owner. Reproduction by photographic or any method will be treated as willful violation of the copyright laws.

© Clinique Laboratories, LLC

Visibly reduces dark spots equal to a leading prescription ingredient. Just 4 weeks to a more even skin tone. At 12 weeks, a confirmed 58% improvement. Even traces of acne past will be improved. On all skin tones. Here’s our promise. Use Even Better Clinical Dark Spot Corrector twice a day, never forget the sunscreen. And get results you will see. What does a 58% improvement look like? See it now at





28th DreamBall Garners $2.4 Million


On The Avenue


Bernd Beetz Named Champion


“Dream Catchers” Honored At Night Of Stars


Stars Shine At SCF Gala



TPR Holdings Launches Style Stars’ Scents


Glamour For The Glitterati Makeup For Holiday Partygoers


Baring It All


Skin Savers


Victorinox’s Scent Of Nature


Fragrant Accessories Hoffman/Binns Collaborate On Scented Jewelry


Revive And Renew Miracle 10®’s Customized Skincare


Über Skincare


Hydroxatone’s Recipes For Repair


Holiday Gift Sets









EDiTORiAL WHAT A BEGINNING TO NOVEMBER Besides being a week late getting started on the East Coast, and the Presidential election finally being over—yes, it did seem to go on forever—there are some bright signs in the consumer retail recovery. Macy’s continues to post solid gains in their brick-and-mortar and particularly their online business. This all bodes well for consumer confidence and, hopefully, will carry us through the last quarter with a respectable holiday season. However, it is unclear at this point whether Wall Street will play along. No doubt, there is a fair amount of angst over Obama being elected to a second term. We shall see. Sandy, of course, offered her dynamics on an economic front, but more importantly, on a political front as well. There is no doubt that in the last week of the campaign, Sandy was in the forefront, and Obama’s proactive and skillful response to the disaster was all that was needed to blunt whatever momentum Romney had. Be that as it may. In the immortal words of Thomas Jefferson, “I never considered a difference of opinion in politics, in religion, in philosophy, as cause for withdrawing from a friend.” So now it is time to continue the economic recovery and make this holiday season the best ever.

George Ledes President and CEO

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THEBEAUTYBIZ Fabulous Isaac Mizrahi At Bloomies The launch of Isaac Mizrahi’s first fragrance for women was celebrated at an exciting press event at Bloomingdale’s 59th Street on October 18. Bloomingdale’s is the exclusive bricks-and-mortar retailer for the fragrance, Fabulous Isaac Mizrahi, through the holiday season. Mr. Mizrahi declared that Bloomingdale’s was the perfect launching pad for the fragrance because “I’m a New Yorker and was born here. I always remember Bloomingdale’s as being fabulous.” At the PA, he was accompanied by the poodle that appeared in the advertisement for Fabulous Isaac Mizrahi. “Poodles are on a list of things that I love,” he explained as his reason for including the dog in the fragrance’s ad campaign. Mr. Mizrahi will also do a PA at Bloomingdale’s at Century City in mid-November.

Mr. Mizrahi with Bloomingdale’s Michael Gould

The Cloudbreak Group’s Dennis Keogh, Mr. Mizrahi and Bloomingdale’s Howard Kreitzman


AHAVA’s Elana Drell Szyfer and Michele Forrest (r.) with Lord & Taylor’s Barbara ZinnMoore

Isaac Mizrahi with the poodle that appeared in the advertising campaign for Fabulous Isaac Mizrahi.

AHAVA store tour with Elana Drell Szyfer

CEW’s Achiever Awards CEW’s Carlotta Jacobson

Xcel’s Robert D’Loren joins Mr. Mizrahi and Mr. Kreitzman.

The Cloudbreak Group collaborated with Mr. Mizrahi in the development of Fabulous Isaac Mizrahi. Its Senior Vice President Marketing, Dennis Keogh, shared that Bloomingdale’s has been a fabulous partner. “Bloomingdale’s represents the style and sophistication of New York City. They got the power of Isaac right from the beginning of the project.” A gift-with-purchase for Fabulous Isaac Mizrahi is a coin purse. During the holiday season, a hat box featuring the fragrance with Isaac Mizrahi’s signature on the flacon will be offered. Mr. Keogh is looking for the fragrance to rank in the top ten at Bloomingdale’s for the fall/ holiday season. Bloomingdale’s Howard Kreitzman, Vice President and DMM for Cosmetics and Fragrance, declared, “We are absolutely thrilled to be the exclusive retail store for the new Fabulous Isaac Mizrahi. We are grateful that Isaac joined us to celebrate The Cloudbreak Group’s Carmela the launch of his exciting new fragrance. Palladino with Mr. Kreitzman We have great expectations for it.” BF

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EXECUTIVE OFFICE 16 E. 40th Street Suite 700 New York, NY 10016 Telephone: 212-840-8800 Fax: 212-840-7246

BEAUTY FASHION EVENTS CALENDAR SUBJECT (A) Awards (B) Benefit (E) Retail Event (I) Product Intro

(M) (P) (R) (S) (T)

Meeting Press Trip Reception Seminar Trade Show

ADMISSION DETAIL (IO) Invitation Only (TA) Tickets Available * Phone numbers provided are for further information.


The Makeup Show Orlando Orlando FL (T) (TA)


In-Cosmetics Asia BITEC • Bangkok Thailand (T)


Fragrance Foundation Making Scents of Your Future Career Day Baruch College • NYC 9:00 AM (IO) (212) 725-2755


Cosmetic Executive Women Achiever Awards Luncheon Waldorf=Astoria • NYC 11:00 AM (A) (TA) (646) 929-8026


Fashion Group International Spring/Summer 2013 Trend Presentation Time Life Building • NYC (TA) (212) 302-5511 CIBS Members Only Luncheon Harvard Club • NYC 12:00 PM (R)


Fragrance Foundation State of the Industry Luncheon Harvard Club • NYC 11:30 AM Members Only (S) (212) 725-2755


Fashion Institute of Technology Diversity Conference with Keynote Speaker Deloitte’s Tonie Leatherberry FIT • NYC 8:00 AM (M) (TA) (212) 217-4319


FIT Cosmetics & Fragrance Marketing and Management Admissions Open House FIT • NYC 6:00 PM Open to the Public (212) 217-4319

CIBS Holiday Dinner/Dance 7:00 PM (R) (TA)

FEBRUARY 24 - 27

Beauty & Wellness Exchange Ritz-Carlton • Half Moon Bay CA (T) (203) 202-2576

FEBRUARY 25 - 27

Personal Care Products Council Annual Meeting The Breakers • Palm Beach FL (M) (202) 331-1770

MARCH 2 - 3

The Makeup Show LA California Market Center • Los Angeles CA (T) (TA)

MARCH 8 - 11

MARCH 15 - 17


CIBS Monthly Luncheon The Manhattan Club • NYC 12:00 PM (M)

2013 JANUARY 28 - 29

Elements Showcase Skylight West • NYC (T)


PCD (Packaging of Perfumes, Cosmetics & Design) 2013 Espace Champerret • Paris France (T)

Cosmoprof Bologna Bologna Italy (T)


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Beauty International Dusseldorf Germany (T) (312) 781-5185

APRIL 23 - 24

Luxe Pack Shanghai Shanghai Intl Convention Center Shanghai China (T)

MAY 5 - 6

The Makeup Show NYC Metropolitan Pavilion • NYC (T) (TA)

of Pacific Bioscience Laboratories, Inc. © 2012 Pacific Bioscience Laboratories, Inc. Clarisonic is a registered trademark and Mia 2 is a trademark

There are acne cleansing regimens that dermatologists recommend. And there’s the one they actually use.

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Italy Simona Barello Fax: +39-06-59887673

Marc Rosen

France Sarah Colton Fax: 011-331-45885386

UK Lorraine Wilson-Morris

Australia Andrea Ferrari

Brazil Fernanda Bonifacio

Germany Heide Kuhn-Winkler Fax: 011-49-621-400-6065

Spain Julia Rossi


Seattle, WA Mary Elizabeth Cronin tel.: (206) 284-8998

Raleigh, NC Bridgette A. Lacy tel.: (919) 872-4234

Boston, MA Brittany Jasnoff tel.: (617) 262-9700

Colorado Hilary Martin tel.: (303) 499-6244 fax: (303) 499-6245

Chicago, IL Lisa D. Lenoir tel.: (773) 643-0238

Dallas/Fort Worth, TX Normita Joven tel.: (214) 504-6157

Washington, DC Bernadette Lacy tel.: (571) 451-4187

Houston, TX Mary Sit tel./fax: (713) 973-6798

Richmond, VA Emily Kirkpatrick

Los Angeles to La Jolla, CA Lynn D. Ludlam tel.: (760) 295-6999

Atlanta, GA Toni M. Lublin tel.: (404) 874-6998

San Francisco, CA Raphaella Barkley tel.: (775) 849-7724

South Florida Kay Renz

Elizabeth Musmanno


Elizabeth Musmanno helms The Fragrance Foundation as President, focusing on creating new, strategic alliances and exclusive business initiatives for its members. Ms. Musmanno will also continue to oversee the operation of the marketing communications firm, the Musmanno Group.

Perfumania Holdings Inc. has tapped Linda Levy to be Senior Vice President and Chief Marketing Officer overseeing the Perfumania retail stores, Five Star Fragrances’ and Parlux Fragrances’ marketing departments. Ms. Levy was formerly Vice President of Marketing for Cosmetics and Fragrances at Macy’s Inc. She is joined by Holli L. Westby as Senior Vice President of Sales, Diana Espino as Vice President of Marketing and Brand Development and Pat Werblin as Vice President of Advertising, Public Relations and Social Media. William (Bill) Graham has been named President, General Manager of Beiersdorf North America, which includes leadership of both the United States and Canadian business units. In his new role, Mr. Graham will focus on the profitable development of the NIVEA, Eucerin and Aquaphor brands throughout North America. Brad Pitt is the new face of CHANEL Nº5. It is the first time that a man is featured in the advertising campaign for the fragrance, which was launched by Coco Chanel in 1921. “What I see as being the Brad Pitt appeal of this campaign is it goes beyond the abstract of emotion or beauty to evoke what is timeless: a woman’s spirit,” Mr. Pitt declared. Joe Wright directed the advertising campaign.

Cheryl Kramer Kaye

Barbara Zinn-Moore, Group Vice President for Cosmetics and Fragrances at The Bay * Lord & Taylor, joined her Lord & Taylor family and friends to walk along the Manhattan waterfront at South Street Seaport to support the Leukemia and Lymphoma Society (LLS). A secure online donation to LLS can be made by visiting http://pages.lightthenight. org/nyc/Manhattn12/BZinn-Moore. Ms. Zinn-Moore has successfully fought her own battle with LLS. L’Oréal USA’s Senior Vice President Diversity and Inclusion, Angela Guy, has been selected as one of the African-American women executives to be featured in Savoy Magazine’s 2012 Top Influential Women In Corporate Diversity and Inclusion. Angela Guy

Leslie Blodgett, creator of bareMinerals and Executive Chairman of Bare Escentuals, has given $100,000 to the Fashion Institute of Technology (FIT) to establish the Leslie Blodgett Endowed Scholarship, which provides financial assistance to students in the Jay and Patty Baker School Leslie Blodgett o f B u s i n e s s a n d Te c h n o l o g y. Ms. Blodgett is a 1985 graduate of FIT’s Cosmetics and Fragrance Marketing program.

Personal Care Products Council (PCPC) has launched Skin Smart™, a new video series encouraging safe sun practices. The series gives in-depth coverage to the role sunscreens play as part of an overall safe sun routine. Christopher Diienno

George Friedman passed away on October 7 at the age of 77. Mr. Friedman was a Founder of Warner/Lauren Cosmetics with Warner Communications, which launched fragrances named for Designers such as Ralph Lauren, Paloma Picasso and Gloria Vanderbilt. After the company was sold to Cosmair, L’Oréal’s American division in 1984, Mr. Friedman and Robert Ruttenberg formed Gryphon Development, a joint venture with the Limited. NOV EMB E R 2 0 1 2 /

Perfumer Christopher Diienno has joined the creative team at drom’s New York Fragrance Design Studio in Tribeca. Mr. Diienno has over 29 years of experience in fragrance houses including Roure, Quest and Givaudan, where he worked on a broad spectrum of products from personal care to fine fragrances.

The National Safety Council honored Firmenich with the 2012 Robert W. Campbell Award, the highest safety award any organization can achieve globally. The award was presented to Firmenich at the opening session of the National Safety Council’s Congress & Expo. The L’Oréal Foundation and UNESCO announced the five women scientists who will be honored as the 15th 16

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American Media, Inc.’s Chairman, President and CEO, David J. Pecker, has tapped Cheryl Kramer Kaye to be Executive Beauty Director of Women’s Lifestyle and Entertainment Groups. Ms. Kramer Kaye will contribute her beauty and style expertise to Shape and Star magazines.

INDUSTRY EAR L’Oréal-UNESCO For Women in Science Laureates on March 28, 2013 in Paris. The Laureates of the 2013 L’Oréal-UNESCO Awards in Physical Sciences, who will receive $100,000 in recognition of their achievements are: Professor Francisca Nneka Okeke, Professor Pratibha Gai, Professor Reiko Kuroda, Professor Marcia Barbosa and Professor Deborah Jin. E.T. Browne Drug Co., Inc.’s Palmer’s® Cocoa Butter Formula® has joined the World Cocoa Foundation in support of their efforts to provide economic, social and environmental development in cocoa-growing communities.

Carine Roitfeld

Carine Roitfeld has teamed up with Harper’s Bazaar internationally as Global Fashion Director. Ms. Roitfeld will collaborate with Stephen Gan, Creative Director of Harper’s Bazaar U.S. on several stories a year starting with the March 2013 issues of all 26 international editions of Harper’s Bazaar.

Lisa Powers

Personal Care Products Council (PCPC) has promoted Lisa Powers to Senior Vice President for Public Affairs & Communications. Ms. Powers will be responsible for the development and execution of strategic communications and public affairs programs on a wide variety of issues affecting the industry.

Jennifer Levene Bruno has joined Town & Country as Publisher and Chief Revenue Officer, overseeing the magazine’s advertising and marketing initiatives. Firmenich posted sales of CHF 2,636 million for its 2012

fiscal year, ended June 20, 2012. It is an increase of 1.1% in local currencies. The company recorded increases in all geographic regions except Western Europe.

Simon Baker

Simon Baker, Australian Actor and star of the television series The Mentalist, has collaborated with Parfums Givenchy for the launch of its new fragrance for men. The fragrance and the accompanying promotion campaign will be unveiled in spring 2013.

The NPD Group reports that the prestige fragrance industry showed robust sales of $1.6 billion in U.S. department stores year-to-date (January to September 2012) with men’s fragrance sales growing slightly faster than women’s. Jewelry fragrance brands and niche fragrance brands had doubledigit growth in the first nine months of the year. According to The NPD Group’s Karen Grant, Vice President and Senior Global Industry Analyst, “niche and jewelry fragrance brands make up only 9% of the total prestige fragrance market but are creating a new dynamic in the larger fragrance arena” and are outgrowing any other type of prestige fragrance. OPI GelColor has a new consumer advertising campaign centered on the theme of “Endurance,” inspired by the strength and fortitude of female American Olympians and athletes who continue to champion their fields: Gabrielle Douglas, Misty May-Treanor, Danica Patrick and Serena Williams. Women in Flavor & Fragrance Commerce (WFFC) is a sponsor of The Art of Scent, 1889-2012 on view from November 13 through February 24, 2013 at New York City’s Museum of Arts and Design (MAD). It is organized by Chandler Burr, Curator of Olfactory Art at MAD.

MIN’S Monthly Boxscores Source: Media Industry Newsletter <<>> 2012. NOVEMBER 2012

Title Allure


% of Diff.

YTD 2012

YTD 2011

% of Diff.




























Harper’s Bazaar





















Marie Claire





















The Wall Street Journal is becoming more fashion-influenced. During October, Nina Lawrence ended seven years as W Publisher to become Vice President/Global Marketing and Sales, and Kristina O’Neill ended 12 years at Harper’s Bazaar (most recently as Executive Editor) to become Editor of the monthly WSJ. weekend magazine. Steve Cohn, Editor in Chief, Media Industry Newsletter BF NOV EMB ER 2 0 1 2 /


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★ A brighter, healthier and younger looking complexion ★ Less noticeable pores, diminished look of fine lines and wrinkles ★ Minimized appearance of discolorations, dullness, blotchiness, and dryness * Based on a Consumer PerCePtion study of Consumers using miraCle skin transformer and treat and ConCeal.





s the new President and CEO of AMOREPACIFIC Corporation in the Americas, Bradley Horowitz has outlined his vision for highlighting the company’s brand awareness as well as expanding its presence at point-of-sale. AMOREPACIFIC Corporation has sales of $2.9 billion and is the 17th largest beauty company in the world, with 90% of its business coming from Asia. AMOREPACIFIC is one of over 20 brands in the corporation’s portfolio, including Sulwhasoo, LANEIGE and Iope, but Mr. Horowitz declared that AMOREPACIFIC is the “most luxurious and prestigious brand as well as carries the company’s name.” AMOREPACIFIC is a high-tier, premium skincare line, and its focus is on anti-aging and skin rejuvenation. “Through our technology, we have found ways to harness all of the benefits of green tea, which you know as a beverage contains a high percentage of anti-oxidants,” Mr. Horowitz explained. “The anti-oxidant strength is derived from the most potent form of EGCG—making it many times more effective than vitamins C and E—which is extracted and delivered into our cosmetic products. Customers come to us because we have advanced technology and the capacity to deliver on our brand promise.” The company has hundreds of acres of green tea fields off the coast of Korea on Jeju Island. They have a laboratory located in the middle of these green tea fields to research ingredients derived directly from green tea. “The science behind our privately cultivated green tea has produced such great results in our creams, serums and ampoules,” he AMOREPACIFIC’s Bradley Horowitz declared. “There is an expectation for us to bring in newness and innovation,” he said. “One of the most brilliant elements about our line is that we have segmented our products into different collections that enable us to deliver products to specific audiences and retailers. We have the Moisture Bound collection that sells very well at Sephora. The Time Response collection is featured at Bergdorf Goodman, Neiman Marcus and Nordstrom.”

AMOREPACIFIC’s acres of green tea fields on Jeju Island NOV EMB ER 2 0 1 2 /

The Asian research and development center/Mizium is located in Seoul, Korea.

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he cosmetic industry turned out in droves for the 28th annual DreamBall, held at Cipriani 42nd Street on September 27. Organized by the American Cancer Society and the Personal Care Products Council Foundation—and founded by Beauty Fashion’s own John Ledes—this year’s event honored Hearst Magazines’ Michael Clinton and L’Oréal’s Carol Hamilton. A whopping $2.4 million—and growing—was raised for the Look Good Feel Better program, which helps cancer fighters with the appearancerelated side effects of their treatment. Clinton was introduced by the newly-anointed Editor of Cosmopolitan, Joanna Coles, while Hamilton was introduced by L’Oréal Spokesmodel Milla Jovovich and Hearst’s Michael Clinton and Francine Crane with L’Oréal’s Carol Hamiton and Giorgio Armani Beauty’s Tim Quinn Dr. Peter Dottino. Hosted by News Anchor Sade Baderinwa, this year’s DreamBall was the first to honor a Survivor DreamTeam: Giorgio Armani makeup maestro, Tim Quinn, and Francine Crane, Clinton’s Executive Assistant of over 26 years— both of whom shared their poignant battles with the disease. The 2nd annual DreamBall After Dark event followed the dinner ceremony, with a massive turnout of over 280 attendees.

Ms. Hamilton, Actress Milla Jovovich and Mr. Clinton

Firmenich’s Armand de Villoutreys with The Estée Lauder Companies’ William Lauder and Veronique Gabai-Pinsky and Givaudan’s Gilles Andrier

Christian Dior’s Terry Darland, Elizabeth Arden’s Art Spiro, P&G’s Don Loftus with GQ’s Ms. Hamilton, Mr. Clinton and Condé Nast’s Lucille Duran Chris Mitchell

The 2012 Survivor DreamTeam, Ms. Crane and Mr. Quinn

Elysée Scientific Cosmetics’ Linda Marshall, PCPC’s Lezlee Westine and Elizabeth Arden’s Scott Beattie with Melissa Beattie

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28 DreamBall Garners $2.4 Million th




icole Ritchie, Creative Director, TV star and style icon, has launched Nicole, a fragrance, which was developed in collaboration with TPR Holdings LLD. It is Ms. Richie’s entry into the beauty category. Ms. Richie was inspired by childhood memories of the uniquely layered scent her mother wore. “I knew exactly what I wanted to do because my mom would combine different oils and lotions, and the blend of scents became very special to me,” she explained. She worked with Fragrance Resources’ Perfumer Steve DeMercado to create Nicole, a soulful fragrance rich in passion and depth that conjures those special moments that result in a lifetime of memories. Nicole embodies Ms. Riche’s style, spirit and wide breadth of creative talents. “It’s the notion that fashion can be easy, comfortable and offer juxtaposition between casual and luxury,” Ms. Richie noted. “From the bottle design to packaging to the fragrance itself, all of the elements work synergistically to result in a scent that is unique and beautiful, classic yet modern,” Mr. DeMercado shared. “Nicole is a feminine fragrance with a touch of sensuality. It’s the perfect blend of Nicole’s past and present.” Nicole opens with a top note of blackberry and Seville orange. Its middle note of golden amber, Moroccan rose, lily of the valley and papyrus blends to a drydown of cashmere, sandalwood, sugared patchouli and vanilla absolute. Ms. Richie worked closely with luxury design expert Dale Brandon Kan to create a bottle and carton that reflected her personal style and Bohemian flair. There are elements of Art Nouveau and vintage design in the carton that are offset by the Art Deco influences of the faceted flacon. The fragrance comes in a 1.7-oz. Eau de Parfum for $55.00, and 3.4 oz., $69.00. They are joined by 6.7oz. sizes of Sensual Body Lotion and Luxurious Bath & Shower Gel, priced at $35.00 and $28.00 respectively. Nicole is now available at Macy’s, Nordstrom, Dillard’s and other department and specialty stores nationwide, as well as online at Ready-to-wear and bridal Designer Reem Acra has entered the beauty category with her first-ever fragrance, Reem Acra Eau de Parfum. Her eponymous fragrance reflects her appreciation for traditional classics coupled with modern luxury and sophistication.

“When designing, I always strive to make women look and feel beautiful. Perfume is a more intimate, yet subtle, way of achieving that,” Ms. Acra declared. “A fragrance can create a mood, inspire confidence and, in an instant, transform the way a woman looks and feels. It is truly magical.” Firmenich’s Perfumer Pierre Negrin linked Ms. Acra’s early life in Leba- Reem Acra Eau de Parfum complenon with her current pro- ments the luxurious fashion designs of Reem Acra. fessional life creating fashion with elegant fabrics, luxurious draping and ethereal layers. Mr. Negrin sourced a warm note in his palette to recreate a special scent reminiscent of the cedar wood forests in Lebanon. His use of orange blossom and jasmine are two of the Designer’s personal favorites. “The classic note of amber is a nod to Ms. Acra’s heritage,” Mr. Negrin explained. “Much like her designs, Reem Acra Eau de Parfum is warm, sultry, mysterious and rich. It is both classically elegant and uniquely contemporary.” Reem Acra Eau de Parfum opens on a note of orange blossom, pear and bergamot. Its heart of ginger, jasmine, lily of the valley and peony is based on a note of amber, cedar, patchouli and warm musk. The fragrance is presented in a glass flacon designed by Doug Lloyd of Lloyd & Co. Its luminous glass is embellished with Ms. Acra’s insignia, a dove pattern that reflects regal tradition from the East. The bottle is bordered in gold and topped with an architecturally modern cap, while the red detail on the collar is a tribute to royalty. Its carton is decorated with luminous gold coloring and a matching dove pattern. Reem Acra Eau de Parfum comes in a .25-oz. size for $35.00; 1.7 oz., $90.00; and 3 oz., $125.00. The collection also includes 6.8-oz. sizes of Perfumed Body Lotion and Perfumed Bath and Shower Gel, priced respectively at $50.00 and $40.00, as well as Perfumed Body Cream in a 1-oz. size for $75.00. The line is now available at Saks Fifth Avenue and other fine department stores. Nicole is Nicole Richie’s first fragrance and is targeted to every woman and any occasion.

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Season’s Greetings From CHANEL Peter Phillips, Creative Director of CHANEL Makeup, debuts the Holiday 2012 Collection, Éclats Du Soir De CHANEL. The collection’s gold and bronze shade harmonies dust eyes with festive shimmer, while soft beige pinks and deep reds set face, lips and nails aglow. Regard Signé De CHANEL Quadra Eye Shadow is comprised of a deep, dense bronze-gold sheen that complements colors from violet-plum red to smoky taupe to pink. Each powder eyeshadow, embossed with a quilted effect and the CC monogram, is reminiscent of the classic CHANEL jacket button.

a peach shade, Joues Contraste Powder Blush in delicate pink, Rouge Allure Velvet Luminous Matte Lip Colour in deep burgundy and Lèvres Scintillantes Glossimer in three shades. The collection ranges in price from $29.50 to $65.00. The eyes have it with Les Expressions De CHANEL. Les 4 Ombres Quadra Eye Shadow introduces three new shade harmonies. Illusion D’Ombre Long We a r L u m i n o u s Eyeshadow comes in two new hues. Ligne Graphique De CHANEL LiqLes Expressions De CHANEL’s Les 4 Ombres uid Eyeliner IntenQuadra Eye Shadow in a new shade harmony sity-Definition delivers precise lining and definition with extreme shine in three intense shades. Le Volume De CHANEL Mascara in Black achieves instant volume with intense color. The range is priced from $30.00 to $58.00. All of the new CHANEL makeup is now at department and specialty stores and at

Faces For Fabulous Fêtes The heritage of Christian Dior’s love of extravagant parties inspired Dior’s new Grand Bal Holiday Collection. The star of the collection is the Palette Grand Bal Carnet de Maquillage, which was inspired by the dance cards

Eclats Du Soir De CHANEL 2012 Holiday Makeup collection

The face of Eclats Du Soir De CHANEL Holiday 2012 Makeup Collection

The collection also includes Ombre Contraste Duo Eyeshadow Duo in Rosy Beige/ Deep Black, Illusion D’Ombre Long Wear Luminous Eyeshadow in Gold Bronze, Ligne Graphique De CHANEL Liquid Eyeliner Intensity-Definition in Red-Black, Poudre Universelle Libre Natural Finish Loose Powder in

Dior’s Palette Grand Bal Carnet de Maquillage

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GLAMOUR FOR THE GLITTERATI Makeup For Holiday Partygoers



Macy’s Goes Gaga

Macy’s/Herald Square was the fan-filled scene for the launch of Lady Gaga Fame. Lady Gaga greeted all of her devoted fans who had purchased the new Lady Gaga Fame. Grace Beauty’s Louise Caldwell with Lady Gaga

Ron Johnson At FGI SELF’s Laura McEwen, JCPenney’s Ron Johnson, Robin Lewis of The Robin Report and FGI’s Margaret Hayes

Ron Johnson, CEO of JCPenney, spoke to the Fashion Group International (FGI) about his strategies for changing the traditional retail paradigm at the venerable retailer. His in-depth discussion was followed by a Q&A moderated by Robin Lewis of The Robin Report. The program was introduced by Laura McEwen, Vice President & publisher of SELF.

ICMAD Honors Young Designers Young Designer winners: Tara Meyer, Samantha Galvez and Matt Zonona

C.O. Bigelow’s Ian Ginsberg, ICMAD’s Pam Busiek and HATCHBEAUTY’s Ben Bennett

The Independent Cosmetic Manufacturers & Distributors (ICMAD) celebrated the winners of the Young Designers Competition at a gala dinner in New York City’s Twenty Four Fifth. BF NOV EMB ER 2 0 1 2 /


he new Truth or Dare by Madonna Naked is a provocative and sexy scent that reveals Madonna’s sensual inner qualities. Developed by Givaudan’s Perfumer Stephen Nilsen, the juice suggests a sense of richness and flirty femininity. It is a bold combination of creamy woodiness paired with vanilla nuances and sparkling florals. Truth or Dare by Madonna Naked opens on a top note of honeysuckle, peach blossom and neroli. Its middle note of sensual vanilla orchid, cocoa flower and lily of the valley dries down to a base of Texas cedarwood, oud wood accord and Australian sandalwood. The fragrance, presented in a flacon designed by Fabien Baron in collaboration with Madonna, keeps the same silhouette as Madonna’s original fragrance. It exposes the amber-colored juice, which was inspired by Madonna’s favorite rosé champagne and resembles its rich color after being poured into a crystal flute. The glossy white carton features a delicate gold border and is adorned with Truth or Dare by Madonna Naked is introduced by the Truth or Dare by Madonna Coty Prestige. Naked logo. Truth or Dare by Madonna Naked comes in a 50-ml Eau de Parfum for $55.00, and 75 ml, $68.00. They are joined by Body Lotion in a 200-ml size for $28.00. The collection will be available next month at Macy’s. The launch is supported by a provocative black and white print advertising campaign, which captures Madonna in her truest form—confident and bold, exposed to the world. The advertising was created by Baron & Baron and directed by Mr. Baron. It was photographed by Mert Alas and Marcus Piggott in New York City. BF


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on the avenue




n January 2012, Patrick Rasquinet, President and CEO of the La Prairie Group, announced that Lynne Florio was elevated to Global Brand President, overseeing global marketing and positioning of all La Prairie products within the brand’s 82-country distribution. Mr. Rasquinet also named François Le Gloan as La Prairie’s President, Americas and Oceana, responsible for the North and South America, Australia and New Zealand markets, a position he assumed in November 2011.

Beauty Fashion sat down with Ms. Florio and Mr. Le Gloan to learn about their initiatives to maintain the luxury positioning of La Prairie and their plans for continued growth.

regional business development units. They act as a filter for what customers need in those local markets. They can come to us with a platform of concise input and direction that will help us to continue to develop products and programs to support our customers.” Lynne Florio Ms. Florio informed that La Prairie strategizes its busi“When Patrick Rasquinet joined ness not only on a regional basis La Prairie two years ago, he but also by channels of distribuembarked on very big structural tion. “We define those channels changes that would protect the as department stores, perfumerglobal consistency of the brand,” ies, e-commerce, travel retail Ms. Florio explained. “His very and spa. The Americas/Oceana clear vision was to make La Praiand Asia have a predominantly rie one of the world’s leading department store distribution. luxury beauty brands.” EMEA has mostly perfumeries, “A strength of La Prairie is that and chains, and travel retail runs our message has remained the the gamut worldwide.” La Prairie’s regional structure same for the last 35 years,” Ms. Florio affirmed. “We stand for allows the company to customluxury, service, innovation and ize its marketing strategy to each performance. That message and area. “La Prairie was first platform will not change.” launched in the US, so we have a mature channel of retail distriMarketing, Ms. Florio noted, is bution,” she noted. “We gain the first pillar in La Prairie’s glomarket share within this distribubalization. “While some compation by acquiring new customers nies separate trade and brand and expanding within our existmarketing, La Prairie has combined them in a synergistic relaing distribution.” tionship.” The channel of distribution has La Prairie recognized that changed in the EMEA, with a there are regional differences, so tough economy and a changing Lynne Florio the brand has been set up to be retail scene. “We are looking more sensitive to local markets. The company is divided closely at our distribution to find the best retail locations to into three regions–Asia, EMEA (Europe, Middle East and expand our footprint.” Ms. Florio perceives Asia as the biggest area for expanAfrica), the Americas and Oceana (North and South America, Australia and New Zealand). “These regions are sion. “In Asia, there are two opportunities for growth— headed by Vice Presidents of regions and supported by distribution and customers.” (Continued on page 48)

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SKIN SAVERS NIGHT SHIFT StriVectin-AR™ Advanced Retinol Night Treatment fights the signs of aging to give women a good night’s sleep. The new product reduces the appearance of deep-set wrinkles and fine lines, hydrates and deeply nourishes the skin nightly, improves the skin’s firmness to restore its bounce and youthful contour, evens skin tone for increased radiance, refining and smoothing skin texture. The formulation contains a combination of the NIA-114™ molecule and retinol, which are powerful, anti-aging actives. NIA-114™ has the ability to activate retinol’s age-fighting power to work harder, faster and more efficiently without the irritating side effects commonly associated with retinol usage. Other key ingredients are retnyl palmitate, peptides, StriVectin-AR™ Advanced sodium hyaluronate and botanicals. Retinol Night Treatment StriVectin-AR™ Advanced Retinol Night Treatment comes in a 1.7-oz. size works at night to bring and is priced at $109.00. It is available in January at department stores and anti-aging benefits to skin. specialty retailers nationwide and at


KAPLAN MD’s LIP 20 Mask exfoliates flaky skin with botanical enzymes.

KAPLAN MD’s doctor-driven skincare line has been expanded with four new products. The range, created by Dr. Stuart Kaplan, the Beverly Hills-based Dermatologist, consists of patented, medically-proven formulations that have evolved from his research. KAPLAN MD’s new Hydrating Toner is a skin-softening treatment infused with essential oils and certified organic extracts. New Hydrating Milk Cleanser, a sulfatefree formulation, balances and hydrates the skin. New Clinical Skin Therapy, containing pure, medical-grade benzoyl peroxide, refines skin texture, tightens pores and reduces redness and inflammation. New LIP 20 Mask gently exfoliates while it soothes lips and enhances their fullness. The collection ranges in price from $48.00 to $50.00 and is now at Bergdorf Goodman, select Neiman Marcus locations nationwide and at, and

DISAPPEARING ACT The threat of aging, sun damage, pigmentation spots and dullness are addressed with Sarah McNamara Beauty Miracle Skin Transformer’s new Vanish. Its mix of optical diffusers and four anti-oxidants treats trouble spots. The formulation contains stabilized vitamin C, ergothionene, sesame extract, lupine, unilucent and unisooth to create a disappearing act for imperfections. Miracle Skin Transformer is priced at $58.00 and is now at Sephora, Nordstrom and at, and

Miracle Skin Transformer’s Vanish has a silky-smooth texture that becomes virtually one with skin.

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ictorinox, the producer of the iconic Swiss Army Knife and luxury fashion accessories and fragrances, has introduced a new fragrance for men. Victorinox Swiss Army Forest fragrance was inspired by the lush forest with its beauty, strength and contrasted landscape. It is a truly masculine scent for men who stick to their ways despite the challenges they face. Victorinox Swiss Army Forest was developed by Firmenich’s Perfumers Fabrice Pellegrin and Jean-Pierre Bethouart. Their idea of a forest scent combines freshness and warmth, energy and intensity, light and shadow. The juice offers an unconventional masculinity oscillating between a burst of freshness and a woody intensity. The fragrance opens on a top note of lemon, juniper and nutmeg. It blends to a middle note, which is a cocktail of green sensations, including clary sage, viola leaves and cedar. The scent then reveals its vibrant and resinous woody character, which evokes the impressive height of the trees, while the earthy undertones are reminiscent of the moist richness of the forest’s soil. The base note is comprised of cypress, Siberian pine and wood moss. Wild cherry wood sourced from forests in Switzerland and Germany was used for the Victorinox Swiss Army Forest’s flacon. The wood comes from sustainable resources and is subject to the stringent forestry laws and certifications. It is cut into planks and dried in a stove for one to three years. They are then delivered to the Möbelfabrik Muothatal, which uses special lasering and milling

Victorinox Swiss Army Forest is presented in a specially crafted flacon with a wooden cap and base.

The Möbelfabrik Muothatal created the caps and bases for Victorinox Swiss Army Forest. NOV EMB E R 2 0 1 2 /

techniques to produce the cap and base of the Victorinox Swiss Army Forest’s flacon. “We wanted to use [materials] of the best quality in order to get the best results,” noted René Stutz, CEO and President of Victorinox Swiss Army Inc. North America. Victorinox Swiss Army Knife Forest comes in a 3.4-oz. size for $68.00 and comes with a u-fill. It is now at Bloomingdale’s and Lord & Taylor, as well as at BF 27

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Hoffman/Binns Collaborate On Scented Jewelry

Lisa Hoffman Beauty’s Lisa Hoffman Tom Binns Design’s Tom Binns


unique way to experience fragrance has been developed by Lisa Hoffman, founder of Lisa Hoffman Beauty. Ms. Hoffman’s Fragrant Jewelry has now been expanded by her partnership with Tom Binns, Co-Founder and Creative Director of Tom Binns Design. They present the Tom Binns for Lisa Hoffman Fragrance Jewelry collection, which marries fine fragrance with avant-garde aesthetics. The organic forms in the jewelry collection feature five distinct metal finishes. They evoke the liquid flow of the designs engineered to envelop and then slowly release the scents of Lisa Hoffman Beauty’s fragrances. The collection includes necklaces, cuffs and earrings. The modern bouquet of Madagascar orchid provides the aroma for brushed gold jewelry. Tuscan fig’s warm essence is promoted with feminine rose gold. The sparkling, watery notes of French clary sage highlight silvertoned rhodium. A high-gloss gold finish sets off the rich, floral scent of Tunisian neroli. Deep bronze complements the woody scent of Japanese agarwood.

Open pendant containing Madagascar orchid fragrance beads

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The necklace features a curvaceous pendant strung onto a matching 30-inch, 2mm snake chain with a simple, S-hook clasp. The pendant is unlatched to reveal the infused fragrance beads. The chic, 2-inch-wide cuff brace- Closed rose gold earrings holding let has a rounded locket Lisa Hoffman Beauty’s Tuscan perforated with vents. Fig fragrance beads When the locket’s pressurized hinge is snapped open, it reveals the infused fragrance beads. Earrings have amorphous-shaped lockets with classic post backs. The back of the .89-inch earrings can be unlatched to receive infused fragrance beads. Th e s t a t e ment-making Tom Binns for Lisa Hoffman Fragrance Jewelry collection is priced at Lisa Hoffman Beauty’s Tuscan Fig fragrance beads $ 2 5 0 . 0 0 f o r necklaces that launched last month; $300.00 for cuffs to launch this month and $200.00 for earrings to launch in January 2013. They are available at BF The cuff bracelet group


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Customized Skincare D

r. Frank Lista, M.D., F.R.C.S.C., Plastic Surgeon and Founder/Medial Director of The Plastic Surgery Clinic in Toronto, Canada, has developed Miracle 10®, a line of skincare products with highly effective laboratory-tested ingredients that bring skin to a new level of beauty, clarity and radiance. The Miracle 10 range was created at The Plastic Surgery Clinic to actively combat its patients’ aging skin, fine lines, dullness, hyperpigmentation and acne. Miracle 10 is designed to target the individual needs of each woman’s skin. “Our philosophy at Miracle 10 is that the skin needs to be healthy to be beautiful,” Dr. Lista affirmed. “Just like any other vital organ, the skin needs to be challenged in a gentle, safe and controlled manner. By encouraging cellular turnover and stimulating the synthesis of key building blocks of skin structure, such as collagen, elastin and fibronectin, Miracle 10 delivers beautiful, healthy Dr. Frank Lista skin. You will see the results within 10 hours, 10 days and 10 weeks,” he said. “Based on Dr. Lista’s extensive research and on feedback from his patients, we worked together to develop Miracle 10 Skincare, a highly effective cosmeceutical collection,” explained Ann Marie MacDonald, President of Miracle 10. “We believe every woman should have beautiful, extraordinary skin, and Miracle 10 delivers this. We have developed a loyal following in Canada and believe we can continue to bring the Miracle 10 transformation to women throughout North America.” Miracle 10’s concept is based on tailoring the treatment to match each unique skin type. Each treatment consists of five steps—cleanse, exfoliate, activate, moisturize and treat. The 17 products in the complexion range offer treatments either for normal/maturing skin, acne-prone/oily skin or delicate/dry skin. Normal/maturing skin is characterized by the appearance of fine lines, wrinkles, sun spots, dull skin and hyperpigmentation caused by exposure to the sun’s UVA/UVB rays, pollutants and normal aging. Acne-prone/oily skin is defined by the presence of large pores, blackheads, whiteheads, frequent breakouts and Miracle 10’s Ann Marie MacDonald shininess. Delicate/dry skin generally has a lighter skin tone which is more sensitive and reactive to burns from sun exposure, chemicals, fragrances, dyes and rough fabrics. It is also more prone to skin conditions such as eczema, psoriasis and rosacea. The first step in Miracle 10’s routine is performed by either Cleanser I, a gentle, hydrating wash, or Cleanser II, a deep, exfoliating wash. Both pH-correct Cleansers I and II come in a 4.1-oz. size and are priced at $36.00 and $39.00 respectively. Miracle 10 includes three products to activate The Miracle 10 skincare range the skin. AHA Gel I exfoliates to rid the skin of impurities. AHA Cream combines lactic acid and vitamin E to retexture the skin without irritation. Super C contains pure vitamin C to act as a free-radical-reducing agent that retextures, lightens and reduces skin damage, as well as providing some UVA/UVB protection. Each is available in a 1.7-oz. size; AHA Gel I is $59.00, AHA Cream, $64.00 and Super C, $92.00. (Continued on page 51) NOV EMB ER 2 0 1 2 /


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Former Coty chief Bernd Beetz was welcomed into the Circle of Champions—an annual tribute by The Fragrance Foundation—with a heartfelt and hilarious toast by friends and colleagues on Thursday, October 11.

Elizabeth Musmanno, Bernd Beetz, Don Loftus and Jill Belasco

Coty’s Catherine Walsh and Steve Mormoris

Mr. Beetz with Vera Wang’s Mario Grauso and Vera Wang

Bath & Body Works’ Tom Knotek, Monica Rowe and Camille McDonald

Jodi Fries of Macy’s with Aramis and Designer Condé Nast’s Ali Hersh Pace alongside Fragrances’ Shelley Levendos, Carol Russo Givaudan’s Rose Eckert and Cos Policastro and Adriana Ricci and Coty’s Lori Singer

Coty’s David Russell and George Cleary

Elizabeth Arden’s Art Spiro, Ms. Musmanno and Robertet’s Pierre Wulff

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ZIRH’s new Platinum Collection raises the bar on men’s skincare. This luxurious skincare range, for all skin types, features seven ultra-luxe, technologically advanced skincare products to target men’s specific anti-aging concerns. A combination of cosmeceuticals with pampering textures achieves the ultimate skincare efficacy. Deep Wrinkle Concentrate is a physician-grade, lightweight gel treatment designed for mature, damaged skin. A blend of peptide technology, watermelon extract and algae extract targets deep lines around the eyes, forehead and lips, as well as the vertical lines between the lips and nose. The age-repair formula fights the clock by tightening skin and diminishing the overall appearance of wrinkles to maintain a youthful appearance. It is priced at $145.00 for a 30-ml size. Environmental Response Cream is a highly concentrated, anti-oxidant protection that shields skin from the visible signs of aging. The formulation speeds up skin cell regeneration and fights the signs of aging with long-lasting moisture retention, as well as combats age spots and skin discoloration to produce younger, clearer skin. This product contains melanin inhibitors to help prevent the formation of age spots. Multi-vitamin liposome complex gives skin anti-oxidant protection. A natural moisturizing factor reduces the appearance of The ZIRH Platinum Collection reaches a new level in men’s skincare. wrinkles. Environmental Response Cream comes in a 50-ml size for $125.00. Night Time Renewing Serum works while men sleep to build collagen to plump up the skin, reduce the appearance of wrinkles and replenish anti-oxidants to fend off future skin damage. The product contains bio-active elements to bring oxygen to the skin, next-generation peptides to mimic a Botox-like effect and caffeine to accelerate circulation, which reduces puffiness. Night Time Renewing Serum comes in a 50-ml size and is priced at $125.00. Going beyond an after-shave treatment, Resurface and Remedy Post Shave Healing Balm cools and conditions the skin. The formulation contains Linum Alpinum extract to reduce skin irritation and licorice extract to stimulate cell regeneration. It achieves instant skincare benefits from retexturizing the skin, relieving inflammation, unclogging pores and reducing skin redness. Resurface and Remedy Post Shave Healing Balm is priced at $65.00 for a 50-ml size. Tired eyes are revitalized with Under Eye Complex. This potent formula contains eye peptides and caffeine extract to diminish puffiness, and matrikine complex to target dark circles. It energizes the area around the eyes, reduces all-over puffiness, diminishes dark circles, restoring firmness and elasticity. Available in a 15-ml size, it is $75.00. A lightweight, silky Retexturizing Facial Lotion energizes the look of skin. The formula is a blend of sodium hyaluronate to lock moisture below the skin’s surface, and microalgae, a bioactive element, to tighten the skin. It smoothes out fine lines and wrinkles, boosts collagen production and improves hydration for tighter and more radiant skin. Retexturizing Facial Lotion comes in a 50-ml size for $125.00. Skin is toned, hydrated and made to feel comfortable all day with Ultra Hydrating Moisturizer. A blend of barley extract and tomato extract helps to retain moisture and improve hydration. Multi-vitamin liposome complex provides anti-oxidant protection. A time-release cell energizer firms and tones the skin. The super-moisturizing cream protects against free radicals and environmental toxins within the skin’s surface for a healthy-looking complexion. Ultra Hydrating Moisturizer comes in a 50-ml size for $125.00. The ZIRH Platinum Collection is available at all Bloomingdale’s stores, Dillard’s stores nationwide and at BF NOV EMB ER 2 0 1 2 /


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ashion and beauty superstars joined with celebrities from the worlds of entertainment and retailing to honor this year’s recipients of The Fashion Group International (FGI)’s Night of Stars Awards. The gala was held at New York City’s Cipriani 55 Wall Street, where FGI’s President, Margaret Hayes, greeted guests and praised all of those receiving awards as “Dream Catchers, who have made a significant impact on design and culture.”

M·A·C’s James Gager, Carolina Herrera and The Estée Lauder Companies’ John Demsey

Hosted by Simon Doonan, the event honored Carolina Herrera as Superstar. Among other honorees receiving awards were M·A·C’s Senior Vice President and Creative Director, James Gager, for Beauty; Karen Katz, President and CEO of The Neiman Marcus Group, for Corporate Leadership; Fashion Designers Haider Ackermann, Derek Lam and Gareth Pugh. The lead sponsor for FGI’s Night of Stars was Lord & Taylor. Participating sponsors were Arcade Marketing, Givaudan, bebe, InStyle and Movado.

Arcade’s Diane Crecca with Givaudan’s Geraldine Nicolai and Cathy Torelli

P&G Prestige’s Kim Yates, Dennis Curran, Don Loftus and Betsy Bluestone NOV EMB ER 2 0 1 2 /

Lord & Taylor’s Barbara Zinn-Moore with CHANEL’s Joyce Green

Acade’s Eric Dalbo and Rich Nightingale (r.) with Coty’s Giovanni Boiano and Symrise’s Rhona Stokols


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IFF’s Lorenzo Cavallaro with The Estée Lauder Companies’ Karen Khoury

Mark Consuelos and Carolina Herrera’s Patricia Lansing

Marie Claire’s Ying Chu, The Estée Lauder Companies’ Bari Seiden and Vogue’s Sarah Brown

Condé Nast’s Steven Newhouse and Fairchild’s Gina Sanders

Givaudan’s Kate Greene with Vasken Salon’s Vasken Demirjian and Katya Demirjian

Elizabeth Arden’s Art Spiro with The Fragrance Foundation’s Elizabeth Musmanno

Marie Claire’s Nancy Berger Cardone and Anne Fulenwider

LVMH Fragrance Brands’ Nicholas Munafo and Doreen Hatcher

Renée Zellweger with Mr. Consuelos

LVMH Fragrance Brands’ Jessica Barlow, W’s Jane Larkworthy and Clarins’ Tanya Pushkine

Derek Lam and Scent Marketing Institute’s Caroline Pieper-Vogt with Jan-Hendrik Schlottmann

Arcade’s Marine Ravera and Larry Berman with IFF’s Anahita Mekanik

Givandan’s Yara Karmiloff with L’Oréal’s Ginny Wright

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Hydroxatone’s Celtrixa® Intensive Stretch Mark Lotion is Hydroxatone’s corrective action against stretch marks.

A highly targeted treatment for stretch marks is Hydroxatone’s new Celtrixa® Intensive Stretch Mark Lotion. This product is formulated to reduce the appearance of depth, color and length of stretch marks, while helping to prevent new ones. The formulation contains Vanistryl® to help prevent and reduce the look of stretch marks. Matrixyl®3000 helps restore the appearance of smooth skin and promote natural levels of collagen. Marine Filling Spheres™, dehydrated marine collagen microspheres, penetrate the skin’s surface and swell with the body’s own natural moisture to fill up and help smooth the look of the stretch marks. A milk peptide complex visibly improves the skin’s firmness, density, strength, smoothness and resiliency, as well as promotes the production of collagen, hyaluronic acid and fibronectin. Improvement was seen after two weeks of use, and dramatic results after 8-12 weeks. 100% of women noticed stretch marks appeared softer, 93% reported a visible diminishment in color and 100% noticed improvement in the appearance of the deepest and darkest stretch marks. Hydroxatone’s Celtrixa® Intensive Stretch Mark Lotion comes in a 3-oz. size for $80.00 and is available at

SLEEPING BEAUTY Hydroxatone introduces Intensive Overnight Repair, an anti-aging treatment that helps optimize the skin’s natural nighttime repair process. Its hydrating formula stimulates cell turnover and renewal, while enhancing new collagen production. It was found that in two weeks, this multi-action treatment improved the skin’s strength, resiliency and volume, helped even skin tone and diminished the look of fine lines and wrinkles. Intensive Overnight Repair contains Chronogen ™, a highly specialized tetrapeptide, to enhance the body’s natural nighttime repair processes. Glucosamine HCL, algae extract and saccharomyces cerevisiae extract gently exfoliate, which helps speed up the skin’s cell turnover process to visibly improve firmness and texture. Hydroxatone Triple Hyaluronic Technology boosts and helps synthesize new hyaluronic acid to plump skin from within and increase moisture. Hydroxatone 10 Complex helps to smooth wrinkles, improve skin tone, restore elasticity and facilitate collagen synthesis to reduce the appearance of expression lines. Milk Peptide Complex—MPC ™ dramatically reduces the appearance and depth of wrinkles. Hydroxatone Intensive Overnight Repair comes in a 1-oz. size for $60.00 and is at ULTA,, HSN and

Hydroxatone’s Overnight Repair works the night shift to optimize the skin’s natural nighttime repair process.

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HYDROXATONE’S Recipes For Repair

hosted “Women & Men in Beauty Series: Beauty Retail Evolution—Connecting with Today’s Consumers” at the Harmonie Club on October 25th. The speakers were Shannon Curtin, Divisional VP & GMM, Beauty and Personal Care for Walgreens, Chance Wales, Director, Category Leader–U.S. Health & Beauty at and Karen Grant, Vice President and Global Beauty Industry Analyst–The NPD Group. Several beauty retail trends were cited: There is a slight resurgence in the prestige category, 8% growth in the first half of 2012; the mass category has seen growth as well, but at a slower rate. NPD’s CEW’s Carlotta Jacobson, Walgreens’ Shannon Curtin, NPD Group’s Karen Grant recognized the nail sector as the fastest Karen Grant and’s Chance Wales growing category, also noting strong growth for artistry makeup brands like Urban Decay and Nars as well as natural/clinical skincare brands such as Origins and Kiehl’s. Karen predicts that fragrance will be the big winner at holiday and, with 50% of fragrance sales occurring during this time, the fourth quarter is critical Today’s prestige shopper is more engaged in the prestige category across all channels and brand/consumer relationships are becoming increasingly important. According to Shannon Curtin, Walgreens has seen its largest growth in categories where there is education by beauty advisors, either in-store or on-line.’s Chance Wales notes that 74% of their customers purchase beauty products. One of’s goals is to provide the sophisticated consumer an outlet to locate the more difficult-to-find brands and products.

Coty’s Matt Lucas and Derek Bowen (2nd r.) with Grace Beauty’s Jennifer Hannum and Louise Caldwell

Walgreens’ Kelly Linstroth, ScrollMotion’s Paul Morris and Duane Reade’s Sharon Matthew

Duane Reade’s Marcia Gaynor (c.) with Coty’s Dimitri Foutres and David Russell

PZ Cussons’ Maggie Ciafardini and Eleanor Assa

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CEW Women & Men In Beauty CEW


and fits any handbag. Purse spray (20 ml with two 20-ml refills) $87.00 Refills (three 20-ml refills) $82.00 On-counter Holiday 2012 at

holds the solid scent, which is a blend of rose notes. Available for $65.00 at a selection of Chloé retailers. Bottega Veneta Eau de Parfum Deluxe Collection

H liday Gift Sets

ELIZABETH ARDEN Fantasy Britney Spears™

Fracas Holiday Coffret is comprised of a 3.4-oz. Eau de Parfum and 6.5-oz. Silkening Body Lotion. Available at Neiman Marcus, Saks Fifth Avenue and Nordstrom for $135.00 DIOR J’adore Eau de Parfum Purse Spray This compact purse spray in navy-and-gold packaging with Dior cannagestyle detailing slips into a handbag or evening clutch. 20 ml with two 20-ml refills, $87.00. Refills (three 20-ml refills) $82.00 On-counter Holiday 2012 at Miss Dior Eau de Parfum Purse Spray The sleek spray features iconic Dior cannage-style detailing

The 4-piece gift set contains 1.7-oz. sizes of Eau de Parfum, Body Soufflé, Shower Gel and Bubble Bath. It retails for $38.00 and is available at Kohl’s stores nationwide and at

Refillable Eau de Parfum with poire atomizer in 1.7 oz. for $110.00 Refill in 3.4 oz. for $135.00

Curious Britney Spears

Solid Perfume Compact for $165.00 Solid Perfume Refill for $75.00 The 2-piece gift set is comprised of a 1.7-oz. Eau de Parfum and 3.3-oz. Body Soufflé. It retails for $26.00 and is available at Kohl’s stores nationwide and at COTY PRESTIGE Chloé Solid Perfume Necklace Bianca A long necklace composed of a delicate chain and a pinkish enameled locket with the signature Chloé logo

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Candle for $65.00 Available at Bottega Veneta retailers nationwide.







niffapalooza’s Karen Dubin, Founder and Director, and Karen Adams, Executive Operations Manager, gathered their faithful fragrance followers from the US and abroad for a fall weekend odyssey to Manhattan’s scent hotspots. Saturday was devoted to visits at chic uptown retailers, including Bergdorf Goodman, Henri Bendel, Krigler Perfumery at The Plaza and Bond No. 9.

CHANEL’s Mireille Basille and Anuja Shair at the Bergdorf Goodman breakfast

Houbigant’s Richard Green presented the new Orangers en Fleurs at the Bergdorf Goodman breakfast.

NEST’s Laura Slatkin with Bergdorf Goodman’s Maddi Marlowe

A Dozen Roses’ Lynne Welsh Emmolo with her fragrance, A Dozen Roses

Coty Prestige’s Nick Truhan holds Dot by Marc Jacobs.

Ms. Marlowe’s gift basket of fragrances, valued at about $3,000, was raffled off in the Bergdorf Goodman Fragrance Department.

Tom Ford Beauty’s Mei Lau Cheung showcases Beauty Fashion’s October cover featuring Tom Ford Noir.

Atelier Cologne’s Sylvie Ganter with Robertet’s Jerome Épinette

Bergdorf Goodman’s Atique Majrouh with Joseph Garces of Robert Piguet Parfums at the brand’s new space in the Fragrance Department NOV EMB ER 2 0 1 2 /


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(Continued on page 54)





STARS SHINE AT SCF GALA Shiseido’s Jadzia Tirsch, Heidi Manheimer and Tomoko Yamagishi-Dressler (r.) with Self’s Elaine D’Farley

Brooke Shields with Dr. Perry Robins and Dr. Marcia Robbins-Wilf

Katie Lee Joel, Self’s Lucy Danziger and Dylan Lauren

Brooke Shields, True Blood star Nelsan Ellis, Katie Lee Joel, past and present castmates from the The Real Housewives of New York City and more turned up to fête The Skin Cancer Foundation’s annual gala on October 9 at The Plaza hotel. Hosted by Good Morning America Weather Anchor Sam Champion and Extra’s Jerry Penacoli, the gala honored PGA Tour’s Allison Keller, Genentech’s Rick Fair and Self Editor-in-Chief Lucy Danziger. Guests were also treated to a performance by upcoming Singer-Songwriter Peter Cincotti. Founded in 1979 and helmed by its President, Dr. Perry Robins, The Skin Cancer Foundation is the only international organization devoted to combating the world’s most common form of cancer. Proceeds from the gala, Dr. Robins noted, benefit some of its most important initiatives, including its widely-viewed Web site, its anti-tanning youth education programs and its over 16,245 free skin-cancer screenings offered on a Road to Healthy Skin Tour across the country.

Marie Claire’s Erin Flaherty with StriVectin’s Jill Scalamandre and CEW’s Carlotta Jacobson

True Blood’s Nelsan Ellis

Dr. Robbins-Wilf and Dr. Perry Robins with GMA’s Sam Champion and Fern Epstein

Lord & Taylor’s Barbara Zinn Moore, Self’s Elaine D’Farley and Clinique’s CeCe Coffin

The Real Housewives of New York City’s Reid and Aviva Drescher with Alex McCord and Simon van Kempen

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Extra’s Jerry Penacoli




Nordstrom Reveals Beauty Makeover Hello gorgeous! Nordstrom Boca Raton recently revealed their glamorous new Cosmetics Department. The makeover features beautiful, bright light fixtures, spacious walking areas and a plethora of the best beauty brands displayed in a user-friendly fashion. To celebrate the department’s glamorous new look, the store hosted a Beauty on Location event, where each brand showcased the newest products with makeovers, demonstrations and special appearances. Bobbi Brown Cosmetics’ Global Artist, Rogelio Reyna, was also here with his team talking about the newest products Bobbi Brown is launching.

Wide shot of the new Cosmetics Department at Nordstrom Boca Raton

“The customers are raving,” said Christopher Coles, Nordstrom’s Cosmetics Manager. “The makeover took us about two months to complete, and we are so thrilled with the design. It’s modern, fresh, friendly, very open, and it was designed to meet all ADA (Americans with Disabilities Act) requirements.” As we walked through the department, you could see the incredible attention to detail that went into creating each counter. The layouts are visually stunning and the accessibility makes shopping fun and inviting. Mr. Coles made special note of the incredible emphasis placed on the skincare section and the artistry brands, which include Stila, Kevyn Aucoin, Vincent Longo and Winks Lashes by Georgie Beauty. “Boca women want the next big thing,” he said. “The women are very smart, they ask a lot of questions, and they want exclusives. Skincare is very Rogelio Reyna, Bobbi Brown Cosmetics’ important to them, Global Makeup Artist, and Christopher so we made sure to Coles, Nordstrom’s Cosmetics Manager NOV EMB ER 2 0 1 2 /

provide a lot of depth in that area. In addition, women here like to try m a ny d i f f e r e n t lines. They want to experiment. They are very savvy. And they are also great makeup artists themselves.” Th a t d ay t h e Rogelio does the makeup of Kimberly Oliver. store was overflowing with innumerable Boca women, plus ladies who drove all the way from Miami and Palm Beach to see the new department and to partake in the shopping bonuses, including snatching up a jazzy red tote bag with a purchase of $125 or more. Many tote-holding gals were lined up by the Bobbi Brown Cosmetics counter to get their chance for a makeover with Mr. Reyna and his team. The Global Makeup Artist had lots of tips to share and was enthusiastically chatting about Bobbi Brown’s latest book, Pretty Powerful.

Makeup artistry brands

“I love the book,” said Mr. Reyna. “It’s very inspirational. In it, celebrities, athletes and real women share what beauty means to them.” The book also offers Bobbi’s incredibly smart tips for celebrating your own individuality. “For this season, Bobbi is focusing on the basics,” he continued. “Today, I am showing the women here how to select the right natural colors for them. The earth tones, the pinks, the roses, the suedes. And how to mix and match to create what you like.” Foundation is also a big issue in Florida. Beauty melt-


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by Kay Renz



It was quite a scene at Macy’s/Memorial City—a beauty bonanza that lasted three days.

Beauty Consultant Thao Nguyen touches up with CHANEL’s newest lipstick, Rouge Allure, a highintensity lipstick that comes in 16 shades.

On a recent fall weekend, beauty specialists gave complimentary makeovers, free samples and lots of tips and tricks on how to look fabulous following this fall’s trends. At CHANEL, the new Rouge Allure lipstick, imprinted with the signature CHANEL on the tube, offered women 16 intense shades from Passion to Pirate to Incandéscente. The retro-glam lipsticks retail for $34.00. Lancôme was buzzing with its latest fragrance, La Vie Est Belle, graced by Julia Roberts’s magnetic smile. The top note floated with sparkling irises, patchouli strengthened the heart note, and a sweet gourmand blend permeated the base note. The shape of the bottle is a nod to history, featuring a crystal “smile” designed in 1949 by Georges Delhomme, Amy Koch, Lancôme Beauty Lancôme’s Artistic Director. Consultant, shows off La Vie Est If you look at the bottle, Belle, a sparkling new fragrance housed in a bottle with a crystal you’ll see a “smile” or curve “smile.” in the glass. Beauty Consultants gave out dozens of samples. “A lot of women have heard of La Vie Est Belle and have seen it. Now they want to try it,” said Amy Koch, Beauty Consultant. A 2.5-oz. bottle of the Eau de Parfum sells for $95.00, and the 1-oz. size is priced at $55.00. At Clinique, Margaret Busiek, an Accredited Consultant wearing the line’s trademark white coat, was busy helping Judy Shin find the proper skincare regime. “I’m having issues with my skin. She’s great,” said Ms. Shin of her Consultant. “She explains step-by-step how to use the products.” NOV EMB ER 2 0 1 2 /

Margaret Busiek, Clinique’s Accredited Consultant, helps a customer find the right skincare products.

Clinique was also promoting two new products that work well as a team: Even Better Eyes Dark Circle Corrector and Even Better Clinical Dark Spot Corrector. The former lightens the appearance of the entire eye area, making dark circles appear 30 percent lighter in 12 weeks, according to the company. It retails for $39.50 for .34 oz. Even Better Clinical Dark Spot Corrector reportedly reduces dark spots by 58 percent within three months. It comes in 1-oz. and 1.7-oz. sizes retailing for $49.50 and $76.00, respectively.

Shiseido’s Red Carpet Beauty Consultant team (left to right): Jennifer Ochoa, Shireen Tengra, Counter Manager Sara Peyrani, Maribel Correa, Nora Alcala, and Renata Kotyzolva

Shiseido staged its “Picture Perfect Event” on a red carpet. Women sat in director’s chairs lined up on a long red runner, and experts applied makeup. Once the women were flawlessly made up, they had their picture taken by a professional photographer and received a complimentary 4”x 6” photo immediately. Shiseido Consultants also promoted its premiere skincare products including Future Solution LX. This latest advance uses an ingredient called Skingenecel 1P to counteract aging and suppress Serpin B3, a factor found in damaged or stressed skin. Other ingredients are culled from nature, including extracts from green tea, yeast, star


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by Mary Sit


by Sarah Colton

Les Rives de la Beauté—Paris Design Week—4th Edition During the week of September 19-23 Parisians were witness to an unusual jolt of creative energy zigzagging between the Left and Right Banks. Loosely defined as an exploration of the cultural intersection of perfumery and other artistic expressions, “Les Rives de la Beauté” (“The River Banks of Beauty”) is sometimes referred to as “Paris Design Week.” Whatever you call it, now in its 4th Edition, “Les Rives de la Beauté” has become nothing less than an edgy, week-long happening. Brain-child of Wouter Wiels, and so unique as to be unclassifiable, this year’s “Les Rives de la Beauté” paired perfumery in an ingenuous series of events with other artistic expressions, such as furniture design, cooking, cinematography, massage, photography and a “Cha-Zen” tea ceremony, to name but a few. Thoughtful combinations of small and large players, famous and nonfamous, creative and commercial, added yeastiness to these mixes, so by week’s end, “Les Rives” had far exceeded the sum of its parts. At the culminating event, a conference and round table discussion led by Chandler Burr at the IFM (L’Institut Français de la Mode), passions ran high while dialogue and argument were intense among participants—beauty professionals and members of the general public. The Paris beauty world will never be the same. To be continued…. Alice Etcaetera, the ingenue Designer, and Françoise Caron, the experienced, awardwinning Perfumer (Symrise): two women with a caring and curious eye on each other’s work, and wanting to share their creative sensitivity. Alice imagined a series of three perfume bottles to create different beauty rituals. Françoise responded to this form study with a sensual and powdery fragrance. In the context of the “Les Rives de la Beauté,” Alice, Françoise and Symrise brought the project to fruition. (Photo taken at Alice’s atelier. Lamps are Alice’s creations as well.)

Some 200 or so of David Froissard’s closest friends, clients and admirers converged on The Différent Latitudes atelier tucked in a cul de sac in Paris’s hip 11th arrondissement for a rocking, high-energy party to

Wouter Wiels, Phillippe di Meo and Alain Cirelli are shown arguing a point.

celebrate “Les Rives de la Beauté.” The maverick and eclectic Froissard and his company Différentes Latitudes represent names such as Ben Gorham, Romano Ricci, Carlos Huber, Phillippe Di Meo, Marc-Antoine Corticchiato and Miller Harris. Mouth-watering aromas and steaming pots greeted participants at the event held at “Le Purgatoire” on rue de Paradis, in Paris’s 10th arrondissement. Ahhh, the art of deception! Some pots, full of real broths of consommé,

Thomas Fontaine, House Perfumer for Jean Patou, invited “Les Rives de la Beauté” participants behind the scenes at the atelier of the Jean Patou Paris boutique on the fashionable rue Castiglione. On the program: a historic retrospective of Patou creations, and a demonstration of “baudruchage,” in which a delicate seal, the baudruche, is placed around the neck of a perfume bottle’s stopper, held in place with thread and secured with a wax stamp.

Mr. Froissard chats with Frédéric Walter (Givaudan), and Jacques Huclier, Imaginary Liquids Perfumer (Givaudan). NOV EMB ER 2 0 1 2 /

court-bouillon and pot-au-feu, were the work of Master Chef Alain Cirelli, and ready for tasting. Others, while exuding vapors of similar and tantalizing fragrances, were food only for the imagination, and the creations of Senior Perfumers Shyamala Maisondieu and Nathalie Gracia-Cetto (Givaudan). The whole intriguing concoction was cooked up by Designer Phillippe di Meo for “Les Rives de la Beauté.” 41

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Rives de la Beauté, a conference and round-table discussion on perfume: “Quite an Art.” Located on the quai d’Austerlitz, the IFM is a center for training, research and expertise in the creative industries of fashion, luxury, design, beauty and cosmetics.

Société Française des Parfumeurs (French Perfumers Society, or SFP)

François Hénin greets Chandler Burr as he arrives at Jovoy.

Marc-Antoine Corticchiato, Perfumer and owner of Parfums d’Empire, talking with Fabrice Leseigneur, Photographer

Left to Right: Norbert Bijaoui, Perfumer and Honorary President of SFP; Sylvie Delacourte, Perfumer Guerlain; Carole Aymé, Director of Training at Guerlain; and Patrick St. Yves, President SFP.

Staircase behind the IFM’s green façade on the quai d’Austerlitz

Mr. Wiels, Denyse Beaulieu, Luca Marchetti and Mr. Burr at IFM

Emerging from the enchantments of the Jean Patou atelier, one didn’t need to cross the street to know that a lively cocktail party was in full swing just down rue Castiglione at Jovoy. Outside, guests were spilling into the arcaded street. Inside, owner François Hénin was in his element, surrounded by brand owners, perfumers and lovers of the 60-plus artistic “niche” perfume brands represented in this sumptuous boutique, sometimes referred to as the “Parisian Embassy of Rare Perfumes.” Mr. Wiels fittingly chose the Institut Français de la Mode (IFM) for the venue of the closing event of Les NOV EMB ER 2 0 1 2 /

Taking place during the same week as “Les Rives de la Beauté,” the monthly SFP lecture offered yet another treat for the Paris beauty world: an enchanting and historic presentation by Guerlain’s Carole Aymé in celebration of the 100th anniversary of the mythical fragrance, L’Heure Bleu. Some 400 fragrance professionals converged on the sumptuous Hôtel Potocki, headquarters of the Paris Chamber of Commerce and Industry, to celebrate the 70th anniversary of the SFP and the presentation of the bi-annual “International Perfumer-Creator Award” to Virginie Armand (Argeville). Virginie’s fragrance, “Le Parfum, C’est la F ê t e ! ” ( “ Fr a grance is a Celebration”) smells very much like rum and Coke—sure to be a hit with the younger generation, as well as those who have more than fuzzy recollections of Left to right: Mr. St. Yves, Dominique Ropion, their own youthPerfumer (IFF), 2012 Award winner Virginie ful excesses! Armand, Virginie’s father, Michel Armand, Perfumer.


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AMOREPACIFIC’s Future Response Age Defense Creme provides longer-lasting skin protection.

AMOREPACIFIC’s Time Response Intensive Skin Renewal Ampoules

“We have incredible products that we are launching this fall, including the Time Response Intensive Skin Renewal Ampoule Set.” Each Time Response Intensive Skin Renewal Ampoule consists of two individual vials that are mixed together just prior to use so they retain maximum efficacy. The emulsion in the syringe is comprised of concentrated Time Response Complex, AMOREPACIFIC’s patented compound of green tea stem cells, green tea EGCG and green tea saponin. The AMOREPACIFIC pump included in the set is placed on an Ampoule to provide a precisely measured dose of each application that glides onto skin and quickly penetrates for maximized anti-aging effects. The Time Response Intensive Skin Renewal Ampoule Set is priced at $550.00 and is exclusive to Neiman Marcus. The Future Response Complex, a proprietary blend of green tea and pine mushroom extract that is combined with AB-12 Complex, a fusion of 12 Asian botanicals, is offered in AMOREPACIFIC’s new Future Response Age Defense Creme. The product is delivered through the new Monocell Technology system, which captures the formula’s most active ingredients in a natural microcapsule that provides greater skin adhesion, deeper ingredient penetration and reduced skin sensitivity. Future NOV EMB ER 2 0 1 2 /

Response Age Defense Creme comes in a 1.7-oz. size for $195.00. It is at select Sephora stores in the US and Canada and the AMOREPACIFIC Beauty Gallery and Spa in New York City. Also new this season is the Luminous Effect collection created to revive the skin’s natural brightness by inhibiting melanin production and reducing existing pigmentation for a more radiant translucent look. AMOREPACIFIC has created the exclusive Meladefying Complex, a proprietary blend of Asian botanicals including milk thistle, ginkgo leaf, orange peel, magnolia and lonicera japonica to inhibit excessive melanin formation and target melasma to form a protective veil on skin. The collection consists of Luminous Effect Brightening Serum in a 1-oz. size for $220 and Luminous Effect Brightening Masque consisting of six single-use sheet masks for $120.00. The collection is now at select Neiman Marcus stores and Bergdorf Goodman as well as at the AMOREPACIFIC Beauty Gallery and Spa. Mr. Horowitz identifies the AMOREPACIFIC customer as someone who really cares about improving their wellness on the inside as well as the outside. “We talk a lot about good health and skin. Our customers are interested in technology and the innovation behind our products. They appreciate the use of our Asian botanicals and the research that powers the products’ performance.” “You have to deliver results,” he affirmed. “If they weren’t seeing results, they wouldn’t return. You get that chance to have a first purchase, but what I am really


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BRADLEY HOROWITZ SETS NEW INITIATIVES AT proud of is that our customers are very loyal and committed to our products and come back to repurchase as well as sample new products. We have a spectacular spa in SoHo and are thriving in the marketplace.” To maintain the level of service that is appropriate for AMOREPACIFIC’s luxury skincare, Mr. Horowitz explained that the brand’s Beauty Consultants have a three- to fourday training period. “The trainers then revisit the Beauty Consultants three months after they have begun working for us. Along with support from our training and education department, I have a representative from our marketing department spend a day or two with them as well.” “We want everyone to feel they are aligned with our company and AMOREPACIFIC’s are part of our vision. The more we Luminous Effect connect our Beauty Consultants Brightening Serum with us, the more they feel part of the team and part of the solution. They are not just ‘doing the numbers,’” he said. “What makes us stand out in the cluttered marketplace is the innovation and technology behind our products and the high level of service we provide to the retailers. Our distribution strategy in the US is narrow and deep,” Mr. Horowitz noted. “We have a lot of work to do with our existing partners, and we are focused on winning in-store.” “We sell in Bergdorf Goodman, our flagship AMOREPACIFIC Beauty Gallery and Spa in Manhattan’s SoHo, Neiman Marcus, (which carries Sulwhasoo), Sephora and at Holt Renfrew in Canada,” he noted. “AMOREPACIFIC was introduced in the US ten years ago at Bergdorf Goodman and evolved to Neiman Marcus where the brand is in 27 doors. We have an opportunity to grow to as many as 40 doors with them.” AMOREPACIFIC just opened in March at Nordstrom. He hopes that distribution will expand to more of the retailer’s over 100 stores. The brand is currently in 135 Sephora stores, but he sees the opportunity to grow that distribution further. AMOREPACIFIC is now in two of Holt Renfrew’s seven doors. The brand opened at Sephora in Canada last month, and it is Mr. Horowitz’s plan over the next two to three years to expand into South America, especially Brazil. NOV EMB ER 2 0 1 2 /

AMOREPACIFIC’s Luminous Effect Brightening Masque

The uniqueness of AMOREPACIFIC is translated through its products and how they are delivered through sampling and service. “You can come to one of our stores now where we sample over 50 SKUs of AMOREPACIFIC,” Mr. Horowitz explained. “If people are spending several hundred dollars on one of our products, they want to feel it on their skin before purchase and even sample complementary products, which we can’t do without bricks-and-mortar. However,” he added, “we do have a robust online business.” Mr. Horowitz disclosed that AMOREPACIFIC’s business at Sephora is up over 40%. “We have to make sure that our distribution never runs ahead of our ability to service the over 135 stores where we are currently located and train their Cast Members.” He reported that all of AMOREPACIFIC’s products sold in Sephora carry special sleeves that explain their benefits as a way to support the open-sell format. AMOREPACIFIC has created a new position called the Beauty Creator, who will capture the spirit of the brand and the services that are available in the SoHo spa for customers in the department store environment. “We have a Beauty Creator on the East and West Coasts. Some of their time will be spent with our Beauty Consultants on education, but they are really in the stores to give our customers a chance to have a specialized, spa-like experience.” Mr. Horowitz reports that the customer response to the Beauty Creator has been “unbelievable. Beauty Creator events will be announced through social media and stores, which,” he added, “have been very supportive by sending out direct mail and calling customers.” BF


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28th DreamBall Garners $2.4 Million (continued from page 21)

The Estée Lauder Companies’ Maureen Case and Thia Breen (r.) with Nordstrom’s Laurie Black and CEW’s Carlotta Jacobson

Isaac Mann, L’Oréal’s Chris Salgardo, Mr. Quinn, Olga Rozé and L’Oréal’s Frederic Rozé

Aloxxi’s George Schaeffer with Coty’s George Cleary and Bill Boraczek and Mark Pollak of PCPC

The Estée Lauder Companies’ Lynne Greene (top l.), Ms. Case (top r.) and Fabrizio Freda with Muriel Gonzalez of Macy’s

Givaudan’s Felix Mayr-Harting with Beauty Fashion’s George Ledes

CHANEL’s Evelyn Couzijn and Joyce Green

Shiseido’s Heidi Manheimer and Jadzia Tirsch

L’Oréal’s Judy Speredowich and Adam Boal (r.) with Arcade’s Diane Crecca

Mr. de Villoutreys and Jerry Vittoria (r.) with Mr. Lauder

La Prairie’s François Le Gloan and Charlene Holt Theo Spilka of Firmenich, Orlandi’s Ken Kane with Howard Kreitzman of Bloomingdale’s and Robertet’s Pierre Wulff

Mike Indursky of Bliss with Ms. Marshall and Mr. Spiro

Ms. Duran, Mr. Spiro and the American Cancer Society’s Kari Siegel

Parlux’s Pat Werblin, Mr. Ledes and Beth Ann Catalano of Bliss

SGD’s Shéhérazade Chamlou and Peter Acerra NOV EMB ER 2 0 1 2 /


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28th DreamBall Garners $2.4 Million

Cosmopolitan’s Sue Katzen and Donna Kalajian Lagani (2nd r.) with P&G’s Joe Arcuri and Aloxxi’s George Schaeffer

Teen Vogue’s Eva Chen with P&G’s Patrice Louvet

Mr. and Ms. Rozé with Mr. de Villoutreys

PCPC’s Louanne Roark, Giorgio Armani Beauty’s Kelly Thompson and Ms. Siegel

Bumble and bumble’s Peter Lichtenthal Oscar de la Renta’s Jean Zimmerman L’Oréal’s Guillaume de Lesquen with Linda Levy of Parlux with Arcade’s David Teets and Chris Salgardo

Elizabeth Arden’s Laurie Dowley with Cosmopolitan’s Karen Deutsch and Donna Kalajian Lagani and Aramis and Designer Fragrances’ Carol Russo

Lord & Taylor’s Barbara Zinn Moore with IFF’s Anahita Mekanik and Lorenzo Cavallaro

Fusion Beauty’s Dana Kline, Johnson & Johnson’s Stefano Curti, Marie Claire’s Nancy Berger Cardone and Mr. Spiro

Ms. Lagani and Joanna Coles (2nd r.) with Mr. Lauder and Ms. Breen

Symrise’s Catalina Zurek, Rhona Stokols and Beatrice Mouleyre

Ms. Lagani and Ms. Coles with L’Oréal’s Serge Jureidini

L’Oréal’s Chris Payne with Ms. Coles and Ms. Lagani

Dior’s Lisa Hawkins and Terry Darland (r.) with Mr. Spiro

Clarins’ Joseph McElroy, Jill Liebmann and Lionel Uzan

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GLAMOUR FOR THE GLITTERATI Makeup For Holiday Partygoers (continued from page 23)

held by young women in the 18th century to help keep track of their dance partners. The beauty kit contains a pearl eyeshadow duo, two shades of gloss, a mirror and eyeliner presented in a gold clutch for $85.00. It is at The Dior Grand Bal Collection also includes Rouge Diorific in four shades, Dior Addict Ultra-Gloss in two shades, Dior 5-Couleurs Eyeshadow in two palettes, Diorific Vernis in four shades and Grand Bal Lashes in either Pearl Drops or Gold Crystals designs. They range in price from $26.00 to $59.00 and are available at

High Carat Glitter The new 2012 Winter Collection by essie presents six shades of “regal” nail color. It retails for $8.00 per bottle and is now in salons and beauty destinations nationwide.

Dior Grand Bal Lashes add a final touch of glamour to a party look.

Just in time for gift-giving, Dior Holiday Palette & Sets Collection offers a variety of presentations. Dior Expert Eye Palette is an all-in-one compact with eye makeup along with a step-by-step expert instruction booklet. Dior Expert Lip Palette achieves the perfect rose pink lip with makeup, applicators and a step-by-step instruction booklet. The Dior Holiday Mini Brush Set offers tools to create a holiday beauty look. Dior Manicure Essentials Set features all of the beautymaker’s must-haves in a travelfriendly kit. These holiday gift sets are priced from $62.00 to $65.00 and are available now at Dior counters nationwide.

Prime Coverage AmazingCosmetics® has developed Velvet Mineral® Liquid Custom Finish Foundation SPF 15 that pairs powerful pigments, water resistance and an emollient texture to deliver sheer to full coverage. It retails for $36.00 and is at select Sephora stores, ULTA nationwide, amazing and

2012 Winter Collection from essie

Lip Service Big Flirt! new lipgloss gets lips to pucker up in 12 shades. The Big Flirt lipgloss is $15.50 at Kohl’s Department Stores. BF

Big Flirt! is a pretty way to pout. AmazingCosmetics®’s new Velvet Mineral® Custom Finish Foundation SPF 15

BF NOV EMB ER 2 0 1 2 /


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(continued from page 25)

Ms. Florio sees the challenge of maintaining price control, programming and customer service as consistent across every channel and region. “And I want to preserve the closeness we have with our customers as we take our opportunities online. With the Beauty Advisor’s close connection to the customer, we have access to her, know what she is all about, what she wants and desires even before she herself knows. The question is how we translate the strength of La Prairie, our Beauty Advisors and our experience at counter, to online.” “One way is through customization and personalization. We can know the customer’s identity when she signs in online, what she has purchased in the past and other information that used to be driven in-store. One thing we miss online is the customer’s experience with the products at the counter. We have so much success because our products are high performance, luxurious, sensual and textured. Once you try them, you fall in love.” Ms. Florio credits Asia with spurring the global development of whitening and brightening products as well as BB creams. “Now they are expanding all over the world. Our White Caviar Illuminating Système was developed specifically for Asia, and then we realized that our customers in the US were asking for the same thing.” In defining the client base in Asia, she finds that they want luxury, texture and texture in their products and expect that a product should provide multiple benefits. “In Korea, the skincare ritual is robust, and customers are happy to apply as many as eleven or twelve products.” China and Russia, Ms. Florio believes, offer tremendous opportunities for La Prairie. “We need to increase distribution in those two countries. We just [set up] our own affiliate in Russia.” “In China, they want products that are of top quality and that are exclusive and coveted.” She informed that La Prairie’s installations in China provide a spa experience. “The customer sits across from the Beauty Advisor, where in-depth service protocols are all about taking time with the client.” La Prairie has spas in Korea and Japan and free-standing stores in Hong Kong. “The spa is the most intimate connection you have with a client. It’s a perfect way to provide a high touch experience and to pamper the customer,” she said. Ms. Florio maintains that there must be “global consistency on service, product performance and execution with an emphasis on regional uniqueness.” Consumers’ habits have changed, and they use the Web and social media to get a lot of information. “We need to balance how much information we need to proNOV EMB ER 2 0 1 2 /

vide to a client with how much they actually want to digest.” The role of the Beauty Advisor is “a very big job,” according to Ms. Florio. “It’s the first contact that a customer has in that retail environment, and our goal is to provide the ultimate consumer experience. We can bring them to the counter digitally with ads and promotions, but the experience at the counter must live up to their expectations. The Beauty Advisor must be able to ‘read’ the customer and find out what it is she wants to hear about—what kind of sampling and follow-up.” “There may be regional or cultural differences, but there are universal values. People want to be treated with respect,” Ms. Florio declared. “They want to be thanked for their patronage. If a customer comes to our counter and has made a purchase, we have to show our gratefulness for that investment.” To keep the magic in the La Prairie brand, Ms. Florio noted, “Every day, we recruit, hire and train the best people that we can find to build a brand that has been incredible for 35 years. If we stay true to our customer base, then we will grow as that customer grows. We are backed by Beiersdorf, an amazing company that wants us to maintain our DNA as a company, which offers the best skincare that is sold and serviced in the best level of distribution.”

François Le Gloan The department store, Mr. Le Gloan believes, is where “La Prairie can express itself properly and where the consumer can fully immerse themselves in the brand and our products.” In the US, there are 220 points of sale, and in Latin America about 100 in a selective distribution of perfumeries and some department stores. He perceives La Prairie’s US market as mature, but still sees “several opportunities for growth.” With La Prairie ranking #1 in cosmetics at several points of distribution, Mr. Le Gloan will seek to build more business within La Prairie’s existing network by approaching each bricksand-mortar door as an individual boutique to uncover the full potential within each one. Another area of growth potential for La Prairie is in e-commerce, according to Mr. Le Gloan, whether it is on or on a retailer’s website. “Since we are carried in about 33 states, half of our Internet sales come from states where we don’t have distribution. The Internet is a wonderful platform for customers to discover and research the brand. The traffic on is also up 70%, so we know it is a very powerful tool and we have an ambitious program to further enhance our brand site,” he noted.


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LUXURY POSITION IN RETAIL UNIVERSE Stating that La Prairie has a robust range of products received. I have found that a common thread among our available at varying price points, “within La Prairie’s uni- Beauty Advisors is they are eager to share their passion verse, we can cater to any skincare need,” Mr. Le Gloan for the brand and its prestige with the customers. They affirmed. “We are quite accessible with the variety of our love the brand.” ranges whether it is the Advanced Marine Biology CollecMr. Le Gloan is very sensitive to the layout of an instaltion, which uses potent marine botanicals to target the lation: “Is it the right environment for the client to experifirst signs of aging, the luxurious firming benefits of caviar ence the brand? I look at how the brand is displayed. I extracts found in the Skin Caviar Collection or the age- also look for direct feedback from our Beauty Advisors on defying benefits of the Platinum Collection powered in any new products we have introduced. And I check the part by one of the world’s most precious metals, plati- installation’s numbers to see how well all of these elenum, to name a few.” ments are working together.” “La Prairie prides itself on the quality of its service. Along with the keys to La Prairie’s success—the prod“We are very attentive to the way ucts and the Beauty Advisors— we recruit and train our Beauty Mr. Le Gloan credits the brand’s Advisors. They are our first line special relationship with the of communication with our cusretailers. “I have worked in Asia tomers, and we continually look and Europe, and did not experiat what training we can provide ence the same close connection them so they have the tools to be I see here with the retailers in the even better. While our Beauty US. The teams at Neiman MarAdvisors are very personable and cus, Saks Fifth Avenue, Bergdorf highly skilled in their craft, we Goodman, Nordstrom and will be providing additional Bloomingdale’s are a pleasure to techniques and information so work with.” they can better understand the He finds that the retailers are consumer and uncover what she very complimentary about La is looking for.” Prairie’s customer retention. “Part of providing the highest “When the retailers measure the level of service is delivering an number of customers who return experience that is personalized for purchases, we always rank to each consumer’s needs in that very well.” He shares that La moment. If a consumer is already Prairie’s current clients are very informed about our products, the supportive of the brand and Beauty Advisor invites them to bring their friends to the counter. experience the formulations. If “Word of mouth is one of the the customer doesn’t wish to buy key customer recruitment chanFrançois Le Gloan right away, samples are given so nels for us.” that they can experience them at home. Once they try Facials are a great asset in allowing the customer to our products and see the results, they come back and experience La Prairie’s products. “We have an extensive buy.” program of facial events throughout the year including Visiting the retailers is a priority for Mr. Le Gloan. “I our own cabins in about 12 stores for facial services, want to see how the brand is translated at point-of-sale,” and,” Mr. Le Gloan added, “our spas, such as the one in he noted. “When I first enter a store, I look for our coun- New York City’s Ritz-Carlton and our Silver Rain spa in ter’s space and location. Is it visible and easy to find? In The Ritz-Carlton Grand Cayman, are a wonderful intromost cases, our space and location are outstanding, but if duction to our products and the brand.” not, I see how we can gain more visibility.” La Prairie’s challenge, he believes, is to look constantly “When I arrive at the counter,” he continues, “I am for innovation. “You cannot rest on your laurels. We very sensitive to the vibes from the Beauty Advisors. Are strive to continually surprise and delight our customers they happy to be at the counter? Are they willing to share by introducing high performance, luxurious skincare their experiences with me? If they are new, I like to ask essentials that our customers need and want, coupled why they joined the brand and about the training they with the highest level of service.” BF NOV EMB ER 2 0 1 2 /


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SKIN SAVERS (continued from page 26)

STOP THE CLOCK Estée Lauder has introduced a new weapon in the battle against aging skin. The new Advanced Time Zone Age Reversing Line/Wrinkle Collection helps to rewind the skin’s visible signs of aging with its Tri-Ha Cell Signaling Complex™. This ingredient helps restrengthen the skin’s natural cellular communication. It boosts the skin’s natural production of hyaluronic acid by 185% in three days, and healthy skin cells are signaled to migrate to the site of damage up to 7xfaster2. The products replump with wrinkle-plumping technology and restore with sirtuin EX1 technology. The day cream products have a new, subtle, fresh floral scent, and the night creams lull the user to sleep with a blend of white orchid, purple iris and Tahitian vanilla. The day range features Advanced Time Zone Creme SPF 15 for Dry Skin and for Normal/Combination Skin, as well as Hydrating Oil-Free Gel Lotion for Estée Lauder’s Advanced Time Zone Age Reversing Line/Wrinkle Collection. Normal/Combination Skin. By night, there is Advanced Time Zone Night for All Skintypes, and the delicate area around the eyes is treated with Advanced Time Zone Eye Creme for all Skintypes. They range in price from $52.00 to $70.00 and are now available at Estée Lauder counters nationwide and at

COMPLEXION CARE Just in time for the party-going season, Dior added another SKU to the L’Or de Vie collection to perk up skin. New L’Or de Vie La Lotion includes the collection’s 11-molecule anti-oxidant complex, and a new ingredient, Botrytis Cinerea. Sourced from the Chateau d’Yquem vine, it protects while infusing the skin with moisture and neutralizes surface oxidation. L’Or de Vie La Lotion is priced at $130.00 and is at

Dior’s L’Or de Vie La Lotion allows for optimal penetration of the L’Or de Vie treatments that follow.

PIMPLE PUT-DOWN Dr. Robert Nagel, CEO and Founder of EVOLOGIE®, together with Medical Director Dr. Gary Weinberger and Cosmetic Chemist Richard Brown, have developed Stay Clear, an acne treatment regimen that effectively resolves pimples and blemishes, reduces the severity and frequency of future breakouts and reduces the appearance of scars and dark spots resulting from repeated breakouts. The key to the EVOLOGIE® system is the patent-pending YS3 COMPLEX™ delivery system that penetrates the epidermal lipid barrier to get to the root of the problem. In combination with biologically active botanicals, EVOLOGIE® Stay Clear rapidly and effectively clears existing blemishes and pimples. The Evologie® system begins with Stay Clear Cleanser in a 5-oz. The EVOLOGIE® Stay Clear collection. size for $32.00 to prepare skin for Intensive Blemish Serum, which comes in a .5-oz. size for $48.00. Maintenance and prevention of future breakouts is achieved with Stay Clear Cream in a 1-oz. size for $62.00. The collection is available on BF

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REVIVE AND RENEW Customized Skincare (continued from page 29)

Miracle 10’s AHA Cream is recommended for delicate/dry skin.

Four products in the Miracle 10 collection are offered to exfoliate the complexion. Toner, a pH balancing solution, contains aloe and witch hazel to hydrate sensitive or irritated skin without inflammation. Solution I, a clarifying exfoliator, contains glycolic and lactic acids to brighten and balance the skin. Solution II is an extra-strength clarifying formulation containing salicylic and kojic acids to treat acne-prone and maturing skin. Enzyme, a fruit scrub, contains porous, fossilized rock particles to remove impurities. Toner and Solutions I and II each come in a 4.1-oz. size and are priced at $34.00, $39.00 and Miracle 10’s Super C $44.00 respectively. Enzyme in a improves the skin’s tex1.7-oz. size is $77.00. ture and reduces the appearance of lines and Miracle 10 offers a selection of wrinkles. six products that moisturize the skin. Light Serum, containing vitamins A, B, D3, E and K, is suited to all skin types. Moisture is an anti-oxidantfilled cream containing vitamins A, E and betaglucan to hydrate and protect the skin. Rich Moisture, a blend of grapeseed extract, green tea extract, chamomile and vitamins C and E, promotes skin elasticity and hydration. Firm is an alfalfa extract-based, anti-wrinkle night cream with vitamin E acetate and coenzyme Q20 to firm aging skin. Veil is an oil-free clarifying cream to reduce oily skin conditions and promote retexturing. Night, with moisture-locking, anti-irritant agents, provides a silicone NOV EMB ER 2 0 1 2 /

barrier to hydrate skin overnight. Each product comes in a 1.7-oz. size. Light Serum is priced at $69.00; Moisture, $58.00; Rich Moisture, $85.00; Firm, $90.00; Veil, $74.00; and Night, $58.00. Two products in Miracle 10’s regimen are formulated to treat the complexion. Eye Treatment is a combination of vitamin E, echinacea extract, rosemary extract and sea kelp to create a balanced, anti-oxidant eye cream. It comes in a 5-oz. size for $78.00. Mask contains collagen, elastin, vitamins A, E, C, D3, K and B complex that are combined in a nourishing clay mask to hydrate the skin and refine the pores, as well as diminish redness. Suited to all skin types, it comes in a 1.7-oz. size for $65.00. Currently, the Miracle 10 collection has e-commerce distribution, and the products are available at the Miracle 10 Skin Care Boutique in Toronto, Canada. Consumers can determine their skin type by visiting or by calling 1-866-803-6415 to speak with a Miracle Miracle 10’s Light is a vita10 Skincare Clinician. After a customer Serum min-enriched is given a skin analysis, they can pur- moisturizer that chase a five-product Starter Kit. After firms and tones several weeks, a follow-up call is made the complexion. to determine if the customer is satisfied with the products.

The Miracle 10 Skin Care Boutique in Toronto, Canada

Miracle 10’s body-care range and skincare collection for men will be launched in the US at a later date. BF 51

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BERND BEETZ NAMED CHAMPION (continued from page 30)

P&G’s Lisa Kessler with LVMH’s Nicholas Munafo, Doreen Hatcher and Bettina Bamberger

Ms. Musmanno and Beauty Fashion’s George Ledes with Takasago’s Olivia Bransbourg and Frederic Jacques

Coty’s Lorrie King with Jerry Vittoria of Firmenich

Clarins’ Lionel Uzan and Jonathan Zrihen with Elle’s Anna Araman and IFF’s Olivier Delcour

Robertet’s Joe Lattarulo, Christophe Maubert and Jerome Epinette

Mane’s Westly Morris with Coty’s Marsha Brooks and Steve Mormoris

Arcade’s Eric Dalbo and David Teets (r.) with SGD’s Peter Acerra

Pochet’s Eric Vanin, Gerald Walle and Boris Zivkovic

IFF’s Yves Cassar with Coty’s Ruth Sutcliffe

Ms. Musmanno with EC Scott’s Mark Scott and Nikki de Launay


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CEW Women & Men In Beauty (continued from page 35)

NPD Group’s Diane Nicholson with AHAVA’s Michele Forrest

WSL Strategic Retail’s Wendy Liebmann, Meredith 360’s Jeannine Shao Collins and Chrysalis’ Jill Scalamandre

Givaudan’s Catherine Lee, Irina Burlakova, Nicole Mancini and Linda Song

Mary Manning of Mary Manning Associates with Nordstrom’s Denny Meadows

Beiersdorf’s Magnus Jonsson, Ellen Finn and Joe Venezia

American Media’s Cheryl Kramer Kaye, CEW’s Lisa Klein and Shape’s Kristen Elliott

The Estée Lauder Companies’ Fatemeh Mohammadi with Ginny Powell of Shinn-Etsai Silicans of America

Iredale Cosmetics’ Anthony Patterson with Sarah Stevens and Sheridan’s John Dupuis

Shannon Curtin mentioned Look Boutiques as an excellent opportunity for testing new brands and markets as more stores roll out. She cited the success of recent Revlon and Coty launches on Walgreens’ Time Square Jumbotron as the perfect impetus to drive consumers in-store. Chance recommended that brands work directly with to build brand pages that are unique and similar to a brand’s in-store presence. He used the Olay Facial Cleansing device as a good example of utilizing Amazon’s targeting segments in driving awareness and leveraging automated personalization technology to introduce the consumer to an entire regimen. The event was sponsored by Shape, Givaudan, mark, 24 Seven Inc., HauteLook, Eucerin, Nivea, Pantene, Beauty BF Inc, WWD, Kaplow Communications and iNDELIBLE. NOV EMB ER 2 0 1 2 /


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During lunch at the Warwick Hotel’s Murals on 54 Restaurant, speakers included Alyssa Harad, Author of Coming to My Senses, Beauty News NYC’s Candice Sabatini, Scent Marketing Institute’s Caroline Pieper-Vogt, Scenterprises’ Sue Phillips, Jacomo Paris Parfums’ François Damide, High School of Fashion Industries’ Patti Carpenter and the Perfume Posse’s Anita Berlanga. Sunday’s trek to trendy downtown fragrance haunts in Manhattan began with breakfast at Molton Brown, which featured a Mini-Master Class on Navigations Through Scent. After visits to Atelier Cologne, LE LABO and MiN NY, the Sniffapalooza group rendezvoused at Barolo for a lunch and previews of emerging fragrance artisans’ work. Presentations were made by Ayala Moriel of Ayala Moriel Parfums, Bethany di Napoli of 8 Count Fragrances, Sam Boye of Atmysphere Scents and Mr. Damide for Hayari Parfums. The festive fall day ended with visits to Osswald, SoHo’s newest niche fraFrançois Damide stands by his display grance emporium, Diptyque, of Jacomo fragrances at Henri Bendel’s Bond No. 9 and NARS. Bergdorf Goodman’s Diana Yasnis at the display for NEST Fragrance Department.

Sniffapalooza’s Karen Adams and Karen Dubin (c.) with Beauty News NYC’s Candice Sabatini, Scnterprises’ Sue Phillips and The Scent Marketing Institute’s Caroline Pieper-Vogt at the Murals on 54 Restaurant luncheon

Ms. Dubin and Ms. Adams (r.) with 8 Count Fragrances Monique Burgess and Bethany di Napoli

Ms. Adams and Ms. Dubin (r.) join Symrise’s Rhona Stokols.

Osswald’s Clement Pinard at the wall of fragrance miniatures

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HOUSTON COUNTERPOINTS (continued from page 40)

fruit, okra, wild rose, sophora root and angelica root. Future Solution LX is also infused with the delicate fragrance of Japanese flowers, including plum and cherry blossom. “Future Solution LX is for anyone concerned with fine lines. It gives a bit of brightness to the skin,” says Sara Peyrani, Shiseido Counter Manager. Ultimate Regenerating Serum in a 1-oz. size sells for $225.00; Extra Rich Cleansing Foam, $55.00 for 125 ml; Concentrated Balancing Softener, 150 ml for $90.00; Daytime Protective Cream with SPF 15, 1.7 oz., $240.00; Total Regenerating Cream for Night, 1.7 oz., $260.00; and Eye and Lip Contour Regenerating Cream, 15 ml for $130.00. Shiseido sales for that one day totaled $9,100.00. A giant floor display of Dot by Marc Jacobs

Stefania Rodriguez, Beauty Consultant, displays Miss Dior, a popular fragrance for autumn shoppers buying for the holidays.

At the Dior counter, the Miss Dior fragrance gift sets were selling rapidly. The beautifully white-wrapped package included a full-size 1.7-oz. Miss Dior Eau de Parfum Spray, a 1.7-oz. Body Lotion and a makeup bag ($86.00). Dior’s new foundation also attracted customers. The 1-oz. Diorskin Nude Skin-Glowing Makeup SPF 15 was designed to re-create the look of naturally flawless, bare skin. Available in 16 shades, it sells for $48.00. In fragrances, new perfumes were selling well. Macy’s/ Memorial City is the only Macy’s in Houston that sells Flowerbomb, the first fragrance by Viktor & Rolf, an opulent and full-bodied floral explosion. Flowerbomb is a

Macy’s/Memorial City is the only Macy’s in Houston that carries Flowerbomb by Victor & Rolf, shown by Cheryl Deuell, Fragrance Consultant.

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floral gourmand oriental with notes of sambac jasmine, centifolia rose, cattleya orchid, ballerina freesia, vanilla and patchouli. A gift set of the 1.7-oz. Eau de Parfum Spray, an Eau de Parfum Rollerball and a 1.7- oz. Bomblicious Body Lotion sells for $118.00. Fragrance Consultant Cheryl Deuell said the Bomblicious Voluptuous Body Cream was selling well. “It’s a great gift for Christmas,” she said. The 6.7-oz. cream sells for $90.00. Dot by Marc Jacobs was showcased in a bright display with a giant ladybug. A gift set of a 1.7-oz. Eau de Parfum, a 2.5-oz. Shower Gel and a 2.5-oz. Body Lotion sold for $72.00. Another Dot gift set combined a 3.4-oz. Eau de Parfum and a 5.1-oz. Body Lotion for $92.00.

Fragrance Consultant Mahreen Mazhar shows Daisy, a fresh and feminine fragrance by Marc Jacobs, to a client.

The three-day Beauty Scene at Macy’s/Memorial City was a fabulous way for customers to try new products, learn how to make the fall looks work for them and update their beauty routine. Whether it was an edgy look, bold brows or a classic look, there was something for everyone. BF 55

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SOUTH FLORIDA SCENE (continued from page 39)

downs due to heat and humidity are year-round problems, so Mr. Reyna was quick to showcase the Longwear Foundation. “This is really amazing,” he said. “It lasts 12 hours, is sweat-proof, but it hydrates and feels incredible on your skin.” Marcella Cerabono from Bobbi Brown does the makeup for Christina Cossio. Another hot topic was the BB cream. Beauty magazines are buzzing about these so-called blemish balms or beauty balms, depending on the ingredients. The craze started in Asia, explained Mr. Reyna, and they are now the hot thing in cosmetics as they blend tinted moisturizers with SPF and skincare ingredients. Mr. Reyna explained that Bobbi Brown Cosmetics’ BB helps with many skin issues including acne, oiliness, hydration, aging and more. It comes in five skintone-correct colors.

LANA KRAUTER ON BEAUTY AT SEARS Beauty Fashion asked Lana Krauter, President of Sears Apparel and SVP at Sears Holdings, to give an overview on how the retailer positions beauty, and its plans to grow the category. Beauty Fashion: What is the current positioning of the Sears beauty Department? Are there plans to grow the department? If so, please give a projected plan for the department. Lana Krauter: Beauty Departments are currently found in 103 Sears stores. Due to the popularity of the concept, we are reviewing opportunities for expansion. We are pleased that Cosmetics has given women another reason to shop Sears, complementing our efforts to increase fashion in our stores. BF: Will the product selection be changed to include additional categories? LK: We will maintain our current assortment, focused on four national brands: L’Oréal, Maybelline, CoverGirl and Revlon. Trend colors and nail categories are especially popular among our customers. Expanded square footage in the stores will reflect that demand. BF: Who is the target customer for Sears Beauty Department? Are there plans to broaden that customer base and, if so, how? LK: We have focused on the 24-year-old plus category. We recently added NYX and other color brands to attract the 16-to-24-year-old range. BF: If the Beauty Department undergoes changes, will they be in select or all Sears stores? LK: All concepts are tested in select stores.

Fragrance counter at Nordstrom Boca Raton

“It looks like skin,” he said. “And it really perfects the skin. So you can use it alone, or you can use it under your foundation.” “I love it,” said shopper Maureen Walker. “I came just to see what the new department was like and am leaving with an incredible new product.” Nordstrom Boca Raton is planning another event like this on November 9th and 10th, but even bigger. South Florida shoppers already have their calendars marked! BF

BF: How is the customer assisted in the Beauty Department? If there are Beauty Advisors, are they trained by Sears and/or the vendors? LK: We have one Beauty Coordinator and several Beauty Advisors in all doors to assist our customers. They are trained by both Sears and brand vendors to assist customers in this category. BF: Where is the largest concentration of Sears stores in the US? LK: California, New York, New Jersey and Florida all represent top markets. BF

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Beauty Fashion November 2012