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S P EC I A L A DV E R TI S I N G S EC T I O N

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[ THE RETREAT ] Therapeutic relaxation essential for physical and mental well-being

WITH OUR HECTIC, fast-paced and officebased lifestyles, making time for ourselves is not a luxury … it’s essential. The Retreat offers a comfortable environment and a broad range of services to help guests relax and take care of themselves, which is vital for both physical and mental well-being. In the past, spa treatments like massage were considered a luxury only for those who could afford to be pampered. However, contemporary spa users recognize the benefits the treatments contribute to well-being. “Everyone needs a massage,” says Nancy Trahan, owner of The Retreat. “About 90 percent of the people who come through our door have some kind of problem, such as back or neck pain. Massage can help address that. It really should be part of regular self-maintenance.” The Retreat, which Trahan opened in 2010, offers various types of massage, such as Swedish, deep-tissue, sports, cupping and prenatal massage. Other services include a range of facials, makeup, manicures and pedicures, teeth whitening, eyelash and brow services,and body treatments like Coconut Crush Body Polish and Ginger Detox

Body Masque. All services are delivered by licensed and skilled providers. A focus on wellness and increased education about the ingredients we use on our face and body has shifted attitudes about spa treatments. This is evident in the growth of The Retreat’s aesthetics services, which experienced a 26 percent increase in 2019, the business’ largest ever year-over-year gain in that category. The Retreat’s combination facial services, which mix oxygenation with dermaplaning or chemical peels and microdermabrasion, have visible effects after just one treatment. Such results can lead to changes in long- and short-term health and well-being habits. “When guests see a significant difference in their skin with one treatment, they are motivated to take better care of their skin,” Trahan says. Further, The Retreat’s treatments don’t require down

time, when clients wait for the impact of more aggressive treatments to wear off. The Retreat also provides an opportunity for shared experiences, and many bookings are made by couples or groups. The companion massage is the spa’s most popular service and allows couples, friends, family members and colleagues to spend valuable time as they relax. “The services we offer are therapeutic, but they also can be social and recreational,” Trahan says. “It’s a fresh alternative to shopping, happy hour or going to the movies.” The Retreat, which is open seven days a week, recently renovated an additional 800 square feet of space. This enables the spa to offer up to four companion massages at any given time. A second waiting room, more changing rooms, lockers and bathrooms with a large shower also have

been added. While the design provides ample space for those who want a quiet spa experience, the renovations have provided additional space for spa groups to socialize and enjoy complimentary mimosas, wine and beer. Clients range from people who book on special occasions to those who come to the spa weekly. The services are popular with both men and women and are increasingly popular gifts. “We see businesses reward employees and thank clients with a gift of our services,” Trahan says. “Nothing says ‘we care’ like a gift focused on wellness rather than giving a watch for a business anniversary.” The Retreat’s competitive value and attention to detail set it apart from franchised spas and fits with Trahan’s belief in the services’ health and well-being benefits. “At the end of the day, people want quality service at a reasonable price,” Trahan says. “The extras like plush robes, saunas and beverages cost money, but I don’t want to price them out. Bottom-line profitability is not the main driver for me. This is my legacy– it’s personal.”

AT A GLANCE PRIMARY PRODUCT/SERVICE: Day spa services TOP EXECUTIVE: Nancy Trahan, Owner YEAR FOUNDED: 2010 • PHONE: 225.761.4567 • WEBSITE: theretreat-br.com AnnualReportBR.com | ANNUAL REPORT 2020

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Profile for Baton Rouge Business Report

Baton Rouge Business Report's 2020 Annual Report  

Read about the successes of Capital Region companies in this special advertising publication from Baton Rouge Business Report.

Baton Rouge Business Report's 2020 Annual Report  

Read about the successes of Capital Region companies in this special advertising publication from Baton Rouge Business Report.

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