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S P EC I A L A DV E R TI S I N G S EC T I O N

Mallery Mele

[ MELE PRINTING ] Covington printer brings experience and unique company culture to capital city DRIVING ALONG INTERSTATE 10, Mallery Mele for years quietly coveted another print shop’s location just off the major thoroughfare. Fueled by a desire to expand his Covington-based Mele Printing to Baton Rouge, he approached the company and was ultimately able to craft a deal to merge with Printing Tech of Baton Rouge. While Mele Printing had serviced the capital area for decades from its north shore headquarters, the merger provides the company with the local presence Mele had long envisioned. Today, Mele Printing has six full-time sales representatives dedicated to the Baton Rouge area. The company’s expansion allows them to compete for additional business in the area and to grow its local operation. “Print is not dead,” says Mele. “We believe we’re in the people business. Printing just happens to be our form of communication.” In the ever-changing print industry, Mele says listening to customers remains imperative. He attributes Mele Printing’s continued growth to its attention to customers’ needs and its willingness to invest in those areas. “The ability to bring a customer’s creative concept to fruition is very rewarding,” he says. “To witness the customer’s excitement after we meet a crazy deadline is always very gratifying.” Mele modestly mentions last year’s $21 million in gross sales—the company’s best—and he proudly boasts about his company’s employees and

From left: Mallery Mele and Steve Jacobs

the 3,000 people who have participated in its unique hybrid of facility tours and baking lessons. Mele, who co-founded the company with his father, is probably the only printer in the country who teaches baking at his production facility. Each year during Mardi Gras season, he invites customers and prospects to tour his facilities and participate in king cake baking lessons in the company’s on-site bakery. Throughout the year, Mele hosts shop tours that culminate with a visit to the bakery for the company’s legendary fresh-baked cookies. “We develop great relationships with our customers, which begins with happy employees,” he says. Despite its growth since its inception

in 1985, Mele Printing has remained true to the core values its founders espoused—total commitment to employees and company culture. “Mallery makes a point of walking the floor every morning,” says Steve Jacobs, marketing director at Mele Printing, whose official duties also include sales, wellness and fun activities. “He pours himself a cup of coffee and greets all employees by name, which sets the tone for the day.” To keep employees engaged or “all in” as Mele describes, the company hosts regular events like crawfish boils, incentive-based wellness competitions and the Mele Olympics to name just a few. Because the fast-paced printing business often requires long hours

and aggressive deadlines, employees enjoy the company’s “work hard, play hard” attitude, as evidenced by its low employee turnover. “We’re probably the only printing company with someone in charge of fun,” Mele says. “We’ve been very intentional about making this a great place to come to work and to have fun. Who we are is non-negotiable.” From its humble beginnings as a quick print shop with three employees, Mele Printing has grown to 100 employees operating out of a state-of-the-art print production facility that spans half of a city block—with plans for future expansion—as well as Printing Tech’s facility in Baton Rouge. Each day, Mele Printing services companies of all sizes covering a 150mile radius from Lake Charles to Mobile and from Hattiesburg to Jackson. Future growth plans may include additional facilities in southwest Louisiana. A full-service commercial printer, Mele Printing offers graphic design, digital and offset printing, direct mail services, wide format printing and statement and transactional printing. From its warehouse facilities, Mele provides distribution and fulfillment through which it ships print products, as well as customers’ products, all over the country. Print is powerful and Mele Printing’s continued growth in an industry once thought to be dying is evidence of that very fact.

AT A GLANCE PRIMARY PRODUCT/SERVICE: Full-service commercial printer offering graphic design, digital and offset print production, direct mail, wide format printing and fulfillment TOP EXECUTIVE: Mallery Mele; Owner, President and CEO YEAR FOUNDED: 1985 • PHONE: 985.893.9522 • WEBSITE: meleprinting.com 56

ANNUAL REPORT 2020 | AnnualReportBR.com

Profile for Baton Rouge Business Report

Baton Rouge Business Report's 2020 Annual Report  

Read about the successes of Capital Region companies in this special advertising publication from Baton Rouge Business Report.

Baton Rouge Business Report's 2020 Annual Report  

Read about the successes of Capital Region companies in this special advertising publication from Baton Rouge Business Report.

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