Regeneration & Growth Strategy EXECUTIVE SUMMARY
Regeneration & Growth Strategy Bassetlaw’s new economic vision for North Nottinghamshire sets out a framework for growth and economic development over a 14 year period. The strategy focuses on the long-term objectives of sustainability and positioning the area as an important economic centre outside of the major conurbations of Sheffield City Region (SCR) Local Enterprise Partnership (LEP) and the economic centres covered by the D2N2 (LEP). The strategy sets out how Bassetlaw District Council will help to create a strong, buoyant, robust and successful local economy.
Vision This new strategy sets out realistic ambitions that build on the Council’s past successes in the economic development arena, along with current and emerging strategies. We will build a competitive vision for North Nottinghamshire and look to create a sustainable and prosperous future that will: • Strengthen the area’s economic competitiveness, which will underpin development of sustainable growth; • Develop an appropriately educated and skilled workforce; • Support the innovation of enterprise that will help diversify the business base; and • Recognise the importance of strategic and sustainable areas of economic growth and investment.
Strategic Themes There are a number of strategic themes that have been identified to provide a clear steer on the Council’s priorities for the next 14 years. These themes are:
Develop a High Profile for the Area This will be achieved by working with partners through the “Invest in North Nottinghamshire” project to develop and promote the area regionally, nationally and internationally as a place to do business, live and visit. Increasing Resilience, Retention and our Business Base This is focused on increasing the resilience and retention on the businesses in the area, as well as increasing the number of businesses. This will involve improving and increasing the enterprise culture that recognises the need to increase the
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current business base and effectively utilises the current and potential resources available for business growth. Furthermore, through established and new innovative methods and networks the Council will seek to proactively target and support growth focused employers in the area helping them to grow through enhanced access to finance, expert advice, suitable premises and locations.
Skills and Workforce Development This theme is centred on developing the skills and availability of the local workforce. We will work with partners to ensure the current and future workforce has the education and skills to meet the need of future employment requirements. This will lead to higher skilled employment, increased wage levels and a general increase in the Gross Valued Added metric within the district. Attracting New Business Investment The Council seeks to market the place as a desirable location to do business. This will be achieved by promoting and proactively targeting inward investment to support local sector strengths and supply chains. We will work closley with our LEPs (SCR & D2N2) and other partners on regional and national inward investment opportunities. Lead on a New Improved Tourism Offer The final theme is based on improving the tourism offer within the area. This will be largely achieved through taking full advantage of its historical attributes, the natural environment and the existing built environment to attract visitors.
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