Blackhat Social Marketing How to Exploit Twitter, Stumbleupon, Digg, Myspace, and Facebook www.stakloaded.net
Intro All the information here is provided solely for informational purposes. If you decide to actually implement these techniques into your marketing strategy, you understand that you are solely responsible for anything that may result. If you are interested in blackhat marketing and would like more information about it, visit www.stakloaded.net.
Twitter Twitter is one of the simplest social networks to exploit. It doesn’t generate as much traffic as Digg or Stumbleupon but it’s easier and faster to use, which makes it a good choice. If you want to generate traffic from Twitter, all you have to do is follow a large number of people. Some of the people you follow will look at you and follow you in return, so the more people you follow, the more followers you’ll get. It’s very easy to sit there and follow random people all day long, but if you don’t have time for that, there are always services like www.twitteradder.com and www.seocracy.com/fun that will add random people for you. If you wanted to automate the process even more, I’m sure you could find someone on www.getafreelancer.com or www.elance.com that could write an auto friend adding script, similar to the Myspace friend adding bots. I’m almost 100% sure this would be possible and it would actually be easier than a Myspace bot because Twitter shows so many people (followers) on a single page. So once you have followers, what do you do? DON’T SPAM. If you only post spam links to your own site, people will stop following you. I’d say about 70% of my posts are links to my own site, but I only post each article once and I don’t word it in a spammy way. I might say something like “Myspace marketing advice” and then have the URL. Simple stuff like that. Not “WANT TO MARKET YOUR BLOG ON MYSPACE? THEN THIS IS FOR YOU. WWW.SPAM.COM <<<<<<< .” For some reason people actually think stuff like this works but it doesn’t, because it’s obviously spam and self promotion and people don’t like that.
Stumbleupon Stumbleupon is the best social network next to Digg in terms of traffic potential. The problem lies in the fact that people have to find your site and stumble it, and lots of people have to do that in order for you to benefit from it. There’s nothing you can really do to influence people to stumble it or to get people to stumble it. Luckily, people there are “exchange” programs where you can sign up and stumble other users in exchange for them stumbling you. This is the best way to get stumbles, even better than link baiting and actually posting genuinely “stumbleable” articles. The top Stumble exchange sites are www.piqqus.com and www.stumblexchange.com. All you have to do is stumble other peoples’ articles and you will get stumbles in return. If you’d like to automate the process even more and are willing to dish out a few dollars, there is software called “Auto Stumble” that you can get at www.autostumble.net. All you have to do is tell it what page to stumble and leave the software open overnight. It will automatically stumble other users’ submitted pages and they will stumble yours. The reason this works and isn’t obvious to SU is that there are so many people using it, and it efficiently creates campaigns so the same people aren’t stumbling the same stories or stumbling each other too often, so it appears to be just a bunch of real users stumbling sites they like. Another thing to note is that if somehow they do catch you and ban you, they’ll ban your account, not your site. So make another account and do it again ☺
Digg Digg is basically the big boss of the social networks and can refer ridiculous amounts of traffic if you reach the front page. If you are trying to game Digg, the first thing you need to do is get familiar with it. Look at the front page and look at popular stories and see what kind of topics they are. Usually, almost all of the stories on the front page will be something to do with politics, breaking news, breaking technology news, or funny pictures. If your niche is something that doesn’t seem like it would be on the front page (like a fishing article on an MFA site, or a free laptop offer on an incentivized site), don’t do it, because even if it does reach the front page it’ll be ridiculously obvious and they’ll take it down and ban you. So you’re ready to beat Digg. The best way to do it is through www.piqqus.com. You sign up as a member and then Digg other users’ stories in return for them digging yours. At this time you get one digg for every three stories you digg, so in order to get up there you need to be doing some pretty heavy digging. The best thing about Piqqus is how they have so many users that their system allows for people to digg users without those users having to digg them in return. It’s the same principle as a three way link exchange, just with Diggs. If Digg somehow catches you doing this, they’ll ban you, but as far as I know they won’t ban your site, unless it’s just totally ridiculous like I mentioned before. Hopefully your site will already have enough Diggs by this time to sustain itself, and you can just make another account and start digging again. If you are an experienced programmer or are willing to dish out some cash to get something like this coded, it’s possible you could create an “auto digg” script that would check to see if a visitor to your site is a Digg user, and if they are, it automatically diggs you. I’m not totally sure if this can be done but I don’t see why it couldn’t be. Just an idea. --Here’s another Digg method. Digg gives users “weight” based on how many stories they have started that reach the front page. The more front page stories you have, the higher your “weight” and the more your diggs count when digging other articles. You can create new Digg accounts and then hang out on news sites like Engadget, Gizmodo, Huffington Post, etc and be the first person to Digg their new stories. I know for a fact Engadget gets so many diggs it’s mind blowing, so if you just sit there for a day digging their stories and a bunch of people digg them after you, you’ll be building up some nice weight. If you do this with a bunch of accounts, you’ll eventually be able to digg your own stories and get them seen a lot easier than if you started from scratch and tried to do it the legit way.
Myspace A lot of marketers skip over Myspace because there’s so many high school kids and spammers that it just makes it a waste of time. However, Myspace can be a great source of traffic (especially depending on what your niche is) if you know how to work it. There is a nice post on Stak Loaded that talks about the basics of Myspace marketing: http://stakloaded.net/ismyspace-marketing-profitable. The basic thing you always want to do is pose as a hot girl (or if you already are a hot girl, post pictures of yourself). Sex sells and your profile will get a much higher CTR if you are a hot girl as opposed to a fat guy. This is by far the most important thing from the article, in addition to looking “non spammy.” You can automate the Myspace friend adding process with a bot such as www.openadder.com, www.adderdemon.com, or www.addnewfriends.com. The way these programs work is you login with your email and password and visit other peoples’ pages, and it scrapes the ID’s of all the profile links on that page. You can then click on another page and scrape the ID’s from that page. This can also be done with group pages (very useful for targeting a niche), events, friend lists, comment lists, and anything else. You can easily scrape hundreds of ID’s in just a few minutes, hit “start,” and the software will automatically add all those friends for you. This is very important: Myspace does not want you doing this and if they see you adding too many friends (usually more than 500 a day) they’ll flag you as a spammer and delete your account. It’s best to create your profile and start off adding about 50 people a day for a few days, and then gradually increase, but don’t go over 400 or so. Most of these programs allow you to link multiple accounts though, so you can create ten Myspace accounts, scrape three thousand ID’s, and add three hundred to each account. Having ten accounts with three hundred friends each is essentially the same as having one account with three thousand friends. In fact, for marketing purposes, it’s actually better. If you have some time to blow, you can also try out friend adding sites such as www.friendstorm.net, www.friendfrost.com, and www.tonsofadds.com. These sites work similarly to the Stumble and Digg exchange sites I’ve already mentioned, but you’re doing it with Myspace friends. You get points for each person you add, and the more people you add, the higher you show up in the “adding queue.” Since most people don’t sit there and add every single person in the queue, being higher up in it gives you a much better chance of getting added by a lot more people. Here’s a little trick: you don’t actually have to add the people, you can just click the add button for everyone and it will give you the points anyway. If you want to spend some money, you could automate this process by buying “featured” and “VIP” memberships which basically just move you up to the front of the queue, although I recommend testing your profiles with the free versions first to figure out your CTR and see if paying the fee would be profitable.
Facebook Facebook is another easily exploitable social network. The best thing about it is it hasn’t yet been polluted with spammers like Myspace has, so people are not as “on the lookout” for spammers and marketers. Same basic principle applies here: be a hot girl. Act like a real hot girl would and don’t be overly obvious. If you only have one picture on your page and your profile says “Hey, I like sex. I’m so horny and if you want to have sex with me, visit my site at www.spam.com,” it’ll be obvious that you’re fake, no one will click your link, and you’ll get banned fast. Use the same adding and commenting principles as outlined in the Stak Loaded Myspace article mentioned above and you’ll do alright. If you can get a college email address and sign up as a college student, it’s even better. On Facebook, if you want to say you go to (for example) UCLA, you MUST have an @ucla.edu (or whatever it is) email address and you must be able to verify this with Facebook, or they won’t let you list UCLA as your school. This goes for any college in the US, so for the most part, if you have a college email and are a part of a college network, people will assume you are real, because it would be very hard for a spammer to get a college email address. So, how do you get one of these valuable emails? If you actually are in college, most colleges allow you to change your mailbox name whenever you want, and reverse the change if you decide you don’t like the new name. Change your email, sign up with Facebook, verify your email, and then change it back to what it was before. How easy is that? If you’re not in college, it’s near impossible to obtain a college email address. If you have friends in college, you could ask them to do it for you. Or you could create a random account posing as a hot girl, “become friends” with some guys, and after awhile, figure out a way to trick them into doing it for you. If this sounds like a ridiculous plan, it’s not, because there actually are guys who will do anything for a hot girl, you just have to find the right guys. Facebook groups and events can be easily exploited too. I recently heard about a girl named Tiffany who started a group that said her parents caught her drinking and wanted to throw her out of the house, she told them that everyone drinks and it’s not a big deal, and they told her that if she could find a million teenagers who liked drinking that they’d let her stay. So she started a Facebook group and her goal is to build up to a million members so she won’t get kicked out of her house. I don’t remember exactly how many people her group had but it was around five or six digits, and these are all people who actively joined it. Facebook groups let you put a URL at the top of the group information, which can be used to link to your website, or a sponsor’s website, or something like that. Tiffany (who was probably just a guy who stole some pictures of a girl and then made up the name “Tiffany”) then went on eBay and put this URL up for auction so the highest bidder would be able to have their URL listed there forever. In the end, “she” was caught and banned from eBay and Facebook BECAUSE SHE MADE A MISTAKE AND LISTED IT ON EBAY. If she had listed it on DP, a blackhat forum, bought advertising on a blackhat blog, or just approached one of these blogs and told them the story so
they could write up on a creative marketing strategy, she probably would have gotten away with it. Facebook events are also popular and people regularly check them to see what’s going on on any given weekend. If you were able to obtain a college email address as I mentioned before, this will be easier because it will look more real, but if not, you can still do it, because you really have nothing to lose. Create an event and make it something very appealing, such as “Lil Wayne concert hosted by Miss Universe,” make up some details and upload some pictures of Miss Universe and some previous Lil Wayne concerts, and invite some people. They’ll all see it and think “whoa, this is gonna be huge” and they’ll invite their friends who will in turn invite their friends, and your guest list will easily get up into the thousands. The best thing about events is you have the ability to mass message everyone on the guest list, so you can regularly send out messages whenever you want. Just be creative with them and figure out how to throw your URL in there, or create an MFA site and use it as the “official event page,” or anything else you can think of. You could also sell “ad messages” on DP or blackhat forums where people could purchase an ad, and you could incorporate their URL into either one of these mass messages, or you could put it as the official event URL, or upload their video ad as an official event video (Facebook lets you upload pictures, videos, and URLs to event pages, and you can specify if you want anyone on the guest list to be able to upload, or if you only want the event creator to be able to upload. Set it so only the creator – you – can upload, and the less things that have already been uploaded, the more you can charge for creative ads in these spots). Just be creative, it’s easy, and Facebook is a great marketing resource.
Note All the information here is provided solely for informational purposes. If you decide to actually implement these techniques into your marketing strategy, you understand that you are solely responsible for anything that may result. If you have any comments, questions, feedback, or would like more information about a specific method, visit www.stakloaded.net.