BA (Hons.) GRAPHIC DESIGN Module Code
BRIEF TITLE _ Me, drinks The Brief To design a new logo for an existing brand of drinks, ‘me’. Create a new look for the drink bottles. Concept/Proposition A new range of drinks, ‘me’, are in need of improvement.
Considerations Take into consideration the target market and who these drinks appeal to. Think about the type of drink, and how this will affect the look of the overall design. Target Audience Students, working people.
Tone of Voice Use an appropriate tone of voice.
Research and development on blog A new and appropriately designed logo Appropriate bottle packaging