» Publisher’s
Perspective
By Jim Merle | PUBLISHER
DID YOU EXPERIENCE THE MAGIC OF AVI PLAY IN THE LAST ISSUE? IF YOU HAVE, THANK YOU!
I
f not, don’t miss the excitement provided by Augmented Reality (AR) technology powered by AVI PLAY within the pages of Brake and Front End. Once you’ve downloaded AVI PLAY, open the App and hold your smart device over this page to unlock a special message from me. We launched our AVI PLAY App last month, providing a seamless transition from the pages of Brake and Front End to digital information on your mobile device in the form of video, 3-D imaging and other exciting types of content supported by AR. Are we heading down the right path? I believe we are, and so does Apple. Apple is quickly moving into Augmented Reality in an attempt to stay ahead of its customers’ expectations. They have identified Augmented Reality as a new content channel with a plethora of applications that includes education; we have a similar strategy in place. Each issue of Brake and Front End will continue to include insightful technical features in print, supplemented by relevant video content powered by AVI PLAY. And there’s more. Watch for our advertisers taking advantage of this technology by bringing an additional dimension to their advertising and promotional messaging.
Start now by downloading AVI PLAY by following these two easy steps: Step 1: From your Apple or Android
Step 2: Open the AVI PLAY App. Once
smart phone or tablet, visit www.AVIplayApp.com to download AVI PLAY.
it’s downloaded, hold your device over this page to unlock a special request from me.
Share your thoughts by contacting me at 330-670-1234 ext. 280, or by e-mail at jmerle@babcox.com.
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April 2013 | BrakeandFrontEnd.com