The aim of this present book is to provide a reference tool for all students, faculty, professionals, especially those in the design and architecture fields, showcasing the workflow process and the importance of a well organized and thought through research. This book emphasizes how crucial the initial thinking stage is to any project and how a thorough analysis can ease the journey along the various upcoming stages as well as facilitate communication between designer and client. It also aims to help develop self-confidence and aid in the development of a personal working method.