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WINTER 2017/18


Vista’s Christmas Past Glowzone

Family Fun Challenge

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WINTER 2017-18 (




First Word - Bret Schanzenbach




City of Vista Steps Up for the Homeless


Breakfast Mug - New Restaurant in Town


Mayor's Musings


Chairman's Corner


Vista Pride




Another Great Year in Vista


Vista Chamber Impact on the Community

Mon-Thurs Friday Saturday Sunday

Vistan's Photos from All Over

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Family Fun Challenge


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31 34 34-43

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Vista’s Christmas Past Glowzone

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Breakfast Mug

Now Open for Breakfast and Lunch

Rayne Water

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Chamber of Commerce

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House Salad, One Slice of Pizza, & 20oz. Beverage The Cover Vista High School's marching (All pizza slices are cheese or pepperoni) band in the 2016 Christmas Parade. Photo by Maria Martinez.

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Inset: Ballet Folklorico performs in the 2016 Christmas Parade. Photo by Wendy Castellanos.

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PUBLISHER Vista Chamber of Commerce ADVERTISING ACCOUNT EXECUTIVE Elizabeth Harwood


fyi 15,000 - 19,000 copies of this magazine are printed and mailed to zip codes in Vista each quarter; and each ad is seen annually over 60,000 times! Even more readers view each issue on the Chamber’s website!

COMMUNITY WRITERS Anne McDonnell Lois Cavalier Mary Schmidt-Krebs Heather Petrek Barb Miltenberger Kim Barker Sherrin Guy CONTRIBUTING WRITERS Bret Schanzenbach Amber Ter-Vrugt Judy Ritter PRINTED BY Advanced Web Offset DESIGN AND PRODUCTION Janet McAlpine Graphic Design VISTA CHAMBER OF COMMERCE 127 Main Street, Vista CA 92084 P 760-726-1122 F 760-726-8654 EDITORIAL

vista chamber of commerce board of directors 2017-2018 EXECUTIVE COMMITTEE:


CHAIR Amber Ter-Vrugt Scripps Health Care

Rafael Arce Fit Business Finance

CHAIR-ELECT Nick Ljubic Speedy Cut, Inc. PAST-CHAIR Ron Briseno Rosati's SECRETARY April Rosemeyer Pacific Western Bank TREASURER Bryce Jones San Diego Small Biz Assist VICE-CHAIR Ron Adams Prohibition Brewing Co. VICE-CHAIR Jamie Johnson Tri-City Medical Center CHIEF EXECUTIVE OFFICER Bret Schanzenbach



Adam Brooks Big Media Prints Nick Caponera Datron World Communications Mehdi Chitgari Classic Chariots Steve Harrington Torrey Pines Bank Neil McInnes R-Mac & Associates, Inc. Scott Patterson Edward Jones Andrea Ruano Andrea Professional Cleaning Rich Smith Walmart Sarah Villarreal California State University San Marcos

first word

Vista Chamber President & CEO Bret Schanzenbach

Dogs, Chickens and Roosters, …Oh My!

I had an interesting experience at a recent Vista City Council Meeting. Here is a recap of the hot topics on that October evening: dogs, chickens, and roosters! It felt like such a small Podunk town ... I loved it! Now, in all fairness, I could give you quite a bit of explanation behind each of those items, but it sounds better to think that our town of 100,000 residents still gets excited about dogs, chickens and roosters. There was one item of discussion, however, that transcends our cozy community and is affecting the entire country: homelessness. Vista is lucky to have a couple of exceptional social agencies that work very hard to service this population: Solutions for Change and Operation Hope. The main topic of this particular meeting at City Council was how the federal government had recently adopted a new nationwide policy called “Housing First”. At face value, Housing First sounds great. Wikipedia states the following: Housing First is an approach that offers permanent, affordable housing as quickly as possible for individuals and families experiencing homelessness, and then provides the supportive services and connections to the community-based supports people need to keep their housing and avoid returning to homelessness. That sounds

wonderful. But what is it actually saying? What it says is, give a home first, deal with “everything else” later. So what does “everything else” mean? “Everything else” refers to those things that landed the person in a homeless situation to begin with. Some of the common pieces of “everything else” are drugs and alcohol abuse, domestic violence, inability to be employed, and more. Again, one might respond, “yeah, that makes sense,” and if that is what you think, great. However, what isn’t specifically stated is that now, due to Housing First, the federal government will not give ANY money to those providing assistance to the homeless unless they are willing to take in active drug users into their shelters. This is where the rubber meets the road. Solutions for Change has helped hundreds of families permanently get out of homelessness, but they cannot accept active drug users into their program. It makes no sense to put a family (Solutions for Change only works with homeless families) that is working through all the challenges that they need to work on to get back to fully employed, housed, productive, tax paying citizens, and put active drug users side-by-side with them. But unfortunately Housing First is a one size fits

all program. The bottom line is this, if you refuse to let active drug users into your facility, YOU RECEIVE NO FEDERAL DOLLARS. About 16 months ago Solutions for Change had to make a decision to change their model completely, a model that has a 98% success rate, or return $600,000 in federal money ... they sent the money back. That was a tough decision. As I’m sure you can guess, homeless service providers are not steeped in large stock piles of cash. We should all be proud that our local city leadership saw the lunacy of the federal program and gave $140,000 of city affordable housing funds to help fill the gap that was created. The City of San Marcos made the same contribution (Carlsbad, Oceanside and Escondido have all been asked

as well, but as of yet have not agreed to help, which is disappointing). It is disappointing that the Housing First program has no allowances for successful programs that take different approaches. But I am happy to be part of a community that is willing to step up and support effective programs that are making a lasting difference in the lives of current and future generations. Viva Vista!



New in Town

On October 2nd, 2017, dynamic husband and wife team Omar Garcia and Fabiola Rangel Garcia opened the doors of Vista’s The Breakfast Mug, serving both breakfast and lunch. After months of paperwork and rolling up their couple’s home cooking and the recipes have sleeves to complete a good portion of the buildbeen developed to perfection over the years. ing makeover themselves, the restaurant is off Breakfast choices include traditional, hearty to a solid start. Yelpers items such as pancakes, waffles, a looking for breakfast and breakfast burrito, omelets, Benedicts, lunch spots have made breakfast sandwiches and a customer the connection with the favorite, chilakiles, a traditional Mexican eatery and are coming dish which has been given The Mug spin through the doors along with tortilla chips, green sauce with a with other hungry diners. hint of epazote, ham, onions, cheese At the helm of operaand sour cream. Come in on Wednestions is Omar, who over days when you can get chilakiles for half The Garcia Family the span of his career off! For lunch you can choose from a has gained experience in many aspects of the wide assortment of sandwiches, soups, burgrestaurant industry, so opening his own place ers, salads, burritos, tacos, pastas, fish dishes was a natural next move and a way to join forces and more. Look for daily specials each and with his wife. While always looking at the big every weekday. picture of operations, he is backed in the kitchen Fabiola and Omar realize that running this by the valued talents of Gilberto Bigil, who keeps restaurant will come with plenty of growth the restaurant on pace with vision, managing opportunities, which they gladly welcome. High flow, plating, etc. Fabiola brings her years of school sweethearts who met at Vista High, they customer service skills to the table and keeps have deep roots in the city and look forward to things running smoothly on a day-to-day basis raising their two boys here as well as helping and will take the lead in restaurant development. The Breakfast Mug find its place in the neighProviding their customers with tasty food as well borhood, developing along with the ever-onas friendly and attentive service is the goal for the-move city of Vista, and finding ways they the team as they strive to earn your respect and can effectively partner with the community that loyalty along with your business. they love. The cozy restaurant serves up California-style The Breakfast Mug is located at 923 E. Vista meals and comfort foods with a “twist.” Menu Way and is open on weekdays from 6:30am items served are directly influenced by the



to 3pm and on weekends from 6:30am to 4pm. You can find them on Facebook and you will want to check their website where you can find daily specials, coupon sources and upcoming events at By Barb Miltenberger

From the owners

“ We are certain our guest will find delicious food, great ambiance and exceptional prices.” Omar & Fabiola




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Mayor's Musings Mayor Judy Ritter

We are fast approaching an end to another successful year in the City of Vista. This time of year provides us all the opportunity to reflect on the projects that have been accomplished together and to focus on future goals. I am constantly reminded of all the reasons I am thankful to be a part of this community. We’ve got a lot going on in Vista with the gearing up of the Phase II street improvements on our beautiful Paseo Santa Fe corridor, a business park with a low vacancy rate, and a beautiful and growing vibrant downtown. Did you know our Business Park includes over 900 companies and employs 23,000 people? This is a remarkable statistic and we appreciate the services and products these businesses provide locally, nationally, and globally. This statistic is exactly why the City of Vista and the Vista Chamber of Commerce organize the Vista CARE’s (Communicate, Assist, Retain, Expand) Business Walk Survey annually. The event is an extension of the City’s Business Retention program, which focuses on retaining and expanding existing businesses and creating an environment in which businesses can succeed. The primary goal is to gather information about companies in the Business Park. The feedback is essential in determining what these individual companies need in order to stay, grow and expand in Vista, so the businesses can create more jobs and increase their competiveness. Thank you to all of the volunteers who participated in this year’s survey. Your help is important and appreciated. I’ll share the final report during the Chamber’s State of the Community luncheon on January 22, 2018. As we move into this holiday season, I look forward to the many community events celebrated in Vista. This time of the year we give thanks, count our blessings and celebrate a season of giving. During this holiday season, many churches, charities, and civic organizations collect food and toys so those who are having difficulties will be able to enjoy the holiday celebration. In our community, it is great to see so many people come together to provide for those who are less fortunate. Thank you to those who have given and continue to give unselfishly by supporting those in need. While shopping for gifts or holiday items, remember to shop in Vista. Much of the City’s budget comes from local sales tax - which funds parks, street repairs, youth and senior programs, fire and sheriff’s services, and other services that keep the city operating and our community unique. Have a safe and joyous holiday season and best wishes for a happy and healthy New Year.




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chairman’s corner As a member of the chamber, YOU are being marketed and YOU make an impact even when you don’t realize it! Your membership in the chamber of commerce allows our team to promote your business through a variety of communication channels without you having to lift a finger … your membership also means that you are making an IMPACT in our community, again without lifting a finger! How does that work you ask? Well, here’s just a few examples:

Chair of the Board Amber Ter-Vrugt

O Your voice is always reflected in our civic engagement initiatives! We at the chamber work for our members at all levels of government. Whether it’s working at the local level with city officials, or its advocating on business issues with the federal government, the chamber advocates for a healthy business climate in the city of Vista and regionally. We regularly meet with city officials to share ideas and concerns from the business community, we’ve held candidate forums to better understand who is running for office in our community, and we regularly host our elected officials in meetings to discuss issues of interest. O In May your chamber hosted the Annual Vista Strawberry Festival. We estimated that over 100,000 people came to downtown Vista for that event. This has become a great way to put Vista on the map and showcase our unique community! O We know an educated, well prepared workforce is of utmost importance to our local business community. The chamber has been working hard with the school system and our member businesses to bridge the gap by connecting educators to the business community in a variety of creative avenues. O A few years ago, your chamber launched the Rising Star of the Month program to honor local area high school seniors. Each month, we honor seniors from area high schools and then select a Rising Stars of the Year. Last year we were able to give away $10,000 in scholarships and this year we gave $10,550 total to 11 different recipients! O In August the Chamber held its annual golf tournament. Each year we partner with a local area charity as part of the event. This year we raised $3,500 for the Vista Boys and Girls Club. These are just a few examples of how your membership in the Vista Chamber of Commerce not only helps your business, but also makes a lasting impact on our community. Thank you for all you do!


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Do you have a trip scheduled? Take some Vista pride with you and photograph yourself in fun unique places. We love sharing our business owners, residents and friends showing Vista pride in different locations all over this amazing world. Send high resolution photos with descriptions to

sd retired busineshis Chamber Board sMeshmbowers an at e lov ta some Vis man Bryce Jone Coeur d'' Alene, Idaho, overin bin ca family's e. looking Lake Coeur d''Alen

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“ I pride myself in having customers come into the store and actually be able to talk to the owner and to the person who will be working on their jewelry.”

Family Jewelry Store a Mainstay in Downtown Vista By Anne McDonnell

Already a successful local business before Vista’s downtown revitalization, John Shakarian Jeweler is now thriving. Explains Owner John Shakarian, “The revitalization of downtown Vista has changed consumers’ buying habits and pleasure enormously. Before the City of Vista’s investment in downtown Vista,… people would come and shop at one specific store and then leave (called ‘destination shopping’). Now, people come to shop at a specific store and then walk around and stay longer (called ‘loving it’).”

a different turn and I got involved in the jewelry business, since my three brothers had already mastered the trade. I enjoyed diamond/stone setting since it required the knowledge and understanding of angles, and geometry was my favorite subject in school. Later on, I also learned repairing and creating jewelry from my brothers, and enjoy it just as much. I invigorated my passion of engineering in repairing and creating jewelry, which is similar in most aspects: design and construction in a way that will last.”

And “loving it” is also part of Shakarian’s business model. Making people happy and creating something special, whether bringing back to life a family heirloom or creating something unique, is what Shakarian loves to do. Originally thinking he’d become a civil or mechanical engineer, “life, as it does to most people, took

Located in the heart of downtown Vista, Shakarian and his brother bought the business in 1989. The jewelry store has been in Vista since 1959, originally known as Austin Jeweler and then Vista’s Fine Jewelry. In 2005, Shakarian decided to put his name on the building “to make it more personal.” As he explains, “I pride









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myself in having customers come into the store and actually be able to talk to the owner and to the person who will be working on their jewelry.” It’s a full-service jewelry store specializing in creating custom-designed jewelry made entirely in-house. They also perform repairs, from the simplest to the most complicated, including vintage/antique jewelry restorations using laser welding. And to keep up with the pace of the work, the store was recently remodeled, with some work still in progress. In addition to Shakarian, employees are well-versed in jewelry design and repair. “I have great employees, each having their own individual talents,” he says. One of Shakarian’s favorite stories is about restoring a family heirloom to its original beauty. Explains Shakarian, a long-time customer came in with her grandmother’s vintage filigree (wire-work) platinum and diamond wedding ring that was badly damaged after someone accidently stepped on it. “She was devastated and asked if I could restore the ring to its original glory. Well, it was very

challenging, not only because some of the diamonds were broken and some needed to be replaced with similar old-cut diamonds, but because most of the filigree work had been damaged almost beyond repair. I took the challenge on and the final result was one that made the customer cry, because it was just like when grandma wore it.” Because of stories like this one, the Vista community has been great to Shakarian. “The Vista community has supported me by coming back time after time, and referring their friends to support my local business. We pride ourselves as a family-owned fullservice jewelry store, and I’m hoping one of my sons will follow in my footsteps and take over the business in the future.” The store is located at 212 Main Street in Vista and is open Tuesday through Friday from 10am to 5pm, Saturday 10am to 4pm. Closed Sunday and Monday. Find them on the web at John Shakarian takes pride in providing custom jewelry design and full service repair in their newly remodeled store in Vista.



Glowzone Family Challenge Fun By Kim Barker Before Glowzone even opened its doors this past summer, General Manager Dante Brooks was already on a mission for the family challenge arena to be much more than just a business, but rather an active member of the Vista community. On the surface, Glowzone is a great place for families to make memories on the jungle gym, rock climbing walls, ninja course, and drop slide, or engage in some friendly competition on the glow mini golf course, ropes course, or playing Bazooka Ball (paintless paintball). Dig a bit deeper and you quickly uncover Glowzone’s dedication to families and community through their support of sporting clubs and schools throughout Vista and beyond. Glowzone’s sponsorship of the Vista Storm Soccer Club, Oceanside Breakers Soccer Club, Oceanside Pop Warner and several other local teams was just the beginning. Dante Brooks explains that they don’t have any plans to slow down in terms of helping local teams out. It’s clearly a heartfelt mission for the lifelong area resident. “I grew up playing for the Oceanside Breakers and I know first hand how hard it can be on parents when it comes to being able to pay for tournaments and everything else that comes with your child's athletic interests. There weren't many places like this when I was growing up and even fewer that were willing to reach out into the community with a helping hand.” That helping hand extends far beyond local



athletic teams. Glowzone also sponsors school dances, read-a-thons, jog-a-thons, and other student events in the Vista area. The Glowworm Graduate Program, their incentive program for educators, provides free passes to help motivate students in the classroom. Glowzone’s doors are always open to fundraising ideas that will benefit the community. That Glowzone community spirit will be more evident than ever when they host a toy drive on December 19th from 5 to 8pm, as well as their Autism Night on January 18th, 2018, from 5 to 8pm. Both events will serve as resource fairs for organizations in the community to promote their missions to the public, and for attendees of all ages to participate in some active family fun. Organizations interested in taking part in either of these events can contact Dante Brooks at 760-450-6274. Birthday Parties

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There weren't many places like this when I was growing up and even fewer that were willing to reach out into the community with a helping hand.




Coleman & Coleman Advanced Dentistry THAT WILL MAKE YOU SMILE By Heather Petrek



It’s not on your list of all-time favorite things to do, but you walk in anyway. What’s this? A menu-like list of things to make you feel comfortable? Where are you? In a salon, a spa, a dream? No, you’ve entered a dental office. You let the staff know your preferences while you wait for your appointment. It’s time. You slide into the dentist’s chair. It’s fitted with massage pads. You also have access to a blanket, dark glasses, or earplugs – all designed to make you as relaxed as possible while the skilled team at Coleman & Coleman Advanced Dentistry offers you their full, friendly and professional attention. Dr. John Coleman, and his son, Dr. John Coleman III, practice together in their Vista office. In business for over 22 years, the team has been enhancing dental health and building bright smiles for every patient they see. With a long list of services provided, Coleman & Coleman Advanced Dentistry can solve myriad issues, personalizing individual dental needs for each person visiting the office. The doctors refer to their business as a reconstructive and cosmetic practice, but they cover all general needs like check-ups, cleanings, fillings, endodontic (root canal therapy), oral cancer screenings, and periodontal (gum) treatment. Besides all of these services, Coleman & Coleman Advanced Den-

tistry addresses additional dental needs that some other offices don’t provide. Are you a patient who experiences anxiety at the very thought of a dentist working on your teeth? At Coleman & Coleman Advanced Dentistry, you have the option of sedation dentistry. Both doctors are trained to provide a variety of sedation techniques without needles, a service that less than one percent of dentists in the United States can claim. Do you suffer from sleep apnea, a condition where normal breathing is interrupted during sleep, increasing the risk of depression, hypertension, stroke, or even cardiac arrest? If you do, or suspect that you might, help is available. You can make an appointment for a consultation and a sleep study that can be done in your home, and there are also devices the office can recommend that are easier to use than the traditional CPAP machines to treat the potentially dangerous condition of sleep apnea. What about pain and dysfunction of the joints in your jaw, caused by misalignment (commonly referred to as TMJ)? If you experience symptoms, discuss the problem with Dr. Coleman or Dr. John. There may be non-surgical

therapies available to you, and the doctors can assist in solving the problem. Your smile is an important part of your personality, and can directly affect your interactions with others, your self-image, and your confidence. Whether you need reconstructive services, or ways to enhance the appearance of your teeth, the Coleman & Coleman dental team can help. Crowns and bridges, dental implants, dentures, and other services support patients who require restorative assistance to make their mouths happy and healthy. Is there something cosmetic you’d like to change about your smile? Teeth whitening, straightening, veneers, caps, or bonding that can take care of teeth gaps, chips or other abrasions are solutions that dramatically enhance your smile, and these services are also available at Coleman & Coleman Advanced Dentistry. The office is located at 110 Civic Center Drive, Ste. 102 in Vista and the staff is ready to schedule your visit. Call them at 760.291.8543, or visit today and you’ll be on your way to radiant dental health.

“It’s an absolute pleasure having grown up here in Vista since 1989, being able to give back to the community that helped raise me, and is now helping me raise my four children. Thank you, Vista! I look forward to seeing you in the office and in the community.” ~ Dr. John “My favorite part of the day is meeting new patients. We get to know our patients and our families very well. Living and working in this area for the past twenty-nine years, I love that Vista and the Vista Chamber of Commerce maintain an open, friendly and small-town attitude. We are a high-tech community with a small-town feel.” ~ Dr. Coleman Sr. VISTACHAMBER.ORG




Christmas Past By Lois Cavalier

Santa Claus was always the headliner at the annual Vista Boys' Club Chistmas party. In this December 1971 photograph, Michael Starr, 8, presents to party chairman Marjorie Cosh one of the donated gifts that will be used by club members throughout the coming year.



2 sets of angel wings. 1 Santa's chair. 1 set of wooden choir singers. 1 Christmas tree and ornaments. 3 cans of glitter. 1 Santa's mail box. 2 Free Coffee signs... The Vista Coordinating Council kept an exacting inventory for the Santa's Village that members created each December in the 1970s. Santa Claus would hop down from the bright red fire engine he traditionally rode at the end of each annual Christmas Parade and head for the Village, where delighted children could tell him their wishes until Christmas Eve. Miriam Pope, whose husband Bob owned the Sports & Photo store downtown for a quarter-century, served as

Further information will be announced through area media as the parade date draws closer. Holiday traditions began early in Vista's history. In 1933, the newly formed Volunteer Fire Department set up a Christmas tree across from where the historic bank building still stands, at the corner of what is now Main Street and Indiana Avenue. At the base of the tree were 500 bags of candy put together by firemen for the children.

Santa arrived on the department's fire engine – yes, it was bright red – and listened intently to each child's Christmas wishes. Then he climbed back onto the engine and was driven to homes where children and the elderly were unable to join the downtown festivities. Once again, Santa personally visited each child. Just as local individuals and organizations band together today to provide dinners and gifts for those in need, the early 1930s marked the depth of the

Great Depression and the community saw to it that everyone had plenty for a happy holiday season. After World War II, as businesses began to grow along with the population, it was decided in 1948 to hold the firstever decorating contest among downtown stores. After extolling the creativity of Vista's merchants, The Vista Press noted, “Maybe a fair, impartial, levelheaded, quick-thinking jury, with its own self-preservation in mind, will have to declare the whole thing a draw.” For several decades, a magnificent pine tree in Wildwood Park served as Vista's official Christmas tree. It was decorated with ornaments hand-made by school children, and a formal dedication each year included carol singing and refreshments donated by local organizations. But the tree finally had to be taken down in the early 1990s, and the festivities moved downtown.

president of the Chamber of Commerce Auxiliary from 1955-57 and put together the first two Christmas parades in 1955 and 1956. The parade has become an annual event that Vistans look forward to, lining the streets along the route and cheering floats, marchers and bands – with many of the participants members of their own families. The theme of this year's parade, to be held on Saturday, December 2, is “A Storybook Family Christmas.” The route will proceed from the Civic Center, at Eucalyptus Avenue and Civic Center Drive, along Eucalyptus Avenue to downtown Vista, and end at the Cinepolis Theater on west Main Street. The route is a bit different this year because of construction on South Santa Fe Avenue, according to Chamber of Commerce CEO Bret Schanzenbach.

Above left: The Washington Junior High School marching band performs in the 1966 Vista Christmas Parade. Sponsored by the Chamber of Commerce, the parade has been a tradition since 1955. Above right: In 1948, It was too muddy for Santa's helicopter to land as usual on the old Vista High School field. Firemen quickly moved families to a vacant lot at Broadway and Indiana, where the helicopter landed in the street and happy children waited for Santa to step out. Left top: The temperature dropped to 28 degrees as snow decorated the street sign at Morningside Drive and Escondido Avenue (now Civic Center Drive) and crystal-coated the tree on the left. Left bottom: Firefighters at former Fire Station No. 2 on South Santa Fe Avenue built a snow man to celebrate the unprecedented 3 inches of snow that fell in Vista on December 13, 1967.

And one holiday season it even snowed! It was December 13, 1967, when several elementary schools were presenting their holiday programs for parents and visitors. Longtime Vistans recalled that as far back as the turn of the 20th century there was “only a bit of slush sometimes that melted real fast.” This snow was the real thing. Enough for firefighters to build a snowman in front of their station on South Santa Fe Avenue. Enough to coat trees and cover yards and send children and adults outside to play – and maybe throw a snowball or two. In a community that has grown steadily and diversely over the decades, Vistans still come together each December to watch parades and decorate community trees and sing carols and give generously of their time and resources. Merry Christmas! VISTACHAMBER.ORG



“We are very proud of our teacher to student





Highly Trained Teaching Staff Sets Kid’s Town Montessori School Apart By Mary Schmidt-Krebs

Unlike other Montessori schools that have the required one trained and certified staff member, what sets Kid’s Town Montessori School apart is its staff of teachers – each of the teachers are Montessori trained and certified and full background checks are conducted prior to hire. The year-round school offers programs for individualized learning for ages 12 months to 6th grade. In addition to before and after school day care, their teaching curriculum is available for toddlers, pre-primary, primary and elementary students. During the summer, the school themes its curriculum and offers hands-on experiences through field trips, school site visits, and other themed special projects. “We are very proud of our low teacher to student ratio,” explains Mahsa Najafi, office manager, who runs the school with her mother, Mehrmah Hodaee, owner/director. “Currently we have 145

students but we can accommodate up to 180.” Some of the unique elements found at Kid’s Town are its three large playgrounds, Kids Zumba classes and its access to computers that teach the elementary level students how to speak and read Spanish. Kid’s Town also prides itself on having large, bright and very clean classrooms that are filled with the appropriate Montessori materials. A Montessori pre-school education emphasizes four areas: care of self and the environment, sensory and motor education, writing and reading, and math skills. As the child and the skills develop, special attention is placed on science and related fields, geography, zoology, botany, geology, and chemistry. The Montessori classroom often seems surprisingly quiet compared to the nursery school. That is because of the highly

organized program and environment that the teacher prepares. The teacher carefully guides the child towards selfdiscipline by exposing the child to both physical and mental order. In the classroom, children are free to move about, talk to their peers, and work with any material already introduced to them by the teacher. They are encouraged to explore and to satisfy their natural curiosity. A Montessori class is typically composed of students with a three-year span. Ideally, the child will stay in the class for the entire cycle, hence forging a stable community and meaningful bonds. In this multi-age Montessori classroom, you will see students of different ages working together. Older students enjoy mentoring their younger classmates, as the latter look up to their big “brothers” and “sisters”, and get a preview of the appealing work to come.

Montessori education dates back to 1907, when Maria Montessori opened the Casa dei Bambini, or Children’s House, in a low-income district of Rome. Her unique philosophy sparked the interest of educators worldwide, and in the following decades Montessori schools opened throughout Europe, in North and South America, and, finally, on every continent but Antarctica. Kid’s Town Montessori School is located at 867 Sycamore in Vista. The website is Phone number is 760-598-KIDS (5437).



Rayne WaterA Company That's Not Just A Drop in the Ocean By Sherrin Guy



Ever heard of Rayne Water Conditioning? The name of this drinking water and soft water systems company may not necessarily spring to mind, but the vintage sign of four bulbous blue water droplets dripping on a green and white background may come cascading back to you. It's a sign that has become synonymous with Vista, and is instantly recognizable perched above Highway 78. The sign is both reassuring and reminiscent of a bygone era, evoking sentiments of reputation, reliability and family. These very same sentiments lie close to the owner’s heart - Rusty Wallis. “It's a truly a family affair’, smiles Rusty, who explains how the water and soft water systems company is operated and

run by himself, his wife Jodi and his son Eric. “The key to our success is that we are a family owned and family operated business”. The idea of treating employees and customers alike extends even to the staff; where, surprisingly 5 of the total 19 employees have worked for Rayne Water for over 20 years. The company itself is almost 50 years old and has been around since 1968. It was founded in by Knox Williams, Rusty’s father-in-law. Rusty bought it in the mid 1990’s. For Rusty serving people and the community are essential to business values. “We don't use prompts, automated or robotized services ... when you call here you will speak to a human being”, Rusty proudly declares. This micro community outlook has served the company well, Rayne Water provides water systems to local people and business but also to some of North County's most recognized and reputable companies including TriCity, Scripps, Pomerado Hospitals, Camp Pendleton, Legoland, La Costa, Harrah’s Casino and over 200 restaurants and hotels in San Diego.

“We don't use prompts, automated or robotized services ... when you call here you will speak to a human being”

The company’s unique service and products are also a part of its success story. “We provide an essential service that is a crucial part of living in San Diegothe issue and quality of water ... Hard water, which typically runs through the veins of San Diego’s households and commercial plumbing, corrodes and eventually damages copper piping, causing leaks and slowing down the push of water and its efficiency”, explains Rusty. The Rayne Water systems

however, decelerates that process, “We employ a scientific method that involves the iconic exchange of hard water running through a vessel that has a certain type of media...this causes a chemical reaction to occur, where the calcium and magnesium jump out and attach themselves to the resin material which then produces soft water”. Rusty explains how the soft water not only protects the lifespan of appliances but also reduces cost. “Using soft water in the home allows you to reduce the amount of product - detergents, shampoo by almost 50-70%, as the products no longer need to compete with the hardness in the water.” Rayne Water’s Reverse Osmosis water filtration system produces bottled quality water for the home/office and the company also provides water coolers, salt free water conditioning systems and other advanced drinking water systems which are all more ecofriendly and efficient. The success of the company is evident; they have carved out a niche market

and a reputation to boot. But, it’s the commitment and loyalty to the local community that seems to have played an important part in their boom. “Vista is the community we live in, work in… we want to give back to the community”, says Rusty and give back they have; Rayne Water supports charities including local YMCAs, Boys and Girls Clubs, Tri City Hospital Foundation, Rotary Clubs and local Chambers of Commerce. That heart-felt local commitment echoes in its memorable sign, which as his father-in-law and founder Knox had requested, should not be used for commercial or advertisements purposes. Rusty has honored that tradition, with one side of the sign showing important public announcements, whilst the other, provides words of laughter, quips and encouragement lifting up not just the sign but people's spirits. To find out how Rayne Water can help your office or home, visit them online at






winter events 2017/18 Chamber Educational Events:

Winter Holiday Celebrations:

Government Affairs Meeting:

12p.m. @ Chamber: Dec 7, Jan 4, Feb 1

Vista Christmas Parade Downtown Vista December 2 - 1pm

Ongoing Vista Events:

Frozen Sing-A-Long Moonlight Amphitheatre December 2 - 5pm

Vista City Council – meets on the second and fourth Tuesdays of each month at 5:30 pm in the City Council Chambers at City Hall, 200 Civic Center Drive. Farmers Market – Every Saturday from 8:00am – 1:00pm located at the County Court-House parking lot on Melrose. Library Programs – The Vista Branch of the San Diego County Library on 700 Eucalyptus Ave., offers a variety of ongoing program for all ages. For more information, call 760-643-5100.

Chamber Networking Events: Business Mixers: 5 p.m. Dec 6 – Cinépolis Jan 10 – Classic Chariots Feb 13 – Glowzone North County Good Morning Vista: 8 a.m. @ Monarch at Shadowridge December 15, January 19, February 16 Lunch Mob: 12 p.m. Dec 13 – URBN Jan 24 – Hunter Steakhouse Feb 21 – Breakfast Mug

Member Orientation: 12pm @ Chamber January 19

Festival of Trees & Holiday Boutique Vista Optimist Club December 2 - 10am Vista Winterfest Downtown Vista December 3 - 12pm The 31st Annual Holiday Homes Tour Vista Community Clinic December 3 - 10am Hope for the Holidays Operation Hope December 8 - 7pm Winter Festival Classic Chariots December 9 - 11am Santa at the Adobe Community Event Rancho Buena Vista Adobe December 9 - 10am Holiday Fest with Santa

Brightwood College December 9 - 12pm

Christmas Party Vista Historical Society December 10 - 2pm Caroling with Carol Vista Historical Society December 23 - 2pm

For more information visit VISTACHAMBER.ORG




Dougl a s M . O sb or ne, OD , FA A O Optometrist


110 Civic Center Dr. Ste. 101 Vista, CA 92084


Located in Historic Downtown Vista! 110 S. Citrus Avenue Suite B Vista, CA 92084

Custom Embroidery Screen Printing Promotional Items Corporate Orders Special Gifts Personalization

Dave Baldwin Financial Advisor 157 N Twin Oaks Valley Rd Suite 130 San Marcos, CA 92069 Bus. 760-752-9733 Cell 760-828-3102 Fax 877-212-8335 California Insurance License 0C24309



Next to La Paloma Restaurant

CHECK US OUT:  (760)758-7122 510 Sunset Drive, Vista CA 92081 32


ADC5_9551A0012_3-75x21_BWNP_R1.indd Client: AD COUNCIL

Art Version:

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Studio Manager:

A. McCarthy



rising stars September

Congratulations to our September Rising Stars, recognized at a breakfast at Brightwood College on September 8: Erick Garcia Patlan, Guajome Park Academy; Britanya Lam, Rancho Buena Vista High; Shannyn Thomas, Trade Tech High School; Kenneth Thai, Mission Vista High; Mackenzie Madrid, Vista High School; Brenda Lopez, Major General Raymond Murray High.

1330 N. Melrose Dr. Vista, CA 92083


October Congratulations to our October Rising Stars, recognized at a breakfast at Brightwood College on October 13: Elizabeth Rojas Gallagos, Mission Vista High School; Levi Warner, Tri-City Christian School; Jacob Remy, Vista High School; Cade Cabral, Guajome Park Academy; Victor Granados, Alta Vista High School; Arleth Flores Aparicio, Rancho Buena Vista High School

news and notes Bedrosians Tile & Stone Bedrosians Tile & Stone recently celebrated a new product launch at the showroom at 1725 Hacienda Dr. They have the most trend-setting tile and stone products available in the market in a gorgeous showroom. Their knowledgeable staff will help you figure out your next upgrade in counter tops, flooring and more. Stop by or visit them online at

news and notes Breakfast Mug The Breakfast Mug recently opened for breakfast and lunch in Vista at 923 E. Vista Way. At the Breakfast Mug, they believe in fresh vegetables and shopping locally. Seventy percent of their menu is made with ingredients from local farmers, bakers, and other vendors. They take pride in serving you the freshest ingredients, so that you can enjoy and taste excellent quality on every dish. See more at



chamber business directory WINTER 2017-2018

Accounting AdvantEdge Accounting Solutions (760) 722-6839 Alan M. Brown, CPA (760) 212-4993 Polito Eppich Associate LLP (760) 599-9900 Quantax, Inc. (760) 278-1040 San Diego Small Biz Assist (760) 519-3766 Seda & Drake (619) 321-8732

Advertising- Promotional Products LOGO Expressions, Inc (760) 598-9011

Animal Services Jackie's Canine Care (760) 529-1528 Little Angels Service Dogs (800) 528-9550

Rancho Hills Apartments (760) 727-0030 Shadowridge Meadows Apartments (760) 598-1222 Skye Apartments (760) 940-4170 Sycamore Greens Apartments (760) 598-9000

Appliance Sales & Service Yingst Appliance (760) 724-8373

Appliance, Lighting & Plumbing Sales Ferguson Bath, Kitchen & Lighting Gallery (760) 643-4240

Art & Design Studio The Green Art House (951) 526-8055

Art Galleries

Gypsy Trunk Antiques (760) 724-0060

Visions In Art Gallery & Custom Framing (760) 724-1469 Vista Art Foundation (760) 917-1337



Monarch at Shadowridge (760) 599-9811 Mountain View Apartments (760) 724-4223

Gatzke Dillon & Ballance LLP (760) 431-9501 Gavin and Dersch Law and Mediation Center (760) 941-4420


Law Office of Patricia L. Andel (760) 631-6360 Law Office of Phyllis J. McGreevey (760) 726-8928 Law Office of Simon Mikhael (760) 724-2555 Lawyer Referral & Information Services of S.D. County Bar Assn (619) 231-8585 Lawyer Referral Service of North County (760) 758-4755 Paul V. L. Campo, Attorney (760) 639-1680

Audio & Visual ETS Productions Inc. (844) 663-8368 Sandy Entertainment (760) 212-0767

Autobody & Collision Repairs J & R Auto Body and Paint (760) 724-4923 Kenny's Kar Klinic, Inc (760) 726-0572 Patrick Flynn's Collision (760) 758-5139

Automobile Dealers BMW of Vista (760) 208-2350

Classic Chariots (760) 414-1600 North County Ford (760) 945-9900 Toyota of Escondido (877) 763-8217

Automobile Repairs & Service A-1 Vista Auto Repair (760) 630-9427 B & D Auto Repair (760) 631-2886 Cali Auto Shop (760) 687-3070 caliauto Discount Alignment (760) 639-4696 Pass N Go Smog Center (760) 295-4356 Tasker's Automotive (760) 758-5200 TJ Crossman's Auto Repair, Inc. (760) 908-3381

Aviation MacKenzie Aircraft Parts (760) 727-3775

Bail Bonds King Stahlman Bail Bonds (760) 724-2245

Bakeries Danny's Donuts (760) 724-4637

Frogy's Donuts & Bakery (760) 758-7779 Little Cakes Cupcake Kitchen (760) 842-5138

Banquet Facilities

Banks & Credit Unions

Beauty Salons

California Bank and Trust (760) 940-2600 First Citizens Bank (760) 696-9731 JP Morgan Chase-Shadowridge (760) 598-4226 JP Morgan Chase-Sycamore (760) 734-3747 JP Morgan Chase-University (760) 941-4020 JP Morgan Chase-Vista Way (760) 758-3551 Pacific Marine Credit Union (800) 736-4500 Pacific Western Bank (760) 597-4930 San Diego County Credit Union (877) 732-2848 Silvergate Bank (760) 931-1001 Torrey Pines Bank (760) 444-8401 US Bank-Hacienda (760) 631-2500 Wells Fargo Bank - Santa Fe (760) 758-9551

Kathleens Chair (760) 908-4082 Phenix Salon Suites (619) 843-5461 Xcentric Salon (760) 295-0743

Vista Elks Lodge (760) 724-1968 cfm?lodgenumer=1988

Blood Bank San Diego Blood Bank (619) 400-8237

Botanical Gardens Alta Vista Botanical Gardens (760) 945-3954

Brewery Barrel Harbor Brewing Company (760) 734-3949 Bear Roots Brewing Company (760) 726-4204 Booze Brothers Brewing Co. (760) 295-0217 Indian Joe Brewing (760) 295-3945 Iron Fist Brewing Company (760) 216-6500 Latitude 33 Brewing Company (760) 913-7333

news and notes Club Z! Tutoring Services Club Z! Tutoring Services recently opened in Vista with a mission is to be the world’s premier provider of tutoring and test prep services. They accomplish this one student at a time, by building academic self-confidence, improving grades, raising test scores, teaching invaluable organization/study skills, and helping students to reach their full potential. Visit them online and get the help your student needs to succeed, VISTACHAMBER.ORG


Prohibition Brewing Company (760) 295-3525 SpecHops Brewing Company (619) 772-1959

Building Materials Modern Builders Supply, Inc. (760) 591-4570

Business & Management Consultants SCORE - Service Corps of Retired Executives (619) 557-7272 Strategic Results Group (760) 940-1381

Business Credit & Funding FIT Business Finance (877) 384-8777

Business Organization The Friends in Business Network (760) 613-6412

Business Services DexYP (760) 889-0723

Cable Television Cox Communications, Inc (619) 269-2458

Car Washes Lot Wash (760) 452-4252 Rancho Vista Car Wash (760) 726-0501

Caterers Chef DK Catering (760) 828-0596 Cookin' With Klibs (760) 630-3482 Devil Dogs BBQ (760) 814-4776 Full Metal Burgers (860) 334-5941 Isaac's Catering (760) 931-0267 The Etouffee Cafe on Wheels (760) 420-6323 The Flavor Chef, Inc. (760) 727-2058

Chambers of Commerce Vista Chamber of Commerce (760) 726-1122 Otay Mesa Chamber of Commerce (619) 661-6111

Chiropractors Chiropractic Rehabilitation Wellness Center (760) 726-9660 Health From Within Family Wellness Center (760) 385-8352 Moncado Chiropractic (858) 722-9222 Pacific Family Chiropractic (760) 643-9191

Carpet Cleaning

Churches & Religious Organizations

Ultimate Carpet Cleaning (760) 994-3200

Faith Lutheran Church & School (760) 724-7700

Legacy Chapel (702) 589-1981 New Community Church of Vista (760) 726-3880 St Francis of Assisi Catholic Church (760) 945-8000 St Thomas More Catholic Church (760) 758-4100

Computer Networks & Communications

Cleaning/Janitorial Services

The Computer Factory (760) 744-4315

Shadowridge Golf Club (760) 727-7700 Welk Resorts (760) 749-3000

Conference Facility


QLN Conference Center 760-722-0072 x193


CSI - Cremation Services Inc (760) 727-8906


Dance Studio

Hocoa Home Repair Network (760) 720-7474 Rock Bottom Asphalt (409) 599-8245 United Top Quality Construction, Inc. (760) 522-3402

Tanya's Dance Studio (760) 630-4827

Bob Leider Electric (760) 599-0450 Chambers Electric, Inc. (760) 598-5498 MT Electrical (618) 771-1514 New Leaf Electric (760) 578-9834

Andrea Professional Cleaning Service, LLC (760) 672-9042 Clean Corps (760) 295-3308 Keller Resources Group (760) 639-8791

Clinics & Medical Groups Children's Physicians Medical Group (877) 276-4543 Graybill Medical Group (866) 228-2236 Pregnancy Resource Center (760) 945-4673 Vista Family Health Center (760) 941-7050

Clothing Cabi - Puglisi (760) 828-5700 LuLaRoe - Laurel Alamillo (760) 536-4576

Coaching Mathematical Boundaries (760) 650-2725

Collection Agency Systematic National Collections, Inc. (760) 630-4639

Strategic IT Group (760) 598-5005

Computer Printer Supplies & Service Waring Enterprises LLC (800) 584-0520

Computer Sales & Service

Consultants Eckert & Sons, Inc. (760) 500-0013 MSPC Group (760) 695-6772 Pacific Political, Inc. (760) 260-4511

Contractors White Construction, Inc. (760) 931-1130 x112

Copiers - Sales & Supplies The Copier Doctor (760) 213-9007


DJ Services

Believing In Change Counseling Center (702) 589-1981 The Art of Family (760) 505-8463

Aon Events (818) 277-7642 Goodtime Music (760) 791-6842 Solid Gold Professional Disc Jockey Service (619) 339-2880

Country Clubs - Golf

Dentists Coleman & Coleman Advanced Dentistry (760) 726-0770 Ginger Hansen, DDS (760) 940-0366 Main Street Dental (760) 295-9870 Premier Dental Arts (760) 599-1100 Santa Fe Dental Group (760) 732-5878 Smile Essentials Dental Care (760) 806-5302 Stuart Chang, DDS (760) 945-1111 Vista Family Dental Care Dental Practice of Stacy Kirner Felix (760) 941-1912

Education Consultants Educate To Career (760) 500-7883

Electronics Repair & Service JI Phone Repair (760) 295-0330 Vista Village Electronics (760) 726-5696

Embroidery Embroidery Image, Inc. (760) 726-4167

Engineering Excel Engineering (760) 745-8118 Tory R. Walker Engineering, Inc (760) 414-9212

Entertainment Boomers - Vista (760) 945-9474 x202

news and notes Dimension One Spas Dimension One Spas of San Diego recently opened a beautiful showroom in Vista at 2070 Hacienda Dr. Dimension One has over 64 years of combined experience working for and with the best spa manufacturer in the industry. Stop by and see their amazing interactive displays (ie. Bring a bathing suit to try them out), or get more information at



GlowZone North County (760) 295-7990

Escape Rooms School of Hard Locks (213) 810-5008

Fences Scott Fence (760) 598-0070 Vista Fence Co., Inc. (760) 941-1629

Financial Planning & Investments Advanced Financial Solutions (760) 639-0160 Benefits by Artzberger (858) 401-9026 CEO Based Investing (858) 215-5368 Edward Jones - Baldwin (760) 752-9733 Edward Jones - Downtown Vista (760) 630-8268 Edward Jones-Shadowridge (760) 599-5810 Equity Solutions for Life, Inc. (760) 749-1037 O'Reilly Wealth Advisors (760) 804-0910

Fire Sprinklers Titan Fire Protection, Inc. (760) 295-3436

Fitness Crunch Fitness (760) 477-4000 Vista Fit Body Boot Camp (760) 212-1112


Gasoline Stations

Hair Removal

Direct Carpet Unlimited (760) 471-9090

ARCN Corporation (760) 727-8965 Arco AM/PM (760) 724-1660

Electrolysis by Tammy (760) 726-3682

Glass & Mirror

Health & Wellness

Florists Croziers Flowers (760) 726-3800

Food Products, Services, Supplies & Brokers Colors Enterprise, Inc. (760) 597-1400

Freight Forwarder WorldTrans Services Inc. (858) 536-7900

Funeral Homes Allen Brothers Mortuary (760) 726-2555 Aztlan Mortuary North County (760) 724-1680 Eternal Hills Memorial Park Mortuary & Crematory (760) 754-6600

Furniture Sales Ideal Mattress Furniture Center (760) 631-4990 Living Spaces 1-877-266-7300 Patio Furniture Plus (760) 941-8892

Games, Toys & Hobbies Pair-A-Dice Games (760) 940-0139 Remote Control Hobbies (760) 295-9256

City of Vista (760) 639-6130 Issa for Congress (760) 599-5000

AdvoCare (858) 248-3804 American Heart Association (858) 410-3850 Arbonne International - Harris (760) 717-3927 New U Rejuvenation Center (760) 305-7255 Olianna Lia Piancone

Graphic Design

Heating & Air Conditioning

Craft Graphics (760) 500-4390 Janet McAlpine Graphic Design (760) 331-8729

Approved Air, Inc. (877) 422-6531

Grocery Stores

Scripps Health (858) 678-6202 Tri-City Medical Center (760) 724-8411

A & D Glass (760) 758-1673 Noble Glass, Inc. (760) 598-5100

Government & Govt. Officials

7-Eleven #34996 (760) 724-1461 Frazier Farms (760) 758-7175 La Vista Market #1 (619) 729-3335 Rodeo's Meat Market, Inc (760) 758-0513 Stater Bros. Market 157 (760) 726-8485 Stater Bros. Sycamore (760) 726-7080

Gun Store Marshall Defense Weaponry (760) 685-6550

Hospitals & Medical Centers

Hot Tubs & Spas Dimension One Spas of San Diego (760) 598-8922

Hotels, Motels & Resorts Hyatt Place San Diego Carlsbad/ Vista (760) 814-8879 Motel 6 (760) 726-2900 TownePlace Suites by Marriott (760) 216-6010

Human Resources Services & Training Fichter Silva Consulting (760) 967-7254 Sage Business Solutions (858) 472-7079

Insurance-Life/Health Professional Insurance Services (760) 724-3147

Insurance-Property & Casualty

Ice Cream

Tague Insurance Agency (760) 729-1143

Baskin Robbins Vista (760) 630-1031

Interior Decorators & Designers

Individuals/Civic Members Garry Garretson John Herrera Jerry Kern Chuck Rabel Victoria Waufle Dal Williams

Insurance - General Adriana's Insurance (760) 542-7805 Aflac - Tammie & Jeff (619) 980-8131 Allstate Insurance & Financial Products-Timmons (760) 806-1630 welcome Alta Vista Insurance Agency (760) 724-2124 Arthur J. Gallagher & Co. (619) 704-3503 Nationwide Insurance - McArthur & Associates (760) 599-9300 x104 Robert Franks Insurance Agency, Inc. - State Farm Insurance (760) 758-1090

Insurance - Medical/Dental Pickering Insurance Services, Inc (760) 758-9800

Coastal Home Design Center (760) 726-0036

Janitorial Supplies Empire Cleaning Supply (760) 434-0333 North County Janitorial Supply (760) 758-5622

Jewelry John Shakarian Jeweler (760) 726-1670

Junk Removal Junk Valet (888) 489-0993

Land Development/ Investments & Brokers Integral Communities (760) 944-7511 Moxie Pacific Palomar, LLC (760) 533-8323

Laundry Service EZ Express Laundry (760) 724-9900

Legal Services Law Office of Vikas Bajaj, APC (619) 525-7005 Legal Document Preparation Center (760) 999-2122 Legal Shield/Go Small Biz/IDShield (760) 224-5964

news and notes Dr. Bronner’s Magic Soap Dr. Bronner’s Magic Soap recently celebrated their new solar power installation, which will provide about half of the power they need at their soapmaking plant in Vista. They also replaced a lawn with an organic system with indigenous, drought tolerant plants, and bio-swells that will channel more than 660,000 gallons of rain water on the landscape each year. Great job Dr. Bronner’s, thanks for taking a lead in sustainability.



PPS Legal Document Specialist (760) 630-7777

Lighting-Fixtures & Supplies Solatube Home Daylight (760) 602-3223

Lingerie Deja Vu Love Boutique (760) 598-5889

Liquor Stores Emerald Spirits (760) 941-4015

Locksmiths Quality Lock & Safe, Inc (760) 945-4545 Vista Lock & Safe Company (760) 726-0310

Machining/Machine Shop Speedy Cut Inc. (760) 433-1188 Western CNC, Inc. (760) 597-7000 EOS-Electronic Output Solutions (760) 599-9945

Maker Space Open Source Maker Labs (760) 998-1522

Management Consultants Servant Leadership Institute (855) 754-5323

Manufacturers Applied Membranes, Inc. (760) 727-3711 Applied Spectral Imaging (760) 929-2840

Aqua Lung America, Inc./ US Divers (760) 597-5000 BioFilm, Inc (760) 727-9030 C Enterprises LP (760) 599-5111 Creative Nail Design (800) 598-2739 Datron World Communications, Inc (760) 597-1500 DDH Enterprise, Inc (760) 599-0171 DEI Holdings, Inc. (760) 598-6200 Denso Wireless Systems America, Inc (760) 734-4600 DIG Corporation (800) 322-9146 DJO Global, Inc. (760) 727-1280 Dr. Bronner's Magic Soaps (760) 743-2211 Earthlite Massage Tables, Inc. (800) 872-0560 Fresh Creative Foods (760) 597-1270 H2O Innovation USA, Inc. DBA Professional Water Technologies (760) 639-4400 HRE Performance Wheels (760) 598-1960 Lancer Orthodontics, Inc. (760) 304-2746 Leica Biosystems (760) 539-1100

Leidos (858) 826-7312 Manufacturing Technologies CA Inc. f.k.a. Eaton Leonard Robolix, Inc (760) 599-6313 McCain (760) 727-8100 Medental International, Inc. (760) 727-5889 Monster Tool Co. (760) 477-1000 ORBOT (760) 936-8054 Piedmont Pacific (760) 305-7616 Protec Arisawa America, Inc. (760) 599-4800 x 107 Rugged Ranch (760) 734-3748 Solatube International, Inc. (760) 597-4400 TechNiche International (760) 476-0654 The Coromega Company, Inc (760) 599-6088 Watkins Wellness (760) 598-6464 Zodiac Pool Systems, Inc. (800) 822-7933

Marketing Consultants Beck Consulting Group (442) 224-3329 GoBeRewarded (760) 421-8456

Beacons Point Marketing Digital Marketing (949) 280-6482 Puzzle Pieces Marketing (858) 848-6584 Snap Mobile Apps (760) 201-3438 Welcome Wagon (714) 655-9721 Welcoming Services San Diego (760) 622-5954

Martial Arts California Karate Academy (760) 522-2091

Finest City Kettlecorn (619) 980-0880

Mortgage Boulton Mortgage & Real Estate Services (760) 945-9924 Fairway Independent Mortgage Corporation (760) 859-7449 Guild Mortgage (760) 685-6044 Provident Bank Mortgage (760) 480-1890 x13412

Mortgage Brokers & Lenders

Stone Medical Group (760) 215-4227

GEM Mortgage (760) 631-0004 x103 Leader One Financial (760) 809-1597

Medical Billing



NJ Revenue Technologies LLC (909) 908-2525

Medical Centers Vista Community Clinic (760) 631-5000 x 1139

Medical Products Abigail's Medical Supplies (760) 940-1132

Merchant Services Matrix Merchant Card Processing (630) 973-6297 Pay Pro Tec (760) 497-6117

Mobile Food Concessions Carl's Hawaiian Shaved Ice & Food Concessions (951) 652-8966

North County's House of Motorcycles (760) 433-4333

Museums Antique Gas & Steam Engine Museum (760) 941-1791 Vista Historical Society (760) 630-0444

Music Education Renaissance Institute of Music (760) 434-7466

Newspapers Coast News Group (760) 436-9737 North County Daily Star (760) 696-8270

San Diego Union Tribune (760) 529-4800 (760) 644-5035

Non Profit / Charity Kainga Music 1-760-828-8415

Office Equipment - Sales & Repair Sharp Business Systems (619) 258-1400

Office-Supplies, Equipment & Furniture GML Office Furniture, Inc (760) 598-3493

Optometrists Douglas M. Osborne, OD, FAAO (760) 724-2119

Organizations - Youth & Civic The White Rose Youth Sanctuary (760) 681-7398

Organizations & Clubs ACE International (760) 715-0359 American Cancer Society-California Division Relay for Life (760) 845-7102 Amigos de Vista Lions Club (760) 727-5226 Assistance League of North Coast (760) 722-2286 Boys & Girls Club of Vista (760) 724-6606

news and notes Empire Cleaning Supply Empire Cleaning Supply recently moved to Vista. Empire offers a full line of high-performance cleaning, sanitary maintenance and packaging supplies to commercial and institutional customers throughout the US. Their in-house sales professionals and customer service department can assist you with the special needs of your facility. See more today at



Foundation for Senior Wellbeing (844) 654-4636 thefoundationforseniorwellbeing. org Green Oak Ranch (760) 727-0251 Jacobs & Cushman San Diego Food Bank (858) 527-1419 Kiwanis Club of Sunrise Vista (760) 801-7120 MAAC Project Head Start (760) 471-4210 Moonlight Angels Auxiliary (760) 726-7251 Moonlight Cultural Foundation (760) 630-7650 New Haven Youth & Family Services (760) 630-4035 North County African American Women's Assoc. (760) 978-6534 North County Lifeline (760) 726-4900 North San Diego Young Marines (760) 310-5390 Operation Hope - Vista, Inc. (760) 536-3880 Optimist Club of Vista (760) 598-5907 Palomar College Foundation (760) 744-1150 x2733 Pride of Vista Lions Club (760) 726-3640 Rotary Club of El Camino Real (760) 650-2582 Rotary Club of Vista (760) 724-2185

San Diego Convention & Visitors Bureau (619) 232-3101 Shadowridge Owners' Assn/PCM (760) 918-8040 Solutions for Change, Inc. (760) 941-6545 Sons of Norway (760) 726-6526 Soroptimist International of Vista and North County Inland (760) 809-8146 The Vista Conservancy (760) 758-7710 The Woman's Club of Vista GFWC (760) 724-5743 Vista Education Foundation (760) 630-8268 Vista Firefighters Association Vista Hi Noon Rotary (760) 726-4167 Vista Soccer Club (760) 940-8804 Vista Teachers Association (760) 758-2690 Vista Teen Outreach (760) 390-2932 vistateenoutreach Vista Village Business Association (760) 414-9391 Wellness Champions (760) 990-3637 Women's Resource Center (760) 757-3500

Orthodontists David S. Han, MS, DMD, APC (760) 726-4790

Shadowridge Orthodontics (760) 598-1707

Packaging Machinery Marburg Industries, Inc. (760) 727-3762

Party Equipment Rentals Allie's Party Equipment Rental, Inc (760) 591-4314 North County Yard Greetings (760) 612-1702 SD Party Rentals (858) 776-2345

Payroll Services NetPay Payroll Inc. (760) 277-4490 Paychex (858) 547-2920

Personal Assistant Life Inspired LifeStyle Services (760) 214-7066

Pest Control Services Corky's Pest Control (800) 901-1102 Orkin (877) 250-1652

Pet Grooming Hairy's Pet Salon (760) 598-6600 Vista Pet Groomery & Co. (760) 201-5197

Photography/Studio Randel Berg Photography (951) 541-6932

Physical Therapy Rancho Physical Therapy (760) 630-2258

Physicians All Star Physical Therapy Inc. (760) 295-4175 Cassidy Medical Group (760) 941-9002 Greater Tri Cities IPA Medical Group (760) 941-7309 x140 Minimally Invasive Surgeons of North County (760) 300-3647

Plant Rental & Sales EXPO Plant Service, Inc. (760) 477-7863

Plumbing Hanna Plumbing & Supply, Inc (760) 726-2002 Vista Plumbing, Inc. (760) 758-2345

Pre School/Childcare Children's Paradise (760) 724-5600 Educational Enrichment Systems, Inc. (858) 569-7273 Kid's Town Montessori School (760) 598-5437

Printer Supplies & Repair One Stop Toner & Inkjet LLC (760) 431-3756

Printing Services Advanced Web Offset, Inc (760) 727-1700

Minuteman Press (760) 471-1300 Precision an RR Donnelley Company (760) 727-9400 Ries Printing (760) 724-7331

Professional Services Tideline Partners LLC (760) 295-9111

Propane Lava Propane, LLC (760) 599-4735

Property Management Ambassador Property Management (760) 945-8107 Lawrence Associates (760) 717-3700 Nancy Russell Property Management LLC & Real Estate Sales (760) 639-0601 Silverado Community Management Services, Inc. (760) 407-7575 x105

Publications Marcoa Publishing (619) 309-6510 ZCode Magazines (619) 717-2322

Quilting Fat Quarters Quilt Shop Inc. (760) 758-8308

Real Estate Coldwell Banker Residential (760) 941-6888

Cristine Clark & Jamie Gilman Team (760) 500-5189 Green Team Realty (760) 815-4872 Jeff Underdahl & The Dream Home Pros (760) 705-6927 KP Real Estate Investments, Inc. (760) 521-6519 Lund Team Real Estate (760) 438-0800 MLC Holdings, LLC (949) 372-3305 RE/MAX Regal (760) 539-7995 R-Mac Properties, Inc. (760) 716-1731 Staged Homes Real EstateAvey (760) 212-7355 The Barnard Team (Capitis Real Estate) (760) 405-5055 The Eisendrath Team at The Real Estate Consultants (760) 815-8009 The Town Square Realty Group (760) 295-7999 Tri-City Realty (760) 732-5800 Real Estate Consultants Howes, Weiler & Associates (760) 929-2288 North San Diego County Association of Realtors (760) 734-3971

news and notes GoBe Rewarded GoBe Rewarded recently expanded and moved to a new office location at 1939 West Vista Way in Vista. GoBeRewarded is a talented marketing team that works to ensure that your strategy, content, and advertising is consistent and engaging across all channels. Stop by and visit their new full production video studio, or see more online at



Real Estate Developers & Developments Atomic Investments (619) 234-7966 Orion Pacific (858) 367-3505

Real Estate-Commercial Lee & Associates Commercial Real Estate (760) 929-9700

Real Estate-Holdings & Management Greene Properties, Inc. (760) 727-6888

Real Estate-Investment/ Development Grasshopper Development (858) 204-5438 Silvergate Development, Inc. (619) 625-1216 Street Lights Residential (434) 882-2108

Recording Studio Sonic-Rocket Productions (760) 695-6444

Recreational Vehicles North County RV & Boat Storage (760) 598-7878

Recycling Globarket Tire Recycling LLC (760) 599-3841

Remodeling - Repairs Guedes Construction Inc. (760) 295-3036 Handyma'am, Inc. (760) 576-4430

Mr. Cabinet Care (714) 961-1900

Restaurants 508 Tavern (760) 521-4775 Albertacos Mex Food, Inc (760) 598-6047 Big Jim's 395 Grill (760) 842-7303 Chin's Szechwan Vista (760) 732-3880 Ciao Ristorante Italiano (760) 630-7333 Curbside Cafe (760) 630-2747 Hungry Bear Deli (760) 295-2295 Hunter Steakhouse (760) 433-2633 Jersey Mike's Subs (760) 631-7827 Lamppost Pizza/Backstreet Brewery (760) 407-7600 Mama's & Papa's Pizza Grotto (760) 941-3900 McDonald's of Vista (760) 724-2728 Nucci's Pizza, Pasta & Deli (760) 598-1005 Palomar Pizza & Pasta (760) 727-5559 Panda Express (760) 806-3880 Pepper Tree Frosty (760) 726-0732

Pizza on Tap (760) 630-4105 Rosatis (760) 536-3230 Sizzler Restaurant (760) 726-2000 Slater's 50/50 (760) 759-2900 Sunrise Cafe (760) 631-2912 Thai One On & Bar Too (760) 643-1688 The Breakfast Mug (442) 204-5686 The Yellow Deli (760) 630-0040 URBN Pizza (760) 724-8840 Vista Village Pub (760) 643-1619 Vista Way Cafe (760) 758-1549

Retail Bedrosians Tile and Stone (760) 724-6400 Ready America, Inc. (760) 295-0234 Twice (760) 415-2952 Vape Craft, Inc. (760) 532-4420 Walmart (760) 945-7995

Retirement Planning Stifel (760) 804-3424

Roofing & Insulation Cool-Roof Systems (760) 747-5970 El Cajon Roofing, Inc. (760) 295-7587 Landmark Roofing, Inc. (760) 216-6105 Schott Roofing, Inc. (760) 630-6450

Safes & Vaults Brown Safe Manufacturing, Inc. (760) 233-2293

Schools, Colleges & Education Bella Mente Montessori Academy (760) 621-8948 Brightwood College (760) 630-1555 California State University San Marcos (760) 750-8700 Guajome Park Academy (760) 631-8500 Innovation High School, San Diego (760) 297-4073 La Fuente Charter Academy (951) 395-2591 North County Trade Tech High School (760) 598-0782 Open Arms Vocational Services (760) 445-2322

Palomar Community College (760) 744-1150 SIATech Schools (760) 945-1227 Taylion San Diego Academy (760) 295-5564 The Classical Academy Vista (760) 546-0101 Tri-City Christian Schools (760) 630-8227 X215 Vista Adult School/ROP (760) 758-7122 x8099 Vista Unified School District (760) 726-2170

Screenprinting Big Media Prints (760) 505-7098

Security Services & Patrol Oceanside Security Agency (760) 644-2957 Rancho Santa Fe Security Systems, Inc (760) 942-0688

Senior Services: Assisted Living Rancho Vista Senior Living (760) 941-1480 Silver Oak Country Estates (760) 216-6103 Vista Village Senior Living (760) 941-3233

Senior Services: Home Healthcare Nurse Next Door (760) 536-4954

Senior Services: Medicare Insurance Bridlewood Insurance Solutions (760) 420-7859 Got Health Insurance (760) 945-3803

Shipping Post Pack & Ship (760) 630-7225 The UPS Store – Melrose (760) 598-5190

Shopping Centers North County Square (858) 481-0844

Signs ideas Cabrera (760) 941-8492 North Coast Signs (760) 536-5454 Option D Graphics, LLC (760) 936-0515 Rouse Sign & Graphics (760) 726-2070 Sign Art (760) 940-1947 Sign-A-Rama (760) 744-5046 Urgent Signs (760) 598-0100

Skin Care Arbonne International-Le Gree (619) 549-1348 Mary Kay - Margrette Lamkin (760) 521-6416

news and notes JI Phone Repair JI Phone Repair recently opened its doors in Vista at 1908 Hacienda Dr. They do much more than just phone repair. They repair all devices and all problems. Many tablets can be repaired the same day! And all repairs are backed by a 6 month warranty. Stop today or visit their website for more information:



Skincare by Melissa (760) 716-4110

Solar Energy Equipment & Systems Cosmic Solar (760) 749-1111

Soundproofing SoundAway Corporation (760) 599-3985

Sporting Goods Team Sports of North County (760) 599-9467

Staffing: Temporary & Permanent Eastridge Workforce Solutions (760) 705-3506 FoodServ Staffing (760) 739-7500 Occasions Staffing Solutions (760) 439-7500

Tax Preparation & Bookkeeping

The Toll Roads Transportation

Accounting Value, Inc (760) 295-4256 Bookkeeping Services Plus, Inc. (760) 908-6632 DePauw Johnson, Inc. Tax & Financial Services (760) 941-1763 Melco Business Services (760) 945-1888 Plaza Tax Service (760) 724-7113 The Tax Gals! (760) 305-8480

Corridor Agencies (949) 754-3458


Cruises Inc. (760) 726-2109

Veterans Association of North County (760) 722-1277 VFW Post #7041 (760) 726-0472 Wounded Warrior Homes (760) 483-3553

Treatment Center


Center for Discovery (858) 847-5350

Aloha Animal Hospital (760) 724-8313 Alta Mira Animal Hospital (760) 726-8918 Mohnacky Animal Hospital of Vista (760) 758-8004 Palomar Animal Hospital (760) 727-7622

Travel Agencies\Cruises

Trophies & Plaques B & K Engraving (760) 726-0311 San Dieguito Trophy (760) 431-7674

AT&T - Corporate (800) 750-2355 Simply Mobile Wear, LLC. (949) 558-9299 T-Mobile (760) 732-0058

Truck Rentals

North Melrose Self Storage (760) 639-6400 Stor'em Self Storage (760) 727-3470

Theaters Cinepolis Luxury Cinemas (760) 477-1200

Club Z! In-Home Tutoring Service #2332 (760) 525-5429

Thrift Stores



Goodwill Industries (760) 630-0600


Gold Coast Surveying, Inc (760) 758-7732

Synthetic Lawns/Putting Greens Easy Turf (760) 745-7026

Toilet Rentals Diamond Environmental Services (760) 744-7191

Transportation North County Transit District (760) 966-6500

U-Haul of Oceanside (951) 200-5415 Vista Truck Rentals / Quick Check Smog (760) 940-9831

Tutorial Services

San Diego County Water Authority (858) 522-6700 San Diego Gas & Electric Co (800) 411-7343 Vista Irrigation District (760) 597-3100

Veterans American Legion Post #365 (760) 726-0472

TVK Designs Websites & Graphics (760) 214-5064

Wholesale Tainong Seeds, Inc (760) 598-2368

Windows Renewal by Andersen (858) 201-4321 Your Window Shoppe (760) 727-0001

Winery 2Plank Vineyards, LLC (858) 500-7757 California Fruit Wine Company (858) 522-9463

Coyote Oaks Vineyards (760) 504-2434 Twisted Horn Mead & Cider (760) 295-5888

Writing Services StorySetFree (858) 227-9813

Yoga Studio Great Divine Flow Yoga (760) 208-7565 Yoga Branch Vista Village (760) 390-3640

Youth Sports Groups Vista Pop Warner Football and Cheerleading (760) 650-2522

Waste & Recycling EDCO (760) 727-1600

Water - Bottled Palomar Mountain Premium Spring Water (760) 743-0140

Water Conditioning Bevier Eco Solutions (619) 980-1998 Eco Water Systems of San Diego (760) 754-1960 Rayne Water of North County (760) 724-8603 northcounty

Website Design eLocal Solutions 1-888-818-9705

Advertise in the Vista Magazine and reach 20,000 of your customers in North County and beyond- call 760-726-1122 to find out more.. Even more readers view each issue on the Chamber’s website.

news and notes Lancer Ortho Lancer Orthodontics, Inc. of Vista recently celebrated 50 years in business. For half-century, Lancer Orthodontics has been a trusted leader in the field of designing, manufacturing and distributing orthodontic appliances and accessories. Congrats to Lancer Orthodontics and here’s to 50 more great years. See more at



news and notes Little Cakes Cupcake Kitchen Little Cakes Cupcake Kitchen recently opened a second location at 3231 Camino de los Coches in Carlsbad. Their beautiful new 1,496 square foot facility has allowed them to expand their offering and they now offer full sized pies, cheese cakes, cookies and more. Check out more at

news and notes North County Yard Greetings North County Yard Greetings is a new yard card greeting business located right in Vista. They enjoy providing a unique and fun way to help you celebrate special life events. They are able to make your yard card custom to your preference, and they will personally answer your call or email. See more online today at

news and notes Nurse Next Door Nurse Next Door is a new service business in Vista that believes that seniors can stay at home and have a full life. They provide senior home care that matches mom or dad with the perfect caregiver. See more online at

news and notes Panda Express Panda Express in Vista Village recently joined the Vista Chamber and would like to welcome the community to come try their amazing food. They have fund raising and reading programs for schools, catering for businesses, great career opportunities for those seeking work, and delicious food for the general public. Stop by at 20 Main Street in downtown Vista to try them today.



news and notes Vista Skateparks Vista’s long anticipated skateparks opened to the public on Saturday September 16. Two new parks opened about one block apart from each other on North Santa Fe near downtown Vista. Stop by and check them out.

news and notes SpecHops Brewing Company SpecHops Brewing Company is one of Vista’s newest microbreweries. SpecHops is located at 1280 Activtiy Drive and has a large tasting room that includes a video room to record the “Sea Stories” of active duty and military veterans. Great beer, great atmosphere, great people. Check them out today at

news and notes Vista Learning Center Innovation High School of San Diego recently opened their Vista Learning Center at 933 E. Vista Way in Vista. Their mission is a clear one: recover those students who have dropped out or who are in danger of dropping out. Get them into a resource center. Motivate them. Mentor them. Counsel them. And of course, teach them. See more about what the Vista Learning Center has to offer at

news and notes Your Window Shoppe Your Window Shoppe is a brand new family owned Vista business that sells, manufactures and installs replacement windows at your home or office. They offer great products, factory direct pricing, and top service with over 75 years of manufacturing experience. Stop by their showroom today to take a tour and set up your consultation. They are located at 2445 La Mirada Dr, or you can see more at



Law Office of

MEDICARE ESTATE PLANNING Patricia L. Andel • Wills • Wills DO YOU UNDERSTAND YOUR A Professional Corporation • Trusts• Trusts MEDICARE OPTIONS? • Powers of Attorney • Powers of Attorney Do I need to enroll, I am still working? • Advance Health Care • Advance Health Care Directives Directives What is the difference between a Medicare Advantage plan • Probate • Probate and a Medicare Supplement plan? • Estate Administration • Estate Administration Or maybe you are just getting ready to retire or turning 65! • Marital Agreements • Marital Agreements BE PREPARED - PLAN AHEAD - GET EDUCATED • Elder Law • Elder Law SCHEDULE AN APPOINTMENT • Medi-Cal Planning AT NO COST TO YOU - JUST GIVE ME A CALL • Medi-Cal Planning ESTATE PLANNING


(760) 631-6360

In-Home Appointments In-Home Free Consultation

Pe nny M. Ca rl s o n

Appointments 760 945-3803 Free Consultation

Email: State Bar #125515 Bar #125515 Ca.Independent 3951 Oceanic Drive,StateOceanside, 92056 Agent/CA Lic. # 0F46329

B E S T. D E C I S I O N . E V E R . When it comes to your dream home – making sure it is perfect means tons of tough decisions. Let our knowledgeable product experts relieve the stress and restore the fun while introducing you and your design team to our extensive Request your appointment today at

Connected Wall Oven

1725 Hacienda Dr., Vista, CA 92081

(760) 643-4240



©2017 Ferguson Enterprises, Inc. 1017 626719

collection of products from the most sought after brands.

NEW LOCATION Effective DEC. 18, 2017


Join us at our new location!

Mark Bibler, MD

Graybill Medical Group 326 South Melrose Drive, 2nd Floor | Vista, CA 92081

866.228.2236 (Across from the Vista County Courthouse)

Mary Cueva, MD Also speaks Spanish

Dan (Jenny) James Luu, MD Chabala, MD Also speaks Vietnamese

Effective December 18, we will be located at 326 S. Melrose Drive in the heart of Vista. Please visit us for award-winning, compassionate care for every family member.

We welcome new patients! An Independent Member of the Sharp Community Medical Group

Ready for a Healthy

2018 ?

Looking for a physician? Choose an affiliated physician with Tri-City Medical Center. To learn more visit or call us at 855.222.TCMC(8262)

Below are some tips from Tri-City Medical Center to help you achieve your new year’s resolutions and have your healthiest year yet! • Schedule your annual checkup with a Tri-City affiliated primary care physician in your area. Physicians which are currently open to accepting new patients can be found on our website at Read through physician bios & watch physician introduction videos on our website OR call our 24-hour physician hotline at 855.222.8262 to match you with a physician based on your location or preferences. • Get screened for potential health issues including cardiovascular abnormalities, breast cancer, & lung cancer. Our Cardiovascular Health Institute offers an array of heart screenings under $100, including a comprehensive heart risk assessment with a private 45 minute consultation to review your risk profile and EKG. Sign up for a screening today for a healthier tomorrow! • Start an exercise routine at the Tri-City Wellness Center in Carlsbad where you’ll be paired with a Health Creation Trainer who will help you set a series of simple progressive goals for your health & wellness.



• If You’re Having a Baby in 2018, search for a great Obstetrician for your delivery, attend our maternity orientation, or take our Childbirth Preparation course.


• Try a New Health Class or Support Group. Classes are available each month and include CPR courses; Alzheimers, Parkinsons, & Stroke Exercise; Cancer Support Groups & programming; Diabetes & Meal Planning Classes, & a FREE fall prevention course for the elderly.


Tri-City Medical Center - With You Every Step of the Way

EST. 1961


Vista Magazine Winter 2017 18  
Vista Magazine Winter 2017 18