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‘PRINCIPLES OF WINNING’ EXCLUSIVE COLUMN BY DESMOND CLARK

NOW WHAT

TWO WORDS FOR NEW FOCUS Every morning: Now What?

One of the best scenes in Mad Men is Draper to Peggy, at a crisis point, saying “this never happened. It will shock you how much this never happened. Life moves in only one direction: forward.”

Our lives are unpredictable roller coasters of events, and often, emotions.

Those emotions come from our wins, our losses—our activity or inactivity.

When I speak and coach, I always suggest two words to find a new focus: Now what?

The past: our mistakes, our procrastinations, our celebrations, come morning—are gone. They are part of the fabric of our experience, but no longer determinative. To hold onto a celebration, or defeat, or depression, too long, is simply burning up time we could better use by simply adjusting our mindset toward the place we’re going anyway, the next moment.  

At any given moment, when the focus is lost—ask, Now What?

New goal reached.

Great. Now What?

Failed businesses.

OK. Now what?

End of a relationship.

OK. Now what?

It took me too much time to realize that time doesn’t wait for us to accept it. To take the most advantage of it, I now ask, as often as I can: From Here: Now What? ∎

DESMOND CLARK

Speaker, Author & Former NFL Player
 www.awarenessties.us/desmondclark Empowering sales professionals and leaders with ‘Principles of Winning’ to create a standard of excellence, Desmond Clark is a former star NFL Tight End, Entrepreneur, Philanthropist, Author, Speaker, and Inspirational Business Coach. During his 12 year tenure in the NFL, he played with the Denver Broncos, Miami Dolphins, and 8 years with the Chicago Bears, retiring as the second leading Tight End in Bears history for catches, yards, and touchdowns behind only Hall of Famer Mike Ditka. Before entering into the NFL, Desmond set Wake Forest University receiving records and finished his college career as all-time leading receiver in Atlantic Coast Conference history and a degree in communications. For more information about the ‘Principles of Winning’ group coaching course call 863.581.5161 or email desmond@dezclarkspeaks.com.

81 AWARENOW / THE MAYDAY EDITION

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