“Once I started, I was hooked,” she says. “I came with a love of fashion, business, and technology – all a perfect fit for Second Life.” And once she was hooked, she decided to make a home on the grid, inspired by the improvements and developments that she felt contributed to SL being the most realistic virtual universe. Driven by a wealth of real life experience, education and an entrepreneurial spirit, Zee wanted to go a bit further than simply settling for a home on the grid – she wanted to become a part of the thriving virtual business community in SL®; thus, the idea for ZanzE, was born. Zee’s idea was to make ZanzE a “one-stop” location for fashion, entertainment, and opportunities for a rich social environment. Zee is no stranger to hard work, and during all of her preparation, she has grown increasingly excited for what promises to be an incredible hot spot. She shares, “getting the sims ready for action has been a long process which I am excited to have been a part of and to finally be completing!” ZanzE is ready for its debut as a picturesque sim which features everything from a shopping district, runway, photographic services, club, and even a customizable party platform. “Our sim has a fabulous team from all parts of the world and all walks of life, which is what I believe sets us apart from the rest
– everything from our fabulous building team to our club staff,” Zee declares. “Each and every one of us is dedicated to the same goal: keeping our clients happy and making sure everything runs smoothly for all.” Dedicated to being sure the business runs like a well-oiled machine, Zee and her team have built what they are confident is a wonderfully effective communication system. Prime customer service looks to be an essential piece of the business plan at ZanzE, and Zee is prepared to deliver. Marketing is but one of Zee’s priorities, and the team has plans to work with a variety of top notch agencies using the mediums of print, web, and radio to maximize exposure and keep traffic active at the sim. With a 24/7 concierge service, the skills of a talented promotions team, and the handson event planning packages, ZanzE promises to provide excellent service, excellent sales, and excellent stores. With fashion being a huge part of Zee’s real life background experience, it is only natural that ZanzE would feature a sizable fashion component. The shopping district and vendor services are a major part of Zee’s business plan. “My goal is to have all our stores filled with nothing but the best of all genres of avatar components. I hope for us to have a happy client base and traffic through the roof.” Just
one of the many unique features available for those who choose to set up shop on the ZanzE sim is the option for tenants to fully customize their own shop space. Zee is fully prepared to assist her vendor tenants in marketing their wares. She has included a runway on the sim for designers who rent at ZanzE to showcase their new collections. Zee explained that the team plans to host regular runway shows which feature at least one item from every store that rents on the sim. “This would be handled by our event coordination team to minimize the stress and work of a huge event from our renters. In addition, we will also offer the runway to our tenants for private events. Once again, our coordination team will be available to help with anything needed to make each event run as effortlessly as possible.” Tenants will be able to choose various runway themes according to the inspiration for their shows, and custom runway platforms will be available, but tenants will be asked to book their shows well in advance to give the creative team time to prepare the perfect setting for their show. In addition to the two fully functional runways on the sim, ZanzE offers other avenues, as well, for business promotion, such as the house photographers who will be available to assist designers in photographing new products or blogging services in order to help market new releases. “Each