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PORTFOLIO


She is Audrie, born and raised in Jakarta from February 3rd, 1997. Her passion in design has brought her to President University to get Visual Communication Design bachelor degree. She has been an enthusiast in handwritings. She writes and makes bullet journal to help her organizing herself. It has been her daily basis. She loves flower, so she tries to keep them in her journal. She tries to draw it too, with her pencil or pen, or watercolor can do. She has faith that every curiosity can lead her to many new adventures. She can get easily excited with new things. She always assure herself that there are many new things waiting for her to come.


INTRODUCTION


INTRODUCTION 1-2

TYPOGRAPHY 35-38

LOGO EXPLANATION 5-10

ADVERTISING 39 - 48

BRANDING 11-20

PHOTOGRAPHY 49 - 66

ILLUSTRATION 21-34

ACKNOWLEDGEMENT 66-67


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The Meaning The logo that i made for myself are inspired by the sauce plating and my own handwriting. I choose sauce because I love how sauce can make a food looks delicious if you know how to use it. It’s always been my goal to visualize an idea and making it looks “delicious” with my design. And because it does looks like a paint brush too. I choose sauce because sauce is flexible and so do my hand movement in writing words. I want to be seen as a flexible and adaptable person in anykind of situation.

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The Sketch I use Acrylic Color and number 9 brush to represent the sauce. I also use Calligraphic Pen to write my own name. I tried several times to get the best strokes and writings.

The Color

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I choose the color of Parisian Fashion Wardrobe tha is eccentric. I want to be seen as a simple yet chic young woman. The colors also show that I can be a cold but also can be a warm person.


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01

H O LY G R I L L Personal Project

Objectives

Challenge

Solution

Create a logotype and its branding

Do a research on what human need the most and what is popular at that time

Design the logo and make its stationery because it is the most essential thing in a corporate.

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Lecturer Satya Yudha Class Typography II Year 2015 Tool Adobe Illustrator - Adobe Photoshop


Moodboard

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KOPI ROBUSTA ALAM LESTARI Group Project

Objectives

Challenge

Solution

To fulfill WALHI (Wahana Lingkungan Hidup Indonesia) request to help them redesigning the package of Kopi Robusta Alam Lestari from Lampung.

The product needs to show Indonesia’s identity since the product can also be exported too.

Create two types of packaging and use Tapis Lampung as the design element.

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Lecturer Joachim David Class Packaging DesignYear 2016 Tool Adobe Illustrator - Adobe Photoshop


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Moodboard

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LOGO TIM KARYA KEADILAN DAN P E R D A M A I A N S T. M I K A E L , KRANJI Personal Project

Objectives

Challenge

Solution

To re-brand the logo of Tim Karya Keadilan dan perdamaian St. Mikael, Kranji

It is a religious logo and need a little more depth of research

Use some element of religious symbols

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Sketch

Moodboard

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BIRTHDAY POSTCARDS SET Personal Project

Objectives

Challenge

Solution

To make a set of birthday postcards

To make people want to buy and use it

Create four types of postcards with eyecatching colors, illustration and a packaging that gain people’s curiosity

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Lecturer Chrisya Sabaru Class Desktop Publishing Year 2016 Tool Adobe Illustrator - Adobe Photoshop


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05

ZINE Personal Project

Objectives

Challenge

Solution

Write and design a zine about body shape

Produce a good zine that makes people wants to have it and can be moved by it

Create a review zine. Binding technic, manual handwriting and naturaldoodles are applied

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Lecturer Chrisya Sabaru Class Desktop Publishing Year 2016 Tool Manual - Adobe Photoshop


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06

MOVIE COVER Personal Project

Objectives

Challenge

Solution

Remake an existing movie cover with illustration

Make a good and interesting movie cover that will attract people only with illustration

Using watercolor as the media to make the movie cover

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Lecturer Wildan Hanif Class Illustration Year 2017 Tool Watercolor - Watercolor paper


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STORY BOOK COVER Personal Project

Objectives

Challenge

Solution

Remake an existing story book cover with illustration

Make a good and interesting story book cover that will attract people only with illustration

Using watercolor as the media to make the story book cover

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Lecturer Wildan Hanif Class Illustration Year 2017 Tool Watercolor - Watercolor paper - Adobe Photoshop - Adobe Illustrator


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SELCOUTH Personal Project

Objectives

Challenge

Solution

Make a font that can be used

Create a font that can be applicable in creative world

Substract an existing font and make it looks more simple and minimalist

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Lecturer Satya Yudha Class Typography II Year 2015 Tool Adobe Illustrator - Fontlab Studio


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TOLAK ANGIN COMMERCIAL Group Project

Objectives

Challenge

Solution

Make a minute YoTube Commercial of a product or service

Arrange the story board, talent and the shooting

Choose teenagers as the talents to approach the teenager segment market. No words spoken but writing a subtitle instead.

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Lecturer Dindin Dimyati Class Basic Advertising Year 2016 Tool Adobe Premiere


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010

MC’DONALDS WARM CHICKEN SALAD Personal Project

Objectives

Challenge

Solution

Make a poster for Mc’Donalds Warm Chicken Salad

Find the information about the product and the best way to affect the customer

Because it’s a healthy food, choosing the healthy things as the element is the best way to show that it will be good for the customer

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Lecturer Dindin Dimyati Class Basic Advertising Year 2016 Tool Adobe Illustrator - Adobe Photoshop


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011

MODEL PHOTOGRAPHY Group Project

Objectives

Challenge

Solution

Do a photo session for a fashion show poster

Make the concept and search for a model who will suitable with the concept that we already made.

Hire an Indonesian tanned look model and make her wear a more Heritage dress to emphasized the Asian theme.

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Lecturer Hermanto Laksmana Class Photography 2 Year 2016 Tool Adobe Illustrator - Adobe Photoshop


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FOOD PHOTOGRAPHY Group Project

Objectives

Challenge

Solution

Do a photo session for a 5 star Nasi Padang Restaurant and put it as a magazine cover

Capture some food from Nasi Padang that is mostly high in fat. The room temperature also aected the food

Manipulate its freshness with oil and styling it so the food looks like it just being brought to a whole new level

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Lecturer Hermanto Laksmana Class Photography 2 Year 2016 Tool Adobe Illustrator - Adobe Photoshop


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RECIPE BOOK Personal Project

Objectives

Challenge

Solution

Make a recipe book as a merchandise for my branding. I make myself as a Graphic Designer and also a food stylist

Capture the chocolate is almost hard because chocolate is sensitive withroom temperature.

Freeze the chocolate first then take photos of it as quickly as possible.

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Lecturer Sarah Chrisya Class Desktop Publishing Year 2016 Tool Adobe Illustrator - Adobe Photoshop


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014

PERSONAL COLLECTION

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I thank God For His never ending blessings I thank my Family For always supporting me every single day I thank my Lecturers For giving me their experience, patience and care I thank VCD 2014 For the joy and the happiness that we share and lastly, i thank my Seniors For the advices and the knowledge

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