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Social Media Recap Date __ / __ / __


Overview • • • • •

Total Followers: _____ New Followers: _____ Increase over previous week: __% Engagements this Month: ____ Increase over previous week: __%


Learnings & Optimization for this Week • What worked really well? • What did we not post that we should? • Any events coming up we need to post about?

Learnings & Optimization for this Month • Which type of posts worked well across the month? – Based on Engagement – Comparable to increase in overall page Likes

• What did we not post that we should next month? • Any events coming up next month?


FACEBOOK • • • • • • •

Total Likes: ____ New Likes: ____ Likes increase over previous week: __% Total Engagements: ____ Engagementsover previous week: __% Posts: ___ Most liked, commented and shared posts: Top 3 Best performing posts


TWITTER • • • • • • •

Total Followers: ____ New Followers: ____ Increase over previous week: __% Tweets: ____ RTs: ____ Link Clicks: ____ Most engaged tweets:

Top 3 Best performing posts


INSTAGRAM • • • • •

Total Followers: ____ New Followers: ____ Increase over previous week: __% Posts: ____ Highest performing posts:

Top 2 Best performing posts

Date __/__/__ Likes: ____ Comments: ____

Top 2 Best performing posts

Date __/__/__ Likes: ____ Comments: ____

Social Media Recap Template  

Build and deliver social media monthly reports (like this) on your success, learnings and next steps. Present to staff or demonstrate the va...

Social Media Recap Template  

Build and deliver social media monthly reports (like this) on your success, learnings and next steps. Present to staff or demonstrate the va...

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