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Southern

Tide


Southern Tide September 2013

Elements and Principles of Design

Anything looks good with a southern touch


Table of contents Design Thesis About the Editor Elements of Design Line Texture Light Color Space Shape Form Principles of Design Balance Harmony Emphasis Massing Rhythm Proportion Scale

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23-39

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Design Thesis

This magazines goal is to provide ideas and inspiration for everyone who always find themselves beach bound! If you are looking to update your coastal living then southern tide is the place to look! Southern tide will show you a young, fun, and cozy appeal to your beach dĂŠcor. We will take a look into the elements and principles of design and how you can incorporate them into your own home!

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About the Editor Hey there readers. My name is Ashton Rogers. I was born and raised in Raleigh, North Carolina. My family has a beach house in Atlantic Beach. We take countless trips there year round. At a young age I became addicted to the sun, sand, and roar of the ocean. Through my design career I quickly realized what a passion I had for designing coastal homes. I hope that you all have the same love for beach life as I do and I hope through reading this it will give you more ideas on what to do with your own home!

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Line Curved flowing

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Line Straight Vertical

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Line Straight Horizontal

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Texture Tactile

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Texture Implied Texture

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Texture Reflective

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Light Natural Lighting

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Light Task

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Light Table Lamps

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Color Monochromatic

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Color Analogous

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Color Complementary

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Space Positive and Negative Space

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Shape Dynamic

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Shape Geometric

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Shape Abstract

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Form Natural

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Form Geometric

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Form Abstract

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Balance Visual Symmetry

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Balance Visual Radial Symmetry

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Balance Visual Asymmetry

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Harmony Unity through color

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Harmony Variety through Materials

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Harmony Variety through Color

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Emphasis Structural Focal Point

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Emphasis Visual Focal Point

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Massing Optical Density

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Massing Actual Density

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Rhythm Repetitive

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Rhythm Contrast

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Rhythm Transitional

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Proportion In Proportion

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Proportion Not Proportional

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Scale Human Scale

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Scale Symbolic Scale

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Rogers Ashton F13 ECU  
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