For information about subsidies for temporary art projects and Stadsdeel Zuid’s art policy go to: www.zuid.amsterdam.nl/kunst_en_cultuur/ More about the Old School project: www.facebook.com/OldschoolAmsterdam
ground and involve artists in city planning and the
bestseller about the break-up of ABN Amro)
building process at an early stage. ‘They have their
should really be performed in Zuidas. I’m sure
own take on public spaces. This is exactly what we
people there are mature enough to take on a bit of
are going to do with the new primary school that is
self-criticism,’ she says. Kukenheim is pleased to
going to be built next to the AFC in Zuidas.
see that an increasing number of companies are
“Do something with this space,” we asked of a
sponsoring art. But things mustn’t stop there.
group of artists. If you divide up the plots, put
‘Zuidas is home to a number of very important
buildings on them and then think: “oh, we need
corporate collections. I would love it if we could
some art,” you’re too late.’
disclose them to a larger audience .’ The city council member is proud of the Zuidas
LARGER AUDIENCE FOR CORPORATE ART COLLECTIONS
hospitality. ‘Temporary art projects always find a
Does Kukenheim have anything left to wish for?
the Amstelpark. And there’s Old School, a former
‘What I’m not seeing enough of is a reflection on
school building where creative art entrepreneurs
the economic crisis, especially in Zuidas. A play
are working on exciting new ventures. That, too, is
like De Prooi (The Prey, based on Jeroen Smit’s
art in public spaces,’ she points out.
Text: Kirsten van den Hul • Photography: Wouter van Ierssel
home there, whether it’s Art Zuid or art projects in
Hello Zuidas September/Oktober 2013