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Thank You to Our Sponsors and Benefactors! Thanks to you, the vision of ASAP Media has become reality with this, the inaugural issue of Strategic Alliance Magazine. ASAP Media productions – including this magazine, ASAP’s e-newsletters, ASAP TV, and our forthcoming “Challenges in Alliance Management”Web Seminar series – are only possible because of the growing financial support of our sponsors and benefactors. Sponsors are our equivalent of advertisers in a for-profit magazine; benefactors are ASAP Members who agree to pay for a subscription (even though you get it for free if you’re an ASAP member). So thanks to the companies and individuals below for being the first to step up! We look forward to many others following your lead. Charter ASAP Media Sponsors The Rhythm of Business – www.rhythmofbusiness.com Phoenix Consulting Group – www.phoenixcg.com Vantage Partners – www.vantagepartners.com Charter Benefactors Platinum Benefactors (US $150) Phil Sack Silver Benefactors (US $100) Ed Sullivan

Gold Benefactors (US $100) Lorraine Bassett, Dennis McCullough, Susan Sullivan Follow these leaders! Learn how you can be a benefactor – and your company a sponsor – at www.strategic-alliances. org or call ASAP at +1 781-562-1630. Your support makes all the difference.

Collaborative Buzz cont. USAA Launches Alliance with the West Point Association of Graduates An agreement between USAA and the West Point Association of Graduates now gives eligible members of the Long Gray Line easy access to a comprehensive suite of the insurance and investment products and services offered by USAA, one of the nation’s highestrated providers. WPAOG has endorsed USAA as its provider of choice for property and casualty insurance, car-buying services, auto loans, and investment products for West Point graduates and their families. “WPAOG enthusiastically endorses USAA insurance and investment products and services, and I encourage our graduates to consider becoming members of USAA or expanding their use of USAA’s investment and insurance products and services,” said retired U.S. Army Colonel Robert L. McClure, president and CEO of the 18

West Point Association of Graduates.

tary capabilities to accelerate growth.

“Our affinity relationship is founded on USAA’s understanding of the financial needs of West Point graduates and their families, as well as USAA’s reputation for unsurpassed customer service. Many members of the Long Gray Line have associated USAA with automobile insurance,” McClure said. “Our new affinity relationship introduces our members and their families to many additional USAA products.” https://www.usaa.com/inet/ent_blogs/B logs?action=blogpost&blogkey=newsro om&postkey=usaa_wpaog_alliance

This new business model combines P&G’s strong brand-building, consumer-led innovation, and go-to-market capabilities with Teva’s broad geographic reach, its experience in R&D, regulatory, and manufacturing, and its extensive portfolio of products.

Procter & Gamble and Teva Pharmaceutical Form Consumer Health Care Partnership The Procter & Gamble Company and Teva Pharmaceutical Industries Ltd. today announced the signing of a master agreement to create a partnership in consumer health care by bringing together both companies’ existing over-the-counter (OTC) medicines and complemen-

“This unique partnership positions P&G and Teva to be a leading player in the consumer health care industry,” said Bob McDonald, chairman of the board, president and chief executive officer of P&G. “This is a remarkable opportunity to accelerate growth for both companies’ OTC businesses. Together, we will serve more consumers in more parts of the world, more completely, by increasing access to highquality, affordable over-the-counter medicines.” http://www.pginvestor.com/ phoenix.zhtml?c=104574&p=irolnewsArticle&ID=1542509&highlight=

Strategic Alliance Magazine

Profile for ASAP

Strategic Alliance Magazine  

The magazine of the Association of Strategic Alliance Professionals

Strategic Alliance Magazine  

The magazine of the Association of Strategic Alliance Professionals

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