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Our Marketing Packages LIST SELL reaL EstAte


Introduction

Welcome

To List & Sell Real Estate’s world class property marketing campaigns. Company Background List & Sell Real Estate is a company that has in the past, and continues to build to

We are great record keepers. We keep all property data on file such as views,

this day, its foundations from the recommendations of one happy client to another. - This ensures the best possible service delivered to you consistently time and again..

enquiries, photo views, number of inspections as well as feedback. – We measure the performance of your property to ensure overall efficiency catered directly towards the sale of your largest asset.

Our focus will always be our clients, we make sure that they always find this easy to recognise. - We always do our best that’s what we stand for. When a prospective purchaser calls List & Sell Real Estate, they will be speaking to the estate agent directly. - The estate agent has all the knowledge in relation to your property, rather than a receptionist whose role is different. All properties for sale have mobile phone numbers rather than just a landline number. Calls will never be missed or unfound after normal business hours so that your enquiry is ensured to be taken.

We take the necessary time to go through your individual situation. – Important information such as settlement dates. We create a plan to minimise risk so that it’s a smooth sailing experience from one property to another. We are clever marketers – Your property is different to the next door neighbours, that’s why it needs a unique marketing campaign based on the needs that your property requires. We negotiate until we reach the best deal. - We sell your property we don’t sell the price.


Testimonials At List & Sell Real Estate, we hold our level of service at the highest priority. Don’t just take our word for it though, here are a few words from just a few of our very satisfied clients.

Deanne Kathleen Anthony sold our house for $30,000 dollars more than we expected. Not only is he a brilliant salesman, he has warmth and empathy. I can't recommend him enough...I'd give him six stars if I could!

Kristine Tiata Fantastic service, second to none, got way above what I expected. Very professional, no stress. Highly recommended

Ross Godwin Anthony is the man when it comes to selling and buying in the Campbelltown and Liverpool districts. He knows the area and market really well having grown up in it. I sold my house through him 2 years ago in Macquarie Fields. Fantastic communicator, he got more than I expected (twice !!!). The first buyer pulled out with a few hours to go within the allowed period, Anthony immediately swung back into action and had my house sold again within 24 hours at a bonus, higher rate, which was absolutely brilliant. I recommended him to a friend in Minto and he did a top rate job selling his house as well. If you want a passionate, dynamic and switched on Real Estate Agent, I highly commend Anthony to you,

Daniela Losonc We had our property on the market for 3 months with an agent who could not sell our home, not even get a serious buyer through the door. 3 months and not even 1 offer which was so frustrating considering we had completed a full roof restoration and landscaping. What made things worse, was the market had fallen significantly right after the 3 months. We had almost lost all hope. Then, I remembered Anthony who had completed an appraisal for a family member. From the very start Anthony put us at ease explained everything very clearly and answered all our questions whilst remaining professional and honest. Anthony's personality is infectious, he possesses so much compassion and empathy, he always made us feel looked after. He is such a genuine person with a heart of gold. Anthony made the process so easy he is a master communicator. Within 3 weeks Anthony sold our house for well above what we thought we could get. The service didn't stop there he helped us with advice on our next purchase which was priceless, thank you Anthony! We are very happy with the service we received and recommend Anthony highly if you want to sell your property or have a friend or family member who wants to. With Anthony you'll get the real deal someone who works for you, he puts 110% into doing his best, to get you the best price. He truly cares about his clients and will give. He loves what he does, he's amazing!


Campaign Calendar This is the proposed schedule around the campaign for your property. We are very aggressive with the way in which we operate, which allows us to outperform the competition. We can chat further around timings and opens, and adjust as you need. This is a snapshot of what a week on the market looks like, a process which is repeated until sold, as well as the preparation steps involved leading up to launch.

Preparation 1 Photography, floor plan, copywriting Preparation 2 Marketing proof’s sent to vendor Preparation 3 Launch on Internet Preparation 4 Signboard erected Saturday Open for Inspection Monday Buyer callbacks from Saturday OFI Vendor Report Following week’s OFI Tuesday Macarthur Advertiser Agent-Vendor Meeting Meeting to discuss strategy if required Wednesday Open for Inspection (if auction) Saturday Open for Inspection


Marketing Explained

Our Strategy - Our Mission List & Sell Real Estate utilise the maximum in multi-mix marketing available to us today. We strongly believe that taking advantage of every marketing channel is paramount in returning the highest level of interest in a property and hence,

Marketing for a property can be seen as insurance for the maximum potential value. Just as we insure our other assets every year, such as the car or home, based on the off-chance that something unforeseen may happen, a well rounded

achieving the best price.

marketing campaign can give you peace of mind, knowing that you’ve attracted every possible buyer out there.

We absolutely employ modern and growing trends in marketing techniques, such as online, social media and Google advertising with our refined targeting methods, as well as continuing to drive property success through the use of

Nobody knows where your buyer may come from, what we do know though, is how to reach them. Buyers use a multitude of different media types to

proven, traditional methods such as print media in newspapers.

search for what they’re looking for, many buyers use one media type exclusively.

As we all well know, it is buyer competition that drives your price to it's highest possible point, and if you aren't advertising in 100% of places, how can you expect to reach 100% of buyers, and thus, your home's TRUE price?

Hence, the best marketing strategy ensures that your property is visible and exposed in each of these areas. For instance, did you know that the Macarthur Advertiser maintains a 110,000 Total Monthly Readership? Or that Millennials -

As a general rule of thumb, an effective

83 percent of whom intend on owning a home in the next 5 years - make up 90.4%

marketing strategy generally costs anywhere up to one percent of the overall

of Facebook’s user-base?

property value. Considering the better advertised property usually attracts more buyers, and thus, more offers, you can generally make this back in a single offer, and then some.

Our marketing packages are designed to ensure just this, while also offering a complete, bespoke experience, to enure you have had the perfect marketing strategy tailored to your property.


Our Packages Feature Property

Total package value: $1,552.80

$1,200

A Saving of:

Budget Saver Pick

$352.80

realestate.com.au - Standard Listing Until Sold

Suggested addon 1 - $594 Macarthur Advertiser Campaign

realestate.com.au + 30 Day Feature Listing

Weekly 1/4 page advertisement for 3 weeks

Open Houses

Actual cost: $742.50

The Macarthur Advertiser

Company Website

Our price: $594 ($198pw)

maintains a 110,000 Total

Brochure Pack & Window Card

A saving of $148.50

Monthly Readership

Metal Picture For Sale Sign + OFI Signs

Database Calling homehound.com.au

Suggested addon 2 - $100 Social Media Campaign

realestateworld.com.au

Facebook & Google advertisement for 21 days

homesales.com.au

$100 - Split between Facebook & Google

allhomes.com.au

domain.com.au - Standard Listing Until Sold

Other addons

domain.com.au + 45 Day Feature Listing

Digital Staging - Per image: $60

property.com.au

Virtual Furniture for empty homes or rooms helps to visualise living potential

Professional Photography

Colour Floorplan - $95 | 3D Floorplan - $150 Site Plan - $50 Site plans detail the exterior portions surrounding a building structure also

Global Property Network - $330 Your property will be visible on a network of 8 markets worldwide

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1/4 page Macarthur Advertiser

Picture “For Sale� Signboard

Open Home Sign

E-Brochure

Online Listings

Brochure Pack & Window Card

Social Media & Google


Our Packages Highlight Property

$2,300

Total package value: $2,720.35 A Saving of:

$420.80

Most Popular Strategy

For Sale + OFI Signs

Colour Floor Plan

realestate.com.au - Standard Listing Until Sold

Aerial Photography -Aerial shots allow a potential buyer to more easily imagine a home’s full potential.

realestate.com.au + 30 Day Feature Listing Open Houses Company Website

Metal Picture For Sale Sign - Picture signs increase street level interest and exposure, and generally give a more premium impression of the property.

Property Brochure pack Database Calling allhomes.com.au homehound.com.au

Cinematic Video Coverage

realestateworld.com.au

- HD video with intro, outro and agent voice-over highlighting property features. - Properties with video footage have an increased level of exposure by an average of 403%.

homesales.com.au domain.com.au - Standard Listing Until Sold domain.com.au + 45 Day Feature Listing property.com.au Professional Photography

Aerial Photography

Picture “For Sale” Signboard

E-Brochure

Online Listings


Suggested addon 1 - $1,188 Macarthur Advertiser Campaign

- Print and Social Media marketing captures the portion of buyers who aren't actively looking in the market, but who have been thinking of buying in a particular area. This is known as the passive buyer.

Weekly 1/2 page advertisement for 3 weeks Actual cost: $1,485 Our price: $1,188 ($396pw) A saving of $297

The Macarthur Advertiser

- With these buyers covered, you can rest assured that your property has reached 100% of buyers, and thus, created 100% of competition.

maintains a 110,000 Total Monthly Readership

Suggested addon 2 - $200 Social Media Campaign

- Even the biggest corporate giants such as Coca-Cola and McDonald's, still advertise in magazines, newspapers, on signboards and social media. This has helped them become some of the most recognised in the world

Facebook & Google advertisement for 21 days $200 - Split between Facebook & Google

Other addons Digital Staging - Per image: $60 Virtual Furniture for empty homes or rooms helps to visualise living potential

3D Floorplan - $150 Site Plan - $50

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Global Property Network - $330

    

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Your property will be visible on a network of 8 markets worldwide

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Brochure Pack & Window Card

Cinematic video coverage

Open Home Sign

Social Media & Google

1/2 page Macarthur Advertiser

Colour Floor Plan


Our Packages PREMIERE Property

$4,500

Total package value: $5,064.35 A Saving of:

$564.35

Most Complete Package

For Sale + OFI Signs

3D Floor Plan

realestate.com.au - Standard Listing Until Sold

Aerial Photography + Videography - Aerial shots allow a potential buyer to more easily imagine a home’s full potential

realestate.com.au + 30 Day Premiere Listing Open Houses Company Website

Illuminated Picture Light Board Sign - Illuminated signs increase street level interest and exposure even further, and have a dazzling eect in the twilight hours, practicaly popping out in the street

Property Brochure pack Database Calling allhomes.com.au

Cinematic Video Coverage - HD video with intro, outro and agent voice-over highlighting property features - Properties with video footage have an increased level of exposure by an average of 403%

realestateworld.com.au homesales.com.au homehound.com.au domain.com.au - Standard Listing Until Sold domain.com.au + 45 Day Feature Listing

Global Property Network - Your property will be visible on a network of 8 markets worldwide to attract a plethora of overseas buyers

property.com.au Professional Photography

Aerial Photography + Videography

3D Floor Plan

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Illuminated Solar-powered Picture “For Sale� Lightboard

Brochure Pack & Window Card

E-Brochure


realestate.com.au + 30 Day Premiere Listing - Premiere Properties receive an average of 20 times more views and 9 times more enquiry than Standard listings on realestate.com.au. A Premiere Property gets seen to help drive up the sale price. - Premiere Properties appear at the top of all search results, above Highlight Property, Feature Property and Standard ads - Largest ad and photos invite more buyer enquiries

Suggested addon 1 - $2,376 Macarthur Advertiser Campaign Weekly full page advertisement for 3 weeks Actual cost: $2,970 Our price: $2,376 ($792pw) A saving of $594

The Macarthur Advertiser maintains a 110,000 Total Monthly Readership

Suggested addon 2 - $300 Social Media Campaign Facebook & Google advertisement for 21 days

Be seen on our global property network. - Your Premiere listing will automatically become part of our global property network in 8 markets around the world United States, China, Hong Kong, Singapore, Malaysia, Thailand, Indonesia and India on realtor.com/international, and on over 10 property portals who are part of our global syndication network, with over 700,000 visits per month!

$300 - Split between Facebook & Google

Other addons Digital Staging - Per image: $60 Virtual Furniture for empty homes or rooms helps to visualise living potential

Site Plan - $50 Site plans detail the exterior portions surrounding a building structure also

Cinematic video coverage

Social Media & Google

Open Home Sign

Online Listings

Full page Macarthur Advertiser


Auctions Auction Package

$920 Selected Package

The auction method is great for homes that are highly desirable,

Auctioneer

difficult to price, or require an

Auction “For Sale” signage

outside-the-box approach.

Complete Auction Preparation - Including

The auction method leaves the outcome open whilst also

Mid-Week Open Houses Leading up to the

accelerating the sale process by placing a closing date on the

Auction Day

marketing process. This really does compel buyers to make a

Online Advertising of the Auction event

buying decision prior to the auction date, which can create a

Auction Event Flyer Reserve meeting - in person with agent

heightened sense of urgency and excitement in the buyers minds, and ultimately help in the premium price formula for some properties.

Auction isn’t for all homes, however is invaluable for others. A common misconception about auction is it costs a lot more to go to auction, this isn’t necessarily the case. Every property requires a different strategy, and there are multiple strategies within the auction process that will be discussed and tailored specifically for your property.

“For Sale” Signboard


Marketing Summary Marketing Packages

☐ Feature Listing

Other Addons $1,200

☐ 1/4 page, 3 week Macarthur Advertiser Campaign ☐ Feature Social Media Campaign ☐ Highlight Listing

$594 $100 $2,300

☐ 1/2 page, 3 week Macarthur Advertiser Campaign ☐ Highlight Social Media Campaign ☐ PREMIERE Listing

$1,188 $200

☐ Digital Staging (per image). Total required images: _____

$60x

☐ Colour Floorplan (Included in Highlight and PREMIERE packages) ☐ 3D Floorplan (Included in PREMIERE Listing package)

$95 $150

☐ Site Plan

$50

☐ Global Property Network (Included in PREMIERE package)

$330

$4,500

☐ Full page, 3 week Macarthur Advertiser Campaign ☐ Premiere Social Media Campaign

$2,376 $300

Auction Package

☐ Auction Campaign

$920

Total Marketing:

$_______

Property Address: _________________________________________________________________________________ Signed by vendor(s): _____________________________________________

_____________________________________________

Date ___ /___ /___

Date ___ /___ /___

Payment I wish to pay by:

☐ Cash ☐ Cheque ☐ Direct Deposit ☐ Credit Card

Credit Card:

Cheque:

Name on Card:

Direct Deposit:

List & Sell Real Estate Suite 8, 186 Queen St, Campbelltown, NSW, 2560 List & Sell Real Estate BSB: 082-140, Account No. 841 081 888

☐ Visa

☐ Mastercard

________________________________

Card Number:

________________________________

Expiry Date:

___ /___

CVV: ____

I authorise List & Sell Real Estate to charge my credit Card:

(Please note a % surcharge applies on credit card)

List & Sell Real Estate Suite 8, 186 Queen St, Campbelltown P 02 4627 8448 listnsell.com.au

LIST SELL reaL EstAte


Compare Our Packages

Office Your property in our light-board window displays Photography/Floor Plans/Video Professional photography Aerial photography Colour floorplan 3D floorplan Cinema property video Aerial videography

Feature Listing

Highlight Listing

PREMIERE Listing

$1,200

$2,300

$4,500

✓ ✓ ✓

✓ ✓ ✓ ✓ ✓ ✓

$95 $150

$150

✓ ✓

✓ ✓

✓ ✓

✓ ✓

$330

$330

✓ ✓

Other website listings allhomes.com.au listing homehound.com.au listing realestateworld.com.au listing homesales.com.au listing property.com.au listnsell.com.au listing

✓ ✓ ✓ ✓ ✓ ✓

✓ ✓ ✓ ✓ ✓ ✓

✓ ✓ ✓ ✓ ✓ ✓

Professionally printed buyer brochures A4 property brochure A4 Recent Sales Report A6 “Just Listed” property cards

✓ ✓ ✓

✓ ✓ ✓

✓ ✓ ✓

Open House “Open House” signage directing people to your home Conducting and managing “Open House” inspections Collecting buyers’ information for follow-up Automated SMS Buyer Alert Automated email Buyer Alert

✓ ✓ ✓ ✓ ✓

✓ ✓ ✓ ✓ ✓

✓ ✓ ✓ ✓ ✓

Communication Ad copywriting for all print and online materials Inspection feedback reports Full phone support from your Agent Detailed Marketing Plan Post inspection feedback Marketing review meetings Same day servicing of all buyer enquiries Offers presented to you in writing Professional negotiation on your behalf

✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓

✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓

✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓

Exchanging contracts In-house exchange of contracts subject to cooling-off period Negotiation of contract 'Special Conditions’ Recommendation of trusted finance broker for purchasers Liaison with legal representatives Co-ordination and attendance at pest and building inspections Co-ordination and attendance at bank valuation inspection Co-ordination and attendance at final inspection Hand over of keys and property information at settlement

✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓

✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓

✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓

$742.50 $100 $60 $50

$1,188 $200 $60 $50

$2,376 $300 $60 $50

Signage Custom metal photo feature board Custom metal photo feature light-board domain.com.au Online listing 45 day Feature Listing realestate.com.au Online listing 30 day Feature Listing 30 day Highlight Listing 30 Day Premiere Listing Global Property Network

Add-Ons 3 week Macarthur Advertiser newspaper campaign 21 Day Social Media + Google campaign Digital Staging - Per Image Site Plan

*All information contained in this booklet is accurate as of Jan 2020 and is subject to change based on pricing and policy changes by third party advertisers and service providers


Visit: listnsell.com.au for more info The most dynamic team in Australian Real Estate

Anthony Tannoury Director P 02 4627 8448 M 0431 747 453 E anthony@listnsell.com.au

Chris Arvanis Sales Executive M 0400 109 713 E chris@listnsell.com.au

Jake Harrison OďŹƒce Manager P 02 4620 6286 M 0499 018 742 E jake@listnsell.com.au

Tiearna Powell Property Manager P 02 4620 6286 E tiearna@listnsell.com.au

List & Sell Real Estate Suite 8, 186 Queen Street, Campbelltown P 02 4627 8448 E info@listnsell.com.au W listnsell.com.au

LIST SELL reaL EstAte

Chris Arvanis - Arvanis Realty | List & Sell Real Estate | Marketing Packages - Sale  

Chris Arvanis - Arvanis Realty | List & Sell Real Estate | Marketing Packages - Sale  

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