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2011 Artown Team Beth Macmillan Executive Director

Staff

Bryan Wildman Festival Manager Lana Wadley Office Manager/ Discover the Arts Manager Elaine Carpenter Office Assistant

Chris Christiansen, Chair Grand Sierra Resort Dave Aiazzi, Vice Chair Reno City Council Rachael Austin, Treasurer Muckel Anderson CPAs

Board Members

Forrest Bietz Community Member John Breternitz Washoe County Commissioner Jennifer Burton Positively Northern Nevada Chris Fleiner JLH Division of Complemar Chrissy Lane IGT Terry McQuattie U.S. Bank

RKPR Inc. Marketing and Public Relations

Outsourced

Stan Byers Stan Can Creative Kate York, CPA Bookkeeping, Tax and Accounting Services Focused Computing IT Services


MISSION STATEMENT Strengthen Reno’s arts industry, foster its civic identity and enhance its national image, thereby creating a climate for the cultural and economic rebirth of our region.


Face Painting by Body Masterpiece Perla Batalla

Opening Day Parade MarchFourth Marching Band

Steve Martin and The Steep Canyon Rangers

Playing for Change

Pops on the River

Reno Jazz Orchestra

John Lithgow

Ailey® II Give $3

Doc Severinsen

Opera in Blue Jeans

Bernadette Peters

The Platt Brothers Arlo Guthrie

Seun Kuti and Egypt 80

Rollin on The River

U.S. Bank Mural Painting

India Arie and Idan Raichel

Vagabond Puppets-Jemina and Puddle Duck Dancing in The Park - Dance Collective

Willie K

Missoula Children’s Theater The Princess and The Pea

Max Raabe and Palast Orchester

Steven Petronio’s “Underland”

Steve Riley and The Mamou Playboys

TheaterWorks of No. NV James and The Giant Peach

Discover The Arts - Make a Posey

Pink Martini

Popartcycle


TABLE OF CONTENTS EXECUTIVE SUMMARY

Beyond Our Expectations Festival Highlights By The Numbers Beyond Reno Cultural Diversity Volunteers - Making It Happen Collaborations Outreach Next ARTOWN SPONSORS Our Major Funder Corporate Contributors Individual Event Sponsors Foundations and Government Agencies Media Sponsors Media Buy and Additional In-Kind Support

7 10 14 15 17 19 21 23 26

2011 ARTOWN EXPOSURE PRESENTERS, INDIVIDUALS, ORGANIZATIONS

40

FRIENDS OF ARTOWN

42

CREATING WEALTH

44

28 29 30 31 34 36 41

SURVEY RESULTS 47 AUDIENCE COMMENTS 50 ARTOWN ACCLAIM 51 FEATURED ARTICLES Reno Gazette-Journal - A name change for July Reno transformed into Artown 5 The Sacramento Bee - Artown makes for a summer of fun 6 Reno Gazette-Journal - Artown brings world’s sounds to Reno 9 Reno Gazette-Journal - What A Weekend! 12 Reno Gazette-Journal - Playing For Change 13 Spirit Magazine - An Artown by any other name 16 Reno Gazette-Journal - Global gospel music fills Reno park 18 Reno Gazette Journal - Vagabond Puppets-Dancing-Young Chautauqua 24 Family Pulse - Kids Discover the Arts 25 Reno Gazette-Journal - Aloha spirit permeates air at McKinley center 27 Youtube.com - Artown Sponsor 32 USA Today Travel- Top five bargain destinations for summer 2011 33 Examiner.com - What not to do this weekend - date night don’ts 38 The Washington Post - Trumpeter Doc Severinsen heading Reno 39 Reno Gazette-Journal - Up for Bid 46 Photographers: Tom Bourke, RKPR, Inc., and Arthur Domagala


deadly crash. Scott Magruder, spokesman for the Nevada Department of A state agency has launched a Transportation, said it now plan statewide investigation into all to do an inventory on roads with Nevada roads with high speed speed limits above 60 mph to limits and railroad crossings ensure they “provide the safest JASON KIDD OF NBA CHAMPION DALLAS MAVERICKS after a Reno Gazette-Journal rail crossings and roads possireport found that nine months ble.” The examination will foago another truck almost col- cus on three Nevada roads that lided into an Amtrak passenger have rail crossings and 70 mph train at the site of last week’s speed limits, and three roads By Martha Bellisle

RGJ

with rail tracks and 65 mph » The Mavericks’ speed limits, Magruder said. JASON KIDD and thethe Packers’ Ron Kaminkow, engi-AARON RODGERS at American Century Download our neer on the Amtrak train that 1BINVESTIGATES Championship. free iPhone app was hit last Friday by a truck, Sponsored by » RICH BEEM ROCCO INSIDE leaving six dead and dozens in- and MEDIATE commit to play jured, said the U.S.at95Reno site Tahoe is a Open. Amtrak3B has filed a civil lawsuit in federal dangerous crossing and said he court against John Davis Trucking Co. hopes changes are made so that claiming it was negligent in hiring the crashes like the one he was in driver who slammed into a passenger

RENO-TAHOE TOURNEYS LURING THE PROS mbellisle@rgj.com

See INVESTIGATION, 5A »

train last week, killing himself and five others and injuring dozens. 5A

FRIDAY, JULY 1, 2011

RGJ.C Log on

» Past s photos

» Photo smolde

75¢ / $1 OUTLYING AREAS

Wash A name change for July Investigation launched $50 m in sch into railroad crossings AMTRAK CRASH

By Michael Mar

deadly crash. Scott Magruder, spokesman for the Nevada Department of A state agency has launched a Transportation, said it now plan statewide investigation into all to do an inventory on roads with Nevada roads with high speed speed limits above 60 mph to limits and railroad crossings ensure they “provide the safest after a Reno Gazette-Journal rail crossings and roads possireport found that nine months ble.” The examination will foago another truck almost col- cus on three Nevada roads that lided into an Amtrak passenger have rail crossings and 70 mph train at the site of last week’s speed limits, and three roads By Martha Bellisle mbellisle@rgj.com

with rail tracks and 65 mph speed limits, Magruder said. Ron Kaminkow, the engineer on the Amtrak train that was hit last Friday by a truck, leaving six dead and dozens injured, said the U.S. 95 site is a dangerous crossing and said he hopes changes are made so that crashes like the one he was in See INVESTIGATION, 5A »

mmartinez@rgj.com

RGJ

INVESTIGATES INSIDE

RGJ.COM

Amtrak has filed a civil lawsuit in federal court against John Davis Trucking Co. claiming it was negligent in hiring the driver who slammed into a passenger train last week, killing himself and five others and injuring dozens. 5A

A name change for July

Log on for the latest updates. also find: » Past stories, including aerial scene photos » Photo galleries and videos of the smoldering train cars and truck remains

Washoe OKs $50 million in school cuts

Washoe Count dent Heath Mor larly happy to r budget that cont cuts. But he did, an ees on Thursday 12 on a 5-2 vote, protest about the cation. The $440 milli completing neg unions and with school district s concessions fro contingency fun “Presenting a board, you’re an said after the boa

By Michael Martinez mmartinez@rgj.com

Washoe County School District Superintendent Heath Morrison said he wasn’t particularly happy to recommend an amended final budget that contained more than $50 million in cuts. But he did, and the district’s Board of Trustees on Thursday approved the budget for 2011The MarchFourth Marching Band leads a parade to kick off Artown Thursday in downtown Reno. MARGERUM/RGJ 12 onLIZ a 5-2 vote, with two trustees voting no in protest about the lack of state funding for education. The $440 million budget was passed without Staff report completing negotiations with the employee unions and with a $10.5 million gap that the Tom Hayward school district still must resolve by gaining concessions from employees or using more with “Auction H contingency funds. Artown kicked off the 16th the month, visitors will have acthat has taken th “Presenting a budget like this to your school year of its summer festival cess to nearly 400 events rangboard, you’re anything but all right,” Morrison its treasure hunt Thursday with a celebration ing from dance performances On Thursday i said after the board’s vote.

Reno transformed into Artown ‘Wizard of Oz’ screening highlights today’s offerings

that included a parade from and visual arts exhibitions to See BUDGET, 7A » The entire family can the McKinley Arts & Culture plays and concerts. step back in time with a free Opening-day festivities Center at 925 Riverside Drive showing of “The Wizard of were planned to be similar to to Wingfield Park. Oz” in Wingfield Park at First “The buzz in this town is those of the past few years Street and Arlington Avenue. unbelievable right now about and anchored by a host of famThe MarchFourth Marching Band leads a parade to kick off Artown Thursday in downtown Reno. LIZ MARGERUM/RGJ Bring blankets or low-backed Artown,” executive direc- ily-friendly activities. chairs. The film begins at 9 For more information about tor Beth Macmillan said this Staff report p.m. and is rated G. Artown, call the festival ofweek. ATwho tours an auctioneer Details: 775-322-1538Tom or Hayward isTODAY Artown’s summer festival fice at 775-322-1538 or visit with “Auction Hunters,” a show on Spike TV ARTOWN www.renoisartown.com. runsthroughJuly31atavariety RenoIsArtown.com. Artown kicked off the 16th the month, visitors will have acthat has taken the nation by storm because of ‘Wizard ofRGJ Oz’ screening — Forrest Hartman, venues. Log on to RGJ.com/artown cess toDuring nearly 400 events rangyear of of its Reno-area summer festival its treasure hunting premise.

Reno transformed into Artown highlights today’s offerings

TV’s auction hunter brings hunt to Reno

Thursday with a celebration ing from dance performances On Thursday in Reno, he was in action, aucthat included a parade from and visual arts exhibitions to tioning off the abandoned contents of 25 storThe entire family can the McKinley Arts & Culture plays and concerts. age units. At the auction, the contents of some step back in time with a free Opening-day festivities Center at 925 Riverside Drive units went for as little as $5, others for as much showing of “The Wizard of were planned to be similar to to Wingfield Park. as $1,450. Oz” in Wingfield Park at First past few years “The buzz in this town is those of the COMPETITION “In my experience, for a couple hundred DRAWS Street and Arlington Avenue. unbelievable right now about and anchored by a host of fambucks, people have walked away with gold, INTERNATIONAL FENCERS Bring blankets or low-backed Artown,” executive direc- ily-friendly activities. coins or other collectibles,” said Hayward, chairs. The film begins at 9 For more information about tor Beth Macmillan said this who has hosted “Auction Hunters” episodes in More than 3,500 fencers from p.m. and is rated G. Artown, call the festival ofweek. Hawaii, Boston, Mexico City and Miami. “You 7 years old to older than 70 will TODAY AT Details: 775-322-1538 or Artown’s summer festival fice at 775-322-1538 or visit name it, they find it. It’s like gambling because Nevada Humane Society the recipient be converging at www.renoisartown.com. the RenoARTOWN runsthroughJuly31atavariety RenoIsArtown.com. it’s sois unpredictable.” LYON CO. INCIDENT — Forrest Hartman, RGJ ofWAS Reno-area venues. During story on page 9A. Log on to RGJ.com/artown of a check from the Smith’s FoodSee &full Drug Sparks Convention Center

QUICK READ TODAY’S

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tioning off the a age units. At the units went for as as $1,450. “In my exper bucks, people h coins or other who has hosted “ Hawaii, Boston, name it, they fin it’s so unpredicta See fu

Nevada Humane Society receives Smith’s check [ 5 ] 2011 Final Report


Wednesday, October 12, 2011Top of Form

Perla Batalla will help Reno’s Artown kick off its summer of entertainment in Thursday’s bash downtown.

Artown makes for a summer of fun By Mel Shields Bee Correspondent

Published: Sunday, Jun. 26, 2011 - 12:00 am | Page 10I Reno’s Artown begins 32 days of entertainment Thursday evening with its usual big party. The McKinley Arts Center is the starting point with family activities on the lawn, including face painting for up to 300 children. At 7 p.m., the MarchFourth Marching Band leads the parade to the downtown Wingfield Park. With stilt walkers, hula-hoopers, a complete brass section and drum corps, the MarchFourth crew is always very popular and highly flamboyant. It’ll be followed by a free concert by Perla Batalla, the Grammy-nominated Mexican American songstress and backup singer for Leonard Cohen. Then MarchFourth continues the festivities at the Knitting Factory at 10 p.m.

[ 6 ] 2011 Final Report


EXECUTIVE SUMMARY Beyond Our Expectations To say that Artown’s Sweet 16 was incredible is an understatement! A celebration that included 32 unforgettable days and nights filled with wonderful performances, packed parks, unique galleries and exhibits, theatrical performances, community projects and a tremendous response to the Discover the Arts series, made July a not to miss month. The impressive July schedule would not have been possible without the support of sponsors, Friends of Artown, the numerous presenters and volunteers. Together we heard loud and clear that Reno IS Artown. Attendance goals reached expectations with more than 300,000 attendees. Artown brought in more than 400 events with more than 66% offered for free – a new record. As an organization, the support and comments we received showed attendees believe in what we are doing and want to see more. Artown’s ability to continue to introduce new artists and art forms to the community are the direct result of its diverse funding sources. Despite the economic downturn, foundation and corporate sponsorship has increased 4%. Private donations through Friends of Artown have shown the biggest gains posting more than a 550% increase in individual giving since the inception of the membership program in 2005. Friends of Artown and Give $3 to Keep Artown Free currently contribute 10% to the agency’s annual revenue demonstrating the depth to which the community believes Artown is a catalyst to the cultural and economic change in our region. We believe that Artown has an opportunity and an obligation to elevate our community’s optimism and quality of life while encouraging audiences to support local business. Now more than ever, Artown is committed to presenting the community with a festival that is accessible to all and is of the highest quality and integrity. Each fall the Artown board and staff hold an annual retreat to plan for the coming year and discuss the future of Artown. Careful consideration of Artown’s mission statement, which is “to strengthen Reno’s arts industry, foster its civic identity and enhance its national image, thereby creating a climate for the cultural and economic rebirth of the region,” ensures the following goals are accomplished each year: • To expose our community and visitors to local, national and international performances and exhibitions • To foster dynamic collaborations among arts organizations • To create a festival that encourages excellence by area artists and cultural organizations that reflect our unique environment • To promote a sampler approach that encourages audiences to experience and experiment with unfamiliar art forms • To continue to develop educational and outreach programs and multi-cultural presentations • To leverage marketing partnerships to generate exposure far above what organizations can do individually • To continue to maintain and improve the artistic quality in the selection of national and international artists • To continue to reach out to new audiences All in all, the mix of emotion and the camaraderie visible as friends and families gather together to create memories makes it all worthwhile.

[ 7 ] 2011 Final Report


In addition to the July 2011 festival, in 2010-11, Artown’s Encore Series included a mix of cultural variety. Encore brings in artists that the Festival may not be able to host in July due to touring schedules, thereby allowing ticketed revenue to occur throughout the year. Our inaugural season included a sold out performance of Steve Martin and the Steep Canyon Rangers for “An Evening of Bluegrass and Banjo,” John Lithgow’s “Stories By Heart”, theatrical storytelling at its finest, Ailey® II Dance Company, Broadway star Bernadette Peters for a special Valentine’s Day concert, the unique pre-Berlin big band sounds of Max Raabe and Palast Orchester and finally, folk legend Arlo Guthrie. During Encore, Artown secured scholarships for local high school theater students to experience the theatrical expertise of John Lithgow’s performance and African American students attended Ailey® II where they experienced the significance of African American culture through the language of dance. It’s been an amazing Encore and July for Artown. As planning begins on our 17th year, we’re looking forward to making it as memorable by increasing the depth and breadth of local, national and international performances and exhibitions.

Ailey® II’s Master Class

“I can’t tell you how much me and my family love Artown, especially the live performances: dance, theater, and international music.”...survey comment

[ 8 ] 2011 Final Report


NORTHERN NEVADA LIFE / INSIDE

BO

Artown brings world’s sounds to Reno NU

S E D I TI O N !

UP TO

$1,088

GS ON SAVIN OF COUP DAY’S IN TO RGJ!

COVER STORY

SUNDAY RGJ » SPORTS

Hinxman feels a bit shaggy

SUNDAY, JULY 3, 2011

RENO GAZETTE-JOURNAL/RGJ.COM

Sports columnist Dan Hinxman writes that his no-haircutfor-a-year Pack pledge is half over, and it can’t end soon enough. 1B

4

A Sunday BCD SUNDAY, JULY 3, 2011 • $1.50

ONLY IN THE

ALSO … This year marks the fifth anniversary of the Tuscon, Ariz., Sidewinders’ TripleA championship, and as the Reno Aces head to Tucson for the first time since the franchise left there, key figures from 2006 still are with the team. 3B

AMTRAK CRASH

X

Aurelio Martinez is performing Wednesday as part of Artown’s World Music series. He grew up in a tiny Honduran town and has gone on to be an important player in the preservation and modernization of Paranda music, a immediately following the truckpercussiontrain crash near Reno. based sound One week after the crash on U.S. that’sthe a truck driver, an 95 that killed Amtrak conductor and four passensubcategory gers, the of location of one passenger the broaderremainedbased unknown. Garifuna The National Transportation genre. PROVIDED

Train wreck reveals security weakness Amtrak still working on way to track passengers By Martha Bellisle mbellisle@rgj.com

In the years following the Sept. 11, 2001, terrorist attacks, airline security became increasingly tight, but Amtrak remains unable to even identify who is on its trains at any given moment, as evidenced by the 28 pas- Safety Board issued a report in 2005 BY ARTOWN sengers who were “unaccounted for” saying Amtrak needs to find a way

to immediately report accurate passenger counts, but that has not yet been accomplished. Concerns about Amtrak’s free flow of passengers was heightened in May after searches of Osama bin Laden’s compound revealed that al-Qaida planned to target rail systems for the See SECURITY, 7A »

CHILLING IN JULY

The World at Wingfield forrest@rgj.com

T

his month, Artown is poised to take festivalgoers from Honduras to Africa and back again as part of its weekly World Music Series, running at 7 p.m. Wednesdays in Wingfield Park. Best of all, every show is free.

in hopes of booking the best possible artists. For instance, she sometimes calls the producer of California Worldfest in Grass Valley, Calif., to see describes booking artists for the put a square peg in a square hole, and a ALSO … if he is interested in booking the same annual summer festival as both the lot of the time, I’m trying to put a round artists, giving her the advantage of pegPROFILE: in a square hole until I realize it’s best and most frustrating part of her SUNDAY Chris Christiansen’s buying in bulk. just not going to work,” she said. “It’s so job. The trouble, she says, is that it canunique skills have “I’ll go to the agent and I’ll say, ‘I want frustrating, be difficult to nab the performer you prepared him to I start pulling my hair out.” to do this. I’ll help you find some other said she starts the want, particularly if you have tight serve asMacmillan Artown 1D process by attending dates,’” she said. “If I want it that bad, I booking restrictions on when you need them. chairman. then do their work for them.” conferences for arts presenters and For example, on a Wednesday evening » BUSINESS You can see the result of that tuning into buzz around particular in July. cooperative spirit in the schedules of performers. This year’s World Music Series Dermody makes A snowboarder Saturday on one ofWorldfest the slopes atbecause Squaw Valley USA. This is the first time Artown and This season, she said, there was acatches lot airboth features performances by Afrobeat uphill climb since slopes haveDoc beenSeverinsen open during & thethe Fourth July weekend. Sanof Miguel Five, PHOTOS BY KELLY LAFFERTY/RGJ of talk about Seun Kuti, so1999 shethe wanted artist Seun Kuti & Egypt 80, Hawaiian This month’s India.Arie and Idan Raichel and Steve to land him and his 16-piece African singer Willie K, Honduran artist Aurelio Captain of Industry, Riley and the Mamou Playboys are all band. But booking a solid festival lineup Martinez and the Cajun group Steve Michael Dermody, playing both festivals. Riley and the Mamou Playboys. built requires Dermody more than a few phone calls. Macmillan Macmillan said she started workingProperties into whatsaid she often works handhas been listedwith as other festival presenters in-hand on the lineup in September 2010, but the See COVER STORY, 5 » By Forrest Hartman

» VOICES

Opinion: Rail safety urgent The RGJ editorial board says issues raised by the Amtrak train crash need work immediately. 6D

ALSO … CORY FARLEY:

Columnist says fixing a roof 20 years ago and now is a much different scenario. 7D

» PLUS FACT CHECKER:

jhidalgo@rgj.com

PAGE 6

forrest@rgj.com

From 4 first time since 1999, Squaw For the ValleyOnly USARiley is open and snowandfor theskiing Playboys are boarding the July 4 weekend, and part ofduring the World Music Series, but hundreds of people showed up and for Idan some Severinsen and India.Arie summer sliding. turnout was so dates. good, Raichel haveThe separate Artown in fact, that several ski lifts had lines even The ultimate goal, Macmillan said, is late into the morning. to deliver high-quality world music “While it is aanovelty to ski on the Fourth schedule covering of cultures. of July, to be open with aasvariety much terrain as said,unbelievable,” Artown is equally we And, have she is truly said Amepromoting the cultures lia interested Richmond,inSquaw Valley media and of people who live in the “We areahave and those public relations manager. about 2,000 acres open right now, six lifts and a who do not. variety terrains. We’veimportant got beginner, in- Niko Hammel, 6, jumps off one of the islands in the “I of think it’s really termediate and advanced terrain open.” pool at Squaw Valley. The sun brought Niko out from to introduce new cultures to our Truckee resident Stephen Hinkle and his community,” Macmillan said. “It’s how San Francisco on Saturday. wife, Jennifer, said they couldn’t resist theand can we celebrate who does live here idea of skiing in July, so they came in sea- HOLIDAY WEEKEND EVENTS how can we introduce what’s not here.” son-appropriate attire. He was shirtless Following is trunks, a detailed at this » Activities and closings around Reno-Sparks. 4A and wearing swim andlook she donned heryear’s bikini.lineup: The weather was plenty warm » Squaw Valley’s schedule of events. 8A » WEDNESDAY: for such beachwear, AURELIO but the Hinkles said Aurelio Martinez up in a tiny high temperatures didn’tgrew ruin the snow.

See MORTGAGES, 10A »

TOP FIVE NEGATIVE EQUITY STATES NEVADA: 63 percent ARIZONA: 50 percent FLORIDA: 46 percent MICHIGAN: 36 percent CALIFORNIA: 31 percent Source: CoreLogic

Steve Riley brings Cajun culture to Reno

LOCALLY

Reno-Sparks’ negative equity rate has hovered above By Forrest Hartman 50 percent forrest@rgj.com for more than two years. The Steve Riley says life as a professional last year that wasn’t part of a master plan. It’s just ended musician with a the way rate below 50 things worked out. “I didn’t even plan on playing music for a percent was living because my parents said, ‘Look, you’ve 2008, which closed got at 41to go to college and become a doctor,’” Riley percent. said. “My dad’s a doctor. My mother was a

teacher and a principal. A lot of my uncles are doctors and professionals.” But Riley was drawn to music, in particular, the Cajun sounds that he grew up with. “My grandfather taught me how to sing Cajun songs as early as I can remember,” he said. “His brother, my great uncle, taught me Honduran town and has gone on to be SEE PHOTO GALLERY my first song at age 7.” See SLOPES, 8A » ON RGJ.COM an important player in the preservation So, in the late 1980s, Riley started a Cajun JULY and modernization of Paranda music, SPECIAL SPEC CIA I L band. More than two decades later, Steve Riley a percussion-based sound that’s a OF THE HE and the Mamou Playboys are still going strong, MONTH H subcategory of the broader-based and they’ll be in Reno July 13, performing for Garifuna genre. People who haven’t HIGHER EDUCATION Artown’s World Music Series. heard of Paranda or Garifuna needn’t “That’s a long time, 23 years, for a band to be worry. They’ll do fine knowing that together,” Riley said. “But we’re still at it, you Martinez’s music has a Latin flair and know, and still making good music.” Charbroiled to your liking, glazed with our StarbucksThey’re also continuing to have fun, and that he is noted as a singer, guitarist and coffee shellac. Sautéed mushrooms with sweet onion, business leaders in the southern part of the Staffdrummer. report Riley said his family made peace with his Martinez, who is often billed simply state over its commitment to Las Vegas. Gouda stuffed twice baked potatoes and Chef’s vegetables. career choice long ago. With arrival of a new dean at the school, The University of Nevada School of Medby his first name, also has an interesting “They pretty much surrendered to the fact icine in Reno now sits at a crossroads as it however, University of Nevada, Reno offipolitical life. He abandoned professional not long after I made the decision,” he said. $32 per person cials say they are poised to grow the medibegins to pursue conversion from a commuFor folks who aren’t familiar with Cajun music for a time to become the first $29 for Fort Reno Cavalry members! nity hospital to an enterprise that addresses cal school’s mission statewide, improving music, Riley’s July 13 concert will offer black deputy in the National Congress of the needs of the entire state. The school has service in Reno and rural communities, and educational elements as well as entertainment. Honduras. been embroiled in an often contentious and addressing the concerns of Clark County. Open Wed-Sun 5-9 / Reservations recommended When the group isn’t playing in Cajun country, » JULY 13: STEVE AND THE MAMOU See full story on page 4A. public exchange withRILEY public officials and To make reservations please call 323-2724 ext. 118 Riley said, he takes time to explain the cultural PLAYBOYS background of some of the tunes. Louisiana might be in the U.S. but “A lot of the lyrics are in French, so we it’s home to some tasty cultural music, explain a lot of the lyrics ... and talk more to Online at including the Cajun sounds of Steve INSIDE TODAY WEATHER people about the history of the music and the Riley and the Mamou Playboys. Riley Steve Riley and the Mamou Playboys are performing July 13 as part of Artown’s World culture and just give them a little more insight Localis ..................... 1-18A Voices ..................... 5-7D Music Series. PROVIDED BY ARTOWN an accomplished accordionist, into what we’re doing and where we’re from,” Obituaries ........... 12-13A Business...................1-6E High 96 º songwriter and singer and, together he said. “Cajun music is as much world music Sports.......................1-8B Jobs.......................... 1-4F º workingLow hard 60 to continue his family’s with the Playboys, he is known for Hawaiian musician Kahaiali’i, 4720 North Virginia St / Manu Reno, NV 89506 / (775) 323-2724 Nation/World...........1-6C Life/SNAP/TV/Classifieds as any other kind of music. Even though we’re FOR CONVENIENT legacy by touring with his dad’s band, dishing out toe-tapping tunes. Willie K. was raised on Maui and has Lottery ........................6C USA Weekend HOME DELIVERY: www.bonanzacasino.com from the United States, we’re like an island of Egypt Joining Riley been performing for more than four Community............. 1-8D on Colorstage Comicsare fiddler RJ-0000383847 Forecast, page80. 6C 800-970-7366 French culture in the Deep South. I mean the The group, which still features Kevin Wimmer, guitarist Sam decades. Deep South is like another country as it is.” Broussard, drummer Kevin Dugas musicians who toured with Fela, plays As a solo artist, Willie has made Mostly, though, the Louisiana-based band and bass player Brazos Huval. The a distinct mark on contemporary a mix of new compositions and oldies plans to crank out enough toe-tapping tunes to Grammy-nominated band has nearly Hawaiian music, having earned multiple get Wingfield Park rocking in true Southern made famous by Fela. The uninitiated a dozen albums under its belt, and its Na Hoku Hanohano Awards, the can expect rhythm-heavy tunes fashion. The band features Riley on accordion music celebrates Southern Louisiana’s Hawaiian equivalent of the Grammy. punctuated by biting horns and Seun’s and lead vocals, Kevin Wimmer on fiddle, Sam Cajun heritage, complete with plenty of Growing up with many musical crisp vocals. Reno audiences also have Broussard on guitar, Brazos Huval on bass and songs sung in French. the treat of catching Seun’s group on the influences, he is known both as a Kevin Dugas on drums, and Riley said their powerful singer and as guitarist/ukulele » JULY 20: SEUN KUTI & EGYPT 80 heels of its latest album release: “From sound is perfect for dancing. player. In 2000, Artown brought Nigerian Africa With Fury: Rise.” “We just love what we do,” Riley said. “We Although he’ll be front and center at musician Femi Kuti to town for a well » JULY 27: AN EVENING WITH WILLIE K love to travel as well. We’re looking forward to Artown, he is also respected as a behindreceived show. Now, it’s his younger Artown is closing this year’s World going to the West Coast. It’s one of our favorite the-scenes talent, having spent years brother’s turn. Like Femi, Seun Kuti Music Series with an American artist, places to play. It’s one of the most beautiful producing albums for singer-songwriter is son to Afrobeat musical pioneer but one heralding from our most exotic places in this country, and we’ve always had a good reception there.” Amy Hanaiali’i Gilliom. and social activist Fela Kuti, and he is and distant state: Hawaii. The son of

Medical school poised to extend mission

USDA

Prime Flat Iron Steak

© 2011 Printed on recycled paper

COVER STORY

Six years after area home prices started their precipitous drop, nearly three in five homes with a mortgage in the Reno-Sparks market are either suffering from negative equity or are at risk of being underwater. Falling home prices continued to negatively affect the local residential real estate market, with 51,879 properties with an active mortgage currently upside down in RenoSparks during the first quarter of this year, according to data provider CoreLogic. The number means that 54.4 percent of residential properties with a mortgage had borrowers who owed more on their homes than the properties were worth. A high negative equity rate presents several headaches for a market hit especially hard by the collapse of the real estate market. Lack of equity prevents homeowners from moving up to

RENO GAZETTE-JOURNAL/RGJ.COM

Column sheds light on recent economic claims, which could affect the 2012 election. 3A 2 FOR $20: Jazz restaurant is as much inspired by Louisiana cooking as it is a literal rendering of such traditions. LIFE,

SUNDAY, JULY 3, 2011 •

5

[ 9 ] 2011 Final Report

By Jason Hidalgo

Squaw Valley opens slopes for holiday

ALSO … Observers think it’s a matter of time before unlimited online gambling is sanctioned in federal law. 1E

» Federal officials told Amtrak in 2005 to find a way to report accurate passenger counts, but an effective way remains elusive.

3 out of 5 mortgages in region underwater

The Korean War Veterans Memorial will be dedicated in Fernley this month to honor those who The low price does not mean that fought final in a schedule war “most looks much different than the concerts are easy to set up. Artownpeople the oneknow she had back then. don’t executive director Beth Macmillan anything “It’s trial1D and error, and it’s trying to about.”

one of the country’s top 10 industrial developers. 1E

RGJ

» It took days to account for the passengers INVESTIGATES on the Amtrak train that was struck by a truck on June 24.

ONLY IN PRINT: REAL ESTATE

Remembering ‘Forgotten War’

By Forrest Hartman

ABOUT THIS STORY

Tens of thousands of local properties have negative equity or are near that point, and this bodes ill for a recovery.

» COMMUNITY

Artown’s World Music Series spans genres ... and cultures

Seun Kuti performs July 20


Festival Highlights Artown prides itself on collaboration and mutual support among the organizers, the performers and the spectators. Artown 2011 was comprised of more than 400 events taking place at more than 100 locations produced by 100 plus partners – a landmark achievement in and of itself. Although every event was unique, some moments that stand out beyond all others are: •

The Opening Night Extravaganza saw approximately 5,000 attendees. Festivities began with an afternoon for kids hosted by a collaboration of 10 strategic partners including: McKinley Arts and Cultural Center, The Noteables, International Folkloric Ballet, TheatreWorks of Northern Nevada, Children’s Cabinet, Boys and Girls Club of the Truckee Meadows, the Terry Lee Wells Nevada Discovery Museum, BOBO’s Street Team, MomsLikeMe.com, and Artown. Activities included face painting by Body Masterpiece (with more than 250 kids’ faces painted) followed by a parade into the park led by the one and only MarchFourth Marching Band. The evening’s main event was a performance by Perla Batalla, a Grammy-nominated singer and songwriter who uses her Mexican-American roots to sing from the soul.

• •

The opportunity to create art can often be more powerful than simply witnessing it. Accord ing to the 2010 National Endowment for the Arts (NEA) National Study of Outdoor Arts Festivals*, 64% of surveyed festivals offer one to nine educational activities/programs. Only 6% offered 50 or more educational activities/programs. Artown, just in the month of July, offers more than 100 workshops allowing attendees of all ages and skill levels to stretch their creative muscles, far exceeding most festival offerings. Traditional workshops included drawing, painting, dance, theater and improvisation. Artown again raised the bar by bringing in Stephen Petronio’s “Underland”. New music, visual art and fashion collided in his dances producing powerfully modern landscapes exhilarated all the senses. Also professional level master classes were conducted by this New York choreographer, Stephen Petronio. Other Artown headliners this year included: Pink Martini Doc Severinsen and The San Miguel Five, and Open Door India Arie.

• Once focused on creating a vibrant downtown culture each summer, Artown overflows the city’s central core and reaches throughout the Truckee Meadows and beyond. Events take place in Sparks, south Reno, Virginia City, and for the first time in South Lake Tahoe. •

Just as Artown turned 16, so did the free Discover the Arts program. It grew even more to include cultural and artistic diversity and hands-on children’s activities. Discover the Arts, a multi-disciplinary series including 22 weekday children’s workshops, introduced numerous art forms to more than 2,700 eager young participants. These experiences were conducted by local and national professional artists.

World Music Series continues to broaden horizons taking audiences on a trek around the globe with exotic and lively sounds and musical styles each Wednesday night in Wingfield Park. This year’s series featured Aurelio acclaimed for both his preservation and modernization of the Paranda musical tradition; Steve Riley and the Mamou Playboys with modern Cajun music; Seun Kuti & Egypt 80, carrying on where his father, legendary Nigerian musician Fela Kuti; and Willie K, a Grammy-nominated Hawaiian artist that treated audiences to a mix of Hawaiian, blues, rock and more in his dynamic musical style.

“I’d like to say thank you for all the collective work that goes into putting this month long celebration together.” .....Janis Olsen [ 10 ] 2011 Final Report


The influence of Burning Man, an annual arts and counterculture festival held north of Reno in the Black Rock Desert, has crept into Artown over the years bringing a funky, free-spirited and often fiery style of art with it. In 2011 the “burner” aesthetic continued with numerous events including the one-day festival Compression!

In Artown, visual arts go beyond the media of painting, photography, printmaking, drawing and sculpture. Artist is more than a profession—it’s a state of mind. Exhibits pushed boundaries and explored new territory through subject matter, methodology, and experimentation inspiring emotion and critical thinking. Every walk of life was represented through visual arts, when Artown showcased art that incorporated works from veterans, homeless persons, Alzheimer’s patients, cyclists and more.

Art and history go hand-in-hand and Artown highlighted that relationship with a variety of festival events focusing on history through an artistic lens. The Historic Reno Preservation Society’s walking tours explored the architecture and history of numerous neighborhoods throughout the city’s downtown core.

• Combining events targeting older audiences with a number of exhibits and performances by senior artists along with free or low-cost admission, Artown came of age. A theater company of seniors for seniors, Ageless Repertory Theatre hosted a series of readings. Senior centers and care facilities used art as a therapeutic practice and joined the Artown festivities with exhibits of patient and resident work including Moments of Memory’s Art from the Hearts of Alzheimer’s Artists and Atria A Slice of the Good Life. •

Artown partnered with festival sponsor Waste Management to incorporate green practices into Wingfield Park throughout the month of July. Waste Management’s Solar Trash Compactor and Recycling units were in the park providing festival attendees the ability to recycle plastics, paper and other items. This initiative diverted more than 73% from the local landfill. Additional green initiatives included a materials recycling program in partnership with Northern Nevada Dairymen where used milk and juice cartons, jugs and caps were incorporated into children’s art projects for the Discover the Arts series. More than 600 re cycled milk jugs were used for the “Discover Green Art” where children made giant posies to carry in the Opening Day Parade.

Artown partnered the Washoe County Medical Reserve Corps during the World Music Series. The organization provided attendees with information about its mission, promoted disaster and emergency preparedness, provided free blood pressure screenings, and recruited volunteers. According to the Washoe County Medical Reserve Corps, they collected almost 60 applications for new volunteers and exceeded in one month the previous year’s entire recruit ing efforts by 32%.

• Each Monday Night during Artown saw two different main stage free offerings on opposite sides of town. Both series played to capacity houses, reaffirming that concurrent events are successful and variety is vital. Family Series in Wingfield Park had performances by the Hudson Vagabond Puppets returning to perform “Jemima Puddle-Duck,” TheatreWorks of Northern Nevada presented “James and the Giant Peach,” and The Platt Brothers brought their unique comedy and acrobatic act to the park. The Music Series at the Robert Z. Hawkins Amphitheater brought hundreds out each week to see the Reno Pops Orchestra, Performers from the Steinway Series, Reno Youth Jazz Orchestra and The Great Basin Brass Quintet. •

Tremendous support by individuals was shown through the Give $3 to Keep Artown Free campaign, with the community helping Artown reach its $30,000 goal. Thanks to a matching grant from the Robert S. and Dorothy J. Keyser Foundation, each $3 donation became $6, doubling to over $60,000. Give $3 to Keep Artown Free is made possible by the generous support of two long time festival sponsors, RGJ Media and U.S. Bank. JLH, Inc. supported the campaign by contributing envelopes for the collection process.

[ 11 ] 2011 Final Report


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SATURDAY, JULY 30, 2011 SATURDAY, JULY 30, 2011

75¢ / $1 OUTLYING AREAS

WHAT A WEEKEND! WHAT A WEEKEND!

AMTRAK TRAIN CRASH

AMTRAK TRAIN CRASH

Crossing Cros not safe, not s says suit

says

Trucking company counters against Amtrak, Union Pacific

Trucking comp against Amtrak

OTHER LAWSUITS

By Martha Bellisle mbellisle@rgj.com

» Alexandra Curtis v. John Davis Trucking Company, filed in Washoe County District Court. Curtis, an on-duty train attendant, claims that the By Martha Bellisle company was negligent in hiring Lawrence Valli.mbellisle@rgj.com » Amtrak v. John Davis Trucking, filed in U.S. District Court in Reno. Trucking Co., John Davis Amtrak claims that the trucking facing five lawsuits after one company negligently owned, of its drivers operated, maintained, inspected slammed into an and entrusted Amtrak the trailer train last month, killcombination. ing six, has countersued Am-

John Davis Trucking Co., facing five lawsuits after one of its drivers slammed into an Amtrak train last month, killing six, has countersued Amhis is the final weekend of Artown, with performances by Stephen Petronio’s trak and Union Pacific, claiming the rail companies failed modern dance company today and Playing for Change on Sunday. But two to maintain a safe railroad other big events are coming to the area as well: the four-day nature, music and crossing at the site of the fiery A performance Stephen Petronio’s dance Racing company is scheduled for today. Petronio teaches crash. yoga festival Wanderlust runsof through Sunday. Andmodern the National Circuit’s dance at the InMotion Dance Studio. ANDY BARRON/RGJ In court documents filed in Tour de Nez, which features a circuit bicycle race, a hand-cycle race and kids’ U.S. District Court in Reno on Friday, Steve Jaffee, the Las races, has been condensed from three days to one — all on Sunday. his is the final weekend of Artown, with performances Vegas-based by Stephen Petronio’s lawyer for the » Lana Dickerson v. John trak andDavis Union Pacific, claimBattle Mountain trucking com- Trucking Company and Amtrak, ing the rail companies failed modern dance company today and Playing for Change on Sunday. But two pany, said the railroad compafiled in Washoe District Court. ARTOWN WANDERLUST FESTIVAL to attendant, maintain a safe railroad did not adequately warn Dickerson, a train » Stephen Petronio’sother “Underland”: Wanderlust, to running pairs bands bigPetronio’s events are coming thethrough areaSunday, as well: the four-daynies nature, music and crossing atwas the site of the fiery drivers of oncoming trains. claims the trucking company modern dance company will deliver an evening of with yoga instructors in the morning at Squaw Valley “Our position is that John festival Wanderlust runs through Sunday. And the National Racing Circuit’snegligent. crash. choreography set to yoga Nick Cave’s “Murder Ballads” at 8 USA. The music schedule includes MarchFourth Davis Trucking has acted p.m. today at the Grand Sierra Resort and Casino. The Marching Band, Girl Talk and MC Yogi. Cost: $24.50 » William Knox v. In Johncourt Davis documents filed in properlyrace and has donekids’ everyTourforde Nez, which a daily circuit bicycle race, and show is not recommended anyone younger than features and $34.50 for music-only pass. Details: www. a hand-cycle Trucking Co., filed in District Washoe U.S. Court in Reno on thing right,” Jaffee said. “The 18. Cost: $30 to $50. Details: 800-648-3568 or 775-322- wanderlustfestival.com. District Court. Knox lost his wife Friday, Steve Jaffee, the Las evidence will demonstrate races, has been condensed from three days to one — all on Sunday. 1538 or RGJ.com/artown. and a granddaughter in the TOUR DE NEZ that this was an issue involvVegas-based lawyer for the crash. » Playing for Change: A collective of global ing Amtrak and Union Pacific The Tour de Nez will be held Sunday in downtown Battle Mountain trucking commusicians who share the philosophy that peace » Blaine Bennett v. John Davis and failures on their part.” Reno starting at 10 a.m. and featuring men’s and pany, said the railroad compacan be spread through music will deliver Artown’s in Washoe “We have significant con- Trucking Co., filed women’s professional cyclists; masters racers ages 35 closing-night concert. The Wingfield Park show Bennett claims theadequately warn did not cerns Sunday, regarding the bands manner District Court. nies and older; professional hand-cyclists, as well as a kids’ » Stephen Petronio’s “Underland”: Petronio’s Wanderlust, running through pairs

A performance of Stephen Petronio’s modern dance company is scheduled for today. Petronio teaches dance at the InMotion Dance Studio. ANDY BARRON/RGJ

T

T

ARTOWN

WANDERLUST FESTIVAL

starts at 7:30 p.m. Sunday. Cost: Free. Details: 775trucking company was negligent race; Tour de N’Alley Cat; and the Clunker Classic. drivers of oncoming trains. modern dance company will deliver an evening of with yoga instructors in the morning atLAWSUIT, Squaw Valley 322-1538 or RGJ.com/artown. See 4A » in training its drivers. Travel restrictions: Sierra Street and Arlington Avenue “Our position is that John choreography set to Nick Cave’s “Murder Ballads” at 8 USA. The music schedule includes MarchFourth will be closed between First Street and Island Avenue Davis Trucking has acted p.m. today at the Grand Sierrafrom Resort Thewww.tourdenez.com. Marching Band, Girl Talk and MC Yogi. Cost: $24.50 9 a.m.and to 6Casino. p.m. Details:

properly and has done everything right,” Jaffee said. “The evidence will demonstrate year. TOUR DE NEZ that this was an issue involv» Playing for Change: A collective of global ing Amtrak and Union Pacific For Amber Pierce, a Reno High graduate and de Nez will be held Sunday in downtown The Tour musicians who share the philosophy that peace professional cyclist for Team Diadora Pastastarting Zara in at 10 a.m. and featuring men’s and and failures on their part.” Reno Europe, the Tour de Nez is personal. She smiles when can be spread through music will deliver Artown’s have significant conwomen’s professional cyclists; masters racers ages 35 the class-action“We talking about hometown fans and catered dinners lawsuit filed By Scott Sonner closing-night concert. The Wingfield Park show cerns the manner and older; professional hand-cyclists, after the race. 1B yearsregarding ago. Associated Press as well as a kids’ more than three show is not recommended forThe anyone than of quirky and $34.50 for daily music-only pass. Details: www. event isyounger a delicate balance and professional. It recently tipped toward the serious, but 18. Cost: $30 to $50. Details: 800-648-3568 or 775-322wanderlustfestival.com. its producer hopes to bring the quirkiness back this 1538 or RGJ.com/artown.

Fernley, Lyon County settle with flood victims

starts at 7:30 p.m. Sunday. Cost: Free. Details: 775Lawyers for the plaintiffs race; Tour de N’Alley Cat; and the Clunker Classic. Hometown favorite and professional bicycle 322-1538 or RGJ.com/artown. The city Fernley will pay wanted U.S. Magistrate RobSee LAWSUIT, 4A » Travel restrictions: Sierra Street andofArlington Avenue

racer Amber Pierce is ready to ride in this year’s half of a $10 million settlement ert McQuaid Jr. to force the irStreet Island Tour De Nez in Reno on Sunday. will be closed between First to about 600and victims of Avenue a flood rigation district itself to follow ANDY BARRON/RGJ from 9 a.m. to 6 p.m. Details: www.tourdenez.com. caused by the failure of a cen- through on an earlier tentative tury-old irrigation canal in agreement to pay an additional The event is a delicate balance of quirky 2008 under a deal and a U.S. judge $10 million in damages, but the professional. It recently tipped toward the serious, butjudge said the attorneys for approved on Friday. lawyers forthis the the district who agreed to that its producer hopes to bringHowever, the quirkiness back flood victims say the U.S. gov- arrangement didn’t have the year. ernment and local irrigation authority to do so. The agreement reached district still are on the hook For Amber Pierce, a Reno High graduate and in the Virginia for as much asPasta $150 Zara million blaze to blaze in Washoe, sent crews moving to the Springs By David Jacobs professional cyclist for Team Diadora inin Friday settles only a fraction of the losses homeowners damages. Lyon and Storey counties. various fires about 7 p.m. City Highlands, Interdjacobs@rgj.com Europe, thethe Tour de Nez is Fernley personal. She smiles when claim in a series of lawsuits 80 near LockBy 8:30 p.m., heavy rain state will pay $5 million, By nightfall, heavy rain talking fansCounty and catered dinners Scott blame theSonner Inteexit,about John hometown Drive Lyon $1.3 million and that chiefly By Strong thunderstorms brought relief by help- was reported in south wood Bureau of Sun Rim an insurance company $3.8 rior Department’s rumbled through the ing douse the flames that Reno, helping firefight- eastafter the Valley, race. 1B Associated Press of million on behalf of the indi- Reclamation and the Truckee region Friday evening, were touched off by a se- ers douse a fire in the hills Rock Drive and Geiger Nevada 447 and and behind Damonte Ranch Grade, vidual members of the board Carson Irrigation District for sparking at least 11 brush ries of lightning strikes. Hometown favorite professional bicycle The maintain city of Fernley will pay Dodge Flatts near Nixon, of directors of the Truckee failing to properly No injuries were re- High School. fires in a little more than racer Amber Pierce is ready to ride in this year’s half of a $10 million settlement Similar fires were Carson Irrigation District who an hour and sending ported or structures damTour De in 4A Reno Sunday. named as defendants in crews scrambling from aged from the fires that reported near Barrel SeeNez FIRES, » onwere FLOOD, 4Avictims » toSee about 600 of a flood

Fernley, Lyo settle with fl

Fast-moving storm strikes, ignites, douses

ANDY BARRON/RGJ

QUICK READ TODAY’S

COMING SUNDAY INCLINE TAX REFUND Picking up a $40 million refund

Movies at Sky Tavern, funky bicycle artwork

[ 12 ]

caused by the failure of a century-old irrigation canal in under a deal a U.S. judge 20112008 Final Report approved on Friday. However, lawyers for the flood victims say the U.S. gov-


Northern Nevada

Sunday, July 31, 2011

4

SUNDAY, JULY 31, 2011

RENO GAZETTE-JOURNAL/RGJ.COM

ONELOVE

COVER STORY

Local arts • SNAP • MomsLikeMe • Puzzles

LIFE

PLAYING FOR CHANGE

SUNDAY ARTS

Actress Chase McKenna, whose provenance is Reno, has several ongoing acting projects in Los Angeles. PAGE 3

Pages 4-5

POPS ON THE RIVER

PAGES 13-16 MOMS LIKE ME Today is the final day to enter your child in the Aces “Play Ball!” contest. PAGES 10-11 SUNDAY DIVERSIONS PUZZLES AND PASTIMES Including Sudoku, Los Angeles Times crossword, plus Dear Abby, your horoscope and Pickles. PAGES 19-21

For more events and updates on current listings, log on to RGJ.com

Mark Johnson, left, co-founder of Playing For Change, holds a microphone up to Tenzin Jigme, right. The band will perform at 7:30For p.m.more today at Wingfield Park. HANDOUT

By Forrest Hartman forrest@rgj.com

Mark Johnson believes music has the power to change the world, and he’s doing his best to prove it. For the past six years, he and his partners have travelled the world, recording musicians of all nationalities and merging their performances into compelling individual tracks. That means music lovers now can listen to a rendition of the soul classic “Stand By Me” featuring performances by musicians from locations as far apart as Los Angeles, Amsterdam, Moscow and Rio de Janeiro. What’s more, Johnson and his crew film the performances, creating video evidence that it’s possible to unite multiple cultures and create beautiful things in the process. He calls the project Playing For Change, and it

has grown over the years, reaching the point where Johnson and his partners have produced multiple CDs, DVDs and a documentary film about the endeavor. They also formed a touring group called the Playing For Change Band, which is performing for Artown’s free closingnight concert tonight at Wingfield Park. Johnson said the band was created about four years ago, after he released Playing For Change videos of “Stand By Me” and a cover of Bob Marley’s “One Love.” Both became Internet sensations, garnering millions of hits on YouTube. “All the musicians from different parts of the world kind of fell in love with each other,” Johnson said. “So, we thought maybe the next chapter would be, ‘What happens when they come together on the stage?’ And it’s been overwhelming.” The Playing For Change Band has a core

From 4

WHEN: 7:30 p.m. today WHERE: Wingfield Park ADMISSION: Free, but early arrival is suggested, as Wingfield often fills quickly.

LEARN MORE To view Playing For Change videos and find more about the ongoing project, visit PlayingForChange.com

5

Johnson also is pleased with the way things are going. He said he never dreamed the project would reach as many people as it has, but he did know it was special from the beginning. “I would show people the iPod video,” he said. “That’s kind of how we break the ice with everybody (we’re thinking of recording). I remember handing the iPod video to these two guys who were near us. I thought they

IF YOU GO WHAT: The Playing For Change Band plays a free concert for the Artown closing

SUNDAY, JULY 31, 2011

iPod persuasion

HANDOUT

were in the crew, and it turned out that they were the gangsters in this really bad area (in South Africa). My friend said to me, ‘You know what? These guys would have robbed you or killed you, but when they watched the video they decided to tell you that they’ve got your back. You’re safe while you’re here.’” Experiences like that convinced Johnson that Playing For Change slowly was moving toward its goal. “As we were making the project, you could see the urgency and the importance on the faces of the people in the world to connect, to get respect, to get some sort of humanity that we can all believe in because there’s so much division out there,” Johnson said. “I think that what we were finding is that this was very much in line with where the world is heading, into more of a global concept.”

Bekker said that was a special moment. “We were all so excited about the project,” he said. “So, everyone was very happy, and meeting each other was like meeting family, more or less. Like long-lost family that you haven’t seen. It was like we already knew each other.” Also, Bekker said, it was amazing how quickly the band members gelled musically. “That was like super brilliant,” he said. “We’re all from different music backgrounds and music styles, you know, a lot of different languages. That went extremely well, how quick we picked up each other’s languages and each other’s songs. Just like that. And feeling all the energy on the stage is absolutely brilliant.” Since the band was formed, it has toured

numerous locations, including Europe, Brazil and Morocco; and Bekker said that has been wonderful. “I can’t really speak for the audience,” he said. “I can only speak for ourselves. At every end of the tour, we go home with a very satisfied feeling.”

See COVER STORY, 5 »

RENO GAZETTE-JOURNAL/RGJ.COM

Harmonica player and singer Grandpa Elliot is part of the Playing for Change Band, which is performing tonight at Wingfield Park.

group of players consisting of percussionist Mohammed Alidu (northern Ghana), vocalist Clarence Bekker (Netherlands/Suriname), vocalist and harmonica player Grandpa Elliott (New Orleans), vocalist and percussionist Mermans Kenkosenki (DRC Congo), guitarist Jason Tamba (DRC Congo) and vocalist Titi Tsira (Gugulethu, African township in the Western Cape). Johnson said these musicians are often joined on stage by others, and he expects to have about 10 players from eight different countries at tonight’s concert. Because Playing For Change recordings are multi-tracked, with each bit captured on site in a particular performer’s home country, it wasn’t until the band was formed that many of the musicians actually met.

TV

lis C ti n ha gs nn be el gi gui n de on a pa nd ge 22

Global recording artist band performs tonight

RENO ACTRESS MAKES A SPLASH IN L.A. THEATER

Playing For Change Band performs tonight at Wingfield COVER STORY Park

[ 13 ] 2011 Final Report


By The Numbers • • • • • • • • • • • •

100 plus volunteers gave more than 1,800 hours of their time to Artown throughout the entire month 46,200 was the estimated number of out-of-town visitors who attended Artown 26,565 estimated total room nights 32,395 unique visitors to the Artown’s web site from May through September 83% of attendees stated they would be very likely to extremely likely to attend more cultural events in the next year due to an Artown experience 78% of attendees stated they would recommend northern Nevada as a cultural destination to others 66% of events were offered free – an average of eight free events a day $60,279 plus was raised as part of the “Give $3 to Keep Artown Free” 2,515 iPhone, 620 Android and 505 BlackBerry combined downloads and updates 27% increase in Friends of Artown memberships Artown’s public relations efforts surpassed more than 346 million in reach and approximately $1.3 million in advertising equivalency value for this year’s festival 71% more likely to support a business that supports the arts

Attendance Overall attendance in 2011 was estimated at more than 300,000 over the course of the 32 day festival with exact attendance difficult to quantify due to the nature of the event. An estimated 14% of attendees were first time patrons to Artown as represented from our surveys. Although most of the festival offers free admission, ticketed performances by Artown and presenters, such as the Reno Philharmonic’s Pops on the River showed that a capacity house had attendees thrilled with the performance. Theater company Good Luck MacBeth presented 11 performances of “Twelfth Night” to a complete sellout. Additionally exhibits in high traffic public places, such as the Reno-Tahoe International Airport, City Hall, the Nevada Museum of Art, and Washoe County Libraries collectively see thousands of visitors daily.

Crowd at Artown’s Opening Night

[ 14] 2011 Final Report


Beyond Reno What makes Artown such an incredible event is the opportunity to share success on a national level reaching far beyond our local region. When an article is read about Reno and Artown, it adds to the much bigger picture of what Artown is and strives to be. Through the events, Artown is able to share a piece of our community globally. And that’s good for everyone. Reading about Artown in the USA Today, Washington Post and Southwest Spirit magazine, brings the influences and emotion we all feel about Artown to someone else – and encourages them to give Reno another look or a first look. In fact the power of this outreach has lead to many, many attendees coming from all over the country to Reno is July specifically to attend the festival. In 2011, features on Artown were not only seen on the pages of the Reno Gazette-Journal daily with “Today in Artown” or on broadcast news outlets, it also appeared in the following news outlets nationally: American Banking News; Atlanta Journal-Constitution; Examiner.com; Las Vegas Review-Journal; Las Vegas Sun; LoadedTV.com; Monterey County Herald; Nevada Magazine; Richmond Times-Dispatch; Sacramento Bee; Sacramento News & Review; San Jose Mercury News; Southwest Airlines Spirit; USA Today; USAToday.com; and the Washington Post. Combined the news coverage for Artown reached more than 346 million in reach and achieved approximately $1.3 million in advertising equivalency in media value. However the largest form of flattery is when someone references Artown on the national stage as an example of what’s been done right. Beth Macmillan met with the Mayor of Sacramento, Kevin Johnson, and representatives from the city attended Artown events this last July to learn more and see the event first hand. They were visibly impressed by Artown and needless to say the bar is set pretty high for their venture – this is due in a large part to the quality of performances and the support of our attendees. A recent article on Minnesota Public Radio in addressing community development and the benefits of arts, acknowledged Artown as follows: “In Reno, new parks and civic buildings and a hugely popular Artown festival complement Artspace’s Riverside Artist Lofts--swelling downtown Reno’s population and transforming the Truckee River district into an amenity.” While sometimes Artown is viewed as a local festival, it is so much more and the message is most definitely reaching out beyond Reno.

Opening Day Discover Posies “July 2011 was our 21st year of spending our vacation in Reno, Nevada and many of the recent years, our compliments to the city of Reno and the people who make it happen.”....Hubert and Pauline Van Vugt

[ 15 ] 2011 Final Report


[ 16 ] 2011 Final Report


Cultural Diversity Artown continues to diversify its programming year after year by highlighting a variety of cultures in events ranging from cultural festivals to dance and music performances. The festival always focuses on bringing in cultures that haven’t yet been featured and exposing audiences to a truly multicultural experience. Two examples that showcase cultural outreach and education far beyond the classroom are the performances by Honduran Aurelio Martinez and Israeli Friendship Caravan. Aurelio Martinez sold out of cd’s and left the World Music Series audience with an appreciation of the Garifuna culture. The juxtaposition of American Gospel and the music of Israeli Friendship Caravan at Gospel Fest 2011 resulted in a beautiful cross pollination of cultural celebrations creating a spirit of global unity. This year Artown’s global influences included outstanding performances and celebrations by: EVENT

CULTURE

Seun Kuti & Egypt 80

African

Aurelio

African Caribbean and South American

Gospel Fest 2011

African-American

Americana Music Festival in Historic Vrigina City

American Roots Music

Maximo Diego Pujol Classical Guitar Concert

Argentinean

45th Annual Reno Basque Festival

Basque

Steve Riley and the Mamou Playboys

Cajun

A Celtic Summer’s Eve

Celtic

“Little Swan Chinese Dancers”

Chinese

“Twelfth Night”

English

International Folkloric Ballet

Global

Clymestra - “It’s All Greek to Me”

Greek

An Evening with Willie K

Hawaiian

Pip Hong in Concert

Japanese

Indian Classical Music

Indian

Friendship Caravan

Israeli

Dancin’ Partners

Latin

Perla Batalla

Mexican Latin American and Mestiza

Indian Circumvented an Exhibition

Native American Indian

India Arie and Idan Raichel

Neo-Soul, Israeli

Doc Severinsen and the San Miguel Five

Spanish, Latin, Gypsy Jazz

Seun Kuti and Eqypt 80 [ 17 ] 2011 Final Report


RENO GAZETTE-JOURNAL/RG

• MONDAY, JULY 25, 2011

AGE TWOPAGE TWO

2A • MONDAY, JULY 25, 2011

OBITUARIES

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Global gospel music fills Reno park By Jaclyn O’Malley

ParkonSundayafternoonfora“Praise and to give thanks for their blessMail your notice to: ings.Gospel Fest. Obituary Specialist, Reno Explosion” at the 2011 A variety of cultures and ages were Gazette-Journal, P.O. Box The wastowhere drawn the park,choir where some sun22000, Reno,Artown NV 89520. event

while moving the beat, while groups as far away bathed as Nigeria andtoIsothers sought refuge from the blazing rael performed to asun crowd that came under the park’s massive tree. Event coordinator, Patricia Tau, together to enjoy inspirational music this year’s Gospel Fest was differCIRCULATION and to give thankssaid for their blessent from past years because different Ifings. you didn’t get your paper, genres were being represented, from call 800-970-7366. Samoan to Middle Eastern gospel mu- Patricia Tau solos with a group of singers from area churches Sunday as she kicks A variety of cultures and ages were sic. off Gospel Fest 2011 at Wingfield Park. Tau was the event’s host. DAVID B. PARKER/RGJ Eighteensome groupssunwere scheduled drawn to the park, where “I got bills and more bills, and there to perform, including Tau who per- cause we all need to know we are all bathed while movingformed to thewith beat, while a group of four to kick one. It doesn’t matter what your color doesn’t seem to be enough money for FUEL GAUGE others sought refugeofffrom the blazing them,” she said. “But I know if I just or creed.” the event. Jessica Sanders, 17, said she came keep my faith, things will work out. The soulfultree. music from the park These yesterday’s sunare under the park’scould massive I also asked Jesus to send me a man. to the event to connect with God. be heard blocks away. average retail fuel prices Event Patricia Tau, “This seemed like a fun way to let him You never know.” “This is a time to enjoy God and in AAA’s survey: coordinator, FIRE BURNS LAND IN Henry Watkins, of Reno, said he appraise him ...” differsaid Tau, co-pastor know that I appreciate his guidance,” said this year’s Gospel Fest was REGULAR DIESEL AREA PLEASANT VALLEY of Word of Life Ministries in Reno, the Reno girl said. “I ask for a lot and preciated the community coming to$3.968 Reno ent from$3.693 past years because different gether to celebrate their faith. where her husband, Live Tau, is the figured I should show some praise.” The Reno Fire 3.479 3.903 Las Vegas “It’s nice to see there are no color Others, like Judy Johnson of Reno, pastor. “There arefrom no denominations Department and other genres were being represented, and no one culture here. It’s diversity. said the event helped lift her spirits in boundaries and everyone is enjoying 3.549 3.920 Nevada agencies are battling a Samoan to Middle mu- thing Patricia Tau economic solos with from churches Sunday as she kicks each other,” he area said. “Hallelujah.” times.a group of singers Diversity gospel is the greatest be- tough 3.767 4.207 Eastern Sacramento blaze on Cooke Drive 3.696 3.957 Nation sic. off Gospel Fest 2011 at Wingfield Park. Tau was the event’s host. DAVID B. PARKER/RGJ in Pleasant Valley, www.aaa.com SOURCE: AAA according to the Sierra Eighteen groups were scheduled Front Dispatch Center. “I got bills and more bills, and there to perform, including Tau who per- cause we all need to know we are all Reno firefighters were GOVERNMENT DIGEST joined by members of money for formed with a group of four to kick one. It doesn’t matter what your color doesn’t seem to be enough the U.S. Forest Service, Rock Station and learn about mining imposing a 1 percent motor vehicle LOCAL WASHOE COUNTY them,” she said. “But IU.S. know ifofILand just or creed.” off theTEXT event. Bureau registration tax to replenish the risk fund. exploration work being done by Rio ALERTS COMMISSION andout. Nevada keep my faith, things Management will work Jessica Sanders, 17, said she came The soulful music from the park Fortuna on Wind Mountain, east of Empire WASHOE COUNTY DISTRICT Division of Forestry to 10 a.m. Tuesday, Commission at 5:30 p.m. in the Gerlach to send I also asked Jesus me a man. to the event connect with God. Farms. It meets could Breaking be heard blocks away. BOARD to OF HEALTH: fight the blaze, according chambers, county complex, Community Center, 410 Cottonwood. news to Kat Gonzalez, assistant board willlike consider new regulations E. 9th St. You never know.” “ThisThe seemed a fun way to let him “This isonayour time to enjoy1001 God and cellphone: Text dispatch center manager for public swimming pools and public Incline Village: County Commissioner HOTTau, ISSUE: Incline tax refund. The Henry Watkins, of Reno, apknow that I appreciate his guidance,” praisergjnews himto 44636 ...” said co-pastor for thesaid Sierrahe Front. spas. It meets at 1 p.m. Thursday in the John Breternitz is expected to attend the commission will consider borrowing $17 She coming said the firetocounty health auditorium, 1001 E. 9th St. preciated the community the Reno girl said. “I ask for a lot and of Word of Life Ministries in Reno, meeting today and provide an update million from its risk management fund appeared to affect about a Presented by issues. It’s at p.m. in the their faith. its shareTau, of $40 million in tax refunds ADVISORY BOARDS: to6:30 celebrate figuredCITIZEN I should show some praise.”on countygether where her husband,forLive is the quarter of an acre. GID meeting room, 893 ordered to be paid to 8,700 Incline Gerlach/Empire: The board on Thursday Incline Village“It’s nice to see there are no—color Others, like Judy Johnson of Reno, pastor. “There are no denominations Staff reports will hear plans for Burning Man’s Black Village homeowners. It also will consider Southwood Blvd. and no one culture here. It’s diversity. said the event helped lift her spirits in boundaries and everyone is enjoying each other,” he said. “Hallelujah.” Diversity is the greatest thing be- tough economic times. Northern Nevada’s most credible rental resource, powered online at:

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BURGLARY SUSPECT SHOT, HOSPITALIZED

A suspected burglar is hospitalized with gunshot wounds, and Reno police are looking for his shooter in an incident they said appears to be gang related. Police responded to a report of an attempted residential burglary at 2:18 a.m. Sunday at 3025 Lymberry St., in Reno. They located the suspected burglar with gunshot wounds to the left hand and upper chest. He was transported to a local hospital and is undergoing treatment, police said. The case remains under investigation by the Regional Gang Unit. Anyone with information in the case can contact the Reno Police Department Detective Division at 775-334-2115 or Secret Witness at 775-322-4900.

HOW TO PUBLISH jomalley@rgj.com AN OBITUARY OR REMEMBRANCE: Email Hundreds gathered in Wingfield obits@rgj.com, for more By JaclynandO’Malley ParkonSundayafternoonfora“Praise information, call 775-788Explosion” at the 2011 Gospel Fest. jomalley@rgj.com 6583. Please provide your The Artown event was where choir name, address and a daytime groups as far away as Nigeria and Isphone number where you rael to a crowd that came Hundreds gatheredperformed in Wingfield can be reached. together to enjoy inspirational music

SOURCE: AAA

CAL TEXT ERTS

BRIEFLY

Global gospel music fills Reno park

There are no obituaries in today’s newspaper.

e are no obituaries in y’s newspaper.

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BRIEFLY

BURGLARY SU SHOT, HOSPITA

A suspected bur hospitalized with g wounds, and Reno are looking for his in an incident they appears to be gang Police responde report of an attemp residential burglar at 2:18 a.m. Sunday 3025 Lymberry St. Reno. They located suspected burglar gunshot wounds to hand and upper ch was transported to hospital and is und treatment, police s The case remain investigation by th Regional Gang Un Anyone with information in the can contact the Re Police Departmen Detective Division 775-334-2115 or Se Witness at 775-322

FIRE BURNS LA PLEASANT VA

The Reno Fire Department and o agencies are battl blaze on Cooke Dr in Pleasant Valley, according to the S Front Dispatch Ce Reno firefighte joined by member the U.S. Forest Ser U.S. Bureau of Lan Management and Division of Forest fight the blaze, acc to Kat Gonzalez, a dispatch center m for the Sierra Fron She said the fire appeared to affect quarter of an acre

— Sta

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Volunteers - Making it Happen More than 100 volunteers contributed countless hours this year to ensure that every event was an enjoyable experience for festival attendees. Volunteers offered their time and talents to festival events, both indoors and outdoors, filling a variety of roles and undertaking numerous tasks. Year after year these selfless individuals demonstrate that they are an invaluable part of the festival. Volunteers facilitated the following: • • • • • • • •

Distributed marketing materials including the calendar, posters and mailings Manned information booths, helping to enforce park rules, coordinating seating, taking surveys, selling Artown merchandise and acting as ambassadors for Artown with the public Transported necessary supplies to and from events Worked with security and city officials to ensure the safety and comfort of festival patrons Helped with the children in the Missoula Children’s Theatre Residence Directed traffic and parking, taking tickets and distributing playbills at various events Worked with Artown’s “Give $3 to Keep Artown Free” campaign Helped with the children at the Discover the Arts events

While many Artown volunteers contributed to the festival on an individual basis, others donated their time and energy through local and national affiliate groups. Organizations that lent their services include: • • • •

The Boys and Girls Club of Truckee Meadows, the Children’s Cabinet, TheatreWorks of Northern Nevada, Never Enough Ballroom, and The Noteables. BOBO’s Street Team led the charge each Monday night in Wingfield Park for the Family Series. GO TEAM! Several organizations gave of their time to help in the “Give $3 to Keep Artown Free” campaign, including Charles Schwab Bank, NV Energy, RGJ Media, Reno-Tahoe Limousine, Tahoe Resources, Rotary University of Phoenix, and U.S. Bank. The Retired and Senior Volunteer Program (RSVP) provided exceptional volunteers through out the month for many events

Combined, Artown volunteers donated a total of more than 1,800 hours. Thank you to our 2011 volunteers.

Artown Volunteers

[ 19 ] 2011 Final Report


Volunteers

Gayle Anderson Al Andrea Jill Andrea Angela Bakker Michael Bakker Alison Beck Nicci Beedle Sharon Branch Erica Brandt Sarah Britt Dominic Burrows Robert Burrows Corrie Calderon Pat Calhlum Nicolette Campbell Judy Carlson Tina Chapman Sarah Cheacchi Ruth Cramer Jacey Crane Hannah Davis Taylor Davis Amy Deutchendorf Jack Diamond Connie Douglas Kathy Drake Evan Durlesh Kathleen Eagan Carmella Estevez Sally Estevez Salvatore Estevez Gretchen Faber

Diane France Nick Frankoski Robert Gilmer Berry Glover Marge Greenfield Sandy Hall Cole Halvorson Colin Henderson Harold Henderson Scotty Henderson Janet Hendrickson Kienan Herman Jilda Hoffman Millie Hopper Linda Jarzynka Pat Jarzynka Rock Jarzynka Becky Johnson-Pinto Cameron Johnson Denise Johnson-Namaro Robyn Johnson Quintin Jardon Ginnie Kersey Linda Kersey Grant Ketels Barbara Kohlenberg Katie Konsonlas Kaylynn Konsonlas Louise Lang Kristina Lanway Harvey Lee Susan Lee Kathy Lester

Bobbie Lippincott David Lippincott Laura-Palmer Lopez Loretta Low Patti Major Leslie Maldonada Rita Malkin Kathleen McKnight Michele Merkle Mallory Misher Carly Norton Zach O’Brien Terri Pereira Nancy Podewils Willie Putchert VK Raman Mary Reichley Mike Reynolds Josh Riggan Samantha Riggan Yolanda Rivera Linda Robb Irene Robles Heather Romans Joe Sheehan Elizabeth Shorrock Julie Skow CJ Smith Connie Smith Mike Steedman Michael Stuyvesant Stephanie Taitano Earl Tarble

Victoria Wallington Nick Ward Andy Watson Mary Weneta Linda Wildman Robert Wildman Andrew Yankton

Volunteer Organizations

Bob’s Street Team Boys and Girls Club of Truckee Meadows Discovery Museum, The MomsLikeMe.com Nevada Museum of Art Never Enough Ballroom Children’s Latin Dancers Noteables, The Reno Bighorns TheatreWorks of Northern Nevada Tune-in to Kids Waste Management

Give $3 Volunteer Organizations

Discovery Museum, The NV Energy Reno Tahoe Limousine Rotary Tahoe Resources University of Phoenix U.S. Bank

Artown Volunteer

BOBO’s Street Team

[ 20 ] 2011 Final Report


Collaborations Artown is built on collaboration. In 2011 Artown had a number of interesting partnerships that elevated the level of artistic quality and community involvement in the festival.

Collaborators Artown and Waste Management

Event Solar powered recycling compactors and recycling receptacles in Wingfield Park

Body Masterpiece, Bobo’s Street Team, MarchFourth Marching Band, McKinley Arts and Culture Center, The Note-ables, Never Enough Ballroom, TheatreWorks of No. Nevada, Children’s Cabinet, Boys and Opening Day Extravaganza Girls Club of the Truckee Meadows, MomsLikeMe.com, The Terry Lee Wells Nevada Discovery Museum, Discover Green Art, and Starbucks (Virginia Ave) Art in the Garden, Giving Art, yArt Sale, 4 Designers, Silver Sage Artists, David J. Drakulich Foundation, Nevada Human Society, and Artown

Day of Visual Art on Saturday, July 9

Gospel Fest and The Friendship Caravan

The inclusion of Israeli youth choral group (The Friendship Caravan) into the Gospel Fest in Wingfield Park

Artown, Kidscape Productions, the Platt Brothers, The Bayer Family, Creative Arts Center, Maytan Music Center, Keep Truckee Meadows Beautiful, Carol Palleson, Colin Ross, Jann Selleck, the Reno Philharmonic, Reno Jazz Orchestra, Kathleen Durham, the Sierra Watercolor Society, Sierra Arts, Little Swan Chinese Discover the Arts Dancers, Tony Argento, Mckinley Arts and Culture Center, The Lake Mansion, the Wilbur May Museum, Model Dairy, Kellie Lee, V.K. Raman, Megan Burner, Dancin’ Performing Arts Center, The Reno Irish Dance Company, First Congregational Church of Reno, and Young Chautaqua Washoe County, Robert Z. Hawkins Foundation, Reno Pops Orchestra, Performers from the Steinway Series, Reno Youth Monday Night Music Series Jazz Orchestra, Great Basin Brass, Charles Schwab Bank and Artown Artown and the Tour De Nez

Joined together to make Closing Night, July 31st an exhilarating day of bicycle races, and music in the park with Playing for Change

Grand Sierra Resort, Stephen Petronio Dance Company and Artown

Performance of “Underland” in the Grand Theatre on July 30

First United Methodist Church, Squeek Steele, Pat Esters, Bella Voce, and Brassakwards

Sweet Vibratiions at First United Methodist Church

[ 21 ] 2011 Final Report


Collaborators

Event

John Asquaga’s Nugget, Grand Sierra Resort, Atlantis Hotel Casino, and Artown

Hotel Rooms for artists

Discovery Museum and Artown

Community awareness and children’s t-shirt coloring and other projects in Wingfield Park during the Monday Night Family Series

Artown, U.S. Bank, University of Phoenix, Reno-Tahoe Limousine, RGJ Media, Reno Bighorns, NV Energy, and Charles Schwab Bank

Volunteers for “Give $3 to Keep Artown Free” Campaign

The Holland Project, Nevada Humanities, Wonder Well, Hobson Gallery, Sundance Books, and young local artists

“For Nevada with Love” - four exhibits at four venues featuring talented young local artists in painting, sculpture, photography and mixed media

Steinway Piano Gallery and Artown

Pianos for Artown events throughout July

Four Rooms Dance Collective, Innerrhythms Dance Theatre, Black Rock Dance Dancing in the Park Series Company, and Sierra Nevada Ballet U.S. Bank and Artown

(5) U.S. Bank children’s murals

Reno eNVy and Artown

Artown Merchandise

Lenox Barns and Artown

Artown shed in Wingfield Park

Washoe County Medical Reserve Corps and Artown

Disaster Preparedness and free blood pressure screening on Wednesday nights in Wingfield Park

Waste Management and Artown

Storage bin in Wingfield Park for the month of July

Grand Sierra Resort and Artown

Encore events: Ailey® II, Arlo Guthrie, Bernadette Peters, John Lithgow’s Stories by Heart, Max Raabe and the Palast Orchester; and, Steve Martin and the Steep Canyon Rangers

U.S. Bank and theater students

Scholarship program to John Lithgow’s Stories by Heart

African-American churches and AfricanAmerican communities youth

A source of support for the youth to see Ailey® II choreographed by African-American Alvin Ailey

Reno-Tahoe Limousine, John Ascuaga’s Nugget, and Artown

Transportation for visiting artists

Northern Nevada Dairyment, Model Dairy, and Starbucks (Virginia and California Ave.)

Provided empty or recycled milk containers for Discover Green Art.

[ 22 ] 2011 Final Report


Outreach Education and enrichment is a key component of Artown. The following is a brief summary of the creative outreach offerings: •

Stephen Petronio’s UNDERLAND Dance Company conducted a master class for young local dance students and dance professionals.

Missoula Children’s Theatre conducted a six-day residency program that included 56 local children participating in a full week of rehearsals that culminated in a production of “The Princess and the Pea” at the Nightingale Concert Hall.

The directors of Missoula Children’s Theatre led 20 theatre workshops at local year round at- risk schools (where 92% of children attending qualify for free and reduced lunches and the schools also offer students free and reduced breakfasts and dinners), Boys and Girls Club of the Truckee Meadows, Children’s Cabinet and day treatment facilities.

20,000 flyers advertising family and youth arts programming were distributed throughout Washoe County schools.

Artown’s Discover the Arts program offered 22 days of workshops introducing different art forms to more than 2,700 children. Providing early childhood artistic experiences enable these children to grow up to be audience members, patrons of the arts, and artists. In addition, Northern Nevada Dairymen brought low-fat chocolate milk for the children and used the opportunity to educate them on the importance of milk.

During Encore, Artown secured scholarships for local high school theater students to experience the theatrical expertise of John Lithgow’s performance and African American students attended Ailey® II where they experienced the celebration of African American culture through the language of dance.

During Encore, internationally renowned Ailey® II conducted a master class for young local dancers and provided a special performance for more than 1,200 school children at the Grand Sierra Resort in January 2011. Scholarships were provided to bringh students to see the show.

Stephen Petronio’s UNDERLAND [ 23 ] 2011 Final Report


2A • TUESDAY, JULY 12, 2011 2A • THURSDAY, JULY 21, 2011

RENO GAZETTE-JOURNAL/RGJ.COM RENO GAZETTE-JOURNAL/RGJ.COM

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RENO GAZETTE-JOURNAL/RGJ.COM

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BRIEFLY

BRIEFLY FIRE DANGER STILL Discover CRITICAL TODAY VICTIMS OF TAHOE CRASH IDENTIFIED Young Chautauqua BRIEFLY

Chesley, Faye Colvin

High winds and low humidity are expected The two men killed to combine for critical in a multi-vehicle crash fire danger again today, HOW TO PUBLISH McGill, Matthew John on Highway 28 near forecasters said. AN OBITUARY OR Sand Harbor have been VisitorsAfter to Artown Reno breezyinconditions REMEMBRANCE: Obituaries Welsand, Olaf Stanley identified as Michael on Wednesday got the chance and humidity dropping are placed in the advertising Rapanaro of New York to discover history into theNevada’s single digits * Denotes In Loving Memory department of the Reno and Charles Farlow of with performers from prompted a red flag Gazette-Journal. Email Complete obituaries, 3C Reno. Young Chautauqua. The The two warning on Monday, obits@rgj.com, and for men killed Lori Reno residents eventsimilar was atconditions the McKinley more information, call Brown and Rhonda in a multi-vehicle crash expected prompted Arts & Culturetoday Center, 775-788-6583. When you Farlow, 57, were the National Weather 925 Riverside Drive, and on Highway 28 both near submit, please provide your transported to Renown Service to issue a fire included an art project. name, address and a daytime CONTACT US Sand Harbor have beenCenter Regional Medical Visitors to Artown in Reno weather watch for this phone number where you injuries. identifiedwith as critical Michael and evening. » GENERAL INFO: can be reached. Omission on Wednesday got the afternoon chance All four were occupants While humidity levels 775-788-6200 may delay publication. Rapanaroofof New York to discover Nevada’s ONhistory RGJ.COM/ a red Ford Taurus are expected to rise a Megan Campbell portrays Carrie Brendan Wiebe played Leonardo da » DELIVERY: andbeCharles Farlow of involved in a head-on little, the winds should ARTOWN with performers from Nation, a temperance activist. Vinci. PHOTOS BY MARILYN NEWTON/RGJ 800-970-RENO accident about 4 miles stronger More events andtoday, photocoming galleries. Mail your notice to: Reno. Young Chautauqua. The GAZETTE-JOURNAL 2A • FRIDAY, JULY 15, 2011 south of SandRENO Harbor on from the southwest at 15 Obituary Specialist, Reno » NEWSROOM: Reno residents event was at the McKinley to 25 mph with gusts to 35 Tuesday. Lori Gazette-Journal, P.O. Box 775-788-6397 Brown and Rhonda mph. Some wind-prone According to the 22000, Reno, NV 89520. Arts & Culture Center, areas could see gusts of Nevada Farlow, both 57,Highway were Patrol, 925 Riverside Drive, and up to 40 mph. a green Ford 350 pickup transported to by Renown driven Miguel Perez included an art project. Under those conditions, “it doesn’t take much to of Gardnerville drifted Regional Medical Center SEND US HOW TO PUBLISH get a fire going,” said across the double yellow with critical injuries. YOUR NEWS AN OBITUARY OR Steve Zanderburg, a fire center line and into the REMEMBRANCE: Obituaries Pelosi’s jobshe made her candidacy of- seat after one term to U.S. porting By Karoun Demirjian ARTOWN OBITUARIES BRIEFLY All fournorthbound were occupants weatherNancy forecaster with travel lane. BY EMAIL: are placed in the advertising agenda shows how ficial Tuesday, hopping on Rep. Joe Heck, R-Hender- killing Las Vegas Sun the weather service. It struck the rear of a of a red Ford Taurus » Story suggestions and *Beeman, department of the Reno out-of-touch she is with the bandwagon that was son. Conditions are tractor trailer rig, then hit BODY FOUN Megan Campbell portrays Carrie Brendan played Leonardo da Earle (Bud) Above, “Jemima Puddle-Duck,” a story by Beatrix Potter, was general news releases:WiebeGazette-Journal. involved in a head-on Email Clifford Jr. Dina Tiexpected to cool, and struggling workTitus summarized her Nevada’s put in motion Monday when the Ford Taurus, which TRUCKEE RI by the Hudson Vagabond Puppets on Monday in tips@rgj.com aperformed temperance activist. Vinci. PHOTOS BY obits@rgj.com, MARILYN NEWTON/RGJ and for fire danger lessen by ing families,” said Tyler Q. platform as three key prioriNevada Assembly Speaker tus is Nation, runaccident about 4 miles had pulled to the right More events Wingfield Park as part of Artown. The show included music byand photo galleries. *Bertrand, Elden Storey Coun Wednesday. more information, call » Events for our searchable a spokesman for ties: helping Nevada hom- Houlton, John D-Las ning “Bud” for the shoulder and stopped. The William Walton andOceguera, was sponsored by Vethe Women and Children’s south of Sand Harbor on are awaiting p online database and possible 775-788-6583. When Brewer, you eowners avoid foreclosure, the National Republican said hethe would run.and Thomas RoyU.S. “Bert”House head-on collision forced Center of thegas, Sierra and Thelma Hart Foundation. Tuesday. the Taurus backward and identification f print publication: submit, please provide your Committee. investing in the renewable Congressional “I have been proud to Matt in a yet-to-beGIBBONS ON BOARD At left, Siman Krautscheid, 2, and his father, Krautscheid, *Dunbar, Barbara Anndiscalendar@rgj.com name, address and a daytime Prior to herFIRM stint in the serve stand up for energy sector to create jobs OF named According toroadway, the the NHP medical exami MINING off the both of Reno, watchNevada, the performance. phone number where you releasing the n U.S. House, Titus spent 20 andworkingtoprotectMediworking families, and fight trict of Ne» Letters to the editor: reported. Patrol, PHOTOS BY KELLY LAFFERTY/RGJ Herrald, Earl Kenneth Former Nevada Gov. Nevada Highway can be reached. Omission of years in the Nevada Asback against Wall Street care and Social Security. vada. person found W letters@rgj.com The four occupants Jim Gibbons has joined a DINA TITUS aSenate. green Ford pickup Edwardhas any of the above mayMorton, delay PhilipTitus state “Nevada voters already sembly banks that have walked in the Truckee of the350 Taurus had to Canadianand mining firm. SEE MORE EVENTS AT RGJ.COM/ARTOWN publication. BY PHONE: was, until recently, also away with billions while our rejected Dina Titus’ voting She maintained the Mustang e driven bybeMiguel Perez extricated from the Gibbons will serve on working as a professor of record of reckless spendcommunities suffer,” Titus that she’d be back on the » Main phone number and Washoe Cou vehicle. the board of directors Mail your notice to:*Denotes In Loving Memory drifted science atof theGardnerville Uniing and higher taxes. The political ticket in Nevada to make said in her statement. after-hours news hot line: and Rescue we and as a senior adviser Obituary Specialist, Reno across the double yellow versity of Nevada, Las Vefact that Titus thinks she Titus used to represent a second run at Congress. 775-788-6397 to International Enexco. for someone w Gazette-Journal, P.O. Box AMTRAK took aisbuyout though 6A there’s no clear Nevada’s 3rd U.S. House can win back the hearts of gas Complete Even obituaries, The but company based inear- line EX-QB RELEASED center and into the 22000, Reno, NVCRASH 89520. missing two w » News tips, call Kelly Ann lier this summer. Nevada voters after sup-Pelosi’s but she lost to theU.S. district yet for herofto run in, Vancouver and owns the porting Nancy jobseatDistrict, after one term she made her candidacy By Karoun Scott, 775-327-6785Demirjian when the body FROM HOSPITAL northbound travel lane. Contact Copper Project in on the Storey C how ficial Tuesday, hopping on Rep. Joe Heck, R-Hender- killing agenda shows Las Vegas Sun It struck the rearNFL of a Retired Elko. It also is a partner in of the river. out-of-touch shea joint is venture with in Canada. the bandwagon that was son. quarterback Jim hit tractor trailer rig, then The investig McMahon has been Hisworkposition was Court Nevada’s against John struggling Davis charitysummarized worker” with nu- her 95Monday and into thewhen train. By Martha Bellisle CIRCULATION Titus put in motion Dina Ticontinues, but which LOCAL TEXT released from Renown ERROR WATCH announced Mondaythe by Ford Taurus, Bell was the last victim to merous organizations and Trucking Co. of Battle Mounmbellisle@rgj.com ing families,” said Tyler Q. platform as three key prioriNevada Assembly Speaker tus is runCounty Sheriff ALERTS Enexco President and Regional had pulled to theMedical right Center Delivery problem? If you had saved money over her tain — Valli’s employer. be identified. Antinoro said a CEO Arnold a spokesman forArmstrong. helping Nevada hom-Also,Houlton, and has returned home John Oceguera, D-Las Ve- ties:lifetime for theDan two women who to make the trip Officials have identified »ning Sandcastle sculptor didn’t get your Someofthevictimswereso paper, call shoulder and stopped. The have no reason Gibbons holds to Scottsdale, Ariz., his in the crash Republican from New Yorkforeclosure, to Califor- were injured badlyburnedthattheWashoe a BritishBreaking woman who was on Belcher not take part 800-970-7366. the National eowners avoid gas, said he would run. U.S.did House head-on collision forced the death is the bachelor’s and master’s a dreamnews holiday the sixth County Medical Examiner’s nia. She was due to fly home also have filed suits, and agent said Wednesday. in the “Sandcastle Soiree” onas your Committee. investing inthethe “I Text been proud to eviin aand yet-to-bedegrees insouthern geology.the foul play. Peavine’s flankTaurus rewhichCongressional was extinguished afPeavine Peak, firerenewable officials Jeff had DeLong Amtrak sued the company on July 12, paper said. office to send DNA person killed when ahave semi- By event competition in McMahon and his cellphone: backward and A former Air Force ported in the area, terfederal an attack by more thanstint said in court. A Wednesday. memorial service wasjobs dence to a labup to make trailer smashed into an Am- jdelong@rgj.com Sparks. Incorrectdisinformation longtime girlfriend, rgjnews to 44636 Prior to her inshooters the energy sector to create serve Nevada, stand for posinamed off the roadway, the NHP combat pilot, Gibbons firefighters, tankers and investigators were able TheFriday Sierrafor Fire Protec- 110 The National air Transporheld Lawrence passenger train east of tive identifications. was reported in a Sunday Lori Navon, 46, also U.S. House, Titus 20 andworkingtoprotectMediworking families, and fight pertrict of Ne- JULY 21,trak MOTORCYC RENO GAZETTE-JOURNAL/RGJ.COM 2A • THURSDAY, 2011 isspent arule former reported.of Scottsdale, were Safety Board is conRuben Valli, 44, the driver Bell alsoshooting was the lastwas Reno on June 24. to out Nevada other potential and water-dropping helition District is asking the tation Target article. Presented by ERROR congressman who Greene, years in the As-Mike carepublic’s Social Security. against Street vada. IN FATAL AC itsNo investigation andNevada ofand truck, whoin was killed in- tinuing son Wall who was “unaccounted Barbara back Bell, 60, of WATCH causes, said copters. structures were help identifying deemed responsible for injured Monday when The Reno Gazette-Journal The four occupants was elected governor is expected to release a prestantly in the crash. for” by Amtrak officials, Whitehaven, Cumbria, district fire chief. who was responsible for damaged. a weekend wildfire that “Nevada DINA TITUS the limousine in which strives to maintainhas accuracy sembly and state Senate. voters already banks that have walked Titus The Nevada of the Taurus had to » A story that appeared in in 2006. He lost the liminary report in the next The family of two others spokesman Marc Magliari United Kingdom, was makThe fire was believed to Residents in the area near the Sunday afternoon blaze, blackened about 70 acres on they were riding swerved and Patrol has iden She was, recently, also Titus’ voting away with billions while our rejected m fairness. a i n t aIf iyou n eseed Republican primary last few weeks. A finaluntil report killed inDina the crash, Frances said Monday. ing a solo cross-country Thursday’s business section have been ignited by a extricated ricobe from off U.S. 395 inthe Pleasant an error, please call the driver of moto fall to current Brian a identifying the caseas of a theprofessor and Karly “Annie” Knox, Bell’s hometown newspagravel-hauler working of Gov. record of reckless spendsuffer,” that she’d be back trip on when the thecommunities cheting bullet that vehicle. caused (“Helping navigate the webTitus Valley and crashed newsroom at 775-788-6397. who died Wedn Sandoval. the Whitehaven News, have filed a wrongful death crash could take a year to crashed through the per, spark, igniting highly flamthrough a barbed-wire worldwide”) incorrectly political science at the Uniing and higher taxes. The said in her statement. ticket in Nevada totruck make Gardnerville c Members of the Black Rock Dance Company dance on stage Thursday during Artown. LIZ MARGERUM/RGJ complete. said she was “a tireless lawsuit in Washoe District crossing guardrails on U.S. mable cheatgrass. fence and into a drainage stated the function of Craig Willia OBITUARIES Las Titus used to represent fact that Titus thinks she versity of Nevada, a second run at Congress. RECYCLING CENTER “We areVecertain that it was ditch. Reno-based No-IP. The BRIEFLY SITE IN suspected PLACE aRENO ricochet. buyout earback the was hearts of to gas 3rd U.S. Even though there’s no clear Nevada’s McMahon, 51, suffered 42, of Gardner Dancing inWe the Park lineup of special guests hursday evening the time dancebut in took a The company converts domainHouse can win * Belvin, Henry struck at 11:23 that from the beginning,” CIRCULATION torn ligaments in his foot Management has this summer. voters after butaddresses she lost district yet for her to run in, District, includedWaste In Motion’s Dysrhythmia Contemporary Wingfield Park as part ofsupArtownlier festivities in name systems into the Nevada VICTIMS OF TAHOE a red Hummer Greene said. Chesley, Faye Colvin and trauma to his head, completed its purchase Dance Company; In Motion’s Performance Reno. Internet protocol addresses. If you didn’t get your paper, Mark Regan, the district’s CRASH IDENTIFIED neck and back, according by Dona K. Th ofTeam; a one-acre parcel of Elizagoyen, Julie Ann Dance popular Jazz singer CeCe Gable; The Black Rock Dance Company was on hand to call 800-970-7366. fire prevention captain, toNFL his agent, Vincent Calo. of Gardnervill land on Commercial Row Retired The two men killed » The movie times published and others. perform “Above and Below,” a blend of modern-jazz Centerville La * Mathias Oppio, Judy Ann said he’s hoping anyone who Navon was released a from the city Reno in aofmulti-vehicle crash ing half the cost of medical part cut contemporary By Brian Dugganin Thursday’sas Best Betsof its effort to and quarterback Jim dance movement pieces. — Staff report might have seen the shootNevada 88, the day earlier. to potentially construct McGill, Matthew John on Highway 28 near each department’s budget insurance for dependents. bduggan@rgj.com Staff report section are incorrect. For the ers or their vehicles will McMahon has been— Staff reports Tholl failed a 60,000 square-foot Sand Harbor have been Temporary changes inpercent. SEE MORE ARTOWN EVENTS AND PHOTOS AT RGJ.COM/ARTOWN Visitors to Artown in Reno correct timesby see7.5 our daily Welsand, Olaf Stanley contact him. recycling center. released from Renown for Ducar, who LOCAL TEXT City Manager Andrew clude the elimination of a Reno’s largest police 86-foot-tallgot balloon identified as Michael onAn Wednesday the chance “We’re trying Living section or visit reno. The $1.1just million saleto put Honda motorc union would take a 1.375 Clinger said members of $25 bi-weekly sick leave inof Darth Vader’s helmet ALERTS Rapanaro ofright New York Regional Medical Center to discover Nevada’s history all the pieces together was approved by the Reno * Denotes In Loving Memory metromix.com/movies. NHP said. Duc centive, retirement contripercent pay cut among the Reno Police Protective will be one of the new speand Farlow of now,” Regan said. “Even the City Council inCharles December. with performers from and has returned home pronounced de other benefit concessions, Association already have butions split equally by emcial shapes at this year’s Complete obituaries, Breaking3C Reno.are helping The Reno Gazette-Journal Wastedetails Management littlest Young Chautauqua. The scene. according to a $70.8 mil- approved their tentative ployee and employer and an Great Reno Balloon Race to Scottsdale, Ariz., his news on your residents Lori CIRCULATION officials saidReno theircloser.” sostrives toto maintain accuracy us get closer and event was at the McKinley end to a $600 uniform allowagreement with the city. lion, two-year contract on its 30th anniversary. The acciden cellphone: Text agent Brownwill and Rhonda called Ecocenter help Those responsible forsaid Wednesday. see the permanent ance. Arts Culture Center, Among be considered byand thefairness. Reno If you The&Darth Vader balinvestigation c rgjnews to 44636 Delivery problem? If you Washoe County reach Farlow, both 57, were starting the fire could face Peavine’s southern flank rewhich was extinguished afPeavine Peak, fire officials By Jeff DeLong an error, please call the McMahon and his 925 Riverside Drive, and The total savings is exCity Council on Wednes- concessions included in loon will be coming from didn’t get your paper, call the 35 percent recycling transported to Renown penalties or be assessed attheir 775-788-6397. included an art project. pected to be $3.4 — contract is sick leave day. Pilots Benoit in ported shooters the area, ter an attack bymillion. more thanBelgium. saidnewsroom Wednesday. jdelong@rgj.com longtime girlfriend, 800-970-7366. Presented mandate that was set last CONTACT US by the cost of fighting the fire, Regional Medical Center Meanwhile, the unions $20,000 Council members ap- payouts capped at Staff and Michel Lambert have tiago’s supporters and from one of his kidneys after besentence of four to 15 years report andallinvestigators weredistrict able 110 representing firefighters,sergeants, air tankerstraveled The Sierra Fire Protec- when year. Lori Navon, 46, also which officials put with critical injuries. for new employees proved contracts for the over the world members of the victims’ in thethat lower torso. in prison for battery with a ing shot“Now » GENERAL INFO: the land is in atpotential betweenAll $60,000 andoccupantswere rule out other and water-dropping helitionlast District isretire asking the ApayTarget shootingcity’s was four were of Scottsdale, and deputy and officers firefighters week they withto the balloon, making families. De place, Santiago claimed that deadly weapon causing submanlieutenants who shot three 775-788-6200 and wearea made $65,000. The where the ONcauses, RGJ.COM/ of ahave red Ford Taurus chiefs all agreed to astantial 2.93 appearances insaid France, Mike Greene, copters. No structures were public’s help in identifying deemed responsible for Prengaman said allowhis group was not a gang, bodily harm at the people in 2008, killing two injured Monday when an initial presentation on Megan Campbell portrays Carrie Brendan Wiebe played Leonardo da fire started is far in enough » DELIVERY: percent wage cut among a Thailand and Canada. involved a head-on ARTOWN ing all the in sentences but Deputy District Attorand seriously wounding a same time. TEXT a single-stream district fire damaged. whoLOCAL for a weekend wildfire that FUEL GAUGE the limousine which to be FUEL GAUG from homes forrecycling shooting to Nation, avariety temperance activist. Vinci. PHOTOS BYwas MARILYNresponsible NEWTON/RGJ 800-970-RENO of permanent benWhile the balloon has chief. paraccident about 4 miles More events and photo galleries. ney Paul Prengaman ar- served at the same time On June 10, 2008, De Santhird, must spend at least program before the Reno These are yester be legal. efit concessions. The threenear ticipated in other U.S.was fes- believed The fire toweDe Residents in the area Sunday afternoon blaze, blackened about 70 acres on theALERTS These yesterday’s they were riding swerved south of Sand Harbor on arethe » NEWSROOM: Council, look would send wrong mesgued City itThe was clear Santiago killed Jose 30 years in prison, aamount Washoeto $21.3 incident makes clear average retail fu contracts tivals, this “Alonso” will be its first average retail fuel prices Tuesday. have been ignited by a rico775-788-6397 forward to continuing the off U.S. 395 in Pleasant sage to the community tiago was in conflict with a Anguiano, 17, in the driveDistrict Court Judge Steve how easily cured cheatmillion over the next two Northern Nevada flight. in AAA’s survey: Breaking AAA’s survey: According toabout the ingang-motivated discussion with city staff, viorival group. way of a fellow gang memElliott decided Thursday. cheting bullet that caused a grass can ignite and create Valley and crashed years with about $624,000 To celebrate its attennews on your REGU Nevada Highway Patrol, breaking ground onwildAREA REGULAR DIESEL AREA lence. Prengaman sought two who were killed ber’s home on Virbel Lane Juan Irad Jared Marquez aand rapidly spreading in savings. Other concesdance, spectators will beThe spark, igniting highly flamcellphone: Text through aReno barbed-wire the one Ecocenter as soon a green Ford pickup $3 $3.678 to life $3.950 Reno sentences of 18 years and the who was shot 350 gunned down An-their De Santiago, 24, was reducing sen- and fire, Greene said. sions included thethenencouraged to wear rgjnews to 44636 as possible,” said Justin Complete obituaries, 4A

Elizagoyen, Julie Ann

* Mathias Oppio, Judy Ann

Discover Young Chautauqua

VICTIMS OF TAHOE CRASH IDENTIFIED

July 12

PAGE TWO Titus announces bid for Congress ON RGJ.COM/

ARTOWN Dancing ‘above and below’ in Wingfield Park

Titus announces bid for Congress SixthJuly victim from train crash named 15

Investigator: Target shooting caused fire

PAGE TWO

T for pay cut Reno police union in line

Discover Darth Vader Young balloon coming Chautauqua

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Investigator: Target shooting caused fire

EX-QB RELEASED FROM HOSPITAL

July 21

Man gets 30 years in double murder

[ 24 ] 2011 Final Report


[ 25 ] 2011 Final Report


Next The National Endowment for the Arts (NEA) Chairman believes that art works for communities due to artistic creation and the way that art speaks on a personal level to the artist and the audience. His philosophy states that artists provide a positive impact – economically and spiritually – on the communities in which they reside and work. As we look at what’s next for Artown, we look at the past while planning for the future. The efforts of the first 16 years provide the building blocks to our next 16 years and beyond. To that end, we have the following next steps to look forward to: Artown is proud to have brought some of the best artists in the world to Reno. Next April, as part of our Encore series, Yo-Yo Ma will join us at the Grand Sierra Resort Grand Theatre making his northern Nevada debut. Yo-Yo Ma played as a young boy for President Kennedy and, more recently, for President Obama. His career has spanned many years and the best theaters in the world. Renoites do not have to go to San Francisco or New York to see such fine art. An arts patron asked why and how we are doing this. The answer is simple. We deserve it! Artown offers our region sophisticated, and sometimes edgy, arts presentations as a direct response to our growing cultured arts patrons. Artown will continue to keep pushing the envelope, elevating the quality bar and bringing excellence to the community. We will continue to mix local artists with national artists in the festival. We will keep presenting up–and-coming artists as well as those who have been around for decades. We will always take risks that will stretch our understanding of the vastness of the arts. One of the most successful series that Artown offers during July is the World Music Series. Although the series is phenomenal, world music, like cultures the music represents, is always evolving. Our planet is a large melting pot and music is fusing to form different cultures. In 2011 we celebrated the old culture of Garifuna with Aurelio. In the future we will do the same and more. Artown will share new global cultures that are a cross pollination of the more pure and traditional ones. Look for our World Music Series to become that which it is and more by offering Global Pop to the festival. While we will continue to present the best artists in the world, Artown will take an interest in developing artists of various genres right here in our own community. Two areas that we are currently researching are Face Painting artists and Mariachi. We’re also emphasizing performance by our young artists. Artown continually touts that the arts are good for business. A report completed by the NEA in fall 2010, provided substantiated data to support this statement and clearly indentifies that nonprofit arts and culture organizations are a viable industry. The report unveils the economic impact of events such as Artown have a profound impact on our local economy and quality of life. Arts & Economic Prosperity III from Americans for the Arts, a nonprofit organization for advancing the arts in America, is a study on the economic impact of nonprofit arts and culture organizations and their audiences. The national results of the survey are impressive: • The non-profit arts and culture industry generates $166.2 billion in economic activity annually • The industry generates nearly $30 billion in revenue to local, state and federal governments every year. These governments collectively spend less than $4 billion annually in support of arts and culture which results in a 7:1 return on their investments • 5.7 million full-time jobs exist in the arts in the United States • When a community attracts cultural tourists, the economic impact is even greater and they spend twice as much as their local counterparts, again showing how arts and culture are good for business • International studies show that communities attracting new businesses offer an abundance of arts and culture opportunities. When arts flourish, so will creativity and in novation – the fuel that drives our global economy [ 26 ] 2011 Final Report


RENO GAZETTE-JOURNAL

• THURSDAY, JULY 7, 2011 2A • THURSDAY, JULY 7, 2011

RENO GAZETTE-JOURNAL/RGJ.COM

PAGE TWO AGE TWO OBITUARIES

ARTOWN

TUARIES

Assaley, Richard George

ey, Richard George

*Contri, Margaret Lorena Orr

GOLDEN RETRIEVER ARTOWN BRIEFLY Aloha spirit permeates FOUND NEAR LAKE GOLDEN RET air at McKinley Aloha spiritcenter permeates

one, Christl Stamann

tri, Margaret Lorena r

mmler, Virginia

Buzzone, Christl Stamann

*Demmler, Virginia Seeliger, John Francis Valli, Lawrence Ruben II

Complete obituaries, 3C

Lawrence Ruben II

HOW TO PUBLISH AN OBITUARY OR REMEMBRANCE: Obituaries otes In Loving Memory are placed in the advertising department of the Reno Gazette-Journal. Email plete obituaries, 3C obits@rgj.com, and for more information, call 775-788-6583. When you TO PUBLISH submit, please provide your OBITUARY OR name, address and a daytime phone number where you EMBRANCE: Obituaries can be reached. Omission of laced in the advertising any of the above may delay rtment of the Reno publication.

tte-Journal. Email Mail your notice to: Obituary Specialist, Reno @rgj.com, and for Gazette-Journal, P.O. Box information, call 22000, Reno, NV 89520. 788-6583. When you it, please provide your e, address and a daytime e number where you ERROR WATCH e reached. Omission of

f the above may delayThe Reno Gazette-Journal strives to maintain accuracy cation.

Contest for U.S. House seat cut to 4 By Ray Hagar rhagar@rgj.com

KEY ELECTION DATES ELECTION DAY: Sept. 13

The field for the special election for the open seat EARLY VOTING: Aug. 28 until in Nevada’s 2nd Congres- Sept. 9. your notice to: sional District was whittled SAMPLE BALLOT MAILING uary Specialist, Reno from 30 to eight and down to DAY: Aug. 15 four Wednesday — less than tte-Journal, P.O. Box 24 hours after the Nevada 0, Reno, NV 89520. Supreme Court ruled that filed to run for the open the Sept. 13 election would seat with the Secretary of not be an all-candidate free- State’s office by the end of LOCAL TEXT June. That number was cut for-all. The four are Republican to eight Wednesday by the ALERTS Mark Amodei, a former court’s ruling that political state senator and state GOP parties had the right to seBreaking By Ray Hagar chairman; Democrat Kate lect their own candidates news on your Marshall, Nevada’s state in Nevada’s first-ever U.S. cellphone: Text rhagar@rgj.com treasurer; Independent House special election. rgjnews to 44636 Reno Gazette-Journal field was 13 cut to four American Party candidate ELECTIONThe DAY: Sept. Tim The field for the Fasano specialof Fernley; Thursday after election s to maintain accuracy Presented by EARLY VOTING: Aug.not 28 able untilto officials were independent election for theandopen seat Helmuth airness. If you see Lehmann of Reno. Sept. 9. verify at least 100 petition in Nevada’s 2ndAbout Congresror, please call the 30 candidates had signatures the three nonand fairness. If you see an error, please call the newsroom at 775-788-6397.

Contest for U.S. House seat cut to 4 KEY ELECTION DATES

ROR WATCH

sional District was whittled from 30 to eight and down to four Wednesday — less than 24 hours after the Nevada Supreme Court ruled that the Sept. 13 election would not be an all-candidate freeCAL TEXT for-all. The four are Republican ERTS Mark Amodei, a former state senator and state GOP Breaking chairman; Democrat Kate news on your Marshall, Nevada’s state cellphone: Text [ 27 ] 2011 treasurer; Final Report Independent rgjnews to 44636 American Party candidate Tim Fasano of Fernley; Presented by

room at 775-788-6397.

Four antagonizing days after it started, Cara Hamm’s search for theFOUND NEA “$1,000 dog” ended. Four antagon Hamm, the owner of Cooper, a 2-year-oldafter it started, golden retriever, Hamm’s search found her dog Tuesday “$1,000 dog” en afternoon at the Capuro Ranch near Pyramid Hamm, the ow Lake. of Cooper, a 2-y Hamm said Cooper lost golden retrieve about 15 pounds and was given shots of antibiotics found her dog T when she took him to a afternoon at the veterinarian after finding him. A blood panel testRanch near Pyr showed Cooper was inLake. good condition, except for not eating much whileHamm said C Above, Al Akiona and the Reno Ukulele Group perform about 15 pounds being lost. Wednesday at the McKinley Arts and Culture Center as part Cooper ran away given shots of a of Artown 2011. Friday at the sound of booming fireworks at when she took h At left, Kiarra Miller, 9, performs Wednesday during Pyramid Lake. A reward veterinarian af Artown’s “An Evening of Ukuleles.” Miller is part of Leilani’s of $1,000 was put out for him. A blood pa Hula School, which meets at Brown Elementary School. finding him. showed Cooper PHOTOS BY TIM DUNN/RGJ Hamm, who received help from people on boats, good condition, trucks, motorcycles, for not eating m personal watercraft, Above, Al Akiona and the Reno Ukulele Group perform horseback and even a being lost. plane inas her search for Cooper ran aw Wednesday at the McKinley Arts and Culture Center part Cooper, said the feeling of Artown 2011. Friday at the so of finding him was booming firewo indescribable. “The outpouring of Pyramid Lake. At left, Kiarra Miller, 9, performs Wednesday during partisan candidates needed saying Marshall lost $50 support has touched our Artown’s “An Evening of Ukuleles.” Miller is part of Leilani’s to qualify for the ballot, said million as treasurer by family in ways that weof $1,000 was pu HuladuPre, School, which meets at Brown Elementary School. him. investing it with Lehman Pam spokeswoman can never put in wordsfinding to for the Secretary of State’s Brothers before the global truly show our gratitude,”Hamm, who r PHOTOS BY TIM DUNN/RGJ financial firm filed for office. she said in an email. Libertarian Party can- bankruptcy in 2008. — Juan López, help RGJ from peop Marshall is trying to bedidate Dale Gremban was trucks, motorcy disqualified because was come the first Democrat to ON-RAMP SIGNALSpersonal waterc not properly designated as win the 2nd District since it GO WELL, NHP SAYShorseback and e his party’s candidate, duPre was formed after the census of 1980. She touted her said. Wednesday was the plane in her sea As soon as the election financial expertise while first day for metered onCooper, said the became set, the two leading slamming Amodei’s record ramp signals to Interstate of finding him w candidates began taking in the Legislature. 80, and officials reported “Mark Amodei reckshots at each other. no major problems. indescribable. Democrat Kate Marshall, lessly authored the largest Both the Nevada “The outpour the two-term state trea- tax hike in Nevada’s hisHighway Patrol and the saying voted Marshall lost $50 ofsupport has tou partisan candidates tory and repeatedly surer, criticized Repub- needed Nevada Department to said supportmillion tax increases,” lican front-runner Transportation monitored as treasurer by to qualify for theMark ballot, family in ways Amodei for proposing one Marshall said, referring the new on-ramp signals it with Lehman Pam duPre, billion proposal of the largest tax spokeswoman increases to the $1.2investing at Keystone Avenue, can never put in from the 2003 session that Brothers before theStreet global in state history when he was for the Secretary of State’s truly show our g Center and Wells with state aoffice. state senator from Carson he co-authored Avenue afterfor the signals financial firm filed she said in an em Sen. Terry Care, D-Las VeCity. were turned on at 6 a.m. bankruptcy Libertarian Party can— Juan “My record shows that in 2008. Amodei responded by gas. “I think it went well,” used a Marshall steady handis trying to be-Chuck didate Dale GrembanI’ve was NHP spokesman fiscal come expertise to first cut Allen said. “There the Democrat to were disqualified becauseand was wasteful spending, save some motorists who ON-RAMP SIG the 2nd since not properly designated as win taxpayers’ money and suc-District appeared to be it confused cessfully navigate our way after and not sure what we GO WELL, NH was formed the cenhis party’s candidate, duPre through one of the toughwere doing.”her sus of 1980. She touted said. Wednesday w est economic times in our The meters will limit financial expertise while As soon as the election first day for me state’s history.” the eastbound traffic onto Amodei slamming criticized MarI-80 for record at least the next Amodei’s became set, the two leading ramp signals to shall’s dealings as treafour months as a way in thethat Legislature. candidates began taking surer, noting she to keep traffic flowing80, and officials Amodei shots at each other. invested $50“Mark million in no major proble smoothlyreckon I-80. Lehman Brothers on the One problem is that someBoth the Nev lessly authored the largest Democrat Kate Marshall, advice of a securities lenddrivers did not stay in their tax hike in Nevada’s his- theHighway Patro the two-term state ing treaadviser. When Lehman lane before reaching fell, it marked largest torythe and repeatedly surer, criticized Republights andvoted in effect triedNevada Depart bankruptcy in U.S.taxmerging too soon. tofiling support increases,” lican front-runner Mark Transportation history, with Lehman holdA NDOT spokesman Marshall said,saidreferring Amodei for proposing the new on-ram ingone more than $600 billion it will do restriping in assets, according to pubto tryproposal to make it clear that to the $1.2 billion of the largest tax increases at Keystone Av lished reports. should stay in their from the 2003 people session that in state history when he “Kate was Marshall Center Street a is the own lane before passing

air at McKinley center

Farone, Cynthia L. “Cindy”

ne, Cynthia L. “Cindy”*Denotes In Loving Memory

ger, John Francis

BRIEFLY

SAMPLE BALLOT MAILING DAY: Aug. 15

filed to run for the open seat with the Secretary of State’s office by the end of June. That number was cut to eight Wednesday by the court’s ruling that political parties had the right to select their own candidates in Nevada’s first-ever U.S. House special election. The field was cut to four Thursday after election

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ARTOWN SPONSORS

The City of Reno, Artown’s Major Funder

In the spirit of Artown’s mission, which includes fostering the community’s civic identity, the City of Reno continues to serve as the principal supporter of the annual festival. For 16 years the City has championed the month long celebration of arts and culture that attracts enthusiastic audiences to the more than 400 events at venues in the downtown core and throughout Reno each July. Even with the historical economic turmoil, the City of Reno continued its support of the arts for Artown, and the Mayor, City Council, City Manager and staff strived to keep our community rich in arts and demonstrated that the arts can find unity and thrive.

City of Reno Bob Cashell, Mayor Dave Aiazzi, Councilman Dwight Dortch, Councilman Dan Gustin, Councilman

Pierre Hascheff, Councilman Jessica Sferrazza, Councilwoman Sharon Zadra, Councilwoman

Contribution to Artown: $140,000 Leveraged In-kind Value: City staff, Venue fees, Wingfield Park restrooms, Wingfield Park maintenance and park fees and other miscellaneous in-kind donations: $6,148 Additional funds awarded through cultural grants for presenters: $40,350 Total City of Reno Support: $186,498 “Waste Management is committed to the communities we serve, and as an industry leader, and the largest recycler in North America, we were honored to help Artown “Green” their festival this year, and divert more than 73% of the waste generated at the festival from entering the local landfill. Artown is a cherished community event, and patrons really value and respect the festival, and the venue. This was evident in the steps that each visitor took to reduce their individual environmental footprint this year.”....... Justin J. Caporusso, Communications Manager, Sacramento/Nevada Area, Waste Management [ 28 ] 2011 Final Report


Corporate Contributors Through the generosity of Festival Sponsors, Artown continues to make significant impact on arts and culture throughout Reno. We are honored to partner with the following entities:

www.complemar.com DIVSION of COMPLEMAR

Corporate Sponsor Contributions: $124,000 Corporate Leveraged Support In-Kind Artown is only as successful as our partners, and we are fortunate to have excellant relationships with our corporate supporters. Our sponsors support Artown in numerous ways during July, and also in the months leading up to the festival, thereby increasing our reach. The following summarizes the leveraged values that Artown achieved in 2011 through our sponsor’s efforts. A Carlisle

$

Atlantis Hotel Casino

$2,500 Pioneer Center

Basin Street Properties Event Services

488 NV Energy

$24,000 Reno Tahoe Limousine $8,640 RSCVA

Grand Sierra Resort

$ 94,300 Sierra Restrooms

$18,000 $1,200 $3,152 $88,300 $2,500

JLH, Inc.

$23,366 Steinway Piano Gallery

$7,125

John Ascuaga’s Nugget

$21,499 U.S. Bank

$4,500

Knitting Factory

$1,200 Washoe County

Men Wielding Fire

$1,800 Washoe Management

Nevada Office Machines

$1,088

Artown Volunteer Value: $34,485 Total Corporate In-Kind Support: $356,518 [ 29 ] 2011 Final Report

$11,875 $6,500


Individual Event Sponsors/Partners Event sponsors make it possible for the community to experience world-class events highlighting national and international artists throughout Artown. Artown extends sincere thanks to the following businesses, foundations and individuals: Closing Night ESI Security Services Friends of Artown John Ascuaga’s Nugget RSCVA Tour de Nez

Monday Night Music Series Charles Schwab Bank Robert Z. Hawkins Foundation Washoe County Movies in the Park Tahoe TV University of Phoenix

Doc Severinsen Charles Schwab Bank Grand Sierra Resort Robert Z. Hawkins Foundation Washoe County Discover the Arts Chartrand Foundation Lemelson Education & Assistance Program Northern Nevada Dairymen Union Pacific Foundation Family Series Thelma and Thomas Hart Foundation Women and Children’s Center of the Sierra John Ascuaga’s Nugget Indie Arie and Idan Rachel Atlantis Hotel Casino Pink Martini Annoymous Grand Sierra Resort U.S. Bank Washoe County Missoula Children’s Theatre John Ascuaga’s Nugget Leonette Foundation Wells Fargo Foundation

Opening Night City of Reno Arts & Culture Commission Friends of Artown John Ascuaga’s Nugget MomsLikeMe.com Stephen Petronio’s Underland Grand Sierra Resort New England Foundation For The Arts World Music Series Friends of Artown Charter Media John Ascuaga’s Nugget Medical Reserve Corps Reno-Tahoe Limousine Tahoe Resources Women and Children’s Center of the Sierra ENCORE (Ailey®II, Arlo Guthrie, John Lithgow, Steve Martin, Bernadette Peters, Max Raabe) FOX 11 Grand Sierra Resort Steinway Piano Gallery

Artown Produced Event Sponsor Cash Contributions

(Excluding Foundations and Friends of Artown contributions. All foundation contributions are reported on page 31 and Friends of Artown contributions are reported on page 42):

$59,000

Artown Produced Event Ticket Sales and Earned Revenue: $252,359

[ 30 ] 2011 Final Report


Foundations and Government Agencies Artown adheres to the philosophy of raising the quality of life for all through arts and education, and we’re not alone in that thought. The following valued foundations and government agencies share that belief:

Bretzlaff Foundation Carol Franc Buck Foundation Chartrand Foundation E.L. Cord Foundation Gabelli Foundation Joseph Foundation Lemelson Education & Assistance Program Leonette Foundation National Endowment for the Arts

Nevada Arts Council New England Foundation For The Arts Reno Gazette-Journal Foundation Robert Z. Hawkins Foundation RSCVA Terry Lee Wells Foundation Thelma & Thomas Hart Foundation Union Pacific Foundation Wells Fargo Foundation

Foundations and Government Agency Support and Funding: $201,490

Friends of Artown

Artown’s membership program supported the World Music Series, Opening Night, Closing Night and Operations - $53,815

Give $3 To Keep Artown Free

Artown engaged the community in supporting the festival’s efforts to keep its festival-produced events free. The public answered, donating more then $32,000 to Artown’s Give $3 To Keep Artown Free. Thank you to Give $3 partners Reno Gazette Journal and U.S. Bank, as well as JLH, Inc. for supporting the effort! - $60,279

[ 31 ] 2011 Final Report


[ 32 ] 2011 Final Report


Bottom of Form

Top five bargain destinations for summer 2011 By Christine Sarkis, SmarterTravel.com Updated 6/16/2011 11:42 AM Summer inspires vacations like no other season. All that demand can mean higher prices, but we’ve found five great destinations that deliver bargain appeal and plenty of fun. We’ve found real, available prices for summer to make sure these hot spots are as budget-friendly as they claim. Like all deals, these are sure to expire; however, a little research on your part can yield similar results when you’re ready to book. ……………………………………………………. Reno  In the Biggest Little City, affordability comes in large and small packages. New air service, affordable hotel rates, and tons of free and cheap activities make Reno a bargain this summer. Reno’s emerging identity as a cultural and outdoors destination ensures that even nongamblers have plenty to do. New and upcoming air service puts Reno within easy reach of more of the country. In February United started service from Houston, and later this summer, Delta will launch service from Minneapolis. The savings start early in a trip, since most of the downtown hotels offer free shuttles from the airport. Weeknight stays in late June start at $60 at the Atlantis and $65 for July weeknight stays at the Peppermill. Weekends can be affordable as well: At the Eldorado Hotel Casino, we found weekend rates in August for $89 per night. Start factoring in all the free and inexpensive activities this summer and Reno’s bargain star really shines. Case in point: Most of the 400 events that take place during the city’s annual arts festival, Artown, are free or low cost. Music, dance, theater, and other performances and exhibitions run throughout July. Events range from break dancing workshops to a performance by Yo-Yo Ma. Meanwhile, the Aces Ballpark, close to downtown, offers the chance to catch a minor league Reno Aces baseball game for just $6.

[ 33 ] 2011 Final Report


Media Sponsors Thanks to our media partners, the public was kept well informed and up-to-date on the events during the month of July. Artown applauds the continuing support of the following:

• Production and printing of 60,000 40-page full-color 2011 July Artown Magazine and July Calendar with 40,000 inserted in home deliveries of the Reno Gazette-Journal, 9,000 displayed with Best Bets out of market and 11,000 distributed through Artown • Production and printing of 15,500 24-page full-color 2011 December Artown Magazine with 15,000 wrapped with RENO Magazine and 500 copies distributed through Artown • 12, full color sponsor ads in the July and October Artown Magazines for sponsor advertising • Festival branding advertising schedule included the following: o July festival print advertising ran on 6/26, 7/1 and 8/12 • Doc Severinsen advertising schedule included the following: o Print advertising ran on 7/10 o Online RGJ.com advertising schedule for 20,415 impressions, 7/5 – 7/17 • Underland advertising schedule included the following: o Print advertising ran on 7/20, 7/24 and 7/27 o Online RGJ Metromix.com advertising schedule for 15,378 impressions, 7/18 – 7/30 • Opening Night sponsorship through MomsLikeMe.com to promote face painting to include: o Management and set up of the registration process and face painting fulfillment and confirmation e-mails; email solication for face painting signups promoting opening night o Editorial promotion of face painting sign ups included: Sunday MomsLikeMe pages in Northern Nevada Life section, on homepage of MomsLikeMe.com as well as home page of RGJ.com o Peel back home page banner on RGJ.com promoting face painting, opening night and closing night • “Give $3 to Keep Artown Free” sponsorship commitment: o Design of collateral materials to include two sizes of posters and table tents o Advertising schedule from 6/26 – 7/31 including 400,000 impressions on RGJ.com, RENO Magazine, insertion of collection envelope in RGJ home delivered copies (7/3, 7/17, 7/31) and 20” full color ads Sunday, Thursday and Friday throughout July; inclusion on the homepage peel back banner on RGJ.com • Editorial media coverage received promoting the July festival

Investment: $22,966

Total Media Value: $925,954

Total In-Kind Contribution: $902,988

• • • • • • • • • •

372, :30 second Branding spots aired 6/27 – 7/24 7, :30 second Underland spots aired 7/18 – 7/30 250+ mentions of Artown news stories aired including live shots, highlights and mentions with more than 186 minutes (3 hours) of air time, 6/27 – 7/31 50+ live shots from Wingfield Park by the weather team 50 online news features at KOLOTV.com 6/30 – 7/31 300 x 250 banner add on KOLOTV.com serving 561,414 impressions from 6/27 – 7/31 “Corner Peel” banner ad on KOLOTV.com serving 653,320 impressions from 6/27 – 7/31 Pre-Roll Video on KOLOTV.com serving 6,821 impressions from 6/26 – 7/31 20 Artown mentions on KOLO’s Facebook page with 7,400+ followers from 6/26 – 7/31 20 Artown mentions in KOLO’s Twitter feed with 3,000+ followers from 6/26 – 7/31

Investment: $1,810

Total Media Value: $63,171

Total In-Kind Contribution: $61,361 [ 34 ] 2011 Final Report


Radio stations: KRZQ 100.9 FM, KTHX 100.1, KURK 92.9 FM and KJZS 92.1 FM • 62, :30 branding radio spots on KTHX, 6/26 – 7/17 • 116, :30 second radio spots promoting Underland on KTHX and KRZQ, 7/18 – 7/30 • 18 promotional mentions for Doc Severinsen ticket giveaway on KTHX, 7/4 – 7/17 • First Thursday/X-Night at the Nevada Museum of Art promotion and ticket giveaway for Underland, 7/7 • General promotional support o 500 general festival promotional messages, 20/week for five weeks on each of four stations, 6/26 – 7/31 o Website presence on each of the four station sites throughout the month of July o Five on-air interviews on KTHX with festival representative o Artown collateral distribution at all four stations’ events • Inclusion as X-Night at Nevada Museum of Art sponsor four months (and July), including 40 on-air promo spots per event • One public service radio interview aired on all four stations within the network

Investment: $2,160

Total Media Value: $53,460

Total In-Kind Contribution: $51,300

• Production of Artown’s 5-minute promotional DVD to include voice-over, still and video images, audio tracks • Production of Artown’s 3-minute opening night video to include still images • 2011 Artown :15 TV spots to air on KNPB and KNPB Create June 29 – July 31 • KNPB production of the :15 spots • Homepage Prime Rotator ad throughout June and July with link to RenoIsArtown.com • Run of Site banner ad throughout June and July • Image on homepage slideshow featuring Artown with link to unique KNPB landing page promoting Artown and art programming on KNPB • Unique KNPB landing page promoting Artown schedule and art programming on KNPB • Artown video in “Content on Demand” section throughout July • Artown mentions on KNPB social sites including Facebook and Twitter • Artown leaderboard banner ad in the July KNPB e-newsletter • Artown inclusion in KNPB e-newsletters, subject to availability, to promote July festival and Encore events • Two ½ page ads one in July issue and one in the KNPB Program Guide to promote July festival

Investment: $0

Total Media Value: $25,350

Total In-Kind Contribution: $25,350

KRXI – TV • RENO, NV

• Production of TV spots for Diavolo, Steve Martin, Ailey II, Bernadette Peters, Max Raabe, Arlo Guthrie • 146 TV spots aired, 12 at no cost during FOX 11 at 11 News, promoting Encore performances including Steve Martin, Ailey II, Bernadette Peters, Max Raabe, Arlo Guthrie

Investment: $4,780

Total Media Value: $9,130

Total In-Kind Contribution: $4,350

[ 35 ] 2011 Final Report


Media Buy ad Additional In-Kind Support

Due to the generous support from our community media partners, Artown messages reached an even larger audience.

Charter Media • • •

216, :30 second Branding spots running 6/27 – 7/24 168, :30 second Underland spots running 7/18 – 7/30 Additional value for event sponsorship trade in air time

Investment: $1,400

Total Media Value: $7,800

Total In-Kind Contribution: $6,400

Tahoe TV

• TahoeTopia.com online banner ads o Online banner ad promoting Doc Severinsen, 7/5 – 7/17 o Online banner ad promoting Underland, 7/18 – 7/30 • Reno & Lake Tahoe Visitor Network – In-Market Visitor Channels o Video segment aired 1x/hr, 24/7 o Graphic banner ad on screen 4x/90min o Approximately 850 video exposures and 3000 graphic ad exposures per month to 1.3 million potential annual guests in >7,500+ hotel/motel rooms around Truckee, North Lake Tahoe, Squaw Valley, Northstar and Reno/Sparks • Tahoe TV – Regional Cable o Video segment aired 1x/hr, during program hours (min 1hr per day) 7 days/week o Graphic banner ad on screen min 4x/hr; approximately 124 video exposures and 500 graphic ad exposures per month o Reaching 153,000 subscriber households in North and South Lake Tahoe, Truckee, Reno and Carson (northern Nevada) • Tahoe Time/Tahoe TV – Bay Area Video On Demand – Comcast o Event featured in July 2011 episode of Tahoe Time o Aired to 1.1million households on Comcast Video On Demand for up to 4 weeks • Tahoetopia.com web banner run-of-site tile ad and leaderboard ad on Tahoetopia.com, linking to event website. • Video spot/segment on Tahoe TV.com, Tahoetopia.com, 24/7 • Events Listings: Event listed as a featured event on entire Tahoe TV network, including: Tahoetopia.com featured events on front page; event ticker on Visitor Network and Tahoe TV, 24/7 • Editorial coverage of event on Tahoetopia.com • Mention on Tahoe TV social communications (Twitter, Facebook) • Event featured in Tahoe TV email update blast 2x prior to event to approx 5500 subscribers • Event video coverage and productions related to future coverage on Tahoe TV network

Investment: $150

Total Media Value: $10,900

Total In-Kind Contribution: $10,750

KKOH 780 AM •

25 :60 second radio spots and 25, :10 and :05 second live reads promoting Doc Severinsen, 7/5 – 17

Investment: $1,000

Total Media Value: $1,000

Total In-Kind Contribution: $0 [ 36 ] 2011 Final Report


KOZZ 105.7 FM •

12, :30 radios spots promoting Underland, 7/18 – 7/30

Investment: $700

Total Media Value: $700

Total In-Kind Contribution: $0

KUNR 88.7 FM •

32, :15 radio spots promoting Doc Severinsen aired 7/5 – 7/17

Investment: $341

Total Media Value: $341

Total In-Kind Contribution: $0

KRNV 102.1 FM •

25, :60 TV spots promoting Doc Severinsen

Investment: $500

Total Media Value: $500

Total In-Kind Contribution: $0

Reno.com • •

Full page back cover color branding ad in All-Access Pass May - September Branding ad included in 3 July e-newsletters

Investment: $1,000

Total Media Value: $1,775

Total In-Kind Contribution: $775

Reno News & Review • • • • • •

Online banner ad promoting Doc Severinsen, 7/11 – 7/17 2 quarter page full color ads and one ½ page color ad promoting Doc Severinsen, 7/7, 6/30 3 quarter page full color ads promoting Underland on 7/14, 7/21 and 7/28 Online banner ad promoting Underland, 7/18 – 7/24 Artown special pull out section 6/23 Artown additional news coverage in June and July

Investment: $1,513

Total Media Value: $81,509

Total In-Kind Contribution: $79,996

Swift Communications

News outlets include Sierra Sun and Tahoe Daily Tribune • Online banner ad promoting Doc Severinsen on TahoeDailyTribune.com, 7/5 – 7/17 • Online banner ad promoting Underland on SierraSun.com, 7/18 – 7/30 • Online banner ad promoting Underland on TahoeDailyTribune.com, 7/18 – 7/30

Investment: $1,000

Total In-Kind Contribution: $1,518

YESCO •

Total Media Value: $2,518

Electronic billboard exposure 6/13 – 7/31 with 5 festival messages featuring Branding, Open ing Night, Doc Severinsen, Underland and Open Door creative - a total of 69,358 impressions

Investment: $0

Total Media Value: $3,750

Total In-Kind Contribution: $3,750

Total Media Sponsor, Buy and Added Value Investment: $39,320 Total Media Value: $1,187,858 Total In-Kind Contribution: $1,148,538 [ 37 ] 2011 Final Report


[ 38 ] 2011 Final Report


___________________________________________________________________________ __________

Trumpeter Doc Severinsen headlines Reno Artown festival in July; Yo-Yo Ma coming next April

4/29/2011 RENO, Nev. – Trumpeter Doc Severinsen is among the headliners for Reno’s month-long arts festival this July. Artown organizers announced the lineup Thursday for the 16th annual festival featuring more than 400 performances and other daily events from June 30 to July 31 – most the free. Severinsen became famous as the band leader of Johnny Carson’s “Tonight Show.” His new band, the San Miguel Five, will play will play a mix of gypsy jazz, Latin and American ballads at the Hawkins Amphitheater on July 17. Other highlights include a Fourth of July concert with Pink Martini and the March-Fourth Marching Band. The Stephen Petronio Company performs a dance concert on July 30. Artown officials also announced they have booked world renowned cellist Yo-Yo Ma for a concert in Reno next year on April 26.

[ 39 ] 2011 Final Report


2011 Artown Exposure

Active Rain.com All Access Pass AllVoices American Banking News Atlanta Journal-Constitution BlogHer - Comments Daily Sparks Tribune Eagle Standard Edible Reno-Tahoe Family Pulse Magazine Examiner.com FoxReno.com GoToRenoTahoe.com Johnson County Daily Journal KNXV-TV KOLO Channel 8 KOLOTV.com KRNV Channel 4 KRXI Fox 11 KTVN Channel 2 KTVN.com Lahontan Valley News Lake Tahoe News Las Vegas Review-Journal Las Vegas Sun LoadedTV.com Metromix.com Monterey County Herald Moonshine Ink MoonshineInk.com MyNews4.com Nevada Magazine Nevada Sagebrush NewsReview.com

North Lake Tahoe Bonanza Northern Nevada Business Weekly Noticiero Univision KREN Placer County Online Reno Datebook Reno Gazette-Journal Reno Gazette-Journal Best Bets Reno Gazette-Journal Sunday Life RGJ.com Reno Magazine Reno News & Review Reno.com Richmond Times-Dispatch Sacramento Bee, The Sacramento News & Review San Jose Mercury News Second Spring Sierra Sun Southwest Airlines Spirit Subba-Cultch Tahoe Mountain Arts and Culture TechRepublic.com TravelNevada.com USA Today USAToday.com VisitRenoTahoe.com Blog Washington Post, The Whats On When Youtube.com

Total 2011 Media Coverage Circulation and Value Total Reach: 346,553,019 Total Value of Media Coverage (Advertising Equivalency): $1,308,476

[ 40 ] 2011 Final Report


PRESENTERS, INDIVIDUALS AND ORGANIZATIONS THAT CONTRIBUTED TO THE SUCCESS OF THE FESTIVAL 4 Designers A Cappella Jazz and Renaissance Summer Show Arte Italia A.V.A. Ballet Theatre Allan Fuller American Advertising Federation Reno Anne Marie Art on Earth Art Slaves Artists Co-op Gallery Asha World Dancers, Inc. Bartley Ranch Black Rock Arts Foundation Black Rock Dance Company Bruka Theatre Carol Pallesen Cate Francis City of Reno Colin Ross Connections Controlled Burn, Inc. Creative Quilters of Nevada Dr. Ron Williams eNVision Performing Arts First United Methodist Church Food Bank of Northern Nevada For the Love of Jazz Four Rooms Dance Collective Friends of Washoe County Library Grassroots Books Harrah’s Reno Hella A Cappelia High Desert Harmony Chorus Historic Reno Preservation Society

Holland Project Never Ender Homeslice Productions Nightingale Concert Hall InnerRhythms Dance Theatre Northern Nevada Children’s Jann Selleck Cancer Foundation Jazz Q Music Education One Vision Productions, LLC Services Opera Bel Canto Of Nevada Jeff Lock Oxbow Press Jill Marlene Park Place Assisted Living Judith Ames Quintet PetFolio Magazine & Natural Kathleen Durham Paws Kellie Lee PolyEsters Costume Bootique Kidscape Productions Powers Frameworks and Lake Mansion Way To Go Travel Lake Tahoe Shakespeare Reno Chamber Orchestra Festival Reno eNVy Lavender Ridge LLC Reno Jazz Orchestra Lenox Barns Reno Little Theater Lisa Miller Reno News & Review Little Swan Chinese Dancers Reno Philharmonic Association Mark Simon Reno Philharmonic Guild MasterWorks Chorale Reno Philharmonic Orchestra Mayberry Landing Reno Pops Orchestra Maytan Music Center Reno Urban Forestry Megan Burner Commission Men Wielding Fire River School Farm Midtown Merchants Assc Robert Z. Hawkins Miguel Ribera Park Amphitheater Moments of Memory Sierra Arts National Automobile Museum Sierra Nevada Ballet (The Harrah Collection) Sierra Nevada Guitar Society Nevada Coalition Against Sierra Watercolor Society Death Penalty Silver Sage Artists Nevada Humane Society Sky Tavern Junior Ski Program Nevada Humanities Sparks Kiwanis Nevada Opera Association St. Mary’s Art Center Nevada Shakespeare Steinway Youth Company Studio on 4th Nevada Vocal Arts Tahoe Art League

Terri Farley The Bayer Family The Clay Canvas The Creative Arts Center The Holland Project The Utility Players Tim Jones TMCC Theatre Company TNT & DOC Cheer & Dance TOCCATA Tony Argento Trinity Episcopal Church Truckee Meadows Community College Truckee Meadows Quilters Truckee Meadows Watercolor Society University of Nevada, Reno Libraries University of Nevada, Reno School of the Arts VK Raman VSA arts of Nevada Washoe County Regional Parks & Open Space Wilbur May Museum Wildflower Village Wingfield Park Word of Life Ministries Yellow Pine Studio Zazpiak Bat Basque Club

Others not listed on this page are mentioned on pages 10-11, 14, 17, 20-22, 24, 27, 29-30, 40, and 46.

[ 41 ] 2011 Final Report


FRIENDS OF ARTOWN The generous support of the many Friends of Artown provides essential funding for the arts, helps educate students and brings extraordinary art, cutting-edge performances, emerging and national artists and productions to Reno. Artown would like to thank the following individuals for taking personal ownership in the festival and for helping to promote and foster the community’s arts and inspire thousands. Thank you for being our Friends. Center Stage

Leslie Martin The Ranson Webster Foundation Robert and Emily Parrino Jim and Gail Pfrommer Fund at the Community Foundation of Western Nevada James and Marilyn Rappaport Len Savage Heidemarie Rochlin Michael Schwimmer Hall of Fame George Simmons Twentieth Century Club Benefactor K. Brad Van Woert III David and Julie Flint Andrew and Sheree Wesely Renown Woodburn & Wedge Attorneys Soul Mate at Law Daniel and Joy Norem Jolynn Worley The Phil and Jennifer Satre Buddy Family Fund Leslie Adams Best Friend Byllie Andrews Laura Brigham Denise and Joseph Atlick Dr. Charles and Charlotte Ellen Baker Carpenter Jane Becker Theresa Chipp Barbara Bental Michael Connolly Joanne Blystone Joan Gibb Pamela Howard and Thomas Steven Brazelton Steven Brown Castle Valerie Burnett Sherry and Jay Morgan Michael Capello Dean and Gloria Smith Martine Carlin Foundation Valerie Cooke Stollmeyer Family Fund Judith Costin Stremmel Gallery Nadine Dewitt Mary Weneta Diamond Vault Year Round Friend Penny and Elliot Drucker Dave and DeLores Aiazzi Patricia Engles Altmann Family Alanna Fitzgerald Rachael Austin at Muckel Barbara and Bob Fox Anderson CPAs Cathy Gabrielli Kathie Bartlett Henry Garell Doug Brewer and Viki Matica Lorraine Giurlani Thomas Bullard Mary Goddard James and Mary Kidder Ruth Ann Grundy Brooks and Diane Mancini Donna Hall Marjorie Marlowe Anita Hara Mark and Marsha Richter Mary Anne Hawkins Sierra Field Services Noelle Hetz Earl and Meg Tarble Daniel Inouye Companion Monica Kales Arthur Anderson Ginne and Bob Kersey Mary Jo Barrett Susan and Sheldon Kop Lorna Benedict Susan and Harvey Lee John Breternitz and Chris Cox David Levine Lynn and Katherine Brown Dr. Jim and Lynn Megquier Pat and Johnna Cashill Stan and Theresa Mentzer Tyrus and Suellen Cobb Terry and Lynn Nielsen Patricia and Stewart Crane B.J. and Patrick North Leslie Dahm Carol Parkhurst Francey Dennis Lois Parks Bob and Audrey Ferrari Susanne Pennington Jim Gallaway Doris Phelps Jeff and Marna Griffin Margo Piscevich Peggy and Thomas J. Hall Marshall Postman, M.D. Terry and Virginia Katzer Martha Scott Pruter David Lan Melvin Ray C.P.A. Kathy Lawhon

Jackie Ruffin Gary and Elaine Sargent Michael and Karren Smith Mary and Frank Trampus Karen Traynor Patricia Tripple Steve Van Denburgh Claude Van Marter James and Karen Wallis Steve and Imogene Weldi Cynthia and Al Widman John and Virginia Williamson J.R. Woodford David Woodin Mary Yamamoto

Drakulich Insurance Agency Gary Dyer Steve Edmundson Kris and Pat Ellingsworth Anne Elliott James Emme Debbie Falkosky Jennifer and Ted Files Susan Fittinghoff and Chuck Bonnley Roger Forbes Shari Ford Karen Forsyth Kimberly and Michael Foster Jill Fraser Ike Fujishin Pal Theresa Gandolfo Phyllis Ager Maryanne Gibson Christie Aldinger John Gillmartin Carole Anderson Thomas and Adele Andrews Glenda Gilmore Martha Gould Lynn Atcheson John Graham Michele Attaway and John Janet Greenhaw Carlton Lauren Greenwood Connie Backes Mark Grice Ernie Baragar John and Kathleen Bardwell Meri and W. Ed Gscheidle Peter and Karen Gulash Betty and John Barker Joanna and John Gutch Monique Baron Susan Hancock Moira Bengochea Gretchen and Forrest Bietz Nilsine and Skip Hansen Jeff Hardcastle Cari Blomquist Laurel Harding Kathleen Boardman Brenda Hermansen Jane Bowden Brent and Patricia Boynton Marilyn Hewitt Joanne and Roger Hildahl Rayna Brachmann Nancy Horowitz Linda Brown Eileen Hough Amanda Burden Hilary Huffman Jennifer Burton Gallop Ronald and Sandy Jenkins Rudy Calderon Warren Johnston Lynn Carasali Richard Jones Michael and Judith Chiriatti Marcy and Scott Jordan Lisa Connor Jordan-Hurrle Gilbert Chaput Jo Ann Karhohs Ande and Mike Chern Mary Kelesi Janet Chubb Lorelei Keltie Press and Delores Clewe Ann Keniston Gary and Betsy Cole Alison Colvin Attorney at Law Lawrence Kennedy Sandra Ketner Teri Connolly Kris Kingery Lisa Connor Mike and Pat Klos Janet Coombs Wayne and Sandra Krachun Monica Coughlin Jackie Lariviere and Penny Federick Cox Rebecca and Anthony Czarnik Derowitsch Kristin Laxalt Thomas and Constance Carrie Lee Davies Traci Levasseur Barbara Day Kim Lewis Marianne De Luca Ann Little Frankie Sue Del Papa Kirsten Lorenzen Paul Devereux Toni Lowden Barbara Dieringer

[ 42 ] 2011 Final Report


Friends of Artown (Cont’d) Flora Lwin Donna MacIntyre Scott Malcom Rita Malkin James and Erin Marren Maggie Mcgrew Lynn McQuarrie Rae Merle and Gordon Larason Kring and William Miller Leslie Miller Cynthia Mitchell Daniel Mitchell Rena Moore Wendie Morris Elizabeth Morse Colleen Murray Jim Nadeau Ronald Newell Bill and Lynn Newhall Renata Neumann Tammy and Dave Nichols William and Mary Nork J.A. and J.M. Norris Diane O’Connor Barbara Ohlson Evelyn Oliver Ann Owen and Dirk Verhulst Jean and Richard Park Stan and Janice Peck Verna Peeler Martha Peterson Sandra Poupeney Barbara Price Craig Questa Sandra Reeler Rosalyne Reynolds Daniel Robbins Romiti Art Frank Rosenberry Michelle Rosso L.E. and Carolyn Ruckstuhl Lucretia and DC Ruff Sally Sapunor John and Donna Satterfield Catherine Schmidt Bud and Kathy Schonder Shellie and Trenton Schoppe Ted and Susan Schroeder Honorable Donald and Mrs. Marjorie Shelton Robert Sheridan Richard Siegel Dale Sigal Darolyn Skelton Debbie Smee Frances Smith Cam Sorenson Miles and Bernadine Standish Max Stein Mark and Carol Steingard Kellene Stockwell Evie Swan Linda and John Swanson Liisa Talso Sarah and George Thomas Jennifer and Richard Todd Dr. Sher Todd & Dr. Randall Todd H. Treat and Patricia Cafferata

[ 43 ] 2011 Final Report

Katherine Tresidder Janna Tucker Carolyn and Ron Vaught Venture Planning Associated, Inc. Charlotte Voitoff Joseph Volcskai Warren Walters Cecil and Dayne Webb Donnah Wenstrom Karen and Steve Wiel Daniel and Judy Wong Yvonne Wood-Antonuccio Ruth Ann Wright Norman Young John Zamzow

Senior/Student

SY and Lenette Ogulnick Warren Jay Brigitta and Barth Aaron Michela Adams Carolyn Ardalan Sandra Backus Gerald Barron Paula Baum Shelley Beckett Melinda Biancalana Yyonne Brady Sande Bregante Sue Carano Antoinette Cavin Barbara Chism Doug and Nancy Clary Starr Clifton Jennifer Cochran Patricia Coia Jamie Cole Janet Daniels Patty Dickens Richard and Susan Dimari Donna Dujkanovich NL Dodson Kim Doyle Roger Duncan Martha Durney Gary Dyer Jo Anne D’Urso Jean Earl Viki and Glenn Elliott Michael and Donna Faker Deborah Fakonas Diane Fischer Libby Freeman John Firestone Prella and John Fordham Grace and Buddy Fujii Catherine Geiger Kay Genasci Hal and Barbara Goss Melissa Grill Nancy Gunderson John Gwaltney MW and JA Hansen Michael and Mary Havercamp Ed and Karen Hawkins Carolyn Heaverne Kathleen Heil Judy Herman Carol Hines

Yvonne Hopper Dennise and Fred Howard Kristine Isaacs Sally Jeffers Mrs. And Dr. W. Keenan Barbara Keighley Patty King Kass Kirkham Sandy Kitchen Gregory and Elizabeth Krause Donna Kristaponis Denise Laxalt MP and TL Lee Denise Linnaman Peggy Lowndes Patricia Lutz Jerry Lux Shelley MacDonald Michael Machado Nancy Mahoney Annette and Larry Marran Dino and Diana Martini Judith Maus Karol McClellan Ron and Glenda McClelland Charles McCuskey Virginia and Jeff Menesini Lee and John Moran Margo Nappi Josh Nickerson Barbara Novak Suzanne O’Brien Merle Owen Joyce Patterson Robert Perry Sue Peters David Porter John and Kay Prida Donna Quante Helen Riley Richard Robbins Betty Rock Leah Sanders Cindy Sabatini Sandi’s Secretarial Suzanne Schell Mary Schwalbe Jane Scott Jeffrey and Carol Scott Joan Shonnard Wayne Sievers Robert Sihner Pat Simms Clinton Smith Geraldine Smith Wayne Smith Sheila Sobell Robert Strejc Cliff Tedder Kenneth Tiers Stella Trevino Lilliana Trinchero George and Linda Turner John and Anne Marie Utter Charle and Duane Varble Duke and Marion Vermazen Mimi Violin Helen Wallace

Dorothy Walrath Jewel Wells Connie Westbrook Marc Whitten Noel Williams Roxanne Wilson Cindy Wilson Sabtini Barbara and Klaus Wohlgemuth Diane Yule Jan Zebrack Robert and Betty Watts

Gifts In Memory of Michael Bell

Michael Amsbry Spencer Bell Joan Bonari Curt Follmer Tania and Jack Peterson Betty Pfaff Dr. David Pfaff, M.D. Mary and Michael Sauvola

Gifts In Memory of William Barrett Mary Jo Barrett

Gifts In Memory of Sue McDowell Sandra Bitler

Gifts In Honor of Sarah Samuel Jane Grossman

Give 3 Buddy

Timothy Green Martha Kapeghian

Give 3 Pal

Angel Beus Daniel Bray Misti Candreva-Martin Thomas Carnahan Nancy Conzen Laurence and Nancy Conzen Vivian Euzent Frank Howell Jeff Hull Rita Jeffres Doris Krater Cynthia Lazetich Mary Louise Denise McDowell Anita McLendon Pamela McNeil Christine Mitchell Anne Simone Don and Anne Simone Robert Sims Joan Winkler

Volunteer Pal

Judy Carlson Sally Estevez Pat and Rock Jarzynka Linda Robb Elizabeth Shorrock Gerry Taylor Julie Tieman Rich Van Gogh


CREATING WEALTH Artown Festival Media Value, Including In-Kind Reno Gazette Journal $902,988 KOLO 8 News Now $61,361 Wilks Broadcasting (KTHX 100.1) $51,300 KNPB $25,350 FOX 11 $4,350 Other Local Media Outlets (Charter Media, Tahoe TV, KKOH 780 AM, KOZZ 105.7 FM, KUNR 88.7,FM, KRNV 102.1 FM, Reno.com, Reno News & Review, Swift Communications, YESCO) $103,189 Additional Artown Marketing (casino property marquee and in-room festival exposure and marketing collateral pieces, downtown banners) $104,520

$1,227,708 + Artown Sponsors City of Reno Title Sponsorship of Artown $186,498 Corporate Sponsorship of Artown $124,000 Foundation and Government Agencies (less event contributions) $201,490 In-Kind $356,518

$868,506 + Friends of Artown $53,815 + Artown Event Sponsorships and Earned Revenue $311,359 +

Budgets from Local Presenting Organizations in The Artown Festival $455,312 +

Give $3 $60,279 [ 44 ] 2011 Final Report


Estimated Artown Consumer Spending Of the estimated 308,000 people attending the month long festival, 417 responded to the 2011 Artown survey. 15% had zip codes out of the area. The following consumer spending figures are based upon the information provided from the survey results, then applied to attending populations. Purchase of food and beverages = $4,812,808 (Average expenditure per person $24.04 X 65% of total Artown attendees) Expenditure gambling = $677,569 (Average expenditure per person $73.33 X 3% of total Artown attendees) Expenditure on hotel accommodations =$1,891,428 (Average expenditure per person $356 X 23% persons from out of town) (Average stay of 5 nights assuming double occupancy) Expenditure on shopping and gifts = $1,411,810 (Average expenditure per person $35.26 X 13% of total Artown attendees) Expenditure on special events = $55,440 (Average expenditure per person $40 x 3% of persons from out of town) Expenditure on shows and entertainment = $115,500 (Average expenditure per person $50 X 5% of persons from out of town) Expenditure at museums = $87,789 (Average expenditure per person $31.67 X 6% of persons from out of town) Expenditure on recreational activities = $1,139,600 (Average expenditure per person $37 X 10% of Artown attendees) Expenditure on sightseeing = $27,720 (Average expenditure per person $30 X 2% of persons from out of town)

$10,219, 664

Estimated Total Wealth: $13,196,643

[ 45 ] 2011 Final Report


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AY IN HISTORY

M THE NEVADA E JOURNAL, 18, 1939

istration for the Reno Soap Box closed Monday for the race scheduled for 6. The list of 36 ants, including rl, is more than as long as the nts’ list for 1937, t year a run was ere. A committee den Gate ition engineers is vising carpenters struction of a Soap erby track in San isco where some a champion will ete with hopes of uing to the national t in Dayton, Ohio. businessmen are ng on a list of for contestants in cal race.

MING UP

MER WORKOUTS

ise is good but take in the heat.

While attending an AARP chapter  ALBERT BIERSTADT board (1830-1902) meeting Mount Rainier (1890) recently, oil on canvas one of the 54 by 83 inches members Estimate: $1.5 million to suggested M o n d a$2.5 y , Jmillion u l y 1 8 , 2 0 1 1 • R G J . c o mthat / L i vI iask nga few readers SECTION what they ANNE CONTACT FOCUS ON: COMMUNITY like best PERSHING MIMI BECK KNUDSEN  CHARLES M. RUSSELL about being A quick look at useful, 775-788-6556 (1864-1926) a senior, which was aMKNUDSEN super fun or unique things @RGJ.COM happening today our AinDangerous Sport idea. neighborhoods. (1924) For the record, I’ll tell M o n d a y , J u l y 1 8 , 2 0 1 1 • R G J . c o m / L i v i n DOWNTOWN g watercolor on paper you what I like best about DINNER WITH YOUR 17.5 by 27.5 inches it: I finally can use the old DOG AT WILD RIVER Estimate: $1 million to “senior moment” excuse The Wild River Grille, as the reason for screwing 17 S. Virginia St., $2 million GRANDMA WITH located on the Truckee up and making a mistakeATTITUDE River, hosts Dinner with Your Dog at 5 p.m. every in this column. Sometimes,  ALBERT BIERSTADT Monday this summer. (1830-1902) my mental faculties go on Dogs are welcome to A quick look at useful, Mount Rainier (1890) accompany their best a break, so it’s nice that oil on canvas fun or unique things friends for the meal 54 by 83 inches I can use that as backup. happening today in our and receive a special Estimate: $1.5 million to treat afterward. Details: $2.5 million When I was editor of the neighborhoods. 775-284-7455. Lahontan Valley News and DOWNTOWN later the Fallon Star Press SOUTHEAST RENO  CHARLES M. RUSSELL in Churchill County, I had (1864-1926) DINNER WITH YOUR AUTHOR SIGNING A Dangerous Sport no backup excuses. The AT BOOK STORE DOG AT WILD RIVER (1924) staff and I were totally on Joyce Cox, author watercolor on paper The Wild River Grille, of “Washoe County, 17.5 by 27.5 inches our own, but thankfully, Nevada,” an in-depth, 17 S. Virginia St., Estimate: $1 million to the residents there were While attending historical look at this $2 millionan AARP located on the Truckee western area, will be forgiving and loved teasing River, hosts Dinner with available for book chapter signing at 2 p.m. in us about the latest faux pas. Your Dog at 5 p.m. every  ALBERT BIERSTADT board the Barnes and Noble of Monday this summer. (1830-1902) OK. Here is what a fewmeeting Booksellers on 5555 S. Virginia St. Cost: Free. you had to say when asked, Dogs are welcome to Mount Rainier (1890) recently, Details: 775-826-8882. accompany their best “What is the best part of one of the oil on canvas friends for the meal 54 by 83 inches members being a senior?”  HARRY SOUTH SUBURBAN and receive a special Estimate: $1.5 million to suggested » Betty Munley, 77, Reno, JACKSON MUSIC SERIES treat afterward. Details: $2.5 million retired Northern Nevadathat I ask a CONTINUES (1924-2011) 775-284-7455. few readers Respite Program manager: As part of Artown, the Pony Express what they Monday Night Music ANNE “I wake up every morning (1967) Series begins at 7:30 and read the obituaries inlike best PERSHING p.m. at the Bartley bronze SOUTHEAST RENO  CHARLES M. RUSSELL about being Ranch Regional the RGJ and am relieved a senior, which was a super 18.5 inches Park and Hawkins (1864-1926)  HARRY … which AUTHOR SIGNING I’m notSport mentioned Amphitheater. Steinway Estimate: $25,000 to A Dangerous idea. JACKSON Series and Reno Youth AT BOOK STORE means I’m going to have For the record, I’ll tell (1924-2011) (1924) $35,000 Jazz Orchestra will HANDOUTS Pony Express another great day.” perform. Joyce Cox, author watercolor on paper you what I like best about (1967) Cost: Free. Details: 775of “Washoe County, Robert Georgeton, 75,it: I finally can use the old bronze 17.5 by»27.5 inches 322-1538. 18.5retired inches Nevada,” an in-depth, Reno, Lockheed Estimate: $1 million to “senior moment” excuse Estimate: $25,000 to historical look at this $2 million as the reason for screwing engineer: $35,000 “Getting to dance HANDOUTS western area, will be TRAVEL ballroom style again withup and making a mistake RESTRICTIONS available for book live music from our era, in this column. Sometimes, signing at 2 p.m. in Road construction on and to see the smiles on my mental faculties go on the Barnes and Noble Interstate 80 between a break, so it’s nice that the faces of other men and By Joyce Newman Harry Jackson estate Wells Avenue and IF YOU GO Booksellers on 5555 S. use that as backup. Reno exit 14 began women from all over whoI can Special to the Reno Gazette-Journal This year, the CoeurBy d’Alene is Joyce Newman Harry Jackson estate IF YOU GO Virginia St. Cost: Free. Saturday and will last When I was editor the is 25th annual Coeur D’Alene Art Special to the Reno Gazette-Journal This year, the Coeurof d’Alene come ourCoeur senior representing 25thto annual D’Alenecenter Art until further notice the estate of Harry Details: 775-826-8882. representing the estate of Harry Lahontan Valley News and Auction with miscellaneous justAuction to dance.” Jackson, a sculptor known fortime of year again when It’s that time of year again when Jackson, a sculptor known for It’s that later the Fallon Star Press construction on ramps Preview is 9 a.m. to 5 p.m. bronze Western sculptures. Western art fans look forward Friday: Preview is 9 a.m. to 5 p.m. »Friday: Sandi Seis, 65, Sparks, his his Western sculptures. Western art fans look forward withbronze on-ramp closed County, I had at Silver Legacy Resort Casino Grand in Churchill The auction will include 13 of to Reno’s own Coeur d’Alene Art and off-ramp closed Exhibition Hall. Book signing is 5 to 7no the artist’s excuses. personal castings Auction. Like the Reno Rodeo, retired at Silver Legacy Resort Casino Grand administrative The auction will include 13 of to Reno’s own Coeur d’Alene Art SOUTH SUBURBAN backup Theof westbound. p.m. and preview cocktail party is 6 to editions that have been sold out known as the “Wildest, Richest Exhibition Hall. Book signing is 5 to 7 “Getting seniorstaff the artist’s personal castings ofWest,” the auction assistant: Auction. Like the Reno Rodeo, were totally on 8 p.m. for and manyIyears. Rodeo in the MUSIC SERIES NEED MORE? Jackson began his artistic recognized p.m. and preview cocktail party is 6 to editions and being asked that have beenis sold outfor its action and discounts known as the “Wildest, Richest our own, but thankfully, SATURDAY: Preview is 8 a.m. to noon, CONTINUES Tune into Newstalk 780 as an Abstract excitement. book signing 11:30 a.m., lunch 8 p.m. thecareer residents there were to prove I’mis 10 a to senior for Rodeo in the West,” the auction KOHmany years. Expressionist. After having Not only are some of the is 10:30 a.m. and auction begins at As part of Artown, the and forJackson live served in the Marines nation’s finest Western and because and lovedduring teasing began his artistic is recognized for its action noon. they’re not sure forgiving SATURDAY: Preview is 8 a.m. to noon, updates Monday Night Music World War II,latest Jacksonfaux returned wildlife artists represented at us about the really old$60, enough to to the States where he viewedpas. excitement. Purchase of catalog, allows two at the top as an Abstract this auction, but records oftenif I’m book signing is 10 to 11:30 a.m., lunch career Series begins at 7:30 entries to the preview and auction OK. Here whatPollock. a few of of every hour. a painting by is Jackson are set for sales of these 19th qualify. I love it. It makes Expressionist. After having Not only are some of the is 10:30 a.m. and auction begins at p.m. at the Bartley They close friends, and 20th century artists’ works. including cocktail party and lunch. you hadtwo tobecame say when asked, feel younger.” served in the Marines Having during nation’s Western and and Harry Jackson’s career was sold a staggering $200me Information: 775-786-0558 or Ranchfinest Regional noon. “What is the partflirtation of launched. Butbest the artist’s in art during the past 10 »www.cdaartauction.com. TODAYWar IN HISTORY Jim Colgan, 70, Carson World II, Jacksonmillion returned wildlife artists represented at Park and Hawkins with a the Abstract Expressionist years, the auction boasts a being senior?” Purchase of catalog, $60, allows two  HARRY City, physician: “Since to the States where he viewed thisAmphitheater. auction, but Steinway records often style of painting was short-lived. 95 percent sale rate, a number » Betty Munley, 77, Reno, THE NEVADA JACKSON painters a and sculptors After traveling to Italy in the early that Christie’s and Sotheby’s I’mfamed entries to the preview and auction no longer Medicare aFROM painting by Jackson Pollock. areSeries set for sales these 19th and RenoofYouth STATE JOURNAL, retired Northern Nevada like Charles Russell, Oscar 1950s, he re-embraced realism. can only dream of. (1924-2011) I love my Dixon Respite They two became close This friends, andJazz 20th centurywill artists’ works. including cocktail party and lunch. Orchestra JULY 18, 1939 Berninghaus, Maynard His sculptures reflect his early year the sale will take provider, Program manager: Pony Express and the favorite of many, Edgar fascination with the cowboys he place Saturday at the Silver Registration the perform. Medicare!” and Harry for Jackson’s career was Having sold a staggering $200 Information: 775-786-0558 or “I wake up every morning Payne. saw at the Chicago stockyards in Legacy Resort Casino. 1939 Reno Soap Box (1967) Cost: in Free. » Elaine 70, launched. But the artist’s flirtation million artDetails: during775the past 10 www.cdaartauction.com. Not all of Colgan, the paintings are and his youth.the obituaries in A preview of some of the fine Derby closed Monday read bronze wildlife or sporting art. Featured Jackson also has a Reno artworks that will be offered now 322-1538. night for theAbstract race Carson City, art teacher/ with the Expressionist years, the auction boasts a theconnection— RGJ and he am relieved once was married is available at www.cdaartauction. paintings this year include 18.5 inches that is scheduled for “Grandchildren!” style of painting was short-lived. 95 percent sale rate, a number mentioned which Water for Camp, an 1893 oil on I’mtonot Bill and Moya Lear’s… daughter, com. You also can order a hard artist: July 26. The list of 36 Estimate: $25,000 to canvas by Russell. Measuring means Tina. I’m going to have copy of the catalog through the applicants, including to Italy » Shirley Walker, 79, famed painters and sculptors $35,000 After traveling in the early that Christie’s and Sotheby’s Also featured in this year’s website or purchase the catalog at 26 inches by 36 inches, it’s one girl, is more than HANDOUTS greatare day.” estimated to bring $800,000 to another Coeur d’Alene works from Stremmel Gallery. Purchase of the Fallon, retired Churchill like Charles Russell, Oscar 1950s, he as re-embraced realism. can TRAVEL only dream of. twice as long the private collection of Paul75, and allows for two admissions $1.2 million. Maynard Dixon’s entrants’ list for 1937, reflect catalog Robert Georgeton, Economic Development »the Berninghaus, Maynard Dixon His sculptures his This year the sale will take 1944 Sculptured Sandstone Doris Masa from Kalispell, Mont. to the early auction and preview RESTRICTIONS the last year a run was Reno, retired Lockheed is a breathtaking Southwest Owners of the town’s Log Cabin cocktail party. Authority executive and the favorite of many, Edgar fascination with the cowboys he place Saturday at the Silver held here. A committee landscape and is expected to Bar, the Masas in the 1960s began The auction’s name is engineer: “Getting to dance of Golden Gate “I’mtomore Payne. saw at the Chicago stockyards in begun in Lasdirector: Legacy Resort Casino. on bring $150,000 $250,000. collecting Western art. Along the misleading. Having Road construction Exposition engineers is ballroom style again with And there’s a piece by Albert way they sold the bar to devote Vegas in conjunction with the at peace with myself Not all of the paintings are supervising his youth.carpenters AInterstate preview of of the fine 80 some between livetheir music from our era,of energies to the business National Finals Rodeo in 1985, the Bierstadt (1830-1902), a Germanin construction of a Soap andAmerican otherspainter because wildlife or sporting art. Featured Box Jackson also has a Reno artworks that will be offered now Wells Avenue and knownof for hisand buying andthe selling fine arton and auction later moved to Sun Valley Derby track in San to see smiles dramatic Western landscapes. the years amassed a fine and Coeur d’Alene, Idaho, beforewhat Francisco where some I have learned and theduring paintings this year include connection— he once was married is available Reno exitat 14www.cdaartauction. began faces of other men By Joyce Newman Harry Jackson estate Entitled Mount Rainier, the personal collection, some of and which it outgrew those venues. Nevada will IF YOU GOchampion Saturday and will last a hard experienced over the years. Water for Camp, an 1893 oil on to Bill and Moya Lear’s daughter, com. You also can order Hudson River School will be from offeredall at Saturday’s Now, Coeur d’Alene partner over who Special to the Reno Gazette-Journal This year, theand Coeur d’Alene is style workwomen compete with hopes of Coeur D’Alene isless estimated to bring $1.5 million auction. founder Peter Stremmel hosts the until further notice continuing to the nationalArt I’m judgemental.” canvas by Russell. Measuring25th annual Tina. copy of the catalog through the come to our senior center representing the estate of Harry to $2.5 million. auction in his backyard where he in Dayton, Ohio. Auctioncontest with miscellaneous Larry Blalock, 26that inches inches, it’s Also featured website or purchase the catalog at It’s justSounding to dance.” Jackson, a sculptor timeby of 36 year again when Biddersfor also will have a joined by partners Mike Overby »known alarms Reno businessmen are in thisisyear’s construction on ramps chance to purchase works by Coeur Idaho, and 65, sculptures. While the Coeur65, d’Alene working on of are Sparks, retired estimated tolook bring $800,000 toFriday:Coeur d’Alene Stremmel Gallery. Purchase of theWestern Preview isa list 9 a.m. to 5 works p.m.fromfrom » Sandi Seis, Sparks, hisd’Alene, bronze Western art fans forward contemporary painters like Clyde partners try their best to avoid Stuart Johnson from Tucson, Ariz. prizes for contestants in with allows on-ramp closed at Silverthe Legacy Resort Casino Grand retired administrative The auction will include 13 of own Coeur d’Alene Dixon’s Art environmental scientist for $1.2 million. Maynard private collection of Paul and catalog for two admissionsto Reno’s Aspevig, Dan Mieduch, Terry Some of the most prominent surprises, sometimes events the local race. and off-ramp closed Kelly Moyers,of Jim“I Norton andmore art7collectors dealers in theSierra Exhibition Hall.Masa Book signing is 5 to assistant: “Getting senior the and artist’s personal castings Auction. the RenoSandstone Rodeo, Pacific: have 1944 Like Sculptured Doris from Kalispell, Mont. to the auction and preview Gary Niblett. up to bid on works by See AUCTION, 2D » westbound. p.m. and preview cocktail party is 6world to step asked editions that have been outenjoy my discounts and being known the “Wildest, Southwest Richest time tosold really is aas breathtaking Owners cocktail party. COMINGof UPthe town’s Log Cabin to prove I’m a senior for many years. family.” Rodeo in the West,” auction to 8 p.m. Bar, the Masas in the 1960s began landscape and the is expected The auction’s name is NEED MORE? because they’re not sure Jackson began his artistic is recognized for its action and SUMMER WORKOUTS bring $150,000 to $250,000. SATURDAY: collecting art. Along the misleading. Having begun in Las Senior 411: The PreviewWestern is 8 a.m. to noon, WISH LIST: KIDS FIRST FAMILY SERVICES Tune into Newstalk 780 if I’m really old enough to career as an Abstract excitement. Exercise is good but take is 10 to 11:30 And there’s a piece by Albert book signing way they sold thea.m., barlunch to devote Vegas in conjunction with the following is a list of contact it easy in the heat. A weeklyExpressionist. look at the needs of an area nonprofit; RGJ.COM/WISHLIST KOH I love it. It makes After havingfor previous lists, visitqualify. Not only are some of the is 10:30their a.m. and begins at Bierstadt (1830-1902), a Germanenergies to the business of National Finals Rodeo in 1985, the information for our Nevada TUESDAY INauction LOCAL LIFE for live me feel younger.” served in the Marines during nation’s finest Western and noon. American knownatfor his buying and selling fine art and auction later moved to Sun Valley wildlife U.S. representatives in updates children’s70, books and Organization: Kids First especially copy paper, » Jim Colgan, Carson World War II, Jackson returned artistspainter represented DVDs; Servicescase provides computer network cables, Western landscapes. during the years amassed andatCoeur d’Alene, Idaho, before thisdramatic want to inform Purchase of catalog, $60, allows two a fine INSIDE TODAY the top City, physician: “Since to theFamily States where heyou viewed auction, but records often magazines; counseling and social service extension cords and colored entries to the preview and auction Entitled Mount Rainier, the personal collection, some of which it outgrew those venues. them of your feelings Calendar of events ...................3D of every hour. I’m no longer a pot; Medicare a painting bytoJackson Pollock. are set for sales of these 19th coffee assistance children and paper; Cipher/word ..................2D impacted by trauma. toilet paper; including cocktail party and Riverartists’ Schoolworks. style work will be search offered at lunch. Saturday’sTheyfamilies Now, Coeur d’Alene partner andandHudson about possible Social provider, Imicrowave; love my two became close friends, 20th century Comics/puzzles ..................2D, 4D office desk; paper towels; Executive director: Valerie Crossword................................2D is estimated to bring $1.5 auction. founder Peter Stremmel hosts theHaving Security and Medicare Medicare!” and Harry Jackson’s career was sold a staggering $200million Information: 775-786-0558 or desk chairs; Kleenex; Luevano Dear Abby ................................2D bookcases; bags;we paid» Elaine Address: 418 cuts. Cheney St., flirtation Colgan, 70, artist’s in art during the past 10 www.cdaartauction.com. to $2.5 million. auction in hisIN backyard where he million Keep intrash mind, Horoscope................................4D VALERIE launched. But the TODAY HISTORY cleaning products; bottled water; Reno, NV 89502 Movie times .............................4D art teacher/ Abstract Expressionist the auction a a also boasts will have is joined by partners Mike Overbyyears,Bidders into our Social Security Carson City, Sounding alarms LUEVANO with the vacuum cleaner; toys; Phone: 775-348-9047 Neighborhood news.................2D painting was short-lived. percentto sale rate, a number mop and bucket. artare supplies; Television .................................3D Officeand supplies: purchase works by from Coeur d’Alene, Idaho, and 95 chance currently payingartist: “Grandchildren!” While the Coeur d’Alene style ofNeeds: FROM THE NEVADA famedpartners painters and After traveling to Italy in for the early Christie’s andpainters Sotheby’s like Clyde Stuart Johnson from Tucson, Ariz.thatcontemporary monthly the Medicare » Shirley Walker, 79, try sculptors their best to avoid STATE JOURNAL, Fallon, retired Churchill Russell, Oscar events1950s, he re-embraced realism. only dream Danof. Mieduch, Terry like Charles Some of the most prominent canAspevig, insurance we receive: U.S. surprises, sometimes JULY 18, 1939 Economic Development Berninghaus, Maynard Dixon His sculptures reflect his early This year the sale will take Kelly Moyers, Jim Norton and art collectors and dealers in the Authority executive and the favorite of many, Edgar fascination with the cowboys he Saturday at the Silver for on theworks by place Gary Niblett. worldRegistration step up to bid See AUCTION, 2D » See PERSHING, 2D » director: “I’m more Payne. saw at the Chicago stockyards in Legacy Resort Casino.

LOCAL LIFE

TODAY

LOCAL LIFE

TODAY

FOCUS ON: COMMUNITY

D

UP FOR BID

UP FOR BID Coeur d’Alene auction brings action this weekend at Silver Legacy

Readers say what’s best about being a senior

Coeur d’Alene auction brings action this weekend at Silver Legacy

Coeur d’Alene auction brings action this weekend at Silver Legacy

1939 Reno Soap Box Not all of the paintings are A preview of some of the fine Derby closed Monday wildlife or sporting art. Featured artworks that will be offered now night for the race is available at www.cdaartauction. paintings this year include that is scheduled for Water for Camp, an 1893 oil on com. You also can order a hard WISH LIST: SERVICES July 26. The KIDS list of 36FIRST FAMILY canvas by Russell. Measuring copy of the catalog through the applicants, including 26 inches by 36 inches, it’s website or purchase the catalog at visit A weekly at the needs of an area nonprofit; for previous lists, RGJ.COM/WISHLIST one girl,look is more than

his youth. Jackson also has a Reno connection— he once was married to Bill and Moya Lear’s daughter, Tina. Also featured in this year’s

at peace with myself

CONTACT MIMI BECK KNUDSEN 775-788-6556 MKNUDSEN@RGJ.COM

D

GRANDMA WITH ATTITUDE

Readers s what’s be about bein a senior

While attending an chapter board meeting recently, one of the members suggested that I ask a few readers what they AN like best PERS about being a senior, which was a idea. For the record, I’ll t you what I like best ab it: I finally can use the “senior moment” exc as the reason for scre up and making a mist in this column. Somet my mental faculties g a break, so it’s nice th I can use that as back When I was editor of t Lahontan Valley New later the Fallon Star P in Churchill County, I no backup excuses. T staff and I were totall our own, but thankful the residents there w forgiving and loved te us about the latest fau OK. Here is what a you had to say when a “What is the best part being a senior?” » Betty Munley, 77, retired Northern Nev Respite Program man “I wake up every mor and read the obituarie the RGJ and am reliev I’m not mentioned … means I’m going to ha another great day.” » Robert Georgeton Reno, retired Lockhe engineer: “Getting to ballroom style again w live music from our e and to see the smiles o the faces of other men women from all over come to our senior ce just to dance.” » Sandi Seis, 65, Spa retired administrativ assistant: “Getting se discounts and being a to prove I’m a senior because they’re not su if I’m really old enoug qualify. I love it. It ma me feel younger.” » Jim Colgan, 70, C City, physician: “Sinc I’m no longer a Medic provider, I love my Medicare!” » Elaine Colgan, 70 Carson City, art teach artist: “Grandchildre » Shirley Walker, 79 Fallon, retired Churc Economic Developme Authority executive director: “I’m more at peace with myself and others because of what I have learned a experienced over the I’m less judgemental. » Larry Blalock, 65, Sparks, retired environmental scient Sierra Pacific: “I have time to really enjoy m family.” Senior 411: The following is a list of co information for our N U.S. representatives i case you want to infor them of your feelings about possible Social Security and Medicar cuts. Keep in mind, w into our Social Securi and currently are pay monthly for the Medi insurance we receive

See PERSHING

How to donate: Call 7 348-9047 How to be listed: Em a Wish List submission including nonprofit nam address, phone number, website, mission, tangib needs with a digital ima of the executive directo Susan Skorupa at sskoru rgj.com.

others because [ 46 ] and 2011 FinalofReport what I have learned and experienced over the years. I’m less judgemental.” » Larry Blalock,

SECT


SURVEY RESULTS Artown staff and volunteers gathered 417 surveys during the 2011 Artown Festival. The following results were generated by the Nevada Small Business Development Center at the University of Nevada, Reno. (All percentages are rounded to the nearest whole number.) 1. What is your residential zip code? Category 2011% 2010% 2009% Reno/Sparks 85 85 86 Out of Town 15 15 14 2. Who did you come with today? (Respondents selected multiple options. Percentages are calculated on number of surveys gathered.) Category 2011% 2010% 2009% By Myself 10 8 6 Family 33 36 34 Friends 39 33 38 Children 13 15 14 Out-of-Town Guests 2 4 4 Other 4 4 4 3. How did you hear about this event? (Respondents selected multiple options. Percentages are calculated on number of surveys gathered.) Category 2011% 2010% 2009% Artown Magazine 19 25 35 Newspaper 16 16 16 Website 11 12 6 Word of Mouth 19 16 16 Radio 4 4 5 TV 5 4 4 Flyer 2 1 1 E-Mail 1 2 1 Other 18 17 15 On-line Media 5 4. Have you ever attended Artown before? Category 2011% 2010% 2009% Yes 84 82 78 No 14 14 15 No Response 1 4 <1 Donâ&#x20AC;&#x2122;t Know <1 1 7 5. How likely are you to attend more cultural events in the next year as a result of your experience today? Category 2011% 2010% 2009% Extremely likely 55 52 53 Very likely 28 33 31 Somewhat likely 14 11 11 Not very likely 2 2 3 No response <1 1 2

[ 47 ] 2011 Final Report


6.

Are you more likely to support a business that supports the Category 2011% Yes 72 No 8 N/A 20

arts? 2010% 72 8 20

2009% 76 10 14

7. When you attend an Artown event do you also: Category 2011% 2010% 2009% Purchase Food and/or Beverages 65 65 62 Shop 13 14 13 Participate in Recreation Activity 10 12 13 Gamble 3 3 4 Other 10 6 8 8. Which category best describes your race/ethnicity? Category 2011% 2010% 2009% Caucasian (Not Hispanic) 78 79 81 Hispanic 7 3 8 Asian/Pacific Islander 5 2 2 African Descent/Black 2 5 2 American Indian/Native American 3 6 2 Other 2 4 2 No Response 2 2 3 9. What is your occupation? Category 2011% 2010% 2009% Executive or Professional 20 17 16 Clerical or Office Worker 4 4 5 Homemaker 6 4 5 Technical 4 3 3 Sales 3 4 4 Skilled Labor 2 3 2 Self-employed 7 7 7 Military 2 1 1 Student 6 6 7 Retired 17 17 16 Arts Professional 2 2 3 Other 10 11 11 10. What is your highest level of education? Category 2011% 2010% 2009% Less than High School 1 2 4 High School Graduate (or GED) 9 8 9 Vocational School After High School 3 3 2 Some College 28 23 27 College Graduate (Bachelorâ&#x20AC;&#x2122;s Degree) 23 27 27 Post Graduate 20 22 24 No Response 17 16 7

[ 48 ] 2011 Final Report


10.

Which category best describes your annual household income (before taxes)? Category 2011% 2010% 2009% Less than $49,999 23 22 25 $50,000 - $74,999 15 16 18 $75,000 - $99,999 13 12 12 $100,000 or more 20 19 20 No Response 29 32 24

11. Do you: 2011% 2010% Own a Home 67 68 12. Do you: 2011% 2010% Own a Computer 53 51

2009% 68

13. Do you: 2011% Use the Internet 92

2009% 92

2010% 93

2009% 54

IF YOU ARE FROM OUT OF TOWN 14. Did you come to Reno specifically for Artown? Category 2011% 2010% 2009% Yes 36 17 27 No 64 83 73 15. Would you recommend northwestern Nevada as a cultural destination to others? Category 2011% 2010% 2009% Yes 78 77 83 No 3 4 10 No Response 19 19 6 16. How did you travel here? Category Car Bus Airplane Train No Response

2011% 2010% 2009% 47 42 55 0 4 3 17 7 15 0 1 0 36 46 27

17.

2011% 23 16 11 50

Where are you staying? Category Hotel Family/Friends Other N/A

[ 49 ] 2011 Final Report


AUDIENCE COMMENTS “Thank you, thank you, for doing a tremendous job and keeping culture alive in Reno.”

“We are so blessed to have all of you marvelous planners.” “Wow. You all rock! What a year.” “Thank you for bringing Artown to Reno!” “Nice Program! Artown magazine very nice.” “Keep up the great work!” “You really out did yourself with the Grane Finale. Thanks for the best night ever!” “What a bargain for the community you offer.” “I’m so proud of you all and your efforts.” “Our community, county and state have derived nothing but good!!” “Thank you for another year of Artown.” “I think Artown is amazing and wonderful!” “I live out of town. Love visiting Reno in July!” “Thanks to all who worked so hard to make this Artown successful.” “We’re having a blast!” “Outstanding Event”” “Keep it up!!!” “Another great year! Love you guys!”

[ 50 ] 2011 Final Report


ARTOWN ACCLAIM 2011 Reno News & Review Best of Northern Nevada, Best Special Event in Downtown Reno 2011 Bronze Telly Award for “Give $3 to Keep Artown Free” Not-for-profit Campaign 2010 Gold Addy Award for Artown Festival Poster 2010 Silver Addy Award for Artown Encore Brand Design 2010 PRSA Silver Spike Award for Community Relations, Give $3 to Keep Artown Free 2010 PRSA Silver Spike Award for Internet-based Communications, Artown Mobile Apps 2010 PRSA Students’ Choice Award, Give $3 to Keep Artown Free 2010 PRSA Silver Spike Award of Excellence for Internet-based Communications, Artown’s Social Networking 2010 Reno News & Review Best of Northern Nevada, Best Special Event in Downtown Reno 2009 PRSA Silver Spike Award of Excellence for Ongoing Programs, Artown’s Social Networking 2009/2010 National Endowment for the Arts Grand Recipient 2009 Northern Nevada Woman of Achievement (Beth Macmillan) 2009 Best of Reno Top 101 2009 Reno News & Review Best of Northern Nevada, Best Special Event in Downtown Reno 2008 Reno News & Review Best of Northern Nevada, Best Special Event in Downtown Reno 2007 Gold ADDY Award / Photography, Black and White 2007 Gold ADDY Award / Photography Campaign 2006 Reno News & Review Best of Northern Nevada, Best Special Event in Downtown Reno 2006 PRSA Silver Spike Award of Excellence for Special Events & Observances From $10,000.00 - $25,000.00 2006 PRSA Silver Spike Award of Excellence for Media Relations Tools & Tactics 2005-06 American Marketing Association’s Award of Excellence for Superb Marketing Campaign/Non-Profit 2005 Runner-up, Best Special Events 2005 PRSA Mark Twain Award for Community Service 2004 Reno News & Review Best of Northern Nevada, Best Special Event in Downtown Reno 2003 Reno Gazette-Journal: (Runner-up) Best Special Event 2003 Reno News & Review Best of Northern Nevada, Best Special Event in Downtown Reno 2002 Reno News & Review Best of Northern Nevada, Best Special Event in Downtown Reno 2000 Reno-Sparks Chamber of Commerce Business in Arts: Excellence in Commerce 2000 International Downtown Association: Award for Special Events and Festivals 2000 Truckee Meadows Tomorrow: Platinum Star 2000 Truckee Meadows Tomorrow: Silver Star, Coeur d’Alene Art Auction at Artown 2000 Nevada Governor’s Award for Distinguished Service to Arts 1999 American Marketing Association: Award to Nevada Museum of Art and Artown, Mucha/Flying Cranes 1998 U.S. Conference of Mayors: City Livability Award 1997 Reno Advertising Club: Promotion of the Year 1997 Events Network: Event of the Year 1997 Western Industrial Nevada: Winners Award

[ 51 ] 2011 Final Report


2011 Artown Final Report