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Effective online lead generation must take a serious look at the top sites that browsers use most time with. In recent reports Google still holds the lead, followed by YouTube then followed by Facebook. Facebook, is the new kid on the block when it comes to advertising. They have a lot to do, to catch up with Google. However, unlike Google there more opportunities because advertisers not as sophisticated as those who use Google. That being said, advertising on Facebook is fundamentally different and many things you can do with Google ads would get you in trouble in Facebook. After all, Facebook users are is a social network where the dynamics and very different. Here the some compelling facts that should increase your interest in Facebook advertising: Facebook gets nearly 40 billion page views per month - that's a much higher amount than Google It has more than 400 million active users People spend over 500 billion minutes per month on Facebook And the real kicker is that Facebook has 1/20th of the advertisers that Google has. Don't you see the opportunity here? But before you advertise with Facebook be aware that: Facebook uses display advertising based on the user's profile details and interests. They do not use context search like Google AdWords, so it is important that you create relevant ads that get a sale. You also need to be aware that Facebook users can give their opinion about your ad. They can vote positively and negatively. If you have too many negative votes Facebook can ban you for life so be warned! You should test and compare Google's PPC with Facebook ads. In my experience, Facebook could prove more effective and cheaper. However, you need to carefully read the following below.

Use an attention grabbing picture that is relevant and not offensive Ask a question in the header


Make a promise and have a strong call to action in the body text What not to do. To avoid your ad getting a disapproval on Facebook.

No all capitalization, use capitals appropriately No incorrect spelling, grammar, slang or incomplete thoughts No irrelevant images No false discounts, offensive images or text No abbreviations or symbols for words If the click through rate (CTR) for your ad is under 2% then you need to tweak the copy and make it more attractive. Remember, all Facebook users can give you the 'thumbs up' or down. Facebook. loves to receive feedback, so can monitor and take action on any detected abuses.

You can find out more by reading an article about lead generation. Gary is a Internet Marketing Consultant who has written a FREE ebook about how to avoid being scammed.

Article Source: http://EzineArticles.com/?expert=Gary_Alan_Young

==== ==== How To Make $1377.30 Giving Away Free Stuff In Facebook? Click Below Link To Find Out! http://automatedaffiliatemachine.com/FBFreeMoney ==== ====


Lead Generation - Facebooks Tips On How To Create A Great Ad