ARS Brochure

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ARS is a part of your everyday life

7 out of 10 Cakes consumed across India are made with our ingredients

Our annual volume of Wheat Gluten produces 2.1 billion loaves of Bread

1 in 5 Chocolate Bars consumed in India uses our Cocoa Powder

Each month, our supplied Culture yields 5,32,149+ cups of Yogurt

Our yearly MPC supply is enough to produce around 1.6 million bottles of High Protein Beverages

Every year, our Supplies contribute to crafting 2.5 billion bowls of Noodle servings in India

Our annual supplies of Bakery Ingredients can result in 290 million delicious Biscuits

Our ingredients power 70% of India's whipped cream, delivering rich texture, superior stability, and unmatched taste.

Our ingredients ensure premium ice creams with perfect creaminess, mouthfeel, and flavour retention, trusted by leading brands.

Celebrating of Trust, Innovation, and Growth 80 years

“In past 43 years of my experience I always worked upon..

Sasta hai ! ya Sahi hai !

Yes, we should focus on price but not at the cost of our Consumer ! with whom we always grow ! because in the end...

...It’s all about using the Right Ingredients to grow your business consistently.

Yogurt

Cheese/Paneer

Ice Creams

Lassi

Flavoured Milk

Butter/Ghee

Innovative Solutions for

Confectionery

Fruit

Chewing

Toffee/Candy

Savoury

Dressings

Soya

Spices

Beverages

Flavoured

Smoothies

Health

Protein Powders

Protein Milk & Water

Protein Bars

Peanut Butter

Breakfast Cereals

Pharma Baby Food

Scan

The Legacy: From

Pulses to Prosperity ARS

1945

Begins in Khari Baoli (Sadar Bazar)

Lt. Sh. Asha Ram Gupta and Lt. Sh. Ram Swaroop Gupta started a small shop of 10ftx10ft in Khari Baoli, Delhi. "Dal ka vyapaar shuru kiya" A humble start in the world of pulses.

1960-1975

Expansion and Diversification

Inspired by the British era, we expanded into Bakery Ingredients, adapting to evolving consumer tastes.

1975

Moving to Paharganj

Lt. Sh. Ram Avatar Gupta to a larger space in Paharganj, near the railway station. Embracing the mantra, "Grahak ki suvidha, humari unnati ka raasta." we focused on customer convenience and growth,

A Strategic Business Split

1988 The business splits; we started focusing more on Ingredient trading, while my uncle managed the bread factory.

Embraced Modernization with Bio Foods Pvt. Ltd. (Yeast Manufacture)

A distributorship with Bio Foods Pvt. Ltd. introduced us to yeast –marking our entry into the bakery industry.

1978 Observing the bakery industry's growth, we foresee a high demand for bread - a visionary move. Visionary Insights into the Bakery Industry

1982

Pioneered with India's First Diesel Rotary Rack Oven

We established our own bread factory, introducing the first diesel rotary rack oven in India - a pioneering step.

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From Tradition to Innovation: The Inspiring Journey of 1982

Started his journey in the Food Manufacturing business with the establishment of a Factory producing Shakti Bread.

Shiv Gupta

Began a new phase in business with a small shop in Paharganj.

1992

Imported his 1st container of Wheat Gluten, marking the beginning of his venture into international business.

Academic expertise:

Completed B.COM.

2001

Established distribution and sales channels. Onboarded new brands like General Mills, Del Monte under ARS Food Ingredients Pvt. Ltd.

1995

Worked towards growth by collaborating with Sonic Biochem. Organised the business with respect to compliances and process optimisation.

Have 43 years of experience in Bakery Industry. Skilled in Business Planning, Sales, Marketing, and Strategic Planning.

2005

Moved the office to a new location: D-Mall, New Delhi. Increased customer base while introducing cell-phones for better connection.

2011

Increased warehouses across the country. Enhance manufacturing capacity in Delhi.

"My vision for Asha Ram And Sons is to innovate while honouring legacy, expand globally, maintain premium quality, and make a positive community impact. I aim to not sell ingredients, but share strategy for a better solutions."

- Shiv Gupta, Chairman & M.D., Asha Ram And Sons Pvt. Ltd.

“In past 43 years of my experience, I've nurtured a family legacy and worked upon....”

Contribution at ARS:

3rd generation Chairman & M.D. of Asha Ram & Sons.

Elevated the company to a leader in the Food & Beverages Industry. Imported 1 to 60 Containers

Expanded from a single shop to a large warehouse network across India.

Increased customer base from 10 to 10000+.

Social Involvement:

Trustee at Maharaja Agrasen International Hospital, Rohini.

Active in Religious/Social Organizations, including ISKCON and Akhil Bhartiya Aggarwal Samelan.

Role in Divya Jyoti Niwas, Mangolpuri, Delhi.

Involved in various Charitable Trusts for religious and cultural preservation.

Past President of Rotary Club Of Delhi Ashoka, 2023-2024.

2023

Enhanced team size and brought bakery and dairy technologists on board. Set up in-house Application Lab.

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2012

From Passion to Profession: Akshit Gupta is Writing Future

A result-driven professional with over 13 years of experience in formulating actionable strategies.

2014

A Leap into Bakery Science in the USA

Akshit moved to the USA to pursue Bachelor’s in Bakery Science & Technology from AIB.

2023

Certified in Cocoa Trading & FCC Contracts -

Completed Induction to Cocoa Trading, FCC Contracts & Arbitration from Cocoa Association of Asia, Singapore

Expansion and Global Partnerships

2019 Akshit added more Warehouses, Global Partnerships, and Team Growth. A journey of transition from learner to leader in the Industry.

2017

Earned Diploma in Import-Export Management from International Trade Promotion Centre (ITPC)

Diving into Dairy Science

2020 In 2020, Akshit started the journey of becoming a Certified Dairy Scientist. Learned about cheese fundamentals, and dairy ingredient technology.

12+ Years Innovating Food Ingredients for Diverse Markets

President Delhi Club of Rotary Infinity

INSIDE OUT

About

Let’s know ARS

Longest industry exposure with over 80+ years

11200+ happy customers

Happily delivering 55000+kg ingredients every 24 hrs

Fastest in bringing global innovations from 12+ countries to your doorstep

Advanced centralised data traceability with over 58+ integrations

Widest range of products with over 780+ SKUs

Expert team of 158+ trained professionals

Largest range of food ingredients supplier to 69+ industries

Maharashtra

Our Warehouses

Bakoli (GT Karnal Road)

Coming Soon!

Gurugram Gujarat
Haryana
Taj Nagar Jhajjar
Karnataka Bangalore
Uttar Pradesh
Greater Noida
Bhiwandi (Mumbai)
Gujarat
Mundra Port
Delhi Lawrence Road
Paharganj

Our Line of Verticals

Shiksha Parishad

Importance

Test. Experience. Launch at

Market Feasability Check

Cost Reduction Solutions

Performance Testing

Save 80% Time On R&D

Ingredient Compatibility & Stability Test

Creating a Market Ready Sample

Our Team is ready to test all Product's Performance with Advanced technology before Market release.

perfect

the right Ingredient?

ARS Application Lab.

Test via Advanced Equipments

Gel Strength and Texture Analyser

Centrifuge

Double Boiler Digital Scales pH Meter

Gluten Index Machine Proofer

Bread Slicer Advanced Baking Oven Thermomixer

Various Applications:

Book your Appointment Now

Vital Wheat Gluten

Calcium Propionate

Acetic Acid (Food Grade)

Victory ACID Powder

Breads & Rusk Improver

Soya Lecithin Powder & Liquid

Datem Powder & Liquid

Dry Yeast

SSL

Soya Flour

Burn Sugar

Malt Extract Liquid

Multi Grains

Vitamin D Powder

Tutty Fruity

Skimmed Milk Powder

Soy Fiber

Ascorbic Acid

Cardamom

Bamboo Fiber

Sorbic Acid

Potassium Sorbate

Lactic Acid

Cookies Improver Magic Masti

Wheat Fiber

Multigrain fiber

Guar Gum

Cake Gel

Custard Powder

Ammonium Bi-Carbonate

Soya Magic

Gluten Free Solution

Invert Sugar Syrup

Xanthan Gum

D.M.G

Ammonium Chloride

Whey Powder

PGPR

Stevia

Wheat Starch

Baking Powder

Vanilla Powder

Wheat Gluten that gives 30% better strength

Tired of baking an averagely Spongy Bread? Give your Breads the ultimate ability to be soft. European Chinese Russian Grades Available: 2x Better Elasticity

Save 50% Cost on Atta Bread

Upto 31% More Volume Maintain Softness for 2-3 days Extra Reduce Makeup Holes

Shelf 5X Increased Life of Bakery Products with Calcium Propionate

Want to increase your Bakery’s market share? Preserve and Grow

Leading Manufacturer of 5-6 Days Delay in Fungus Deposits

Give your Baked Goods Power to Sustain

Healthy Multigrains Mix for

Make Softer, Lighter Cakes with Wheat Starch

Increase Shelf Life in, Every Bake with Wheat Fiber

Minimises

Enhance Texture & Stability with Xanthan Gum

Yield

Enhance Softness, & Whiteness with Our Paneer & Chhena Improver

Soft & Creamy Texture

Increase Life & Appeal with Chhena & Paneer Softner Boosts Product Stability

Higher Yield & Better Moisture Retention

Prevents Microbial Growth

Shelf Shelf

Reduces Wastage & Spoilage

Cost-Effective Solution

Achieve Texture & Stability with Our Curd Culture Supporter Perfect

Increase Life & Appeal with Curd Culture Supporter

Prevents Water Separation

Reduces Wastage & Spoilage Boosts Product Stability

Enhances Creamy Texture

Boosts Product tability

Prevents Microbial Growth

Extends  Shelf Life

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28% more volume for softer Cakes with Whey Protein Concentrate Eggless

Create egg-free recipes with our highly functional variety of WPC.

Maintain Freshness for 2-3 Extra Days

Variants Available:

Whey Protein Concentrate 132

Whey Protein Concentrate 322

Whey Protein Concentrate 7009

Whey Protein Concentrate 472

7/10 Cakes Baked across India are baked with ARS WPC.

Unlock Lean Muscle Gains with Soy Protein Isolate

WPC (Whey Protein Concentrate 80%)

WPI (Whey Protein Isolate 90%)

WPH (Whey Protein Hydrolysate)

MPC (Milk Protein Concentrate 85%)

MPI (Milk Protein Isolate)

Acid Casein (Mineral, Lactic & Rennet)

Sodium Caseinate

Calcium Caseinate

Profitable Plan your Dairy

AMF (Anhydrous Milk Fat)

Lactose

S.M.P (Skimmed Milk Powder)

W.M.P (Whole Milk Powder)

Butter Oil

Salted/Unsalted Butter

Sweet Whey Powder

Nutriwhite - Fat Filled Milk Powder (For Tea Coffee Premix)

Lactose Powder (100, 200, Mesh)

WPC Instant

S.M.P (Skimmed Milk Powder)

W.M.P (Whole Milk Powder)

Dairy Whitener

Condensed Milk

Whey Powder

Dairy and Non-Dairy

Methocel A4C (For Non Dairy Cream)

Methocel F-50 (For Non Dairy Cream, Cakes & Truffles)

Methocel K 4 M (For Non Dairy Cream & Truffle)

Methocel A 40 M (For Crushes, Non Dairy Cream & Beverages)

Methocel A4 M (For Ice Cream, Cheese & Whipping Cream)

Methocel MX (For Meat Binding)

CMC Walocel 50,000 (Replacer of Guar Gum & Xanthan Gum)

Yo Mix® Range of Dairy Cultures Choozit Range

Yo Mix® Pro Probiotic Yogurt Cultures

Curd Culture

Cremadon® Sampoorna Range (Emulsifier & Stablizer System)

Grindsted® Carrageenan CS

Recodan® Emulsifier & Stabiliser Systems

Supro 620 (Isolated Soya Protein)

Supro Nuggets 570 (Isolated Soya Protein)

Supro 670 (Isolated Soya Protein)

Fruits (Orchard, Berries, Tropical)

Savory Tonalities (Chicken, Beef, Cheese)

Sweet Browns (Caramel, Chocolate and Coffee)

Seasoning Blends

Sodium Meta Bi-Sulphate (SMBS)

Sodium Tri-Poly Phosphate (STPP)

Sodium Aluminium Phosphate (SALP)

SAPP (28,40)

MACP

TCP (Tri-Calcium Phosphate)

Soya Full Fat Flour

Calcium Propionate Powder &Liquid

Acetic Acid ( Food Grade )

Ascorbic Acid

Victory Acid Powder (MACP)

SMP

Burn Sugar

Malt Extract ( Liquid Powder)

Multigrain Fiber

Datem Liquid

SSL

DMG (Victory 471)

Bread Improver (Gold A-40 ,A - 60 A-150 ,A -300)

Soya Fiber

Potassium Sorbate

Multigrain Seeds (Upto 19 Grades)

Invert Sugar Syrup

Tutty Fruity

Icing Sugar

Liquid Glucose

Inactive Dry Yeast

Benzoyl Peroxide Powder

SMS

Ammonium Bi Carbonate

WMP

Malic Acid

Sorbic Acid

Annatto Colour

Beta Carotene

Mono Sodium Glutamate (MSG )

Graphite Powder

Antioxidants (TBHQ , BHA )

Wafer Improver

Victory Paneer & Chhenna Softner

Victory Curd Culture Supporter

Vanilla Flavour

PGPR

Fat Powder / Non Dairy Creamer (36% &75%)

Sodium Bicarbonate

Calcium Carbonate

Citric Acid

Ammonium Chloride

Maize Starch

Malto Dextrine Powder

Whey Powder

Custard Powder

Guar Gum

Corn Flour

Glucose Powder

Potassium Carbonate

Glycerine

Propylene Glycol

Coconut Powder

Baking Powder

Calcium Carbonate / Sulphate

Potato Flakes / Starch

Vitamin Premix

Flavour & essences

Calcium Carbonate

Yeast Extract

GMS 40 (Flakes & Powder )

Sodium Propionate

Dicalcium Phosphate

I + G (MSG / Yeast Extract)

Silica Powder

Sodium Benzoate

Tapioca Starch

Agar Agar Powder

Ethyl Vanillin Powder

Soy Sauce Spray Dry Powder

Sucralose

Corn Flakes

Egg Powder

Honey

Distribution Range

&75%)

Wheat Gluten

Wheat Starch

Maize Starch/Corn Starch

Maltodextrine Powder

Dextrose Monohydrate

Full-fat Soya Flour (Enzyme Active)

Defatted Soya Flour Toasted

Soya Lecithin Liquid

Soya Textured Vegetable Protein (Soya TVP & Soya Nuggets)

Quick Tofu

Soya Protein Concentrate (65-70%)

Defatted Soya Four Untoasted

Soya Protein Isolate (Instant)

Instant Dry Yeast

Sugar Sachet White/Brown

Breakfast Sugar

Sugar Cube Economy

Caster Sugar

Demerera Brown Sugar

Sugar Cube Standard

Four Seasons Dry Yeast

Compressed Yeast

SONIC

Fast, Convenient & Reliable – Ready-to-Use

ARS Foods Ingredients Pvt Ltd – Your Trusted

• Egg Free Premixes (For Cake & Pastry)

• Egg Based Premixes (For Cake & Pastry)

• Cookie Mix

• Tea Time Mixes (Egg Free & Egg Based)

• Brownie Mixes (Egg Free & Egg Based)

• Donut Mix

• Chocolates Slabs

• Compounds Slabs

• Choco Pastes

• Chocolate Decoration & Inclusions Chocolate Chips

• Flavoured Compounds

• High Fiber Bread Mix Concentrate

• Concentrate Multigrain Bread Mix

• Concentrate White Bread Concentrate

• Egg Free Concentrate

• Red Velvet Premix

• Tortilla Wrapstt

• Choco Dip

• Choco Fillings

• Chocolate Coated Products

• Butterscotch

• Cocoa Powder

• Drinking Chocolate

• Fruit Fillings

• Fruit Drinks

• Mayonnaise

• Pastas

• Canned Fruit

• Ketchup / Sauces

• American Bread Crumbs (ABC)

• Panko Bread Crumbs (JBC)

• Crumbing Batter & Predust

• Jalapeño

• Fruit Juices

• Olive Oil

• Olives

• Corn Kernels

• Kikkoman Soy Sauc

Ready-to-Use for Food Service Solutions

Trusted Partner in Food Service Distribution

• Icing Sugar

• Invert Syrup

• Natural Brown Sugar

• Pharma Sugar

• Non Dairy Whipping Cream

• Truffle Base

• Cake Gel

• Strawberry Crush

• Chocolate Topping

• Kulfi Falooda

• Jelly Cubes

• Premium Puff Shortenings & Margarines

• Aerated & Non Aerated Cookie Shortenings

• Premium Trans Fat Free Multipurpose Fats

• Premium cake Margarines

• Protein Hydrolysate 80%

• Brown Sachet

• White Sachet

• White Cubes

• Fine Sugar

• Strawberry Glazing Gel

• Rose Falooda

• Mix Fruit Jam

• Blueberry Glazing Gel

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