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PROFESSIONAL

AUTOMOTIVE CLEANING PRODUCTS


Introduction

Nielsen Chemicals is a manufacturer of specialist cleaning products for the Automotive Industry; our brand portfolio encompasses a complete range of cleaning, valeting and maintenance products. Nielsen products are sold in the UK through our growing network of franchisees, and worldwide through a trusted base of distributors. We are committed to ensuring product quality and high levels of customer service for each and every one of our customers. Based on a 16 acre manufacturing site, complete with International Training Academy, we develop and design market leading products inline with current legislation, to ensure that they meet the demands of the different business environments in which our customers operate. We continually develop our product range to not only improve performance, but also, to increase cost-in-use effectiveness for our diverse customer base. Our product developments are made in conjunction with customers, to ensure that the required performance is delivered on time and at the right price.

Our commitment to health and safety.

be found on our website www.nielsenchemicals.com. You can also request them by email by contacting us on info@nielsenchemicals.com.

A commitment to quality and the environment. As an organisation we comply with all European legislation ensuring the protection of both human health and the environment, and are ISO9001, ISO14001 and OHSAS 18001 compliant. Nielsen works hard to ensure that products are developed in order to meet the latest environmental legislation, and to minimise their impact on the environment. In order to pro-actively reduce our carbon footprint, Nielsen has signed a contract to work in partnership with The National Forest. We have sponsored a new five-year development on a 38-hectare site that will see a total of 42,000 trees planted by 2015 - each sponsored by Nielsen.

Talk to us. We can help you to find the right product, reduce your costs or even help you make the transition from another brand of products to the Nielsen range with no disruption to the daily running of your business. For any help or advice, please contact us by calling us on 01283 222277 or emailing us on info@nielsenchemicals.com.

As part of our ongoing commitment to health and safety, we provide safety data sheets for each product in our range, which can

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International Training Academy

International Training Academy The Academy

The Courses

At our site in Moira, August 2012 marked the opening of the Nielsen Training Academy, offering a complete purpose built facility for both product training and testing new products which are currently in development. The Training Academy offers all the equipment needed for cleaning, valeting, detailing and paint rectification, including:

Nielsen have devised a series of training courses, designed to provide new and experienced valeters, with the skills to work on vehicles to a professional standard.

• Low and high pressure water cleaning facilities • A complete range of automatic dilution equipment • Wet and dry extraction machines • Machine, and manual polishing equipment • High and low level lighting specifically designed for technical detailing

The courses provide an overview of how to valet, clean and conduct paint work restoration, to the highest possible standards and professionalism. The courses involve hands on training in product and equipment selection, usage techniques, application methods, dilutions and surface compatibility. The courses are conducted at the Nielsen Training Academy, Derbyshire, with the full range of products, equipment, PPE and expertise provided. Upon completion, participants will receive certification to confirm and substantiate the individuals level of expertise. Courses currently available: • Professional valeting • Professional sales valeting • Paint work rectification and restoration


Contents

Contents Reference Chart.........................................................................1 Exterior Cleaning................................................................2 - 7 TFRs......................................................................................................................................................................................2 - 4 Tar and Glue Removal......................................................................................................................................................5 Shampoos........................................................................................................................................................................5 - 6 Rinse Additive.......................................................................................................................................................................6 Wheel Cleaning...................................................................................................................................................................7

Vehicle Dressings.........................................................8 - 10 Exterior Finishing.......................................................11 - 13 Cutting Compounds......................................................................................................................................................11 Polishing......................................................................................................................................................................12 - 13

Glass......................................................................................................14 Interior Cleaning.........................................................15 - 16 Odour Control.............................................................................17 Skincare............................................................................................18 Workshop..........................................................................19 - 20 Winter Products.....................................................................21 Equipment.......................................................................................22 Building the Nielsen Brand...........................................23 Franchise Opportunities..................................24 - 25 Social Media..................................................................................26 Index........................................................................................................27


Reference Chart 1

Reference Chart TFRs

Dilution

Water Soluble

Silicone Free

Polishing

Dilution

Water Soluble

Silicone Free

Exhibition Wax

RTU

RTU

Transport 5000 Plus

1:80 - 1:250

Powershine

1:80 - 1:250

Premium Gold

Powerfoam Plus

1:20 - 1:80

Supershine

RTU

Transport 4000 Plus

1:30 - 1:200

Liquid Hard Wax

RTU

Impact Extra

1:30 - 1:150

Silicone Free Polish

RTU

Eco XL

1:30 - 1:100

Spray Wax

RTU

Premium TFR

1:30 - 1:150

Dilution

Water Soluble

Silicone Free

All Purpose Cleaner

1:30 - 1:100

Blue Window Clean

RTU

Dilution

Water Soluble

Silicone Free

Blue Window Clean II

RTU

RTU

Glass Cream

RTU

Dilution

Water Soluble

Silicone Free

Crystal Brite Foam

RTU

N/A

XL Shampoo

1:50 - 1:500

Dilution

Water Soluble

Silicone Free

Car Shampoo & Wax

1:50 - 1:500

Nap Extra

1:10 - 1:30

Neat - 1:3

Nap Low Foam

1:10 - 1:30

Transport Superfoam II

1:50 - 1:500

All Purpose Cleaner

1:10 - 1:30

Autowash

1:50 - 1:500

Dilution

Water Soluble

Silicone Free

1:100 - 1:400

Dilution

Water Soluble

Silicone Free

Tar & Glue Removal

Tar & Glue Remover Shampoos

Waterless Shampoo & Shine

Rinse Additive Wax Rinse Wheel Cleaning

Glass Cleaners

Interior Cleaning

Cyclone

1:10 - 1:30

Buster

1:10 - 1:30

Leather Lux

RTU

Unifoam

RTU

N/A

Odour Control

Acid Wheel Cleaner

1:4 - 1:12

Dilution

Water Soluble

Silicone Free

Non Acidic Wheel Cleaner

1:4 - 1:30

Odour Kill

1:10

All Purpose Cleaner

1:4 - 1:10

Enz Odours

RTU

Cyclone

1:4 - 1:10

One Shot

RTU

N/A

Dilution

Water Soluble

Silicone Free

RTU

N/A

Choice

Neat - 1:3

Skincare

Dilution

Water Soluble

Silicone Free

All Purpose Dressing

Neat - 1:3

Heavy Duty Hand Cleaner

RTU

Citrus Gold

Vehicle Dressings

Burst Aerosols

Non-Sil

RTU

Rapport

RTU

Brilliance

RTU

Neat - 1:1

Finesse

RTU

Lithium White Grease

Super A-Sheen

RTU

Clear Lube

Aznu

RTU

N/A

Free N Easy

Car Fresh Sheen

RTU

N/A

Battery Terminal Protector

Beez Neez

RTU

N/A

Black Dye

RTU

Fabric Protector

RTU

N/A

Satin Black Paint

RTU

N/A

Dilution

Water Soluble

Silicone Free

Silver Wheel Paint

RTU

N/A

Tyre Sheen

Cutting Compounds

RTU

Dilution

Water Soluble

Silicone Free

Brakelec III

RTU

N/A

P0-79

RTU

N/A

RTU

N/A

RTU

N/A

RTU

N/A

RTU

N/A

Workshop

F1

RTU

F3

RTU

Screenwash De-icer

F10

RTU

Power De-icer

Winter Products

Dilution

Water Soluble

Silicone Free

Neat - 1:20

RTU

N/A


2 Exterior Cleaning

Exterior Cleaning TFR Reference Chart Cleaning Power Transport 5000 Plus

TFR Key

Powershine

High Alkaline

Powerfoam Plus Transport 4000 Plus

Medium Alkaline

Impact Extra Eco XL

Non Hazardous

Premium TFR

Dilution Control Cars

Light Commercial

Trucks

Pre Spray

Transport 5000 Plus

1:100 -1:250

1:100 -1:150

1:80 -1:150

1:50

Powershine

1:100 -1:250

1:100 -1:150

1:80 -1:150

1:50

1:80

1:50 - 1:80

1:20-1:50

1:40

Transport 4000 Plus

1:80 -1:150

1:50 -1:100

1:30 -1:80

1:20

Impact Extra

1:80 -1:120

1:50 -1:100

1:30 -1:80

1:20

Eco XL

1:60 -1:100

1:40 -1:80

1:30 -1:60

1:10

Premium TFR

1:80 -1:150

1:50 -1:100

1:30 -1:80

1:20

Powerfoam Plus


Exterior Cleaning 3

TFRs High active, high strength, high performance Traffic Film Removers. Transport 5000 Plus • Powerful heavy duty traffic film remover and degreaser • Extremely effective on grease and oil • Suitable for most vehicle types including commercial vehicles • Can also be used as a pre spray and through a pressure washer • Highly concentrated for performance and economy Product Code: L584

IBC

Powershine • Powerful heavy duty traffic film remover with shine additives • Contains glossing agents to improve appearance and reduce leathering time • Leaves a protective coating to help repel water and soiling • Can also be used as a pre spray and through a pressure washer • Highly concentrated for performance and economy Product Code: L445

IBC

Powerfoam Plus • Powerful high foaming traffic film remover • Rich foam clings to surfaces for a longer contact time • Suitable for most vehicle types including commercial vehicles • Can also be used as a pre spray and through a pressure washer • Highly concentrated for performance and economy Product Code: L196

IBC


4 Exterior Cleaning

TFRs Concentrated Traffic Film Removers for all vehicle types. Transport 4000 Plus • Heavy duty cleaner and degreaser • Suitable for cars, commercial vehicles, plant and equipment cleaning • Can also be used as a pre spray and through a pressure washer • Highly concentrated for performance and economy Product Code: L578

IBC

Impact Extra • Highly effective Traffic Film Remover • Can be used as a pre spray and through a pressure washer • Can also be used as a copolymer remover • Concentrated for performance and economy Product Code: L850

Eco XL • E conomical universal traffic film remover • M  edium duty cleaner for all types of vehicles • A  lso suitable for plant, equipment, engines and chassis

IBC

Can be used to clean workshop floors

• Can also be used as a pre spray and through a pressure washer • C  oncentrated for performance and economy Product Code: L567

IBC

Premium TFR • Very effective concentrated traffic film remover • Non caustic formula is kind to paintwork, livery and sensitive trim • Extremely effective on grease and oil • Can also be used as a pre spray and through a pressure washer • C  oncentrated for performance and economy Product Code: L826

IBC


Exterior Cleaning 5

TAR & GLUE REMOVAL Tar & Glue Remover • Q  uickly removes tar spots, oil & adhesive residues • P  owerful degreasing action • For interior & exterior use Product Code: L545

SHAMPOOS XL Shampoo • A  concentrated neutral shampoo for the best finish and longest lasting protection • Contains a powerful glossing agent which helps to reduce unnecessary chamois drying • Controlled foam for easy rinsing • Leaves a 'just polished' finish on automotive bodywork • Concentrated for performance and economy • Pleasant lime and ginger fragrance Product Code: L080

Car Shampoo & Wax • High foaming car shampoo with a high wax formulation • Specialist wax additives ensure added shine and a streak-free finish • Concentrated for performance and economy • Can be used manually or through brushwash • Perfumed fragrance Product Code: L055

Waterless Shampoo & Shine • L eaves a streak-free finish • Ideal for use on all material types • Dilute for economy Product Code: L546


6 Exterior Cleaning

Transport Superfoam II • A high foaming vehicle shampoo • S uitable for retail or commercial vehicles where extended contact time and visual benefits of foam are essential • For brushwash machines and manual application • Also suitable for use in water reclaim systems • C  oncentrated for performance and economy Product Code: L833

Autowash • A neutral paint friendly vehicle detergent for car wash systems • Deep cleaning action suitable for cleaning cars • Can also be used manually or through a pressure washer • Concentrated for performance and economy Product Code: L575

RINSE ADDITIVE Wax Rinse • R  inse additive containing shine enhancers and de-watering agents • S heds water and dries without smears for improved finish • Ideal for maintaining fleet vehicles or cars on outside display • Can  be added to a traffic film remover prior to cleaning, or used as a separate rinse afterwards • Resists weathering and resoiling • May be applied by sprayer, pressure washer or through a brushwash machine • Highly concentrated for performance and economy Product Code: L860

IBC


Exterior Cleaning 7

WHEEL CLEANING Acid Wheel Cleaner • Powerful acid based cleaner • Removes grime and brake dust • C  oncentrated for performance and economy Product Code: L194

Non Acidic Wheel Cleaner • P  owerful non acid based cleaner • Enhances the appearance of wheels without the use of strong acids • Concentrated for performance and economy • Can also be used as an effective chassis cleaner • Does not dissolve concrete floors Product Code: L015

All Purpose Cleaner • Multi purpose versatile cleaner, degreaser and disinfectant • Suitable for use on hard surfaces and fabrics • C  leans bodywork, upholstery, interior plastics and vinyl, workshop floors and equipment • Concentrated for performance and economy • Fresh lemon fragrance Product Code: L960

Cyclone • Multi surface cleaner and degreaser • pH balanced formulation, ideal for sensitive alloy wheels • Rapidly removes brake dust and grime • Also suitable for vehicle interiors, equipment, engine bays and workshop floors • Micro emulsion technology and powerful citrus oils for rapid removal of oil, grease and dirt • Fresh citrus fragrance Product Code: L111


8 Vehicle Dressings

Vehicle Dressings Choice • S olvent free interior and engine dressing • Enhances the appearance and colour of plastic, vinyl, rubber and painted surfaces

Can also be used as a tyre & engine dressing

• Produces a high gloss finish. Dilute with water to achieve a natural sheen finish • Fresh fragrance Product Code: L270

All Purpose Dressing • Interior, exterior, tyre & engine dressing • Enhances the appearance and colour of plastic, vinyl, rubber & painted surfaces • Solvent free and may be diluted with water to provide a gloss or natural sheen, economically Product Code: L553

Non Sil • High quality weather resistant, silicone free dressing • Suitable for use on tyres, vinyl, rubber and plastic trim • Enhances finish, ideal for showroom use • Also available in a quick and easy to use aerosol spray • Cherry fragrance Product Code: B066 aerosol - L506 liquid

Can also be used as a general dressing


Vehicle Dressings 9

Rapport • Water based, silicone free tyre dressing • Rejuvenates and improves appearance and seals against moisture, dust and traffic film • Enhances finish, ideal for showroom use • Non slippy so ideal for use on mats • Fresh lemon fragrance Product Code: L440

Brilliance • Weather resistant liquid tyre and rubber dressing • Cleans, shines and protects rubber and plastic components including tyres • Long lasting, high shine formulation Product Code: L062

Tyre Sheen • N  on silicone rubber dressing • Can be applied to wet or dry tyres • Versatile, economical and silicone free Product Code: L010

Finesse • Two in one cleaner and dressing • D  eep cleaning action, ideal for door shuts and kick plates • Suitable for use on plastic and vinyl surfaces • C  itrus orange fragrance Product Code: L620

Super A-Sheen • Weather and wash resistant dressing for plastic, rubber and vinyl surfaces • E nhances appearance, restores and protects external plastic, rubber and vinyl surfaces • Viscous and silicone free • Suitable for use on plastic, rubber and vinyl surfaces Product Code: L431

Can also be used as a general dressing


10 Vehicle Dressings

Aznu • F oaming tyre cleaner and dressing in aerosol format • Imparts a natural sheen and seals against moisture • Cleans, shines and protects tyres • Odourless • Ready to use foaming aerosol for quick application Product Code: B015

Car Fresh Sheen • S ilicone dressings with the choice of fresh linen, cranberry or blueberry fragrances • E nhances the colour and finish of plastic, wood or rubber • P  roduces a natural sheen finish and freshens interiors • Super concentrated aerosol spray Product Code: B050 (Fresh Linen), B061 (Cranberry), B063 (Blueberry)

Beez Neez • M  ulti surface, high wax, anti-static polish • R  ejuvenates and enhances the appearance of wood, plastic, chrome and leather • Removes light soiling, fingerprints and dust • C  an also be used as a furniture polish in the office or at home • Fresh fragrance Product Code: B100

Fabric Protector • Protects vehicle upholstery from stains and spills • Repels water and common oil borne soils • Maintains natural feel Product Code: B222

Matching air fresheners available see page 17


Exterior Finishing 11

Exterior Finishing

CUTTING COMPOUNDS F1 • Heavy duty cutting compound

• Removes deep scratches, heavy oxide film, paint defects and sanding marks • Silicone and ammonia free • Suitable for use on all types of paintwork Product Code: L725

F3 • Medium grade cutting compound • Removes scratches, paint defects and oxide film • Silicone and ammonia free • Suitable for use on all types of paintwork Product Code: L720

F10 • Fine grade cutting compound • Removes fine scratches and swirl marks • Silicone and ammonia free • Suitable for use on all types of paintwork Product Code: L730


12 Polishing

POLISHING Exhibition Wax • A rich wax polish for long lasting, high gloss shine, and an exhibition quality finish • E asy to use and good filling properties • Incorporates a high content of the finest grade of carnauba wax • High durability and weather protection Product Code: L066

Premium Gold • A premium car polish specially formulated for new or buffed paintwork • P  roduces exhibition depth and clarity of gloss shine • Incorporates cross-linking fluoropolymer technology for exceptional wash resistance and weather protection • Contains Carnauba wax, tough synthetic resins and waxes for a brilliant long lasting high shine Product Code: L561

Supershine • An all purpose polish formulated specially for new and used cars • Special coating technology restores finish and preserves paint • U  nique blend of Carnauba wax and silicones provide an even, weather resistant finish • Exceptional ability to remove thin oxide films, restoring colour to its original brilliance Product Code: L554


Polishing 13

Liquid Hard Wax • High gloss wax for both new and used cars • Extremely durable for long lasting shine • Cleans and restores paint-work • Contains carnauba wax designed to produce an extremely durable high gloss finish Product Code: L623

Silicone Free Polish • High gloss polish for both new and used cars • Combines carefully blended waxes and cutting compounds for a deep long lasting shine with restored colour • Very quick and easy to use Product Code: L562

Spraywax • High quality, durable and weather resistant polish • E asy buff, spray on formulation for speed and ease of use • The ultimate polish for busy valeters • Lavender fragrance Product Code: L025


14 Glass

Glass Blue Window Clean • Fast drying, ready to use, blue liquid cleaner • Restores glass to its original clarity and brilliance • Removes road film and flies, will not harm window rubber  Product Code: L710

Blue Window Clean II • Premium streak free window and glass cleaner  • Removes traffic film, insects, nicotine, grease, general soiling and dust from all glass surfaces • Water based and non flammable, formulated for frequent use • Non abrasive formula, will not stain window rubbers • Fresh lemon fragrance Product Code: L715

Glass Cream • R  ich creamy window and glass cleaner • Removes traffic film, insects, nicotine, grease, general soiling and dust from all glass surfaces • Also highly effective as a metal polish • Removes scale and staining from glass • Fresh lime and ginger fragrance  Product Code: L621

Crystal Brite Foam • P  remium foaming window and glass cleaner • Removes traffic film, insects, nicotine, grease, general soiling and dust from all glass surfaces • Non abrasive formula, will not stain window rubbers • Ready to use aerosol, suitable for interior and exterior cleaning Product Code: B055


Interior Cleaning 15

Interior Cleaning NAP Extra • Versatile high foaming interior cleaner specially designed for manual use • Suitable for use on upholstery and carpet • Contains optical brighteners to enhance the colour and pattern of fabric • Concentrated for performance and economy • Crisp fresh fragrance Product Code: L632

NAP Low Foam • Versatile low foaming interior cleaner specially designed for machine application • Suitable for use on upholstery and carpet • Contains optical brighteners to enhance the colour and pattern of fabric • Concentrated for performance and economy • Crisp fresh fragrance Product Code: L633

All Purpose Cleaner • Multi purpose versatile cleaner, degreaser and disinfectant • Suitable for use on hard surfaces and fabrics • Cleans bodywork, upholstery, interior plastics and vinyl, workshop floors and equipment • Concentrated for performance and economy • Fresh fragrance Product Code: L960

Cyclone • Multi surface cleaner and degreaser • pH balanced formulation, ideal for sensitive alloy wheels • Rapidly removes brake dust and grime • Also suitable for vehicle interiors, equipment, engine bays and workshop floors • Micro emulsion technology and powerful citrus oils for rapid removal of oil, grease and dirt • Fresh citrus fragrance Product Code: L111


16 Interior Cleaning

Interior Cleaning Buster • Powerful all round cleaner for all interior surfaces • Suitable for use in all commercial vehicles • Concentrated for performance and economy • Fresh citrus fragrance Product Code: L586

Leather Lux • Premium quality leather cleaner • Mild soaps and essential oils leave leather surfaces clean and fresh with a natural sheen • Conditioners maintain leather suppleness • Cashmere fragrance Product Code: L334

Uni Foam • Unique high foaming cleaner • Allows controlled application and greater contact time • Suitable for use on upholstery, trim and most hard surfaces • Especially effective on nicotine and oil stains • Fresh fragrance Product Code: B125

IBC


Odour Control 17

Odour Control Odourkill • Powerful deodorising fluid • Concentrated for performance and economy • C  an also be used to neutralise odours from waste bins, refuse and drains • Pleasant vanilla fragrance Product Code: L938

Enz Odours • Enzymatic odour neutraliser and stain remover • Based on a unique blend of natural enzymes, plant extracts and surfactants which attack and digest spillages such as milk, vomit, urine and faeces  • Once applied the enzymes continue to digest waste providing long term odour control • Vanilla fragrance Product Code: L844

One Shot • S ingle application odour neutraliser and freshener for air conditioning and ventilation systems • F reshens vehicle interiors and ventilation systems providing long lasting freshness • C  ontains bactericide to neutralise odours at source • Blueberry fragrance Product Code: B014

Burst Aerosols • Powerful air freshener with a specialised high discharge nozzle • Designed to combat unwanted smells and provide instant and long lasting in car freshness • Specially suited to larger vehicle spaces Product Code: B040 (Cranberry), B042 (Fresh Linen), B044 (Blueberry)

Air Freshener Tags • Long lasting scented tags • Freshens interior for weeks • Variety of fragrances Li m

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&

Gi

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er

Product Code: AC73

95 ml

Matching dressing available see page 10


18 Skincare

Skincare Heavy Duty Hand Cleaner • Beaded heavy duty hand cleaning gel with a fresh fruity fragrance • Powerful but gentle action • Removes oil, grease, inks and glues Product Code: L433

Citrus Gold • Beaded heavy duty hand cleanser with a fresh orange fragrance • A flowing gel for easy filling of dispensers • Contains natural orange oils for the rapid removal of oil and grease and paint residues Product Code: L508

14kg buckets


Workshop 19

Workshop Brakelec III • Fast evaporating, solvent degreaser • Removes brake dust, oil and grease from brakes and components • Dries to leave no residue and will not impair braking efficiency • Cleans electrical components and motors and may be used to spot clean fabrics and upholstery Product Code: B038 aerosol, L630 liquid

PO-79 • Combined lubricant, penetrating oil, corrosion preventative and de-watering fluid • D  isplaces water from electrical / ignition systems • Long lasting residual properties • P  rotects components and tools from corrosion Product Code: B072 aerosol, L410 liquid

Lithium White Grease • Effective lubricating white grease • Penetrates, then thickens to lubricate and protect components • Temperature resistant to 150°C Product Code: B240

Clear Lube • Multipurpose clean, colourless lubricant • 3 in 1 product; penetrates, lubricates and protects • Resists throw-off and wash-off • F or long-lasting, clean lubrication Product Code: B020

OGWRL • Open gear and wire rope lubricant. • For wire ropes, cables, chains and gears. • Clings to surfaces, resisting throw-off from rotating components. Product Code: B068


20 Workshop

Free N Easy • High shine water repellent silicone spray • Enhances the finish of vinyl and plastic • R  educes friction between mating surfaces Product Code: B060

Battery Terminal Protector • Protective grease for battery terminals • Protects terminals from moisture and corrosion build up • Contains an indicator to show acid spills on battery casing Product Code: B904

Black Dye • Indelible carpet dye • Restores original appearance of carpet car mats • Improves appearance of old and worn carpet mats Product Code: B022

Satin Black Paint • Q  uick drying black spray paint • S uitable for use on bumpers, black trim and components • Exceptional coverage for a dry durable finish Product Code: B080

Silver Wheel Paint • Quick drying silver spray paint • Matches alloy colours • Exceptional coverage for a dry durable finish Product Code: B085


Winter Products 21

Winter Products Screenwash De-Icer • P  remium screenwash de-icer additive • An effective dual purpose additive providing winter protection to -20ºC with summer cleaning performance for traffic film and insect residue removal • Winter dilution rate will prevent the washer bottle and spray jets from freezing at sub-zero temperatures • S uitable for use in all windscreen washer reservoirs IBC

Product Code: L497

Power De-Icer • Rapid action non smear de-icer • Powerful jet action that can reach both sides of windscreen from one side of vehicle • Highly concentrated formula prevents re-icing • Provides superb performance in all conditions, effective at down to -50ºC Product Code: B110

Thaw • Effective, non corrosive residual defrost granules • Prevents the carry through of foot traffic marks and staining to floor covering and delicate surfaces • Specially treated to prevent wind blow and extend life time • Crushes easily underfoot to reduce risk of slipping, granular form for ease of application • Suitable for use in car parks, walkways, entrances and any other area where ice could cause a public safety risk • Non corrosive to concrete, steel, ideal for use around lifts, escalators and moving walkways 9kg

Product Code: C102

Quick Melt • Granules heat up on contact with snow and ice • Penetrates snow and ice 2 x faster than Rock Salt • Effective down to -25ºC (Rock Salt is only effective down to -7ºC) • Reduced risk of refreezing • Exceptional coverage rates. (10-40g/m²) Product Code: C024

25kg

9kg

1t


22 Equipment

Equipment Nielsen also stock a wide range of equipment for the application of our products. Code

Description

Pack Size

Code

Description

Pack Size

EQ103

600ml Jet Sprayer Bottle

1

EQ90305

Polish Applicator

12

EQ104

Spray Head for Sprayer Bottle

1

EQ90314

Pet Hair Removal Brush

1

EQ129

Solvent Resistant Spray Head

1

EQ90315

Wash Mitt

1

EQ198

Safety Scraper Blades

100

EQ90316

Upholstery Brush

1

EQ199

Safety Scraper Holder

1

EQ90317

Wheel Brush

1

EQ200

1 litre Stainless Steel Nozzle Solvent Sprayer

1

EQ90318

Fine Grade Clay Bar

1

EQ208

Female Drum Tap for 20 litre Plastic Container

1

EQ90319

Extension Wash Brush - Head Only

1

EQ217

1.5 litre Sprayer Pump Top

1

EQ90321

6 litre Compression Sprayer

1

EQ220

210 litre Barrel Syphon & Adaptor

1

EQ90325

1.5 inch Paint Brush

1

EQ245

5 litre Stork Dispenser Standard Dip Tube

1

EQ90326

Silicone Wiper Blade

1

EQ246

5 litre Stork Dispenser Wide Dip Tube

1

EQ90327

Water Wizard

1

EQ285

500ml Polish Bottle

1

EQ90328

Seal Kit ( For use with EQ90321)

1

C28DN

Polish Bottle Cap

1

EQ316

Microfibre Cloth - Blue

10

EQ410

Paper Floor Mats - White

500

EQ550

Jumbo Sponge

10

EQ650

Powderless Nitrile Gloves XL - Blue

100

EQ624

Powderless Nitrile Gloves L - Blue

100

EQ726

Upholstery Sponge

1

EQ727

Flunky (synthetic chamois)

1

EQ731

70 inch Extension Wash Brush

1

EQ762

Centrefeed Roll - Blue

6


Index 23

Building the Nielsen Brand Team West-Tec Team West-Tec have been winning in British and European motorsport for 24 years achieving 28 championship titles. Team Founder Gavin Wills is a multiple Formula Ford Champion in his own right and the team has won in Formula Ford, Formula Renault, the Ferrari Challenge, ASCAR and Speedcar as well as Formula 3.

Marks Electrical Established at the end of 2010, Marks Electrical Racing have achieved a lot in a short space of time. In the first season of 2011 Mark Smithson & Stuart Moseley won both the UK Cup & European Masters at the first attempt! 2012 again the team won the UK cup but this time with Tony Wells & James Littlejohn, also achieving 2nd place in the European Masters with Christian Kronegard & winning Best Professional Team 2013 will see the team again challenge for all 3 titles.

M-Tech MTECH is the UK’s leading Ferrari GT racing team with championship and race wins in both the UK and Europe ranging from UK club level right up to FIA GT3.


24 Equipment

Franchise Opportunities The Franchise Nielsen has been operating a franchisee network in the UK for over 20 years, and we pride ourselves on our reputation for excellent products and value. We constantly review our franchisee programme to ensure that our network is far reaching with a quality base of partners. By providing our franchisees with a wealth of knowledge and training, they in return keep us updated with market demands and customer feedback allowing us to react to the market and review our product range in line with customer demands.

The branded mobile

showroom

Working independently as a franchisee provides the perfect opportunity to steer your own business and personally reap the rewards for your motivation. Nielsen provides the structure and processes to get your business underway and is always on hand to provide the support you need to succeed; whether its help with product suitability, or advice on after-care support. For more information please contact Glen Paston E: glen.paston@nielsenchemicals.com e

T: +44 (0)7985 810893

Part of our social media outreach programm

The Nielsen Head Office Team Some of the Nielsen

Franchise family


Index 25

The Franchisees Vincent Szafranek: “I’ve been working as part of the Nielsen franchise since 2008. Beginning my career as a salesperson working for my then boss who owned a Nielsen franchise. After a year of getting to know the products, the market and the Nielsen team, I realised how much I enjoyed working with the brand, and the potential that the business had to grow - so I bought into the franchise and became my own boss!” I work alongside my wife who is now my business partner, and it provides the flexibility we need to earn a living and raise a young family. In the last three years, we have increased our fleet size to four Nielsen branded vehicles, and have grown our staff to include an additional four people - and we are currently looking for another salesperson to join our team.”

Stephen Begg: Former assault engineer in the Royal Marines, Stephen Begg, is the latest franchisee to join Nielsen Chemicals. Upon leaving the Royal Navy, Stephen wanted to remain in a job with a ‘hands on’ role which would utilise the training he had received in the British Armed Forces. “After leaving, I spent 34 years in employment, including working for a leading brand in the automotive industry; but I always wanted to be my own boss and reap the rewards for my own hard work. It was important for me to work with an organisation where they value ‘quality’ individuals, not the ‘cheap and cheerful’ approach – and that’s where Nielsen comes in. As soon as I read their prospectus and went to visit their head office, I knew I would be working alongside a team of professionals who would assist me in making my business a success. For the first time I am in complete control of my future, and as far as I am concerned, I have chosen to work for the best franchise available. I would recommend working with Nielsen to anyone, and I would certainly encourage you to be your own boss!”

Chris Walker: “The primary reason why I chose to become a franchisee was to run my own business, and at the same time be a part of a professional organisation who could offer me the support I needed in the areas of business that I wasn’t completely certain about. I officially became a franchisee in October 2011, and as a newcomer, I have faced many challenges. My biggest to date has been overcoming the competition and the loyalty my prospective customers felt towards these other competitors. Gradually, I have been successful in winning these accounts because the quality of the Nielsen products speak for themselves! I now have an account base of 250 customers, all within the space of 12 months. I am extremely proud to be a part of the Nielsen group, and cannot praise the staff enough for their continued help and support.”


26 Equipment

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Index 27

Index Acid Wheel Cleaner 7 All Purpose Cleaner 7, 15 All Purpose Dressing 8 Air Freshener Tags 17 Autowash 6 Aznu 10 Battery Terminal Protector 20 Beez Neez 10 Black Dye 20 Blue Window Clean 14 Blue Window Clean II 14 Brakelec III 19 Brilliance 9 Brushwash 10 Burst Aerosols 17 Buster 16 Car Fresh Sheen 10 Car Shampoo & Wax 5 Choice 8 Citrus Gold 18 Clear Lube 19 Crystal Brite Foam 14 Cyclone 7, 15 Eco XL 4 Enz Odours 17 Exhibition Wax 12 F1 11 F3 11 F10 11 Fabric Protector 10 Finesse 9 Free N Easy 20 Glass Cream 14 Heavy Duty Hand Cleaner 18 Impact Extra 4

Leather Lux 16 Liquid Hard Wax 13 Lithium White Grease 19 NAP Extra 15 NAP Low Foam 15 Non Acidic Wheel Cleaner 7 Non-Sil 8 Odourkill 17 One Shot 17 OGWRL 19 PO-79 19 Power De-Icer 21 Powerfoam Plus 3 Powershine 3 Premium Gold 12 Premium TFR 4 Quick Melt 21 Rapport 9 Satin Black Paint 20 Screenwash De-Icer 21 Silicone Free Polish 13 Silver Wheel Paint 24 Spraywax 13 Supershine 12 Super A Sheen 9 Tar & Glue Remover 5 Thaw 21 Transport 4000 Plus 4 Transport 5000 Plus 3 Transport Superfoam II 6 Tyre Sheen 9 Uni Foam 16 Wax Rinse 6 Waterless Shampoo & Shine 5 XL Shampoo 5


www.nielsenchemicals.com

Nielsen Chemicals manufactures and supplies an outstanding range of cleaning, valeting and maintenance products to the Automotive Industry.

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Tel: +44 (0)1283 222277 Fax: +44 (0)1283 225731 E-mail: info@nielsenchemicals.com

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Nielsen Chemicals Rawdon Road Moira Swadlincote Derbyshire DE12 6DA United Kingdom


Nielsen Catalogue 2013