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STATEMENT PROJECT ONE SITE | CONTEXT The first project of the semester will examine an in-fill condition at 1601 Main Street. The site is currently vacant and neighbors a 20+ story hotel and lofts. Directly behind the site is a parking lot which can be utilized in some fashion during the process of the project. The current site has been demolished of its previous construction creating a blank slate for your proposal. It is crucial that you keep in mind that you are designing for the now and future. It is important that you analyze the buildings relationship to its immediate context and its surrounding context. Study the sites edge conditions, neighboring wall materials, heights, boundaries, access points, pedestrian circulation, densities, contextual program, proximity, signage, void space, textures, and surfaces.

The Usual Suspects - 1995 Directed by : Bryan Singer

The site is located on Main Street which is a rich corridor and is in a section of downtown located near dense restaurants, nightlife and public green spaces. Nearby the DART line is located, which is a popular public transportation network that connects pedestrians with many of the great locations in downtown such as the rapidly evolving performing arts district, and extends out of the downtown area. The performing arts district has seen a recent boom with works by: OMA + Rex (Wyly Theater), Foster + Partners (Winspear Opera House), Allied Works, Philip Johnson (Thanksgiving Square) and IM Pei, Also nearby are new constructions by Morphosis (Dallas Museum of Nature and Science) and Santiago Calatrava (Trinity Bridge).

BRIEF | The FilmPlex will be inserted into an in-fill condition with the program of an arthouse theater which is a small film theater. Rather then focus on big budget Hollywood films, instead we will study Arthouse films and their relationship to the nearby evolving performance arts district. Arthouse films (also know as, art movie, speciality film, art house film, art cinema) is in a independent film setting aimed at the niche market rather then the mass audience. (1) Arthouse films typically include, among other elements: a social realism style; an emphasis on the authorial expressivity of the director; and a focus on the thoughts and dreams of characters, rather than presenting a clear, goal-driven story.

(1)Barbara Wilinsky. Sure Seaters: The Emergence of Art House Cinema at Google Books. University of Minnesota, 2001 (Commerce and Mass Culture Series). See also review in Volume 32, Journal of Popular Film & Television, 2004. Retrieved 2012-01-09.

3502 design studio v dustin l. white visiting assistant professor

college of architecture texas tech university spring 2012


Art films are aimed at small niche market audiences, which means they can rarely get the financial backing which will permit large production budgets, expensive special effects, costly celebrity actors, or huge advertising campaigns, as are used in widely-released mainstream blockbuster films. For promotion, art films rely on the publicity generated from film critics’ reviews, discussion of their film by arts columnists, commentators and bloggers, and “word-of-mouth” promotion by audience members. This project provides a unique opportunity to provide down town Dallas with it’s only movie theater. It also provides an opportunity to tie in with the evolving Performing Arts District that is rapidly evolving in Dallas. This proposal acts as a filter for users to be exposed to more experimental film work. it is important that you examine arthouse films and let them influence you in your design process. An opportunity arises to create a highly functional proposal in which examines a series of intense site conditions and design parameters. You will be examining how people transition to and from the DART line and also pedestrians around the site. It will be critical how you investigate spanning between 2 existing buildings, and create a functioning skin that not only creates a unique public face but also incorporates information, environmental issues, material, and technology. Your proposals will seek to expand on information learned from previously in your design studios.


A.7. Use of Precedents Ability to examine and comprehend the fundamental principles present in relevant precedents and to make choices regarding the incorporation of such principles into architecture and urban design projects.

Precedent analysis will be an important part of this studio. Each person will have their own precedent or precedents which respond to their research and conceptual development. The precedent studies purpose is for you to dissect and analyze the conceptual nature of the project, the skin and facade details (from the pattern and grid of the facade, details and connections, primary and secondary structure, materiality, geometries, construction and fabrication processes, and environmental reaction). The idea is that you draw as much information as possible and learn how to adapt these strategies into your own language and implementation. These precedent analysis are to be used as a guide or framework from which you can solve complex architectural issues throughout the process of the project. Precedents will also allow for the basic fundamental understanding of how the layers of facade go together. Such as the necessary layers to construct enclosed space (material, structure etc.), how to establish grids, tectonics, apertures, relationship to program, and materials.

Environmental Systems NAAB

B. 8 Environmental Systems Understanding the principles of environmental systems� design such as embodied energy, active and passive heating and cooling, indoor air quality, solar orientation, daylighting and artificial illumination, and acoustics;including the use of appropriate performance assessment tools.

Peter Cook

3502 design studio v dustin l. white visiting assistant professor

An important part of this studio is the role the environment plays on buildings especially the envelope or skin of the building. Diagrams and research will be executed throughout the project on these topics relating to climate: orientation,

college of architecture texas tech university spring 2012


shading, ventilation, sun, wind, temperature, precipitation, and thermal comfort. We will also study passive and active strategies for heating and cooling the building. Facade functions quantifies the energetic and indoor climatic characteristics of facades in the summer and winter and illustrates some aspects of ventilation and use of natural light. This effects decisions being made in the conceptual stage. Diagrams will be produced which study various climate factors such as temperature, precipitation, and solar radiation. Climate based on the city of the cite location investigating sun angles, course of the sun over seasons, day lighting strategies which affect the interior spaces

Envelope Systems NAAB

B. 10. Building Envelope Systems Understanding of the basic principles involved in the appropriate application of building envelope systems and associated assemblies relative to fundamental performance, aesthetics, moisture transfer, durability, and energy and material resources.


12. Building Materials and Assemblies Understanding of the basic principles utilized in the appropriate selection of construction materials, products,components, and assemblies, based on their inherent characteristics and performance, including their environmental impact and reuse. Envelope systems are now limited to the actual space they occupy as part of the entire structure, but also influence the space in and around the building. A facade is the key element when observing a building from the exterior and has impact on the interior. View, lighting, ventilation, user comfort, and possibly load bearing are all tasks the facade may need to address. Facades are an integral part of the building with direct relation to design, use, structure, and building services.

Envelope systems should be a reflections of contemporary architecture technologies. It is up to you, as to how you begin to analyze and create strategies for developing your conceptual ideas. You are encouraged to articulate your ideas with a range of material pallets and tectonic solutions.

TECHNOLOGY In the studio we will have the opportunity to utilize advanced tools in the design process in order to create, develop and fabricate potential complex geometries. We will be focusing on advanced Softwares (Rhino, grasshopper, monkey,vray,and paracloud) and advanced hardwares such as CNC, 3D Printing, and Laser Cutting. You will be learning how these tools can be utilized and how they operate. For instance you will learn how to create cutting strategies with the laser or CNC in which can make a material perform in a way it may of not been intended to. you will be relying on information, strategies, and precesses that were learned in Digital Media 2 to influence your conceptual development and process. Focusing on these themes of fabrication processes the following list will be strategies for making: Sectioning, contouring, tessellation, folding, and forming/casting material will also play in important roll and you will be asked to explore traditional and more unique material pallets, and understand how technology can effect their properties.

The following steps will be used in the process of designing the FilmPlex: initial concept, definition of functionality, design, implementation coordination and assembly.

3502 design studio v dustin l. white visiting assistant professor

college of architecture texas tech university spring 2012


Interior Spaces |


Min. sf.

Max sf.


Area Entry / Lobby Ticket Booth









Concessions 1



Storage 1



Office 1




Toilets 6




Theater 2-4 Projection Room 2-4







Roof Theater Optional Marquee Facade Core (Fire Stair & Elevator) Circulation 20% (Stair or Escalator)

Height not to exceed 70’ Height Minimum of 60’ Total Appx 14,500 sqft

3502 design studio v dustin l. white visiting assistant professor

college of architecture texas tech university spring 2012


The provided program is not a rigid set of guidlines rather a malleable framework, although you should not exceed the maximum total square footage due to the in-fill extends of the site. Program can be developed through strategies that relate to context and concept.



A minimum of 6 toilets should be distributed throughout the 3 levels of the FilmPlex. Two men’s and 2 women’s per floor. Each toilet must comply with ADA accessibility standards.

The entry or lobby is to act as a grand space, and the main access for circulation (horizontal and vertical). The space should allow for fixed or flexible seating for patrons while they wait for their film to start. The space should also act as a billboard to display future coming attractions. Within the lobby should be located 2 kiosks for online ticket pick-up.

Ticket Booth The ticket booth should be located adjacent to the entry/lobby. The booth should be easily found by patrons as this is the location where patrons purchase their tickets. The booth should contain an access point for the employee, a ticket desk for 2 employees, and a transparent face in which patrons can interact with the employees. The ticket booth should also have an embedded kiosk, for online pick-up.

One storage closet with access from concessions area is required.


Theater Theaters may be subdivided into 2-4 separate spaces. But cannot exceed 2 per floor. Theaters must contain 40-80 seats max in each theater. Theaters must have fixed stadium seating for ease of patron viewing, with clear seating organization for accessible circulation aisles. Theaters must have a minimum floor height of 20’ to accommodate large viewing screens. Theaters also must accommodate ADA accessibility standards by providing wheelchair accessible spaces either at the top row or bottom row of the theater.

Roof Theater An optional outdoor roof deck theater may also be incorporated into the design.


Projection Room

The concessions should be arranged adjacent to lobby and before theater access. Concessions should be arranged as a long counter for purchasing of sodas and snacks. The concessions can be broken up into multiple counter tops if desired. Should also have enough space for employees to circulate behind. The final component to concessions is a small space for patrons to access condiments.

Projection rooms must be located directly behind the theater. Should include space for projector, storage, and desk for employee.

Office One small to mid size office should be allocated for management.

3502 design studio v dustin l. white visiting assistant professor

Core Elevator and fire stairs should be located near the rear entry of the theater for easy access.

Marquee Facade Should be incorporated into the facade design, and embed such signage information such as movie times, future movies, and any other important information.

college of architecture texas tech university spring 2012


REQUIREMENTS FOR SUBMITTAL _ Will be defined by the instructor according to the assignments handed out during the process of the project. As stated in the syllabus precision drawings, sections, sectional diagrams, perspective drawings/renderings, and a series of small models will be required. A process that goes from analog to digital, and “vice versa”, will be highly encouraged. The work accumulates step by step, it is incremental, and in progression. FINAL Requirements ; | Narrative Statement | Diagrams (site_structure_skin_concept) | Context Images | Site Plan | Floor Plans | Axonometric | Section Perspective | Longitudinal Section and | Wall Section | Perspective Views (2-3) - optional | Environmental Diagrams | Physical Model/Skin Studies *Note | scale of drawings will be defined by the instructor previous to their due date. *Note | Final Presentation Guidelines will be provided prior to the project’s due date. Dates | Assigned | January 20, 2012 Due | Friday 9, 2012 * Late Work is not accepted and will result a failing grade. * Dates are subject to change with notification by the instructor. 3502 design studio v dustin l. white visiting assistant professor

college of architecture texas tech university spring 2012


Hausladen, Gerhard. Climateskin : building-skin concepts that can do more with less energy / Gerhard Hausladen, Michael de Saldanha, Petra Liedl ; with contributions from Hermann Kaufmann ... [et al.]. Basel ; Boston : Birkhäuser, c2008 Pell, Ben. The articulate surface : ornament and technology in contemporary architecture / Ben Pell ; with contributions by Andreas Hild, Sam Jacob, Alejandro Zaera-Polo. Basel : Birkhäuser, c2010. Herzog, Thomas, 1941Facade construction Publishers for Architecture, c2004.


/ Herzog, Krippner, Lang.

Basel ; Boston : Birkhauser-

Lupton, Ellen. Skin : surface, substance, and design / Ellen Lupton ; with esays by Jennifer Tobias, Alicia Imperiale, Grace Jeffers. New York : Princeton Architectural Press, c2002. Allen, Edward, 1938The architect’s studio companion / Edward Allen and Joseph Iano. Hoboken, N.J. : Wiley, c2007. Ching, Frank, 1943& Sons, c2008.

Building construction illustrated

: rules of thumb for preliminary design / Francis D.K. Ching.

Index architecture : a Columbia book of architecture ; assisted by Jane Kim.

Diller, Elizabeth.

Cambridge, Mass. : MIT Press, 2003.

Hoboken, N.J. : John Wiley

/ edited by Bernard Tschumi and Matthew Berman

Flesh : architectural probes

body of architecture / Georges Teyssot.

/ Elizabeth Diller and Ricardo Scofidio. The mutant New York : Princeton Architectural Press, c1994.

Lewis, Paul, 1966Situation Architectural Press, c1998.


PRAXIS: Expanding Surface,

2007 , Vol 9

... / Paul Lewis, Marc Tsurumaki, David J. Lewis.

New York : Princeton

In detail : building skins : concepts, layers, materials (German/English): Peter Green, Elizabeth Schwaiger]. c2001.

/ Christian Schittich (ed.) ; [translation München : Edition Detail ; Basel ; Boston : Birkhäuser,

Constructing architecture : materials, processes, structures [translation into English, Gerd H. Söffker ; Philip Thrift]. Reiser, Jesse.

Atlas of novel tectonics

: a handbook / Andrea Deplazes (ed.) ; Basel, Switzerland ; Boston, Mass : Birkhäuser, 2008.

/ Reiser + Umemoto. New York : Princeton Architectural Press, 2006.

Film list will be generated throughout the design of Project 1

3502 design studio v dustin l. white visiting assistant professor

college of architecture texas tech university spring 2012












1601 Main St.


32 46’ 50.29” N 96 47’ 57.29” W

| Entry/Lobby


| Ticket Booth

| Concessions/storage | Office


| Toilets 4

| Theater

| Roof Theater_ Optional

| Projection Room

| Core _ Fire Stair and Elevator

| 20% Ancillary and Circulation

| Marquee Façade



















arch, 3502

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