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tableware gossip may 2016

WINE TRENDS

DRINK ORANGE NATURAL WINES ROSÉ FOR ALL The Newest Color On The Wine Spectrum

Taking Wine Back To Its Original Form

Rosé Has Become An All-Year-Round Drink

AND MORE... T YPO DE B ASE DU R E TR AVAIL LOGO : ITC B E R K E LE Y OLDST YLE B O O K TE R M INOLOGIE FR ANC E : GILL SANS M T PR O M E DIU M


wine trends OVERVIEW • Millennials are drinking less alcohol in general, but they have a serious taste for wine. Dubbed Gen Wine, they last year became the largest group of wine drinkers in the US • The wine industry is changing to offer what this influential audience wants – a checklist that includes mid-price bottles ($15-20), an unpretentious approach and low intervention making processes • This new, informal approach to drinking means that rosé, white and red wine are enjoyed all year round, rather than by their traditional seasons, while Prosecco, cava and other types of sparkling wine are now serious rivals to champagne as celebration wines • Cocktail influences come through in the form of experimental ingredient-mixes and flavour combinations • In line with the wider trend towards healthy drinking, lower alcohol wines offer a growth market – but negative cultural perception could limit their potential • Think beyond the bottle: boxes, kegs and cans offer innovative emerging formats for wine • On-demand services bring wine by the bottle or by the glass to adventurous consumers who are looking to taste their way round the world

table of contents DRINK ORANGE.....4 ROSÉ FOR ALL.....5 NATURAL WINES.....6 SPARKLING WINE.....7 THE NEW WINE BAR.....8 BEYOND THE BOTTLE.....9 DRINKS ON DEMAND.....10 WINE GADGETS.....11

• Tech innovations enable high-end bottles of wine to be served by the glass without contamination, opening up consumer interest in upper price levels

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DRINK ORANGE Orange wine – made by macerating white grapes in the same way as red wine – is the newest colour on the wine spectrum. With its complex tannic taste, orange (also known as amber) wine pairs well with rich, salty foods such as hard cheeses. Find it in indie bars in food-forward cities: Brooklyn’s Four Horsemen lists nine varieties.

The Italian Wine Geek

Decanter

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ROSÉ FOR ALL ALL ROSÉ FOR

Once seen as the preserve of high-summer drinking, rosé has become an all-year-round drink Once seen as the preserve of high-summer drinking, rosé has become an all-year-round drink that that appeals to men women alike. launches far beyond the of cliche fruity zinfandel. appeals to men andand women alike. NewNew launches go fargo beyond the cliche fruityofzinfandel. Dry rosé Dry rosé was recently highlighted one to Whole Foods' Doug Bell; was recently highlighted as one toas watch by watch Whole by Foods’ wine buyer wine Dougbuyer Bell; premium rosé is also on the rise. premium rosé is also on the rise.

Millessima

Club W

Anthropologie

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NATURAL WINES WINES NATURAL NATURAL WINES

Naturalwines winesare aremade madewith withlow-intervention, low-intervention,sulphur-free sulphur-freeprocesses processesthat thataim aimtotopreserve preservethe the Natural Natural wines areTaking made with low-intervention, sulphur-free processes that aim toofpreserve the terroir terroir the drink. Taking wine backtotoitsitsoriginal original form– –the thefermented fermented juice ofgrapes grapes natural terroir ofofthe drink. wine back form juice – –natural of the drink. Taking wine back to its original form – the fermented juice of grapes – natural wine has awider winehas hasa asmall smallmarket marketshare share(less (lessthan than1% 1%ofofglobal globalsales), sales),but butwields wieldsgrowing growinginfluence influenceon onwider wine small market shares (less than 1% of global sales), but wields growing influence on wider trends, in a trends, asimilar similar way craftbeer. beer. trends, ininaway way totocraft similar to craft beer.

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NATURAL WINES Natural wines are made with low-intervention, sulphur-free processes that aim to preserve the terroir of the drink. Taking wine back to its original form – the fermented juice of grapes – natural

wine has a small market share (less than 1% of global sales), but wields growing influence on wid trends, in a similar way to craft beer.

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sparkling wines now rival champagne as drinkers look for affordable luxury. Taittinger

SPARKLING WINE SPARKLING WINE

has invested in English sparkling wine, buying vineyards in Kent, while Crémant de Loire, sekt and pét-nat (natural fizz) are also tipped for growth.

Globally, sparkling wine is forecast to grow 7.4% from 2015-2019. Prosecco, cava and English Globally, sparkling wine is forecast to grow 7.4% from 2015-2019. Prosecco, cava and English sparkling asdrinkers drinkers look affordable luxury. Taittinger sparklingwines winesnow now rival rival champagne champagne as look forfor affordable luxury. Taittinger has invested in English sparkling wine, buying vineyards in Kent, while Crémant Loire,Crémant sekt andde pét-nat has invested in English sparkling wine, buying vineyards in Kent,de while Loire,(natural sekt fizz)pét-nat are also(natural tipped for growth. and fizz) are also tipped for growth. The Drinks Business

Punch

Canti Prosecco

Canti Prosecco

Freixenet Cava

Freixenet Cava

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wine expert to get involved.

THE NEWWINE WINE BAR THE NEW BAR

Wine bars are being reinvented as informal, convivial hideouts, with accessible menus, no-holdsWine bars are being reinvented as informal, convivial hideouts, with accessible menus, no-holdsbarred andaadecidedly decidedlyunpretentious unpretentious feel. Natural wines appear on more barred food food pairings pairings and feel. Natural wines appear on more wine wine lists, lists, while interiors add addaarelaxed relaxed vibe, driving home message you don't whilewarm warm industrial industrial interiors vibe, driving home thethe message that that you don’t have have to to beaa wine wine expert expert to be to get getinvolved. involved.

Noble Rot

THE NEW WINE BAR

THE NEW WINE BAR

Wine bars are being reinvented as informal, convivial hideouts, with accessible menus, no-holdsbarred food pairings and a decidedly unpretentious feel. Natural wines appear on more wine lists, while warm industrial interiors add a relaxed vibe, driving home the message that you don't have to Wine bars are being reinvented as informal, convivial be a wine expert to get involved.

hideouts, with accessible menus, no-holds-

barred food pairings and a decidedly unpretentious feel. Natural wines appear on more wine lists, while warm industrial interiors add a relaxed vibe, driving home the message that you don't have to be a wine expert to get involved.

Sager + Wilde Noble Rot

Sager + Wilde

Sager + Wilde

Noble Rot

Sager + Wilde

Lucky Chip Burgers & Wine

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Embla

Embla

Wildair

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BEYOND THE BOTTLE BOTTLE BEYOND THE

As wine drinkers look beyond the bottle to more flexible by-the-glass options, new formats are As wine drinkers look beyond the bottle to more flexible by-the-glass options, new formats are emerging and take-home take-homeproducts. products.Frizzenti, Frizzenti,Enomatic Enomaticand and Gotham Project offer highemergingfor forbars bars and Gotham Project offer highquality Oregon'sUnion UnionWine Winecomes comes a can, London pop-up bar is BIB qualitywine wineon ontap, tap, while while Oregon’s in in a can, andand London pop-up bar BIB on is a on bag-in-box wine cool. amission missiontotomake make bag-in-box wine cool.

BEYOND THE THE BOTTLE BOTTLE BEYOND

Aswine winedrinkers drinkerslook lookbeyond beyondthe thebottle bottle more flexible by-the-glass options, new formats As toto more flexible by-the-glass options, new formats areare emergingfor forbars barsand andtake-home take-homeproducts. products. Frizzenti, Enomatic and Gotham Project offer highemerging Frizzenti, Enomatic and Gotham Project offer high-

qualitywine wineonontap, tap,while whileOregon's Oregon'sUnion Union Wine comes a can, and London pop-up is on quality Wine comes in in a can, and London pop-up barbar BIBBIB is on a mission to make bag-in-box wine cool. a mission to make bag-in-box wine cool.

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Gotham Project

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Wine Residency

BIB Natural Wine Residency

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DRINKS ON DEMAND DRINKS ON DEMAND

Wine discovery and delivery are being transformed by on-demand and subscription services. Wine discovery and delivery are being transformed by on-demand and subscription services. App Appatbrands Swill, Thirstie, Minibar brands such as Swill, Thirstie, Minibar and Drizly offer wine a click, such while as online subscriprion clubs and Drizly offer wine at a click, while online subscription includingonClub W, Vinebox and Pour This take sofa-based wine drinkers on a globetrotting including Club W, Vinebox and Pour This take sofa-basedclubs wine drinkers a globtrotting journey around regions and vintages. journey around regions and vintages.

DRINKS ON DEMAND Wine discovery and delivery are being transformed by on-demand and subscription services. App brands such as Swill, Thirstie, Minibar and Drizly offer wine at a click, while online subscription clubs including Club W, Vinebox and Pour This take sofa-based wine drinkers on a globetrotting journey around regions and vintages.

Pour This

Pour This

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Pour This

Vinebox

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Drizly

Drizly

Dr irzilzy l y D

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WINE GADGETS

WINE GADGETS

Innovations in storage and pouring enable bars and consumers to keep bottles of high-end wine in Innovations in storage and pouring enable bars and consumers to keep bottlesbetween of high-end wineCoravin's in optimum condition pours. surgical-grade technology pierces the cork of a wine optimum condition between pours. Coravin’s surgical-grade technology pierces the cork of a wine bottle so finely that itbottles self-heals immediately. Eurocave's wine cabinet preserves bottles of wine at bottle so finel that it self-heals immediately. Eurocave’s wine cabinet preserves of wine at optimum individual conditions. optimum individual conditions.

WINE GADGETS Innovations in storage and pouring enable bars and consumers to keep bottles of high-end wine in optimum condition between pours. Coravin's surgical-grade technology pierces the cork of a wine bottle so finely that it self-heals immediately. Eurocave's wine cabinet preserves bottles of wine at optimum individual conditions.

Coravin

Coravin

Coravin

Coravin

EuroCave

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Contact Information: cardinalsales@arc-intl.com | (973) 628-0900 Trend report information provided by WGSN and Arc Cardinal International

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