THE CENTRE OF RETAILING
FAWAZ ALHOKAIR GROUP IS THE SINGLE LARGEST OWNER AND OPERATOR OF PREMIERE SHOPPING MALLS AND THE UNDISPUTED LEADER IN FASHION RETAIL FRANCHISING IN SAUDI ARABIA.
MALL MANAGEMENT TENANT RELATIONS, LEASING & OPERATIONS SECURITY MAINTENANCE MALL MARKETING & PROMOTIONS
As the mall management arm of Fawaz Alhokair Real Estate, Arabian Centres is responsible for the Alhokair shopping mall network and provides a comprehensive one-stop solution for all aspects of tenant relations, leasing, marketing, security and maintenance services.
Arabian Centres is fast becoming a regional powerhouse mall management brand, synonymous with sustainable value, service excellence and retailing success. With a focused development and operational strategy led by professional management teams, Arabian Centres provides comprehensive support services for each mall.
The driving force and ultimate goal is to make all shopping malls owned, operated and managed by Arabian Centres, the undisputed destination of choice for tenants and customers alike.
SUSTAINABLE VALUE, SERVICE EXCELLENCE RETAILING SUCCESS...
FROM BASIC LEASING AND TENANT MANAGEMENT, TO CORRECTLY POSITIONING THE RIGHT RETAIL MIX INTO EACH AREA OF THE MALL, ARABIAN CENTRES OFFER A WINNING FORMULA TO ITS TENANTS. AN EXPERIENCED TEAM BACKED BY DYNAMIC HUMAN RESOURCES AND QUALITY CONTROL PROCESSES MEANS THAT EACH MALL BENEFITS FROM SUPERIOR OPERATIONAL, SECURITY AND MAINTENANCE SERVICES. AS ARABIAN CENTRES STRIVES TO CONTINUALLY PROVIDE SERVICE EXCELLENCE TO THE EXPANDING NETWORK, TENANTS CAN REST ASSURED THAT BEING A PART OF THE LARGEST SINGLE OWNER AND OPERATOR OF MALLS IN SAUDI ARABIA MEANS THEIR BUSINESS IS IN GOOD HANDS.
1MILLION M2 Total area (current and under development).
700, 000 M2
Current GLA (current and under development).
Total retail outlets across the entire mall network (current and under development).
Visitors per week across the entire mall network.
Arabian Centres now has a network of 11 operational malls and a further 12 malls scheduled to open in the next ďŹ ve years.
ARABIAN CENTRES HAS UNPARALLELED EXPERIENCE AND UNDERSTANDING OF THE DYNAMIC GCC COMMERCIAL REAL ESTATE MARKET. FAWAZ ALHOKAIR REAL ESTATE IS REGARDED AS THE LEADER RESPONSIBLE FOR THE CONSTRUCTION AND DEVELOPMENT OF SAUDI ARABIA’S MOST SUCCESSFUL RETAIL DEVELOPMENTS. Since the launch of the prestigious Sahara Plaza in 2002, Arabian Centres now has a network of 11 operational malls, managing over almost one million m2 of prime retail real estate. Located in city centres and high population urban areas across the Kingdom, the malls have a combined GLA in excess of 700,000m2, approximately 30% of total mall GLA in Saudi Arabia. Weekly customer footfall rates average between 100,000 to 250,000 customers per mall.
Each mall beneﬁts from the strength of Fawaz Alhokair Group’s fashion retail franchising dominance and typically opens with 75 percent or more occupancy. Targeted marketing programmes and exciting promotional campaigns are organised on an ongoing basis by Arabian Centres. These activities make certain that maximum levels of customer awareness and optimum footfall are quickly established and sustained. During 2005, Arabian Centres successfully opened three new shopping malls in Dhahran, Riyadh and Jeddah. This included the largest retail real estate development to date – Mall Of Dhahran. A further 12 additional malls are scheduled for development in an ambitious and aggressive expansion plan targeted over the next ﬁve years.
ARABIAN CENTRES CAN TRULY CLAIM TO BE AT THE HEART OF MALL MANAGEMENT. CLEARLY SEGMENTED MALL PROPOSITIONS ARE DEVELOPED ACCORDING TO MARKET AND CUSTOMER DEMAND, BASED UPON INTELLIGENCE DERIVED FROM PROVEN REGIONAL AND INTERNATIONAL TRENDS.
Dealing with Arabian Centres ensures optimum peace of mind and security for tenants. All shopping malls are 100% owned. Accordingly tenants beneﬁt from competitively priced and ﬂexible long term lease tenures. Arabian Centres are committed to building strong tenant relations through acting transparently in all business transactions. A clear and equitable policy for legal and ﬁnancial administration is rigorously adhered to.
Arabian Centres enjoys an excellent track record in vendor management. Proven leading retailers in the Gulf region such as M.H. Al Shaya Company from Kuwait and Al Sawani, Al Bandar Trading Company and Al Jedaie Group in Saudi Arabia choose Arabian Centres as their partner of choice in retail success.
By offering central coordination for mall trading and marketing guidelines, Arabian Centres ensures consistency across communication channels. Mall positioning and brand identity are maintained and correspondingly attribute to superior operational accuracy. Realistic and cost-effective marketing and promotional campaigns support tenants and reinforce the overall mall brand. The highest levels of consumer awareness are gained and resulting footfall is driven to extract maximum revenues. Essentially this translates to increasing ROI for mall tenants over time.
THINK GLOBAL – ACT LOCAL
KEEPING A FINGER ON THE PULSE OF INTERNATIONAL TRENDS, THE GROUP PRIDES ITSELF ON AN ALMOST INTUITIVE ABILITY TO IDENTIFY AND CAPITALISE ON NEW OPPORTUNITIES. BY FULLY EXPLORING NEW NICHES AND EVALUATING SUITABLE BRANDS, FAWAZ ALHOKAIR GROUP AIMS TO FULLY EXPLOIT ALL POTENTIAL OFFERINGS AND PROVIDE UNPRECEDENTED CHOICES OF QUALITY, SERVICE AND VALUE TO SAUDI CONSUMERS. Fashion retail
Food and entertainment
Large format retailing
With over 630 stores currently in operation, Fawaz Alhokair Group has been a consistent driving force in fashion retail – raising standards and attaining the success that other companies only talk about.
With a dedicated division and a dynamic vision to be the best in the business, Fawaz Alhokair Group have already introduced some of the world’s favourite fast food, beverage, ice cream and cinnamon roll franchises into the Kingdom.
Long term relationships with brands such as Zara, Promod, Adams, La Senza, Aldo, Massimo Dutti and many others, is further proof of Fawaz Alhokair Group’s commitment to the local fashion retail industry.
Building on the success of Cinnabon®, Seattle’s Best Coffee, and Booster Juice, ﬁve additional brands have now been launched – including Swensen’s Carvel, Pans & Company, The Pizza Company and London Dairy.
Through the concept of Big box retailing, Fawaz Alhokair Group plans to further expand consumer choice and provide the best value for money. Géant provides customers with an unbeatable combination of value, convenience and variety, while Easy, a hard discount food retail concept is based on a highly successful and fast expanding model with proven success in Europe. Fawaz Alhokair Group will introduce Kika to the Saudi market in 2007, providing complete solutions for home furniture, décor and soft furnishings across all price points. Best will retail technology items ranging from mobile phones to ofﬁce consumables and educational books and toys.
Mall of Arabia
Al Noor Mall
Mall of Dhahran
Al Nakheel Plaza
TEAMS OF PROFESSIONALS FROM BOTH THE REAL ESTATE AND RETAIL SECTORS HAVE STRATEGICALLY POSITIONED EACH OF THE ARABIAN CENTRES PROJECTS. PRIME LOCATION AND EASE OF ACCESS HAVE BEEN KEY CONSIDERATIONS IN IDENTIFYING THE RIGHT LOCATION FOR EACH OF THE DEVELOPMENTS. FUTURE MALL PROJECTS WILL ADD THE CITIES OF MEDINA, HOFUF AND YANBU TO THE ARABIAN CENTRES PORTFOLIO.
Yanbu Medina 9 3 1
An enthralling destination for visitors, Mall of Arabia will offer an unprecedented complement of facilities - currently unmatched by any other retail environment. Shoppers will enjoy the widest selection of the ﬁnest international and local brands. State-of-the-art leisure and recreation facilities and some of the most exquisite dining options available in the Kingdom, as well as an international brand hotel, an ofﬁce complex, furnished apartments and healthcare facilities will complete the integrated lifestyle proposition. Strategically situated on one of Jeddah’s primary gateways and in close proximity to King Abdul Aziz International Airport, Mall of Arabia will offer a wholly inclusive family experience encompassing shopping, dining, leisure and entertainment, and much more.
MALL OF ARABIA Land area 109,000m2 Built up area 261,000m2 Leasable area (GLA) 115,000m2 Levels Ground + 2 Units 370 Food and entertainment area +15,000m2 Parking + 3,000 spaces Weekly footfall projections + 300,000 Anchor stores Géant, Zara and Debenhams Hotel + 250 rooms Ofﬁce complex 4 levels; 14,000m2
MALL OF ARABIA EXTENSION Land area Leasable area (GLA) Kika Best Easy Retail Apartment complex
54,000m2 +70,000m2 25,000m2 5,000m2 5,000m2 + 35,000m2 200 units
IT TOOK 11 MONTHS TO COMPLETE THE REGION’S MOST SUCCESSFUL SHOPPING MALL. THAT WAS JUST THE BEGINNING.
The one ﬂoor, columnless mall beneﬁts from ease of access and circular navigation throughout. Mall of Dhahran enjoys exceptional consumer footfall and has proven to be an outstanding success. As the largest and one of the most exciting new retail destinations launched in Saudi Arabia’s Eastern Province, Mall of Dhahran is anchored by
Géant Hypermarket, Debenhams, Zara and City Plaza. The mall beneﬁts from one of the most powerful retail mixes in the country. Over 200 stores offer an array of international brands and retailer disciplines from primary franchise operators, combined with leisure and entertainment provided by a large food court and a Sparky’s Family Entertainment area.
MALL OF DHAHRAN OFFERS THE MOST COMPELLING RETAIL MIX IN THE EASTERN PROVINCE.
Prospective tenants can be assured of the best international design standards and build quality, ensuring a retail environment that is second to none. Boasting a full compliment of international fashion brands, Mall of Dhahran has already established itself as the ultimate shopping and leisure experience in the Eastern Province.
With increased retail space, the new extension will provide both retailers and visitors with enhanced facilities and even more choice.
In 2007, Mall of Dhahran’s extension will extend the concept of big box retailing concept to one of the region’s most established and successful malls with the addition of a world-class furniture franchise and several large scale vendors to the existing mall proposition. Current tenants have heightened demand for the mall’s extension and proposed expansion of facilities and amenities.
Mall of Dharhan’s extension will be built on land totalling 190,000 m2 and feature approximately 108,000 m2 of built up area resulting in 81,000 m2 of commercial space available for rent. In addition to, and with the full support of, the mall’s existing 21,000 m2 anchor tenant Géant, the new extension will highlight a 20,500 m2 facility dedicated to Kika – the Austrian furnishing giant.
MALL OF DHAHRAN Land area Built up area Leasable area (GLA) Units Levels Parking
220,000 m2 92,000 m2 70,000 m2 331 1 +2,300 spaces
MALL OF DHAHRAN EXTENSION: Site area Built up area Leasable area (GLA) Car parking
Number of stores Expected weekly footfall
190,000 m2 108,000 m2 81,000 m2 2,850 spaces
The stunning and unique façade of this ﬁrst ﬂoor and basement mall offers Géant Hypermarket as its main anchor store and a broad selection of international and local brands including Zara, Stradivarius, Nine West and Xanaka amongst others. An excellent food court is supported by several cafés including Seattle’s Best Coffee and Starbucks. Leisure and entertainment are provided by Sparky’s Family Entertainment area. Parking and access to Salaam Mall is second to none, ensuring a high and balanced ﬂow of trafﬁc at all times.
SALAAM MALL Land area Built up area Leasable area (GLA) Units Levels Parking Weekly footfall
172,000m2 68,000m2 50,000m2 +250 2 +1,500 spaces +200,000
SALAAM MALL RIYADH
IN SOUTH WEST RIYADH, SALAAM MALL IS THE SOLE MAJOR RETAIL COMPLEX AND ACCORDINGLY, SERVICES ONE OF THE MOST DENSELY POPULATED RESIDENTIAL SUBURBS IN SAUDI ARABIA.
This two ﬂoor mall has a broad and balanced mix of retail stores, anchored by a ﬁrst ﬂoor hypermarket which stimulates a positive ground to ﬁrst ﬂoor ﬂow. Aziz Mall boasts excellent facilities including full prayer facilities and ﬁtting rooms for ladies. The food court is focused around a large family entertainment centre and a wide range of coffee shops, including Seattle’s Best and Starbucks. For high fashion across all categories and price points, Aziz Mall is established as one of Jeddah’s premiere destinations.
TECHNICAL DATA Land area Built up area Leasable area (GLA) Units Levels Parking Weekly footfall
90,000m2 95,000m2 67,000m2 +350 2 +1,500 spaces +200,000
WITH ITS EXTENSION, Aziz Mall will attract more customers and tenants alike with an interesting and diversiﬁed mix of large format retail in addition to other retail offerings.
CATERING TO A PREDOMINANTLY MID-MARKET CLIENTELE, AZIZ MALL IS LOCATED IN A DENSELY POPULATED PART OF JEDDAH CITY.
Khurais Plaza has a ﬁrst ﬂoor hypermarket anchor which is linked to the rest of the mall by a scenic retail bridge, a unique feature in the city. The mall mix is balanced and diverse, blending local retailers with some of the best international brands. A strong family leisure proposition is augmented by a wide range of international food outlets and a Sparky’s Family Entertainment area.
KHURAIS PLAZA Land area Built up area Leasable area (GLA) Units Levels Parking Weekly footfall
62,000m2 60,000m2 44,000m2 +180 2 +1,400 spaces +150,000
KHURAIS PLAZA RIYADH
IN THE HEART OF EAST RIYADH, KHURAIS PLAZA IS AT THE CENTRE OF TWO MAJOR RESIDENTIAL DISTRICTS AND BENEFITS FROM A DENSE POPULATION AND HIGH THROUGHPUT OF TRAFFIC.
Sahara Plaza was the very ﬁrst shopping mall to be developed by Fawaz Alhokair Group and opened in 2002 to much acclaim. With an enormous choice of ladies high fashion and children’s wear from the most popular international brands, Sahara Plaza has built a reputation as a niche destination for fashion. The mall’s success is due to a constantly evolving retail mix, which allows Sahara Plaza to continually reinvent itself and promote new brands. Additionally, the mall features a small but sophisticated electronic games zone and food court.
SAHARA PLAZA Leasable area (GLA) Units Levels Parking Weekly footfall
10,000m2 +70 2 1,300 spaces +50,000
A BALANCED COMBINATION OF FUN, FASHION AND ENTERTAINMENT MAKE SAHARA PLAZA ONE OF RIYADH’S MOST POPULAR FAMILY DESTINATIONS.
TECHNICAL DATA Leasable area (GLA) Units Levels Parking
The only major retail and entertainment environment in the region, Al Nakheel Plaza boasts a carefully balanced mix of the best local and international brand names. The mall’s anchor tenant is Géant, which provides an extensive shopping selection aimed at families. A large Sparky’s Family Entertainment area provides an enormous range of activities geared for family fun and relaxation.
+35,000m2 +150 1 1,300 spaces
LOCATED IN THE HEART OF QASSIM AND BURAIDA, AL NAKHEEL PLAZA PROVIDES A UNIQUE OPPORTUNITY FOR RETAILERS AND VISITORS ALIKE.
DAMMAM Strategically located on the prestigious Ibn Khaldoun Street in the centre of Dammam, this mall has quickly secured its position as one of the cityâ€™s most popular shopping destinations.
IBN KHALDOUN Leasable area (GLA) Units Levels Parking
23,264m2 80 2 596 spaces
WITH A CAREFULLY SELECTED BLEND OF RETAILERS AND BOUTIQUES, IBN KHALDOUN HAS BUILT A REPUTATION FOR ATTRACTING THE DISCERNING SHOPPER WHO IS LOOKING FOR SOMETHING SPECIAL.
AL NOOR MALL MEDINA TECHNICAL DATA Land area Built up area Leasable area (GLA) Parking
+76,700m2 +125,600m2 +67,800m2 +1,500 spaces
SITUATED ON A MAJOR ROAD IN MEDINA’S PRIMARY RESIDENTIAL DISTRICT AL NOOR MALL STANDS OUT AS POTENTIALLY THE CITY’S PRIMARY RETAIL PROPOSITION. WITHIN THE CONTEMPORARY STRUCTURE, VISITORS CAN EXPECT TO EXPERIENCE SOME OF THE WORLD’S MOST PROMINENT RETAIL BRANDS POSITIONED TO DELIVER A BALANCED AND STRONG SHOPPING EXPERIENCE FOR ALL FUTURE CUSTOMERS.
Medina enjoys a traditional and distinctive architecture, unlike many other regions of Saudi Arabia. Al Noor Mall provides a distinct change to this traditional environment, providing a contemporary and exciting point of reference in the city. The iconic ‘rotunda’ feature will be in contrast to the current landmarks and highly visible by day or night, becoming a dynamic attraction for shoppers to anchor on. The structure furnishes an exciting blend of international retail, combined and complemented by Géant Hypermarket with a sophisticated
combination of branded entertainment and food concepts. Sparky’s Family Entertainment area, the branded Arabian Centres entertainment partner, will be an ever present facet of the mall, generating great synergies with food court and food offers in general. The solid format and success that the Arabian Centres’ Malls’ food courts and entertainment enjoy, ensures that over 100,000 visitors a week utelise the food and entertainment facilities.
YANBU MALL YANBU TECHNICAL DATA Land area Built up area Leasable area (GLA) Parking
70,800m2 91,250m2 58,300m2 +1,250 spaces
AL EHSAâ€™ MALL HOFUF TECHNICAL DATA Land area Built up area Leasable area (GLA) Parking
132,000m2 79,000m2 59,000m2 +1,350 spaces
TECHNICAL DATA Land area Built up area Leasable area (GLA) Units Levels Parking Weekly footfall
90,000m2 95,000m2 67,000m2 +350 2 +1,500 spaces +200,000
Encompassing men’s, women’s and children’s fashion, to home accessories, big box hypermarket and furniture retailers, Fawaz Alhokair Group’s leading retail brands are proven to attract a diverse range of shoppers.
FAWAZ ALHOKAIR REAL ESTATE IS POISED TO ENJOY THE SAME SUCCESS AS ALHOKAIR FASHION RETAIL BECAUSE IT IS DRIVEN BY THE SAME DYNAMIC VISION, AND SUPPORTED BY THE HIGHEST CALIBER OF INDUSTRY PROFESSIONALS, ROBUST STRUCTURE, VISIBILITY TO SPOT STRATEGIC OPPORTUNITIES AND MILE HIGH VISION.
By providing a compelling retail mix complemented with an extensive range of food and beverage outlets and family leisure facilities, this gives Fawaz Alhokiar Real Estate shopping malls a unique and unrivalled platform for success. With the strength of Fawaz Alhokair Group, tenants are assured of an optimum retail mix and maximum occupancy levels at start up. Fawaz Alhokair Real Estate’s strategic plans for expansion also provide tenants with a long term partner for growth and the opportunity to expand their own businesses in line with future developments and consumer demand.
FAWAZ ALHOKAIR REAL ESTATE ACHIEVEMENTS Single largest owner of shopping malls in the Kingdom. Current network of 11 operational shopping malls and a further 12 malls planned to open in the next ﬁve years. Three new malls opened in 2005. Combined mall network consists of over 1,000,000m2 of prime retail real estate with a GLA in excess of 700,000m2 including new projects in development. Weekly footfall averages per property are between 100,000 to 250,000 customers.
TO FIND OUT MORE ABOUT HOW ARABIAN CENTRES CAN ELEVATE YOUR BRAND TO GREATER RETAILING HEIGHTS
CONTACT OUR LEASING OFFICE AT: P.O.Box 341904 Riyadh 11333 Tel: +9661 293 4141 Fax: +9661 293 4455 www.arabiancentres.com.sa
Published on Feb 7, 2006
Over the last 10 years the Kingdom of Saudi Arabia has experienced a steady increase in development of sophisticated Shopping malls. Since t...